BFH

SEC source: 0001101215-19-000034 · edgar.xml · nonDerivative · entry 3

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 273,207

F3 · kind: The new grant is for 17,937 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/16/21 contingent on meeting a relative total shareholder return metric for 2019 and 2020 and subject to continued employment by the Reporting Person on the vesting dates.

F3 · price: The new grant is for 17,937 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/16/21 contingent on meeting a relative total shareholder return metric for 2019 and 2020 and subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001101215-19-000034 · edgar.xml · nonDerivative · entry 2

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 255,270

F2 · kind: The new grant is for 17,937 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/18/20 and 2/16/21 and with respect to 34% of such shares on 2/15/22 contingent on meeting an EBT metric for 2019 and subject to continued employment by the Reporting Person on the vesting dates.

F2 · price: The new grant is for 17,937 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/18/20 and 2/16/21 and with respect to 34% of such shares on 2/15/22 contingent on meeting an EBT metric for 2019 and subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001101215-19-000034 · edgar.xml · nonDerivative · entry 1

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 237,333

F1 · kind: The new grant is for 8,968 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 2,959 units on each of 2/18/20 and 2/16/21 and on 3,050 units on 2/15/22, subject to continued employment by the Reporting Person on the vesting dates.

F1 · price: The new grant is for 8,968 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 2,959 units on each of 2/18/20 and 2/16/21 and on 3,050 units on 2/15/22, subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001101215-19-000037 · edgar.xml · nonDerivative · entry 4

Miller Melisa A · CIK 0001529225 · EVP & Pres, Card Services

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 48,070

F4 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

SEC source: 0001101215-19-000037 · edgar.xml · nonDerivative · entry 3

Miller Melisa A · CIK 0001529225 · EVP & Pres, Card Services

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,972

F3 · kind: The new grant is for 5,759 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/16/21 contingent on meeting a relative total shareholder return metric for 2019 and 2020 and subject to continued employment by the Reporting Person on the vesting dates.

F3 · price: The new grant is for 5,759 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/16/21 contingent on meeting a relative total shareholder return metric for 2019 and 2020 and subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001101215-19-000037 · edgar.xml · nonDerivative · entry 2

Miller Melisa A · CIK 0001529225 · EVP & Pres, Card Services

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 44,213

F2 · kind: The new grant is for 5,759 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/18/20 and 2/16/21 and with respect to 34% of such shares on 2/15/22 contingent on meeting an EBT metric for 2019 and subject to continued employment by the Reporting Person on the vesting dates.

F2 · price: The new grant is for 5,759 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/18/20 and 2/16/21 and with respect to 34% of such shares on 2/15/22 contingent on meeting an EBT metric for 2019 and subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001101215-19-000037 · edgar.xml · nonDerivative · entry 1

Miller Melisa A · CIK 0001529225 · EVP & Pres, Card Services

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 38,454

F1 · kind: The new grant is for 2,880 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 950 units on each of 2/18/20 and 2/16/21 and on 980 units on 2/15/22, subject to continued employment by the Reporting Person on the vesting dates.

F1 · price: The new grant is for 2,880 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 950 units on each of 2/18/20 and 2/16/21 and on 980 units on 2/15/22, subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001101215-19-000040 · edgar.xml · nonDerivative · entry 3

Santillan Laura · CIK 0001485473 · SVP, Chief Acctg. Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 25,675

F3 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

SEC source: 0001101215-19-000040 · edgar.xml · nonDerivative · entry 2

Santillan Laura · CIK 0001485473 · SVP, Chief Acctg. Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 25,993

F2 · kind: The new grant is for 3,048 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/18/20 and 2/16/21 and with respect to 34% of such shares on 2/15/22 contingent on meeting an EBT metric for 2019 and subject to continued employment by the Reporting Person on the vesting dates.

F2 · price: The new grant is for 3,048 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/18/20 and 2/16/21 and with respect to 34% of such shares on 2/15/22 contingent on meeting an EBT metric for 2019 and subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001101215-19-000040 · edgar.xml · nonDerivative · entry 1

Santillan Laura · CIK 0001485473 · SVP, Chief Acctg. Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 22,945

F1 · kind: The new grant is for 762 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 251 units on each of 2/18/20 and 2/16/21 and on 260 units on 2/15/22, subject to continued employment by the Reporting Person on the vesting dates.

F1 · price: The new grant is for 762 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 251 units on each of 2/18/20 and 2/16/21 and on 260 units on 2/15/22, subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001101215-19-000039 · edgar.xml · nonDerivative · entry 4

Pearson Bryan A · CIK 0001376988 · EVP & President, LoyaltyOne

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 31,080

F4 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

SEC source: 0001101215-19-000039 · edgar.xml · nonDerivative · entry 3

Pearson Bryan A · CIK 0001376988 · EVP & President, LoyaltyOne

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 33,612

F3 · kind: The new grant is for 5,562 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/16/21 contingent on meeting a relative total shareholder return metric for 2019 and 2020 and subject to continued employment by the Reporting Person on the vesting dates.

F3 · price: The new grant is for 5,562 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/16/21 contingent on meeting a relative total shareholder return metric for 2019 and 2020 and subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001101215-19-000039 · edgar.xml · nonDerivative · entry 2

Pearson Bryan A · CIK 0001376988 · EVP & President, LoyaltyOne

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 28,050

F2 · kind: The new grant is for 5,562 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/18/20 and 2/16/21 and with respect to 34% of such shares on 2/15/22 contingent on meeting an EBT metric for 2019 and subject to continued employment by the Reporting Person on the vesting dates.

F2 · price: The new grant is for 5,562 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/18/20 and 2/16/21 and with respect to 34% of such shares on 2/15/22 contingent on meeting an EBT metric for 2019 and subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001101215-19-000039 · edgar.xml · nonDerivative · entry 1

Pearson Bryan A · CIK 0001376988 · EVP & President, LoyaltyOne

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 22,488

F1 · kind: The new grant is for 2,782 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 918 units on each of 2/18/20 and 2/16/21 and on 946 units on 2/15/22, subject to continued employment by the Reporting Person on the vesting dates.

F1 · price: The new grant is for 2,782 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 918 units on each of 2/18/20 and 2/16/21 and on 946 units on 2/15/22, subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001101215-19-000038 · edgar.xml · nonDerivative · entry 4

Motes Joseph L III · CIK 0001648042 · SVP, General Counsel & Secy

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 10,746

F4 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

SEC source: 0001101215-19-000038 · edgar.xml · nonDerivative · entry 3

Motes Joseph L III · CIK 0001648042 · SVP, General Counsel & Secy

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 11,027

F3 · kind: The new grant is for 1,457 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/16/21 contingent on meeting a relative total shareholder return metric for 2019 and 2020 and subject to continued employment by the Reporting Person on the vesting dates.

F3 · price: The new grant is for 1,457 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/16/21 contingent on meeting a relative total shareholder return metric for 2019 and 2020 and subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001101215-19-000038 · edgar.xml · nonDerivative · entry 2

Motes Joseph L III · CIK 0001648042 · SVP, General Counsel & Secy

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,570

F2 · kind: The new grant is for 1,457 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/18/20 and 2/16/21 and with respect to 34% of such shares on 2/15/22 contingent on meeting an EBT metric for 2019 and subject to continued employment by the Reporting Person on the vesting dates.

F2 · price: The new grant is for 1,457 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/18/20 and 2/16/21 and with respect to 34% of such shares on 2/15/22 contingent on meeting an EBT metric for 2019 and subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001101215-19-000038 · edgar.xml · nonDerivative · entry 1

Motes Joseph L III · CIK 0001648042 · SVP, General Counsel & Secy

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,113

F1 · kind: The new grant is for 728 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 240 units on each of 2/18/20 and 2/16/21 and on 248 units on 2/15/22, subject to continued employment by the Reporting Person on the vesting dates.

F1 · price: The new grant is for 728 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 240 units on each of 2/18/20 and 2/16/21 and on 248 units on 2/15/22, subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001101215-19-000035 · edgar.xml · nonDerivative · entry 1

HORN CHARLES L · CIK 0001326952 · EVP & Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 14,999

F1 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

SEC source: 0001101215-19-000036 · edgar.xml · nonDerivative · entry 4

Kennedy Bryan J · CIK 0001454989 · EVP & President, Epsilon

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 136,081.177

F4 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

SEC source: 0001101215-19-000036 · edgar.xml · nonDerivative · entry 3

Kennedy Bryan J · CIK 0001454989 · EVP & President, Epsilon

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 137,657.177

F3 · kind: The new grant is for 5,483 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/16/21 contingent on meeting a relative total shareholder return metric for 2019 and 2020 and subject to continued employment by the Reporting Person on the vesting dates.

F3 · price: The new grant is for 5,483 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/16/21 contingent on meeting a relative total shareholder return metric for 2019 and 2020 and subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001101215-19-000036 · edgar.xml · nonDerivative · entry 2

Kennedy Bryan J · CIK 0001454989 · EVP & President, Epsilon

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 132,174.177

F2 · kind: The new grant is for 5,483 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/18/20 and 2/16/21 and with respect to 34% of such shares on 2/15/22 contingent on meeting an EBT metric for 2019 and subject to continued employment by the Reporting Person on the vesting dates.

F2 · price: The new grant is for 5,483 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/18/20 and 2/16/21 and with respect to 34% of such shares on 2/15/22 contingent on meeting an EBT metric for 2019 and subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001101215-19-000036 · edgar.xml · nonDerivative · entry 1

Kennedy Bryan J · CIK 0001454989 · EVP & President, Epsilon

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 126,691.177

F1 · kind: The new grant is for 2,742 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 904 units on 2/18/20, on 905 units on 2/16/21 and on 933 units on 2/15/22, subject to continued employment by the Reporting Person on the vesting dates.

F1 · price: The new grant is for 2,742 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 904 units on 2/18/20, on 905 units on 2/16/21 and on 933 units on 2/15/22, subject to continued employment by the Reporting Person on the vesting dates.

SEC source: 0001418812-18-000109 · primary_doc.xml · nonDerivative · entry 2

ValueAct Holdings, L.P. · CIK 0001418814 · Director · See Remarks

ValueAct Capital Master Fund, L.P. · CIK 0001464912 · Director · See Remarks

VA Partners I, LLC · CIK 0001418812 · Director · See Remarks

ValueAct Capital Management, L.P. · CIK 0001351069 · Director · See Remarks

ValueAct Capital Management, LLC · CIK 0001351073 · Director · See Remarks

ValueAct Holdings GP, LLC · CIK 0001418813 · Director · See Remarks

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnotes

Disclosed balance after: 5,207,646

F1 · ownership.nature: Each reporting person listed herein disclaims beneficial ownership of the reported securities except to the extent of its pecuniary interest therein, and this report shall not be deemed an admission that such person is the beneficial owner of the securities for purposes of Section 16 of the Securities Exchange Act of 1934, as amended, or for any other purpose.

F2 · ownership.nature: The securities reported herein are held by ValueAct Capital Master Fund, L.P. and may be deemed to be indirectly beneficially owned by (i) VA Partners I, LLC as General Partner of ValueAct Capital Master Fund, L.P., (ii) ValueAct Capital Management, L.P. as the manager of ValueAct Capital Master Fund, L.P., (iii) ValueAct Capital Management, LLC as General Partner of ValueAct Capital Management, L.P., (iv) ValueAct Holdings, L.P. as the sole owner of the limited partnership interests of ValueAct Capital Management, L.P. and the membership interests of ValueAct Capital Management, LLC and as the majority owner of the membership interests of VA Partners I, LLC and (v) ValueAct Holdings GP, LLC as General Partner of ValueAct Holdings, L.P.

SEC source: 0001418812-18-000109 · primary_doc.xml · nonDerivative · entry 1

ValueAct Holdings, L.P. · CIK 0001418814 · Director · See Remarks

ValueAct Capital Master Fund, L.P. · CIK 0001464912 · Director · See Remarks

VA Partners I, LLC · CIK 0001418812 · Director · See Remarks

ValueAct Capital Management, L.P. · CIK 0001351069 · Director · See Remarks

ValueAct Capital Management, LLC · CIK 0001351073 · Director · See Remarks

ValueAct Holdings GP, LLC · CIK 0001418813 · Director · See Remarks

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnotes

Disclosed balance after: 5,282,646

F1 · ownership.nature: Each reporting person listed herein disclaims beneficial ownership of the reported securities except to the extent of its pecuniary interest therein, and this report shall not be deemed an admission that such person is the beneficial owner of the securities for purposes of Section 16 of the Securities Exchange Act of 1934, as amended, or for any other purpose.

F2 · ownership.nature: The securities reported herein are held by ValueAct Capital Master Fund, L.P. and may be deemed to be indirectly beneficially owned by (i) VA Partners I, LLC as General Partner of ValueAct Capital Master Fund, L.P., (ii) ValueAct Capital Management, L.P. as the manager of ValueAct Capital Master Fund, L.P., (iii) ValueAct Capital Management, LLC as General Partner of ValueAct Capital Management, L.P., (iv) ValueAct Holdings, L.P. as the sole owner of the limited partnership interests of ValueAct Capital Management, L.P. and the membership interests of ValueAct Capital Management, LLC and as the majority owner of the membership interests of VA Partners I, LLC and (v) ValueAct Holdings GP, LLC as General Partner of ValueAct Holdings, L.P.

SEC source: 0001418812-18-000092 · primary_doc.xml · nonDerivative · entry 1

ValueAct Holdings, L.P. · CIK 0001418814 · Director · See Remarks

ValueAct Capital Master Fund, L.P. · CIK 0001464912 · Director · See Remarks

VA Partners I, LLC · CIK 0001418812 · Director · See Remarks

ValueAct Capital Management, L.P. · CIK 0001351069 · Director · See Remarks

ValueAct Capital Management, LLC · CIK 0001351073 · Director · See Remarks

ValueAct Holdings GP, LLC · CIK 0001418813 · Director · See Remarks

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnotes

Disclosed balance after: 5,407,646

F1 · shares: These shares were sold by ValueAct Capital Master Fund, L.P. in a private transaction pursuant to a securities purchase agreement between ValueAct Capital Master Fund, L.P. and the Issuer dated November 6, 2018.

F2 · ownership.nature: Each reporting person listed herein disclaims beneficial ownership of the reported securities except to the extent of its pecuniary interest therein, and this report shall not be deemed an admission that such person is the beneficial owner of the securities for purposes of Section 16 of the Securities Exchange Act of 1934, as amended, or for any other purpose.

F3 · ownership.nature: The securities reported herein are held by ValueAct Capital Master Fund, L.P. and may be deemed to be indirectly beneficially owned by (i) VA Partners I, LLC as General Partner of ValueAct Capital Master Fund, L.P., (ii) ValueAct Capital Management, L.P. as the manager of ValueAct Capital Master Fund, L.P., (iii) ValueAct Capital Management, LLC as General Partner of ValueAct Capital Management, L.P., (iv) ValueAct Holdings, L.P. as the sole owner of the limited partnership interests of ValueAct Capital Management, L.P. and the membership interests of ValueAct Capital Management, LLC and as the majority owner of the membership interests of VA Partners I, LLC and (v) ValueAct Holdings GP, LLC as General Partner of ValueAct Holdings, L.P.

SEC source: 0001101215-19-000019 · edgar.xml · nonDerivative · entry 1

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 228,365

F1 · balance_after: The total number of securities beneficially owned includes: (a) 169,480 unrestricted shares; (b) 1,708 unvested units from an award of 5,026 time-based restricted stock units granted 2/16/16; (c) 3,041 unvested units from an award of 8,947 performance-based restricted stock units granted 2/16/16; (d) 3,738 unvested units from an award of 5,578 time-based restricted stock units granted 2/15/17; (e) 5,210 unvested units from an award of 7,776 performance-based restricted stock units granted 2/15/17; (f) 11,155 unvested performance-based restricted stock units granted 2/15/17; (g) 4,473 unvested units from an award of 8,946 performance-based restricted stock units granted 2/15/17; (h) 5,912 unvested time-based restricted stock units granted 2/15/18; (i) 11,824 unvested performance-based restricted stock units granted 2/15/18; and (j) 11,824 unvested performance-based restricted stock units granted 2/15/18.

SEC source: 0001101215-18-000194 · edgar.xml · nonDerivative · entry 1

MINICUCCI ROBERT A · CIK 0001212991 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 125,144

F1 · kind: 2,388 shares of common stock represented by restricted stock units were granted to the reporting person on 7/1/08 as compensation for his service on the Company's board of directors. Per the terms of the grant agreement, the restrictions on 100% of the shares lapsed on 7/2/18. The reporting person transferred the shares to WCAS Management Corp. based on an agreement between the reporting person and WCAS specifying WCAS' right to the shares based on the reporting person's employment by WCAS at the time such grant was made.

F2 · balance_after: The total amount of securities beneficially owned includes: (a) 102,723 unrestricted shares; (b) 3,452 unvested restricted stock units granted 7/1/09; (c) 4,404 unvested restricted stock units granted 6/30/10; (d) 3,246 unvested restricted stock units granted 6/30/11; (e) 2,279 unvested restricted stock units granted 6/29/12; (f) 1,696 unvested restricted stock units granted 7/1/13; (g) 1,228 unvested restricted stock units granted 7/1/14; (h) 1,158 unvested restricted stock units granted 6/29/15; (i) 1,681 unvested restricted stock units granted 6/27/16; (j) 1,477 unvested restricted stock units granted 6/26/17; and (k) 1,800 unvested restricted stock units granted 6/25/18.

SEC source: 0001101215-18-000192 · edgar.xml · nonDerivative · entry 1

Motes Joseph L III · CIK 0001648042 · SVP, General Counsel & Secy

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,385

F1 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

F2 · balance_after: The total number of securities beneficially owned includes: (a) 2,514 unrestricted shares; (b) 143 unvested units from an award of 423 time-based restricted stock units granted 2/16/16; (c) 256 unvested units from an award of 755 performance-based restricted stock units granted 2/16/16; (d) 315 unvested units from an award of 470 time-based restricted stock units granted 2/15/17; (e) 439 unvested units from an award of 656 performance-based restricted stock units granted 2/15/17; (f) 941 unvested performance-based restricted stock units granted 2/15/17; (g) 376 unvested units from an award of 753 performance-based restricted stock units granted 2/15/17; (h) 479 unvested time-based restricted stock units granted 2/15/18; (i) 961 unvested performance-based restricted stock units granted 2/15/18; and (j) 961 unvested performance-based restricted stock units granted 2/15/18.

SEC source: 0001101215-18-000189 · edgar.xml · nonDerivative · entry 1

Pearson Bryan A · CIK 0001376988 · EVP & President, LoyaltyOne

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 19,706

F1 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $231.20 to $231.93 inclusive. The reporting person undertakes to provide to Alliance Data Systems Corporation, any security holder of Alliance Data Systems Corporation, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth herein.

F2 · balance_after: The total number of securities beneficially owned includes: (a) 622 unvested units from an award of 1,830 time-based restricted stock units granted 2/16/16; (b) 1,107 unvested units from an award of 3,259 performance-based restricted stock units granted 2/16/16; (c) 1,335 unvested units from an award of 1,992 time-based restricted stock units granted 2/15/17; (d) 1,861 unvested units from an award of 2,778 performance-based restricted stock units granted 2/15/17; (e) 3,985 unvested performance-based restricted stock units granted 2/15/17; (f) 1,629 unvested units from an award of 3,258 performance-based restricted stock units granted 2/15/17; (g) 1,833 unvested time-based restricted stock units granted 2/15/18; (h) 3,667 unvested performance-based restricted stock units granted 2/15/18; and (i) 3,667 unvested performance-based restricted stock units granted 2/15/18

SEC source: 0001101215-18-000167 · edgar.xml · nonDerivative · entry 5

HORN CHARLES L · CIK 0001326952 · EVP & Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 16,084

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $234.77 to $235.24, inclusive.

F6 · balance_after: Assuming a 100% threshold achievement level is reached with respect to all performance-based restricted stock unit awards whose performance will be determined in early 2019, the reporting person will, subject to the discretion of the Compensation Committee of the Board of Directors of the Company, vest an aggregate of 8,601 restricted stock units from the list in footnote (7) below in February 2019.

F7 · balance_after: The total number of securities beneficially owned includes: (a) 486 unvested units from an award of 1,434 time-based restricted stock units granted 2/16/16; (b) 868 unvested units from an award of 2,553 performance-based restricted stock units granted 2/16/16; (c) 1,068 unvested units from an award of 1,593 time-based restricted stock units granted 2/15/17; (d) 1,488 unvested units from an award of 2,221 performance-based restricted stock units granted 2/15/17; (e) 3,186 unvested performance-based restricted stock units granted 2/15/17; (f) 1,276 unvested units from an award of 2,553 performance-based restricted stock units granted 2/15/17; (g) 1,542 unvested time-based restricted stock units granted 2/15/18; (h) 3,085 unvested performance-based restricted stock units granted 2/15/18; and (i) 3,085 unvested performance-based restricted stock units granted 2/15/18.

SEC source: 0001101215-18-000167 · edgar.xml · nonDerivative · entry 4

HORN CHARLES L · CIK 0001326952 · EVP & Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 17,668

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $233.75 to $234.72, inclusive.

SEC source: 0001101215-18-000167 · edgar.xml · nonDerivative · entry 3

HORN CHARLES L · CIK 0001326952 · EVP & Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 19,168

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $232.71 to $233.66, inclusive.

SEC source: 0001101215-18-000167 · edgar.xml · nonDerivative · entry 2

HORN CHARLES L · CIK 0001326952 · EVP & Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 21,402

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $231.67 to $232.66, inclusive.

SEC source: 0001101215-18-000167 · edgar.xml · nonDerivative · entry 1

HORN CHARLES L · CIK 0001326952 · EVP & Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 28,688

F1 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $230.66 to $231.64, inclusive. The reporting person undertakes to provide to Alliance Data Systems Corporation, any security holder of Alliance Data Systems Corporation, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (1), (2), (3), (4) and (5) to this Form 4.

SEC source: 0001418812-18-000060 · primary_doc.xml · nonDerivative · entry 1

Barlow Kelly J · CIK 0001376469 · Director · 10% owner · See Remarks

ValueAct Holdings, L.P. · CIK 0001418814 · Director · 10% owner · See Remarks

ValueAct Capital Master Fund, L.P. · CIK 0001464912 · Director · 10% owner · See Remarks

VA Partners I, LLC · CIK 0001418812 · Director · 10% owner · See Remarks

ValueAct Capital Management, L.P. · CIK 0001351069 · Director · 10% owner · See Remarks

ValueAct Capital Management, LLC · CIK 0001351073 · Director · 10% owner · See Remarks

ValueAct Holdings GP, LLC · CIK 0001418813 · Director · 10% owner · See Remarks

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,219

F1 · kind: The new grant is for 655 shares of common stock represented by restricted stock units. The restrictions on 100% of the shares will lapse on the earlier of (i) 6/24/28 or (ii) termination of the director's service on the Company's board of directors, but in any case not earlier than June 24, 2019.

F1 · price: The new grant is for 655 shares of common stock represented by restricted stock units. The restrictions on 100% of the shares will lapse on the earlier of (i) 6/24/28 or (ii) termination of the director's service on the Company's board of directors, but in any case not earlier than June 24, 2019.

F2 · balance_after: The total amount of securities beneficially owned includes: (a) 564 unvested restricted stock units granted 6/26/17; and (b) the new grant for 655 restricted stock units.

F3 · ownership.direct: The ValueAct entities referred to in this footnote 3 are collectively referred to herein as "ValueAct Capital." Under an agreement with ValueAct Capital, Kelly J. Barlow is deemed to hold the common stock for the benefit of the limited partners of ValueAct Capital Master Fund, L.P. and indirectly for (i) VA Partners I, LLC as General Partner of ValueAct Capital Master Fund, L.P., (ii) ValueAct Capital Management, L.P. as the manager of ValueAct Capital Master Fund, L.P., (iii) ValueAct Capital Management, LLC as General Partner of ValueAct Capital Management, L.P., (iv) ValueAct Holdings, L.P. as the sole owner of the limited partnership interests of ValueAct Capital Management, L.P. and the membership interests of ValueAct Capital Management, LLC and as the majority owner of the membership interests of VA Partners I, LLC and (v) ValueAct Holdings GP, LLC as General Partner of ValueAct Holdings, L.P.

F4 · ownership.direct: Each reporting person listed herein disclaims beneficial ownership of the reported securities except to the extent of its pecuniary interest therein, and this report shall not be deemed an admission that such person is the beneficial owner of the securities for purposes of Section 16 of the Securities Exchange Act of 1934, as amended, or for any other purpose.

SEC source: 0001101215-18-000147 · edgar.xml · nonDerivative · entry 1

Tucker Laurie Anne · CIK 0001391264 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 3,522

F1 · kind: The new grant is for 1,155 shares of common stock represented by restricted stock units. The restrictions on 100% of the shares will lapse on the earlier of (i) 6/24/28 or (ii) termination of the director's service on the Company's board of directors, but in any case not earlier than June 24, 2019.

F1 · price: The new grant is for 1,155 shares of common stock represented by restricted stock units. The restrictions on 100% of the shares will lapse on the earlier of (i) 6/24/28 or (ii) termination of the director's service on the Company's board of directors, but in any case not earlier than June 24, 2019.

F2 · balance_after: The total amount of securities beneficially owned includes: (a) 418 unvested restricted stock units granted 6/29/15; (b) 1,015 unvested restricted stock units granted 6/27/16; (c) 934 unvested restricted stock units granted 6/26/17; and (d) the new grant for 1,155 restricted stock units.

SEC source: 0001101215-18-000146 · edgar.xml · nonDerivative · entry 1

THERIAULT TIMOTHY J · CIK 0001190305 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,666

F1 · kind: The new grant is for 655 shares of common stock represented by restricted stock units. The restrictions on 100% of the shares will lapse on the earlier of (i) 6/24/28 or (ii) termination of the director's service on the Company's board of directors, but in any case not earlier than June 24, 2019.

F1 · price: The new grant is for 655 shares of common stock represented by restricted stock units. The restrictions on 100% of the shares will lapse on the earlier of (i) 6/24/28 or (ii) termination of the director's service on the Company's board of directors, but in any case not earlier than June 24, 2019.

F2 · balance_after: The total amount of securities beneficially owned includes: (a) 447 unvested restricted stock units granted 10/17/16; (b) 564 unvested restricted stock units granted 6/26/17; and (c) the new grant for 655 restricted stock units.

SEC source: 0001101215-18-000145 · edgar.xml · nonDerivative · entry 1

MINICUCCI ROBERT A · CIK 0001212991 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 127,532

F1 · kind: The new grant is for 1,800 shares of common stock represented by restricted stock units. The restrictions on 100% of the shares will lapse on the earlier of (i) 6/24/28 or (ii) termination of the director's service on the Company's board of directors, but in any case not earlier than June 24, 2019.

F1 · price: The new grant is for 1,800 shares of common stock represented by restricted stock units. The restrictions on 100% of the shares will lapse on the earlier of (i) 6/24/28 or (ii) termination of the director's service on the Company's board of directors, but in any case not earlier than June 24, 2019.

F2 · balance_after: The total amount of securities beneficially owned includes: (a) 102,723 unrestricted shares; (b) 2,388 unvested restricted stock units granted 7/1/08; (c) 3,452 unvested restricted stock units granted 7/1/09; (d) 4,404 unvested restricted stock units granted 6/30/10; (e) 3,246 unvested restricted stock units granted 6/30/11; (f) 2,279 unvested restricted stock units granted 6/29/12; (g) 1,696 unvested restricted stock units granted 7/1/13; (h) 1,228 unvested restricted stock units granted 7/1/14; (i) 1,158 unvested restricted stock units granted 6/29/15; (j) 1,681 unvested restricted stock units granted 6/27/16; (k) 1,477 unvested restricted stock units granted 6/26/17; and (l) the new grant for 1,800 restricted stock units.

SEC source: 0001101215-18-000143 · edgar.xml · nonDerivative · entry 1

DRAPER E LINN JR · CIK 0001186296 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 26,990

F1 · kind: The new grant is for 1,183 shares of common stock represented by restricted stock units. The restrictions on 100% of the shares will lapse on the earlier of (i) 6/24/28 or (ii) termination of the director's service on the Company's board of directors, but in any case not earlier than June 24, 2019.

F1 · price: The new grant is for 1,183 shares of common stock represented by restricted stock units. The restrictions on 100% of the shares will lapse on the earlier of (i) 6/24/28 or (ii) termination of the director's service on the Company's board of directors, but in any case not earlier than June 24, 2019.

F2 · balance_after: The total amount of securities beneficially owned includes: (a) 8,456 unrestricted shares; (b) 2,388 unvested restricted stock units granted 7/1/08; (c) 3,333 unvested restricted stock units granted 7/1/09; (d) 2,344 unvested restricted stock units granted 6/30/10; (e) 2,410 unvested restricted stock units granted 6/30/11; (f) 1,682 unvested restricted stock units granted 6/29/12; (g) 1,261 unvested restricted stock units granted 7/1/13; (h) 925 unvested restricted stock units granted 7/1/14; (i) 799 unvested restricted stock units granted 6/29/15; (j) 1,167 unvested restricted stock units granted 6/27/16; (k) 1,042 unvested restricted stock units granted 6/26/17; and (l) the new grant for 1,183 restricted stock units.

SEC source: 0001101215-18-000144 · edgar.xml · nonDerivative · entry 1

JENSEN KENNETH R · CIK 0001158373 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 70,671

F1 · kind: The new grant is for 655 shares of common stock represented by restricted stock units. The restrictions on 100% of the shares will lapse on the earlier of (i) 6/24/28 or (ii) termination of the director's service on the Company's board of directors, but in any case not earlier than June 24, 2019.

F1 · price: The new grant is for 655 shares of common stock represented by restricted stock units. The restrictions on 100% of the shares will lapse on the earlier of (i) 6/24/28 or (ii) termination of the director's service on the Company's board of directors, but in any case not earlier than June 24, 2019.

F2 · balance_after: The total amount of securities beneficially owned includes: (a) 59,756 unrestricted shares; (b) 2,388 unvested restricted stock units granted 7/1/08; (c) 1,904 unvested restricted stock units granted 7/1/09; (d) 1,136 unvested restricted stock units granted 6/30/10; (e) 1,211 unvested restricted stock units granted 6/30/11; (f) 869 unvested restricted stock units granted 6/29/12; (g) 679 unvested restricted stock units granted 7/1/13; (h) 489 unvested restricted stock units granted 7/1/14; (i) 418 unvested restricted stock units granted 6/29/15; (j) 602 unvested restricted stock units granted 6/27/16; (k) 564 unvested restricted stock units granted 6/26/17; and (l) the new grant for 655 restricted stock units.

SEC source: 0001101215-18-000142 · edgar.xml · nonDerivative · entry 1

BALLOU ROGER H · CIK 0001158369 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 12,084

F1 · kind: The new grant is for 655 shares of common stock represented by restricted stock units. The restrictions on 100% of the shares will lapse on the earlier of (i) 6/24/28 or (ii) termination of the director's service on the Company's board of directors, but in any case not earlier than June 24, 2019.

F1 · price: The new grant is for 655 shares of common stock represented by restricted stock units. The restrictions on 100% of the shares will lapse on the earlier of (i) 6/24/28 or (ii) termination of the director's service on the Company's board of directors, but in any case not earlier than June 24, 2019.

F2 · balance_after: The total amount of securities beneficially owned includes: (a) 1,876 unvested restricted stock units granted 7/1/08; (b) 2,145 unvested restricted stock units granted 7/1/09; (c) 1,367 unvested restricted stock units granted 6/30/10; (d) 1,915 unvested restricted stock units granted 6/30/11; (e) 1,374 unvested restricted stock units granted 6/29/12; (f) 679 unvested restricted stock units granted 7/1/13; (g) 489 unvested restricted stock units granted 7/1/14; (h) 418 unvested restricted stock units granted 6/29/15; (i) 602 unvested restricted stock units granted 6/27/16; (j) 564 unvested restricted stock units granted 6/26/17; and (k) the new grant for 655 restricted stock units.

SEC source: 0000904454-18-000443 · edgar.xml · nonDerivative · entry 1

ANDERSON BRUCE K · CIK 0001212987 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 856,896

F1 · kind: Equity award to non-employee directors of the Issuer, in the form of 993 shares of Common Stock represented by time-based restricted stock units. The restrictions on 100% of the shares will lapse on the earlier of (i) 6/24/2028 or (ii) the termination of the Reporting Person's service on the Issuer's Board of Directors, but in any case not earlier than 6/24/2019.

F1 · price: Equity award to non-employee directors of the Issuer, in the form of 993 shares of Common Stock represented by time-based restricted stock units. The restrictions on 100% of the shares will lapse on the earlier of (i) 6/24/2028 or (ii) the termination of the Reporting Person's service on the Issuer's Board of Directors, but in any case not earlier than 6/24/2019.

SEC source: 0001418812-18-000052 · primary_doc.xml · nonDerivative · entry 1

ValueAct Holdings, L.P. · CIK 0001418814 · Director · 10% owner · See Remarks

ValueAct Capital Master Fund, L.P. · CIK 0001464912 · Director · 10% owner · See Remarks

VA Partners I, LLC · CIK 0001418812 · Director · 10% owner · See Remarks

ValueAct Capital Management, L.P. · CIK 0001351069 · Director · 10% owner · See Remarks

ValueAct Capital Management, LLC · CIK 0001351073 · Director · 10% owner · See Remarks

ValueAct Holdings GP, LLC · CIK 0001418813 · Director · 10% owner · See Remarks

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnotes

Disclosed balance after: 6,082,646

F1 · ownership.nature: Each reporting person listed herein disclaims beneficial ownership of the reported securities except to the extent of its pecuniary interest therein, and this report shall not be deemed an admission that such person is the beneficial owner of the securities for purposes of Section 16 of the Securities Exchange Act of 1934, as amended, or for any other purpose.

F2 · ownership.nature: The securities reported herein are held by ValueAct Capital Master Fund, L.P. and may be deemed to be indirectly beneficially owned by (i) VA Partners I, LLC as General Partner of ValueAct Capital Master Fund, L.P., (ii) ValueAct Capital Management, L.P. as the manager of ValueAct Capital Master Fund, L.P., (iii) ValueAct Capital Management, LLC as General Partner of ValueAct Capital Management, L.P., (iv) ValueAct Holdings, L.P. as the sole owner of the limited partnership interests of ValueAct Capital Management, L.P. and the membership interests of ValueAct Capital Management, LLC and as the majority owner of the membership interests of VA Partners I, LLC and (v) ValueAct Holdings GP, LLC as General Partner of ValueAct Holdings, L.P.

SEC source: 0001418812-18-000045 · primary_doc.xml · nonDerivative · entry 2

ValueAct Holdings, L.P. · CIK 0001418814 · Director · 10% owner · See Remarks

ValueAct Capital Master Fund, L.P. · CIK 0001464912 · Director · 10% owner · See Remarks

VA Partners I, LLC · CIK 0001418812 · Director · 10% owner · See Remarks

ValueAct Capital Management, L.P. · CIK 0001351069 · Director · 10% owner · See Remarks

ValueAct Capital Management, LLC · CIK 0001351073 · Director · 10% owner · See Remarks

ValueAct Holdings GP, LLC · CIK 0001418813 · Director · 10% owner · See Remarks

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnotes

Disclosed balance after: 6,080,000

F1 · ownership.nature: Each reporting person listed herein disclaims beneficial ownership of the reported securities except to the extent of its pecuniary interest therein, and this report shall not be deemed an admission that such person is the beneficial owner of the securities for purposes of Section 16 of the Securities Exchange Act of 1934, as amended, or for any other purpose.

F2 · ownership.nature: The securities reported herein are held by ValueAct Capital Master Fund, L.P. and may be deemed to be indirectly beneficially owned by (i) VA Partners I, LLC as General Partner of ValueAct Capital Master Fund, L.P., (ii) ValueAct Capital Management, L.P. as the manager of ValueAct Capital Master Fund, L.P., (iii) ValueAct Capital Management, LLC as General Partner of ValueAct Capital Management, L.P., (iv) ValueAct Holdings, L.P. as the sole owner of the limited partnership interests of ValueAct Capital Management, L.P. and the membership interests of ValueAct Capital Management, LLC and as the majority owner of the membership interests of VA Partners I, LLC and (v) ValueAct Holdings GP, LLC as General Partner of ValueAct Holdings, L.P.

SEC source: 0001418812-18-000045 · primary_doc.xml · nonDerivative · entry 1

ValueAct Holdings, L.P. · CIK 0001418814 · Director · 10% owner · See Remarks

ValueAct Capital Master Fund, L.P. · CIK 0001464912 · Director · 10% owner · See Remarks

VA Partners I, LLC · CIK 0001418812 · Director · 10% owner · See Remarks

ValueAct Capital Management, L.P. · CIK 0001351069 · Director · 10% owner · See Remarks

ValueAct Capital Management, LLC · CIK 0001351073 · Director · 10% owner · See Remarks

ValueAct Holdings GP, LLC · CIK 0001418813 · Director · 10% owner · See Remarks

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnotes

Disclosed balance after: 6,002,400

F1 · ownership.nature: Each reporting person listed herein disclaims beneficial ownership of the reported securities except to the extent of its pecuniary interest therein, and this report shall not be deemed an admission that such person is the beneficial owner of the securities for purposes of Section 16 of the Securities Exchange Act of 1934, as amended, or for any other purpose.

F2 · ownership.nature: The securities reported herein are held by ValueAct Capital Master Fund, L.P. and may be deemed to be indirectly beneficially owned by (i) VA Partners I, LLC as General Partner of ValueAct Capital Master Fund, L.P., (ii) ValueAct Capital Management, L.P. as the manager of ValueAct Capital Master Fund, L.P., (iii) ValueAct Capital Management, LLC as General Partner of ValueAct Capital Management, L.P., (iv) ValueAct Holdings, L.P. as the sole owner of the limited partnership interests of ValueAct Capital Management, L.P. and the membership interests of ValueAct Capital Management, LLC and as the majority owner of the membership interests of VA Partners I, LLC and (v) ValueAct Holdings GP, LLC as General Partner of ValueAct Holdings, L.P.

SEC source: 0001101215-18-000067 · edgar.xml · nonDerivative · entry 2

Miller Melisa A · CIK 0001529225 · EVP & Pres, Card Services

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 35,574

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $245.27 to $245.28, inclusive.

F3 · balance_after: The total number of securities beneficially owned includes: (a) 15,732 unrestricted shares; (b) 602 unvested units from an award of 1,774 time-based restricted stock units granted 2/16/16; (c) 1,073 unvested units from an award of 3,158 performance-based restricted stock units granted 2/16/16; (d) 1,320 unvested units from an award of 1,969 time-based restricted stock units granted 2/15/17; (e) 1,839 unvested units from an award of 2,745 performance-based restricted stock units granted 2/15/17; (f) 3,938 unvested performance-based restricted stock units granted 2/15/17; (g) 1,579 unvested units from an award of 3,159 performance-based restricted stock units granted 2/15/17; (h) 1,897 unvested time-based restricted stock units granted 2/15/18; (i) 3,797 unvested performance-based restricted stock units granted 2/15/18; and (j) 3,797 unvested performance-based restricted stock units granted 2/15/18.

SEC source: 0001101215-18-000067 · edgar.xml · nonDerivative · entry 1

Miller Melisa A · CIK 0001529225 · EVP & Pres, Card Services

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 42,654

F1 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $244.26 to $245.26, inclusive. The reporting person undertakes to provide to Alliance Data Systems Corporation, any security holder of Alliance Data Systems Corporation, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (1) and (2) to this Form 4.

SEC source: 0001101215-18-000061 · edgar.xml · nonDerivative · entry 2

Santillan Laura · CIK 0001485473 · SVP, Chief Acctg. Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 22,183

F1 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

F2 · balance_after: The total number of securities beneficially owned includes: (a) 17,202 unrestricted shares; (b) 400 shares held in an IRA account; (c) 138 unvested units from an award of 410 time-based restricted stock units granted 2/16/16; (d) 497 unvested units from an award of 1,464 performance-based restricted stock units granted 2/16/16; (e) 305 unvested units from an award of 455 time-based restricted stock units granted 2/15/17; (f) 853 unvested units from an award of 1,272 performance-based restricted stock units granted 2/15/17; (g) 557 unvested time-based restricted stock units granted 2/15/18; and (h) 2,231 unvested performance-based restricted stock units granted 2/15/18.

SEC source: 0001101215-18-000060 · edgar.xml · nonDerivative · entry 2

Pearson Bryan A · CIK 0001376988 · EVP & President, LoyaltyOne

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 23,130

F1 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

F2 · balance_after: The total number of securities beneficially owned includes: (a) 3,424 unrestricted shares; (b) 622 unvested units from an award of 1,830 time-based restricted stock units granted 2/16/16; (c) 1,107 unvested units from an award of 3,259 performance-based restricted stock units granted 2/16/16; (d) 1,335 unvested units from an award of 1,992 time-based restricted stock units granted 2/15/17; (e) 1,861 unvested units from an award of 2,778 performance-based restricted stock units granted 2/15/17; (f) 3,985 unvested performance-based restricted stock units granted 2/15/17; (g) 1,629 unvested units from an award of 3,258 performance-based restricted stock units granted 2/15/17; (h) 1,833 unvested time-based restricted stock units granted 2/15/18; (i) 3,667 unvested performance-based restricted stock units granted 2/15/18; and (j) 3,667 unvested performance-based restricted stock units granted 2/15/18.