Reported relationships
Latest disclosed role at each company.
| Company | Last reported as | Report date | Published |
|---|---|---|---|
| Vital Farms, Inc.VITL · Entity 5571 | Director · Exec. Chair, President & CEO | May 15, 2026 | May 19, 2026 |
Disclosed balances
About these balances
Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.
Vital Farms, Inc.
Report date May 15, 2026 · Filed May 19, 2026
| Security / award | Ownership account | Disclosed shares / units | Disclosure context |
|---|---|---|---|
| Common StockSEC Table I · non-derivative | Direct | 706,060 |
Reported balance
After 2026-05-15 transaction · row 1
1 source rowRow 1 · 2026-05-15 · Grant · Acquired 500 · Balance 706,060 F1: These shares were acquired under the Issuer's 2020 Employee Stock Purchase Plan (the "ESPP") in a transaction that was exempt under both Rule 16b-3(d) and Rule 16b-3(c). In accordance with the ESPP, these shares were purchased at a price equal to 85% of the closing price of Issuer's common stock on the purchase date. |
Filing footnotes · ownership attribution and instrument terms
F1: These shares were acquired under the Issuer's 2020 Employee Stock Purchase Plan (the "ESPP") in a transaction that was exempt under both Rule 16b-3(d) and Rule 16b-3(c). In accordance with the ESPP, these shares were purchased at a price equal to 85% of the closing price of Issuer's common stock on the purchase date.
Transaction history
JSON APIPurchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”
The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.
| Transaction date | Company | Activity / security | Shares / units | Reported price | Reported value | Details |
|---|---|---|---|---|---|---|
| September 10, 2021 Filed Sep 13, 2021 21:48 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 15,100 | $1.43 | $21,606.59 |
DisclosureSEC source: 0001209191-21-055713 · doc4.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 98,073 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| September 07, 2021 Filed Sep 9, 2021 22:27 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 34,900 | $0.00 Strike: $1.43 | $0.00 |
DisclosureSEC source: 0001209191-21-055363 · doc4.xml · derivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 152,675 Underlying: Common Stock · 34,900 shares Expires 2024-09-26 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · derivative.exercise_date: Fully vested. Read SEC document |
| September 07, 2021 Filed Sep 9, 2021 22:27 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 34,900 | $1.43 | $49,938.41 |
DisclosureSEC source: 0001209191-21-055363 · doc4.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 82,973 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| June 07, 2021 Filed Jun 9, 2021 20:48 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 30,550 | $0.00 Strike: $3.25 | $0.00 |
DisclosureSEC source: 0001209191-21-039197 · doc4.xml · derivative · entry 3 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 99,685 Underlying: Common Stock · 30,550 shares Expires 2026-12-01 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: One-fifth (1/5th) of the shares subject to the option vested or will vest in equal annual installments commencing on December 1, 2017, subject to the Reporting Person continuing to provide service through each such date. Read SEC document |
| June 07, 2021 Filed Jun 9, 2021 20:48 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 30,550 | $22.08 | $674,544.00 |
DisclosureSEC source: 0001209191-21-039197 · doc4.xml · nonDerivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 48,073 F1 · kind: Shares were sold pursuant to a Rule 10b5-1 trading plan. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $22.00 to $22.29 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. Read SEC document |
| June 07, 2021 Filed Jun 9, 2021 20:48 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 30,550 | $3.25 | $99,168.36 |
DisclosureSEC source: 0001209191-21-039197 · doc4.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 78,623 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| June 02, 2021 Filed Jun 4, 2021 22:03 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 13,373 | $0.00 Strike: $3.25 | $0.00 |
DisclosureSEC source: 0001209191-21-038349 · doc4.xml · derivative · entry 3 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 130,235 Underlying: Common Stock · 13,373 shares Expires 2026-12-01 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: One-fifth (1/5th) of the shares subject to the option vested or will vest in equal annual installments commencing on December 1, 2017, subject to the Reporting Person continuing to provide service through each such date. Read SEC document |
| June 02, 2021 Filed Jun 4, 2021 22:03 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 13,373 | $22.00 | $294,206.00 |
DisclosureSEC source: 0001209191-21-038349 · doc4.xml · nonDerivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 48,073 F1 · kind: Shares were sold pursuant to a Rule 10b5-1 trading plan. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $22.00 to $22.02 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. Read SEC document |
| June 02, 2021 Filed Jun 4, 2021 22:03 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 13,373 | $3.25 | $43,410.10 |
DisclosureSEC source: 0001209191-21-038349 · doc4.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 61,446 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| May 18, 2021 Filed May 25, 2021 00:45 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 12,300 | $0.00 Strike: $0.67 | $0.00 |
DisclosureSEC source: 0001209191-21-035576 · doc4.xml · derivative · entry 4 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 Underlying: Common Stock · 12,300 shares Expires 2024-03-14 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · derivative.exercise_date: Fully vested. Read SEC document |
| May 18, 2021 Filed May 25, 2021 00:45 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 28,500 | $0.00 Strike: $1.43 | $0.00 |
DisclosureSEC source: 0001209191-21-035576 · doc4.xml · derivative · entry 3 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 187,575 Underlying: Common Stock · 28,500 shares Expires 2024-09-26 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · derivative.exercise_date: Fully vested. Read SEC document |
| May 18, 2021 Filed May 25, 2021 00:45 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 12,300 | $0.67 | $8,300.04 |
DisclosureSEC source: 0001209191-21-035576 · doc4.xml · nonDerivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 48,073 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| May 18, 2021 Filed May 25, 2021 00:45 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 28,500 | $1.43 | $40,780.65 |
DisclosureSEC source: 0001209191-21-035576 · doc4.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 35,773 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| April 30, 2021 Filed May 1, 2021 00:13 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 14,641 | $0.00 Strike: $3.25 | $0.00 |
DisclosureSEC source: 0001209191-21-029391 · doc4.xml · derivative · entry 13 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 143,608 Underlying: Common Stock · 14,641 shares Expires 2026-12-01 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F8 · derivative.exercise_date: One-fifth (1/5th) of the shares subject to the option vested or will vest in equal annual installments commencing on December 1, 2017, subject to the Reporting Person continuing to provide service through each such date. Read SEC document |
| April 30, 2021 Filed May 1, 2021 00:13 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 14,641 | $24.51 | $358,850.91 |
DisclosureSEC source: 0001209191-21-029391 · doc4.xml · nonDerivative · entry 9 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 7,273 F1 · kind: Shares were sold pursuant to a Rule 10b5-1 trading plan. F6 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $24.23 to $24.97 inclusive. Read SEC document |
| April 30, 2021 Filed May 1, 2021 00:13 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 14,641 | $3.25 | $47,526.15 |
DisclosureSEC source: 0001209191-21-029391 · doc4.xml · nonDerivative · entry 8 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 21,914 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| April 29, 2021 Filed May 1, 2021 00:13 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 13,951 | $0.00 Strike: $3.25 | $0.00 |
DisclosureSEC source: 0001209191-21-029391 · doc4.xml · derivative · entry 12 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 158,249 Underlying: Common Stock · 13,951 shares Expires 2026-12-01 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F8 · derivative.exercise_date: One-fifth (1/5th) of the shares subject to the option vested or will vest in equal annual installments commencing on December 1, 2017, subject to the Reporting Person continuing to provide service through each such date. Read SEC document |
| April 29, 2021 Filed May 1, 2021 00:13 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Op · Derivative | 690 | $0.00 Strike: $3.25 | $0.00 |
DisclosureSEC source: 0001209191-21-029391 · doc4.xml · derivative · entry 11 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 39,360 Underlying: Common Stock · 690 shares Expires 2026-01-01 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F7 · derivative.exercise_date: Fully vested. Read SEC document |
| April 29, 2021 Filed May 1, 2021 00:13 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 5,305 | $25.08 | $133,049.40 |
DisclosureSEC source: 0001209191-21-029391 · doc4.xml · nonDerivative · entry 7 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 7,273 F1 · kind: Shares were sold pursuant to a Rule 10b5-1 trading plan. F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $24.92 to $25.38 inclusive. Read SEC document |
| April 29, 2021 Filed May 1, 2021 00:13 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 9,336 | $24.46 | $228,358.56 |
DisclosureSEC source: 0001209191-21-029391 · doc4.xml · nonDerivative · entry 6 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 12,578 F1 · kind: Shares were sold pursuant to a Rule 10b5-1 trading plan. F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $23.92 to $24.91 inclusive. Read SEC document |
| April 29, 2021 Filed May 1, 2021 00:13 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 13,951 | $3.25 | $45,286.34 |
DisclosureSEC source: 0001209191-21-029391 · doc4.xml · nonDerivative · entry 5 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 21,914 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| April 29, 2021 Filed May 1, 2021 00:13 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 690 | $3.25 | $2,241.12 |
DisclosureSEC source: 0001209191-21-029391 · doc4.xml · nonDerivative · entry 4 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 7,963 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| April 28, 2021 Filed May 1, 2021 00:13 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 14,641 | $0.00 Strike: $3.25 | $0.00 |
DisclosureSEC source: 0001209191-21-029391 · doc4.xml · derivative · entry 10 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 40,050 Underlying: Common Stock · 14,641 shares Expires 2026-01-01 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F7 · derivative.exercise_date: Fully vested. Read SEC document |
| April 28, 2021 Filed May 1, 2021 00:13 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 400 | $25.24 | $10,096.00 |
DisclosureSEC source: 0001209191-21-029391 · doc4.xml · nonDerivative · entry 3 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 7,273 F1 · kind: Shares were sold pursuant to a Rule 10b5-1 trading plan. F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $25.11 to $25.30 inclusive. Read SEC document |
| April 28, 2021 Filed May 1, 2021 00:13 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 14,241 | $24.47 | $348,477.27 |
DisclosureSEC source: 0001209191-21-029391 · doc4.xml · nonDerivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 7,673 F1 · kind: Shares were sold pursuant to a Rule 10b5-1 trading plan. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $24.09 to $25.07 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2), (3), (4), (5) and (6). Read SEC document |
| April 28, 2021 Filed May 1, 2021 00:13 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 14,641 | $3.25 | $47,553.97 |
DisclosureSEC source: 0001209191-21-029391 · doc4.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 21,914 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| April 05, 2021 Filed Apr 8, 2021 01:42 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 25,770 | $0.00 Strike: $3.25 | $0.00 |
DisclosureSEC source: 0001209191-21-026002 · doc4.xml · derivative · entry 3 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 54,691 Underlying: Common Stock · 25,770 shares Expires 2026-01-01 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: Fully vested. Read SEC document |
| April 05, 2021 Filed Apr 8, 2021 01:42 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 25,770 | $22.18 | $571,578.60 |
DisclosureSEC source: 0001209191-21-026002 · doc4.xml · nonDerivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 7,273 F1 · kind: Shares were sold pursuant to a Rule 10b5-1 trading plan. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $22.00 to $22.42 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. Read SEC document |
| April 05, 2021 Filed Apr 8, 2021 01:42 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 25,770 | $3.25 | $83,700.96 |
DisclosureSEC source: 0001209191-21-026002 · doc4.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 33,043 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| April 01, 2021 Filed Apr 2, 2021 21:24 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 17,939 | $0.00 Strike: $3.25 | $0.00 |
DisclosureSEC source: 0001209191-21-024718 · doc4.xml · derivative · entry 5 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 80,461 Underlying: Common Stock · 17,939 shares Expires 2026-01-01 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: Fully vested. Read SEC document |
| April 01, 2021 Filed Apr 2, 2021 21:24 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 214 | $0.00 Strike: $1.43 | $0.00 |
DisclosureSEC source: 0001209191-21-024718 · doc4.xml · derivative · entry 4 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 34,940 Underlying: Common Stock · 214 shares Expires 2025-05-22 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: Fully vested. Read SEC document |
| April 01, 2021 Filed Apr 2, 2021 21:24 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 18,153 | $22.09 | $400,999.77 |
DisclosureSEC source: 0001209191-21-024718 · doc4.xml · nonDerivative · entry 3 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 7,273 F1 · kind: Shares were sold pursuant to a Rule 10b5-1 trading plan. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $22.00 to $22.27 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. Read SEC document |
| April 01, 2021 Filed Apr 2, 2021 21:24 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 17,939 | $3.25 | $58,265.87 |
DisclosureSEC source: 0001209191-21-024718 · doc4.xml · nonDerivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 25,426 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| April 01, 2021 Filed Apr 2, 2021 21:24 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 214 | $1.43 | $306.21 |
DisclosureSEC source: 0001209191-21-024718 · doc4.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 7,487 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| March 22, 2021 Filed Apr 1, 2021 00:33 UTC | Vital Farms, Inc. VITL · Entity 5571 | GrantEmployee Stock Option (right to buy) · Derivative | 71,564 | $0.00 Strike: $25.78 | $0.00 |
DisclosureSEC source: 0001209191-21-023896 · doc4.xml · derivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 71,564 Underlying: Common Stock · 71,564 shares Expires 2031-03-22 F2 · derivative.exercise_date: One-third (1/3rd) of the shares subject to the stock option will vest in equal annual installments commencing on March 22, 2022, subject to the Reporting Person continuing to provide service through each vesting date. Read SEC document |
| March 22, 2021 Filed Apr 1, 2021 00:33 UTC | Vital Farms, Inc. VITL · Entity 5571 | GrantCommon Stock | 7,273 | $0.00 | $0.00 |
DisclosureSEC source: 0001209191-21-023896 · doc4.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 7,273 F1 · shares: Represents a restricted stock unit ("RSU") award. The RSUs vest in three equal annual installments commencing on March 22, 2022, subject to the Reporting Person's continuous service with the Issuer as of the applicable vesting date. Read SEC document |
| March 03, 2021 Filed Mar 4, 2021 00:41 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 14,641 | $0.00 Strike: $1.43 | $0.00 |
DisclosureSEC source: 0001209191-21-017387 · doc4.xml · derivative · entry 9 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 35,154 Underlying: Common Stock · 14,641 shares Expires 2025-05-22 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F5 · derivative.exercise_date: Fully vested. Read SEC document |
| March 03, 2021 Filed Mar 4, 2021 00:41 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 14,641 | $28.13 | $411,851.33 |
DisclosureSEC source: 0001209191-21-017387 · doc4.xml · nonDerivative · entry 6 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 F1 · kind: Shares were sold pursuant to a Rule 10b5-1 trading plan. F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $27.42 to $28.38 inclusive. Read SEC document |
| March 03, 2021 Filed Mar 4, 2021 00:41 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 14,641 | $1.43 | $20,949.81 |
DisclosureSEC source: 0001209191-21-017387 · doc4.xml · nonDerivative · entry 5 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 14,641 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| March 02, 2021 Filed Mar 4, 2021 00:41 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 14,641 | $0.00 Strike: $1.43 | $0.00 |
DisclosureSEC source: 0001209191-21-017387 · doc4.xml · derivative · entry 8 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 49,795 Underlying: Common Stock · 14,641 shares Expires 2025-05-22 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F5 · derivative.exercise_date: Fully vested. Read SEC document |
| March 02, 2021 Filed Mar 4, 2021 00:41 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 14,641 | $27.83 | $407,459.03 |
DisclosureSEC source: 0001209191-21-017387 · doc4.xml · nonDerivative · entry 4 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 F1 · kind: Shares were sold pursuant to a Rule 10b5-1 trading plan. F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $27.35 to $28.25 inclusive. Read SEC document |
| March 02, 2021 Filed Mar 4, 2021 00:41 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 14,641 | $1.43 | $20,949.81 |
DisclosureSEC source: 0001209191-21-017387 · doc4.xml · nonDerivative · entry 3 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 14,641 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| March 01, 2021 Filed Mar 4, 2021 00:41 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 14,641 | $0.00 Strike: $1.43 | $0.00 |
DisclosureSEC source: 0001209191-21-017387 · doc4.xml · derivative · entry 7 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 64,436 Underlying: Common Stock · 14,641 shares Expires 2025-05-22 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F5 · derivative.exercise_date: Fully vested. Read SEC document |
| March 01, 2021 Filed Mar 4, 2021 00:41 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 14,641 | $28.21 | $413,022.61 |
DisclosureSEC source: 0001209191-21-017387 · doc4.xml · nonDerivative · entry 2 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 F1 · kind: Shares were sold pursuant to a Rule 10b5-1 trading plan. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $27.88 to $28.51 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2), (3) and (4). Read SEC document |
| March 01, 2021 Filed Mar 4, 2021 00:41 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 14,641 | $1.43 | $20,949.81 |
DisclosureSEC source: 0001209191-21-017387 · doc4.xml · nonDerivative · entry 1 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 14,641 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| January 29, 2021 Filed Jan 30, 2021 01:30 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 14,641 | $0.00 Strike: $1.43 | $0.00 |
DisclosureSEC source: 0001209191-21-006342 · doc4.xml · derivative · entry 12 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 79,077 Underlying: Common Stock · 14,641 shares Expires 2025-05-22 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F7 · derivative.exercise_date: Fully vested. Read SEC document |
| January 29, 2021 Filed Jan 30, 2021 01:30 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 14,641 | $24.59 | $360,022.19 |
DisclosureSEC source: 0001209191-21-006342 · doc4.xml · nonDerivative · entry 9 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 F1 · kind: Shares were sold pursuant to a Rule 10b5-1 trading plan. F6 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $24.10 to $24.92 inclusive. Read SEC document |
| January 29, 2021 Filed Jan 30, 2021 01:30 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionCommon Stock | 14,641 | $1.43 | $20,949.81 |
DisclosureSEC source: 0001209191-21-006342 · doc4.xml · nonDerivative · entry 8 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 14,641 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| January 28, 2021 Filed Jan 30, 2021 01:30 UTC | Vital Farms, Inc. VITL · Entity 5571 | Exercise / conversionEmployee Stock Option (right to buy) · Derivative | 14,641 | $0.00 Strike: $1.43 | $0.00 |
DisclosureSEC source: 0001209191-21-006342 · doc4.xml · derivative · entry 11 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 93,718 Underlying: Common Stock · 14,641 shares Expires 2025-05-22 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F7 · derivative.exercise_date: Fully vested. Read SEC document |
| January 28, 2021 Filed Jan 30, 2021 01:30 UTC | Vital Farms, Inc. VITL · Entity 5571 | SaleCommon Stock | 1,900 | $26.17 | $49,723.00 |
DisclosureSEC source: 0001209191-21-006342 · doc4.xml · nonDerivative · entry 7 Diez-Canseco Russell · CIK 0001818591 · Director · President and CEO 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 F1 · kind: Shares were sold pursuant to a Rule 10b5-1 trading plan. F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $26.05 to $26.35 inclusive. Read SEC document |
Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.