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Pickles David Randall

Disclosed activity across 1 company

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109248
SEC CIK
0001671685

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Reported relationships

Latest disclosed role at each company.

No relationships currently tracked through insider filings.

Disclosed balances

About these balances

Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.

No balances currently tracked through insider filings.

Past disclosures · reporting ended (1)

No longer tracked through insider filings. These historical balances do not imply present ownership or a zero position.

Trade Desk, Inc.

Report date September 30, 2023 · Filed October 03, 2023

Section 16 reporting ended · disclosed 2023-10-03. Current position is not established by this disclosure.

Security / awardOwnership accountDisclosed shares / unitsDisclosure context
Class A Common StockSEC Table I · non-derivativeDirect390,532 Ending reported balance After 2023-09-30 transaction · row 5
5 source rows · reconciled sequence

Row 1 · 2023-09-30 · Disposition to issuer · Disposed 13,160 · Balance 507,356

F1: The related shares were represented by restricted stock awards previously granted to the Reporting Person on December 1, 2019, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Row 2 · 2023-09-30 · Disposition to issuer · Disposed 10,100 · Balance 497,256

F2: The related shares were represented by restricted stock awards previously granted to the Reporting Person on May 15, 2020, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Row 3 · 2023-09-30 · Disposition to issuer · Disposed 15,660 · Balance 481,596

F3: The related shares were represented by restricted stock awards previously granted to the Reporting Person on April 28, 2021, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Row 4 · 2023-09-30 · Disposition to issuer · Disposed 35,128 · Balance 446,468

F4: The related shares were represented by restricted stock awards previously granted to the Reporting Person on April 26, 2022, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Row 5 · 2023-09-30 · Disposition to issuer · Disposed 55,936 · Balance 390,532

F5: The related shares were represented by restricted stock awards previously granted to the Reporting Person on April 24, 2023, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Filing footnotes · ownership attribution and instrument terms

F1: The related shares were represented by restricted stock awards previously granted to the Reporting Person on December 1, 2019, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

F2: The related shares were represented by restricted stock awards previously granted to the Reporting Person on May 15, 2020, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

F3: The related shares were represented by restricted stock awards previously granted to the Reporting Person on April 28, 2021, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

F4: The related shares were represented by restricted stock awards previously granted to the Reporting Person on April 26, 2022, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

F5: The related shares were represented by restricted stock awards previously granted to the Reporting Person on April 24, 2023, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Transaction history

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateCompanyActivity / securityShares / unitsReported priceReported valueDetails
December 01, 2020 Filed Dec 3, 2020 19:59 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 1,154 $890.13 $1,027,210.02
Disclosure

SEC source: 0001209191-20-061685 · doc4.xml · nonDerivative · entry 3

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 47,490

F3 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted December 1, 2018.

Read SEC document
December 01, 2020 Filed Dec 3, 2020 19:59 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 2,531 $890.13 $2,252,919.03
Disclosure

SEC source: 0001209191-20-061685 · doc4.xml · nonDerivative · entry 2

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 48,644

F2 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted December 1, 2017.

Read SEC document
December 01, 2020 Filed Dec 3, 2020 19:59 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 2,963 $890.13 $2,637,455.19
Disclosure

SEC source: 0001209191-20-061685 · doc4.xml · nonDerivative · entry 1

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 51,175

F1 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted December 23, 2016.

Read SEC document
November 15, 2020 Filed Nov 17, 2020 21:03 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 167 $734.77 $122,706.59
Disclosure

SEC source: 0001209191-20-058951 · doc4.xml · nonDerivative · entry 1

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 54,138

F1 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted May 15, 2020.

F2 · balance_after: Includes 91 shares acquired through the Employee Stock Purchase Plan on November 15, 2020.

Read SEC document
August 15, 2020 Filed Aug 18, 2020 19:13 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 167 $465.60 $77,755.20
Disclosure

SEC source: 0001209191-20-047328 · doc4.xml · nonDerivative · entry 1

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 54,214

F1 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted May 15, 2020.

Read SEC document
May 15, 2020 Filed May 19, 2020 19:45 UTC Trade Desk, Inc. TTD · Entity 3752 GrantEmployee Stock Option (Right to Buy) · Derivative 9,712 $0.00 Strike: $300.01 $0.00
Disclosure

SEC source: 0001209191-20-030732 · doc4.xml · derivative · entry 2

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,712

Underlying: Class A Common Stock · 9,712 shares

Expires 2030-05-15

F3 · derivative.exercise_date: The option was granted on May 15, 2020, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
May 15, 2020 Filed May 19, 2020 19:45 UTC Trade Desk, Inc. TTD · Entity 3752 GrantClass A Common Stock 5,383 $0.00 $0.00
Disclosure

SEC source: 0001209191-20-030732 · doc4.xml · nonDerivative · entry 1

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 54,381

F1 · shares: Represents a restricted stock award with a Vesting Commencement Date ("VCD") of May 15, 2020, and which vests as to one-sixteenth (1/16th) of the granted shares on each quarterly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

F2 · balance_after: Includes 174 shares acquired through the Employee Stock Purchase Plan on May 15, 2020.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 5,110 $0.00 Strike: $142.45 $0.00
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · derivative · entry 28

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 12,425

Underlying: Class A Common Stock · 5,110 shares

Expires 2028-12-01

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F22 · derivative.exercise_date: The option was granted on December 1, 2018, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 22,750 $0.00 Strike: $48.00 $0.00
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · derivative · entry 27

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 19,262

Underlying: Class A Common Stock · 22,750 shares

Expires 2027-12-01

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F21 · derivative.exercise_date: The option was granted on December 1, 2017, the VCD. One forty-eighth (1/48) of the shares subject to the option vest each monthly anniversary of the VCD , subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 27,288 $0.00 Strike: $30.15 $0.00
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · derivative · entry 26

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 16,012

Underlying: Class A Common Stock · 27,288 shares

Expires 2026-12-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F20 · derivative.exercise_date: The option was granted on December 23, 2016. The VCD is December 1, 2016. One forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass B Common Stock · Derivative 22,550 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · derivative · entry 25

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 75,333

Underlying: Class A Common Stock · 22,550 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F19 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

F19 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass B Common Stock · Derivative 49,254 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · derivative · entry 24

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 97,883

Underlying: Class A Common Stock · 49,254 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F19 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

F19 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 49,254 $0.00 Strike: $0.17 $0.00
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · derivative · entry 23

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 50,000

Underlying: Class B Common Stock · 49,254 shares

Expires 2023-02-07

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F18 · derivative.exercise_date: The option was granted on February 8, 2013. The Vesting Commencement Date ("VCD") is October 17, 2012. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 400 $285.45 $114,180.00
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 22

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 48,824

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 2,545 $283.56 $721,660.20
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 21

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,224

F17 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $283.14 to $284.06, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 2,165 $282.13 $610,811.45
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 20

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 51,769

F16 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $281.79 to $282.53, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 5,110 $142.45 $727,919.50
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 19

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 53,934

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 2,726 $281.54 $767,478.04
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 18

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 48,824

F15 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $280.90 to $281.79, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 1,911 $280.35 $535,748.85
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 17

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 51,550

F14 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $279.87 to $280.77, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 2,000 $279.16 $558,320.00
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 16

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 53,461

F13 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $278.80 to $279.66, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 2,591 $278.35 $721,204.85
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 15

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 55,461

F12 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $277.74 to $278.68, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 600 $277.00 $166,200.00
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 14

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 58,052

F11 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $276.65 to $277.46, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 2,819 $275.85 $777,621.15
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 13

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 58,652

F10 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $275.51 to $276.50, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 10,103 $274.77 $2,776,001.31
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 12

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 61,471

F9 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $274.44 to $275.35, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 22,750 $48.00 $1,092,000.00
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 11

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 71,574

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 2,872 $274.38 $788,019.36
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 10

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 48,824

F8 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $274.30 to $274.44, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 18,852 $273.85 $5,162,620.20
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 9

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 51,696

F7 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $273.25 to $274.24, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 5,564 $272.71 $1,517,358.44
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 8

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 70,548

F6 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $272.25 to $273.21, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 27,288 $30.15 $822,733.20
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 7

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 76,112

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 6,422 $271.85 $1,745,820.70
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 6

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 48,824

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $271.49 to $272.25, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 6,702 $270.95 $1,815,906.90
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 5

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 55,246

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $270.48 to $271.48, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 6,226 $269.98 $1,680,895.48
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 4

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 61,948

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $269.45 to $270.44, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 1,800 $269.12 $484,416.00
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 3

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 68,174

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $268.44 to $269.42, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 1,400 $267.82 $374,948.00
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 2

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 69,974

F1 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $267.40 to $268.25, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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March 04, 2020 Filed Mar 6, 2020 18:55 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass A Common Stock 22,550 $0.00 $0.00
Disclosure

SEC source: 0001209191-20-017074 · doc4.xml · nonDerivative · entry 1

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 71,374

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

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December 17, 2019 Filed Dec 17, 2019 20:07 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass B Common Stock · Derivative 15,000 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001209191-19-061052 · doc4.xml · derivative · entry 9

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 48,629

Underlying: Class A Common Stock · 15,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F8 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

F8 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

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December 17, 2019 Filed Dec 17, 2019 20:07 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 300 $252.54 $75,762.00
Disclosure

SEC source: 0001209191-19-061052 · doc4.xml · nonDerivative · entry 6

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 48,824

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

F6 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $252.52 to $252.57, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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December 17, 2019 Filed Dec 17, 2019 20:07 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 900 $251.26 $226,134.00
Disclosure

SEC source: 0001209191-19-061052 · doc4.xml · nonDerivative · entry 5

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,124

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $251.04 to $251.49, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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December 17, 2019 Filed Dec 17, 2019 20:07 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 5,604 $250.37 $1,403,073.48
Disclosure

SEC source: 0001209191-19-061052 · doc4.xml · nonDerivative · entry 4

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 50,024

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $250.03 to $251.02, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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December 17, 2019 Filed Dec 17, 2019 20:07 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 6,021 $249.64 $1,503,082.44
Disclosure

SEC source: 0001209191-19-061052 · doc4.xml · nonDerivative · entry 3

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 55,628

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $249.03 to $250.02, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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December 17, 2019 Filed Dec 17, 2019 20:07 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 2,175 $248.59 $540,683.25
Disclosure

SEC source: 0001209191-19-061052 · doc4.xml · nonDerivative · entry 2

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 61,649

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $248.02 to $249.01, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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December 17, 2019 Filed Dec 17, 2019 20:07 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass A Common Stock 15,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-19-061052 · doc4.xml · nonDerivative · entry 1

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 63,824

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
December 13, 2019 Filed Dec 17, 2019 20:07 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass B Common Stock · Derivative 746 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001209191-19-061052 · doc4.xml · derivative · entry 8

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 63,629

Underlying: Class A Common Stock · 746 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F8 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

F8 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

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December 13, 2019 Filed Dec 17, 2019 20:07 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 746 $0.00 Strike: $0.17 $0.00
Disclosure

SEC source: 0001209191-19-061052 · doc4.xml · derivative · entry 7

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 99,254

Underlying: Class B Common Stock · 746 shares

Expires 2023-02-07

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F7 · derivative.exercise_date: The option was granted on February 8, 2013. The Vesting Commencement Date ("VCD") is October 17, 2012. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

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December 01, 2019 Filed Dec 3, 2019 20:24 UTC Trade Desk, Inc. TTD · Entity 3752 GrantEmployee Stock Option (Right to Buy) · Derivative 9,876 $0.00 Strike: $263.34 $0.00
Disclosure

SEC source: 0001209191-19-058914 · doc4.xml · derivative · entry 5

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,876

Underlying: Class A Common Stock · 9,876 shares

Expires 2029-12-01

F6 · derivative.exercise_date: The option was granted on December 1, 2019, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

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December 01, 2019 Filed Dec 3, 2019 20:24 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 1,154 $263.34 $303,894.36
Disclosure

SEC source: 0001209191-19-058914 · doc4.xml · nonDerivative · entry 4

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 48,824

F5 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted December 1, 2018.

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December 01, 2019 Filed Dec 3, 2019 20:24 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 2,531 $263.34 $666,513.54
Disclosure

SEC source: 0001209191-19-058914 · doc4.xml · nonDerivative · entry 3

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,978

F4 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted December 1, 2017.

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December 01, 2019 Filed Dec 3, 2019 20:24 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 2,963 $263.34 $780,276.42
Disclosure

SEC source: 0001209191-19-058914 · doc4.xml · nonDerivative · entry 2

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 52,509

F3 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted December 23, 2016.

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December 01, 2019 Filed Dec 3, 2019 20:24 UTC Trade Desk, Inc. TTD · Entity 3752 GrantClass A Common Stock 5,261 $0.00 $0.00
Disclosure

SEC source: 0001209191-19-058914 · doc4.xml · nonDerivative · entry 1

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 55,472

F1 · shares: Represents a restricted stock award with a Vesting Commencement Date ("VCD") of December 1, 2019, and which vests as to one-fourth of the granted shares on each anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

F2 · balance_after: Includes 88 shares acquired through the Employee Stock Purchase Plan on November 15, 2019.

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November 19, 2019 Filed Nov 21, 2019 17:15 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass B Common Stock · Derivative 10,000 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001209191-19-057633 · doc4.xml · derivative · entry 9

Pickles David Randall · CIK 0001671685 · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 62,883

Underlying: Class A Common Stock · 10,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F9 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

F9 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

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Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.