Reported relationships
Latest disclosed role at each company.
| Company | Last reported as | Report date | Published |
|---|---|---|---|
| Vital Farms, Inc.VITL · Entity 5571 | Director · Exec. Chair, President & CEO | May 15, 2026 | May 19, 2026 |
Disclosed balances
About these balances
Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.
Vital Farms, Inc.
Report date May 15, 2026 · Filed May 19, 2026
| Security / award | Ownership account | Disclosed shares / units | Disclosure context |
|---|---|---|---|
| Common StockSEC Table I · non-derivative | Direct | 706,060 |
Reported balance
After 2026-05-15 transaction · row 1
1 source rowRow 1 · 2026-05-15 · Grant · Acquired 500 · Balance 706,060 F1: These shares were acquired under the Issuer's 2020 Employee Stock Purchase Plan (the "ESPP") in a transaction that was exempt under both Rule 16b-3(d) and Rule 16b-3(c). In accordance with the ESPP, these shares were purchased at a price equal to 85% of the closing price of Issuer's common stock on the purchase date. |
Filing footnotes · ownership attribution and instrument terms
F1: These shares were acquired under the Issuer's 2020 Employee Stock Purchase Plan (the "ESPP") in a transaction that was exempt under both Rule 16b-3(d) and Rule 16b-3(c). In accordance with the ESPP, these shares were purchased at a price equal to 85% of the closing price of Issuer's common stock on the purchase date.
Transaction history
JSON APIPurchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”
The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.
| Transaction date | Company | Activity / security | Shares / units | Reported price | Reported value | Details |
|---|---|---|---|---|---|---|
| June 12, 2024 Filed Jun 14, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 52,500 | $5.33 | $279,751.50 |
DisclosureSEC source: 0001415889-24-016878 · form4-06142024_040603.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 464,283 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. Read SEC document |
| June 11, 2024 Filed Jun 12, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 10,301 | $0.00 Strike: $5.33 | $0.00 |
DisclosureSEC source: 0001415889-24-016501 · form4-06122024_040602.xml · derivative · entry 7 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 743,522 Underlying: Common Stock · 10,301 shares Expires 2029-08-28 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F5 · derivative.exercise_date: One-fifth (1/5th) of the shares subject to the option vested or will vest in equal annual installments commencing on August 22, 2020, subject to the Reporting Person continuing to provide service through each such date. Read SEC document |
| June 11, 2024 Filed Jun 12, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 10,301 | $40.85 | $420,795.85 |
DisclosureSEC source: 0001415889-24-016501 · form4-06122024_040602.xml · nonDerivative · entry 5 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 411,783 F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $40.305 to $41.24 inclusive. Read SEC document |
| June 11, 2024 Filed Jun 12, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 10,301 | $5.33 | $54,889.91 |
DisclosureSEC source: 0001415889-24-016501 · form4-06122024_040602.xml · nonDerivative · entry 4 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 422,084 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. Read SEC document |
| June 11, 2024 Filed Jul 16, 2024 20:25 UTC Amendment | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 10,301 | $0.00 Strike: $5.33 | $0.00 |
DisclosureSEC source: 0001415889-24-019592 · form4a-07162024_080710.xml · derivative · entry 7 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 743,522 Underlying: Common Stock · 10,301 shares Expires 2029-08-28 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F4 · derivative.exercise_date: One-fifth (1/5th) of the shares subject to the option vested or will vest in equal annual installments commencing on August 22, 2020, subject to the Reporting Person continuing to provide service through each such date. Read SEC document |
| June 11, 2024 Filed Jul 16, 2024 20:25 UTC Amendment | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 10,301 | $40.85 | $420,795.85 |
DisclosureSEC source: 0001415889-24-019592 · form4a-07162024_080710.xml · nonDerivative · entry 5 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 411,783 F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $40.305 to $41.24 inclusive. Read SEC document |
| June 11, 2024 Filed Jul 16, 2024 20:25 UTC Amendment | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 10,301 | $5.33 | $54,889.91 |
DisclosureSEC source: 0001415889-24-019592 · form4a-07162024_080710.xml · nonDerivative · entry 4 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 422,084 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| June 10, 2024 Filed Jun 12, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 89,699 | $0.00 Strike: $5.33 | $0.00 |
DisclosureSEC source: 0001415889-24-016501 · form4-06122024_040602.xml · derivative · entry 6 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 753,823 Underlying: Common Stock · 89,699 shares Expires 2029-08-28 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F5 · derivative.exercise_date: One-fifth (1/5th) of the shares subject to the option vested or will vest in equal annual installments commencing on August 22, 2020, subject to the Reporting Person continuing to provide service through each such date. Read SEC document |
| June 10, 2024 Filed Jun 12, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 23,014 | $41.25 | $949,327.50 |
DisclosureSEC source: 0001415889-24-016501 · form4-06122024_040602.xml · nonDerivative · entry 3 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 411,783 F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $41.00 to $41.58 inclusive. Read SEC document |
| June 10, 2024 Filed Jun 12, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 66,685 | $40.60 | $2,707,411.00 |
DisclosureSEC source: 0001415889-24-016501 · form4-06122024_040602.xml · nonDerivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 434,797 F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $40.00 to $40.9934 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2), (3) and (4). Read SEC document |
| June 10, 2024 Filed Jun 12, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 89,699 | $5.33 | $477,970.09 |
DisclosureSEC source: 0001415889-24-016501 · form4-06122024_040602.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 501,482 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. Read SEC document |
| June 10, 2024 Filed Jul 16, 2024 20:25 UTC Amendment | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 89,699 | $0.00 Strike: $5.33 | $0.00 |
DisclosureSEC source: 0001415889-24-019592 · form4a-07162024_080710.xml · derivative · entry 6 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 753,823 Underlying: Common Stock · 89,699 shares Expires 2029-08-28 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F4 · derivative.exercise_date: One-fifth (1/5th) of the shares subject to the option vested or will vest in equal annual installments commencing on August 22, 2020, subject to the Reporting Person continuing to provide service through each such date. Read SEC document |
| June 10, 2024 Filed Jul 16, 2024 20:25 UTC Amendment | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 23,014 | $41.25 | $949,327.50 |
DisclosureSEC source: 0001415889-24-019592 · form4a-07162024_080710.xml · nonDerivative · entry 3 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 411,783 F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $41.00 to $41.58 inclusive. Read SEC document |
| June 10, 2024 Filed Jul 16, 2024 20:25 UTC Amendment | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 66,685 | $40.60 | $2,707,411.00 |
DisclosureSEC source: 0001415889-24-019592 · form4a-07162024_080710.xml · nonDerivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 434,797 F1 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $40.00 to $40.9934 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (1), (2) and (3). Read SEC document |
| June 10, 2024 Filed Jul 16, 2024 20:25 UTC Amendment | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 89,699 | $5.33 | $477,970.09 |
DisclosureSEC source: 0001415889-24-019592 · form4a-07162024_080710.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 501,482 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| May 15, 2024 Filed May 17, 2024 20:16 UTC | Vital Farms, Inc. VITL · Entity 5571 | GrantCommon Stock | 500 | $10.59 | $5,295.00 |
DisclosureSEC source: 0001415889-24-013496 · form4-05172024_040501.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 411,783 F1 · kind: These shares were acquired under the Issuer's Employee Stock Purchase Plan in a transaction that was exempt under both Rule 16b-3(d) and Rule 16b-3(c). Read SEC document |
| May 13, 2024 Filed May 15, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 52,500 | $0.00 Strike: $5.33 | $0.00 |
DisclosureSEC source: 0001415889-24-013219 · form4-05152024_040510.xml · derivative · entry 5 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 843,522 Underlying: Common Stock · 52,500 shares Expires 2029-08-28 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F4 · derivative.exercise_date: One-fifth (1/5th) of the shares subject to the option vested or will vest in equal annual installments commencing on August 22, 2020, subject to the Reporting Person continuing to provide service through each such date. Read SEC document |
| May 13, 2024 Filed May 15, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 500 | $36.54 | $18,270.00 |
DisclosureSEC source: 0001415889-24-013219 · form4-05152024_040510.xml · nonDerivative · entry 4 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 411,283 F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. Read SEC document |
| May 13, 2024 Filed May 15, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 37,401 | $35.68 | $1,334,467.68 |
DisclosureSEC source: 0001415889-24-013219 · form4-05152024_040510.xml · nonDerivative · entry 3 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 411,783 F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $35.28 to $36.09 inclusive. Read SEC document |
| May 13, 2024 Filed May 15, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 7,009 | $34.86 | $244,333.74 |
DisclosureSEC source: 0001415889-24-013219 · form4-05152024_040510.xml · nonDerivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 449,184 F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $34.28 to $35.27 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2) and (3). Read SEC document |
| May 13, 2024 Filed May 15, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 52,500 | $5.33 | $279,751.50 |
DisclosureSEC source: 0001415889-24-013219 · form4-05152024_040510.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 456,193 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. Read SEC document |
| May 09, 2024 Filed May 10, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 25,265 | $0.00 Strike: $5.33 | $0.00 |
DisclosureSEC source: 0001415889-24-012858 · form4-05102024_040502.xml · derivative · entry 8 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 896,022 Underlying: Common Stock · 25,265 shares Expires 2029-08-28 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F5 · derivative.exercise_date: One-fifth (1/5th) of the shares subject to the option vested or will vest in equal annual installments commencing on August 22, 2020, subject to the Reporting Person continuing to provide service through each such date. Read SEC document |
| May 09, 2024 Filed May 10, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 4 | $35.14 | $140.56 |
DisclosureSEC source: 0001415889-24-012858 · form4-05102024_040502.xml · nonDerivative · entry 6 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 403,693 F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $35.12 to $35.16 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. Read SEC document |
| May 09, 2024 Filed May 10, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 7,077 | $34.64 | $245,147.28 |
DisclosureSEC source: 0001415889-24-012858 · form4-05102024_040502.xml · nonDerivative · entry 5 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 403,697 F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $34.11 to $35.07 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. Read SEC document |
| May 09, 2024 Filed May 10, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 18,184 | $33.52 | $609,527.68 |
DisclosureSEC source: 0001415889-24-012858 · form4-05102024_040502.xml · nonDerivative · entry 4 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 410,774 F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $33.11 to $34.00 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. Read SEC document |
| May 09, 2024 Filed May 10, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 25,265 | $5.33 | $134,627.08 |
DisclosureSEC source: 0001415889-24-012858 · form4-05102024_040502.xml · nonDerivative · entry 3 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 428,958 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. Read SEC document |
| May 08, 2024 Filed May 10, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 9,735 | $0.00 Strike: $5.33 | $0.00 |
DisclosureSEC source: 0001415889-24-012858 · form4-05102024_040502.xml · derivative · entry 7 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 921,287 Underlying: Common Stock · 9,735 shares Expires 2029-08-28 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F5 · derivative.exercise_date: One-fifth (1/5th) of the shares subject to the option vested or will vest in equal annual installments commencing on August 22, 2020, subject to the Reporting Person continuing to provide service through each such date. Read SEC document |
| May 08, 2024 Filed May 10, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 9,735 | $30.00 | $292,050.00 |
DisclosureSEC source: 0001415889-24-012858 · form4-05102024_040502.xml · nonDerivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 403,693 F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. Read SEC document |
| May 08, 2024 Filed May 10, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 9,735 | $5.33 | $51,873.92 |
DisclosureSEC source: 0001415889-24-012858 · form4-05102024_040502.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 413,428 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. Read SEC document |
| April 26, 2024 Filed Apr 30, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 34,940 | $0.00 Strike: $1.43 | $0.00 |
DisclosureSEC source: 0001415889-24-011750 · form4-04302024_040410.xml · derivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 0 Underlying: Common Stock · 34,940 shares Expires 2025-05-22 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · derivative.exercise_date: Fully vested. Read SEC document |
| April 26, 2024 Filed Apr 30, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 34,940 | $1.43 | $49,995.65 |
DisclosureSEC source: 0001415889-24-011750 · form4-04302024_040410.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 403,693 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| April 12, 2024 Filed Apr 16, 2024 20:30 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 65,575 | $0.00 Strike: $1.43 | $0.00 |
DisclosureSEC source: 0001415889-24-010869 · form4-04162024_040415.xml · derivative · entry 5 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 0 Underlying: Common Stock · 65,575 shares Expires 2024-09-26 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F4 · derivative.exercise_date: Fully vested. Read SEC document |
| April 12, 2024 Filed Apr 16, 2024 20:30 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 26,948 | $0.00 Strike: $5.33 | $0.00 |
DisclosureSEC source: 0001415889-24-010869 · form4-04162024_040415.xml · derivative · entry 4 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 931,022 Underlying: Common Stock · 26,948 shares Expires 2029-08-28 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: One-fifth (1/5th) of the shares subject to the option vested or will vest in equal annual installments commencing on August 22, 2020, subject to the Reporting Person continuing to provide service through each such date. Read SEC document |
| April 12, 2024 Filed Apr 16, 2024 20:30 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 36,948 | $25.07 | $926,286.36 |
DisclosureSEC source: 0001415889-24-010869 · form4-04162024_040415.xml · nonDerivative · entry 3 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 368,753 F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $24.68 to $25.62 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. Read SEC document |
| April 12, 2024 Filed Apr 16, 2024 20:30 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 65,575 | $1.43 | $93,831.27 |
DisclosureSEC source: 0001415889-24-010869 · form4-04162024_040415.xml · nonDerivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 405,701 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| April 12, 2024 Filed Apr 16, 2024 20:30 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 26,948 | $5.33 | $143,595.11 |
DisclosureSEC source: 0001415889-24-010869 · form4-04162024_040415.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 340,126 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| April 05, 2024 Filed Apr 9, 2024 20:30 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 30,000 | $0.00 Strike: $5.33 | $0.00 |
DisclosureSEC source: 0001415889-24-010573 · form4-04092024_040412.xml · derivative · entry 3 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 957,970 Underlying: Common Stock · 30,000 shares Expires 2029-08-28 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: One-fifth (1/5th) of the shares subject to the option vested or will vest in equal annual installments commencing on August 22, 2020, subject to the Reporting Person continuing to provide service through each such date. Read SEC document |
| April 05, 2024 Filed Apr 9, 2024 20:30 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 30,000 | $25.03 | $750,900.00 |
DisclosureSEC source: 0001415889-24-010573 · form4-04092024_040412.xml · nonDerivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 313,178 F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $25.00 to $25.12 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. Read SEC document |
| April 05, 2024 Filed Apr 9, 2024 20:30 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 30,000 | $5.33 | $159,858.00 |
DisclosureSEC source: 0001415889-24-010573 · form4-04092024_040412.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 343,178 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| March 22, 2024 Filed Mar 26, 2024 20:16 UTC | Vital Farms, Inc. VITL · Entity 5571 | Tax withholdingCommon Stock | 955 | $22.96 | $21,926.80 |
DisclosureSEC source: 0001415889-24-009126 · form4-03262024_040325.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 313,178 F1 · kind: Shares withheld by the Issuer to satisfy withholding tax obligation. Read SEC document |
| March 13, 2024 Filed Mar 15, 2024 20:30 UTC | Vital Farms, Inc. VITL · Entity 5571 | Tax withholdingCommon Stock | 4,798 | $20.98 | $100,662.04 |
DisclosureSEC source: 0001415889-24-008117 · form4-03152024_040332.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 314,133 F1 · kind: Shares withheld by the Issuer to satisfy withholding tax obligation. Read SEC document |
| March 12, 2024 Filed Mar 13, 2024 00:11 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 35,000 | $0.00 Strike: $5.33 | $0.00 |
DisclosureSEC source: 0001415889-24-007722 · form4-03132024_120353.xml · derivative · entry 5 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 987,970 Underlying: Common Stock · 35,000 shares Expires 2029-08-28 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F5 · derivative.exercise_date: One-fifth (1/5th) of the shares subject to the option vested or will vest in equal annual installments commencing on August 22, 2020, subject to the Reporting Person continuing to provide service through each such date. Read SEC document |
| March 12, 2024 Filed Mar 13, 2024 00:11 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 31,643 | $20.94 | $662,604.42 |
DisclosureSEC source: 0001415889-24-007722 · form4-03132024_120353.xml · nonDerivative · entry 4 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 318,931 F3 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F4 · shares: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $20.66 to $21.02 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. Read SEC document |
| March 12, 2024 Filed Mar 13, 2024 00:11 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 35,000 | $5.33 | $186,501.00 |
DisclosureSEC source: 0001415889-24-007722 · form4-03132024_120353.xml · nonDerivative · entry 3 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 350,574 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| March 11, 2024 Filed Mar 13, 2024 00:11 UTC | Vital Farms, Inc. VITL · Entity 5571 | GrantCommon Stock | 95,283 | $0.00 | $0.00 |
DisclosureSEC source: 0001415889-24-007722 · form4-03132024_120353.xml · nonDerivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 315,574 F2 · shares: Represents a restricted stock unit ("RSU") award. The RSUs vest in three equal annual installments commencing on March 11, 2025, subject to the Reporting Person's continuous service with the Issuer as of the applicable vesting date. Read SEC document |
| March 10, 2024 Filed Mar 13, 2024 00:11 UTC | Vital Farms, Inc. VITL · Entity 5571 | Tax withholdingCommon Stock | 3,277 | $20.51 | $67,211.27 |
DisclosureSEC source: 0001415889-24-007722 · form4-03132024_120353.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 220,291 F1 · kind: Shares withheld by the Issuer to satisfy withholding tax obligation. Read SEC document |
| March 07, 2024 Filed Mar 11, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 25,000 | $0.00 Strike: $5.33 | $0.00 |
DisclosureSEC source: 0001415889-24-007501 · form4-03112024_040301.xml · derivative · entry 3 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 1,022,970 Underlying: Common Stock · 25,000 shares Expires 2029-08-28 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: One-fifth (1/5th) of the shares subject to the option vested or will vest in equal annual installments commencing on August 22, 2020, subject to the Reporting Person continuing to provide service through each such date. Read SEC document |
| March 07, 2024 Filed Mar 11, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 25,000 | $20.10 | $502,500.00 |
DisclosureSEC source: 0001415889-24-007501 · form4-03112024_040301.xml · nonDerivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 223,568 F1 · kind: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $20.00 to $20.85 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. Read SEC document |
| March 07, 2024 Filed Mar 11, 2024 20:15 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 25,000 | $5.33 | $133,215.00 |
DisclosureSEC source: 0001415889-24-007501 · form4-03112024_040301.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 248,568 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| February 12, 2024 Filed Feb 14, 2024 21:25 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 1,382 | $0.00 Strike: $5.33 | $0.00 |
DisclosureSEC source: 0001415889-24-003735 · form4-02142024_040201.xml · derivative · entry 5 Diez-Canseco Russell · CIK 0001818591 · Director · PRESIDENT AND CEO 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 1,047,970 Underlying: Common Stock · 1,382 shares Expires 2029-08-28 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F4 · derivative.exercise_date: One-fifth (1/5th) of the shares subject to the option vested or will vest in equal annual installments commencing on August 22, 2020, subject to the Reporting Person continuing to provide service through each such date. Read SEC document |
Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.