person · Reporting owner

CODD RONALD E F

Disclosed activity across 4 companies

Tapewire entity: 16029
SEC CIK: 0001201177

Reported relationships

Latest disclosed role at each company.

Company	Last reported as	Report date	Published
Mandiant, Inc.MNDT · Entity 123878	Director	February 14, 2022	February 16, 2022
ServiceNow, Inc.NOW · Entity 2869	Director	February 01, 2019	February 05, 2019
VEEVA SYSTEMS INCVEEV · Entity 2124	Director	June 01, 2022	June 02, 2022

Disclosed balances

About these balances

Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.

Mandiant, Inc.

Report date February 14, 2022 · Filed February 16, 2022

Security / award	Ownership account	Disclosed shares / units	Disclosure context
Common StockSEC Table I · non-derivative	Direct	5,075	Ending reported balance After 2022-02-14 transaction · row 2 2 source rows · reconciled sequence Row 1 · 2022-02-14 · Exercise / conversion · Acquired 78,000 · Balance 83,075 Row 2 · 2022-02-14 · Sale · Disposed 78,000 · Balance 5,075 F1: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on September 11, 2021. F2: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $18.33 to $18.93, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the Staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).
Employee Stock Option (right to buy)SEC Table II · derivative / convertible security · Conversion / exercise price $2.48 · Expires 2022-09-11	Direct	0	Reported balance After 2022-02-14 transaction · row 4 Instrument identity requires review; Table II rows are not merged. 1 source row Row 4 · 2022-02-14 · Exercise / conversion · Disposed 78,000 · Balance 0 F4: The shares subject to this option are fully vested and exercisable.
Common StockSEC Table I · non-derivative	IndirectSee Footnote	136,625	Reported balance Holding disclosure · report date 2022-02-14 · row 3 Holding and transaction disclosures are not merged. 1 source row Row 3 · Balance 136,625 F3: Shares held of record by the Codd Revocable Trust Dtd March 6, 1998, for which the Reporting Person serves as a trustee.

Filing footnotes · ownership attribution and instrument terms

F1: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on September 11, 2021.

F2: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $18.33 to $18.93, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the Staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

F3: Shares held of record by the Codd Revocable Trust Dtd March 6, 1998, for which the Reporting Person serves as a trustee.

F4: The shares subject to this option are fully vested and exercisable.

ServiceNow, Inc.

Report date February 01, 2019 · Filed February 05, 2019

Security / award	Ownership account	Disclosed shares / units	Disclosure context
Common StockSEC Table I · non-derivative	Direct	28,428	Ending reported balance After 2019-02-01 transaction · row 12 12 source rows · reconciled sequence Row 1 · 2019-02-01 · Exercise / conversion · Acquired 50,000 · Balance 78,428 F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. Row 2 · 2019-02-01 · Sale · Disposed 1,500 · Balance 76,928 F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. F2: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1). F3: Represents the weighted average sales price per share. The shares sold at prices ranging from $217.10 to $218.07 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Row 3 · 2019-02-01 · Sale · Disposed 4,900 · Balance 72,028 F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. F2: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1). F4: Represents the weighted average sales price per share. The shares sold at prices ranging from $218.39 to $219.38 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Row 4 · 2019-02-01 · Sale · Disposed 20,879 · Balance 51,149 F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. F2: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1). F5: Represents the weighted average sales price per share. The shares sold at prices ranging from $219.39 to $220.38 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Row 5 · 2019-02-01 · Sale · Disposed 22,121 · Balance 29,028 F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. F2: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1). F6: Represents the weighted average sales price per share. The shares sold at prices ranging from $220.43 to $221.385 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Row 6 · 2019-02-01 · Sale · Disposed 600 · Balance 28,428 F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. F2: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1). F7: Represents the weighted average sales price per share. The shares sold at prices ranging from $221.50 to $221.64 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Row 7 · 2019-02-01 · Exercise / conversion · Acquired 50,000 · Balance 78,428 F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. Row 8 · 2019-02-01 · Sale · Disposed 2,108 · Balance 76,320 F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. F2: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1). F3: Represents the weighted average sales price per share. The shares sold at prices ranging from $217.10 to $218.07 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Row 9 · 2019-02-01 · Sale · Disposed 5,505 · Balance 70,815 F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. F2: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1). F8: Represents the weighted average sales price per share. The shares sold at prices ranging from $218.25 to $219.21 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Row 10 · 2019-02-01 · Sale · Disposed 19,392 · Balance 51,423 F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. F2: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1). F9: Represents the weighted average sales price per share. The shares sold at prices ranging from $219.26 to $220.24 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Row 11 · 2019-02-01 · Sale · Disposed 21,594 · Balance 29,829 F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. F2: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1). F10: Represents the weighted average sales price per share. The shares sold at prices ranging from $220.26 to $221.245 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Row 12 · 2019-02-01 · Sale · Disposed 1,401 · Balance 28,428 F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. F2: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1). F11: Represents the weighted average sales price per share. The shares sold at prices ranging from $221.28 to $221.64 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
Director Stock Option (Right to Buy)SEC Table II · derivative / convertible security · Conversion / exercise price $9.40 · Expires 2022-02-02	Direct	50,000	Reported balance After 2019-02-01 transaction · row 14 Instrument identity requires review; Table II rows are not merged. 1 source row Row 14 · 2019-02-01 · Exercise / conversion · Disposed 50,000 · Balance 50,000 F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. F12: This stock option grant is fully vested.
Director Stock Option (Right to Buy)SEC Table II · derivative / convertible security · Conversion / exercise price $9.40 · Expires 2022-02-02	Direct	0	Reported balance After 2019-02-01 transaction · row 15 Instrument identity requires review; Table II rows are not merged. 1 source row Row 15 · 2019-02-01 · Exercise / conversion · Disposed 50,000 · Balance 0 F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. F12: This stock option grant is fully vested.
Common StockSEC Table I · non-derivative	IndirectBy Codd Revocable Trust	475	Reported balance Holding disclosure · report date 2019-02-01 · row 13 Holding and transaction disclosures are not merged. 1 source row Row 13 · Balance 475

Filing footnotes · ownership attribution and instrument terms

F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3: Represents the weighted average sales price per share. The shares sold at prices ranging from $217.10 to $218.07 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F4: Represents the weighted average sales price per share. The shares sold at prices ranging from $218.39 to $219.38 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F5: Represents the weighted average sales price per share. The shares sold at prices ranging from $219.39 to $220.38 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F6: Represents the weighted average sales price per share. The shares sold at prices ranging from $220.43 to $221.385 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F7: Represents the weighted average sales price per share. The shares sold at prices ranging from $221.50 to $221.64 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F8: Represents the weighted average sales price per share. The shares sold at prices ranging from $218.25 to $219.21 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F9: Represents the weighted average sales price per share. The shares sold at prices ranging from $219.26 to $220.24 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F10: Represents the weighted average sales price per share. The shares sold at prices ranging from $220.26 to $221.245 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F11: Represents the weighted average sales price per share. The shares sold at prices ranging from $221.28 to $221.64 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

F12: This stock option grant is fully vested.

VEEVA SYSTEMS INC

Report date June 01, 2022 · Filed June 02, 2022

Security / award	Ownership account	Disclosed shares / units	Disclosure context
Class A Common StockSEC Table I · non-derivative	Direct	663	Reported balance After 2022-06-01 transaction · row 1 1 source row Row 1 · 2022-06-01 · Exercise / conversion · Acquired 221 · Balance 663 F1: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under theAct. F2: Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.
Restricted Stock UnitsSEC Table II · derivative / convertible security	Direct	0	Reported balance After 2022-06-01 transaction · row 3 Instrument identity requires review; Table II rows are not merged. 1 source row Row 3 · 2022-06-01 · Exercise / conversion · Disposed 221 · Balance 0 F2: Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer. F1: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under theAct. F4: On June 23, 2021, the Reporting Person was granted 884 RSUs under the Issuer's 2013 Equity Incentive Plan, of which 1/4 of the RSUs vested on September 1, 2021, with the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service on the Issuer's board of directors on the applicable vesting date.
Class A Common StockSEC Table I · non-derivative	IndirectBy Codd Revocable Trust dtd 03/06/98	15,757	Reported balance Holding disclosure · report date 2022-06-01 · row 2 Holding and transaction disclosures are not merged. 1 source row Row 2 · Balance 15,757 F3: Shares held by the Codd Revocable Trust dtd 03/06/98 (the "Codd Trust"). The Reporting Person is a trustee and beneficiary of the Codd Trust, and may be deemed to share voting and dispositive power with regard to the reported shares held by the Codd Trust.

Filing footnotes · ownership attribution and instrument terms

F1: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under theAct.

F2: Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.

F3: Shares held by the Codd Revocable Trust dtd 03/06/98 (the "Codd Trust"). The Reporting Person is a trustee and beneficiary of the Codd Trust, and may be deemed to share voting and dispositive power with regard to the reported shares held by the Codd Trust.

F4: On June 23, 2021, the Reporting Person was granted 884 RSUs under the Issuer's 2013 Equity Incentive Plan, of which 1/4 of the RSUs vested on September 1, 2021, with the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service on the Issuer's board of directors on the applicable vesting date.

Past disclosures · reporting ended (1)

No longer tracked through insider filings. These historical balances do not imply present ownership or a zero position.

Rocket Fuel Inc.

Report date September 06, 2017 · Filed September 06, 2017

Section 16 reporting ended · disclosed 2017-09-06. Current position is not established by this disclosure.

Security / award	Ownership account	Disclosure context
Common StockSEC Table I · non-derivative	Direct	Reported balance After 2017-09-06 transaction · row 1 1 source row Row 1 · 2017-09-06 · Disposition to issuer · Disposed 13,905 · Balance 0 F1: Each outstanding share of the common stock of the Issuer was converted into the right to receive $2.60 per share in cash, as described in the Merger Agreement.
Common StockSEC Table I · non-derivative	IndirectSee footnote	Reported balance After 2017-09-06 transaction · row 2 Account identity is unresolved; indirect or unspecified ownership is not merged. 1 source row Row 2 · 2017-09-06 · Disposition to issuer · Disposed 100,000 · Balance 0 F1: Each outstanding share of the common stock of the Issuer was converted into the right to receive $2.60 per share in cash, as described in the Merger Agreement. F2: Held of record by The Codd Revocable Trust dated March 6, 1998, as to which the Reporting Person shares voting and investment power with his spouse as co-trustee.
Employee Stock Option (right to buy)SEC Table II · derivative / convertible security · Conversion / exercise price $29.00 · Expires 2023-09-19	Direct	Reported balance After 2017-09-06 transaction · row 3 Instrument identity requires review; Table II rows are not merged. 1 source row Row 3 · 2017-09-06 · Disposition to issuer · Disposed 3,750 · Balance 0 F3: Each outstanding option of the Issuer was either (1) cancelled and converted automatically into the right to receive $2.60 per share in cash, (2) cancelled without any cash payment or other consideration, or (3) assumed and converted automatically into the right to receive $2.60 per share in cash, as described in the Merger Agreement.
Employee Stock Option (right to buy)SEC Table II · derivative / convertible security · Conversion / exercise price $23.59 · Expires 2024-06-09	Direct	Reported balance After 2017-09-06 transaction · row 4 Instrument identity requires review; Table II rows are not merged. 1 source row Row 4 · 2017-09-06 · Disposition to issuer · Disposed 6,000 · Balance 0 F3: Each outstanding option of the Issuer was either (1) cancelled and converted automatically into the right to receive $2.60 per share in cash, (2) cancelled without any cash payment or other consideration, or (3) assumed and converted automatically into the right to receive $2.60 per share in cash, as described in the Merger Agreement.
Employee Stock Option (right to buy)SEC Table II · derivative / convertible security · Conversion / exercise price $8.47 · Expires 2025-06-08	Direct	Reported balance After 2017-09-06 transaction · row 5 Instrument identity requires review; Table II rows are not merged. 1 source row Row 5 · 2017-09-06 · Disposition to issuer · Disposed 17,582 · Balance 0 F3: Each outstanding option of the Issuer was either (1) cancelled and converted automatically into the right to receive $2.60 per share in cash, (2) cancelled without any cash payment or other consideration, or (3) assumed and converted automatically into the right to receive $2.60 per share in cash, as described in the Merger Agreement.
Employee Stock Option (right to buy)SEC Table II · derivative / convertible security · Conversion / exercise price $2.24 · Expires 2026-06-14	Direct	Reported balance After 2017-09-06 transaction · row 6 Instrument identity requires review; Table II rows are not merged. 1 source row Row 6 · 2017-09-06 · Disposition to issuer · Disposed 67,060 · Balance 0 F3: Each outstanding option of the Issuer was either (1) cancelled and converted automatically into the right to receive $2.60 per share in cash, (2) cancelled without any cash payment or other consideration, or (3) assumed and converted automatically into the right to receive $2.60 per share in cash, as described in the Merger Agreement.
Employee Stock Option (right to buy)SEC Table II · derivative / convertible security · Conversion / exercise price $2.68 · Expires 2027-06-13	Direct	Reported balance After 2017-09-06 transaction · row 7 Instrument identity requires review; Table II rows are not merged. 1 source row Row 7 · 2017-09-06 · Disposition to issuer · Disposed 55,090 · Balance 0 F3: Each outstanding option of the Issuer was either (1) cancelled and converted automatically into the right to receive $2.60 per share in cash, (2) cancelled without any cash payment or other consideration, or (3) assumed and converted automatically into the right to receive $2.60 per share in cash, as described in the Merger Agreement.

Filing footnotes · ownership attribution and instrument terms

F1: Each outstanding share of the common stock of the Issuer was converted into the right to receive $2.60 per share in cash, as described in the Merger Agreement.

F2: Held of record by The Codd Revocable Trust dated March 6, 1998, as to which the Reporting Person shares voting and investment power with his spouse as co-trustee.

F3: Each outstanding option of the Issuer was either (1) cancelled and converted automatically into the right to receive $2.60 per share in cash, (2) cancelled without any cash payment or other consideration, or (3) assumed and converted automatically into the right to receive $2.60 per share in cash, as described in the Merger Agreement.

Transaction history

JSON API

Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction date	Company	Activity / security	Shares / units	Reported price	Reported value	Details
October 05, 2016 Filed Oct 6, 2016 20:07 UTC	VEEVA SYSTEMS INC VEEV · Entity 2124	ConversionClass B Common Stock · Derivative	2,000	$0.00	$0.00	Disclosure SEC source: 0001209191-16-145228 · doc4.xml · derivative · entry 5 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 Underlying: Class A Common Stock · 2,000 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F4 · derivative.exercise_price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023. F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act. F4 · derivative.exercise_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023. F4 · derivative.expiration_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023. Read SEC document
October 05, 2016 Filed Oct 6, 2016 20:07 UTC	VEEVA SYSTEMS INC VEEV · Entity 2124	GrantClass B Common Stock · Derivative	2,000	$0.00	$0.00	Disclosure SEC source: 0001209191-16-145228 · doc4.xml · derivative · entry 4 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 2,000 Underlying: Class A Common Stock · 2,000 shares Expires not disclosed F4 · derivative.exercise_price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023. F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act. F4 · derivative.exercise_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023. F4 · derivative.expiration_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023. Read SEC document
October 05, 2016 Filed Oct 6, 2016 20:07 UTC	VEEVA SYSTEMS INC VEEV · Entity 2124	Exercise / conversionStock Option (right to purchase) · Derivative	2,000	$0.00 Strike: $1.11	$0.00	Disclosure SEC source: 0001209191-16-145228 · doc4.xml · derivative · entry 3 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 144,250 Underlying: Class B Common Stock · 2,000 shares Expires 2022-03-01 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act. F3 · derivative.exercise_date: The option shares are fully vested and may be exercised at any time. Read SEC document
October 05, 2016 Filed Oct 6, 2016 20:07 UTC	VEEVA SYSTEMS INC VEEV · Entity 2124	SaleClass A Common Stock	2,000	$40.31	$80,620.00	Disclosure SEC source: 0001209191-16-145228 · doc4.xml · nonDerivative · entry 2 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 1,569 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. Read SEC document
October 05, 2016 Filed Oct 6, 2016 20:07 UTC	VEEVA SYSTEMS INC VEEV · Entity 2124	ConversionClass A Common Stock	2,000	$0.00	$0.00	Disclosure SEC source: 0001209191-16-145228 · doc4.xml · nonDerivative · entry 1 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 3,569 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act. Read SEC document
September 22, 2016 Filed Sep 26, 2016 20:42 UTC	VEEVA SYSTEMS INC VEEV · Entity 2124	Exercise / conversionRestricted Stock Units · Derivative	1,569	$0.00	$0.00	Disclosure SEC source: 0001209191-16-142806 · doc4.xml · derivative · entry 2 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 4,706 Underlying: Class A Common Stock · 1,569 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F2 · derivative.exercise_price: Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer. F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act. F3 · derivative.exercise_date: On June 22, 2016, the Reporting Person was granted 6,275 RSUs under the Issuer's 2013 Equity Incentive Plan, of which 1/4 of the RSUs will vest on September 22, 2016, and the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service on the Issuer's board of directors on the applicable vesting date. F3 · derivative.expiration_date: On June 22, 2016, the Reporting Person was granted 6,275 RSUs under the Issuer's 2013 Equity Incentive Plan, of which 1/4 of the RSUs will vest on September 22, 2016, and the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service on the Issuer's board of directors on the applicable vesting date. Read SEC document
September 22, 2016 Filed Sep 26, 2016 20:42 UTC	VEEVA SYSTEMS INC VEEV · Entity 2124	Exercise / conversionClass A Common Stock	1,569	$0.00	$0.00	Disclosure SEC source: 0001209191-16-142806 · doc4.xml · nonDerivative · entry 1 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 1,569 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act. F2 · price: Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer. Read SEC document
September 06, 2016 Filed Sep 7, 2016 20:06 UTC	VEEVA SYSTEMS INC VEEV · Entity 2124	ConversionClass B Common Stock · Derivative	2,000	$0.00	$0.00	Disclosure SEC source: 0001209191-16-140386 · doc4.xml · derivative · entry 3 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Indirect · By Codd Revocable Trust dtd 03/06/98 Disclosed balance after: 124,250 Underlying: Class A Common Stock · 2,000 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F4 · derivative.exercise_price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023. F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act. F4 · derivative.exercise_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023. F4 · derivative.expiration_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023. F2 · ownership.nature: Shares held by the Codd Revocable Trust dtd 03/06/98 (the "Codd Trust"). The Reporting Person is a trustee and beneficiary of the Codd Trust, and may be deemed to share voting and dispositive power with regard to the reported shares held by the Codd Trust. Read SEC document
September 06, 2016 Filed Sep 7, 2016 20:06 UTC	VEEVA SYSTEMS INC VEEV · Entity 2124	SaleClass A Common Stock	2,000	$40.50	$81,000.00	Disclosure SEC source: 0001209191-16-140386 · doc4.xml · nonDerivative · entry 2 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Indirect · By Codd Revocable Trust dtd 03/06/98 Disclosed balance after: 0 F3 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person. F2 · ownership.nature: Shares held by the Codd Revocable Trust dtd 03/06/98 (the "Codd Trust"). The Reporting Person is a trustee and beneficiary of the Codd Trust, and may be deemed to share voting and dispositive power with regard to the reported shares held by the Codd Trust. Read SEC document
September 06, 2016 Filed Sep 7, 2016 20:06 UTC	VEEVA SYSTEMS INC VEEV · Entity 2124	ConversionClass A Common Stock	2,000	$0.00	$0.00	Disclosure SEC source: 0001209191-16-140386 · doc4.xml · nonDerivative · entry 1 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Indirect · By Codd Revocable Trust dtd 03/06/98 Disclosed balance after: 2,000 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act. F2 · ownership.nature: Shares held by the Codd Revocable Trust dtd 03/06/98 (the "Codd Trust"). The Reporting Person is a trustee and beneficiary of the Codd Trust, and may be deemed to share voting and dispositive power with regard to the reported shares held by the Codd Trust. Read SEC document
August 29, 2016 Filed Aug 30, 2016 17:36 UTC	ServiceNow, Inc. NOW · Entity 2869	GiftCommon Stock	700	$0.00	$0.00	Disclosure SEC source: 0001373715-16-000409 · wf-form4_147259297849453.xml · nonDerivative · entry 1 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 21,761 Read SEC document
June 08, 2016 Filed Jun 10, 2016 17:17 UTC	ServiceNow, Inc. NOW · Entity 2869	GrantRestricted Stock Units · Derivative	4,218	$0.00	$0.00	Disclosure SEC source: 0001373715-16-000380 · wf-form4_146559341945479.xml · derivative · entry 4 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 4,218 Underlying: Common Stock · 4,218 shares Expires not disclosed F1 · derivative.exercise_price: Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. F3 · derivative.exercise_date: The restricted stock units vest 100% on the earlier of June 8, 2017 and the Issuer's next annual stockholder meeting. Shares of the Issuer's common stock will be delivered to the reporting person upon vesting. F3 · derivative.expiration_date: The restricted stock units vest 100% on the earlier of June 8, 2017 and the Issuer's next annual stockholder meeting. Shares of the Issuer's common stock will be delivered to the reporting person upon vesting. Read SEC document
June 08, 2016 Filed Jun 10, 2016 17:17 UTC	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionRestricted Stock Units · Derivative	1,930	$0.00	$0.00	Disclosure SEC source: 0001373715-16-000380 · wf-form4_146559341945479.xml · derivative · entry 3 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 Underlying: Common Stock · 1,930 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · derivative.exercise_price: Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. F2 · derivative.exercise_date: The restricted stock units vest 100% on June 8, 2016, the date of the Issuer's stockholder meeting in 2016. Shares of the Issuer's common stock will be delivered to the reporting person upon vesting. F2 · derivative.expiration_date: The restricted stock units vest 100% on June 8, 2016, the date of the Issuer's stockholder meeting in 2016. Shares of the Issuer's common stock will be delivered to the reporting person upon vesting. Read SEC document
June 08, 2016 Filed Jun 10, 2016 17:17 UTC	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionCommon Stock	1,930	$0.00	$0.00	Disclosure SEC source: 0001373715-16-000380 · wf-form4_146559341945479.xml · nonDerivative · entry 1 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 22,461 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document
November 19, 2015 Filed Nov 23, 2015 13:13 UTC	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionDirector Stock Option (Right to Buy) · Derivative	5,000	$0.00 Strike: $36.74	$0.00	Disclosure SEC source: 0001373715-15-000278 · wf-form4_144830240737968.xml · derivative · entry 6 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 30,000 Underlying: Common Stock · 5,000 shares Expires 2023-06-06 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F5 · derivative.exercise_date: This stock option grant is fully vested. Read SEC document
November 19, 2015 Filed Nov 23, 2015 13:13 UTC	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionDirector Stock Option (Right to Buy) · Derivative	10,000	$0.00 Strike: $9.40	$0.00	Disclosure SEC source: 0001373715-15-000278 · wf-form4_144830240737968.xml · derivative · entry 5 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 125,000 Underlying: Common Stock · 10,000 shares Expires 2022-02-02 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: The stock option grant vested as to 1/48th of the total shares on March 3, 2012 and thereafter shall vest as to 1/48th of the total number of shares in equal monthly installments. F4 · derivative.exercise_date: Immediately exercisable. Read SEC document
November 19, 2015 Filed Nov 23, 2015 13:13 UTC	ServiceNow, Inc. NOW · Entity 2869	SaleCommon Stock	15,000	$86.23	$1,293,522.00	Disclosure SEC source: 0001373715-15-000278 · wf-form4_144830240737968.xml · nonDerivative · entry 3 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 20,531 F1 · shares: Represents the aggregate of sales effected on the same day at different prices. F2 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $86.07 to $86.37 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document
November 19, 2015 Filed Nov 23, 2015 13:13 UTC	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionCommon Stock	5,000	$36.74	$183,700.00	Disclosure SEC source: 0001373715-15-000278 · wf-form4_144830240737968.xml · nonDerivative · entry 2 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 35,531 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document
November 19, 2015 Filed Nov 23, 2015 13:13 UTC	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionCommon Stock	10,000	$9.40	$94,000.00	Disclosure SEC source: 0001373715-15-000278 · wf-form4_144830240737968.xml · nonDerivative · entry 1 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 30,531 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document
August 25, 2015 Filed Aug 27, 2015 16:33 UTC	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionDirector Stock Option (Right to Buy) · Derivative	5,000	$0.00 Strike: $36.74	$0.00	Disclosure SEC source: 0001373715-15-000223 · wf-form4_144070762032136.xml · derivative · entry 6 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 35,000 Underlying: Common Stock · 5,000 shares Expires 2023-06-06 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F5 · derivative.exercise_date: This stock option grant is fully vested. Read SEC document
August 25, 2015 Filed Aug 27, 2015 16:33 UTC	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionDirector Stock Option (Right to Buy) · Derivative	10,000	$0.00 Strike: $9.40	$0.00	Disclosure SEC source: 0001373715-15-000223 · wf-form4_144070762032136.xml · derivative · entry 5 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 135,000 Underlying: Common Stock · 10,000 shares Expires 2022-02-02 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: The stock option grant vested as to 1/48th of the total shares on March 3, 2012 and thereafter shall vest as to 1/48th of the total number of shares in equal monthly installments. F4 · derivative.exercise_date: Immediately exercisable. Read SEC document
August 25, 2015 Filed Aug 27, 2015 16:33 UTC	ServiceNow, Inc. NOW · Entity 2869	SaleCommon Stock	15,000	$70.96	$1,064,334.00	Disclosure SEC source: 0001373715-15-000223 · wf-form4_144070762032136.xml · nonDerivative · entry 3 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 20,531 F1 · shares: Represents the aggregate of sales effected on the same day at different prices. F2 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $70.87 to $71.05 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document
August 25, 2015 Filed Aug 27, 2015 16:33 UTC	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionCommon Stock	5,000	$36.74	$183,700.00	Disclosure SEC source: 0001373715-15-000223 · wf-form4_144070762032136.xml · nonDerivative · entry 2 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 35,531 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document
August 25, 2015 Filed Aug 27, 2015 16:33 UTC	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionCommon Stock	10,000	$9.40	$94,000.00	Disclosure SEC source: 0001373715-15-000223 · wf-form4_144070762032136.xml · nonDerivative · entry 1 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 30,531 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document
June 10, 2015 Filed Jun 12, 2015 15:08 UTC	ServiceNow, Inc. NOW · Entity 2869	GrantDirector Stock Option (Right to Buy) · Derivative	4,506	$0.00 Strike: $77.70	$0.00	Disclosure SEC source: 0001373715-15-000154 · wf-form4_143413610649169.xml · derivative · entry 5 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 4,506 Underlying: Common Stock · 4,506 shares Expires 2025-06-10 F4 · derivative.exercise_date: The options vest 100% on the earlier of June 10, 2016 and the Issuer's next annual stockholder's meeting. Read SEC document
June 10, 2015 Filed Jun 12, 2015 15:08 UTC	ServiceNow, Inc. NOW · Entity 2869	GrantRestricted Stock Units · Derivative	1,930	$0.00	$0.00	Disclosure SEC source: 0001373715-15-000154 · wf-form4_143413610649169.xml · derivative · entry 4 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 1,930 Underlying: Common Stock · 1,930 shares Expires not disclosed F1 · derivative.exercise_price: Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. F3 · derivative.exercise_date: The restricted stock units vest 100% on the earlier of June 10, 2016 and the Issuer's next annual stockholder meeting. Shares of the Issuer's common stock will be delivered to the reporting person upon vesting. F3 · derivative.expiration_date: The restricted stock units vest 100% on the earlier of June 10, 2016 and the Issuer's next annual stockholder meeting. Shares of the Issuer's common stock will be delivered to the reporting person upon vesting. Read SEC document
June 10, 2015 Filed Jun 12, 2015 15:08 UTC	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionRestricted Stock Units · Derivative	3,131	$0.00	$0.00	Disclosure SEC source: 0001373715-15-000154 · wf-form4_143413610649169.xml · derivative · entry 3 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 Underlying: Common Stock · 3,131 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · derivative.exercise_price: Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. F2 · derivative.exercise_date: The restricted stock units vested 100% on June 10, 2015, which was the date of the Issuer's annual stockholder meeting. F2 · derivative.expiration_date: The restricted stock units vested 100% on June 10, 2015, which was the date of the Issuer's annual stockholder meeting. Read SEC document
June 10, 2015 Filed Jun 12, 2015 15:08 UTC	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionCommon Stock	3,131	$0.00	$0.00	Disclosure SEC source: 0001373715-15-000154 · wf-form4_143413610649169.xml · nonDerivative · entry 1 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 20,531 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document
November 11, 2014 Filed Nov 13, 2014 17:56 UTC	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionDirector Stock Option (Right to Buy) · Derivative	10,000	$0.00 Strike: $36.74	$0.00	Disclosure SEC source: 0001373715-14-000215 · wf-form4_141591940401160.xml · derivative · entry 6 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 40,000 Underlying: Common Stock · 10,000 shares Expires 2023-06-06 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F5 · derivative.exercise_date: Options vest 100% on June 6, 2014. Read SEC document
November 11, 2014 Filed Nov 13, 2014 17:56 UTC	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionDirector Stock Option (Right to Buy) · Derivative	5,000	$0.00 Strike: $9.40	$0.00	Disclosure SEC source: 0001373715-14-000215 · wf-form4_141591940401160.xml · derivative · entry 5 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 145,000 Underlying: Common Stock · 5,000 shares Expires 2022-02-02 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: The stock option grant vested as to 1/48th of the total shares on March 3, 2012 and thereafter shall vest as to 1/48th of the total number of shares in equal monthly installments. F4 · derivative.exercise_date: Immediately exercisable. Read SEC document
November 11, 2014 Filed Nov 13, 2014 17:56 UTC	ServiceNow, Inc. NOW · Entity 2869	SaleCommon Stock	15,000	$68.07	$1,020,985.50	Disclosure SEC source: 0001373715-14-000215 · wf-form4_141591940401160.xml · nonDerivative · entry 3 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 17,400 F1 · shares: Represents the aggregate of sales effected on the same day at different prices. F2 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $68.00 to $68.35 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document
November 11, 2014 Filed Nov 13, 2014 17:56 UTC	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionCommon Stock	10,000	$36.74	$367,400.00	Disclosure SEC source: 0001373715-14-000215 · wf-form4_141591940401160.xml · nonDerivative · entry 2 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 32,400 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document
November 11, 2014 Filed Nov 13, 2014 17:56 UTC	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionCommon Stock	5,000	$9.40	$47,000.00	Disclosure SEC source: 0001373715-14-000215 · wf-form4_141591940401160.xml · nonDerivative · entry 1 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 22,400 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document
November 11, 2014 Filed Mar 17, 2015 16:22 UTC Amendment	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionDirector Stock Option (Right to Buy) · Derivative	10,000	$0.00 Strike: $36.74	$0.00	Disclosure SEC source: 0001373715-15-000079 · wf-form4a_142662375996636.xml · derivative · entry 6 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 40,000 Underlying: Common Stock · 10,000 shares Expires 2023-06-06 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F6 · derivative.exercise_date: Options vest 100% on June 6, 2014. Read SEC document
November 11, 2014 Filed Mar 17, 2015 16:22 UTC Amendment	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionDirector Stock Option (Right to Buy) · Derivative	5,000	$0.00 Strike: $9.40	$0.00	Disclosure SEC source: 0001373715-15-000079 · wf-form4a_142662375996636.xml · derivative · entry 5 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 145,000 Underlying: Common Stock · 5,000 shares Expires 2022-02-02 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F4 · derivative.exercise_date: The stock option grant vested as to 1/48th of the total shares on March 3, 2012 and thereafter shall vest as to 1/48th of the total number of shares in equal monthly installments. F5 · derivative.exercise_date: Immediately exercisable. Read SEC document
November 11, 2014 Filed Mar 17, 2015 16:22 UTC Amendment	ServiceNow, Inc. NOW · Entity 2869	SaleCommon Stock	15,000	$68.07	$1,020,985.50	Disclosure SEC source: 0001373715-15-000079 · wf-form4a_142662375996636.xml · nonDerivative · entry 3 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 17,400 F1 · shares: Represents the aggregate of sales effected on the same day at different prices. F2 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $68.00 to $68.35 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document
November 11, 2014 Filed Mar 17, 2015 16:22 UTC Amendment	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionCommon Stock	10,000	$36.74	$367,400.00	Disclosure SEC source: 0001373715-15-000079 · wf-form4a_142662375996636.xml · nonDerivative · entry 2 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 32,400 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document
November 11, 2014 Filed Mar 17, 2015 16:22 UTC Amendment	ServiceNow, Inc. NOW · Entity 2869	Exercise / conversionCommon Stock	5,000	$9.40	$47,000.00	Disclosure SEC source: 0001373715-15-000079 · wf-form4a_142662375996636.xml · nonDerivative · entry 1 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 22,400 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document
July 08, 2014 Filed Jul 10, 2014 17:30 UTC	ServiceNow, Inc. NOW · Entity 2869	GrantRestricted Stock Units · Derivative	3,131	$0.00	$0.00	Disclosure SEC source: 0001373715-14-000128 · wf-form4_140502783441342.xml · derivative · entry 2 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 3,131 Underlying: Common Stock · 3,131 shares Expires not disclosed F2 · derivative.exercise_price: Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock. F3 · derivative.exercise_date: The restricted stock units vest 100% on the earlier of July 8, 2015 and the Issuer's next annual stockholder meeting. Shares of the Issuer's common stock will be delivered to the reporting person upon vesting. F3 · derivative.expiration_date: The restricted stock units vest 100% on the earlier of July 8, 2015 and the Issuer's next annual stockholder meeting. Shares of the Issuer's common stock will be delivered to the reporting person upon vesting. Read SEC document
July 08, 2014 Filed Jul 10, 2014 17:30 UTC	ServiceNow, Inc. NOW · Entity 2869	GrantDirector Stock Option (Right to Buy) · Derivative	7,030	$0.00 Strike: $55.88	$0.00	Disclosure SEC source: 0001373715-14-000128 · wf-form4_140502783441342.xml · derivative · entry 1 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 7,030 Underlying: Common Stock · 7,030 shares Expires 2024-07-08 F1 · derivative.exercise_date: Options vest 100% on the earlier of July 8, 2015 and the Issuer's next annual stockholder's meeting. Read SEC document
June 06, 2013 Filed Jun 10, 2013 13:48 UTC	ServiceNow, Inc. NOW · Entity 2869	GrantDirector Stock Option (Right to Buy) · Derivative	50,000	$0.00 Strike: $36.74	$0.00	Disclosure SEC source: 0001373715-13-000028 · wf-form4_137088652913651.xml · derivative · entry 1 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 50,000 Underlying: Common Stock · 50,000 shares Expires 2023-06-06 F1 · derivative.exercise_date: Options vest 100% on June 6, 2014. Read SEC document
May 13, 2013 Filed May 15, 2013 17:33 UTC	ServiceNow, Inc. NOW · Entity 2869	SaleCommon Stock	20,000	$40.00	$800,000.00	Disclosure SEC source: 0001140361-13-021151 · doc1.xml · nonDerivative · entry 3 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 17,400 Read SEC document
May 09, 2013 Filed May 15, 2013 17:33 UTC	ServiceNow, Inc. NOW · Entity 2869	GiftCommon Stock	12,600	$0.00	$0.00	Disclosure SEC source: 0001140361-13-021151 · doc1.xml · nonDerivative · entry 2 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 37,400 Read SEC document
May 06, 2013 Filed May 15, 2013 17:33 UTC	ServiceNow, Inc. NOW · Entity 2869	OtherCommon Stock	475	$0.00	$0.00	Disclosure SEC source: 0001140361-13-021151 · doc1.xml · nonDerivative · entry 1 CODD RONALD E F · CIK 0001201177 · Director 10b5-1 filing: Not disclosed Ownership: Indirect · By Codd Revocable Trust dtd 3/6/1998 Disclosed balance after: 475 F1 · kind: Pro rata in-kind distribution from Greylock XIII-A Limited Partnership. The Reporting Person does not exert voting or investment control over shares held by Greylock XIII-A Limited Partnership. Read SEC document

Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.