organization · Reporting owner

NBCUniversal Media, LLC

Disclosed activity across 4 companies

Tapewire entity: 13650
SEC CIK: 0000902739

Reported relationships

Latest disclosed role at each company.

Company	Last reported as	Report date	Published
IVILLAGE INCIVIL · Entity 13702	10% owner	March 03, 2006	March 13, 2006

Disclosed balances

About these balances

Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.

IVILLAGE INC

Report date March 03, 2006 · Filed March 13, 2006

Jointly reported with National Broadcasting CO Holding, Inc., GENERAL ELECTRIC CO

Security / award	Ownership account	Disclosed shares / units	Disclosure context
Common Stock, par value $.01 per shareSEC Table I · non-derivative	Indirect_	0	Reported balance Holding disclosure · report date 2006-03-03 · row 1 Holding and transaction disclosures are not merged. 1 source row Row 1 · Balance 0 F1: By virtue of that certain Voting Agreement, dated as of March 3, 2006, among NBC Universal, Inc. ("NBCU") and Hearst Communications, Inc., (the "Voting Agreement"), NBCU may be deemed a beneficial owner pursuant to Section 13(d) of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), of 18,184,653 shares of common stock of the Issuer. The filing of this Form shall not be deemed an admission that NBCU, National Broadcasting Company Holding, Inc. ("NBC Holding"), or General Electric Company ("GE") is, for purposes of Section 16 of the Exchange Act or otherwise, the beneficial owner of any equity securities of the Issuer. F2: NBCU is a party to the Voting Agreement. NBCU is an 80% owned subsidiary of NBC Holding which in turn is a wholly-owned subsidiary of GE.

Filing footnotes · ownership attribution and instrument terms

F1: By virtue of that certain Voting Agreement, dated as of March 3, 2006, among NBC Universal, Inc. ("NBCU") and Hearst Communications, Inc., (the "Voting Agreement"), NBCU may be deemed a beneficial owner pursuant to Section 13(d) of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), of 18,184,653 shares of common stock of the Issuer. The filing of this Form shall not be deemed an admission that NBCU, National Broadcasting Company Holding, Inc. ("NBC Holding"), or General Electric Company ("GE") is, for purposes of Section 16 of the Exchange Act or otherwise, the beneficial owner of any equity securities of the Issuer.

F2: NBCU is a party to the Voting Agreement. NBCU is an 80% owned subsidiary of NBC Holding which in turn is a wholly-owned subsidiary of GE.

Past disclosures · reporting ended (3)

No longer tracked through insider filings. These historical balances do not imply present ownership or a zero position.

BuzzFeed, Inc.

Report date May 22, 2024 · Filed May 23, 2024

Jointly reported with COMCAST CORP, NBCUniversal, LLC

Section 16 reporting ended · disclosed 2024-05-23. Current position is not established by this disclosure.

Security / award	Ownership account	Disclosed shares / units	Disclosure context
Class A Common StockSEC Table I · non-derivative	IndirectBy Subsidiary	2,000,000	Reported balance After 2024-05-22 transaction · row 1 Joint disclosure: continuity of the reported position is unresolved; see ownership footnotes. 1 source row Row 1 · 2024-05-22 · Sale · Disposed 3,176,923 · Balance 2,000,000 F1: Reflects the 1-for-4 reverse stock split of the Issuer's shares of Class A Common Stock effectuated by the Issuer on May 6, 2024. F2: The reported price is a volume weighted average price for multiple transactions that were executed at prices ranging from $3.00 to $3.90 per share. Each Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares and prices at which the transactions were executed. F3: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; NBCUniversal, LLC is a wholly owned subsidiary of Comcast Corporation.

Filing footnotes · ownership attribution and instrument terms

F1: Reflects the 1-for-4 reverse stock split of the Issuer's shares of Class A Common Stock effectuated by the Issuer on May 6, 2024.

F2: The reported price is a volume weighted average price for multiple transactions that were executed at prices ranging from $3.00 to $3.90 per share. Each Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares and prices at which the transactions were executed.

F3: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; NBCUniversal, LLC is a wholly owned subsidiary of Comcast Corporation.

PELOTON INTERACTIVE, INC.

Report date April 16, 2020 · Filed April 20, 2020

Jointly reported with COMCAST CORP, NBCUniversal, LLC

Section 16 reporting ended · disclosed 2020-04-20. Current position is not established by this disclosure.

Security / award	Ownership account	Disclosed shares / units	Disclosure context
Class A Common StockSEC Table I · non-derivative	IndirectBy Subsidiary	5,140,864	Last balance in matching sequence After 2020-04-16 transaction · row 2 Source-order balances reconcile. Account continuity and personal attribution are not independently verified. 2 source rows Row 1 · 2020-04-16 · Conversion · Acquired 10,340,864 · Balance 10,340,864 F1: Reflects the conversion by Comcast Corporation of shares of Class B common stock into shares of Class A common stock on a one-for-one basis. F2: Each share of Class B common stock is convertible at any time at the option of Comcast Corporation into one share of Class A common stock. All shares of Class B common stock will automatically convert into shares of Class A common stock upon the occurrence of certain events specified in the Issuer's sixth amended and restated certificate of incorporation. Subject to such automatic conversion, the shares of Class B common stock have no expiration date. F3: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; Comcast Corporation owns 100% of NBCUniversal, LLC's common equity (through wholly owned subsidiaries). Each Reporting Person disclaims beneficial ownership of the reported securities except to the extent of its pecuniary interest therein. Row 2 · 2020-04-16 · Sale · Disposed 5,200,000 · Balance 5,140,864 F3: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; Comcast Corporation owns 100% of NBCUniversal, LLC's common equity (through wholly owned subsidiaries). Each Reporting Person disclaims beneficial ownership of the reported securities except to the extent of its pecuniary interest therein.
Class B Common StockSEC Table II · derivative / convertible security	IndirectBy Subsidiary	0	Reported balance After 2020-04-16 transaction · row 3 Instrument identity requires review; Table II rows are not merged. 1 source row Row 3 · 2020-04-16 · Conversion · Disposed 10,340,864 · Balance 0 F2: Each share of Class B common stock is convertible at any time at the option of Comcast Corporation into one share of Class A common stock. All shares of Class B common stock will automatically convert into shares of Class A common stock upon the occurrence of certain events specified in the Issuer's sixth amended and restated certificate of incorporation. Subject to such automatic conversion, the shares of Class B common stock have no expiration date. F1: Reflects the conversion by Comcast Corporation of shares of Class B common stock into shares of Class A common stock on a one-for-one basis. F3: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; Comcast Corporation owns 100% of NBCUniversal, LLC's common equity (through wholly owned subsidiaries). Each Reporting Person disclaims beneficial ownership of the reported securities except to the extent of its pecuniary interest therein.

Filing footnotes · ownership attribution and instrument terms

F1: Reflects the conversion by Comcast Corporation of shares of Class B common stock into shares of Class A common stock on a one-for-one basis.

F2: Each share of Class B common stock is convertible at any time at the option of Comcast Corporation into one share of Class A common stock. All shares of Class B common stock will automatically convert into shares of Class A common stock upon the occurrence of certain events specified in the Issuer's sixth amended and restated certificate of incorporation. Subject to such automatic conversion, the shares of Class B common stock have no expiration date.

F3: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; Comcast Corporation owns 100% of NBCUniversal, LLC's common equity (through wholly owned subsidiaries). Each Reporting Person disclaims beneficial ownership of the reported securities except to the extent of its pecuniary interest therein.

iMedia Brands, Inc.

Report date January 31, 2017 · Filed January 31, 2017

Jointly reported with COMCAST CORP, NBCUniversal, LLC

Section 16 reporting ended · disclosed 2017-01-31. Current position is not established by this disclosure.

Security / award	Ownership account	Disclosed shares / units	Disclosure context
Common StockSEC Table I · non-derivative	IndirectBy Subsidiary	2,741,849	Reported balance After 2017-01-31 transaction · row 1 Joint disclosure: continuity of the reported position is unresolved; see ownership footnotes. 1 source row Row 1 · 2017-01-31 · Sale · Disposed 4,400,000 · Balance 2,741,849 F1: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; Comcast Corporation owns 100% of NBCUniversal, LLC (through wholly owned subsidiaries).

Filing footnotes · ownership attribution and instrument terms

F1: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; Comcast Corporation owns 100% of NBCUniversal, LLC (through wholly owned subsidiaries).

Transaction history

JSON API

Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction date	Company	Activity / security	Shares / units	Reported price	Reported value	Details
May 22, 2024 Filed May 23, 2024 20:40 UTC	BuzzFeed, Inc. BZFD · Entity 6808	SaleClass A Common Stock	3,176,923	$3.19	$10,145,821.29	Disclosure SEC source: 0000950103-24-007059 · dp211591_4-comcast.xml · nonDerivative · entry 1 COMCAST CORP · CIK 0001166691 · 10% owner NBCUniversal, LLC · CIK 0001512267 · 10% owner NBCUniversal Media, LLC · CIK 0000902739 · 10% owner Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: No plan indicated Ownership: Indirect · By Subsidiary Disclosed balance after: 2,000,000 F1 · shares: Reflects the 1-for-4 reverse stock split of the Issuer's shares of Class A Common Stock effectuated by the Issuer on May 6, 2024. F2 · price: The reported price is a volume weighted average price for multiple transactions that were executed at prices ranging from $3.00 to $3.90 per share. Each Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares and prices at which the transactions were executed. F1 · balance_after: Reflects the 1-for-4 reverse stock split of the Issuer's shares of Class A Common Stock effectuated by the Issuer on May 6, 2024. F3 · ownership.nature: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; NBCUniversal, LLC is a wholly owned subsidiary of Comcast Corporation. Read SEC document
December 04, 2023 Filed Dec 6, 2023 21:22 UTC	BuzzFeed, Inc. BZFD · Entity 6808	ConversionConvertible Rights · Derivative	1,200,000	$0.00	$0.00	Disclosure SEC source: 0000950103-23-017253 · dp203739_4-comcast.xml · derivative · entry 2 COMCAST CORP · CIK 0001166691 · 10% owner NBCUniversal, LLC · CIK 0001512267 · 10% owner NBCUniversal Media, LLC · CIK 0000902739 · 10% owner Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: No plan indicated Ownership: Indirect · By Subsidiary Disclosed balance after: 0 Underlying: Class A Common Stock · 1,200,000 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F2 · derivative.exercise_price: Pursuant to the terms of the Escrow Agreement, if the daily volume-weighted average price of one share of Class A Common Stock of the Issuer for the 15 consecutive trading days ending on the date that is one trading day immediately prior to the earlier of (x) a Parent Change of Control (as defined in the Escrow Agreement) and (y) December 3, 2023 is less than $12.50 per share, then the Convertible Rights shall convert for no consideration into shares of Class A Common Stock or Class B Common Stock, with the Escrow Agent (as defined in the Escrow Agreement) transferring to NBCU a number of shares of Class A Common Stock or Class B Common Stock, as applicable, up to a maximum of 1,200,00 shares, as determined in accordance with the Escrow Agreement (or, at the election of Jonah Peretti, LLC, in an equivalent cash amount). The Escrow Agreement expired on December 3, 2023. F1 · kind: Reflects the exempt conversion pursuant to Rule 16b-6 of Convertible Rights into shares of Class A Common Stock pursuant to the terms of the Amended and Restated Escrow Agreement (the "Escrow Agreement") dated as of December 3, 2021 and entered into by and among: (i) PNC Bank, National Association; (ii) NBCUniversal Media, LLC ("NBCU"); (iii) Jonah Peretti; and (iv) Jonah Peretti, LLC. F1 · shares: Reflects the exempt conversion pursuant to Rule 16b-6 of Convertible Rights into shares of Class A Common Stock pursuant to the terms of the Amended and Restated Escrow Agreement (the "Escrow Agreement") dated as of December 3, 2021 and entered into by and among: (i) PNC Bank, National Association; (ii) NBCUniversal Media, LLC ("NBCU"); (iii) Jonah Peretti; and (iv) Jonah Peretti, LLC. F2 · derivative.exercise_date: Pursuant to the terms of the Escrow Agreement, if the daily volume-weighted average price of one share of Class A Common Stock of the Issuer for the 15 consecutive trading days ending on the date that is one trading day immediately prior to the earlier of (x) a Parent Change of Control (as defined in the Escrow Agreement) and (y) December 3, 2023 is less than $12.50 per share, then the Convertible Rights shall convert for no consideration into shares of Class A Common Stock or Class B Common Stock, with the Escrow Agent (as defined in the Escrow Agreement) transferring to NBCU a number of shares of Class A Common Stock or Class B Common Stock, as applicable, up to a maximum of 1,200,00 shares, as determined in accordance with the Escrow Agreement (or, at the election of Jonah Peretti, LLC, in an equivalent cash amount). The Escrow Agreement expired on December 3, 2023. F2 · derivative.expiration_date: Pursuant to the terms of the Escrow Agreement, if the daily volume-weighted average price of one share of Class A Common Stock of the Issuer for the 15 consecutive trading days ending on the date that is one trading day immediately prior to the earlier of (x) a Parent Change of Control (as defined in the Escrow Agreement) and (y) December 3, 2023 is less than $12.50 per share, then the Convertible Rights shall convert for no consideration into shares of Class A Common Stock or Class B Common Stock, with the Escrow Agent (as defined in the Escrow Agreement) transferring to NBCU a number of shares of Class A Common Stock or Class B Common Stock, as applicable, up to a maximum of 1,200,00 shares, as determined in accordance with the Escrow Agreement (or, at the election of Jonah Peretti, LLC, in an equivalent cash amount). The Escrow Agreement expired on December 3, 2023. F3 · ownership.nature: NBCU is a wholly owned subsidiary of NBCUniversal, LLC; NBCUniversal, LLC is a wholly owned subsidiary of Comcast Corporation. Read SEC document
December 04, 2023 Filed Dec 6, 2023 21:22 UTC	BuzzFeed, Inc. BZFD · Entity 6808	ConversionClass A Common Stock	1,200,000	Not disclosed	Not disclosed	Disclosure SEC source: 0000950103-23-017253 · dp203739_4-comcast.xml · nonDerivative · entry 1 COMCAST CORP · CIK 0001166691 · 10% owner NBCUniversal, LLC · CIK 0001512267 · 10% owner NBCUniversal Media, LLC · CIK 0000902739 · 10% owner Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: No plan indicated Ownership: Indirect · By Subsidiary Disclosed balance after: 20,707,693 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · kind: Reflects the exempt conversion pursuant to Rule 16b-6 of Convertible Rights into shares of Class A Common Stock pursuant to the terms of the Amended and Restated Escrow Agreement (the "Escrow Agreement") dated as of December 3, 2021 and entered into by and among: (i) PNC Bank, National Association; (ii) NBCUniversal Media, LLC ("NBCU"); (iii) Jonah Peretti; and (iv) Jonah Peretti, LLC. F1 · shares: Reflects the exempt conversion pursuant to Rule 16b-6 of Convertible Rights into shares of Class A Common Stock pursuant to the terms of the Amended and Restated Escrow Agreement (the "Escrow Agreement") dated as of December 3, 2021 and entered into by and among: (i) PNC Bank, National Association; (ii) NBCUniversal Media, LLC ("NBCU"); (iii) Jonah Peretti; and (iv) Jonah Peretti, LLC. F1 · price: Reflects the exempt conversion pursuant to Rule 16b-6 of Convertible Rights into shares of Class A Common Stock pursuant to the terms of the Amended and Restated Escrow Agreement (the "Escrow Agreement") dated as of December 3, 2021 and entered into by and among: (i) PNC Bank, National Association; (ii) NBCUniversal Media, LLC ("NBCU"); (iii) Jonah Peretti; and (iv) Jonah Peretti, LLC. F3 · ownership.nature: NBCU is a wholly owned subsidiary of NBCUniversal, LLC; NBCUniversal, LLC is a wholly owned subsidiary of Comcast Corporation. Read SEC document
February 21, 2023 Filed Feb 21, 2023 23:28 UTC	BuzzFeed, Inc. BZFD · Entity 6808	SaleClass A Common Stock	37,176	$2.03	$75,418.95	Disclosure SEC source: 0000950103-23-002652 · dp189142_4-comcast.xml · nonDerivative · entry 2 COMCAST CORP · CIK 0001166691 · 10% owner NBCUniversal, LLC · CIK 0001512267 · 10% owner NBCUniversal Media, LLC · CIK 0000902739 · 10% owner Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Indirect · By Subsidiary Disclosed balance after: 19,507,693 F1 · price: The transactions on February 16, 2023 and February 21, 2023 were each executed in multiple trades at prices ranging from $2.00 to $2.195 and $2.00 to $2.07, respectively. The prices reported above reflect the weighted-average price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transactions were effected. F2 · ownership.nature: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; NBCUniversal, LLC is a wholly owned subsidiary of Comcast Corporation. Read SEC document
February 16, 2023 Filed Feb 21, 2023 23:28 UTC	BuzzFeed, Inc. BZFD · Entity 6808	SaleClass A Common Stock	487,146	$2.05	$999,331.30	Disclosure SEC source: 0000950103-23-002652 · dp189142_4-comcast.xml · nonDerivative · entry 1 COMCAST CORP · CIK 0001166691 · 10% owner NBCUniversal, LLC · CIK 0001512267 · 10% owner NBCUniversal Media, LLC · CIK 0000902739 · 10% owner Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Indirect · By Subsidiary Disclosed balance after: 19,544,869 F1 · price: The transactions on February 16, 2023 and February 21, 2023 were each executed in multiple trades at prices ranging from $2.00 to $2.195 and $2.00 to $2.07, respectively. The prices reported above reflect the weighted-average price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transactions were effected. F2 · ownership.nature: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; NBCUniversal, LLC is a wholly owned subsidiary of Comcast Corporation. Read SEC document
February 06, 2023 Filed Feb 6, 2023 23:18 UTC	BuzzFeed, Inc. BZFD · Entity 6808	SaleClass A Common Stock	1,685,689	$2.23	$3,764,986.38	Disclosure SEC source: 0000950103-23-001910 · dp188423_4-buzzfeed.xml · nonDerivative · entry 3 COMCAST CORP · CIK 0001166691 · 10% owner NBCUniversal, LLC · CIK 0001512267 · 10% owner NBCUniversal Media, LLC · CIK 0000902739 · 10% owner Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Indirect · By Subsidiary Disclosed balance after: 20,032,015 F1 · price: The transactions on February 2, 2023, February 3, 2023 and February 6, 2023 were each executed in multiple trades at prices ranging from $2.055 to $2.4775, $2.075 to $2.3775 and $2.15 to $2.53, respectively. The prices reported above reflect the weighted-average price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transactions were effected. F2 · ownership.nature: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; NBCUniversal, LLC is a wholly owned subsidiary of Comcast Corporation. Read SEC document
February 03, 2023 Filed Feb 6, 2023 23:18 UTC	BuzzFeed, Inc. BZFD · Entity 6808	SaleClass A Common Stock	1,729,407	$2.25	$3,887,361.05	Disclosure SEC source: 0000950103-23-001910 · dp188423_4-buzzfeed.xml · nonDerivative · entry 2 COMCAST CORP · CIK 0001166691 · 10% owner NBCUniversal, LLC · CIK 0001512267 · 10% owner NBCUniversal Media, LLC · CIK 0000902739 · 10% owner Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Indirect · By Subsidiary Disclosed balance after: 21,717,704 F1 · price: The transactions on February 2, 2023, February 3, 2023 and February 6, 2023 were each executed in multiple trades at prices ranging from $2.055 to $2.4775, $2.075 to $2.3775 and $2.15 to $2.53, respectively. The prices reported above reflect the weighted-average price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transactions were effected. F2 · ownership.nature: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; NBCUniversal, LLC is a wholly owned subsidiary of Comcast Corporation. Read SEC document
February 02, 2023 Filed Feb 6, 2023 23:18 UTC	BuzzFeed, Inc. BZFD · Entity 6808	SaleClass A Common Stock	1,706,504	$2.27	$3,875,299.93	Disclosure SEC source: 0000950103-23-001910 · dp188423_4-buzzfeed.xml · nonDerivative · entry 1 COMCAST CORP · CIK 0001166691 · 10% owner NBCUniversal, LLC · CIK 0001512267 · 10% owner NBCUniversal Media, LLC · CIK 0000902739 · 10% owner Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Indirect · By Subsidiary Disclosed balance after: 23,447,111 F1 · price: The transactions on February 2, 2023, February 3, 2023 and February 6, 2023 were each executed in multiple trades at prices ranging from $2.055 to $2.4775, $2.075 to $2.3775 and $2.15 to $2.53, respectively. The prices reported above reflect the weighted-average price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transactions were effected. F2 · ownership.nature: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; NBCUniversal, LLC is a wholly owned subsidiary of Comcast Corporation. Read SEC document
February 01, 2023 Filed Feb 1, 2023 23:08 UTC	BuzzFeed, Inc. BZFD · Entity 6808	SaleClass A Common Stock	1,610,496	$2.38	$3,829,115.29	Disclosure SEC source: 0000950103-23-001657 · dp188134_4-buzzfeed.xml · nonDerivative · entry 3 COMCAST CORP · CIK 0001166691 · 10% owner NBCUniversal, LLC · CIK 0001512267 · 10% owner NBCUniversal Media, LLC · CIK 0000902739 · 10% owner Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Indirect · By Subsidiary Disclosed balance after: 25,153,615 F1 · price: The transactions on January 30, 2023, January 31, 2023 and February 1, 2023 were each executed in multiple trades at prices ranging from $2.75 to $3.465, $2.25 to $2.9275, and $2.15 to $2.6275, respectively. The prices reported above reflect the weighted-average price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transactions were effected. F2 · ownership.nature: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; NBCUniversal, LLC is a wholly owned subsidiary of Comcast Corporation. Read SEC document
January 31, 2023 Filed Feb 1, 2023 23:08 UTC	BuzzFeed, Inc. BZFD · Entity 6808	SaleClass A Common Stock	2,138,012	$2.52	$5,389,928.25	Disclosure SEC source: 0000950103-23-001657 · dp188134_4-buzzfeed.xml · nonDerivative · entry 2 COMCAST CORP · CIK 0001166691 · 10% owner NBCUniversal, LLC · CIK 0001512267 · 10% owner NBCUniversal Media, LLC · CIK 0000902739 · 10% owner Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Indirect · By Subsidiary Disclosed balance after: 26,764,111 F1 · price: The transactions on January 30, 2023, January 31, 2023 and February 1, 2023 were each executed in multiple trades at prices ranging from $2.75 to $3.465, $2.25 to $2.9275, and $2.15 to $2.6275, respectively. The prices reported above reflect the weighted-average price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transactions were effected. F2 · ownership.nature: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; NBCUniversal, LLC is a wholly owned subsidiary of Comcast Corporation. Read SEC document
January 30, 2023 Filed Feb 1, 2023 23:08 UTC	BuzzFeed, Inc. BZFD · Entity 6808	SaleClass A Common Stock	1,977,877	$3.27	$6,460,537.43	Disclosure SEC source: 0000950103-23-001657 · dp188134_4-buzzfeed.xml · nonDerivative · entry 1 COMCAST CORP · CIK 0001166691 · 10% owner NBCUniversal, LLC · CIK 0001512267 · 10% owner NBCUniversal Media, LLC · CIK 0000902739 · 10% owner Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Indirect · By Subsidiary Disclosed balance after: 28,902,123 F1 · price: The transactions on January 30, 2023, January 31, 2023 and February 1, 2023 were each executed in multiple trades at prices ranging from $2.75 to $3.465, $2.25 to $2.9275, and $2.15 to $2.6275, respectively. The prices reported above reflect the weighted-average price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transactions were effected. F2 · ownership.nature: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; NBCUniversal, LLC is a wholly owned subsidiary of Comcast Corporation. Read SEC document
December 03, 2021 Filed Jan 10, 2022 23:13 UTC	BuzzFeed, Inc. BZFD · Entity 6808	OtherConvertible Rights · Derivative	1,200,000	Not disclosed	Not disclosed	Disclosure SEC source: 0000950103-22-000394 · dp164935_4-comcast.xml · derivative · entry 1 COMCAST CORP · CIK 0001166691 · 10% owner NBCUniversal, LLC · CIK 0001512267 · 10% owner NBCUniversal Media, LLC · CIK 0000902739 · 10% owner Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Indirect · By Subsidiary Disclosed balance after: 1,200,000 Underlying: Class A Common Stock · 1,200,000 shares Expires not disclosed F1 · derivative.exercise_price: Reflects 1,200,000 shares currently held in escrow pursuant to an Amended and Restated Escrow Agreement (the "Escrow Agreement") dated as of December 3, 2021 and entered into by and among: (i) PNC Bank, National Association; (ii) NBCUniversal Media, LLC ("NBCU"); (iii) Jonah Peretti; and (iv) Jonah Peretti, LLC. F2 · derivative.exercise_price: Pursuant to the terms of the Escrow Agreement, if the daily volume-weighted average price of one share of Class A Common Stock of the Issuer for the 15 consecutive trading days ending on the date that is one trading day immediately prior to the earlier of (x) a Parent Change of Control (as defined in the Escrow Agreement) and (y) December 3, 2023 is less than $12.50 per share, then the Escrow Agent (as defined in the Escrow Agreement) shall transfer to NBCU a number of shares of Class A Common Stock or Class B Common Stock ("Make-Whole Shares") up to a maximum of 1,200,00 shares, as determined in accordance with the Escrow Agreement (or, at the election of Jonah Peretti, LLC, in an equivalent cash amount). The Escrow Agreement expires on December 3, 2023. F1 · kind: Reflects 1,200,000 shares currently held in escrow pursuant to an Amended and Restated Escrow Agreement (the "Escrow Agreement") dated as of December 3, 2021 and entered into by and among: (i) PNC Bank, National Association; (ii) NBCUniversal Media, LLC ("NBCU"); (iii) Jonah Peretti; and (iv) Jonah Peretti, LLC. F2 · kind: Pursuant to the terms of the Escrow Agreement, if the daily volume-weighted average price of one share of Class A Common Stock of the Issuer for the 15 consecutive trading days ending on the date that is one trading day immediately prior to the earlier of (x) a Parent Change of Control (as defined in the Escrow Agreement) and (y) December 3, 2023 is less than $12.50 per share, then the Escrow Agent (as defined in the Escrow Agreement) shall transfer to NBCU a number of shares of Class A Common Stock or Class B Common Stock ("Make-Whole Shares") up to a maximum of 1,200,00 shares, as determined in accordance with the Escrow Agreement (or, at the election of Jonah Peretti, LLC, in an equivalent cash amount). The Escrow Agreement expires on December 3, 2023. F1 · shares: Reflects 1,200,000 shares currently held in escrow pursuant to an Amended and Restated Escrow Agreement (the "Escrow Agreement") dated as of December 3, 2021 and entered into by and among: (i) PNC Bank, National Association; (ii) NBCUniversal Media, LLC ("NBCU"); (iii) Jonah Peretti; and (iv) Jonah Peretti, LLC. F2 · shares: Pursuant to the terms of the Escrow Agreement, if the daily volume-weighted average price of one share of Class A Common Stock of the Issuer for the 15 consecutive trading days ending on the date that is one trading day immediately prior to the earlier of (x) a Parent Change of Control (as defined in the Escrow Agreement) and (y) December 3, 2023 is less than $12.50 per share, then the Escrow Agent (as defined in the Escrow Agreement) shall transfer to NBCU a number of shares of Class A Common Stock or Class B Common Stock ("Make-Whole Shares") up to a maximum of 1,200,00 shares, as determined in accordance with the Escrow Agreement (or, at the election of Jonah Peretti, LLC, in an equivalent cash amount). The Escrow Agreement expires on December 3, 2023. F1 · price: Reflects 1,200,000 shares currently held in escrow pursuant to an Amended and Restated Escrow Agreement (the "Escrow Agreement") dated as of December 3, 2021 and entered into by and among: (i) PNC Bank, National Association; (ii) NBCUniversal Media, LLC ("NBCU"); (iii) Jonah Peretti; and (iv) Jonah Peretti, LLC. F2 · price: Pursuant to the terms of the Escrow Agreement, if the daily volume-weighted average price of one share of Class A Common Stock of the Issuer for the 15 consecutive trading days ending on the date that is one trading day immediately prior to the earlier of (x) a Parent Change of Control (as defined in the Escrow Agreement) and (y) December 3, 2023 is less than $12.50 per share, then the Escrow Agent (as defined in the Escrow Agreement) shall transfer to NBCU a number of shares of Class A Common Stock or Class B Common Stock ("Make-Whole Shares") up to a maximum of 1,200,00 shares, as determined in accordance with the Escrow Agreement (or, at the election of Jonah Peretti, LLC, in an equivalent cash amount). The Escrow Agreement expires on December 3, 2023. F1 · derivative.exercise_date: Reflects 1,200,000 shares currently held in escrow pursuant to an Amended and Restated Escrow Agreement (the "Escrow Agreement") dated as of December 3, 2021 and entered into by and among: (i) PNC Bank, National Association; (ii) NBCUniversal Media, LLC ("NBCU"); (iii) Jonah Peretti; and (iv) Jonah Peretti, LLC. F2 · derivative.exercise_date: Pursuant to the terms of the Escrow Agreement, if the daily volume-weighted average price of one share of Class A Common Stock of the Issuer for the 15 consecutive trading days ending on the date that is one trading day immediately prior to the earlier of (x) a Parent Change of Control (as defined in the Escrow Agreement) and (y) December 3, 2023 is less than $12.50 per share, then the Escrow Agent (as defined in the Escrow Agreement) shall transfer to NBCU a number of shares of Class A Common Stock or Class B Common Stock ("Make-Whole Shares") up to a maximum of 1,200,00 shares, as determined in accordance with the Escrow Agreement (or, at the election of Jonah Peretti, LLC, in an equivalent cash amount). The Escrow Agreement expires on December 3, 2023. F1 · derivative.expiration_date: Reflects 1,200,000 shares currently held in escrow pursuant to an Amended and Restated Escrow Agreement (the "Escrow Agreement") dated as of December 3, 2021 and entered into by and among: (i) PNC Bank, National Association; (ii) NBCUniversal Media, LLC ("NBCU"); (iii) Jonah Peretti; and (iv) Jonah Peretti, LLC. F2 · derivative.expiration_date: Pursuant to the terms of the Escrow Agreement, if the daily volume-weighted average price of one share of Class A Common Stock of the Issuer for the 15 consecutive trading days ending on the date that is one trading day immediately prior to the earlier of (x) a Parent Change of Control (as defined in the Escrow Agreement) and (y) December 3, 2023 is less than $12.50 per share, then the Escrow Agent (as defined in the Escrow Agreement) shall transfer to NBCU a number of shares of Class A Common Stock or Class B Common Stock ("Make-Whole Shares") up to a maximum of 1,200,00 shares, as determined in accordance with the Escrow Agreement (or, at the election of Jonah Peretti, LLC, in an equivalent cash amount). The Escrow Agreement expires on December 3, 2023. F1 · derivative.underlying_shares: Reflects 1,200,000 shares currently held in escrow pursuant to an Amended and Restated Escrow Agreement (the "Escrow Agreement") dated as of December 3, 2021 and entered into by and among: (i) PNC Bank, National Association; (ii) NBCUniversal Media, LLC ("NBCU"); (iii) Jonah Peretti; and (iv) Jonah Peretti, LLC. F2 · derivative.underlying_shares: Pursuant to the terms of the Escrow Agreement, if the daily volume-weighted average price of one share of Class A Common Stock of the Issuer for the 15 consecutive trading days ending on the date that is one trading day immediately prior to the earlier of (x) a Parent Change of Control (as defined in the Escrow Agreement) and (y) December 3, 2023 is less than $12.50 per share, then the Escrow Agent (as defined in the Escrow Agreement) shall transfer to NBCU a number of shares of Class A Common Stock or Class B Common Stock ("Make-Whole Shares") up to a maximum of 1,200,00 shares, as determined in accordance with the Escrow Agreement (or, at the election of Jonah Peretti, LLC, in an equivalent cash amount). The Escrow Agreement expires on December 3, 2023. F1 · balance_after: Reflects 1,200,000 shares currently held in escrow pursuant to an Amended and Restated Escrow Agreement (the "Escrow Agreement") dated as of December 3, 2021 and entered into by and among: (i) PNC Bank, National Association; (ii) NBCUniversal Media, LLC ("NBCU"); (iii) Jonah Peretti; and (iv) Jonah Peretti, LLC. F2 · balance_after: Pursuant to the terms of the Escrow Agreement, if the daily volume-weighted average price of one share of Class A Common Stock of the Issuer for the 15 consecutive trading days ending on the date that is one trading day immediately prior to the earlier of (x) a Parent Change of Control (as defined in the Escrow Agreement) and (y) December 3, 2023 is less than $12.50 per share, then the Escrow Agent (as defined in the Escrow Agreement) shall transfer to NBCU a number of shares of Class A Common Stock or Class B Common Stock ("Make-Whole Shares") up to a maximum of 1,200,00 shares, as determined in accordance with the Escrow Agreement (or, at the election of Jonah Peretti, LLC, in an equivalent cash amount). The Escrow Agreement expires on December 3, 2023. F3 · ownership.nature: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; NBCUniversal, LLC is a wholly owned subsidiary of Comcast Corporation. Read SEC document
April 16, 2020 Filed Apr 20, 2020 20:48 UTC	PELOTON INTERACTIVE, INC. PTON · Entity 4430	ConversionClass B Common Stock · Derivative	10,340,864	Not disclosed	Not disclosed	Disclosure SEC source: 0000950103-20-007755 · dp126283_4-comcastcorp.xml · derivative · entry 3 COMCAST CORP · CIK 0001166691 · 10% owner NBCUniversal, LLC · CIK 0001512267 · 10% owner NBCUniversal Media, LLC · CIK 0000902739 · 10% owner Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Indirect · By Subsidiary Disclosed balance after: 0 Underlying: Class A Common Stock · 10,340,864 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F2 · derivative.exercise_price: Each share of Class B common stock is convertible at any time at the option of Comcast Corporation into one share of Class A common stock. All shares of Class B common stock will automatically convert into shares of Class A common stock upon the occurrence of certain events specified in the Issuer's sixth amended and restated certificate of incorporation. Subject to such automatic conversion, the shares of Class B common stock have no expiration date. F1 · shares: Reflects the conversion by Comcast Corporation of shares of Class B common stock into shares of Class A common stock on a one-for-one basis. F2 · price: Each share of Class B common stock is convertible at any time at the option of Comcast Corporation into one share of Class A common stock. All shares of Class B common stock will automatically convert into shares of Class A common stock upon the occurrence of certain events specified in the Issuer's sixth amended and restated certificate of incorporation. Subject to such automatic conversion, the shares of Class B common stock have no expiration date. F2 · derivative.exercise_date: Each share of Class B common stock is convertible at any time at the option of Comcast Corporation into one share of Class A common stock. All shares of Class B common stock will automatically convert into shares of Class A common stock upon the occurrence of certain events specified in the Issuer's sixth amended and restated certificate of incorporation. Subject to such automatic conversion, the shares of Class B common stock have no expiration date. F2 · derivative.expiration_date: Each share of Class B common stock is convertible at any time at the option of Comcast Corporation into one share of Class A common stock. All shares of Class B common stock will automatically convert into shares of Class A common stock upon the occurrence of certain events specified in the Issuer's sixth amended and restated certificate of incorporation. Subject to such automatic conversion, the shares of Class B common stock have no expiration date. F3 · ownership.nature: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; Comcast Corporation owns 100% of NBCUniversal, LLC's common equity (through wholly owned subsidiaries). Each Reporting Person disclaims beneficial ownership of the reported securities except to the extent of its pecuniary interest therein. Read SEC document
April 16, 2020 Filed Apr 20, 2020 20:48 UTC	PELOTON INTERACTIVE, INC. PTON · Entity 4430	SaleClass A Common Stock	5,200,000	$34.21	$177,892,000.00	Disclosure SEC source: 0000950103-20-007755 · dp126283_4-comcastcorp.xml · nonDerivative · entry 2 COMCAST CORP · CIK 0001166691 · 10% owner NBCUniversal, LLC · CIK 0001512267 · 10% owner NBCUniversal Media, LLC · CIK 0000902739 · 10% owner Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Indirect · By Subsidiary Disclosed balance after: 5,140,864 F3 · ownership.nature: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; Comcast Corporation owns 100% of NBCUniversal, LLC's common equity (through wholly owned subsidiaries). Each Reporting Person disclaims beneficial ownership of the reported securities except to the extent of its pecuniary interest therein. Read SEC document
April 16, 2020 Filed Apr 20, 2020 20:48 UTC	PELOTON INTERACTIVE, INC. PTON · Entity 4430	ConversionClass A Common Stock	10,340,864	Not disclosed	Not disclosed	Disclosure SEC source: 0000950103-20-007755 · dp126283_4-comcastcorp.xml · nonDerivative · entry 1 COMCAST CORP · CIK 0001166691 · 10% owner NBCUniversal, LLC · CIK 0001512267 · 10% owner NBCUniversal Media, LLC · CIK 0000902739 · 10% owner Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Indirect · By Subsidiary Disclosed balance after: 10,340,864 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F1 · shares: Reflects the conversion by Comcast Corporation of shares of Class B common stock into shares of Class A common stock on a one-for-one basis. F2 · price: Each share of Class B common stock is convertible at any time at the option of Comcast Corporation into one share of Class A common stock. All shares of Class B common stock will automatically convert into shares of Class A common stock upon the occurrence of certain events specified in the Issuer's sixth amended and restated certificate of incorporation. Subject to such automatic conversion, the shares of Class B common stock have no expiration date. F3 · ownership.nature: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; Comcast Corporation owns 100% of NBCUniversal, LLC's common equity (through wholly owned subsidiaries). Each Reporting Person disclaims beneficial ownership of the reported securities except to the extent of its pecuniary interest therein. Read SEC document
January 31, 2017 Filed Jan 31, 2017 15:19 UTC	iMedia Brands, Inc. EVLV · Entity 12386	SaleCommon Stock	4,400,000	$1.12	$4,928,000.00	Disclosure SEC source: 0000950103-17-000830 · dp72410_4-comcast.xml · nonDerivative · entry 1 COMCAST CORP · CIK 0001166691 · 10% owner NBCUniversal, LLC · CIK 0001512267 · 10% owner NBCUniversal Media, LLC · CIK 0000902739 · 10% owner Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Indirect · By Subsidiary Disclosed balance after: 2,741,849 F1 · ownership.nature: NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC; Comcast Corporation owns 100% of NBCUniversal, LLC (through wholly owned subsidiaries). Read SEC document
June 26, 2006 Filed Jun 28, 2006 22:28 UTC	iMedia Brands, Inc. VVTV · Entity 12386	OtherSeries A Redeemable Convertible Preferred Stock · Derivative	1,206,258	Not disclosed	Not disclosed	Disclosure SEC source: 0000909518-06-000657 · nbc6-2806_form4ex.xml · derivative · entry 2 NBC Universal, Inc. · CIK 0000902739 · 10% owner National Broadcasting CO Holding, Inc. · CIK 0001295844 · See (1) to Joint Filer Info GE CAPITAL EQUITY INVESTMENTS INC · CIK 0001093083 · 10% owner GENERAL ELECTRIC CAPITAL CORP · CIK 0000040554 · 10% owner GENERAL ELECTRIC CAPITAL SERVICES INC/CT · CIK 0000797463 · See (1) to Joint Filer Info GENERAL ELECTRIC CO · CIK 0000040545 · See (1) to Joint Filer Info Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 5,339,500 Underlying: Common Stock · 1,206,258 shares Expires not disclosed F1 · derivative.exercise_price: The Series A Redeemable Convertible Preferred Stock is convertible into an equal number of shares of the Issuer's Common Stock and is subject to mandatory redemption by the Issuer on the 10th anniversary of its issuance or upon a "change of control" at $8.29 per share plus declared and unpaid dividends. F2 · kind: A wholly-owned subsidiary of NBC Universal, Inc. ("NBC") sold the shares to an affiliate, GE Capital Equity Investments, Inc. ("GECEI"). F3 · price: $12.75684 per share. F1 · derivative.exercise_date: The Series A Redeemable Convertible Preferred Stock is convertible into an equal number of shares of the Issuer's Common Stock and is subject to mandatory redemption by the Issuer on the 10th anniversary of its issuance or upon a "change of control" at $8.29 per share plus declared and unpaid dividends. F1 · derivative.expiration_date: The Series A Redeemable Convertible Preferred Stock is convertible into an equal number of shares of the Issuer's Common Stock and is subject to mandatory redemption by the Issuer on the 10th anniversary of its issuance or upon a "change of control" at $8.29 per share plus declared and unpaid dividends. F5 · ownership.direct: Directly owned by GECEI. Indirectly owned by General Electric Capital Corporation ("GE Capital") because, among other things, GECEI is a wholly-owned subsidiary of GE Capital. See Exhibit 99.1, incorporated by reference herein. Read SEC document
June 26, 2006 Filed Jun 28, 2006 22:28 UTC	iMedia Brands, Inc. VVTV · Entity 12386	OtherSeries A Redeemable Convertible Preferred Stock · Derivative	1,206,258	Not disclosed	Not disclosed	Disclosure SEC source: 0000909518-06-000657 · nbc6-2806_form4ex.xml · derivative · entry 1 NBC Universal, Inc. · CIK 0000902739 · 10% owner National Broadcasting CO Holding, Inc. · CIK 0001295844 · See (1) to Joint Filer Info GE CAPITAL EQUITY INVESTMENTS INC · CIK 0001093083 · 10% owner GENERAL ELECTRIC CAPITAL CORP · CIK 0000040554 · 10% owner GENERAL ELECTRIC CAPITAL SERVICES INC/CT · CIK 0000797463 · See (1) to Joint Filer Info GENERAL ELECTRIC CO · CIK 0000040545 · See (1) to Joint Filer Info Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 Underlying: Common Stock · 1,206,258 shares Expires not disclosed F1 · derivative.exercise_price: The Series A Redeemable Convertible Preferred Stock is convertible into an equal number of shares of the Issuer's Common Stock and is subject to mandatory redemption by the Issuer on the 10th anniversary of its issuance or upon a "change of control" at $8.29 per share plus declared and unpaid dividends. F2 · kind: A wholly-owned subsidiary of NBC Universal, Inc. ("NBC") sold the shares to an affiliate, GE Capital Equity Investments, Inc. ("GECEI"). F3 · price: $12.75684 per share. F1 · derivative.exercise_date: The Series A Redeemable Convertible Preferred Stock is convertible into an equal number of shares of the Issuer's Common Stock and is subject to mandatory redemption by the Issuer on the 10th anniversary of its issuance or upon a "change of control" at $8.29 per share plus declared and unpaid dividends. F1 · derivative.expiration_date: The Series A Redeemable Convertible Preferred Stock is convertible into an equal number of shares of the Issuer's Common Stock and is subject to mandatory redemption by the Issuer on the 10th anniversary of its issuance or upon a "change of control" at $8.29 per share plus declared and unpaid dividends. F4 · ownership.direct: Directly owned by NBC through a wholly-owned subsidiary. See Exhibit 99.1, incorporated by reference herein. Read SEC document
November 11, 2005 Filed Nov 15, 2005 22:25 UTC	iMedia Brands, Inc. VVTV · Entity 12386	OtherDistributor Warrant (right to buy) · Derivative	1,125,000	Not disclosed Strike: $8.29	Not disclosed	Disclosure SEC source: 0000909518-05-000896 · nbc11-15_form4ex.xml · derivative · entry 4 NBC Universal, Inc. · CIK 0000902739 · 10% owner National Broadcasting CO Holding, Inc. · CIK 0001295844 · See (1) to Joint Filer Info GE CAPITAL EQUITY INVESTMENTS INC · CIK 0001093083 · 10% owner GENERAL ELECTRIC CAPITAL CORP · CIK 0000040554 · 10% owner GENERAL ELECTRIC CAPITAL SERVICES INC/CT · CIK 0000797463 · See (1) to Joint Filer Info GENERAL ELECTRIC CO · CIK 0000040545 · See (1) to Joint Filer Info Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 Underlying: Common Stock · 1,125,000 shares Expires 2005-11-16 F1 · kind: Exercise of Distributor Warrant in a cashless manner with the Issuer. F4 · price: Not applicable. F2 · ownership.direct: Directly owned by NBC Universal, Inc. ("NBC"). Read SEC document
November 11, 2005 Filed Nov 15, 2005 22:25 UTC	iMedia Brands, Inc. VVTV · Entity 12386	SaleCommon Stock	843,801	$11.05	$9,324,001.05	Disclosure SEC source: 0000909518-05-000896 · nbc11-15_form4ex.xml · nonDerivative · entry 2 NBC Universal, Inc. · CIK 0000902739 · 10% owner National Broadcasting CO Holding, Inc. · CIK 0001295844 · See (1) to Joint Filer Info GE CAPITAL EQUITY INVESTMENTS INC · CIK 0001093083 · 10% owner GENERAL ELECTRIC CAPITAL CORP · CIK 0000040554 · 10% owner GENERAL ELECTRIC CAPITAL SERVICES INC/CT · CIK 0000797463 · See (1) to Joint Filer Info GENERAL ELECTRIC CO · CIK 0000040545 · See (1) to Joint Filer Info Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 382,708 F1 · kind: Exercise of Distributor Warrant in a cashless manner with the Issuer. F2 · ownership.direct: Directly owned by NBC Universal, Inc. ("NBC"). Read SEC document
November 11, 2005 Filed Nov 15, 2005 22:25 UTC	iMedia Brands, Inc. VVTV · Entity 12386	OtherCommon Stock	1,125,000	$8.29	$9,324,000.00	Disclosure SEC source: 0000909518-05-000896 · nbc11-15_form4ex.xml · nonDerivative · entry 1 NBC Universal, Inc. · CIK 0000902739 · 10% owner National Broadcasting CO Holding, Inc. · CIK 0001295844 · See (1) to Joint Filer Info GE CAPITAL EQUITY INVESTMENTS INC · CIK 0001093083 · 10% owner GENERAL ELECTRIC CAPITAL CORP · CIK 0000040554 · 10% owner GENERAL ELECTRIC CAPITAL SERVICES INC/CT · CIK 0000797463 · See (1) to Joint Filer Info GENERAL ELECTRIC CO · CIK 0000040545 · See (1) to Joint Filer Info Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 1,226,509 F1 · kind: Exercise of Distributor Warrant in a cashless manner with the Issuer. F2 · ownership.direct: Directly owned by NBC Universal, Inc. ("NBC"). Read SEC document
July 08, 2005 Filed Jul 12, 2005 21:27 UTC	iMedia Brands, Inc. VVTV · Entity 12386	SaleCommon Stock	2,604,932	$11.00	$28,654,252.00	Disclosure SEC source: 0000909518-05-000514 · ge7-12_form4ex.xml · nonDerivative · entry 1 GE CAPITAL EQUITY INVESTMENTS INC · CIK 0001093083 · 10% owner National Broadcasting CO Holding, Inc. · CIK 0001295844 · See Exhibit 99.1 NBC Universal, Inc. · CIK 0000902739 · 10% owner GENERAL ELECTRIC CAPITAL CORP · CIK 0000040554 · 10% owner GENERAL ELECTRIC CAPITAL SERVICES INC/CT · CIK 0000797463 · See Exhibit 99.1 GENERAL ELECTRIC CO · CIK 0000040545 · See Exhibit 99.1 Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 6,069,486 F1 · date: Sale agreement entered into on July 8, 2005, but closing will not occur until a future date. F2 · ownership.direct: Directly owned by GE Capital Equity Investments, Inc. ("GECEI"). Indirectly owned by General Electric Capital Corporation ("GE Capital") because, among other things, GECEI is a wholly-owned subsidiary of GE Capital. Also indirectly owned by NBC Universal, Inc. ("NBC") because of an agreement between GECEI and NBC regarding allocation of investment proceeds. GECEI, GE Capital and NBC disclaim beneficial ownership of such securities except to the extent of their respective pecuniary interest. See Exhibit 99.1, incorporated by reference herein. Read SEC document
February 11, 2005 Filed Feb 15, 2005 22:25 UTC	iMedia Brands, Inc. VVTV · Entity 12386	SaleCommon Stock	2,000,000	$13.75	$27,500,000.00	Disclosure SEC source: 0000909518-05-000094 · ge2-15_form4ex.xml · nonDerivative · entry 1 GE CAPITAL EQUITY INVESTMENTS INC · CIK 0001093083 · 10% owner National Broadcasting CO Holding, Inc. · CIK 0001295844 · See Exhibit 99.1 NBC Universal, Inc. · CIK 0000902739 · 10% owner GENERAL ELECTRIC CAPITAL CORP · CIK 0000040554 · 10% owner GENERAL ELECTRIC CAPITAL SERVICES INC/CT · CIK 0000797463 · See Exhibit 99.1 GENERAL ELECTRIC CO · CIK 0000040545 · See Exhibit 99.1 Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 8,674,418 F1 · ownership.direct: Directly owned by GE Capital Equity Investments, Inc. ("GECEI"). Indirectly owned by General Electric Capital Corporation ("GE Capital") because, among other things, GECEI is a wholly-owned subsidiary of GE Capital. Also indirectly owned by NBC Universal, Inc. ("NBC") because of an agreement between GECEI and NBC regarding allocation of investment proceeds. GECEI, GE Capital and NBC disclaim beneficial ownership of such securities except to the extent of their respective pecuniary interest. See Exhibit 99.1, incorporated by reference herein. Read SEC document
April 07, 2004 Filed Aug 31, 2004 19:04 UTC	iMedia Brands, Inc. VVTV · Entity 12386	OtherDistributor Warrant (right to buy) · Derivative	200,000	Not disclosed Strike: $8.29	Not disclosed	Disclosure SEC source: 0000909518-04-000747 · nbc7-16_form4ex.xml · derivative · entry 4 NBC Universal, Inc. · CIK 0000902739 · 10% owner National Broadcasting CO Holding, Inc. · CIK 0001295844 · See (1) to Joint Filer Info GE CAPITAL EQUITY INVESTMENTS INC · CIK 0001093083 · 10% owner GENERAL ELECTRIC CAPITAL CORP · CIK 0000040554 · 10% owner GENERAL ELECTRIC CAPITAL SERVICES INC/CT · CIK 0000797463 · See (1) to Joint Filer Info GENERAL ELECTRIC CO · CIK 0000040545 · See (1) to Joint Filer Info Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 1,250,000 Underlying: Common Stock · 200,000 shares Expires not disclosed F5 · price: Not applicable. F4 · derivative.exercise_date: Vests in three tranches: 4/22/99 - 200,000 shares; 4/22/00 - an additional 125,000 shares; and 11/16/00 - an additional 1,125,000 shares. Expiration date as to: first tranche - 4/22/04; second tranche - 4/22/05; and third tranche - 11/16/05. F4 · derivative.expiration_date: Vests in three tranches: 4/22/99 - 200,000 shares; 4/22/00 - an additional 125,000 shares; and 11/16/00 - an additional 1,125,000 shares. Expiration date as to: first tranche - 4/22/04; second tranche - 4/22/05; and third tranche - 11/16/05. F1 · ownership.direct: Directly owned by NBC Universal, Inc. ("NBC"). Read SEC document
April 07, 2004 Filed Aug 31, 2004 19:04 UTC	iMedia Brands, Inc. VVTV · Entity 12386	SaleCommon Stock	98,491	$16.83	$1,657,603.53	Disclosure SEC source: 0000909518-04-000747 · nbc7-16_form4ex.xml · nonDerivative · entry 2 NBC Universal, Inc. · CIK 0000902739 · 10% owner National Broadcasting CO Holding, Inc. · CIK 0001295844 · See (1) to Joint Filer Info GE CAPITAL EQUITY INVESTMENTS INC · CIK 0001093083 · 10% owner GENERAL ELECTRIC CAPITAL CORP · CIK 0000040554 · 10% owner GENERAL ELECTRIC CAPITAL SERVICES INC/CT · CIK 0000797463 · See (1) to Joint Filer Info GENERAL ELECTRIC CO · CIK 0000040545 · See (1) to Joint Filer Info Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 101,509 F3 · kind: Partial exercise of the Distributor Warrant in a cashless manner with Issuer. F1 · ownership.direct: Directly owned by NBC Universal, Inc. ("NBC"). Read SEC document
April 07, 2004 Filed Aug 31, 2004 19:04 UTC	iMedia Brands, Inc. VVTV · Entity 12386	OtherCommon Stock	200,000	$8.29	$1,657,600.00	Disclosure SEC source: 0000909518-04-000747 · nbc7-16_form4ex.xml · nonDerivative · entry 1 NBC Universal, Inc. · CIK 0000902739 · 10% owner National Broadcasting CO Holding, Inc. · CIK 0001295844 · See (1) to Joint Filer Info GE CAPITAL EQUITY INVESTMENTS INC · CIK 0001093083 · 10% owner GENERAL ELECTRIC CAPITAL CORP · CIK 0000040554 · 10% owner GENERAL ELECTRIC CAPITAL SERVICES INC/CT · CIK 0000797463 · See (1) to Joint Filer Info GENERAL ELECTRIC CO · CIK 0000040545 · See (1) to Joint Filer Info Joint disclosure: these amounts are not allocated separately to each reporting owner. 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 200,000 F3 · kind: Partial exercise of the Distributor Warrant in a cashless manner with Issuer. F1 · ownership.direct: Directly owned by NBC Universal, Inc. ("NBC"). Read SEC document

Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.