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Apple Inc.

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2389
SEC CIK
0000320193
Parsed reports
1,396

Last 12 months

Inside the activity.

0 purchase rows · 35 sale rows

Disclosed non-derivative P/S rows, by transaction month. Includes amendments and private transactions.
Monthly counts
MonthPurchasesSales
Nov 202501
Dec 202500
Jan 202600
Feb 202600
Mar 202600
Apr 202609
May 202604
Jun 202601
Jul 202600
Aug 202603
Sep 202605
Oct 2026012

Latest available

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateOwner / reported roleActivity / securityShares / unitsReported priceReported valueDetails
October 11, 2011 Filed Oct 12, 2011 23:01 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 500 $400.00 $200,000.00
Disclosure

SEC source: 0001181431-11-052636 · rrd323717.xml · nonDerivative · entry 2

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 213

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

Read SEC document
October 11, 2011 Filed Oct 12, 2011 23:01 UTC
WILLIAMS JEFFREY ESenior Vice President
Exercise / conversionCommon Stock 500 $46.57 $23,285.00
Disclosure

SEC source: 0001181431-11-052636 · rrd323717.xml · nonDerivative · entry 1

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 713

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

Read SEC document
October 10, 2011 Filed Oct 12, 2011 23:01 UTC
RAFAEL BETSYVP, Corporate Controller
GrantRestricted Stock Units · Derivative 8,000 $0.00 $0.00
Disclosure

SEC source: 0001181431-11-052637 · rrd322656.xml · derivative · entry 1

RAFAEL BETSY · CIK 0001255995 · VP, Corporate Controller

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,000

Underlying: Common Stock · 8,000 shares

Expires not disclosed

F1 · derivative.exercise_price: Each restricted stock unit represents the contingent right to receive one (1) share of common stock upon vesting of the unit.

F2 · derivative.exercise_date: These restricted stock units are scheduled to vest in substantially equal installments every six months over four years, with the first installment vesting on April 15, 2012, assuming continued employment through the applicable vesting date.

F2 · derivative.expiration_date: These restricted stock units are scheduled to vest in substantially equal installments every six months over four years, with the first installment vesting on April 15, 2012, assuming continued employment through the applicable vesting date.

Read SEC document
October 03, 2011 Filed Oct 4, 2011 22:52 UTC
WILLIAMS JEFFREY ESenior Vice President
Exercise / conversionEmployee Stock Option · Derivative 3,000 $0.00 Strike: $46.57 $0.00
Disclosure

SEC source: 0001181431-11-051653 · rrd322373.xml · derivative · entry 8

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,000

Underlying: Common Stock · 3,000 shares

Expires 2012-08-30

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F7 · derivative.exercise_date: This option was granted on August 30, 2005 and vested in 16 quarterly installments over the four-year period after the date of grant.

Read SEC document
October 03, 2011 Filed Oct 4, 2011 22:52 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 100 $381.17 $38,117.00
Disclosure

SEC source: 0001181431-11-051653 · rrd322373.xml · nonDerivative · entry 7

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 213

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

Read SEC document
October 03, 2011 Filed Oct 4, 2011 22:52 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 500 $380.21 $190,106.00
Disclosure

SEC source: 0001181431-11-051653 · rrd322373.xml · nonDerivative · entry 6

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 313

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F6 · price: This transaction was executed in multiple trades at prices ranging from $380.00 to $380.56; the price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide full information regarding the number of shares and prices at which the transactions were effected upon request to the SEC staff, the issuer, or a security holder of the issuer.

Read SEC document
October 03, 2011 Filed Oct 4, 2011 22:52 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 600 $379.25 $227,551.02
Disclosure

SEC source: 0001181431-11-051653 · rrd322373.xml · nonDerivative · entry 5

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 813

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F5 · price: This transaction was executed in multiple trades at prices ranging from $378.79 to $379.60; the price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide full information regarding the number of shares and prices at which the transactions were effected upon request to the SEC staff, the issuer, or a security holder of the issuer.

Read SEC document
October 03, 2011 Filed Oct 4, 2011 22:52 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 400 $378.37 $151,346.00
Disclosure

SEC source: 0001181431-11-051653 · rrd322373.xml · nonDerivative · entry 4

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,413

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F4 · price: This transaction was executed in multiple trades at prices ranging from $377.76 to $378.72; the price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide full information regarding the number of shares and prices at which the transactions were effected upon request to the SEC staff, the issuer, or a security holder of the issuer.

Read SEC document
October 03, 2011 Filed Oct 4, 2011 22:52 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 300 $377.09 $113,126.01
Disclosure

SEC source: 0001181431-11-051653 · rrd322373.xml · nonDerivative · entry 3

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,813

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F3 · price: This transaction was executed in multiple trades at prices ranging from $376.65 to $377.36; the price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide full information regarding the number of shares and prices at which the transactions were effected upon request to the SEC staff, the issuer, or a security holder of the issuer.

Read SEC document
October 03, 2011 Filed Oct 4, 2011 22:52 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 1,100 $375.41 $412,951.99
Disclosure

SEC source: 0001181431-11-051653 · rrd322373.xml · nonDerivative · entry 2

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,113

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F2 · price: This transaction was executed in multiple trades at prices ranging from $375.31 to $375.89; the price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide full information regarding the number of shares and prices at which the transactions were effected upon request to the SEC staff, the issuer, or a security holder of the issuer.

Read SEC document
October 03, 2011 Filed Oct 4, 2011 22:52 UTC
WILLIAMS JEFFREY ESenior Vice President
Exercise / conversionCommon Stock 3,000 $46.57 $139,710.00
Disclosure

SEC source: 0001181431-11-051653 · rrd322373.xml · nonDerivative · entry 1

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 3,213

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

Read SEC document
September 22, 2011 Filed Sep 23, 2011 22:50 UTC
SEWELL D BRUCESVP, Gen'l Counsel, Secretary
SaleCommon Stock 2,500 $407.00 $1,017,500.00
Disclosure

SEC source: 0001181431-11-050387 · rrd321967.xml · nonDerivative · entry 8

SEWELL D BRUCE · CIK 0001307786 · SVP, Gen'l Counsel, Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 70

F3 · security: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on July 23, 2010 and amended on August 10, 2011.

Read SEC document
September 22, 2011 Filed Sep 23, 2011 22:50 UTC
SEWELL D BRUCESVP, Gen'l Counsel, Secretary
SaleCommon Stock 5,300 $404.71 $2,144,941.80
Disclosure

SEC source: 0001181431-11-050387 · rrd321967.xml · nonDerivative · entry 7

SEWELL D BRUCE · CIK 0001307786 · SVP, Gen'l Counsel, Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,570

F3 · security: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on July 23, 2010 and amended on August 10, 2011.

F8 · price: This transaction was executed in multiple trades at prices ranging from $404.18 to $405.03. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

Read SEC document
September 22, 2011 Filed Sep 23, 2011 22:50 UTC
SEWELL D BRUCESVP, Gen'l Counsel, Secretary
SaleCommon Stock 700 $403.24 $282,265.97
Disclosure

SEC source: 0001181431-11-050387 · rrd321967.xml · nonDerivative · entry 6

SEWELL D BRUCE · CIK 0001307786 · SVP, Gen'l Counsel, Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,870

F3 · security: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on July 23, 2010 and amended on August 10, 2011.

F7 · price: This transaction was executed in multiple trades at prices ranging from $403.02 to $403.99. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

Read SEC document
September 22, 2011 Filed Sep 23, 2011 22:50 UTC
SEWELL D BRUCESVP, Gen'l Counsel, Secretary
SaleCommon Stock 872 $402.89 $351,319.03
Disclosure

SEC source: 0001181431-11-050387 · rrd321967.xml · nonDerivative · entry 5

SEWELL D BRUCE · CIK 0001307786 · SVP, Gen'l Counsel, Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,570

F3 · security: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on July 23, 2010 and amended on August 10, 2011.

F6 · price: This transaction was executed in multiple trades at prices ranging from $402.02 to $403.01. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

Read SEC document
September 22, 2011 Filed Sep 23, 2011 22:50 UTC
SEWELL D BRUCESVP, Gen'l Counsel, Secretary
SaleCommon Stock 3,400 $401.12 $1,363,816.16
Disclosure

SEC source: 0001181431-11-050387 · rrd321967.xml · nonDerivative · entry 4

SEWELL D BRUCE · CIK 0001307786 · SVP, Gen'l Counsel, Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,442

F3 · security: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on July 23, 2010 and amended on August 10, 2011.

F5 · price: This transaction was executed in multiple trades at prices ranging from $401.00 to $401.97. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

Read SEC document
September 22, 2011 Filed Sep 23, 2011 22:50 UTC
SEWELL D BRUCESVP, Gen'l Counsel, Secretary
SaleCommon Stock 800 $400.13 $320,106.00
Disclosure

SEC source: 0001181431-11-050387 · rrd321967.xml · nonDerivative · entry 3

SEWELL D BRUCE · CIK 0001307786 · SVP, Gen'l Counsel, Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 12,842

F3 · security: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on July 23, 2010 and amended on August 10, 2011.

F4 · price: This transaction was executed in multiple trades at prices ranging from $400.00 to $400.53. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

Read SEC document
September 21, 2011 Filed Sep 23, 2011 22:50 UTC
SEWELL D BRUCESVP, Gen'l Counsel, Secretary
Exercise / conversionRestricted Stock Unit · Derivative 25,000 Not disclosed Not disclosed
Disclosure

SEC source: 0001181431-11-050387 · rrd321967.xml · derivative · entry 9

SEWELL D BRUCE · CIK 0001307786 · SVP, Gen'l Counsel, Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 50,000

Underlying: Common Stock · 25,000 shares

Expires 2013-09-21

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each restricted stock unit represents the right to receive, at settlement, one share of common stock. This transaction represents the settlement of vested restricted stock units in shares of common stock.

F1 · price: Each restricted stock unit represents the right to receive, at settlement, one share of common stock. This transaction represents the settlement of vested restricted stock units in shares of common stock.

F9 · derivative.exercise_date: This restricted stock unit award was granted on September 21, 2009, and vests in annual installments over four years.

Read SEC document
September 21, 2011 Filed Sep 23, 2011 22:50 UTC
SEWELL D BRUCESVP, Gen'l Counsel, Secretary
Tax withholdingCommon Stock 11,428 $412.14 $4,709,935.92
Disclosure

SEC source: 0001181431-11-050387 · rrd321967.xml · nonDerivative · entry 2

SEWELL D BRUCE · CIK 0001307786 · SVP, Gen'l Counsel, Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 13,642

F2 · security: Shares withheld by Registrant to satisfy minimum statutory withholding requirements on vesting of restricted stock units.

Read SEC document
September 21, 2011 Filed Sep 23, 2011 22:50 UTC
SEWELL D BRUCESVP, Gen'l Counsel, Secretary
Exercise / conversionCommon Stock 25,000 Not disclosed Not disclosed
Disclosure

SEC source: 0001181431-11-050387 · rrd321967.xml · nonDerivative · entry 1

SEWELL D BRUCE · CIK 0001307786 · SVP, Gen'l Counsel, Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 25,070

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: Each restricted stock unit represents the right to receive, at settlement, one share of common stock. This transaction represents the settlement of vested restricted stock units in shares of common stock.

Read SEC document
September 16, 2011 Filed Sep 19, 2011 23:17 UTC
WILLIAMS JEFFREY ESenior Vice President
Exercise / conversionEmployee Stock Option · Derivative 1,000 $0.00 Strike: $46.57 $0.00
Disclosure

SEC source: 0001181431-11-049883 · rrd318902.xml · derivative · entry 3

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 12,000

Underlying: Common Stock · 1,000 shares

Expires 2012-08-30

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F2 · derivative.exercise_date: This option was granted on August 30, 2005 and vested in 16 quarterly installments over the four-year period after the date of grant.

Read SEC document
September 16, 2011 Filed Sep 19, 2011 23:17 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 1,000 $400.00 $400,000.00
Disclosure

SEC source: 0001181431-11-049883 · rrd318902.xml · nonDerivative · entry 2

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 213

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

Read SEC document
September 16, 2011 Filed Sep 19, 2011 23:17 UTC
WILLIAMS JEFFREY ESenior Vice President
Exercise / conversionCommon Stock 1,000 $46.57 $46,570.00
Disclosure

SEC source: 0001181431-11-049883 · rrd318902.xml · nonDerivative · entry 1

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,213

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

Read SEC document
September 11, 2011 Filed Sep 13, 2011 23:00 UTC
RAFAEL BETSYVP, Corporate Controller
Exercise / conversionRestricted Stock Unit · Derivative 10,000 Not disclosed Not disclosed
Disclosure

SEC source: 0001181431-11-049129 · rrd321379.xml · derivative · entry 3

RAFAEL BETSY · CIK 0001255995 · VP, Corporate Controller

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 10,000

Underlying: Common Stock · 10,000 shares

Expires 2012-09-11

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each restricted stock unit represents the right to receive, at settlement, one (1) share of common stock. This transaction represents the settlement of vested restricted stock units in shares of common stock.

F1 · price: Each restricted stock unit represents the right to receive, at settlement, one (1) share of common stock. This transaction represents the settlement of vested restricted stock units in shares of common stock.

F3 · derivative.exercise_date: This restricted stock unit award was granted on September 11, 2007 and vests in annual installments over five years, with the first installment vesting on September 11, 2008.

Read SEC document
September 11, 2011 Filed Sep 13, 2011 23:00 UTC
RAFAEL BETSYVP, Corporate Controller
Tax withholdingCommon Stock 4,669 $377.48 $1,762,454.12
Disclosure

SEC source: 0001181431-11-049129 · rrd321379.xml · nonDerivative · entry 2

RAFAEL BETSY · CIK 0001255995 · VP, Corporate Controller

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 5,383

F2 · security: Shares withheld by Registrant to satisfy minimum statutory withholding requirements on vesting of restricted stock units.

Read SEC document
September 11, 2011 Filed Sep 13, 2011 23:00 UTC
RAFAEL BETSYVP, Corporate Controller
Exercise / conversionCommon Stock 10,000 Not disclosed Not disclosed
Disclosure

SEC source: 0001181431-11-049129 · rrd321379.xml · nonDerivative · entry 1

RAFAEL BETSY · CIK 0001255995 · VP, Corporate Controller

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 10,052

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: Each restricted stock unit represents the right to receive, at settlement, one (1) share of common stock. This transaction represents the settlement of vested restricted stock units in shares of common stock.

Read SEC document
September 02, 2011 Filed Sep 2, 2011 22:46 UTC
Cue Eduardo HSenior Vice President
GrantRestricted Stock Unit · Derivative 100,000 $0.00 $0.00
Disclosure

SEC source: 0001181431-11-048011 · rrd321009.xml · derivative · entry 1

Cue Eduardo H · CIK 0001528884 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 100,000

Underlying: Common Stock · 100,000 shares

Expires not disclosed

F1 · derivative.exercise_price: Each restricted stock unit represents the right to receive, at settlement, one (1) share of common stock.

F2 · derivative.exercise_date: These restricted stock units are scheduled to vest 50% on August 24, 2013 and the remaining 50% on August 24, 2015, assuming continued employment through the applicable vesting date..

F2 · derivative.expiration_date: These restricted stock units are scheduled to vest 50% on August 24, 2013 and the remaining 50% on August 24, 2015, assuming continued employment through the applicable vesting date..

Read SEC document
September 01, 2011 Filed Sep 2, 2011 22:46 UTC
WILLIAMS JEFFREY ESenior Vice President
Exercise / conversionEmployee Stock Option · Derivative 3,000 $0.00 Strike: $46.57 $0.00
Disclosure

SEC source: 0001181431-11-048012 · rrd320911.xml · derivative · entry 7

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 13,000

Underlying: Common Stock · 3,000 shares

Expires 2012-08-30

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F7 · derivative.exercise_date: This option was granted on August 30, 2005 and vested in 16 quarterly installments over the four-year period after the date of grant.

Read SEC document
September 01, 2011 Filed Sep 2, 2011 22:46 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 500 $386.03 $193,014.00
Disclosure

SEC source: 0001181431-11-048012 · rrd320911.xml · nonDerivative · entry 6

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 213

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F6 · price: This transaction was executed in multiple trades at prices ranging from $385.74 to $386.32; the price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide full information regarding the number of shares and prices at which the transactions were effected upon request to the SEC staff, the issuer, or a security holder of the issuer.

Read SEC document
September 01, 2011 Filed Sep 2, 2011 22:46 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 1,100 $384.77 $423,250.96
Disclosure

SEC source: 0001181431-11-048012 · rrd320911.xml · nonDerivative · entry 5

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 713

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F5 · price: This transaction was executed in multiple trades at prices ranging from $384.44 to $385.12; the price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide full information regarding the number of shares and prices at which the transactions were effected upon request to the SEC staff, the issuer, or a security holder of the issuer.

Read SEC document
September 01, 2011 Filed Sep 2, 2011 22:46 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 300 $383.79 $115,136.01
Disclosure

SEC source: 0001181431-11-048012 · rrd320911.xml · nonDerivative · entry 4

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,813

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F4 · price: This transaction was executed in multiple trades at prices ranging from $383.42 to $384.33; the price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide full information regarding the number of shares and prices at which the transactions were effected upon request to the SEC staff, the issuer, or a security holder of the issuer.

Read SEC document
September 01, 2011 Filed Sep 2, 2011 22:46 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 500 $382.22 $191,112.00
Disclosure

SEC source: 0001181431-11-048012 · rrd320911.xml · nonDerivative · entry 3

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,113

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F3 · price: This transaction was executed in multiple trades at prices ranging from $381.88 to $382.80; the price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide full information regarding the number of shares and prices at which the transactions were effected upon request to the SEC staff, the issuer, or a security holder of the issuer.

Read SEC document
September 01, 2011 Filed Sep 2, 2011 22:46 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 600 $381.50 $228,900.00
Disclosure

SEC source: 0001181431-11-048012 · rrd320911.xml · nonDerivative · entry 2

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,613

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F2 · price: This transaction was executed in multiple trades at prices ranging from $380.88 to $381.81; the price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide full information regarding the number of shares and prices at which the transactions were effected upon request to the SEC staff, the issuer, or a security holder of the issuer.

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September 01, 2011 Filed Sep 2, 2011 22:46 UTC
WILLIAMS JEFFREY ESenior Vice President
Exercise / conversionCommon Stock 3,000 $46.57 $139,710.00
Disclosure

SEC source: 0001181431-11-048012 · rrd320911.xml · nonDerivative · entry 1

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 3,213

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

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August 24, 2011 Filed Aug 26, 2011 21:08 UTC
COOK TIMOTHY DDirector · Chief Executive Officer
GrantRestricted Stock Units · Derivative 1,000,000 $0.00 $0.00
Disclosure

SEC source: 0001181431-11-047180 · rrd320669.xml · derivative · entry 1

COOK TIMOTHY D · CIK 0001214156 · Director · Chief Executive Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,000,000

Underlying: Common Stock · 1,000,000 shares

Expires 2021-08-24

F1 · derivative.exercise_price: Each restricted stock unit represents the contingent right to receive one share of common stock upon vesting of the unit.

F2 · derivative.exercise_date: 50% of the restricted stock units are scheduled to vest on August 24, 2016 and the remaining 50% of the restricted stock units are scheduled to vest on August 24, 2021, assuming continued employment through the applicable vesting date.

F2 · derivative.expiration_date: 50% of the restricted stock units are scheduled to vest on August 24, 2016 and the remaining 50% of the restricted stock units are scheduled to vest on August 24, 2021, assuming continued employment through the applicable vesting date.

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August 05, 2011 Filed Aug 8, 2011 23:44 UTC
OPPENHEIMER PETERSenior Vice President, CFO
GiftCommon Stock 400 $0.00 $0.00
Disclosure

SEC source: 0001181431-11-044486 · rrd319260.xml · nonDerivative · entry 1

OPPENHEIMER PETER · CIK 0001214107 · Senior Vice President, CFO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 5,580

F1 · kind: This transaction represents a donation to an educational institution.

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August 01, 2011 Filed Aug 2, 2011 23:04 UTC
WILLIAMS JEFFREY ESenior Vice President
Exercise / conversionEmployee Stock Option · Derivative 3,000 $0.00 Strike: $46.57 $0.00
Disclosure

SEC source: 0001181431-11-043491 · rrd317919.xml · derivative · entry 6

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 16,000

Underlying: Common Stock · 3,000 shares

Expires 2012-08-30

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F6 · derivative.exercise_date: This option was granted on August 30, 2005 and vested in 16 quarterly installments over the four-year period after the date of grant.

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August 01, 2011 Filed Aug 2, 2011 23:04 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 300 $397.68 $119,304.99
Disclosure

SEC source: 0001181431-11-043491 · rrd317919.xml · nonDerivative · entry 5

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 213

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F5 · price: This transaction was executed in multiple trades at prices ranging from $397.55 to $397.84; the price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide full information regarding the number of shares and prices at which the transactions were effected upon request to the SEC staff, the issuer, or a security holder of the issuer.

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August 01, 2011 Filed Aug 2, 2011 23:04 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 200 $395.72 $79,143.00
Disclosure

SEC source: 0001181431-11-043491 · rrd317919.xml · nonDerivative · entry 4

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 513

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F4 · price: This transaction was executed in multiple trades at prices ranging from $395.67 to $395.76; the price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide full information regarding the number of shares and prices at which the transactions were effected upon request to the SEC staff, the issuer, or a security holder of the issuer.

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August 01, 2011 Filed Aug 2, 2011 23:04 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 1,100 $394.90 $434,390.99
Disclosure

SEC source: 0001181431-11-043491 · rrd317919.xml · nonDerivative · entry 3

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 713

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F3 · price: This transaction was executed in multiple trades at prices ranging from $394.55 to $395.27; the price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide full information regarding the number of shares and prices at which the transactions were effected upon request to the SEC staff, the issuer, or a security holder of the issuer.

Read SEC document
August 01, 2011 Filed Aug 2, 2011 23:04 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 1,400 $393.94 $551,516.00
Disclosure

SEC source: 0001181431-11-043491 · rrd317919.xml · nonDerivative · entry 2

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,813

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F2 · price: This transaction was executed in multiple trades at prices ranging from $393.49 to $394.33; the price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide full information regarding the number of shares and prices at which the transactions were effected upon request to the SEC staff, the issuer, or a security holder of the issuer.

Read SEC document
August 01, 2011 Filed Aug 2, 2011 23:04 UTC
WILLIAMS JEFFREY ESenior Vice President
Exercise / conversionCommon Stock 3,000 $46.57 $139,710.00
Disclosure

SEC source: 0001181431-11-043491 · rrd317919.xml · nonDerivative · entry 1

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 3,213

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

Read SEC document
July 29, 2011 Filed Aug 2, 2011 23:03 UTC
RAFAEL BETSYVP, Corporate Controller
GrantCommon Stock (ESPP) 52 $293.28 $15,250.56
Disclosure

SEC source: 0001181431-11-043489 · rrd318766.xml · nonDerivative · entry 1

RAFAEL BETSY · CIK 0001255995 · VP, Corporate Controller

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 52

F1 · security: The reporting person is voluntarily reporting the acquisition of shares of the issuer's common stock pursuant to the Apple Inc. Employee Stock Purchase Plan ("ESPP"), for the ESPP purchase period of February 1, 2011 through July 29, 2011. This transaction is also exempt under Rule 16b-3(c).

F2 · price: In accordance with the ESPP, these shares were purchased based on 85% of the closing price of the issuer's common stock on February 1, 2011.

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July 29, 2011 Filed Aug 2, 2011 23:03 UTC
SEWELL D BRUCESVP, Gen'l Counsel, Secretary
GrantCommon Stock (ESPP) 70 $293.28 $20,529.60
Disclosure

SEC source: 0001181431-11-043490 · rrd318761.xml · nonDerivative · entry 1

SEWELL D BRUCE · CIK 0001307786 · SVP, Gen'l Counsel, Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 70

F1 · security: The reporting person is voluntarily reporting the acquisition of shares of the issuer's common stock pursuant to the Apple Inc. Employee Stock Purchase Plan ("ESPP"), for the ESPP purchase period of February 1, 2011 through July 29, 2011. This transaction is also exempt under Rule 16b-3(c).

F2 · price: In accordance with the ESPP, these shares were purchased based on 85% of the closing price of the issuer's common stock on February 1, 2011.

Read SEC document
July 26, 2011 Filed Jul 27, 2011 23:02 UTC
WILLIAMS JEFFREY ESenior Vice President
Exercise / conversionEmployee Stock Option · Derivative 983 $0.00 Strike: $46.57 $0.00
Disclosure

SEC source: 0001181431-11-042678 · rrd318361.xml · derivative · entry 6

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 19,000

Underlying: Common Stock · 983 shares

Expires 2012-08-30

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F2 · derivative.exercise_date: This option was granted on August 30, 2005 and vested in 16 quarterly installments over the four-year period after the date of grant.

Read SEC document
July 26, 2011 Filed Jul 27, 2011 23:02 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 983 $400.00 $393,200.00
Disclosure

SEC source: 0001181431-11-042678 · rrd318361.xml · nonDerivative · entry 4

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 213

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

Read SEC document
July 26, 2011 Filed Jul 27, 2011 23:02 UTC
WILLIAMS JEFFREY ESenior Vice President
Exercise / conversionCommon Stock 983 $46.57 $45,778.31
Disclosure

SEC source: 0001181431-11-042678 · rrd318361.xml · nonDerivative · entry 3

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,196

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

Read SEC document
July 25, 2011 Filed Jul 27, 2011 23:02 UTC
WILLIAMS JEFFREY ESenior Vice President
Exercise / conversionEmployee Stock Option · Derivative 2,017 $0.00 Strike: $46.57 $0.00
Disclosure

SEC source: 0001181431-11-042678 · rrd318361.xml · derivative · entry 5

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 19,983

Underlying: Common Stock · 2,017 shares

Expires 2012-08-30

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

F2 · derivative.exercise_date: This option was granted on August 30, 2005 and vested in 16 quarterly installments over the four-year period after the date of grant.

Read SEC document
July 25, 2011 Filed Jul 27, 2011 23:02 UTC
WILLIAMS JEFFREY ESenior Vice President
SaleCommon Stock 2,017 $400.00 $806,800.00
Disclosure

SEC source: 0001181431-11-042678 · rrd318361.xml · nonDerivative · entry 2

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 213

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

Read SEC document
July 25, 2011 Filed Jul 27, 2011 23:02 UTC
WILLIAMS JEFFREY ESenior Vice President
Exercise / conversionCommon Stock 2,017 $46.57 $93,931.69
Disclosure

SEC source: 0001181431-11-042678 · rrd318361.xml · nonDerivative · entry 1

WILLIAMS JEFFREY E · CIK 0001496686 · Senior Vice President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,230

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · security: These transactions were made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 19, 2010.

Read SEC document

Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.