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Pickles David Randall

Disclosed activity across 1 company

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109248
SEC CIK
0001671685

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Reported relationships

Latest disclosed role at each company.

No relationships currently tracked through insider filings.

Disclosed balances

About these balances

Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.

No balances currently tracked through insider filings.

Past disclosures · reporting ended (1)

No longer tracked through insider filings. These historical balances do not imply present ownership or a zero position.

Trade Desk, Inc.

Report date September 30, 2023 · Filed October 03, 2023

Section 16 reporting ended · disclosed 2023-10-03. Current position is not established by this disclosure.

Security / awardOwnership accountDisclosed shares / unitsDisclosure context
Class A Common StockSEC Table I · non-derivativeDirect390,532 Ending reported balance After 2023-09-30 transaction · row 5
5 source rows · reconciled sequence

Row 1 · 2023-09-30 · Disposition to issuer · Disposed 13,160 · Balance 507,356

F1: The related shares were represented by restricted stock awards previously granted to the Reporting Person on December 1, 2019, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Row 2 · 2023-09-30 · Disposition to issuer · Disposed 10,100 · Balance 497,256

F2: The related shares were represented by restricted stock awards previously granted to the Reporting Person on May 15, 2020, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Row 3 · 2023-09-30 · Disposition to issuer · Disposed 15,660 · Balance 481,596

F3: The related shares were represented by restricted stock awards previously granted to the Reporting Person on April 28, 2021, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Row 4 · 2023-09-30 · Disposition to issuer · Disposed 35,128 · Balance 446,468

F4: The related shares were represented by restricted stock awards previously granted to the Reporting Person on April 26, 2022, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Row 5 · 2023-09-30 · Disposition to issuer · Disposed 55,936 · Balance 390,532

F5: The related shares were represented by restricted stock awards previously granted to the Reporting Person on April 24, 2023, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Filing footnotes · ownership attribution and instrument terms

F1: The related shares were represented by restricted stock awards previously granted to the Reporting Person on December 1, 2019, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

F2: The related shares were represented by restricted stock awards previously granted to the Reporting Person on May 15, 2020, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

F3: The related shares were represented by restricted stock awards previously granted to the Reporting Person on April 28, 2021, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

F4: The related shares were represented by restricted stock awards previously granted to the Reporting Person on April 26, 2022, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

F5: The related shares were represented by restricted stock awards previously granted to the Reporting Person on April 24, 2023, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Transaction history

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateCompanyActivity / securityShares / unitsReported priceReported valueDetails
September 30, 2023 Filed Oct 3, 2023 19:03 UTC Trade Desk, Inc. TTD · Entity 3752 Disposition to issuerClass A Common Stock 55,936 $0.00 $0.00
Disclosure

SEC source: 0001209191-23-051715 · doc4.xml · nonDerivative · entry 5

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 390,532

F5 · shares: The related shares were represented by restricted stock awards previously granted to the Reporting Person on April 24, 2023, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Read SEC document
September 30, 2023 Filed Oct 3, 2023 19:03 UTC Trade Desk, Inc. TTD · Entity 3752 Disposition to issuerClass A Common Stock 35,128 $0.00 $0.00
Disclosure

SEC source: 0001209191-23-051715 · doc4.xml · nonDerivative · entry 4

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 446,468

F4 · shares: The related shares were represented by restricted stock awards previously granted to the Reporting Person on April 26, 2022, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Read SEC document
September 30, 2023 Filed Oct 3, 2023 19:03 UTC Trade Desk, Inc. TTD · Entity 3752 Disposition to issuerClass A Common Stock 15,660 $0.00 $0.00
Disclosure

SEC source: 0001209191-23-051715 · doc4.xml · nonDerivative · entry 3

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 481,596

F3 · shares: The related shares were represented by restricted stock awards previously granted to the Reporting Person on April 28, 2021, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Read SEC document
September 30, 2023 Filed Oct 3, 2023 19:03 UTC Trade Desk, Inc. TTD · Entity 3752 Disposition to issuerClass A Common Stock 10,100 $0.00 $0.00
Disclosure

SEC source: 0001209191-23-051715 · doc4.xml · nonDerivative · entry 2

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 497,256

F2 · shares: The related shares were represented by restricted stock awards previously granted to the Reporting Person on May 15, 2020, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Read SEC document
September 30, 2023 Filed Oct 3, 2023 19:03 UTC Trade Desk, Inc. TTD · Entity 3752 Disposition to issuerClass A Common Stock 13,160 $0.00 $0.00
Disclosure

SEC source: 0001209191-23-051715 · doc4.xml · nonDerivative · entry 1

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 507,356

F1 · shares: The related shares were represented by restricted stock awards previously granted to the Reporting Person on December 1, 2019, that were subject to vesting. In connection with the Reporting Person's retirement from his position as Chief Technology Officer and stepping down from the Issuer's board of directors, the unvested restricted stock awards were forfeited and canceled as of September 30, 2023.

Read SEC document
August 15, 2023 Filed Aug 17, 2023 18:17 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 1,849 $73.69 $136,252.81
Disclosure

SEC source: 0001209191-23-046411 · doc4.xml · nonDerivative · entry 4

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 520,516

F4 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted April 24, 2023.

Read SEC document
August 15, 2023 Filed Aug 17, 2023 18:17 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 1,584 $73.69 $116,724.96
Disclosure

SEC source: 0001209191-23-046411 · doc4.xml · nonDerivative · entry 3

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 522,365

F3 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted April 26, 2022.

Read SEC document
August 15, 2023 Filed Aug 17, 2023 18:17 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 1,106 $73.69 $81,501.14
Disclosure

SEC source: 0001209191-23-046411 · doc4.xml · nonDerivative · entry 2

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 523,949

F2 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted April 28, 2021.

Read SEC document
August 15, 2023 Filed Aug 17, 2023 18:17 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 1,666 $73.69 $122,767.54
Disclosure

SEC source: 0001209191-23-046411 · doc4.xml · nonDerivative · entry 1

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 525,055

F1 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted May 15, 2020.

Read SEC document
June 01, 2023 Filed Jun 1, 2023 19:17 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to buy) · Derivative 2,060 $0.00 Strike: $26.33 $0.00
Disclosure

SEC source: 0001209191-23-033454 · doc4.xml · derivative · entry 8

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 12,350

Underlying: Class A Common Stock · 2,060 shares

Expires 2029-12-01

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F7 · derivative.exercise_date: The option was granted on December 1, 2019, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
June 01, 2023 Filed Jun 1, 2023 19:17 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 1,560 $73.22 $114,223.20
Disclosure

SEC source: 0001209191-23-033454 · doc4.xml · nonDerivative · entry 6

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 526,721

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on February 21, 2023 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $72.80 to $73.53, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
June 01, 2023 Filed Jun 1, 2023 19:17 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 300 $71.66 $21,498.00
Disclosure

SEC source: 0001209191-23-033454 · doc4.xml · nonDerivative · entry 5

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 528,281

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on February 21, 2023 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $71.47 to $71.78, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
June 01, 2023 Filed Jun 1, 2023 19:17 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 200 $70.21 $14,042.00
Disclosure

SEC source: 0001209191-23-033454 · doc4.xml · nonDerivative · entry 4

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 528,581

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on February 21, 2023 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $69.97 to $70.45, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
June 01, 2023 Filed Jun 1, 2023 19:17 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 2,060 $26.33 $54,248.04
Disclosure

SEC source: 0001209191-23-033454 · doc4.xml · nonDerivative · entry 3

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 528,781

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
May 30, 2023 Filed Jun 1, 2023 19:17 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to buy) · Derivative 22,345 $0.00 Strike: $59.57 $0.00
Disclosure

SEC source: 0001209191-23-033454 · doc4.xml · derivative · entry 7

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 60,163

Underlying: Class A Common Stock · 22,345 shares

Expires 2032-04-26

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F6 · derivative.exercise_date: The option was granted on April 26, 2022, the Vesting Commencement Date ("VCD"). One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
May 30, 2023 Filed Jun 1, 2023 19:17 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 22,345 $70.00 $1,564,150.00
Disclosure

SEC source: 0001209191-23-033454 · doc4.xml · nonDerivative · entry 2

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 526,721

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on February 21, 2023 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $70.00 to $70.04, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
May 30, 2023 Filed Jun 1, 2023 19:17 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 22,345 $59.57 $1,331,091.65
Disclosure

SEC source: 0001209191-23-033454 · doc4.xml · nonDerivative · entry 1

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 549,066

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
May 15, 2023 Filed May 17, 2023 17:10 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 2,020 $0.00 Strike: $30.00 $0.00
Disclosure

SEC source: 0001209191-23-030275 · doc4.xml · derivative · entry 6

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 24,290

Underlying: Class A Common Stock · 2,020 shares

Expires 2030-05-15

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F6 · derivative.exercise_date: The option was granted on May 15, 2020, the Vesting Commencement Date ("VCD"). One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
May 15, 2023 Filed May 17, 2023 17:10 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 1,584 $63.98 $101,344.32
Disclosure

SEC source: 0001209191-23-030275 · doc4.xml · nonDerivative · entry 5

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 526,721

F5 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted April 26, 2022.

Read SEC document
May 15, 2023 Filed May 17, 2023 17:10 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 1,111 $63.98 $71,081.78
Disclosure

SEC source: 0001209191-23-030275 · doc4.xml · nonDerivative · entry 4

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 528,305

F4 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted April 28, 2021.

Read SEC document
May 15, 2023 Filed May 17, 2023 17:10 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 1,671 $63.98 $106,910.58
Disclosure

SEC source: 0001209191-23-030275 · doc4.xml · nonDerivative · entry 3

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 529,416

F3 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted May 15, 2020.

Read SEC document
May 15, 2023 Filed May 17, 2023 17:10 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 2,020 $62.27 $125,785.40
Disclosure

SEC source: 0001209191-23-030275 · doc4.xml · nonDerivative · entry 2

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 531,087

F2 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on February 21, 2023 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

Read SEC document
May 15, 2023 Filed May 17, 2023 17:10 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 2,020 $30.00 $60,602.02
Disclosure

SEC source: 0001209191-23-030275 · doc4.xml · nonDerivative · entry 1

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 533,107

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · balance_after: Includes 492 shares acquired through the Employee Stock Purchase Plan on May 15, 2023.

Read SEC document
May 01, 2023 Filed May 3, 2023 17:41 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to buy) · Derivative 2,060 $0.00 Strike: $26.33 $0.00
Disclosure

SEC source: 0001209191-23-027105 · doc4.xml · derivative · entry 3

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 14,410

Underlying: Class A Common Stock · 2,060 shares

Expires 2029-12-01

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_date: The option was granted on December 1, 2019, the Vesting Commencement Date ("VCD"). One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
May 01, 2023 Filed May 3, 2023 17:41 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 2,060 $63.67 $131,160.20
Disclosure

SEC source: 0001209191-23-027105 · doc4.xml · nonDerivative · entry 2

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 530,595

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on February 21, 2023 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

Read SEC document
May 01, 2023 Filed May 3, 2023 17:41 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 2,060 $26.33 $54,248.04
Disclosure

SEC source: 0001209191-23-027105 · doc4.xml · nonDerivative · entry 1

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 532,655

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
April 24, 2023 Filed Apr 26, 2023 16:30 UTC Trade Desk, Inc. TTD · Entity 3752 GrantEmployee Stock Option (Right to Buy) · Derivative 96,631 $0.00 Strike: $61.46 $0.00
Disclosure

SEC source: 0001209191-23-025683 · doc4.xml · derivative · entry 2

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 96,631

Underlying: Class A Common Stock · 96,631 shares

Expires 2033-04-24

F2 · derivative.exercise_date: The option was granted on April 24, 2023, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
April 24, 2023 Filed Apr 26, 2023 16:30 UTC Trade Desk, Inc. TTD · Entity 3752 GrantClass A Common Stock 59,665 $0.00 $0.00
Disclosure

SEC source: 0001209191-23-025683 · doc4.xml · nonDerivative · entry 1

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 530,595

F1 · shares: Represents a restricted stock award with a Vesting Commencement Date ("VCD") of April 24, 2023. One-sixteenth (1/16th) of the granted shares vest on August 15, 2023 and the remainder of the granted shares vest ratably over 15 quarters on each quarterly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
April 17, 2023 Filed Apr 19, 2023 17:02 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to buy) · Derivative 2,020 $0.00 Strike: $30.00 $0.00
Disclosure

SEC source: 0001209191-23-024866 · doc4.xml · derivative · entry 3

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 26,310

Underlying: Class A Common Stock · 2,020 shares

Expires 2030-05-15

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_date: The option was granted on May 15, 2020, the Vesting Commencement Date (VCD). One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
April 17, 2023 Filed Apr 19, 2023 17:02 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 2,020 $60.70 $122,614.00
Disclosure

SEC source: 0001209191-23-024866 · doc4.xml · nonDerivative · entry 2

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 470,930

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on February 21, 2023 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

Read SEC document
April 17, 2023 Filed Apr 19, 2023 17:02 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 2,020 $30.00 $60,602.02
Disclosure

SEC source: 0001209191-23-024866 · doc4.xml · nonDerivative · entry 1

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 472,950

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
April 03, 2023 Filed Apr 3, 2023 20:09 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to buy) · Derivative 2,050 $0.00 Strike: $26.33 $0.00
Disclosure

SEC source: 0001209191-23-022434 · doc4.xml · derivative · entry 11

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 16,470

Underlying: Class A Common Stock · 2,050 shares

Expires 2029-12-01

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F7 · derivative.exercise_date: The option was granted on December 1, 2019, the Vesting Commencement Date ("VCD"). One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

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April 03, 2023 Filed Apr 3, 2023 20:09 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 2,050 $60.00 $123,000.00
Disclosure

SEC source: 0001209191-23-022434 · doc4.xml · nonDerivative · entry 8

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 470,930

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on February 21, 2023 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

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April 03, 2023 Filed Apr 3, 2023 20:09 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 2,050 $26.33 $53,984.70
Disclosure

SEC source: 0001209191-23-022434 · doc4.xml · nonDerivative · entry 7

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 472,980

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
March 31, 2023 Filed Apr 3, 2023 20:09 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass B Common Stock · Derivative 679,549 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001209191-23-022434 · doc4.xml · derivative · entry 10

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,000,000

Underlying: Class A Common Stock · 679,549 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F6 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

F6 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

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March 31, 2023 Filed Apr 3, 2023 20:09 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 136,002 $61.11 $8,311,082.22
Disclosure

SEC source: 0001209191-23-022434 · doc4.xml · nonDerivative · entry 6

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 470,930

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on February 21, 2023 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $61.00 to $61.34, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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March 31, 2023 Filed Apr 3, 2023 20:09 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 543,547 $60.64 $32,960,690.08
Disclosure

SEC source: 0001209191-23-022434 · doc4.xml · nonDerivative · entry 5

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 606,932

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on February 21, 2023 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $60.00 to $60.995, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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March 31, 2023 Filed Apr 3, 2023 20:09 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass A Common Stock 679,549 $0.00 $0.00
Disclosure

SEC source: 0001209191-23-022434 · doc4.xml · nonDerivative · entry 4

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,150,479

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
March 30, 2023 Filed Apr 3, 2023 20:09 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass B Common Stock · Derivative 473,447 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001209191-23-022434 · doc4.xml · derivative · entry 9

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,679,549

Underlying: Class A Common Stock · 473,447 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F6 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

F6 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

Read SEC document
March 30, 2023 Filed Apr 3, 2023 20:09 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 14,065 $61.09 $859,230.85
Disclosure

SEC source: 0001209191-23-022434 · doc4.xml · nonDerivative · entry 3

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 470,930

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on February 21, 2023 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $61.05 to $61.33, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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March 30, 2023 Filed Apr 3, 2023 20:09 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 459,382 $60.24 $27,673,171.68
Disclosure

SEC source: 0001209191-23-022434 · doc4.xml · nonDerivative · entry 2

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 484,995

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on February 21, 2023 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $60.00 to $60.95, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 30, 2023 Filed Apr 3, 2023 20:09 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass A Common Stock 473,447 $0.00 $0.00
Disclosure

SEC source: 0001209191-23-022434 · doc4.xml · nonDerivative · entry 1

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 944,377

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
March 27, 2023 Filed Mar 29, 2023 20:00 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass B Common Stock · Derivative 336,924 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001209191-23-021567 · doc4.xml · derivative · entry 16

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 2,152,996

Underlying: Class A Common Stock · 336,924 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F12 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

F12 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

Read SEC document
March 27, 2023 Filed Mar 29, 2023 20:00 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 36,420 $0.00 Strike: $30.00 $0.00
Disclosure

SEC source: 0001209191-23-021567 · doc4.xml · derivative · entry 15

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 28,330

Underlying: Class A Common Stock · 36,420 shares

Expires 2030-05-15

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F11 · derivative.exercise_date: The option was granted on May 15, 2020, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
March 27, 2023 Filed Mar 29, 2023 20:00 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 34,980 $0.00 Strike: $26.33 $0.00
Disclosure

SEC source: 0001209191-23-021567 · doc4.xml · derivative · entry 14

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 18,520

Underlying: Class A Common Stock · 34,980 shares

Expires 2029-12-01

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F10 · derivative.exercise_date: The option was granted on December 1, 2019, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
March 27, 2023 Filed Mar 29, 2023 20:00 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 51,250 $0.00 Strike: $14.25 $0.00
Disclosure

SEC source: 0001209191-23-021567 · doc4.xml · derivative · entry 13

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 51,250 shares

Expires 2028-12-01

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F9 · derivative.exercise_date: The option was granted on December 1, 2018, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
March 27, 2023 Filed Mar 29, 2023 20:00 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 17,620 $0.00 Strike: $4.80 $0.00
Disclosure

SEC source: 0001209191-23-021567 · doc4.xml · derivative · entry 12

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 17,620 shares

Expires 2027-12-01

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F8 · derivative.exercise_date: The option was granted on December 1, 2017, the Vesting Commencement Date ("VCD"). One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
March 27, 2023 Filed Mar 29, 2023 20:00 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 13,062 $61.41 $802,137.42
Disclosure

SEC source: 0001209191-23-021567 · doc4.xml · nonDerivative · entry 11

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 470,930

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

F7 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $61.31 to $61.62, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 27, 2023 Filed Mar 29, 2023 20:00 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 323,862 $60.86 $19,710,241.32
Disclosure

SEC source: 0001209191-23-021567 · doc4.xml · nonDerivative · entry 10

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 483,992

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

F6 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $60.31 to $61.30, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
March 27, 2023 Filed Mar 29, 2023 20:00 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass A Common Stock 336,924 $0.00 $0.00
Disclosure

SEC source: 0001209191-23-021567 · doc4.xml · nonDerivative · entry 9

Pickles David Randall · CIK 0001671685 · Director · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 807,854

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document

Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.