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LUDDY FREDERIC B

Disclosed activity across 1 company

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14622
SEC CIK
0001259158

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Reported relationships

Latest disclosed role at each company.

CompanyLast reported asReport datePublished
ServiceNow, Inc.NOW · Entity 2869DirectorMay 21, 2026May 26, 2026

Disclosed balances

About these balances

Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.

ServiceNow, Inc.

Report date May 21, 2026 · Filed May 26, 2026

Security / awardOwnership accountDisclosed shares / unitsDisclosure context
Common StockSEC Table I · non-derivativeDirect4,855 Reported balance After 2026-05-21 transaction · row 1 Account or security details depend on footnotes; rows are not merged.
1 source row

Row 1 · 2026-05-21 · Grant · Acquired 3,260 · Balance 4,855

F1: Represents an award of restricted stock units ("RSUs"). 100% of the RSUs vest on the earlier of May 21, 2027 and the date of the Issuer's next annual stockholder meeting in 2027. Each RSU represents a contingent right to receive one share of the Issuer's common stock upon settlement for no consideration.

F2: On December 17, 2025, the Issuer effected a 5-for-1 stock split of its common stock (the "Stock Split"), which resulted in the reporting person receiving four additional shares for each share of common stock of the Issuer held as of such date.

Common StockSEC Table I · non-derivativeIndirectby Trust615,565 Reported balance Holding disclosure · report date 2026-05-21 · row 2 Holding and transaction disclosures are not merged.
1 source row

Row 2 · Balance 615,565

F2: On December 17, 2025, the Issuer effected a 5-for-1 stock split of its common stock (the "Stock Split"), which resulted in the reporting person receiving four additional shares for each share of common stock of the Issuer held as of such date.

Common StockSEC Table I · non-derivativeIndirectby LLC153,000 Reported balance Holding disclosure · report date 2026-05-21 · row 3 Holding and transaction disclosures are not merged.
1 source row

Row 3 · Balance 153,000

F2: On December 17, 2025, the Issuer effected a 5-for-1 stock split of its common stock (the "Stock Split"), which resulted in the reporting person receiving four additional shares for each share of common stock of the Issuer held as of such date.

Filing footnotes · ownership attribution and instrument terms

F1: Represents an award of restricted stock units ("RSUs"). 100% of the RSUs vest on the earlier of May 21, 2027 and the date of the Issuer's next annual stockholder meeting in 2027. Each RSU represents a contingent right to receive one share of the Issuer's common stock upon settlement for no consideration.

F2: On December 17, 2025, the Issuer effected a 5-for-1 stock split of its common stock (the "Stock Split"), which resulted in the reporting person receiving four additional shares for each share of common stock of the Issuer held as of such date.

Transaction history

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateCompanyActivity / securityShares / unitsReported priceReported valueDetails
January 27, 2015 Filed Jan 29, 2015 17:24 UTC ServiceNow, Inc. NOW · Entity 2869 GrantRestricted Stock Units · Derivative 131,370 $0.00 $0.00
Disclosure

SEC source: 0001373715-15-000020 · wf-form4_142255227429385.xml · derivative · entry 1

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 131,370

Underlying: Common Stock · 131,370 shares

Expires 2016-11-07

F1 · derivative.exercise_price: Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock.

F2 · derivative.exercise_date: The restricted stock units were granted upon achievement of certain performance objectives pursuant to the performance-based restricted stock units granted February 7, 2014 under the Issuer's 2012 Equity Incentive Plan. The performance period for the restricted stock units was January 1, 2014 until December 31, 2014, with vesting subject to approval of the performance calculation by the Issuer's Compensation Committee. This approval was obtained on January 27, 2015. As a result, 25% of the restricted stock units will vest on each of February 7, 2016, May 7, 2016, August 7, 2016 and November 7, 2016.

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January 22, 2015 Filed Jan 23, 2015 00:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 40,820 $66.04 $2,695,585.44
Disclosure

SEC source: 0001373715-15-000016 · wf-form4_142197152641303.xml · nonDerivative · entry 11

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy CRT, LLC

Disclosed balance after: 0

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F13 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $65.66 to $66.55 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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January 22, 2015 Filed Jan 23, 2015 00:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 9,180 $65.34 $599,819.36
Disclosure

SEC source: 0001373715-15-000016 · wf-form4_142197152641303.xml · nonDerivative · entry 10

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy CRT, LLC

Disclosed balance after: 40,820

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F12 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $64.66 to $65.65 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
January 21, 2015 Filed Jan 23, 2015 00:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 12,399 $66.54 $825,017.06
Disclosure

SEC source: 0001373715-15-000016 · wf-form4_142197152641303.xml · nonDerivative · entry 9

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,587

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F11 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $66.39 to $66.81 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
January 21, 2015 Filed Jan 23, 2015 00:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 34,501 $65.86 $2,272,139.26
Disclosure

SEC source: 0001373715-15-000016 · wf-form4_142197152641303.xml · nonDerivative · entry 8

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 13,986

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F10 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $65.39 to $66.38 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
January 21, 2015 Filed Jan 23, 2015 00:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 3,100 $65.00 $201,494.11
Disclosure

SEC source: 0001373715-15-000016 · wf-form4_142197152641303.xml · nonDerivative · entry 7

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 48,487

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F9 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $64.39 to $65.38 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
January 20, 2015 Filed Jan 23, 2015 00:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 400 $64.86 $25,944.00
Disclosure

SEC source: 0001373715-15-000016 · wf-form4_142197152641303.xml · nonDerivative · entry 6

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 40,000

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F8 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $64.80 to $64.98 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
January 20, 2015 Filed Jan 23, 2015 00:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 400 $64.06 $25,625.00
Disclosure

SEC source: 0001373715-15-000016 · wf-form4_142197152641303.xml · nonDerivative · entry 5

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 40,400

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F7 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $63.77 to $64.47 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
January 20, 2015 Filed Jan 23, 2015 00:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 800 $63.04 $50,431.52
Disclosure

SEC source: 0001373715-15-000016 · wf-form4_142197152641303.xml · nonDerivative · entry 4

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 40,800

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F6 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $62.73 to $63.45 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
January 20, 2015 Filed Jan 23, 2015 00:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 15,711 $64.89 $1,019,474.22
Disclosure

SEC source: 0001373715-15-000016 · wf-form4_142197152641303.xml · nonDerivative · entry 3

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 51,587

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $64.68 to $65.04 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
January 20, 2015 Filed Jan 23, 2015 00:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 10,334 $64.12 $662,626.41
Disclosure

SEC source: 0001373715-15-000016 · wf-form4_142197152641303.xml · nonDerivative · entry 2

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 67,298

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $63.61 to $64.60 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
January 20, 2015 Filed Jan 23, 2015 00:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 23,955 $63.01 $1,509,452.46
Disclosure

SEC source: 0001373715-15-000016 · wf-form4_142197152641303.xml · nonDerivative · entry 1

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 77,632

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $62.61 to $63.53 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
December 15, 2014 Filed Dec 17, 2014 17:45 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 13,283 $63.43 $842,511.47
Disclosure

SEC source: 0001373715-14-000240 · wf-form4_141883830790060.xml · nonDerivative · entry 2

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Luddy Family Dynasty Trust LLC

Disclosed balance after: 935,000

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $63.22 to $63.79 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
December 15, 2014 Filed Dec 17, 2014 17:45 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 31,717 $62.83 $1,992,639.56
Disclosure

SEC source: 0001373715-14-000240 · wf-form4_141883830790060.xml · nonDerivative · entry 1

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Luddy Family Dynasty Trust LLC

Disclosed balance after: 948,283

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $62.21 to $63.20 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
December 03, 2014 Filed Dec 4, 2014 00:44 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 35,474 $61.85 $2,194,180.42
Disclosure

SEC source: 0001373715-14-000231 · wf-form4_141765387824698.xml · nonDerivative · entry 11

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy CRT, LLC

Disclosed balance after: 50,000

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F9 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $61.58 to $62.07 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
December 03, 2014 Filed Dec 4, 2014 00:44 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 14,526 $61.15 $888,331.72
Disclosure

SEC source: 0001373715-14-000231 · wf-form4_141765387824698.xml · nonDerivative · entry 10

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy CRT, LLC

Disclosed balance after: 85,474

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F8 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $60.58 to $61.57 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
December 01, 2014 Filed Dec 4, 2014 00:44 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 14,385 $61.65 $886,902.86
Disclosure

SEC source: 0001373715-14-000231 · wf-form4_141765387824698.xml · nonDerivative · entry 9

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 101,587

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F7 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $61.53 to $61.91 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
December 01, 2014 Filed Dec 4, 2014 00:44 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 35,615 $61.08 $2,175,360.64
Disclosure

SEC source: 0001373715-14-000231 · wf-form4_141765387824698.xml · nonDerivative · entry 8

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 115,972

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F6 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $60.53 to $61.52 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
December 01, 2014 Filed Dec 4, 2014 00:44 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 100 $62.76 $6,276.00
Disclosure

SEC source: 0001373715-14-000231 · wf-form4_141765387824698.xml · nonDerivative · entry 7

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 41,600

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Read SEC document
December 01, 2014 Filed Dec 4, 2014 00:44 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 1,300 $61.86 $80,413.06
Disclosure

SEC source: 0001373715-14-000231 · wf-form4_141765387824698.xml · nonDerivative · entry 6

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 41,700

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $61.37 to $62.35 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
December 01, 2014 Filed Dec 4, 2014 00:44 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 500 $63.37 $31,685.00
Disclosure

SEC source: 0001373715-14-000231 · wf-form4_141765387824698.xml · nonDerivative · entry 5

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 151,587

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Read SEC document
December 01, 2014 Filed Dec 4, 2014 00:44 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 10,066 $62.38 $627,930.17
Disclosure

SEC source: 0001373715-14-000231 · wf-form4_141765387824698.xml · nonDerivative · entry 4

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 152,087

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $62.20 to $63.14 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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December 01, 2014 Filed Dec 4, 2014 00:44 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 39,434 $61.72 $2,433,673.25
Disclosure

SEC source: 0001373715-14-000231 · wf-form4_141765387824698.xml · nonDerivative · entry 3

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 162,153

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $61.20 to $62.19 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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November 25, 2014 Filed Dec 4, 2014 00:44 UTC ServiceNow, Inc. NOW · Entity 2869 GiftCommon Stock 50,000 $0.00 $0.00
Disclosure

SEC source: 0001373715-14-000231 · wf-form4_141765387824698.xml · nonDerivative · entry 2

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 6,554,338

Read SEC document
November 24, 2014 Filed Dec 4, 2014 00:44 UTC ServiceNow, Inc. NOW · Entity 2869 GiftCommon Stock 8,500 $0.00 $0.00
Disclosure

SEC source: 0001373715-14-000231 · wf-form4_141765387824698.xml · nonDerivative · entry 1

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 6,604,338

Read SEC document
November 13, 2014 Filed Nov 13, 2014 22:59 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 12,670 $67.90 $860,246.12
Disclosure

SEC source: 0001373715-14-000217 · wf-form4_141591955797985.xml · nonDerivative · entry 6

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy CRT, LLC

Disclosed balance after: 100,000

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F8 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $67.56 to $68.17 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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November 13, 2014 Filed Nov 13, 2014 22:59 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 37,330 $66.94 $2,498,765.68
Disclosure

SEC source: 0001373715-14-000217 · wf-form4_141591955797985.xml · nonDerivative · entry 5

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy CRT, LLC

Disclosed balance after: 112,670

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F7 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $66.54 to $67.51 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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November 12, 2014 Filed Nov 13, 2014 22:59 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 580 $68.41 $39,675.31
Disclosure

SEC source: 0001373715-14-000217 · wf-form4_141591955797985.xml · nonDerivative · entry 4

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 201,587

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F6 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $68.36 to $68.44 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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November 12, 2014 Filed Nov 13, 2014 22:59 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 49,420 $67.86 $3,353,418.81
Disclosure

SEC source: 0001373715-14-000217 · wf-form4_141591955797985.xml · nonDerivative · entry 3

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 202,167

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $67.36 to $68.35 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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November 11, 2014 Filed Nov 13, 2014 22:59 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 1,400 $68.25 $95,552.10
Disclosure

SEC source: 0001373715-14-000217 · wf-form4_141591955797985.xml · nonDerivative · entry 2

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 43,000

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $68.02 to $68.60 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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November 11, 2014 Filed Nov 13, 2014 22:59 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 50,000 $68.24 $3,412,060.00
Disclosure

SEC source: 0001373715-14-000217 · wf-form4_141591955797985.xml · nonDerivative · entry 1

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 251,587

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $67.95 to $68.93 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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October 22, 2014 Filed Oct 22, 2014 22:26 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 18,780 $60.13 $1,129,211.35
Disclosure

SEC source: 0001373715-14-000199 · wf-form4_141401679642861.xml · nonDerivative · entry 10

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy CRT, LLC

Disclosed balance after: 150,000

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F10 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $59.91 to $60.51 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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October 22, 2014 Filed Oct 22, 2014 22:26 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 11,635 $59.41 $691,281.89
Disclosure

SEC source: 0001373715-14-000199 · wf-form4_141401679642861.xml · nonDerivative · entry 9

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy CRT, LLC

Disclosed balance after: 168,780

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F9 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $58.91 to $59.90 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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October 22, 2014 Filed Oct 22, 2014 22:26 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 19,585 $58.45 $1,144,776.54
Disclosure

SEC source: 0001373715-14-000199 · wf-form4_141401679642861.xml · nonDerivative · entry 8

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy CRT, LLC

Disclosed balance after: 180,415

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F8 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $57.91 to $58.90 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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October 21, 2014 Filed Oct 22, 2014 22:26 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 11,787 $60.84 $717,131.69
Disclosure

SEC source: 0001373715-14-000199 · wf-form4_141401679642861.xml · nonDerivative · entry 7

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 301,587

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F7 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $60.54 to $61.27 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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October 21, 2014 Filed Oct 22, 2014 22:26 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 38,213 $60.26 $2,302,665.70
Disclosure

SEC source: 0001373715-14-000199 · wf-form4_141401679642861.xml · nonDerivative · entry 6

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 313,374

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F6 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $59.54 to $60.53 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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October 20, 2014 Filed Oct 22, 2014 22:26 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 100 $60.15 $6,015.00
Disclosure

SEC source: 0001373715-14-000199 · wf-form4_141401679642861.xml · nonDerivative · entry 5

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 44,400

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

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October 20, 2014 Filed Oct 22, 2014 22:26 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 1,300 $59.46 $77,300.34
Disclosure

SEC source: 0001373715-14-000199 · wf-form4_141401679642861.xml · nonDerivative · entry 4

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 44,500

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $59.13 to $60.04 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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October 20, 2014 Filed Oct 22, 2014 22:26 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 100 $61.00 $6,100.00
Disclosure

SEC source: 0001373715-14-000199 · wf-form4_141401679642861.xml · nonDerivative · entry 3

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 351,587

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

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October 20, 2014 Filed Oct 22, 2014 22:26 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 6,625 $60.22 $398,962.80
Disclosure

SEC source: 0001373715-14-000199 · wf-form4_141401679642861.xml · nonDerivative · entry 2

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 351,687

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $59.96 to $60.92 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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October 20, 2014 Filed Oct 22, 2014 22:26 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 43,275 $59.41 $2,571,127.87
Disclosure

SEC source: 0001373715-14-000199 · wf-form4_141401679642861.xml · nonDerivative · entry 1

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 358,312

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $58.96 to $59.95 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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September 11, 2014 Filed Sep 11, 2014 22:36 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 22,469 $62.97 $1,414,819.00
Disclosure

SEC source: 0001373715-14-000177 · wf-form4_141047500806139.xml · nonDerivative · entry 8

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy CRT, LLC

Disclosed balance after: 200,000

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F10 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $62.67 to $63.35 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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September 11, 2014 Filed Sep 11, 2014 22:36 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 27,531 $62.29 $1,714,820.64
Disclosure

SEC source: 0001373715-14-000177 · wf-form4_141047500806139.xml · nonDerivative · entry 7

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy CRT, LLC

Disclosed balance after: 222,469

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F9 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $61.67 to $62.66 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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September 10, 2014 Filed Sep 11, 2014 22:36 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 3,366 $62.57 $210,617.02
Disclosure

SEC source: 0001373715-14-000177 · wf-form4_141047500806139.xml · nonDerivative · entry 6

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 401,587

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F8 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $62.52 to $62.63 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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September 10, 2014 Filed Sep 11, 2014 22:36 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 46,634 $62.06 $2,893,966.14
Disclosure

SEC source: 0001373715-14-000177 · wf-form4_141047500806139.xml · nonDerivative · entry 5

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 404,953

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F7 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $61.52 to $62.51 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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September 09, 2014 Filed Sep 11, 2014 22:36 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 200 $63.55 $12,709.00
Disclosure

SEC source: 0001373715-14-000177 · wf-form4_141047500806139.xml · nonDerivative · entry 4

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 45,800

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F6 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $63.47 to $63.62 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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September 09, 2014 Filed Sep 11, 2014 22:36 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 1,200 $62.88 $75,454.92
Disclosure

SEC source: 0001373715-14-000177 · wf-form4_141047500806139.xml · nonDerivative · entry 3

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 46,000

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $62.33 to $63.30 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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September 09, 2014 Filed Sep 11, 2014 22:36 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 23,843 $63.23 $1,507,518.98
Disclosure

SEC source: 0001373715-14-000177 · wf-form4_141047500806139.xml · nonDerivative · entry 2

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 451,587

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $63.00 to $63.84 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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September 09, 2014 Filed Sep 11, 2014 22:36 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 26,157 $62.66 $1,639,023.78
Disclosure

SEC source: 0001373715-14-000177 · wf-form4_141047500806139.xml · nonDerivative · entry 1

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 475,430

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $62.00 to $62.99 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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September 02, 2014 Filed Sep 4, 2014 21:36 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 6,990 $62.69 $438,233.16
Disclosure

SEC source: 0001373715-14-000175 · wf-form4_140986660326448.xml · nonDerivative · entry 3

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Luddy Family Dynasty Trust LLC

Disclosed balance after: 980,000

F1 · kind: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $62.55 to $62.87 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.