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person · Reporting owner

Schneider David

Disclosed activity across 2 companies

Tapewire entity
15822
SEC CIK
0001402350

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Reported relationships

Latest disclosed role at each company.

CompanyLast reported asReport datePublished
ServiceNow, Inc.NOW · Entity 2869PRESIDENT, GLOBAL CUSTOMER OPSMay 15, 2020May 19, 2020
Zscaler, Inc.ZS · Entity 3153DirectorJanuary 12, 2026January 13, 2026

Disclosed balances

About these balances

Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.

ServiceNow, Inc.

Report date May 15, 2020 · Filed May 19, 2020

Security / awardOwnership accountDisclosed shares / unitsDisclosure context
Common StockSEC Table I · non-derivativeDirect36,858 Ending reported balance After 2020-05-18 transaction · row 4
4 source rows · reconciled sequence

Row 1 · 2020-05-15 · Sale · Disposed 3,738 · Balance 37,903

F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Row 2 · 2020-05-15 · Exercise / conversion · Acquired 324 · Balance 38,227

Row 3 · 2020-05-15 · Tax withholding · Disposed 171 · Balance 38,056

F2: Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3.

Row 4 · 2020-05-18 · Sale · Disposed 1,198 · Balance 36,858

F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Restricted Stock UnitsSEC Table II · derivative / convertible securityDirect4,874 Reported balance After 2020-05-15 transaction · row 6 Instrument identity requires review; Table II rows are not merged.
1 source row

Row 6 · 2020-05-15 · Exercise / conversion · Disposed 324 · Balance 4,874

F3: Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock.

F4: The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting occurring on May 17, 2020, and subject to the continued service of the Reporting Person on each vesting date.

Common StockSEC Table I · non-derivativeIndirectBy Schneider 2001 Living Trust190 Reported balance Holding disclosure · report date 2020-05-15 · row 5 Holding and transaction disclosures are not merged.
1 source row

Row 5 · Balance 190

Filing footnotes · ownership attribution and instrument terms

F1: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2: Represents shares relinquished by the Reporting Person in exchange for the Issuer's payment of federal and state tax withholding obligations of the Reporting Person resulting from the vesting of RSUs, in accordance with Rule 16b-3.

F3: Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock.

F4: The restricted stock units vest as to 1/16th of the total shares quarterly, with the first vesting occurring on May 17, 2020, and subject to the continued service of the Reporting Person on each vesting date.

Zscaler, Inc.

Report date January 12, 2026 · Filed January 13, 2026

Security / awardOwnership accountDisclosed shares / unitsDisclosure context
Common StockSEC Table I · non-derivativeDirect24,912 Reported balance After 2026-01-12 transaction · row 1
1 source row

Row 1 · 2026-01-12 · Grant · Acquired 1,076 · Balance 24,912

F1: The reported shares are represented by restricted stock units, which vest in four equal quarterly installments beginning on March 15, 2026.

Filing footnotes · ownership attribution and instrument terms

F1: The reported shares are represented by restricted stock units, which vest in four equal quarterly installments beginning on March 15, 2026.

Transaction history

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateCompanyActivity / securityShares / unitsReported priceReported valueDetails
May 26, 2015 Filed May 28, 2015 19:18 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 8,900 $77.35 $688,441.70
Disclosure

SEC source: 0001373715-15-000134 · wf-form4_143285508455138.xml · nonDerivative · entry 2

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,135

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $76.96 to $77.95 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
May 26, 2015 Filed May 28, 2015 19:18 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionCommon Stock 9,000 $3.00 $27,000.00
Disclosure

SEC source: 0001373715-15-000134 · wf-form4_143285508455138.xml · nonDerivative · entry 1

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 58,035

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Read SEC document
May 12, 2015 Filed May 14, 2015 13:32 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 11,000 $0.00 Strike: $3.00 $0.00
Disclosure

SEC source: 0001373715-15-000128 · wf-form4_143162476327997.xml · derivative · entry 6

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 166,362

Underlying: Common Stock · 11,000 shares

Expires 2021-07-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F6 · derivative.exercise_date: The stock option grant shall be vested as to 1/4th of the total number of shares on June 6, 2012 and thereafter shall vest as to 1/48th of the total number of shares in equal monthly installments.

F7 · derivative.exercise_date: Immediately exercisable.

Read SEC document
May 12, 2015 Filed May 14, 2015 13:32 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 3,700 $74.54 $275,802.07
Disclosure

SEC source: 0001373715-15-000128 · wf-form4_143162476327997.xml · nonDerivative · entry 4

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,035

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $74.16 to $74.96 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
May 12, 2015 Filed May 14, 2015 13:32 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 5,100 $73.69 $375,826.65
Disclosure

SEC source: 0001373715-15-000128 · wf-form4_143162476327997.xml · nonDerivative · entry 3

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 52,735

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $73.16 to $74.15 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
May 12, 2015 Filed May 14, 2015 13:32 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 2,200 $72.77 $160,101.92
Disclosure

SEC source: 0001373715-15-000128 · wf-form4_143162476327997.xml · nonDerivative · entry 2

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 57,835

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $72.15 to $73.08 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
May 12, 2015 Filed May 14, 2015 13:32 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionCommon Stock 11,000 $3.00 $33,000.00
Disclosure

SEC source: 0001373715-15-000128 · wf-form4_143162476327997.xml · nonDerivative · entry 1

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 60,035

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Read SEC document
May 05, 2015 Filed May 7, 2015 16:38 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 11,000 $0.00 Strike: $3.00 $0.00
Disclosure

SEC source: 0001373715-15-000124 · wf-form4_143103109754292.xml · derivative · entry 5

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 177,362

Underlying: Common Stock · 11,000 shares

Expires 2021-07-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F5 · derivative.exercise_date: The stock option grant shall be vested as to 1/4th of the total number of shares on June 6, 2012 and thereafter shall vest as to 1/48th of the total number of shares in equal monthly installments.

F6 · derivative.exercise_date: Immediately exercisable.

Read SEC document
May 05, 2015 Filed May 7, 2015 16:38 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 1,481 $72.93 $108,012.59
Disclosure

SEC source: 0001373715-15-000124 · wf-form4_143103109754292.xml · nonDerivative · entry 3

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,035

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $72.61 to $73.42 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
May 05, 2015 Filed May 7, 2015 16:38 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 9,519 $71.80 $683,420.41
Disclosure

SEC source: 0001373715-15-000124 · wf-form4_143103109754292.xml · nonDerivative · entry 2

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 50,516

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $71.52 to $72.46 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
May 05, 2015 Filed May 7, 2015 16:38 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionCommon Stock 11,000 $3.00 $33,000.00
Disclosure

SEC source: 0001373715-15-000124 · wf-form4_143103109754292.xml · nonDerivative · entry 1

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 60,035

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Read SEC document
April 24, 2015 Filed Apr 28, 2015 15:57 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 14,000 $0.00 Strike: $3.00 $0.00
Disclosure

SEC source: 0001373715-15-000107 · wf-form4_143025105375583.xml · derivative · entry 5

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 188,362

Underlying: Common Stock · 14,000 shares

Expires 2021-07-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F5 · derivative.exercise_date: The stock option grant shall be vested as to 1/4th of the total number of shares on June 6, 2012 and thereafter shall vest as to 1/48th of the total number of shares in equal monthly installments.

F6 · derivative.exercise_date: Immediately exercisable.

Read SEC document
April 24, 2015 Filed Apr 28, 2015 15:57 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 200 $77.18 $15,436.00
Disclosure

SEC source: 0001373715-15-000107 · wf-form4_143025105375583.xml · nonDerivative · entry 3

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,035

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $77.10 to $77.26 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
April 24, 2015 Filed Apr 28, 2015 15:57 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 13,800 $76.60 $1,057,012.38
Disclosure

SEC source: 0001373715-15-000107 · wf-form4_143025105375583.xml · nonDerivative · entry 2

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,235

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $76.08 to $77.06 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
April 24, 2015 Filed Apr 28, 2015 15:57 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionCommon Stock 14,000 $3.00 $42,000.00
Disclosure

SEC source: 0001373715-15-000107 · wf-form4_143025105375583.xml · nonDerivative · entry 1

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 63,035

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Read SEC document
April 16, 2015 Filed Apr 20, 2015 19:09 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 6,917 $0.00 Strike: $3.00 $0.00
Disclosure

SEC source: 0001373715-15-000101 · wf-form4_142957137330281.xml · derivative · entry 4

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 60,216

Underlying: Common Stock · 6,917 shares

Expires 2021-09-08

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · derivative.exercise_date: The stock option grant shall be vested as to 1/4th of the total number of shares on June 6, 2012 and thereafter shall vest as to 1/48th of the total number of shares in equal monthly installments.

F3 · derivative.exercise_date: Immediately exercisable.

Read SEC document
April 16, 2015 Filed Apr 20, 2015 19:09 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 6,917 $82.50 $570,652.50
Disclosure

SEC source: 0001373715-15-000101 · wf-form4_142957137330281.xml · nonDerivative · entry 2

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,035

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Read SEC document
April 16, 2015 Filed Apr 20, 2015 19:09 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionCommon Stock 6,917 $3.00 $20,751.00
Disclosure

SEC source: 0001373715-15-000101 · wf-form4_142957137330281.xml · nonDerivative · entry 1

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 55,952

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Read SEC document
April 13, 2015 Filed Apr 15, 2015 19:13 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 12,083 $0.00 Strike: $3.00 $0.00
Disclosure

SEC source: 0001373715-15-000095 · wf-form4_142913962131893.xml · derivative · entry 6

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 67,133

Underlying: Common Stock · 12,083 shares

Expires 2021-09-08

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F6 · derivative.exercise_date: The stock option grant shall be vested as to 1/4th of the total number of shares on June 6, 2012 and thereafter shall vest as to 1/48th of the total number of shares in equal monthly installments.

F7 · derivative.exercise_date: Immediately exercisable.

Read SEC document
April 13, 2015 Filed Apr 15, 2015 19:13 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 2,800 $83.02 $232,459.92
Disclosure

SEC source: 0001373715-15-000095 · wf-form4_142913962131893.xml · nonDerivative · entry 4

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,035

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $82.87 to $83.46 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
April 13, 2015 Filed Apr 15, 2015 19:13 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 5,773 $82.24 $474,792.30
Disclosure

SEC source: 0001373715-15-000095 · wf-form4_142913962131893.xml · nonDerivative · entry 3

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 51,835

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $81.81 to $82.61 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
April 13, 2015 Filed Apr 15, 2015 19:13 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 3,510 $81.21 $285,044.29
Disclosure

SEC source: 0001373715-15-000095 · wf-form4_142913962131893.xml · nonDerivative · entry 2

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 57,608

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $80.81 to $81.80 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
April 13, 2015 Filed Apr 15, 2015 19:13 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionCommon Stock 12,083 $3.00 $36,249.00
Disclosure

SEC source: 0001373715-15-000095 · wf-form4_142913962131893.xml · nonDerivative · entry 1

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 61,118

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Read SEC document
April 07, 2015 Filed Apr 8, 2015 19:05 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 8,000 $0.00 Strike: $3.00 $0.00
Disclosure

SEC source: 0001373715-15-000093 · wf-form4_142853433415723.xml · derivative · entry 5

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 202,362

Underlying: Common Stock · 8,000 shares

Expires 2021-07-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F5 · derivative.exercise_date: The stock option grant shall be vested as to 1/4th of the total number of shares on June 6, 2012 and thereafter shall vest as to 1/48th of the total number of shares in equal monthly installments.

F6 · derivative.exercise_date: Immediately exercisable.

Read SEC document
April 07, 2015 Filed Apr 8, 2015 19:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 800 $79.58 $63,667.20
Disclosure

SEC source: 0001373715-15-000093 · wf-form4_142853433415723.xml · nonDerivative · entry 3

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,035

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $79.44 to $79.69 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
April 07, 2015 Filed Apr 8, 2015 19:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 7,200 $79.11 $569,572.56
Disclosure

SEC source: 0001373715-15-000093 · wf-form4_142853433415723.xml · nonDerivative · entry 2

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,835

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $78.43 to $79.42 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
April 07, 2015 Filed Apr 8, 2015 19:05 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionCommon Stock 8,000 $3.00 $24,000.00
Disclosure

SEC source: 0001373715-15-000093 · wf-form4_142853433415723.xml · nonDerivative · entry 1

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 57,035

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

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March 10, 2015 Filed Mar 12, 2015 12:18 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 24,000 $0.00 Strike: $3.00 $0.00
Disclosure

SEC source: 0001373715-15-000077 · wf-form4_142617710621999.xml · derivative · entry 5

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 210,362

Underlying: Common Stock · 24,000 shares

Expires 2021-07-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F5 · derivative.exercise_date: The stock option grant shall be vested as to 1/4th of the total number of shares on June 6, 2012 and thereafter shall vest as to 1/48th of the total number of shares in equal monthly installments.

F6 · derivative.exercise_date: Immediately exercisable.

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March 10, 2015 Filed Mar 12, 2015 12:18 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 1,200 $73.67 $88,404.24
Disclosure

SEC source: 0001373715-15-000077 · wf-form4_142617710621999.xml · nonDerivative · entry 3

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,035

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $73.61 to $73.99 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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March 10, 2015 Filed Mar 12, 2015 12:18 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 22,800 $73.17 $1,668,203.04
Disclosure

SEC source: 0001373715-15-000077 · wf-form4_142617710621999.xml · nonDerivative · entry 2

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 50,235

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $72.61 to $73.60 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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March 10, 2015 Filed Mar 12, 2015 12:18 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionCommon Stock 24,000 $3.00 $72,000.00
Disclosure

SEC source: 0001373715-15-000077 · wf-form4_142617710621999.xml · nonDerivative · entry 1

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 73,035

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

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February 23, 2015 Filed Feb 24, 2015 18:53 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 15,000 $0.00 Strike: $29.42 $0.00
Disclosure

SEC source: 0001373715-15-000061 · wf-form4_142482202520266.xml · derivative · entry 8

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 60,000

Underlying: Common Stock · 15,000 shares

Expires 2023-02-06

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F8 · derivative.exercise_date: The stock option grant shall vest as to 1/2 of the total number of shares on February 7, 2015 and thereafter shall vest as to 1/48th of the total number of shares in equal monthly installments.

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February 23, 2015 Filed Feb 24, 2015 18:53 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 15,000 $78.75 $1,181,229.00
Disclosure

SEC source: 0001373715-15-000061 · wf-form4_142482202520266.xml · nonDerivative · entry 6

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,035

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $78.37 to $79.22 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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February 23, 2015 Filed Feb 24, 2015 18:53 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionCommon Stock 15,000 $29.42 $441,300.00
Disclosure

SEC source: 0001373715-15-000061 · wf-form4_142482202520266.xml · nonDerivative · entry 5

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 64,035

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Read SEC document
February 20, 2015 Filed Feb 24, 2015 18:53 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 10,000 $0.00 Strike: $3.00 $0.00
Disclosure

SEC source: 0001373715-15-000061 · wf-form4_142482202520266.xml · derivative · entry 7

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 79,216

Underlying: Common Stock · 10,000 shares

Expires 2021-09-08

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F6 · derivative.exercise_date: The stock option grant shall be vested as to 1/4th of the total number of shares on June 6, 2012 and thereafter shall vest as to 1/48th of the total number of shares in equal monthly installments.

F7 · derivative.exercise_date: Immediately exercisable.

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February 20, 2015 Filed Feb 24, 2015 18:53 UTC ServiceNow, Inc. NOW · Entity 2869 GiftCommon Stock 1,500 $0.00 $0.00
Disclosure

SEC source: 0001373715-15-000061 · wf-form4_142482202520266.xml · nonDerivative · entry 4

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,035

Read SEC document
February 20, 2015 Filed Feb 24, 2015 18:53 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 6,000 $78.91 $473,445.00
Disclosure

SEC source: 0001373715-15-000061 · wf-form4_142482202520266.xml · nonDerivative · entry 3

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 50,535

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $78.73 to $79.21 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
February 20, 2015 Filed Feb 24, 2015 18:53 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 4,000 $78.25 $312,996.00
Disclosure

SEC source: 0001373715-15-000061 · wf-form4_142482202520266.xml · nonDerivative · entry 2

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 56,535

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $77.65 to $78.64 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
February 20, 2015 Filed Feb 24, 2015 18:53 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionCommon Stock 10,000 $3.00 $30,000.00
Disclosure

SEC source: 0001373715-15-000061 · wf-form4_142482202520266.xml · nonDerivative · entry 1

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 60,535

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Read SEC document
February 18, 2015 Filed Feb 19, 2015 15:56 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 23,500 $0.00 Strike: $3.00 $0.00
Disclosure

SEC source: 0001373715-15-000059 · wf-form4_142437936970487.xml · derivative · entry 5

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 234,362

Underlying: Common Stock · 23,500 shares

Expires 2021-07-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F5 · derivative.exercise_date: Immediately exercisable.

F6 · derivative.exercise_date: The stock option grant shall be vested as to 1/4th of the total number of shares on June 6, 2012 and thereafter shall vest as to 1/48th of the total number of shares in equal monthly installments.

Read SEC document
February 18, 2015 Filed Feb 19, 2015 15:56 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 15,415 $77.27 $1,191,189.50
Disclosure

SEC source: 0001373715-15-000059 · wf-form4_142437936970487.xml · nonDerivative · entry 3

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 50,535

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $77.10 to $77.71 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
February 18, 2015 Filed Feb 19, 2015 15:56 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 8,085 $76.97 $622,275.77
Disclosure

SEC source: 0001373715-15-000059 · wf-form4_142437936970487.xml · nonDerivative · entry 2

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 65,950

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $76.10 to $77.09 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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February 18, 2015 Filed Feb 19, 2015 15:56 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionCommon Stock 23,500 $3.00 $70,500.00
Disclosure

SEC source: 0001373715-15-000059 · wf-form4_142437936970487.xml · nonDerivative · entry 1

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 74,035

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Read SEC document
February 10, 2015 Filed Feb 12, 2015 17:31 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 20,035 $73.25 $1,467,563.75
Disclosure

SEC source: 0001373715-15-000051 · wf-form4_142378028541591.xml · nonDerivative · entry 1

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 50,535

F1 · shares: Represents the number of shares required to be sold by the reporting person to cover tax withholding obligations in connection with the vesting of the RSUs previously reported on SEC Form 4 filed February10, 2015. This sale is mandated by the Company's equity incentive plan which requires the satisfaction of tax withholding obligations to be funded by a "sell to cover" transaction and does not represent a discretionary trade by the reporting person.

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February 06, 2015 Filed Feb 10, 2015 16:27 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionRestricted Stock Units · Derivative 37,500 $0.00 $0.00
Disclosure

SEC source: 0001373715-15-000037 · wf-form4_142360363845371.xml · derivative · entry 3

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 37,500

Underlying: Common Stock · 37,500 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each restricted stock unit represents a contingent right to receive one share of the Issuer's common stock.

F3 · derivative.exercise_date: The restricted stock units vest as to 1/2 of the total shares on February 7, 2015 and thereafter shall vest as to 1/4th of the total number of shares in equal annual installments.

F3 · derivative.expiration_date: The restricted stock units vest as to 1/2 of the total shares on February 7, 2015 and thereafter shall vest as to 1/4th of the total number of shares in equal annual installments.

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February 06, 2015 Filed Feb 10, 2015 16:27 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionCommon Stock 37,500 $0.00 $0.00
Disclosure

SEC source: 0001373715-15-000037 · wf-form4_142360363845371.xml · nonDerivative · entry 1

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 70,570

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · balance_after: Includes 370 shares acquired under the Issuer's Employee Stock Purchase Plan on January 30, 2015.

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January 29, 2015 Filed Feb 2, 2015 13:47 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 25,000 $0.00 Strike: $3.00 $0.00
Disclosure

SEC source: 0001373715-15-000028 · wf-form4_142290281812230.xml · derivative · entry 4

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 257,862

Underlying: Common Stock · 25,000 shares

Expires 2021-07-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · derivative.exercise_date: Immediately exercisable.

F3 · derivative.exercise_date: The stock option grant shall be vested as to 1/4th of the total number of shares on June 6, 2012 and thereafter shall vest as to 1/48th of the total number of shares in equal monthly installments.

Read SEC document
January 29, 2015 Filed Feb 2, 2015 13:47 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 25,000 $73.20 $1,830,000.00
Disclosure

SEC source: 0001373715-15-000028 · wf-form4_142290281812230.xml · nonDerivative · entry 2

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 32,700

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Read SEC document
January 29, 2015 Filed Feb 2, 2015 13:47 UTC ServiceNow, Inc. NOW · Entity 2869 Exercise / conversionCommon Stock 25,000 $3.00 $75,000.00
Disclosure

SEC source: 0001373715-15-000028 · wf-form4_142290281812230.xml · nonDerivative · entry 1

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 57,700

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Read SEC document
January 27, 2015 Filed Jan 29, 2015 12:32 UTC ServiceNow, Inc. NOW · Entity 2869 GrantRestricted Stock Units · Derivative 98,528 $0.00 $0.00
Disclosure

SEC source: 0001373715-15-000024 · wf-form4_142255272334819.xml · derivative · entry 1

Schneider David · CIK 0001402350 · Chief Revenue Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 98,528

Underlying: Common Stock · 98,528 shares

Expires 2016-11-07

F1 · derivative.exercise_price: Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock.

F2 · derivative.exercise_date: The restricted stock units were granted upon achievement of certain performance objectives pursuant to the performance-based restricted stock units granted February 7, 2014 under the Issuer's 2012 Equity Incentive Plan. The performance period for the restricted stock units was January 1, 2014 until December 31, 2014, with vesting subject to approval of the performance calculation by the Issuer's Compensation Committee. This approval was obtained on January 27, 2015. As a result, 25% of the restricted stock units will vest on each of February 7, 2016, May 7, 2016, August 7, 2016 and November 7, 2016.

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Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.