Reported relationships
Latest disclosed role at each company.
| Company | Last reported as | Report date | Published |
|---|---|---|---|
| Trade Desk, Inc.TTD · Entity 3752 | Director | May 26, 2022 | May 31, 2022 |
Disclosed balances
About these balances
Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.
Trade Desk, Inc.
Report date May 26, 2022 · Filed May 31, 2022
| Security / award | Ownership account | Disclosed shares / units | Disclosure context |
|---|---|---|---|
| Class A Common StockSEC Table I · non-derivative | Direct | 114,326 |
Ending reported balance
After 2022-05-26 transaction · row 3
3 source rows · reconciled sequenceRow 1 · 2022-05-26 · Grant · Acquired 4,178 · Balance 113,408 F1: Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date. F2: This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an annual director equity grant. Row 2 · 2022-05-26 · Grant · Acquired 835 · Balance 114,243 F1: Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date. F3: This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $50,000. F4: This price represents the average closing stock price for a share of the Issuer's Class A Common Stock for forty-five consecutive trading days ending on, and including, the grant date. This price was used to calculate the number of restricted stock awards granted. Row 3 · 2022-05-26 · Grant · Acquired 83 · Balance 114,326 F5: Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the nominating and corporate governance committee immediately prior to such date. F4: This price represents the average closing stock price for a share of the Issuer's Class A Common Stock for forty-five consecutive trading days ending on, and including, the grant date. This price was used to calculate the number of restricted stock awards granted. F6: This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $5,000. |
| Class A Common StockSEC Table I · non-derivative | IndirectSee Footnote | 47,768 |
Reported balance
Holding disclosure · report date 2022-05-26 · row 4
Holding and transaction disclosures are not merged.
1 source rowRow 4 · Balance 47,768 F7: The reported securities are owned directly by the Eric Paley 2015 Remainder Trust. |
| Class A Common StockSEC Table I · non-derivative | IndirectSee Footnote | 43,920 |
Reported balance
Holding disclosure · report date 2022-05-26 · row 5
Holding and transaction disclosures are not merged.
1 source rowRow 5 · Balance 43,920 F8: The reported securities are owned directly by the Eric Paley 2015 Remainder Trust - GST Exempt Share. |
Filing footnotes · ownership attribution and instrument terms
F1: Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date.
F2: This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an annual director equity grant.
F3: This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $50,000.
F4: This price represents the average closing stock price for a share of the Issuer's Class A Common Stock for forty-five consecutive trading days ending on, and including, the grant date. This price was used to calculate the number of restricted stock awards granted.
F5: Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the nominating and corporate governance committee immediately prior to such date.
F6: This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $5,000.
F7: The reported securities are owned directly by the Eric Paley 2015 Remainder Trust.
F8: The reported securities are owned directly by the Eric Paley 2015 Remainder Trust - GST Exempt Share.
Transaction history
JSON APIPurchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”
The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.
| Transaction date | Company | Activity / security | Shares / units | Reported price | Reported value | Details |
|---|---|---|---|---|---|---|
| March 03, 2020 Filed Mar 5, 2020 21:45 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 1,406 | $283.41 | $398,474.46 |
DisclosureSEC source: 0001209191-20-016639 · doc4.xml · nonDerivative · entry 9 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 27,399 F10 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $282.76 to $283.75, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| March 02, 2020 Filed Mar 5, 2020 21:45 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 20 | $288.11 | $5,762.20 |
DisclosureSEC source: 0001209191-20-016639 · doc4.xml · nonDerivative · entry 8 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 28,805 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| March 02, 2020 Filed Mar 5, 2020 21:45 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 36 | $286.94 | $10,329.84 |
DisclosureSEC source: 0001209191-20-016639 · doc4.xml · nonDerivative · entry 7 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 28,825 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F9 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $286.745 to $287.095, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| March 02, 2020 Filed Mar 5, 2020 21:45 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 77 | $285.76 | $22,003.52 |
DisclosureSEC source: 0001209191-20-016639 · doc4.xml · nonDerivative · entry 6 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 28,861 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F8 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $285.46 to $286.01, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| March 02, 2020 Filed Mar 5, 2020 21:45 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 89 | $284.14 | $25,288.46 |
DisclosureSEC source: 0001209191-20-016639 · doc4.xml · nonDerivative · entry 5 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 28,938 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F7 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $283.85 to $284.51, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| March 02, 2020 Filed Mar 5, 2020 21:45 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 77 | $282.57 | $21,757.89 |
DisclosureSEC source: 0001209191-20-016639 · doc4.xml · nonDerivative · entry 4 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 29,027 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F6 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $282.32 to $282.95, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| March 02, 2020 Filed Mar 5, 2020 21:45 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 24 | $281.22 | $6,749.28 |
DisclosureSEC source: 0001209191-20-016639 · doc4.xml · nonDerivative · entry 3 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 29,104 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $280.55 to $281.325, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| March 02, 2020 Filed Mar 5, 2020 21:45 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 36 | $278.96 | $10,042.56 |
DisclosureSEC source: 0001209191-20-016639 · doc4.xml · nonDerivative · entry 2 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 29,128 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $278.85 to $279.125, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| March 02, 2020 Filed Mar 5, 2020 21:45 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 41 | $277.25 | $11,367.25 |
DisclosureSEC source: 0001209191-20-016639 · doc4.xml · nonDerivative · entry 1 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 29,164 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $276.86 to $277.71, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. F3 · balance_after: Accounts for a change in direct ownership of 3,298 shares previously owned by the Eric Paley 2018 Annuity Trust (the "2018 Annuity Trust"), which were transferred to the Reporting Person. Read SEC document |
| December 04, 2019 Filed Dec 5, 2019 00:51 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 100 | $246.68 | $24,668.00 |
DisclosureSEC source: 0001209191-19-059184 · doc4.xml · nonDerivative · entry 12 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 25,907 Read SEC document |
| December 04, 2019 Filed Dec 5, 2019 00:51 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 2,400 | $246.45 | $591,480.00 |
DisclosureSEC source: 0001209191-19-059184 · doc4.xml · nonDerivative · entry 11 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 26,007 F7 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $245.66 to $246.60, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| December 02, 2019 Filed Dec 5, 2019 00:51 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 1 | $261.12 | $261.12 |
DisclosureSEC source: 0001209191-19-059184 · doc4.xml · nonDerivative · entry 10 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 28,407 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| December 02, 2019 Filed Dec 5, 2019 00:51 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 33 | $254.26 | $8,390.58 |
DisclosureSEC source: 0001209191-19-059184 · doc4.xml · nonDerivative · entry 9 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 28,408 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| December 02, 2019 Filed Dec 5, 2019 00:51 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 36 | $244.97 | $8,818.92 |
DisclosureSEC source: 0001209191-19-059184 · doc4.xml · nonDerivative · entry 8 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 28,441 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F6 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $244.96 to $245.33, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| December 02, 2019 Filed Dec 5, 2019 00:51 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 38 | $238.84 | $9,075.92 |
DisclosureSEC source: 0001209191-19-059184 · doc4.xml · nonDerivative · entry 7 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 28,477 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| December 02, 2019 Filed Dec 5, 2019 00:51 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 67 | $237.16 | $15,889.72 |
DisclosureSEC source: 0001209191-19-059184 · doc4.xml · nonDerivative · entry 6 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 28,515 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $237.07 to $237.23, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| December 02, 2019 Filed Dec 5, 2019 00:51 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 31 | $236.07 | $7,318.17 |
DisclosureSEC source: 0001209191-19-059184 · doc4.xml · nonDerivative · entry 5 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 28,582 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| December 02, 2019 Filed Dec 5, 2019 00:51 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 35 | $232.49 | $8,137.15 |
DisclosureSEC source: 0001209191-19-059184 · doc4.xml · nonDerivative · entry 4 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 28,613 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| December 02, 2019 Filed Dec 5, 2019 00:51 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 44 | $231.52 | $10,186.88 |
DisclosureSEC source: 0001209191-19-059184 · doc4.xml · nonDerivative · entry 3 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 28,648 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $231.46 to $231.54, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| December 02, 2019 Filed Dec 5, 2019 00:51 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 75 | $230.49 | $17,286.75 |
DisclosureSEC source: 0001209191-19-059184 · doc4.xml · nonDerivative · entry 2 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 28,692 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $230.36 to $230.52, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| December 02, 2019 Filed Dec 5, 2019 00:51 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 40 | $229.46 | $9,178.40 |
DisclosureSEC source: 0001209191-19-059184 · doc4.xml · nonDerivative · entry 1 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 28,767 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $229.30 to $229.63, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| September 04, 2019 Filed Sep 5, 2019 21:20 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 1,300 | $241.54 | $314,002.00 |
DisclosureSEC source: 0001209191-19-048593 · doc4.xml · nonDerivative · entry 10 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 28,807 F8 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $241.25 to $241.80, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| September 04, 2019 Filed Sep 5, 2019 21:20 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 1,301 | $240.42 | $312,786.42 |
DisclosureSEC source: 0001209191-19-048593 · doc4.xml · nonDerivative · entry 9 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 30,107 F7 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $240.16 to $240.83, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| September 03, 2019 Filed Sep 5, 2019 21:20 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 32 | $244.46 | $7,822.72 |
DisclosureSEC source: 0001209191-19-048593 · doc4.xml · nonDerivative · entry 8 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,408 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| September 03, 2019 Filed Sep 5, 2019 21:20 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 1 | $242.13 | $242.13 |
DisclosureSEC source: 0001209191-19-048593 · doc4.xml · nonDerivative · entry 7 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,440 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| September 03, 2019 Filed Sep 5, 2019 21:20 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 107 | $241.06 | $25,793.42 |
DisclosureSEC source: 0001209191-19-048593 · doc4.xml · nonDerivative · entry 6 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,441 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F6 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $240.94 to $241.26, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| September 03, 2019 Filed Sep 5, 2019 21:20 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 34 | $240.00 | $8,160.00 |
DisclosureSEC source: 0001209191-19-048593 · doc4.xml · nonDerivative · entry 5 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,548 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $239.92 to $240.10, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| September 03, 2019 Filed Sep 5, 2019 21:20 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 18 | $238.31 | $4,289.58 |
DisclosureSEC source: 0001209191-19-048593 · doc4.xml · nonDerivative · entry 4 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,582 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $237.73 to $238.36, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| September 03, 2019 Filed Sep 5, 2019 21:20 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 57 | $236.95 | $13,506.15 |
DisclosureSEC source: 0001209191-19-048593 · doc4.xml · nonDerivative · entry 3 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,600 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $236.60 to $237.17, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| September 03, 2019 Filed Sep 5, 2019 21:20 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 118 | $235.65 | $27,806.70 |
DisclosureSEC source: 0001209191-19-048593 · doc4.xml · nonDerivative · entry 2 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,657 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $235.28 to $235.99, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| September 03, 2019 Filed Sep 5, 2019 21:20 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 33 | $234.25 | $7,730.25 |
DisclosureSEC source: 0001209191-19-048593 · doc4.xml · nonDerivative · entry 1 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,775 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| June 11, 2019 Filed Jun 13, 2019 20:28 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 400 | $248.82 | $99,527.60 |
DisclosureSEC source: 0001209191-19-036791 · doc4.xml · nonDerivative · entry 1 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,808 Read SEC document |
| June 03, 2019 Filed Jun 5, 2019 22:34 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 100 | $201.00 | $20,100.00 |
DisclosureSEC source: 0001209191-19-034923 · doc4.xml · nonDerivative · entry 3 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 32,208 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| June 03, 2019 Filed Jun 5, 2019 22:34 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 300 | $200.31 | $60,093.00 |
DisclosureSEC source: 0001209191-19-034923 · doc4.xml · nonDerivative · entry 2 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 32,308 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $200.00 to $200.63, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| June 03, 2019 Filed Jun 5, 2019 22:34 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 100 | $198.86 | $19,885.50 |
DisclosureSEC source: 0001209191-19-034923 · doc4.xml · nonDerivative · entry 1 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 32,608 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| April 30, 2019 Filed May 3, 2019 00:56 UTC | Trade Desk, Inc. TTD · Entity 3752 | GrantClass A Common Stock | 24 | $207.03 | $4,968.72 |
DisclosureSEC source: 0001209191-19-027151 · doc4.xml · nonDerivative · entry 3 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 32,708 F5 · shares: Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the nominating and corporate governance committee immediately prior to such date. F4 · price: This price represents the average closing stock price for a share of the Issuer's Class A Common Stock for fifteen consecutive trading days ending on, and including, the grant date. This price was used to calculate the number of restricted stock awards granted. F6 · price: This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $5,000. Read SEC document |
| April 30, 2019 Filed May 3, 2019 00:56 UTC | Trade Desk, Inc. TTD · Entity 3752 | GrantClass A Common Stock | 217 | $207.03 | $44,925.51 |
DisclosureSEC source: 0001209191-19-027151 · doc4.xml · nonDerivative · entry 2 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 32,684 F1 · shares: Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date. F3 · price: This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $45,000. F4 · price: This price represents the average closing stock price for a share of the Issuer's Class A Common Stock for fifteen consecutive trading days ending on, and including, the grant date. This price was used to calculate the number of restricted stock awards granted. Read SEC document |
| April 30, 2019 Filed May 3, 2019 00:56 UTC | Trade Desk, Inc. TTD · Entity 3752 | GrantClass A Common Stock | 1,086 | $0.00 | $0.00 |
DisclosureSEC source: 0001209191-19-027151 · doc4.xml · nonDerivative · entry 1 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 32,467 F1 · shares: Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date. F2 · price: This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an annual director equity grant. Read SEC document |
| March 01, 2019 Filed Mar 5, 2019 23:56 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 200 | $199.49 | $39,897.00 |
DisclosureSEC source: 0001209191-19-017036 · doc4.xml · nonDerivative · entry 4 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,381 F2 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $199.12 to $199.85, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| March 01, 2019 Filed Mar 5, 2019 23:56 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 100 | $197.24 | $19,724.00 |
DisclosureSEC source: 0001209191-19-017036 · doc4.xml · nonDerivative · entry 3 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,581 F2 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| March 01, 2019 Filed Mar 5, 2019 23:56 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 200 | $195.01 | $39,001.00 |
DisclosureSEC source: 0001209191-19-017036 · doc4.xml · nonDerivative · entry 2 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,681 F2 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $194.87 to $195.14, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| January 22, 2019 Filed Mar 5, 2019 23:56 UTC | Trade Desk, Inc. TTD · Entity 3752 | OtherClass A Common Stock | 52 | $49.44 | $2,570.88 |
DisclosureSEC source: 0001209191-19-017036 · doc4.xml · nonDerivative · entry 1 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,881 F1 · kind: Cancellation of shares related to restricted stock award originally issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of cash compensation as a member of the Audit Committee and for which the Reporting Person no longer serves. Read SEC document |
| May 03, 2018 Filed May 8, 2018 00:06 UTC | Trade Desk, Inc. TTD · Entity 3752 | GrantClass A Common Stock | 1,213 | $49.44 | $59,970.72 |
DisclosureSEC source: 0001209191-18-028475 · doc4.xml · nonDerivative · entry 2 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,933 F1 · shares: Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in quarterly installments over the one-year period following the grant or, if earlier, will vest in full on the date of the Issuer's next annual meeting of stockholders, subject to the Reporting Person's continuous service as a board member through such date. F3 · price: This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $60,000. Read SEC document |
| May 03, 2018 Filed May 8, 2018 00:06 UTC | Trade Desk, Inc. TTD · Entity 3752 | GrantClass A Common Stock | 4,045 | $0.00 | $0.00 |
DisclosureSEC source: 0001209191-18-028475 · doc4.xml · nonDerivative · entry 1 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 30,720 F1 · shares: Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in quarterly installments over the one-year period following the grant or, if earlier, will vest in full on the date of the Issuer's next annual meeting of stockholders, subject to the Reporting Person's continuous service as a board member through such date. F2 · price: This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an annual director equity grant. Read SEC document |
| February 28, 2018 Filed Mar 1, 2018 01:25 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 7,869 | $56.44 | $444,089.38 |
DisclosureSEC source: 0000899243-18-005892 · doc4.xml · nonDerivative · entry 25 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Indirect · By Founder Collective Entrepreneurs' Fund, LLC Disclosed balance after: 0 F18 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $56.06 to $56.88, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer or the staff of the SEC, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote (18) to this Form 4. F2 · ownership.direct: Founder Collective GP, LLC is the general partner (the "General Partner") of Founder Collective, L.P. ("Founder LP") and the managing member of Founder Collective Entrepreneurs' Fund, LLC ("Founder LLC," and together with the General Partner and Founder LP, the "Founder Collective Entities"). David A. Frankel and Eric Paley, a member of the Issuer's Board of Directors, are the managing members of the General Partner and may be deemed to have shared voting and investment power over the shares held by the Founder Collective Entities. F3 · ownership.direct: Each of the General Partner and Messrs. Frankel and Paley in their respective capacities with regard to the General Partner, may be deemed to indirectly beneficially own the securities held by the Founder Collective Entities, but disclaims ownership of these securities and this report shall not be deemed an admission that any of them is the beneficial owner of such securities for purposes of Section 16 or for any other purpose, except to the extent of their respective pecuniary interests therein. Read SEC document |
| February 28, 2018 Filed Mar 1, 2018 01:25 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 7,761 | $55.47 | $430,517.42 |
DisclosureSEC source: 0000899243-18-005892 · doc4.xml · nonDerivative · entry 24 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Indirect · By Founder Collective Entrepreneurs' Fund, LLC Disclosed balance after: 7,869 F17 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $55.06 to $56.05, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer or the staff of the SEC, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote (17) to this Form 4. F2 · ownership.direct: Founder Collective GP, LLC is the general partner (the "General Partner") of Founder Collective, L.P. ("Founder LP") and the managing member of Founder Collective Entrepreneurs' Fund, LLC ("Founder LLC," and together with the General Partner and Founder LP, the "Founder Collective Entities"). David A. Frankel and Eric Paley, a member of the Issuer's Board of Directors, are the managing members of the General Partner and may be deemed to have shared voting and investment power over the shares held by the Founder Collective Entities. F3 · ownership.direct: Each of the General Partner and Messrs. Frankel and Paley in their respective capacities with regard to the General Partner, may be deemed to indirectly beneficially own the securities held by the Founder Collective Entities, but disclaims ownership of these securities and this report shall not be deemed an admission that any of them is the beneficial owner of such securities for purposes of Section 16 or for any other purpose, except to the extent of their respective pecuniary interests therein. Read SEC document |
| February 28, 2018 Filed Mar 1, 2018 01:25 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 26,955 | $56.44 | $1,521,213.51 |
DisclosureSEC source: 0000899243-18-005892 · doc4.xml · nonDerivative · entry 23 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Indirect · By Founder Collective, L.P. Disclosed balance after: 0 F18 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $56.06 to $56.88, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer or the staff of the SEC, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote (18) to this Form 4. F2 · ownership.direct: Founder Collective GP, LLC is the general partner (the "General Partner") of Founder Collective, L.P. ("Founder LP") and the managing member of Founder Collective Entrepreneurs' Fund, LLC ("Founder LLC," and together with the General Partner and Founder LP, the "Founder Collective Entities"). David A. Frankel and Eric Paley, a member of the Issuer's Board of Directors, are the managing members of the General Partner and may be deemed to have shared voting and investment power over the shares held by the Founder Collective Entities. F3 · ownership.direct: Each of the General Partner and Messrs. Frankel and Paley in their respective capacities with regard to the General Partner, may be deemed to indirectly beneficially own the securities held by the Founder Collective Entities, but disclaims ownership of these securities and this report shall not be deemed an admission that any of them is the beneficial owner of such securities for purposes of Section 16 or for any other purpose, except to the extent of their respective pecuniary interests therein. Read SEC document |
| February 28, 2018 Filed Mar 1, 2018 01:25 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 26,578 | $55.47 | $1,474,332.16 |
DisclosureSEC source: 0000899243-18-005892 · doc4.xml · nonDerivative · entry 22 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Indirect · By Founder Collective, L.P. Disclosed balance after: 26,955 F17 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $55.06 to $56.05, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer or the staff of the SEC, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote (17) to this Form 4. F2 · ownership.direct: Founder Collective GP, LLC is the general partner (the "General Partner") of Founder Collective, L.P. ("Founder LP") and the managing member of Founder Collective Entrepreneurs' Fund, LLC ("Founder LLC," and together with the General Partner and Founder LP, the "Founder Collective Entities"). David A. Frankel and Eric Paley, a member of the Issuer's Board of Directors, are the managing members of the General Partner and may be deemed to have shared voting and investment power over the shares held by the Founder Collective Entities. F3 · ownership.direct: Each of the General Partner and Messrs. Frankel and Paley in their respective capacities with regard to the General Partner, may be deemed to indirectly beneficially own the securities held by the Founder Collective Entities, but disclaims ownership of these securities and this report shall not be deemed an admission that any of them is the beneficial owner of such securities for purposes of Section 16 or for any other purpose, except to the extent of their respective pecuniary interests therein. Read SEC document |
| February 27, 2018 Filed Mar 1, 2018 01:25 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 4,029 | $56.95 | $229,448.33 |
DisclosureSEC source: 0000899243-18-005892 · doc4.xml · nonDerivative · entry 21 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Indirect · By Founder Collective Entrepreneurs' Fund, LLC Disclosed balance after: 15,630 F16 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $56.75 to $57.58, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer or the staff of the SEC, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote (16) to this Form 4. F2 · ownership.direct: Founder Collective GP, LLC is the general partner (the "General Partner") of Founder Collective, L.P. ("Founder LP") and the managing member of Founder Collective Entrepreneurs' Fund, LLC ("Founder LLC," and together with the General Partner and Founder LP, the "Founder Collective Entities"). David A. Frankel and Eric Paley, a member of the Issuer's Board of Directors, are the managing members of the General Partner and may be deemed to have shared voting and investment power over the shares held by the Founder Collective Entities. F3 · ownership.direct: Each of the General Partner and Messrs. Frankel and Paley in their respective capacities with regard to the General Partner, may be deemed to indirectly beneficially own the securities held by the Founder Collective Entities, but disclaims ownership of these securities and this report shall not be deemed an admission that any of them is the beneficial owner of such securities for purposes of Section 16 or for any other purpose, except to the extent of their respective pecuniary interests therein. Read SEC document |
| February 27, 2018 Filed Mar 1, 2018 01:25 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 41,653 | $56.07 | $2,335,371.25 |
DisclosureSEC source: 0000899243-18-005892 · doc4.xml · nonDerivative · entry 20 Paley Eric B · CIK 0001670811 · Director 10b5-1 filing: Not disclosed Ownership: Indirect · By Founder Collective Entrepreneurs' Fund, LLC Disclosed balance after: 19,659 F15 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $55.75 to $56.74, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer or the staff of the SEC, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote (15) to this Form 4. F2 · ownership.direct: Founder Collective GP, LLC is the general partner (the "General Partner") of Founder Collective, L.P. ("Founder LP") and the managing member of Founder Collective Entrepreneurs' Fund, LLC ("Founder LLC," and together with the General Partner and Founder LP, the "Founder Collective Entities"). David A. Frankel and Eric Paley, a member of the Issuer's Board of Directors, are the managing members of the General Partner and may be deemed to have shared voting and investment power over the shares held by the Founder Collective Entities. F3 · ownership.direct: Each of the General Partner and Messrs. Frankel and Paley in their respective capacities with regard to the General Partner, may be deemed to indirectly beneficially own the securities held by the Founder Collective Entities, but disclaims ownership of these securities and this report shall not be deemed an admission that any of them is the beneficial owner of such securities for purposes of Section 16 or for any other purpose, except to the extent of their respective pecuniary interests therein. Read SEC document |
Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.