Reported relationships
Latest disclosed role at each company.
| Company | Last reported as | Report date | Published |
|---|---|---|---|
| MediaAlpha, Inc.MAX · Entity 1093 | GENERAL COUNSEL AND SECRETARY | August 15, 2026 | August 18, 2026 |
| Veritone, Inc.VERI · Entity 6925 | EVP, General Counsel & Sec | February 11, 2021 | February 13, 2021 |
Disclosed balances
About these balances
Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.
MediaAlpha, Inc.
Report date August 15, 2026 · Filed August 18, 2026
| Security / award | Ownership account | Disclosed shares / units | Disclosure context |
|---|---|---|---|
| Class A Common StockSEC Table I · non-derivative | Direct | 577,582 |
Ending reported balance
After 2026-08-15 transaction · row 4
4 source rows · reconciled sequenceRow 1 · 2026-08-15 · Tax withholding · Disposed 2,187 · Balance 589,577 F1: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Row 2 · 2026-08-15 · Tax withholding · Disposed 2,542 · Balance 587,035 F1: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Row 3 · 2026-08-15 · Tax withholding · Disposed 5,224 · Balance 581,811 F1: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Row 4 · 2026-08-15 · Tax withholding · Disposed 4,229 · Balance 577,582 F1: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. |
Filing footnotes · ownership attribution and instrument terms
F1: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock.
Veritone, Inc.
Report date February 11, 2021 · Filed February 13, 2021
| Security / award | Ownership account | Disclosed shares / units | Disclosure context |
|---|---|---|---|
| Common StockSEC Table I · non-derivative | Direct | 145,010 |
Reported balance
After 2021-02-11 transaction · row 1
Account or security details depend on footnotes; rows are not merged.
1 source rowRow 1 · 2021-02-11 · Grant · Acquired 9,689 · Balance 145,010 F1: Consists of restricted stock units representing the right to receive upon vesting a total of 9,689 shares of the issuer's common stock. All such restricted stock units will vest on the first anniversary of the grant date, subject to the continuous service of reporting person with the issuer. F2: Includes a total of 2,000 shares acquired by reporting person through the Employee Stock Purchase Plan of the issuer on July 31, 2020 and January 29, 2021. |
Filing footnotes · ownership attribution and instrument terms
F1: Consists of restricted stock units representing the right to receive upon vesting a total of 9,689 shares of the issuer's common stock. All such restricted stock units will vest on the first anniversary of the grant date, subject to the continuous service of reporting person with the issuer.
F2: Includes a total of 2,000 shares acquired by reporting person through the Employee Stock Purchase Plan of the issuer on July 31, 2020 and January 29, 2021.
Transaction history
JSON APIPurchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”
The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.
| Transaction date | Company | Activity / security | Shares / units | Reported price | Reported value | Details |
|---|---|---|---|---|---|---|
| August 15, 2026 Filed Aug 18, 2026 01:53 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 4,229 | $13.17 | $55,695.93 |
DisclosureSEC source: 0001818383-26-000216 · wk-form4_1787018033.xml · nonDerivative · entry 4 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 577,582 F1 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| August 15, 2026 Filed Aug 18, 2026 01:53 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 5,224 | $13.17 | $68,800.08 |
DisclosureSEC source: 0001818383-26-000216 · wk-form4_1787018033.xml · nonDerivative · entry 3 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 581,811 F1 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| August 15, 2026 Filed Aug 18, 2026 01:53 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 2,542 | $13.17 | $33,478.14 |
DisclosureSEC source: 0001818383-26-000216 · wk-form4_1787018033.xml · nonDerivative · entry 2 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 587,035 F1 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| August 15, 2026 Filed Aug 18, 2026 01:53 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 2,187 | $13.17 | $28,802.79 |
DisclosureSEC source: 0001818383-26-000216 · wk-form4_1787018033.xml · nonDerivative · entry 1 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 589,577 F1 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| May 15, 2026 Filed May 19, 2026 20:40 UTC | MediaAlpha, Inc. MAX · Entity 1093 | SaleClass A Common Stock | 5,000 | $8.10 | $40,476.50 |
DisclosureSEC source: 0001818383-26-000149 · wk-form4_1779223229.xml · nonDerivative · entry 5 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 591,764 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan previously adopted by the Reporting Person primarily to cover taxes resulting from the vesting of RSUs. F3 · price: Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $8.025 to $8.195 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price. Read SEC document |
| May 15, 2026 Filed May 19, 2026 20:40 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 2,617 | $8.05 | $21,066.85 |
DisclosureSEC source: 0001818383-26-000149 · wk-form4_1779223229.xml · nonDerivative · entry 4 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 596,764 F1 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| May 15, 2026 Filed May 19, 2026 20:40 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 3,233 | $8.05 | $26,025.65 |
DisclosureSEC source: 0001818383-26-000149 · wk-form4_1779223229.xml · nonDerivative · entry 3 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 599,381 F1 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| May 15, 2026 Filed May 19, 2026 20:40 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 1,573 | $8.05 | $12,662.65 |
DisclosureSEC source: 0001818383-26-000149 · wk-form4_1779223229.xml · nonDerivative · entry 2 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 602,614 F1 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| May 15, 2026 Filed May 19, 2026 20:40 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 1,808 | $8.05 | $14,554.40 |
DisclosureSEC source: 0001818383-26-000149 · wk-form4_1779223229.xml · nonDerivative · entry 1 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 604,187 F1 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| March 15, 2026 Filed Mar 18, 2026 01:14 UTC | MediaAlpha, Inc. MAX · Entity 1093 | GrantPerformance Restricted Stock Units (2026 PRSUs) · Derivative | 57,350 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-26-000068 · wk-form4_1773796450.xml · derivative · entry 2 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 57,350 Underlying: Class A Common Stock · 57,350 shares Expires not disclosed F2 · derivative.exercise_price: Represents Performance Based Restricted Stock Units (PRSUs) granted to the Reporting Person on March 15, 2026, pursuant to the Issuer's Omnibus Equity Incentive Plan. Each PRSU represents a contingent right to receive shares of Issuer's Class A Common Stock. F3 · derivative.exercise_date: The PRSUs will be earned subject to achievement of Adjusted EBITDA goals for fiscal 2026, fiscal 2027, and fiscal 2028, with each fiscal year measured separately for purposes of determining PRSU vesting. One-third of the PRSU grants are tied to Adjusted EBITDA performance against pre-established threshold, target, and maximum Adjusted EBITDA goals for each fiscal year, corresponding to vesting of 50%, 100% and 200% of the target shares, respectively. Following the completion of each performance period, any earned PRSUs for that performance period will remain subject to continued service-based vesting through the end of the three-year period." F4 · derivative.exercise_date: If PRSUs become eligible to vest after approval from the Compensation Committee of the Board of Directors of the Issuer on the achievement of the performance measures, the eligible units will settle on March 15, 2029. F3 · derivative.expiration_date: The PRSUs will be earned subject to achievement of Adjusted EBITDA goals for fiscal 2026, fiscal 2027, and fiscal 2028, with each fiscal year measured separately for purposes of determining PRSU vesting. One-third of the PRSU grants are tied to Adjusted EBITDA performance against pre-established threshold, target, and maximum Adjusted EBITDA goals for each fiscal year, corresponding to vesting of 50%, 100% and 200% of the target shares, respectively. Following the completion of each performance period, any earned PRSUs for that performance period will remain subject to continued service-based vesting through the end of the three-year period." F4 · derivative.expiration_date: If PRSUs become eligible to vest after approval from the Compensation Committee of the Board of Directors of the Issuer on the achievement of the performance measures, the eligible units will settle on March 15, 2029. Read SEC document |
| March 15, 2026 Filed Mar 18, 2026 01:14 UTC | MediaAlpha, Inc. MAX · Entity 1093 | GrantClass A Common Stock | 171,950 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-26-000068 · wk-form4_1773796450.xml · nonDerivative · entry 1 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 605,995 F1 · shares: Consists of restricted stock units ("RSUs") granted to the Reporting Person under the Issuer's Omnibus Incentive Plan. Each RSU represents a contingent right to receive one share of Class A Common Stock upon vesting. One sixteenth of the RSUs will vest on May 15, 2026 and the remainder will vest quarterly over the following four years, in each case subject to continued employment. with the Issuer through each vesting date. Read SEC document |
| February 15, 2026 Filed Feb 18, 2026 02:23 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionRestricted Stock Units · Derivative | 6,544 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-26-000040 · wk-form4_1771381397.xml · derivative · entry 7 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 0 Underlying: Class A Common Stock · 6,544 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F6 · derivative.exercise_price: Represents grant of RSUs under the Issuer's Omnibus Equity Incentive Plan granted March 15, 2022. F7 · derivative.exercise_date: One sixteenth of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following four years, in each case subject to continued employment with the Issuer through each vesting date. F7 · derivative.expiration_date: One sixteenth of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following four years, in each case subject to continued employment with the Issuer through each vesting date. Read SEC document |
| February 15, 2026 Filed Feb 18, 2026 02:23 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 3,233 | $7.17 | $23,180.61 |
DisclosureSEC source: 0001818383-26-000040 · wk-form4_1771381397.xml · nonDerivative · entry 6 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 434,045 F5 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| February 15, 2026 Filed Feb 18, 2026 02:23 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 1,794 | $7.17 | $12,862.98 |
DisclosureSEC source: 0001818383-26-000040 · wk-form4_1771381397.xml · nonDerivative · entry 5 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 437,278 F5 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| February 15, 2026 Filed Feb 18, 2026 02:23 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 2,261 | $7.17 | $16,211.37 |
DisclosureSEC source: 0001818383-26-000040 · wk-form4_1771381397.xml · nonDerivative · entry 4 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 439,072 F5 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| February 15, 2026 Filed Feb 18, 2026 02:23 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 1,994 | $7.17 | $14,296.98 |
DisclosureSEC source: 0001818383-26-000040 · wk-form4_1771381397.xml · nonDerivative · entry 3 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 441,333 F4 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of RSUs. Read SEC document |
| February 15, 2026 Filed Feb 18, 2026 02:23 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionClass A Common Stock | 6,544 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-26-000040 · wk-form4_1771381397.xml · nonDerivative · entry 2 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 443,327 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · price: One share of Class A Common Stock was issued upon the vesting of each Restricted Stock Unit ("RSU"). Read SEC document |
| February 13, 2026 Filed Feb 18, 2026 02:23 UTC | MediaAlpha, Inc. MAX · Entity 1093 | SaleClass A Common Stock | 5,000 | $7.30 | $36,522.50 |
DisclosureSEC source: 0001818383-26-000040 · wk-form4_1771381397.xml · nonDerivative · entry 1 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 436,783 F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan previously adopted by the Reporting Person primarily to cover taxes resulting from the vesting of RSUs. F2 · price: Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $7.24 to $7.40 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price. Read SEC document |
| December 12, 2025 Filed Dec 12, 2025 23:10 UTC | MediaAlpha, Inc. MAX · Entity 1093 | SaleClass A Common Stock | 5,000 | $13.16 | $65,789.50 |
DisclosureSEC source: 0001818383-25-000177 · wk-form4_1765581046.xml · nonDerivative · entry 1 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: Plan reported Ownership: Direct Disclosed balance after: 441,783 F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan previously adopted by the Reporting Person to cover taxes resulting from the vesting of RSUs. F2 · price: Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $12.99 to $13.23 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price. Read SEC document |
| November 15, 2025 Filed Nov 20, 2025 22:17 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionRestricted Stock Units · Derivative | 6,544 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-25-000157 · wk-form4_1763677025.xml · derivative · entry 6 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 6,544 Underlying: Class A Common Stock · 6,544 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F4 · derivative.exercise_price: Represents grant of RSUs under the Issuer's Omnibus Equity Incentive Plan granted March 15, 2022. F5 · derivative.exercise_date: One sixteenth of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following four years, in each case subject to continued employment with the Issuer through each vesting date. F5 · derivative.expiration_date: One sixteenth of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following four years, in each case subject to continued employment with the Issuer through each vesting date. Read SEC document |
| November 15, 2025 Filed Nov 20, 2025 22:17 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 5,224 | $12.42 | $64,882.08 |
DisclosureSEC source: 0001818383-25-000157 · wk-form4_1763677025.xml · nonDerivative · entry 5 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 446,783 F3 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| November 15, 2025 Filed Nov 20, 2025 22:17 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 2,542 | $12.42 | $31,571.64 |
DisclosureSEC source: 0001818383-25-000157 · wk-form4_1763677025.xml · nonDerivative · entry 4 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 452,007 F3 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| November 15, 2025 Filed Nov 20, 2025 22:17 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 2,921 | $12.42 | $36,278.82 |
DisclosureSEC source: 0001818383-25-000157 · wk-form4_1763677025.xml · nonDerivative · entry 3 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 454,549 F3 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| November 15, 2025 Filed Nov 20, 2025 22:17 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 2,576 | $12.42 | $31,993.92 |
DisclosureSEC source: 0001818383-25-000157 · wk-form4_1763677025.xml · nonDerivative · entry 2 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 457,470 F2 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of RSUs. Read SEC document |
| November 15, 2025 Filed Nov 20, 2025 22:17 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionClass A Common Stock | 6,544 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-25-000157 · wk-form4_1763677025.xml · nonDerivative · entry 1 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 460,046 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · price: One share of Class A Common Stock was issued upon the vesting of each Restricted Stock Unit ("RSU"). Read SEC document |
| August 15, 2025 Filed Aug 18, 2025 20:26 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionRestricted Stock Units · Derivative | 6,544 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-25-000113 · wk-form4_1755548757.xml · derivative · entry 9 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 13,088 Underlying: Class A Common Stock · 6,544 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F6 · derivative.exercise_price: Represents grant of RSUs under the Issuer's Omnibus Equity Incentive Plan granted March 15, 2022. F7 · derivative.exercise_date: One sixteenth of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following four years, in each case subject to continued employment with the Issuer through each vesting date. F7 · derivative.expiration_date: One sixteenth of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following four years, in each case subject to continued employment with the Issuer through each vesting date. Read SEC document |
| August 15, 2025 Filed Aug 18, 2025 20:26 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionRestricted Stock Units · Derivative | 510 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-25-000113 · wk-form4_1755548757.xml · derivative · entry 8 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 0 Underlying: Class A Common Stock · 510 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F4 · derivative.exercise_price: Represents grant of RSUs under the Issuer's Omnibus Equity Incentive Plan granted August 15, 2021. F5 · derivative.exercise_date: One quarter of the RSUs vested on August 15, 2022 and the remainder will vest quarterly over the following three years, in each case subject to continued employment with the Issuer through each vesting date. F5 · derivative.expiration_date: One quarter of the RSUs vested on August 15, 2022 and the remainder will vest quarterly over the following three years, in each case subject to continued employment with the Issuer through each vesting date. Read SEC document |
| August 15, 2025 Filed Aug 18, 2025 20:26 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 5,224 | $10.14 | $52,971.36 |
DisclosureSEC source: 0001818383-25-000113 · wk-form4_1755548757.xml · nonDerivative · entry 7 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 453,502 F3 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| August 15, 2025 Filed Aug 18, 2025 20:26 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 2,543 | $10.14 | $25,786.02 |
DisclosureSEC source: 0001818383-25-000113 · wk-form4_1755548757.xml · nonDerivative · entry 6 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 458,726 F3 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| August 15, 2025 Filed Aug 18, 2025 20:26 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 2,921 | $10.14 | $29,618.94 |
DisclosureSEC source: 0001818383-25-000113 · wk-form4_1755548757.xml · nonDerivative · entry 5 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 461,269 F3 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| August 15, 2025 Filed Aug 18, 2025 20:26 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 2,613 | $10.14 | $26,495.82 |
DisclosureSEC source: 0001818383-25-000113 · wk-form4_1755548757.xml · nonDerivative · entry 4 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 464,190 F2 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of RSUs. Read SEC document |
| August 15, 2025 Filed Aug 18, 2025 20:26 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionClass A Common Stock | 6,544 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-25-000113 · wk-form4_1755548757.xml · nonDerivative · entry 3 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 466,803 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · price: One share of Class A Common Stock was issued upon the vesting of each Restricted Stock Unit ("RSU"). Read SEC document |
| August 15, 2025 Filed Aug 18, 2025 20:26 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 205 | $10.14 | $2,078.70 |
DisclosureSEC source: 0001818383-25-000113 · wk-form4_1755548757.xml · nonDerivative · entry 2 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 460,259 F2 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of RSUs. Read SEC document |
| August 15, 2025 Filed Aug 18, 2025 20:26 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionClass A Common Stock | 510 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-25-000113 · wk-form4_1755548757.xml · nonDerivative · entry 1 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 460,464 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · price: One share of Class A Common Stock was issued upon the vesting of each Restricted Stock Unit ("RSU"). Read SEC document |
| May 15, 2025 Filed May 16, 2025 20:58 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionRestricted Stock Units · Derivative | 6,543 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-25-000075 · wk-form4_1747429082.xml · derivative · entry 12 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 19,632 Underlying: Class A Common Stock · 6,543 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F8 · derivative.exercise_price: Represents grant of RSUs under the Issuer's Omnibus Equity Incentive Plan granted March 15, 2022. F9 · derivative.exercise_date: One sixteenth of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following four years, in each case subject to continued employment with the Issuer through each vesting date. F9 · derivative.expiration_date: One sixteenth of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following four years, in each case subject to continued employment with the Issuer through each vesting date. Read SEC document |
| May 15, 2025 Filed May 16, 2025 20:58 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionRestricted Stock Units · Derivative | 509 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-25-000075 · wk-form4_1747429082.xml · derivative · entry 11 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 510 Underlying: Class A Common Stock · 509 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F6 · derivative.exercise_price: Represents grant of RSUs under the Issuer's Omnibus Equity Incentive Plan granted August 15, 2021. F7 · derivative.exercise_date: One quarter of the RSUs vested on August 15, 2022 and the remainder will vest quarterly over the following three years, in each case subject to continued employment with the Issuer through each vesting date. F7 · derivative.expiration_date: One quarter of the RSUs vested on August 15, 2022 and the remainder will vest quarterly over the following three years, in each case subject to continued employment with the Issuer through each vesting date. Read SEC document |
| May 15, 2025 Filed May 16, 2025 20:58 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionRestricted Stock Units · Derivative | 1,366 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-25-000075 · wk-form4_1747429082.xml · derivative · entry 10 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 0 Underlying: Class A Common Stock · 1,366 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F4 · derivative.exercise_price: Represents grant of RSUs under the Issuer's Omnibus Equity Incentive Plan granted May 5, 2021. F5 · derivative.exercise_date: One quarter of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following three years, in each case subject to continued employment with the Issuer through each vesting date. F5 · derivative.expiration_date: One quarter of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following three years, in each case subject to continued employment with the Issuer through each vesting date. Read SEC document |
| May 15, 2025 Filed May 16, 2025 20:58 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 6,421 | $10.39 | $66,714.19 |
DisclosureSEC source: 0001818383-25-000075 · wk-form4_1747429082.xml · nonDerivative · entry 9 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 459,954 F3 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| May 15, 2025 Filed May 16, 2025 20:58 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 2,312 | $10.39 | $24,021.68 |
DisclosureSEC source: 0001818383-25-000075 · wk-form4_1747429082.xml · nonDerivative · entry 8 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 466,375 F3 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| May 15, 2025 Filed May 16, 2025 20:58 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 2,656 | $10.39 | $27,595.84 |
DisclosureSEC source: 0001818383-25-000075 · wk-form4_1747429082.xml · nonDerivative · entry 7 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 468,687 F3 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock. Read SEC document |
| May 15, 2025 Filed May 16, 2025 20:58 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 2,342 | $10.39 | $24,333.38 |
DisclosureSEC source: 0001818383-25-000075 · wk-form4_1747429082.xml · nonDerivative · entry 6 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 471,343 F2 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of RSUs. Read SEC document |
| May 15, 2025 Filed May 16, 2025 20:58 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionClass A Common Stock | 6,543 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-25-000075 · wk-form4_1747429082.xml · nonDerivative · entry 5 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 473,685 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · price: One share of Class A Common Stock was issued upon the vesting of each Restricted Stock Unit ("RSU"). Read SEC document |
| May 15, 2025 Filed May 16, 2025 20:58 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 183 | $10.39 | $1,901.37 |
DisclosureSEC source: 0001818383-25-000075 · wk-form4_1747429082.xml · nonDerivative · entry 4 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 467,142 F2 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of RSUs. Read SEC document |
| May 15, 2025 Filed May 16, 2025 20:58 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionClass A Common Stock | 509 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-25-000075 · wk-form4_1747429082.xml · nonDerivative · entry 3 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 467,325 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · price: One share of Class A Common Stock was issued upon the vesting of each Restricted Stock Unit ("RSU"). Read SEC document |
| May 15, 2025 Filed May 16, 2025 20:58 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Tax withholdingClass A Common Stock | 489 | $10.39 | $5,080.71 |
DisclosureSEC source: 0001818383-25-000075 · wk-form4_1747429082.xml · nonDerivative · entry 2 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 466,816 F2 · shares: Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of RSUs. Read SEC document |
| May 15, 2025 Filed May 16, 2025 20:58 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionClass A Common Stock | 1,366 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-25-000075 · wk-form4_1747429082.xml · nonDerivative · entry 1 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 467,305 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · price: One share of Class A Common Stock was issued upon the vesting of each Restricted Stock Unit ("RSU"). Read SEC document |
| March 15, 2025 Filed Mar 18, 2025 22:00 UTC | MediaAlpha, Inc. MAX · Entity 1093 | GrantClass A Common Stock | 212,400 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-25-000035 · wk-form4_1742335238.xml · nonDerivative · entry 1 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 465,939 F1 · shares: Consists of restricted stock units ("RSUs") granted to the Reporting Person under the Issuer's Omnibus Incentive Plan. Each RSU represents a contingent right to receive one share of Class A Common Stock upon vesting. One sixteenth of the RSUs will vest on May 15, 2025 and the remainder will vest quarterly over the following four years, in each case subject to continued employment with the Issuer through each vesting date. Read SEC document |
| February 15, 2025 Filed Feb 18, 2025 23:07 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionRestricted Stock Units · Derivative | 6,544 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-25-000012 · wk-form4_1739920043.xml · derivative · entry 11 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 26,175 Underlying: Class A Common Stock · 6,544 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F8 · derivative.exercise_price: Represents grant of RSUs under the Issuer's Omnibus Equity Incentive Plan granted March 15, 2022. F9 · derivative.exercise_date: One sixteenth of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following four years, in each case subject to continued employment with the Issuer through each vesting date. F9 · derivative.expiration_date: One sixteenth of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following four years, in each case subject to continued employment with the Issuer through each vesting date. Read SEC document |
| February 15, 2025 Filed Feb 18, 2025 23:07 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionRestricted Stock Units · Derivative | 510 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-25-000012 · wk-form4_1739920043.xml · derivative · entry 10 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 1,019 Underlying: Class A Common Stock · 510 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F6 · derivative.exercise_price: Represents grant of RSUs under the Issuer's Omnibus Equity Incentive Plan granted August 15, 2021. F7 · derivative.exercise_date: One quarter of the RSUs vested on August 15, 2022 and the remainder will vest quarterly over the following three years, in each case subject to continued employment with the Issuer through each vesting date. F7 · derivative.expiration_date: One quarter of the RSUs vested on August 15, 2022 and the remainder will vest quarterly over the following three years, in each case subject to continued employment with the Issuer through each vesting date. Read SEC document |
| February 15, 2025 Filed Feb 18, 2025 23:07 UTC | MediaAlpha, Inc. MAX · Entity 1093 | Exercise / conversionRestricted Stock Units · Derivative | 1,366 | $0.00 | $0.00 |
DisclosureSEC source: 0001818383-25-000012 · wk-form4_1739920043.xml · derivative · entry 9 COYNE JEFFREY B · CIK 0001213184 · GENERAL COUNSEL AND SECRETARY 10b5-1 filing: No plan indicated Ownership: Direct Disclosed balance after: 1,366 Underlying: Class A Common Stock · 1,366 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F4 · derivative.exercise_price: Represents grant of RSUs under the Issuer's Omnibus Equity Incentive Plan granted May 5, 2021. F5 · derivative.exercise_date: One quarter of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following three years, in each case subject to continued employment with the Issuer through each vesting date. F5 · derivative.expiration_date: One quarter of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following three years, in each case subject to continued employment with the Issuer through each vesting date. Read SEC document |
Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.