Reported relationships
Latest disclosed role at each company.
| Company | Last reported as | Report date | Published |
|---|---|---|---|
| ServiceNow, Inc.NOW · Entity 2869 | Director | May 21, 2026 | May 26, 2026 |
Disclosed balances
About these balances
Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.
ServiceNow, Inc.
Report date May 21, 2026 · Filed May 26, 2026
| Security / award | Ownership account | Disclosed shares / units | Disclosure context |
|---|---|---|---|
| Common StockSEC Table I · non-derivative | Direct | 4,855 |
Reported balance
After 2026-05-21 transaction · row 1
Account or security details depend on footnotes; rows are not merged.
1 source rowRow 1 · 2026-05-21 · Grant · Acquired 3,260 · Balance 4,855 F1: Represents an award of restricted stock units ("RSUs"). 100% of the RSUs vest on the earlier of May 21, 2027 and the date of the Issuer's next annual stockholder meeting in 2027. Each RSU represents a contingent right to receive one share of the Issuer's common stock upon settlement for no consideration. F2: On December 17, 2025, the Issuer effected a 5-for-1 stock split of its common stock (the "Stock Split"), which resulted in the reporting person receiving four additional shares for each share of common stock of the Issuer held as of such date. |
| Common StockSEC Table I · non-derivative | Indirectby Trust | 615,565 |
Reported balance
Holding disclosure · report date 2026-05-21 · row 2
Holding and transaction disclosures are not merged.
1 source rowRow 2 · Balance 615,565 F2: On December 17, 2025, the Issuer effected a 5-for-1 stock split of its common stock (the "Stock Split"), which resulted in the reporting person receiving four additional shares for each share of common stock of the Issuer held as of such date. |
| Common StockSEC Table I · non-derivative | Indirectby LLC | 153,000 |
Reported balance
Holding disclosure · report date 2026-05-21 · row 3
Holding and transaction disclosures are not merged.
1 source rowRow 3 · Balance 153,000 F2: On December 17, 2025, the Issuer effected a 5-for-1 stock split of its common stock (the "Stock Split"), which resulted in the reporting person receiving four additional shares for each share of common stock of the Issuer held as of such date. |
Filing footnotes · ownership attribution and instrument terms
F1: Represents an award of restricted stock units ("RSUs"). 100% of the RSUs vest on the earlier of May 21, 2027 and the date of the Issuer's next annual stockholder meeting in 2027. Each RSU represents a contingent right to receive one share of the Issuer's common stock upon settlement for no consideration.
F2: On December 17, 2025, the Issuer effected a 5-for-1 stock split of its common stock (the "Stock Split"), which resulted in the reporting person receiving four additional shares for each share of common stock of the Issuer held as of such date.
Transaction history
JSON APIPurchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”
The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.
| Transaction date | Company | Activity / security | Shares / units | Reported price | Reported value | Details |
|---|---|---|---|---|---|---|
| August 01, 2013 Filed Aug 5, 2013 23:51 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 21,800 | $44.38 | $967,401.16 |
DisclosureSEC source: 0001373715-13-000059 · wf-form4_137574666228001.xml · nonDerivative · entry 4 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Indirect · by Spouse's Trust Disclosed balance after: 105,500 F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan. F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1). F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $43.65 to $44.64 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| August 01, 2013 Filed Aug 5, 2013 23:51 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 2,700 | $43.17 | $116,570.88 |
DisclosureSEC source: 0001373715-13-000059 · wf-form4_137574666228001.xml · nonDerivative · entry 3 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Indirect · by Spouse's Trust Disclosed balance after: 127,300 F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan. F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1). F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $42.65 to $43.61 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| May 21, 2013 Filed May 23, 2013 20:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 1,200 | $40.28 | $48,336.96 |
DisclosureSEC source: 0001373715-13-000020 · wf-form4_136934075454069.xml · nonDerivative · entry 2 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 9,329,138 F1 · shares: Represents the aggregate of sales effected on the same day at different prices. F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $40.26 to $40.31 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| May 21, 2013 Filed May 23, 2013 20:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 121,655 | $39.89 | $4,852,890.94 |
DisclosureSEC source: 0001373715-13-000020 · wf-form4_136934075454069.xml · nonDerivative · entry 1 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 9,330,338 F1 · shares: Represents the aggregate of sales effected on the same day at different prices. F2 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $39.26 to $40.25 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| May 08, 2013 Filed May 9, 2013 23:44 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 127,145 | $39.74 | $5,052,589.73 |
DisclosureSEC source: 0001140361-13-019875 · doc1.xml · nonDerivative · entry 2 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 9,451,993 F2 · shares: Represents the aggregate of sales effected on the same day at different prices. F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $39.58 to $39.98 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| May 07, 2013 Filed May 9, 2013 23:44 UTC | ServiceNow, Inc. NOW · Entity 2869 | Exercise / conversionRestricted Stock Units · Derivative | 250,000 | $0.00 | $0.00 |
DisclosureSEC source: 0001140361-13-019875 · doc1.xml · derivative · entry 6 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 750,000 Underlying: Common Stock · 250,000 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · derivative.exercise_price: Each restricted stock unit represents a contingent right to receive 1 share of the Issuer's Common Stock upon settlement. F4 · derivative.exercise_date: The restricted stock units vest as to 1/4th of the total shares on March 1, 2013 and thereafter shall vest as to 1/4th of the total number of shares in equal annual installments. F4 · derivative.expiration_date: The restricted stock units vest as to 1/4th of the total shares on March 1, 2013 and thereafter shall vest as to 1/4th of the total number of shares in equal annual installments. Read SEC document |
| May 07, 2013 Filed May 9, 2013 23:44 UTC | ServiceNow, Inc. NOW · Entity 2869 | Exercise / conversionCommon Stock | 250,000 | Not disclosed | Not disclosed |
DisclosureSEC source: 0001140361-13-019875 · doc1.xml · nonDerivative · entry 1 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 9,579,138 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · price: Each restricted stock unit represents a contingent right to receive 1 share of the Issuer's Common Stock upon settlement. Read SEC document |
| May 02, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 1,100 | $40.14 | $44,150.04 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 6 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 9,329,138 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F8 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $40.11 to $40.15 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| May 02, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 39,568 | $39.49 | $1,562,710.46 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 5 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 9,330,238 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F7 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $39.10 to $40.08 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| May 01, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 600 | $40.72 | $24,433.02 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 17 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Indirect · by Luddy Family Dynasty Trust LLC Disclosed balance after: 1,205,000 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F19 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $40.70 to $40.75 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. F16 · ownership.nature: The Reporting Person is the manager of the Luddy Family Dynasty Trust LLC. Read SEC document |
| May 01, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 8,250 | $39.97 | $329,749.20 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 16 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Indirect · by Luddy Family Dynasty Trust LLC Disclosed balance after: 1,205,600 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F18 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $39.67 to $40.66 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. F16 · ownership.nature: The Reporting Person is the manager of the Luddy Family Dynasty Trust LLC. Read SEC document |
| May 01, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 36,150 | $39.25 | $1,418,883.89 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 15 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Indirect · by Luddy Family Dynasty Trust LLC Disclosed balance after: 1,213,850 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F17 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $38.66 to $39.64 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. F16 · ownership.nature: The Reporting Person is the manager of the Luddy Family Dynasty Trust LLC. Read SEC document |
| May 01, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 400 | $40.73 | $16,292.00 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 12 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Indirect · by Spouse's Trust Disclosed balance after: 130,000 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F14 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $40.71 to $40.75 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| May 01, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 7,700 | $39.97 | $307,762.07 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 11 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Indirect · by Spouse's Trust Disclosed balance after: 130,400 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F13 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $39.66 to $40.61 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| May 01, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 31,900 | $39.25 | $1,252,055.86 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 10 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Indirect · by Spouse's Trust Disclosed balance after: 138,100 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F12 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $38.65 to $39.64 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| May 01, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 700 | $40.72 | $28,501.48 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 9 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Indirect · by Spouse Disclosed balance after: 129,000 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F11 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $40.69 to $40.75 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| May 01, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 6,600 | $39.97 | $263,786.16 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 8 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Indirect · by Spouse Disclosed balance after: 129,700 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F10 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $39.67 to $40.66 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| May 01, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 28,700 | $39.25 | $1,126,417.60 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 7 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Indirect · by Spouse Disclosed balance after: 136,300 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F9 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $38.66 to $39.63 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| May 01, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 5,072 | $40.74 | $206,650.52 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 4 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 9,369,806 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F6 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $40.66 to $40.75 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| May 01, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 95,594 | $40.08 | $3,831,656.06 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 3 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 9,374,878 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $39.66 to $40.64 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| May 01, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 308,666 | $39.17 | $12,089,089.09 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 2 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 9,470,472 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $38.66 to $39.64 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| May 01, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | OtherCommon Stock | 2,286 | $0.00 | $0.00 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 1 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 9,779,138 F1 · kind: Pro rata in-kind distribution from JMI Equity Fund IV Trust, of which the Reporting Person is a beneficiary. The Reporting Person does not exert voting or investment control over shares held by the JMI Equity Fund IV Trust. Read SEC document |
| February 26, 2013 Filed Mar 1, 2013 02:40 UTC | ServiceNow, Inc. NOW · Entity 2869 | OtherCommon Stock | 1,143 | $0.00 | $0.00 |
DisclosureSEC source: 0001140361-13-009879 · doc1.xml · nonDerivative · entry 1 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 9,776,852 F1 · kind: Pro rata in-kind distribution from JMI Equity Fund IV Trust, of which the Reporting Person is a beneficiary. The Reporting Person does not exert voting or investment control over shares held by the JMI Equity Fund IV Trust. Read SEC document |
| February 19, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | GiftCommon Stock | 1,250,000 | $0.00 | $0.00 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 14 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Indirect · by Luddy Family Dynasty Trust LLC Disclosed balance after: 1,250,000 F15 · kind: This transaction involved a gift of securities by the Luddy Family 2011 Dynasty Trust to the Luddy Family Dynasty Trust LLC. F16 · ownership.nature: The Reporting Person is the manager of the Luddy Family Dynasty Trust LLC. Read SEC document |
| February 19, 2013 Filed May 3, 2013 23:26 UTC | ServiceNow, Inc. NOW · Entity 2869 | GiftCommon Stock | 1,250,000 | $0.00 | $0.00 |
DisclosureSEC source: 0001140361-13-018776 · doc1.xml · nonDerivative · entry 13 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Indirect · by Luddy Family 2011 Dynasty Trust, dated October 14, 2011 Disclosed balance after: 0 F15 · kind: This transaction involved a gift of securities by the Luddy Family 2011 Dynasty Trust to the Luddy Family Dynasty Trust LLC. Read SEC document |
| February 14, 2013 Filed Feb 16, 2013 00:05 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 10,000 | $31.23 | $312,250.00 |
DisclosureSEC source: 0001140361-13-007891 · doc1.xml · nonDerivative · entry 2 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Indirect · by Spouse Disclosed balance after: 165,000 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person's spouse. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $30.45 to $32.00 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| February 13, 2013 Filed Feb 16, 2013 00:05 UTC | ServiceNow, Inc. NOW · Entity 2869 | OtherCommon Stock | 2,057 | $0.00 | $0.00 |
DisclosureSEC source: 0001140361-13-007891 · doc1.xml · nonDerivative · entry 1 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 9,775,709 F1 · kind: Pro rata in-kind distribution from JMI Equity Fund IV Trust, of which the Reporting Person is a beneficiary. The Reporting Person does not exert voting or investment control over shares held by the JMI Equity Fund IV Trust. Read SEC document |
| February 01, 2013 Filed Feb 6, 2013 02:08 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 5,000 | $28.00 | $140,000.00 |
DisclosureSEC source: 0001140361-13-004800 · doc1.xml · nonDerivative · entry 7 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER · 10% owner 10b5-1 filing: Not disclosed Ownership: Indirect · by Spouse Disclosed balance after: 175,000 F8 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person's spouse. Read SEC document |
| February 01, 2013 Filed Feb 6, 2013 02:08 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 178,672 | $28.18 | $5,034,512.41 |
DisclosureSEC source: 0001140361-13-004800 · doc1.xml · nonDerivative · entry 4 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER · 10% owner 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 9,773,652 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F6 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $27.77 to $28.68 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| February 01, 2013 Filed Feb 6, 2013 02:08 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 146,529 | $27.24 | $3,990,805.23 |
DisclosureSEC source: 0001140361-13-004800 · doc1.xml · nonDerivative · entry 3 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER · 10% owner 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 9,952,324 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $26.75 to $27.69 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| February 01, 2013 Filed Feb 6, 2013 02:08 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 124,799 | $26.14 | $3,261,696.74 |
DisclosureSEC source: 0001140361-13-004800 · doc1.xml · nonDerivative · entry 2 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER · 10% owner 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 10,098,853 F2 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. F3 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (2). F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $25.75 to $26.70 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Read SEC document |
| December 20, 2012 Filed Feb 6, 2013 02:08 UTC | ServiceNow, Inc. NOW · Entity 2869 | GiftCommon Stock | 170,000 | $0.00 | $0.00 |
DisclosureSEC source: 0001140361-13-004800 · doc1.xml · nonDerivative · entry 8 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER · 10% owner 10b5-1 filing: Not disclosed Ownership: Indirect · by Spouse's Trust Disclosed balance after: 170,000 F7 · kind: This transaction involved a gift of securities by the Reporting Person's spouse to the Genta A. Luddy Irrevocable Trust. The Reporting Person's spouse is an investment advisor to the trust and may be deemed to have voting and investment control with respect to the shares. The Reporting Person disclaims beneficial ownership of the shares held by the trust, and this report should not be deemed an admission that the Reporting Person is the beneficial owner of these shares for purposes of Section 16 or for any other purpose. Read SEC document |
| December 20, 2012 Filed Feb 6, 2013 02:08 UTC | ServiceNow, Inc. NOW · Entity 2869 | GiftCommon Stock | 170,000 | $0.00 | $0.00 |
DisclosureSEC source: 0001140361-13-004800 · doc1.xml · nonDerivative · entry 6 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER · 10% owner 10b5-1 filing: Not disclosed Ownership: Indirect · by Spouse Disclosed balance after: 180,000 F7 · kind: This transaction involved a gift of securities by the Reporting Person's spouse to the Genta A. Luddy Irrevocable Trust. The Reporting Person's spouse is an investment advisor to the trust and may be deemed to have voting and investment control with respect to the shares. The Reporting Person disclaims beneficial ownership of the shares held by the trust, and this report should not be deemed an admission that the Reporting Person is the beneficial owner of these shares for purposes of Section 16 or for any other purpose. Read SEC document |
| December 07, 2012 Filed Feb 6, 2013 02:08 UTC | ServiceNow, Inc. NOW · Entity 2869 | GiftCommon Stock | 350,000 | $0.00 | $0.00 |
DisclosureSEC source: 0001140361-13-004800 · doc1.xml · nonDerivative · entry 5 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER · 10% owner 10b5-1 filing: Not disclosed Ownership: Indirect · by Spouse Disclosed balance after: 350,000 F1 · kind: This transaction involved a gift of securities by the Reporting Person to his spouse, who shares the Reporting Person's household. The Reporting Person disclaims beneficial ownership of the shares held by his spouse, and this report should not be deemed an admission that the reporting person is the beneficial owner of his spouse's shares for purposes of Section 16 or for any other purpose. Read SEC document |
| December 07, 2012 Filed Feb 6, 2013 02:08 UTC | ServiceNow, Inc. NOW · Entity 2869 | GiftCommon Stock | 350,000 | $0.00 | $0.00 |
DisclosureSEC source: 0001140361-13-004800 · doc1.xml · nonDerivative · entry 1 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER · 10% owner 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 10,223,652 F1 · kind: This transaction involved a gift of securities by the Reporting Person to his spouse, who shares the Reporting Person's household. The Reporting Person disclaims beneficial ownership of the shares held by his spouse, and this report should not be deemed an admission that the reporting person is the beneficial owner of his spouse's shares for purposes of Section 16 or for any other purpose. Read SEC document |
| July 03, 2012 Filed Jul 5, 2012 18:13 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 397,500 | $18.00 | $7,155,000.00 |
DisclosureSEC source: 0001140361-12-032360 · doc1.xml · nonDerivative · entry 1 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER · 10% owner 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 10,573,652 Read SEC document |
| June 28, 2012 Filed Jun 29, 2012 19:34 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 250,000 | $18.00 | $4,500,000.00 |
DisclosureSEC source: 0001140361-12-031681 · doc1.xml · nonDerivative · entry 3 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER · 10% owner 10b5-1 filing: Not disclosed Ownership: Indirect · by Luddy Family 2011 Dynasty Trust, dated October 14, 2011 Disclosed balance after: 1,250,000 Read SEC document |
| June 28, 2012 Filed Jun 29, 2012 19:34 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 2,400,000 | $18.00 | $43,200,000.00 |
DisclosureSEC source: 0001140361-12-031681 · doc1.xml · nonDerivative · entry 2 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER · 10% owner 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 10,971,152 Read SEC document |
| March 20, 2012 Filed Jun 29, 2012 19:34 UTC | ServiceNow, Inc. NOW · Entity 2869 | GrantRestricted Stock Units · Derivative | 1,000,000 | Not disclosed | Not disclosed |
DisclosureSEC source: 0001140361-12-031681 · doc1.xml · derivative · entry 4 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER · 10% owner 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 1,000,000 Underlying: Common Stock · 1,000,000 shares Expires not disclosed F1 · derivative.exercise_price: Each restricted stock unit represents a contingent right to receive one share of the Issuer's common stock. F1 · price: Each restricted stock unit represents a contingent right to receive one share of the Issuer's common stock. F2 · derivative.exercise_date: The restricted stock units vest as to 1/4th of the total shares on March 1, 2013 and thereafter shall vest as to 1/4th of the total number of shares in equal annual installments. F2 · derivative.expiration_date: The restricted stock units vest as to 1/4th of the total shares on March 1, 2013 and thereafter shall vest as to 1/4th of the total number of shares in equal annual installments. Read SEC document |
| February 21, 2012 Filed Jun 29, 2012 19:34 UTC | ServiceNow, Inc. NOW · Entity 2869 | SaleCommon Stock | 700,000 | $10.20 | $7,140,000.00 |
DisclosureSEC source: 0001140361-12-031681 · doc1.xml · nonDerivative · entry 1 LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER · 10% owner 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 13,371,152 Read SEC document |
Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.