TapewireFind a company

person · Reporting owner

OHAYER MATTHEW

Disclosed activity across 1 company

Tapewire entity
61084
SEC CIK
0001025680

Export transaction history ↓

Reported relationships

Latest disclosed role at each company.

CompanyLast reported asReport datePublished
Vital Farms, Inc.VITL · Entity 557110% ownerMarch 02, 2026March 13, 2026

Disclosed balances

About these balances

Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.

Vital Farms, Inc.

Report date March 02, 2026 · Filed March 13, 2026 · Amendment

Amendment: balances below belong to this corrected disclosure, not necessarily a complete replacement of earlier positions.

Security / awardOwnership accountDisclosed shares / unitsDisclosure context
Common StockSEC Table I · non-derivativeDirect6,326,190 Reported balance After 2026-03-02 transaction · row 1 Amendment: may correct only part of an earlier disclosure.
1 source row

Row 1 · 2026-03-02 · Sale · Disposed 15,000 · Balance 6,326,190

F1: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on March 14, 2025.

F2: The initial Form 4 inadvertently listed an incorrect number of shares sold. This amendment corrects the number of shares sold and the number of shares beneficially owned following the reported transactions.

F3: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $20.04 to $20.66 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Common StockSEC Table I · non-derivativeIndirectBy former spouse.400,000 Reported balance Holding disclosure · report date 2026-03-02 · row 2 Amendment: may correct only part of an earlier disclosure.
1 source row

Row 2 · Balance 400,000

F4: Pursuant to an agreement between the Reporting Person and his former spouse, the Reporting Person has sole voting control over the shares. The Reporting Person has no pecuniary interest in the shares.

Filing footnotes · ownership attribution and instrument terms

F1: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on March 14, 2025.

F2: The initial Form 4 inadvertently listed an incorrect number of shares sold. This amendment corrects the number of shares sold and the number of shares beneficially owned following the reported transactions.

F3: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $20.04 to $20.66 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

F4: Pursuant to an agreement between the Reporting Person and his former spouse, the Reporting Person has sole voting control over the shares. The Reporting Person has no pecuniary interest in the shares.

Transaction history

JSON API
Reset

Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateCompanyActivity / securityShares / unitsReported priceReported valueDetails
November 20, 2024 Filed Nov 21, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 4,000 $30.31 $121,240.00
Disclosure

SEC source: 0001415889-24-027399 · form4-11212024_041101.xml · nonDerivative · entry 3

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,109,277

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $30.25 to $30.39 inclusive.

Read SEC document
November 19, 2024 Filed Nov 21, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 12,711 $29.96 $380,821.56
Disclosure

SEC source: 0001415889-24-027399 · form4-11212024_041101.xml · nonDerivative · entry 2

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,113,277

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $29.40 to $30.18 inclusive.

Read SEC document
November 19, 2024 Filed Nov 21, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 7,289 $29.02 $211,526.78
Disclosure

SEC source: 0001415889-24-027399 · form4-11212024_041101.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,125,988

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $28.39 to $29.38 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2), (3) and (4).

Read SEC document
November 05, 2024 Filed Nov 7, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 OtherCall Option (obligation to sell) · Derivative 61,500 $0.00 Strike: $3.25 $0.00
Disclosure

SEC source: 0001415889-24-026331 · form4-11072024_041101.xml · derivative · entry 3

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 61,500 shares

Expires 2026-01-01

F1 · kind: Represents an exercise of a call option (obligation to sell), pursuant to a stock option agreement dated January 1, 2016, by and between the Reporting Person and Russell Diez-Canseco.

F3 · derivative.exercise_date: Fully vested and exercisable.

Read SEC document
November 05, 2024 Filed Nov 7, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 OtherCommon Stock 61,500 $3.25 $199,752.00
Disclosure

SEC source: 0001415889-24-026331 · form4-11072024_041101.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 7,133,277

F1 · kind: Represents an exercise of a call option (obligation to sell), pursuant to a stock option agreement dated January 1, 2016, by and between the Reporting Person and Russell Diez-Canseco.

Read SEC document
October 21, 2024 Filed Oct 23, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 1,900 $39.89 $75,791.00
Disclosure

SEC source: 0001415889-24-025564 · form4-10232024_041001.xml · nonDerivative · entry 2

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,194,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $39.72 to $40.21 inclusive.

Read SEC document
October 21, 2024 Filed Oct 23, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 22,100 $39.02 $862,342.00
Disclosure

SEC source: 0001415889-24-025564 · form4-10232024_041001.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,196,677

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $38.70 to $39.61 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2) and (3).

Read SEC document
September 18, 2024 Filed Sep 20, 2024 16:05 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 3,479 $33.14 $115,294.06
Disclosure

SEC source: 0001415889-24-023744 · form4-09202024_040902.xml · nonDerivative · entry 2

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,218,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $32.91 to $33.42 inclusive.

Read SEC document
September 18, 2024 Filed Sep 20, 2024 16:05 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 20,521 $32.51 $667,137.71
Disclosure

SEC source: 0001415889-24-023744 · form4-09202024_040902.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,222,256

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $31.91 to $32.88 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2) and (3).

Read SEC document
August 19, 2024 Filed Aug 21, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 24,000 $31.18 $748,320.00
Disclosure

SEC source: 0001415889-24-021815 · form4-08212024_040802.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,242,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $30.83 to $31.61 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
July 19, 2024 Filed Jul 23, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 24,000 $39.58 $949,920.00
Disclosure

SEC source: 0001415889-24-019931 · form4-07232024_040701.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,266,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $39.19 to $40.06 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
June 18, 2024 Filed Jun 21, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 628 $43.21 $27,135.88
Disclosure

SEC source: 0001415889-24-017819 · form4-06212024_040602.xml · nonDerivative · entry 2

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,290,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $43.12 to $43.26 inclusive.

Read SEC document
June 18, 2024 Filed Jun 21, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 23,372 $42.54 $994,244.88
Disclosure

SEC source: 0001415889-24-017819 · form4-06212024_040602.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,291,405

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $42.11 to $43.07 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2) and (3).

Read SEC document
June 07, 2024 Filed Jun 7, 2024 17:58 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 8,142 $42.56 $346,523.52
Disclosure

SEC source: 0001415889-24-016051 · form4-06072024_090621.xml · nonDerivative · entry 4

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 7,314,777

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $42.36 to $42.83 inclusive.

Read SEC document
June 06, 2024 Filed Jun 7, 2024 17:58 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 5,502 $44.44 $244,508.88
Disclosure

SEC source: 0001415889-24-016051 · form4-06072024_090621.xml · nonDerivative · entry 3

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 7,322,919

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $44.19 to $44.75 inclusive.

Read SEC document
June 06, 2024 Filed Jun 7, 2024 17:58 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 25,926 $43.65 $1,131,669.90
Disclosure

SEC source: 0001415889-24-016051 · form4-06072024_090621.xml · nonDerivative · entry 2

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 7,328,421

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $43.19 to $44.13 inclusive.

Read SEC document
June 05, 2024 Filed Jun 7, 2024 17:58 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 10,430 $44.51 $464,239.30
Disclosure

SEC source: 0001415889-24-016051 · form4-06072024_090621.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 7,354,347

F1 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $44.25 to $44.81 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (1), (2), (3) and (4).

Read SEC document
May 30, 2024 Filed Jun 3, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 50,000 $41.72 $2,086,000.00
Disclosure

SEC source: 0001415889-24-015157 · form4-06032024_040620.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 7,364,777

F1 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $41.63 to $41.93 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
May 20, 2024 Filed May 22, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 19,924 $39.15 $780,024.60
Disclosure

SEC source: 0001415889-24-014080 · form4-05222024_040502.xml · nonDerivative · entry 2

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,414,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $38.94 to $39.54 inclusive.

Read SEC document
May 20, 2024 Filed May 22, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 4,076 $38.63 $157,455.88
Disclosure

SEC source: 0001415889-24-014080 · form4-05222024_040502.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,434,701

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $37.93 to $38.92 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2) and (3).

Read SEC document
May 09, 2024 Filed May 13, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 4,000 $33.15 $132,600.00
Disclosure

SEC source: 0001415889-24-012987 · form4-05132024_040504.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,438,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

Read SEC document
April 19, 2024 Filed Apr 23, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 20,000 $25.12 $502,400.00
Disclosure

SEC source: 0001415889-24-011363 · form4-04232024_040402.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,442,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $24.77 to $25.38 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
April 05, 2024 Filed Apr 9, 2024 20:37 UTC Amendment Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 4,000 $25.26 $101,040.00
Disclosure

SEC source: 0001415889-24-010620 · form4a-04102024_120451.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,462,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · shares: The initial Form 4 inadvertently listed an incorrect number of shares sold.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $25.25 to $25.32 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
April 05, 2024 Filed Apr 9, 2024 16:30 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 7,462,777 $25.26 $188,509,747.02
Disclosure

SEC source: 0001415889-24-010574 · form4-04092024_040419.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRPERSON · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,462,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $25.25 to $25.32 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
March 19, 2024 Filed Mar 21, 2024 16:30 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 16,000 $22.95 $367,200.00
Disclosure

SEC source: 0001415889-24-008842 · form4-03212024_040309.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRMAN · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,466,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $22.54 to $23.32 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
March 15, 2024 Filed Mar 18, 2024 16:30 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 100,000 $21.62 $2,162,000.00
Disclosure

SEC source: 0001415889-24-008275 · form4-03182024_040313.xml · nonDerivative · entry 2

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRMAN · 10% owner

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 7,482,777

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $21.36 to $22.0555 inclusive.

Read SEC document
March 14, 2024 Filed Mar 18, 2024 16:30 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 100,000 $21.38 $2,138,000.00
Disclosure

SEC source: 0001415889-24-008275 · form4-03182024_040313.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRMAN · 10% owner

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 7,582,777

F1 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $21.11 to $21.79 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (1) and (2).

Read SEC document
March 07, 2024 Filed Mar 11, 2024 16:15 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 4,000 $20.67 $82,680.00
Disclosure

SEC source: 0001415889-24-007502 · form4-03112024_040308.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRMAN · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,682,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $20.25 to $20.85 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
February 20, 2024 Filed Feb 22, 2024 16:49 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 12,000 $15.83 $189,960.00
Disclosure

SEC source: 0001415889-24-004843 · form4-02222024_090235.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · EXECUTIVE CHAIRMAN · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,686,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $15.45 to $16.08 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
January 19, 2024 Filed Jan 23, 2024 16:18 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 12,000 $14.36 $172,320.00
Disclosure

SEC source: 0001209191-24-002040 · doc4.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,698,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $14.20 to $14.60 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
December 19, 2023 Filed Dec 21, 2023 16:52 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 12,000 $14.52 $174,240.00
Disclosure

SEC source: 0001209191-23-059446 · doc4.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,710,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $14.14 to $14.87 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
November 17, 2023 Filed Nov 21, 2023 16:32 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 12,000 $12.61 $151,320.00
Disclosure

SEC source: 0001209191-23-056274 · doc4.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,722,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $12.40 to $12.80 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
October 17, 2023 Filed Oct 19, 2023 16:17 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 12,000 $10.99 $131,880.00
Disclosure

SEC source: 0001209191-23-053177 · doc4.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,734,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $10.91 to $11.12 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
September 06, 2023 Filed Sep 8, 2023 16:47 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 12,000 $11.42 $137,040.00
Disclosure

SEC source: 0001209191-23-048795 · doc4.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 7,746,777

F1 · kind: These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 7, 2023.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $11.26 to $11.65 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
September 08, 2022 Filed Sep 9, 2022 16:31 UTC Vital Farms, Inc. VITL · Entity 5571 Exercise / conversionEmployee Stock Option (right to buy) · Derivative 29,283 $0.00 Strike: $3.76 $0.00
Disclosure

SEC source: 0001209191-22-049324 · doc4.xml · derivative · entry 7

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 29,283 shares

Expires 2022-10-19

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_date: Fully vested and exercisable.

Read SEC document
September 08, 2022 Filed Sep 9, 2022 16:31 UTC Vital Farms, Inc. VITL · Entity 5571 Exercise / conversionCommon Stock 29,283 $3.76 $109,989.88
Disclosure

SEC source: 0001209191-22-049324 · doc4.xml · nonDerivative · entry 3

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,758,777

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
September 07, 2022 Filed Sep 9, 2022 16:31 UTC Vital Farms, Inc. VITL · Entity 5571 OtherCall Option (obligation to sell) · Derivative 123,000 $0.00 Strike: $0.63 $0.00
Disclosure

SEC source: 0001209191-22-049324 · doc4.xml · derivative · entry 6

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 123,000 shares

Expires 2023-09-01

F1 · kind: Represents an exercise of a call option (obligation to sell), pursuant to a stock option agreement dated September 1, 2013, by and between the Reporting Person and certain securityholders.

F3 · derivative.exercise_date: Fully vested and exercisable.

Read SEC document
September 07, 2022 Filed Sep 9, 2022 16:31 UTC Vital Farms, Inc. VITL · Entity 5571 OtherCall Option (obligation to sell) · Derivative 123,000 $0.00 Strike: $0.63 $0.00
Disclosure

SEC source: 0001209191-22-049324 · doc4.xml · derivative · entry 5

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 123,000 shares

Expires 2023-09-01

F1 · kind: Represents an exercise of a call option (obligation to sell), pursuant to a stock option agreement dated September 1, 2013, by and between the Reporting Person and certain securityholders.

F3 · derivative.exercise_date: Fully vested and exercisable.

Read SEC document
September 07, 2022 Filed Sep 9, 2022 16:31 UTC Vital Farms, Inc. VITL · Entity 5571 OtherCommon Stock 123,000 $0.63 $77,994.30
Disclosure

SEC source: 0001209191-22-049324 · doc4.xml · nonDerivative · entry 2

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,729,494

F1 · kind: Represents an exercise of a call option (obligation to sell), pursuant to a stock option agreement dated September 1, 2013, by and between the Reporting Person and certain securityholders.

Read SEC document
September 07, 2022 Filed Sep 9, 2022 16:31 UTC Vital Farms, Inc. VITL · Entity 5571 OtherCommon Stock 123,000 $0.63 $77,994.30
Disclosure

SEC source: 0001209191-22-049324 · doc4.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,852,494

F1 · kind: Represents an exercise of a call option (obligation to sell), pursuant to a stock option agreement dated September 1, 2013, by and between the Reporting Person and certain securityholders.

Read SEC document
May 17, 2022 Filed May 18, 2022 16:39 UTC Vital Farms, Inc. VITL · Entity 5571 PurchaseCommon Stock 10,000 $9.66 $96,600.00
Disclosure

SEC source: 0001209191-22-030068 · doc4.xml · nonDerivative · entry 2

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,975,494

F2 · price: The price reported in Column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $9.59 to $9.70 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the range set forth in this footnote.

Read SEC document
December 30, 2021 Filed May 18, 2022 16:39 UTC Vital Farms, Inc. VITL · Entity 5571 GiftCommon Stock 100,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-22-030068 · doc4.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,965,494

F1 · kind: On December 30, 2021, the Reporting Person donated 100,000 shares of directly owned stock to a donor-advised fund, which will use the gifted shares for charitable purposes.

Read SEC document
November 29, 2021 Filed Dec 1, 2021 19:44 UTC Vital Farms, Inc. VITL · Entity 5571 PurchaseCommon Stock 5,000 $17.77 $88,850.00
Disclosure

SEC source: 0001209191-21-067366 · doc4.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,065,494

Read SEC document
September 10, 2021 Filed Sep 13, 2021 17:49 UTC Vital Farms, Inc. VITL · Entity 5571 PurchaseCommon Stock 5,000 $17.10 $85,500.00
Disclosure

SEC source: 0001209191-21-055714 · doc4.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,060,494

F1 · price: The price reported in Column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $17.095 to $17.1099 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the range set forth in this footnote.

Read SEC document
August 12, 2021 Filed Aug 12, 2021 19:39 UTC Vital Farms, Inc. VITL · Entity 5571 PurchaseCommon Stock 5,000 $17.85 $89,250.00
Disclosure

SEC source: 0001209191-21-051273 · doc4.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,055,494

F1 · price: The price reported in Column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $17.71 to $17.89 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the ranges set forth in this footnote.

Read SEC document
June 10, 2021 Filed Jun 11, 2021 18:20 UTC Vital Farms, Inc. VITL · Entity 5571 OtherCommon Stock 2,600,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-21-039999 · doc4.xml · nonDerivative · entry 2

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · By spouse

Disclosed balance after: 2,600,000

F1 · kind: Shares transferred to the Reporting Person's spouse pursuant to a postnuptial contract and asset partition agreement.

F2 · balance_after: Pursuant to an agreement between the Reporting Person and his spouse, the Reporting Person has sole voting control over the shares. The Reporting Person has no pecuniary interest in the shares.

Read SEC document
June 10, 2021 Filed Jun 11, 2021 18:20 UTC Vital Farms, Inc. VITL · Entity 5571 OtherCommon Stock 2,600,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-21-039999 · doc4.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,050,494

F1 · kind: Shares transferred to the Reporting Person's spouse pursuant to a postnuptial contract and asset partition agreement.

Read SEC document
August 04, 2020 Filed Aug 5, 2020 19:45 UTC Vital Farms, Inc. VITL · Entity 5571 ConversionSeries B Preferred Stock · Derivative 197,023 $0.00 $0.00
Disclosure

SEC source: 0001209191-20-045314 · doc4.xml · derivative · entry 3

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 197,023 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Series B Preferred Stock converted into shares of Common Stock upon the closing of the Issuer's initial public offering, on a one-for-one basis, and had no expiration date.

F1 · derivative.exercise_date: Each share of Series B Preferred Stock converted into shares of Common Stock upon the closing of the Issuer's initial public offering, on a one-for-one basis, and had no expiration date.

F1 · derivative.expiration_date: Each share of Series B Preferred Stock converted into shares of Common Stock upon the closing of the Issuer's initial public offering, on a one-for-one basis, and had no expiration date.

Read SEC document
August 04, 2020 Filed Aug 5, 2020 19:45 UTC Vital Farms, Inc. VITL · Entity 5571 SaleCommon Stock 1,517,105 $20.46 $31,039,968.30
Disclosure

SEC source: 0001209191-20-045314 · doc4.xml · nonDerivative · entry 2

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 10,650,494

Read SEC document
August 04, 2020 Filed Aug 5, 2020 19:45 UTC Vital Farms, Inc. VITL · Entity 5571 ConversionCommon Stock 197,023 Not disclosed Not disclosed
Disclosure

SEC source: 0001209191-20-045314 · doc4.xml · nonDerivative · entry 1

OHAYER MATTHEW · CIK 0001025680 · Director · Executive Chairman · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 12,167,599

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: Each share of Series B Preferred Stock converted into shares of Common Stock upon the closing of the Issuer's initial public offering, on a one-for-one basis, and had no expiration date.

Read SEC document

Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.