Reported relationships
Latest disclosed role at each company.
No relationships currently tracked through insider filings.
Disclosed balances
About these balances
Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.
No balances currently tracked through insider filings.
Past disclosures · reporting ended (1)
No longer tracked through insider filings. These historical balances do not imply present ownership or a zero position.
Trade Desk, Inc.
Report date December 09, 2019 · Filed January 01, 2020
Section 16 reporting ended · disclosed 2020-01-01. Current position is not established by this disclosure.
| Security / award | Ownership account | Disclosed shares / units | Disclosure context |
|---|---|---|---|
| Class A Common StockSEC Table I · non-derivative | Direct | 23,165 |
Reported balance
After 2019-12-09 transaction · row 1
1 source rowRow 1 · 2019-12-09 · Gift · Disposed 309 · Balance 23,165 F1: Bona fide gift not for value of Class A Common Stock to a charity. |
Filing footnotes · ownership attribution and instrument terms
F1: Bona fide gift not for value of Class A Common Stock to a charity.
Transaction history
JSON APIPurchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”
The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.
| Transaction date | Company | Activity / security | Shares / units | Reported price | Reported value | Details |
|---|---|---|---|---|---|---|
| December 21, 2018 Filed Dec 26, 2018 22:17 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass B Common Stock · Derivative | 905 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-064122 · doc4.xml · derivative · entry 11 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 905 Underlying: Class A Common Stock · 905 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F3 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| December 21, 2018 Filed Dec 26, 2018 22:17 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative | 905 | $3.36 Strike: $3.36 | $3,040.80 |
DisclosureSEC source: 0001209191-18-064122 · doc4.xml · derivative · entry 10 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 11,806 Underlying: Class B Common Stock · 905 shares Expires 2025-12-08 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F2 · derivative.exercise_date: The option was granted on December 9, 2015, with a vesting commencement date ("VCD") of January 1, 2016. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| December 21, 2018 Filed Dec 26, 2018 22:17 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 4,700 | $110.18 | $517,869.03 |
DisclosureSEC source: 0001209191-18-064122 · doc4.xml · nonDerivative · entry 9 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 37,959 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| December 21, 2018 Filed Dec 26, 2018 22:17 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 3,500 | $110.18 | $385,647.15 |
DisclosureSEC source: 0001209191-18-064122 · doc4.xml · nonDerivative · entry 8 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 42,659 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| December 21, 2018 Filed Dec 26, 2018 22:17 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass A Common Stock | 3,500 | $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-064122 · doc4.xml · nonDerivative · entry 7 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 46,159 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| December 21, 2018 Filed Dec 26, 2018 22:17 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 3,608 | $110.18 | $397,547.12 |
DisclosureSEC source: 0001209191-18-064122 · doc4.xml · nonDerivative · entry 6 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 42,659 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| December 21, 2018 Filed Dec 26, 2018 22:17 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass A Common Stock | 3,608 | $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-064122 · doc4.xml · nonDerivative · entry 5 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 46,267 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| December 21, 2018 Filed Dec 26, 2018 22:17 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 3,430 | $110.18 | $377,934.21 |
DisclosureSEC source: 0001209191-18-064122 · doc4.xml · nonDerivative · entry 4 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 42,659 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| December 21, 2018 Filed Dec 26, 2018 22:17 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass A Common Stock | 3,430 | $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-064122 · doc4.xml · nonDerivative · entry 3 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 46,089 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| December 21, 2018 Filed Dec 26, 2018 22:17 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 905 | $110.18 | $99,717.33 |
DisclosureSEC source: 0001209191-18-064122 · doc4.xml · nonDerivative · entry 2 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 42,659 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| December 21, 2018 Filed Dec 26, 2018 22:17 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass A Common Stock | 905 | $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-064122 · doc4.xml · nonDerivative · entry 1 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 43,564 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| December 06, 2018 Filed Dec 7, 2018 21:46 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 3,662 | $136.08 | $498,306.65 |
DisclosureSEC source: 0001209191-18-061529 · doc4.xml · nonDerivative · entry 1 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 42,659 F1 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $135.95 to $136.42, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| December 01, 2018 Filed Dec 4, 2018 22:07 UTC | Trade Desk, Inc. TTD · Entity 3752 | GrantEmployee Stock Option (Right to Buy) · Derivative | 17,535 | $0.00 Strike: $142.45 | $0.00 |
DisclosureSEC source: 0001209191-18-060931 · doc4.xml · derivative · entry 4 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 17,535 Underlying: Class A Common Stock · 17,535 shares Expires 2028-12-01 F4 · derivative.exercise_date: The option was granted on December 1, 2018, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| December 01, 2018 Filed Dec 4, 2018 22:07 UTC | Trade Desk, Inc. TTD · Entity 3752 | Tax withholdingClass A Common Stock | 2,531 | $142.45 | $360,540.95 |
DisclosureSEC source: 0001209191-18-060931 · doc4.xml · nonDerivative · entry 3 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 46,321 F3 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a Restricted Stock Award granted December 1, 2017. Read SEC document |
| December 01, 2018 Filed Dec 4, 2018 22:07 UTC | Trade Desk, Inc. TTD · Entity 3752 | Tax withholdingClass A Common Stock | 2,963 | $142.45 | $422,079.35 |
DisclosureSEC source: 0001209191-18-060931 · doc4.xml · nonDerivative · entry 2 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 48,852 F2 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a Restricted Stock Award granted December 23, 2016. Read SEC document |
| December 01, 2018 Filed Dec 4, 2018 22:07 UTC | Trade Desk, Inc. TTD · Entity 3752 | GrantClass A Common Stock | 9,307 | $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-060931 · doc4.xml · nonDerivative · entry 1 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 51,815 F1 · shares: Represents restricted stock with a vesting commencement date ("VCD") of December 1, 2018, and which vests as to one-fourth of the granted shares on each anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| November 20, 2018 Filed Nov 21, 2018 00:19 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass B Common Stock · Derivative | 2,786 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-059590 · doc4.xml · derivative · entry 16 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 Underlying: Class A Common Stock · 2,786 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F8 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F8 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| November 20, 2018 Filed Nov 21, 2018 00:19 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass B Common Stock · Derivative | 2,786 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-059590 · doc4.xml · derivative · entry 15 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 2,786 Underlying: Class A Common Stock · 2,786 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F8 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F8 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| November 20, 2018 Filed Nov 21, 2018 00:19 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option Exercise (Right to Buy) · Derivative | 2,786 | $0.82 Strike: $0.82 | $2,281.73 |
DisclosureSEC source: 0001209191-18-059590 · doc4.xml · derivative · entry 14 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 1,371 Underlying: Class B Common Stock · 2,786 shares Expires 2025-01-19 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F9 · derivative.exercise_date: The option was granted on January 20, 2015. The VCD is November 3, 2014. One-fourth (1/4th) of the shares subject to the option vest on the first anniversary of the VCD, with one forty-eighth (1/48th) of the shares subject to the original grant vesting on each monthly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| November 20, 2018 Filed Nov 21, 2018 00:19 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass B Common Stock · Derivative | 905 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-059590 · doc4.xml · derivative · entry 13 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 Underlying: Class A Common Stock · 905 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F8 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F8 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| November 20, 2018 Filed Nov 21, 2018 00:19 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass B Common Stock · Derivative | 905 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-059590 · doc4.xml · derivative · entry 12 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 905 Underlying: Class A Common Stock · 905 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F8 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F8 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| November 20, 2018 Filed Nov 21, 2018 00:19 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative | 905 | $3.36 Strike: $3.36 | $3,040.80 |
DisclosureSEC source: 0001209191-18-059590 · doc4.xml · derivative · entry 11 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 12,711 Underlying: Class B Common Stock · 905 shares Expires 2025-12-08 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F7 · derivative.exercise_date: The option was granted on December 9, 2015, with a vesting commencement date ("VCD") of January 1, 2016. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| November 20, 2018 Filed Nov 21, 2018 00:19 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 100 | $115.56 | $11,556.00 |
DisclosureSEC source: 0001209191-18-059590 · doc4.xml · nonDerivative · entry 10 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 42,508 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| November 20, 2018 Filed Nov 21, 2018 00:19 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 309 | $114.35 | $35,334.15 |
DisclosureSEC source: 0001209191-18-059590 · doc4.xml · nonDerivative · entry 9 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 42,608 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F6 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $114.23 to $114.46, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| November 20, 2018 Filed Nov 21, 2018 00:19 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 1,077 | $113.39 | $122,121.03 |
DisclosureSEC source: 0001209191-18-059590 · doc4.xml · nonDerivative · entry 8 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 42,917 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $113.11 to $113.82, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| November 20, 2018 Filed Nov 21, 2018 00:19 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 700 | $112.46 | $78,722.00 |
DisclosureSEC source: 0001209191-18-059590 · doc4.xml · nonDerivative · entry 7 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 43,994 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $112.08 to $113.07, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| November 20, 2018 Filed Nov 21, 2018 00:19 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 200 | $109.64 | $21,928.00 |
DisclosureSEC source: 0001209191-18-059590 · doc4.xml · nonDerivative · entry 6 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 44,694 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $109.49 to $109.78, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| November 20, 2018 Filed Nov 21, 2018 00:19 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 300 | $107.84 | $32,352.00 |
DisclosureSEC source: 0001209191-18-059590 · doc4.xml · nonDerivative · entry 5 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 44,894 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $107.63 to $107.97, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| November 20, 2018 Filed Nov 21, 2018 00:19 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 100 | $105.65 | $10,565.00 |
DisclosureSEC source: 0001209191-18-059590 · doc4.xml · nonDerivative · entry 4 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 45,194 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| November 20, 2018 Filed Nov 21, 2018 00:19 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass A Common Stock | 2,786 | $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-059590 · doc4.xml · nonDerivative · entry 3 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 45,294 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| November 20, 2018 Filed Nov 21, 2018 00:19 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 905 | $105.50 | $95,477.50 |
DisclosureSEC source: 0001209191-18-059590 · doc4.xml · nonDerivative · entry 2 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 42,508 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| November 20, 2018 Filed Nov 21, 2018 00:19 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass A Common Stock | 905 | $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-059590 · doc4.xml · nonDerivative · entry 1 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 43,413 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| October 17, 2018 Filed Oct 19, 2018 20:21 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass B Common Stock · Derivative | 2,777 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-055671 · doc4.xml · derivative · entry 13 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 Underlying: Class A Common Stock · 2,777 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F6 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F6 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| October 17, 2018 Filed Oct 19, 2018 20:21 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass B Common Stock · Derivative | 2,777 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-055671 · doc4.xml · derivative · entry 12 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 2,777 Underlying: Class A Common Stock · 2,777 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F6 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F6 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| October 17, 2018 Filed Oct 19, 2018 20:21 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option Exercise (Right to Buy) · Derivative | 2,777 | $0.82 Strike: $0.82 | $2,274.36 |
DisclosureSEC source: 0001209191-18-055671 · doc4.xml · derivative · entry 11 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 2,786 Underlying: Class B Common Stock · 2,777 shares Expires 2025-01-19 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F7 · derivative.exercise_date: The option was granted on January 20, 2015. The VCD is November 3, 2014. One-fourth (1/4th) of the shares subject to the option vest on the first anniversary of the VCD, with one forty-eighth (1/48th) of the shares subject to the original grant vesting on each monthly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| October 17, 2018 Filed Oct 19, 2018 20:21 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass B Common Stock · Derivative | 905 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-055671 · doc4.xml · derivative · entry 10 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 Underlying: Class A Common Stock · 905 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F6 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F6 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| October 17, 2018 Filed Oct 19, 2018 20:21 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass B Common Stock · Derivative | 905 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-055671 · doc4.xml · derivative · entry 9 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 905 Underlying: Class A Common Stock · 905 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F6 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F6 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| October 17, 2018 Filed Oct 19, 2018 20:21 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative | 905 | $3.36 Strike: $3.36 | $3,040.80 |
DisclosureSEC source: 0001209191-18-055671 · doc4.xml · derivative · entry 8 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 13,616 Underlying: Class B Common Stock · 905 shares Expires 2025-12-08 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F5 · derivative.exercise_date: The option was granted on December 9, 2015, with a vesting commencement date ("VCD") of January 1, 2016. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| October 17, 2018 Filed Oct 19, 2018 20:21 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 100 | $131.58 | $13,158.00 |
DisclosureSEC source: 0001209191-18-055671 · doc4.xml · nonDerivative · entry 7 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 42,508 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| October 17, 2018 Filed Oct 19, 2018 20:21 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 1,017 | $128.36 | $130,542.12 |
DisclosureSEC source: 0001209191-18-055671 · doc4.xml · nonDerivative · entry 6 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 42,608 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $128.06 to $128.82, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| October 17, 2018 Filed Oct 19, 2018 20:21 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 1,360 | $127.52 | $173,427.20 |
DisclosureSEC source: 0001209191-18-055671 · doc4.xml · nonDerivative · entry 5 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 43,625 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $127.02 to $127.98, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| October 17, 2018 Filed Oct 19, 2018 20:21 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 300 | $126.37 | $37,911.00 |
DisclosureSEC source: 0001209191-18-055671 · doc4.xml · nonDerivative · entry 4 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 44,985 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $125.85 to $127.75, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| October 17, 2018 Filed Oct 19, 2018 20:21 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass A Common Stock | 2,777 | $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-055671 · doc4.xml · nonDerivative · entry 3 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 45,285 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| October 17, 2018 Filed Oct 19, 2018 20:21 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 905 | $130.50 | $118,102.50 |
DisclosureSEC source: 0001209191-18-055671 · doc4.xml · nonDerivative · entry 2 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 42,508 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| October 17, 2018 Filed Oct 19, 2018 20:21 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass A Common Stock | 905 | $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-055671 · doc4.xml · nonDerivative · entry 1 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 43,413 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| September 12, 2018 Filed Sep 14, 2018 20:34 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass B Common Stock · Derivative | 2,777 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-051094 · doc4.xml · derivative · entry 16 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 Underlying: Class A Common Stock · 2,777 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F11 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F11 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| September 12, 2018 Filed Sep 14, 2018 20:34 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass B Common Stock · Derivative | 2,777 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-051094 · doc4.xml · derivative · entry 15 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 2,777 Underlying: Class A Common Stock · 2,777 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F11 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F11 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| September 12, 2018 Filed Sep 14, 2018 20:34 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option Exercise (Right to Buy) · Derivative | 2,777 | $0.82 Strike: $0.82 | $2,274.36 |
DisclosureSEC source: 0001209191-18-051094 · doc4.xml · derivative · entry 14 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 5,563 Underlying: Class B Common Stock · 2,777 shares Expires 2025-01-19 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F12 · derivative.exercise_date: The option was granted on January 20, 2015. The VCD is November 3, 2014. One-fourth (1/4th) of the shares subject to the option vest on the first anniversary of the VCD, with one forty-eighth (1/48th) of the shares subject to the original grant vesting on each monthly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| September 12, 2018 Filed Sep 14, 2018 20:34 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass B Common Stock · Derivative | 905 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-051094 · doc4.xml · derivative · entry 13 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 Underlying: Class A Common Stock · 905 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F11 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F11 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| September 12, 2018 Filed Sep 14, 2018 20:34 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass B Common Stock · Derivative | 905 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-051094 · doc4.xml · derivative · entry 12 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 905 Underlying: Class A Common Stock · 905 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F11 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F11 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.