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HEFFERNAN EDWARD J

Disclosed activity across 1 company

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160098
SEC CIK
0001158371

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Reported relationships

Latest disclosed role at each company.

CompanyLast reported asReport datePublished
BREAD FINANCIAL HOLDINGS, INC.ADS · Entity 4059Director · President and CEOFebruary 15, 2019February 20, 2019

Disclosed balances

About these balances

Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.

BREAD FINANCIAL HOLDINGS, INC.

Report date February 15, 2019 · Filed February 20, 2019

Security / awardOwnership accountDisclosed shares / unitsDisclosure context
Common StockSEC Table I · non-derivativeDirect237,333 Reported balance After 2019-02-15 transaction · row 1 Account or security details depend on footnotes; rows are not merged.
1 source row

Row 1 · 2019-02-15 · Grant · Acquired 8,968 · Balance 237,333

F1: The new grant is for 8,968 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 2,959 units on each of 2/18/20 and 2/16/21 and on 3,050 units on 2/15/22, subject to continued employment by the Reporting Person on the vesting dates.

Common StockSEC Table I · non-derivativeDirect255,270 Reported balance After 2019-02-15 transaction · row 2 Account or security details depend on footnotes; rows are not merged.
1 source row

Row 2 · 2019-02-15 · Grant · Acquired 17,937 · Balance 255,270

F2: The new grant is for 17,937 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/18/20 and 2/16/21 and with respect to 34% of such shares on 2/15/22 contingent on meeting an EBT metric for 2019 and subject to continued employment by the Reporting Person on the vesting dates.

Common StockSEC Table I · non-derivativeDirect273,207 Reported balance After 2019-02-15 transaction · row 3 Account or security details depend on footnotes; rows are not merged.
1 source row

Row 3 · 2019-02-15 · Grant · Acquired 17,937 · Balance 273,207

F3: The new grant is for 17,937 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/16/21 contingent on meeting a relative total shareholder return metric for 2019 and 2020 and subject to continued employment by the Reporting Person on the vesting dates.

Common StockSEC Table I · non-derivativeDirect267,779 Reported balance After 2019-02-15 transaction · row 4 Account or security details depend on footnotes; rows are not merged.
1 source row

Row 4 · 2019-02-15 · Tax withholding · Disposed 5,428 · Balance 267,779

F4: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

Common StockSEC Table I · non-derivativeDirect251,893 Reported balance After 2019-02-19 transaction · row 5 Account or security details depend on footnotes; rows are not merged.
1 source row

Row 5 · 2019-02-19 · Tax withholding · Disposed 1,870 · Balance 251,893

F4: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

F5: The total number of securities beneficially owned includes: (a) 180,718 unrestricted shares; (b) 1,897 unvested units from an award of 5,578 time-based restricted stock units granted 2/15/17; (c) 2,644 unvested units from an award of 7,776 performance-based restricted stock units granted 2/15/17; (d) 3,962 unvested units from an award of 5,912 time-based restricted stock units granted 2/15/18; (e) 6,006 unvested units from an award of 8,963 performance-based restricted stock units granted 2/15/18; (f) 11,824 unvested performance-based restricted stock units granted 2/15/18; (g) the new grant for 8,968 time-based restricted stock units; (h) the new grant for 17,937 performance-based restricted stock units; and (i) the new grant for 17,937 performance-based restricted stock units.

F6: Based on the Company's EBT performance in 2018, 75.8% of the original award of 11,824 performance-based restricted stock units granted 2/15/18, or 8,963 units, were earned. The restrictions will lapse with respect to 2,958 units on 2/18/20 and with respect to 3,048 units on 2/16/21, subject to continued employment by the Reporting Person on the remaining vesting dates.

F7: The grant for 11,155 performance-based restricted stock units awarded on 2/15/17 was forfeited due to failure to meet the relative total shareholder return metric for 2017 and 2018.

Filing footnotes · ownership attribution and instrument terms

F1: The new grant is for 8,968 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 2,959 units on each of 2/18/20 and 2/16/21 and on 3,050 units on 2/15/22, subject to continued employment by the Reporting Person on the vesting dates.

F2: The new grant is for 17,937 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/18/20 and 2/16/21 and with respect to 34% of such shares on 2/15/22 contingent on meeting an EBT metric for 2019 and subject to continued employment by the Reporting Person on the vesting dates.

F3: The new grant is for 17,937 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/16/21 contingent on meeting a relative total shareholder return metric for 2019 and 2020 and subject to continued employment by the Reporting Person on the vesting dates.

F4: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

F5: The total number of securities beneficially owned includes: (a) 180,718 unrestricted shares; (b) 1,897 unvested units from an award of 5,578 time-based restricted stock units granted 2/15/17; (c) 2,644 unvested units from an award of 7,776 performance-based restricted stock units granted 2/15/17; (d) 3,962 unvested units from an award of 5,912 time-based restricted stock units granted 2/15/18; (e) 6,006 unvested units from an award of 8,963 performance-based restricted stock units granted 2/15/18; (f) 11,824 unvested performance-based restricted stock units granted 2/15/18; (g) the new grant for 8,968 time-based restricted stock units; (h) the new grant for 17,937 performance-based restricted stock units; and (i) the new grant for 17,937 performance-based restricted stock units.

F6: Based on the Company's EBT performance in 2018, 75.8% of the original award of 11,824 performance-based restricted stock units granted 2/15/18, or 8,963 units, were earned. The restrictions will lapse with respect to 2,958 units on 2/18/20 and with respect to 3,048 units on 2/16/21, subject to continued employment by the Reporting Person on the remaining vesting dates.

F7: The grant for 11,155 performance-based restricted stock units awarded on 2/15/17 was forfeited due to failure to meet the relative total shareholder return metric for 2017 and 2018.

Transaction history

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateCompanyActivity / securityShares / unitsReported priceReported valueDetails
February 19, 2019 Filed Feb 20, 2019 21:05 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 Tax withholdingCommon Stock 1,870 $174.28 $325,903.60
Disclosure

SEC source: 0001101215-19-000034 · edgar.xml · nonDerivative · entry 5

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 251,893

F4 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

F5 · balance_after: The total number of securities beneficially owned includes: (a) 180,718 unrestricted shares; (b) 1,897 unvested units from an award of 5,578 time-based restricted stock units granted 2/15/17; (c) 2,644 unvested units from an award of 7,776 performance-based restricted stock units granted 2/15/17; (d) 3,962 unvested units from an award of 5,912 time-based restricted stock units granted 2/15/18; (e) 6,006 unvested units from an award of 8,963 performance-based restricted stock units granted 2/15/18; (f) 11,824 unvested performance-based restricted stock units granted 2/15/18; (g) the new grant for 8,968 time-based restricted stock units; (h) the new grant for 17,937 performance-based restricted stock units; and (i) the new grant for 17,937 performance-based restricted stock units.

F6 · balance_after: Based on the Company's EBT performance in 2018, 75.8% of the original award of 11,824 performance-based restricted stock units granted 2/15/18, or 8,963 units, were earned. The restrictions will lapse with respect to 2,958 units on 2/18/20 and with respect to 3,048 units on 2/16/21, subject to continued employment by the Reporting Person on the remaining vesting dates.

F7 · balance_after: The grant for 11,155 performance-based restricted stock units awarded on 2/15/17 was forfeited due to failure to meet the relative total shareholder return metric for 2017 and 2018.

Read SEC document
February 15, 2019 Filed Feb 20, 2019 21:05 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 Tax withholdingCommon Stock 5,428 $171.22 $929,382.16
Disclosure

SEC source: 0001101215-19-000034 · edgar.xml · nonDerivative · entry 4

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 267,779

F4 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

Read SEC document
February 15, 2019 Filed Feb 20, 2019 21:05 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 GrantCommon Stock 17,937 Not disclosed Not disclosed
Disclosure

SEC source: 0001101215-19-000034 · edgar.xml · nonDerivative · entry 3

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 273,207

F3 · kind: The new grant is for 17,937 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/16/21 contingent on meeting a relative total shareholder return metric for 2019 and 2020 and subject to continued employment by the Reporting Person on the vesting dates.

F3 · price: The new grant is for 17,937 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/16/21 contingent on meeting a relative total shareholder return metric for 2019 and 2020 and subject to continued employment by the Reporting Person on the vesting dates.

Read SEC document
February 15, 2019 Filed Feb 20, 2019 21:05 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 GrantCommon Stock 17,937 Not disclosed Not disclosed
Disclosure

SEC source: 0001101215-19-000034 · edgar.xml · nonDerivative · entry 2

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 255,270

F2 · kind: The new grant is for 17,937 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/18/20 and 2/16/21 and with respect to 34% of such shares on 2/15/22 contingent on meeting an EBT metric for 2019 and subject to continued employment by the Reporting Person on the vesting dates.

F2 · price: The new grant is for 17,937 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/18/20 and 2/16/21 and with respect to 34% of such shares on 2/15/22 contingent on meeting an EBT metric for 2019 and subject to continued employment by the Reporting Person on the vesting dates.

Read SEC document
February 15, 2019 Filed Feb 20, 2019 21:05 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 GrantCommon Stock 8,968 Not disclosed Not disclosed
Disclosure

SEC source: 0001101215-19-000034 · edgar.xml · nonDerivative · entry 1

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 237,333

F1 · kind: The new grant is for 8,968 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 2,959 units on each of 2/18/20 and 2/16/21 and on 3,050 units on 2/15/22, subject to continued employment by the Reporting Person on the vesting dates.

F1 · price: The new grant is for 8,968 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 2,959 units on each of 2/18/20 and 2/16/21 and on 3,050 units on 2/15/22, subject to continued employment by the Reporting Person on the vesting dates.

Read SEC document
September 05, 2018 Filed Feb 14, 2019 21:01 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 GiftCommon Stock 12,750 $0.00 $0.00
Disclosure

SEC source: 0001101215-19-000019 · edgar.xml · nonDerivative · entry 1

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 228,365

F1 · balance_after: The total number of securities beneficially owned includes: (a) 169,480 unrestricted shares; (b) 1,708 unvested units from an award of 5,026 time-based restricted stock units granted 2/16/16; (c) 3,041 unvested units from an award of 8,947 performance-based restricted stock units granted 2/16/16; (d) 3,738 unvested units from an award of 5,578 time-based restricted stock units granted 2/15/17; (e) 5,210 unvested units from an award of 7,776 performance-based restricted stock units granted 2/15/17; (f) 11,155 unvested performance-based restricted stock units granted 2/15/17; (g) 4,473 unvested units from an award of 8,946 performance-based restricted stock units granted 2/15/17; (h) 5,912 unvested time-based restricted stock units granted 2/15/18; (i) 11,824 unvested performance-based restricted stock units granted 2/15/18; and (j) 11,824 unvested performance-based restricted stock units granted 2/15/18.

Read SEC document
February 20, 2018 Filed Feb 21, 2018 21:04 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 Tax withholdingCommon Stock 2,553 $246.52 $629,365.56
Disclosure

SEC source: 0001101215-18-000055 · edgar.xml · nonDerivative · entry 6

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 241,115

F1 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

F6 · balance_after: The total number of securities beneficially owned includes: (a) 182,230 unrestricted shares; (b) 1,708 unvested units from an award of 5,026 time-based restricted stock units granted 2/16/16; (c) 3,041 unvested units from an award of 8,947 performance-based restricted stock units granted 2/16/16; (d) 3,738 unvested units from an award of 5,578 time-based restricted stock units granted 2/15/17; (e) 5,210 unvested units from an award of 7,776 performance-based restricted stock units granted 2/15/17; (f) 11,155 unvested performance-based restricted stock units granted 2/15/17; (g) 4,473 unvested units from an award of 8,946 performance-based restricted stock units granted 2/15/17; (h) 5,912 unvested time-based restricted stock units granted 2/15/18; (i) 11,824 unvested performance-based restricted stock units granted 2/15/18; and (j) 11,824 unvested performance-based restricted stock units granted 2/15/18.

Read SEC document
February 16, 2018 Filed Feb 21, 2018 21:04 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 SaleCommon Stock 4,400 $245.80 $1,081,524.40
Disclosure

SEC source: 0001101215-18-000055 · edgar.xml · nonDerivative · entry 5

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 243,668

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $245.44 to $246.27, inclusive.

Read SEC document
February 16, 2018 Filed Feb 21, 2018 21:04 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 SaleCommon Stock 12,001 $244.91 $2,939,164.91
Disclosure

SEC source: 0001101215-18-000055 · edgar.xml · nonDerivative · entry 4

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 248,068

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $244.44 to $245.42, inclusive.

Read SEC document
February 16, 2018 Filed Feb 21, 2018 21:04 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 SaleCommon Stock 3,099 $244.00 $756,152.90
Disclosure

SEC source: 0001101215-18-000055 · edgar.xml · nonDerivative · entry 3

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 260,069

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $243.42 to $244.41, inclusive.

Read SEC document
February 16, 2018 Filed Feb 21, 2018 21:04 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 SaleCommon Stock 1,500 $243.06 $364,591.50
Disclosure

SEC source: 0001101215-18-000055 · edgar.xml · nonDerivative · entry 2

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 263,168

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $242.36 to $243.31, inclusive. The reporting person undertakes to provide to Alliance Data Systems Corporation, any security holder of Alliance Data Systems Corporation, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2), (3), (4) and (5) to this Form 4.

Read SEC document
February 16, 2018 Filed Feb 21, 2018 21:04 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 Tax withholdingCommon Stock 1,816 $243.50 $442,196.00
Disclosure

SEC source: 0001101215-18-000055 · edgar.xml · nonDerivative · entry 1

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 264,668

F1 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

Read SEC document
February 15, 2018 Filed Feb 20, 2018 21:05 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 Tax withholdingCommon Stock 2,881 $243.99 $702,935.19
Disclosure

SEC source: 0001101215-18-000041 · edgar.xml · nonDerivative · entry 5

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 266,484

F5 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

F6 · balance_after: The total number of securities beneficially owned includes: (a) 196,502 unrestricted shares; (b) 1,297 unvested units from an award of 3,814 time-based restricted stock units granted 2/17/15; (c) 5,188 unvested units from an award of 15,257 performance-based restricted stock units granted 2/17/15; (d) 3,367 unvested units from an award of 5,026 time-based restricted stock units granted 2/16/16; (e) 5,994 unvested units from an award of 8,947 performance-based restricted stock units granted 2/16/16; (f) 3,738 unvested units from an award of 5,578 time-based restricted stock units granted 2/15/17; (g) 5,210 unvested units from an award of 7,776 performance-based restricted stock units granted 2/15/17; (h) 11,155 unvested performance-based restricted stock units granted 2/15/17; (i) 4,473 unvested units from an award of 8,946 performance-based restricted stock units granted 2/15/17; (j) the new grant for 5,912 time-based restricted stock units;

F7 · balance_after: Based on the Company's EBT performance in 2017, 69.7% of the original award of 11,155 performance-based restricted stock units granted 2/15/17, or 7,776 units, were earned. The restrictions will lapse with respect to 2,566 units on 2/15/19 and with respect to 2,644 units on 2/18/20, subject to continued employment by the Reporting Person on the remaining vesting dates.

Read SEC document
February 15, 2018 Filed Feb 20, 2018 21:05 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 GrantCommon Stock 2,982 Not disclosed Not disclosed
Disclosure

SEC source: 0001101215-18-000041 · edgar.xml · nonDerivative · entry 4

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 272,744

F4 · kind: Based on the Company's EBT performance in 2017, 150% of the original award of 5,964 performance-based restricted stock units granted 2/15/17 were earned, resulting in an additional 2,982 units, for a total of 8,946 units. The restrictions will lapse with respect to 4,473 units on 2/15/19, subject to continued employment by the Reporting Person on the remaining vesting dates.

F4 · price: Based on the Company's EBT performance in 2017, 150% of the original award of 5,964 performance-based restricted stock units granted 2/15/17 were earned, resulting in an additional 2,982 units, for a total of 8,946 units. The restrictions will lapse with respect to 4,473 units on 2/15/19, subject to continued employment by the Reporting Person on the remaining vesting dates.

Read SEC document
February 15, 2018 Filed Feb 20, 2018 21:05 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 GrantCommon Stock 11,824 Not disclosed Not disclosed
Disclosure

SEC source: 0001101215-18-000041 · edgar.xml · nonDerivative · entry 3

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 269,762

F3 · kind: The new grant is for 11,824 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/18/20 contingent on meeting a relative total shareholder return metric for 2018 and 2019 and subject to continued employment by the Reporting Person on the vesting dates.

F3 · price: The new grant is for 11,824 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 100% of such shares on 2/18/20 contingent on meeting a relative total shareholder return metric for 2018 and 2019 and subject to continued employment by the Reporting Person on the vesting dates.

Read SEC document
February 15, 2018 Filed Feb 20, 2018 21:05 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 GrantCommon Stock 11,824 Not disclosed Not disclosed
Disclosure

SEC source: 0001101215-18-000041 · edgar.xml · nonDerivative · entry 2

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 257,938

F2 · kind: The new grant is for 11,824 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/15/19 and 2/18/20 and with respect to 34% of such shares on 2/16/21 contingent on meeting an EBT metric for 2018 and subject to continued employment by the Reporting Person on the vesting dates.

F2 · price: The new grant is for 11,824 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down at the time the performance restriction lapses. The restriction may lapse with respect to 33% of such shares on each of 2/15/19 and 2/18/20 and with respect to 34% of such shares on 2/16/21 contingent on meeting an EBT metric for 2018 and subject to continued employment by the Reporting Person on the vesting dates.

Read SEC document
February 15, 2018 Filed Feb 20, 2018 21:05 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 GrantCommon Stock 5,912 Not disclosed Not disclosed
Disclosure

SEC source: 0001101215-18-000041 · edgar.xml · nonDerivative · entry 1

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 246,114

F1 · kind: The new grant is for 5,912 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 1,950 units on 2/15/19, on 1,951 units on 2/18/20 and on 2,011 units on 2/16/21, subject to continued employment by the Reporting Person on the vesting dates.

F1 · price: The new grant is for 5,912 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 1,950 units on 2/15/19, on 1,951 units on 2/18/20 and on 2,011 units on 2/16/21, subject to continued employment by the Reporting Person on the vesting dates.

Read SEC document
November 27, 2017 Filed Feb 9, 2018 21:02 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 GiftCommon Stock 4,757 $0.00 $0.00
Disclosure

SEC source: 0001101215-18-000024 · edgar.xml · nonDerivative · entry 1

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 240,202

F1 · balance_after: The total number of securities beneficially owned includes: (a) 190,504 unrestricted shares; (b) 1,297 unvested units from an award of 3,814 time-based restricted stock units granted 2/17/15; (c) 5,188 unvested units from an award of 15,257 performance-based restricted stock units granted 2/17/15; (d) 3,367 unvested units from an award of 5,026 time-based restricted stock units granted 2/16/16; (e) 5,994 unvested units from an award of 8,947 performance-based restricted stock units granted 2/16/16; (f) 5,578 unvested time-based restricted stock units granted 2/15/17; (g) 11,155 unvested performance-based restricted stock units granted 2/15/17; (h) 11,155 unvested performance-based restricted stock units granted 2/15/17; and (i) 5,964 unvested performance-based restricted stock units granted 2/15/17.

Read SEC document
February 21, 2017 Filed Feb 22, 2017 21:02 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 Tax withholdingCommon Stock 3,437 $235.40 $809,069.80
Disclosure

SEC source: 0001101215-17-000053 · edgar.xml · nonDerivative · entry 2

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 244,959

F1 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

F2 · balance_after: The total number of securities beneficially owned includes: (a) 195,261 unrestricted shares; (b) 1,297 unvested units from an award of 3,814 time-based restricted stock units granted 2/17/15; (c) 5,188 unvested units from an award of 15,257 performance-based restricted stock units granted 2/17/15; (d) 3,367 unvested units from an award of 5,026 time-based restricted stock units granted 2/16/16; (e) 5,994 unvested units from an award of 8,947 performance-based restricted stock units granted 2/16/16; (f) 5,578 unvested time-based restricted stock units granted 2/15/17; (g) 11,155 unvested performance-based restricted stock units granted 2/15/17; (h) 11,155 unvested performance-based restricted stock units granted 2/15/17; and (i) 5,964 unvested performance-based restricted stock units granted 2/15/17.

Read SEC document
February 17, 2017 Filed Feb 22, 2017 21:02 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 Tax withholdingCommon Stock 2,642 $232.69 $614,766.98
Disclosure

SEC source: 0001101215-17-000053 · edgar.xml · nonDerivative · entry 1

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 248,396

F1 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

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February 16, 2017 Filed Feb 17, 2017 21:08 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 Tax withholdingCommon Stock 1,935 $230.95 $446,888.25
Disclosure

SEC source: 0001101215-17-000044 · edgar.xml · nonDerivative · entry 5

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 251,038

F5 · kind: Shares withheld by the Company to satisfy the Reporting Person's tax withholding obligation upon the vesting of restricted stock units.

F6 · balance_after: The total number of securities beneficially owned includes: (a) 186,856 unrestricted shares; (b) 1,276 unvested units from an award of 3,751 time-based restricted stock units granted 2/18/14; (c) 6,914 unvested units from an award of 20,333 performance-based restricted stock units granted 2/18/14; (d) 2,556 unvested units from an award of 3,814 time-based restricted stock units granted 2/17/15; (e) 10,223 unvested units from an award of 15,257 performance-based restricted stock units granted 2/17/15; (f) 3,367 unvested units from an award of 5,026 time-based restricted stock units granted 2/16/16; (g) 5,994 unvested units from an award of 8,947 performance-based restricted stock units granted 2/16/16; (h) the new grant for 5,578 time-based restricted stock units; (i) the new grant for 11,155 performance-based restricted stock units; (j) the new grant for 11,155 performance-based restricted stock units; and (k) the new grant for 5,964 performance-based restricted stock units.

F7 · balance_after: The compensation committee's assessment of EBT performance for 2016 resulted in 89% payout; however, the board of directors exercised its discretion to reduce the amount earned to 44.5% of the original award of 20,104 performance-based restricted stock units granted 2/16/16, or 8,947 units. The restrictions will lapse with respect to 2,953 units on 2/16/18 and with respect to 3,041 units on 2/19/19, subject to continued employment by the Reporting Person on the remaining vesting dates.

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February 15, 2017 Filed Feb 17, 2017 21:08 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 GrantCommon Stock 5,964 Not disclosed Not disclosed
Disclosure

SEC source: 0001101215-17-000044 · edgar.xml · nonDerivative · entry 4

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 264,130

F4 · kind: The new grant is for 5,964 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down upon assessment of the core earnings per share performance metric for 2017. Following any such adjustment, restrictions will lapse with respect to 50% of such shares on each of 2/15/18 and 2/15/19, subject to continued employment by the Reporting Person on the vesting dates.

F4 · price: The new grant is for 5,964 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down upon assessment of the core earnings per share performance metric for 2017. Following any such adjustment, restrictions will lapse with respect to 50% of such shares on each of 2/15/18 and 2/15/19, subject to continued employment by the Reporting Person on the vesting dates.

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February 15, 2017 Filed Feb 17, 2017 21:08 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 GrantCommon Stock 11,155 Not disclosed Not disclosed
Disclosure

SEC source: 0001101215-17-000044 · edgar.xml · nonDerivative · entry 3

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 258,166

F3 · kind: The new grant is for 11,155 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down upon assessment of the relative Total Shareholder Return performance metric for 2017-2018. Following any such adjustment, restrictions will lapse with respect to 100% of such shares on 2/15/19, subject to continued employment by the Reporting Person on the vesting date.

F3 · price: The new grant is for 11,155 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down upon assessment of the relative Total Shareholder Return performance metric for 2017-2018. Following any such adjustment, restrictions will lapse with respect to 100% of such shares on 2/15/19, subject to continued employment by the Reporting Person on the vesting date.

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February 15, 2017 Filed Feb 17, 2017 21:08 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 GrantCommon Stock 11,155 Not disclosed Not disclosed
Disclosure

SEC source: 0001101215-17-000044 · edgar.xml · nonDerivative · entry 2

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 247,011

F2 · kind: The new grant is for 11,155 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down upon assessment of the EBT performance metric for 2017. Following any such adjustment, restrictions will lapse with respect to 33% of such shares on each of 2/15/18 and 2/15/19 and with respect to 34% of such shares on 2/18/20, subject to continued employment by the Reporting Person on the vesting dates.

F2 · price: The new grant is for 11,155 shares of common stock represented by performance-based restricted stock units, which may be adjusted up or down upon assessment of the EBT performance metric for 2017. Following any such adjustment, restrictions will lapse with respect to 33% of such shares on each of 2/15/18 and 2/15/19 and with respect to 34% of such shares on 2/18/20, subject to continued employment by the Reporting Person on the vesting dates.

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February 15, 2017 Filed Feb 17, 2017 21:08 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 GrantCommon Stock 5,578 Not disclosed Not disclosed
Disclosure

SEC source: 0001101215-17-000044 · edgar.xml · nonDerivative · entry 1

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 235,856

F1 · kind: The new grant is for 5,578 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 1,840 units on 2/15/18, on 1,841 units on 2/15/19 and on 1,897 units on 2/18/20, subject to continued employment by the Reporting Person on the vesting dates.

F1 · price: The new grant is for 5,578 shares of common stock represented by time-based restricted stock units. The restrictions will lapse on 1,840 units on 2/15/18, on 1,841 units on 2/15/19 and on 1,897 units on 2/18/20, subject to continued employment by the Reporting Person on the vesting dates.

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November 18, 2016 Filed Nov 22, 2016 21:07 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 15,223 Not disclosed Strike: $63.35 Not disclosed
Disclosure

SEC source: 0001101215-16-000480 · edgar.xml · derivative · entry 4

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 15,223 shares

Expires 2017-02-21

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: Cashless exercise of employee stock options due to expire on February 21, 2017, ten years after such options were granted.

F2 · kind: The transaction reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on October 24, 2016.

F6 · price: This is an employee stock option grant that is fully vested.

F6 · derivative.exercise_date: This is an employee stock option grant that is fully vested.

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November 18, 2016 Filed Nov 22, 2016 21:07 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 SaleCommon Stock 12,018 $217.88 $2,618,517.89
Disclosure

SEC source: 0001101215-16-000480 · edgar.xml · nonDerivative · entry 3

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 235,428

F1 · kind: Cashless exercise of employee stock options due to expire on February 21, 2017, ten years after such options were granted.

F2 · kind: The transaction reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on October 24, 2016.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $217.76 to $218.60, inclusive.

F5 · balance_after: The total number of securities beneficially owned includes: (a) 189,329 unrestricted shares; (b) 1,276 unvested units from an award of 3,751 time-based restricted stock units granted 2/18/14; (c) 6,914 unvested units from an award of 20,333 performance-based restricted stock units granted 2/18/14; (d) 2,556 unvested units from an award of 3,814 time-based restricted stock units granted 2/17/15; (e) 10,223 unvested units from an award of 15,257 performance-based restricted stock units granted 2/17/15; (f) 5,026 unvested time-based restricted stock units granted 2/16/16; and (g) 20,104 unvested performance-based restricted stock units granted 2/16/16.

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November 18, 2016 Filed Nov 22, 2016 21:07 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 SaleCommon Stock 3,205 $216.83 $694,933.74
Disclosure

SEC source: 0001101215-16-000480 · edgar.xml · nonDerivative · entry 2

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 247,446

F1 · kind: Cashless exercise of employee stock options due to expire on February 21, 2017, ten years after such options were granted.

F2 · kind: The transaction reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on October 24, 2016.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $216.54 to $217.31, inclusive. The reporting person undertakes to provide to Alliance Data Systems Corporation, any security holder of Alliance Data Systems Corporation, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (3) and (4) to this Form 4.

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November 18, 2016 Filed Nov 22, 2016 21:07 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 Exercise / conversionCommon Stock 15,223 $63.35 $964,377.05
Disclosure

SEC source: 0001101215-16-000480 · edgar.xml · nonDerivative · entry 1

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 250,651

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: Cashless exercise of employee stock options due to expire on February 21, 2017, ten years after such options were granted.

F2 · kind: The transaction reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on October 24, 2016.

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November 14, 2016 Filed Feb 10, 2017 21:02 UTC BREAD FINANCIAL HOLDINGS, INC. ADS · Entity 4059 GiftCommon Stock 5,150 $0.00 $0.00
Disclosure

SEC source: 0001101215-17-000027 · edgar.xml · nonDerivative · entry 1

HEFFERNAN EDWARD J · CIK 0001158371 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 230,278

F1 · kind: The transaction reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on October 24, 2016.

F2 · balance_after: The total number of securities beneficially owned includes: (a) 184,179 unrestricted shares; (b) 1,276 unvested units from an award of 3,751 time-based restricted stock units granted 2/18/14; (c) 6,914 unvested units from an award of 20,333 performance-based restricted stock units granted 2/18/14; (d) 2,556 unvested units from an award of 3,814 time-based restricted stock units granted 2/17/15; (e) 10,223 unvested units from an award of 15,257 performance-based restricted stock units granted 2/17/15; (f) 5,026 unvested time-based restricted stock units granted 2/16/16; and (g) 20,104 unvested performance-based restricted stock units granted 2/16/16.

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Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.