Tapewire

NYSE · USD

VEEV

VEEVA SYSTEMS INC

Export transactions ↓
Tapewire entity
2124
SEC CIK
0001393052
Parsed reports
1,181

Last 12 months

Inside the activity.

0 purchase rows · 13 sale rows

Disclosed non-derivative P/S rows, by transaction month. Includes amendments and private transactions.
Monthly counts
MonthPurchasesSales
Nov 202500
Dec 202500
Jan 202601
Feb 202600
Mar 202601
Apr 202602
May 202600
Jun 202600
Jul 202601
Aug 202604
Sep 202602
Oct 202602

Latest available

Insider transactions

JSON API
Reset

Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateOwner / reported roleActivity / securityShares / unitsReported priceReported valueDetails
August 25, 2017 Filed Aug 29, 2017 20:29 UTC
Faddis JonathanSVP, Gen. Counsel, Secretary
GrantClass B Common Stock · Derivative 11,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-050585 · doc4.xml · derivative · entry 2

Faddis Jonathan · CIK 0001502670 · SVP, Gen. Counsel, Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 27,000

Underlying: Class A Common Stock · 11,000 shares

Expires not disclosed

F3 · derivative.exercise_price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F3 · derivative.exercise_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F3 · derivative.expiration_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

Read SEC document
August 25, 2017 Filed Aug 29, 2017 20:29 UTC
Faddis JonathanSVP, Gen. Counsel, Secretary
Exercise / conversionStock Option (right to buy) · Derivative 11,000 $0.00 Strike: $1.54 $0.00
Disclosure

SEC source: 0001209191-17-050585 · doc4.xml · derivative · entry 1

Faddis Jonathan · CIK 0001502670 · SVP, Gen. Counsel, Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 75,435

Underlying: Class B Common Stock · 11,000 shares

Expires 2022-09-27

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F2 · derivative.exercise_date: The option shares are fully vested and may be exercised at any time.

Read SEC document
August 25, 2017 Filed Aug 29, 2017 20:28 UTC ConversionClass B Common Stock · Derivative 4,350 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-050583 · doc4.xml · derivative · entry 3

Wallach Matthew J · CIK 0001585819 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 210,671

Underlying: Class A Common Stock · 4,350 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F3 · derivative.exercise_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F3 · derivative.expiration_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F4 · balance_after: Represents 210,671 shares of Class B Common Stock held by the Reporting Person and Cristina Wallach as joint tenants with right of survivorship.

Read SEC document
August 25, 2017 Filed Aug 29, 2017 20:28 UTC GiftClass A Common Stock 4,350 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-050583 · doc4.xml · nonDerivative · entry 2

Wallach Matthew J · CIK 0001585819 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

F2 · kind: This was a bona fide gift with no payment in consideration.

F2 · price: This was a bona fide gift with no payment in consideration.

Read SEC document
August 25, 2017 Filed Aug 29, 2017 20:28 UTC ConversionClass A Common Stock 4,350 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-050583 · doc4.xml · nonDerivative · entry 1

Wallach Matthew J · CIK 0001585819 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,350

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

Read SEC document
August 15, 2017 Filed Aug 16, 2017 21:07 UTC ConversionClass B Common Stock · Derivative 3,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-049241 · doc4.xml · derivative · entry 3

CODD RONALD E F · CIK 0001201177 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By Codd Revocable Trust dtd 03/06/98

Disclosed balance after: 106,250

Underlying: Class A Common Stock · 3,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F4 · derivative.exercise_price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F4 · derivative.exercise_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F4 · derivative.expiration_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F2 · ownership.nature: Shares held by the Codd Revocable Trust dtd 03/06/98 (the "Codd Trust"). The Reporting Person is a trustee and beneficiary of the Codd Trust, and may be deemed to share voting and dispositive power with regard to the reported shares held by the Codd Trust.

Read SEC document
August 15, 2017 Filed Aug 16, 2017 21:07 UTC SaleClass A Common Stock 3,000 $62.99 $188,970.00
Disclosure

SEC source: 0001209191-17-049241 · doc4.xml · nonDerivative · entry 2

CODD RONALD E F · CIK 0001201177 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By Codd Revocable Trust dtd 03/06/98

Disclosed balance after: 0

F3 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · ownership.nature: Shares held by the Codd Revocable Trust dtd 03/06/98 (the "Codd Trust"). The Reporting Person is a trustee and beneficiary of the Codd Trust, and may be deemed to share voting and dispositive power with regard to the reported shares held by the Codd Trust.

Read SEC document
August 15, 2017 Filed Aug 16, 2017 21:07 UTC ConversionClass A Common Stock 3,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-049241 · doc4.xml · nonDerivative · entry 1

CODD RONALD E F · CIK 0001201177 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By Codd Revocable Trust dtd 03/06/98

Disclosed balance after: 3,000

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F2 · ownership.nature: Shares held by the Codd Revocable Trust dtd 03/06/98 (the "Codd Trust"). The Reporting Person is a trustee and beneficiary of the Codd Trust, and may be deemed to share voting and dispositive power with regard to the reported shares held by the Codd Trust.

Read SEC document
August 14, 2017 Filed Aug 16, 2017 21:04 UTC
MATEO ALANEVP Global Sales
Exercise / conversionStock Option (right to buy) · Derivative 8,025 $0.00 Strike: $26.99 $0.00
Disclosure

SEC source: 0001209191-17-049240 · doc4.xml · derivative · entry 3

MATEO ALAN · CIK 0001595244 · EVP Global Sales

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 272,841

Underlying: Class A Common Stock · 8,025 shares

Expires 2025-04-30

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F3 · derivative.exercise_date: The option shares are fully vested and may be exercised at any time.

Read SEC document
August 14, 2017 Filed Aug 16, 2017 21:04 UTC
MATEO ALANEVP Global Sales
SaleClass A Common Stock 8,025 $62.89 $504,692.25
Disclosure

SEC source: 0001209191-17-049240 · doc4.xml · nonDerivative · entry 2

MATEO ALAN · CIK 0001595244 · EVP Global Sales

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 5,985

F2 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

Read SEC document
August 14, 2017 Filed Aug 16, 2017 21:04 UTC
MATEO ALANEVP Global Sales
Exercise / conversionClass A Common Stock 8,025 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-049240 · doc4.xml · nonDerivative · entry 1

MATEO ALAN · CIK 0001595244 · EVP Global Sales

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 14,010

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

Read SEC document
August 08, 2017 Filed Aug 9, 2017 21:11 UTC SaleClass A Common Stock 5,100 $63.05 $321,562.65
Disclosure

SEC source: 0001209191-17-048288 · doc4.xml · nonDerivative · entry 3

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 396,320

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F5 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $62.7500 to $63.3600 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (5).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
August 07, 2017 Filed Aug 9, 2017 21:11 UTC SaleClass A Common Stock 1,200 $63.20 $75,834.96
Disclosure

SEC source: 0001209191-17-048288 · doc4.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 401,420

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $63.1700 to $63.2500 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (4).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
August 07, 2017 Filed Aug 9, 2017 21:11 UTC SaleClass A Common Stock 3,900 $62.65 $244,320.57
Disclosure

SEC source: 0001209191-17-048288 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 402,620

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $62.1700 to $63.0900 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
August 07, 2017 Filed Aug 9, 2017 21:10 UTC ConversionClass B Common Stock · Derivative 24,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-048286 · doc4.xml · derivative · entry 6

Wallach Matthew J · CIK 0001585819 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 215,021

Underlying: Class A Common Stock · 24,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F6 · derivative.exercise_price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F6 · derivative.exercise_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F6 · derivative.expiration_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F8 · balance_after: Represents 215,021 shares of Class B Common Stock held by the Reporting Person and Cristina Wallach as joint tenants with right of survivorship.

Read SEC document
August 07, 2017 Filed Aug 9, 2017 21:10 UTC GrantClass B Common Stock · Derivative 24,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-048286 · doc4.xml · derivative · entry 5

Wallach Matthew J · CIK 0001585819 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 239,021

Underlying: Class A Common Stock · 24,000 shares

Expires not disclosed

F6 · derivative.exercise_price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F6 · derivative.exercise_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F6 · derivative.expiration_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F7 · balance_after: Represents 239,021 shares of Class B Common Stock held by the Reporting Person and Cristina Wallach as joint tenants with right of survivorship.

Read SEC document
August 07, 2017 Filed Aug 9, 2017 21:10 UTC Exercise / conversionStock Option (right to buy) · Derivative 24,000 $0.00 Strike: $3.92 $0.00
Disclosure

SEC source: 0001209191-17-048286 · doc4.xml · derivative · entry 4

Wallach Matthew J · CIK 0001585819 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 530,404

Underlying: Class B Common Stock · 24,000 shares

Expires 2023-03-09

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F5 · derivative.exercise_date: The option shares are fully vested and may be exercised at any time.

Read SEC document
August 07, 2017 Filed Aug 9, 2017 21:10 UTC SaleClass A Common Stock 4,100 $63.20 $259,121.64
Disclosure

SEC source: 0001209191-17-048286 · doc4.xml · nonDerivative · entry 3

Wallach Matthew J · CIK 0001585819 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

F2 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $63.1700 to $63.2700 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (4).

Read SEC document
August 07, 2017 Filed Aug 9, 2017 21:10 UTC SaleClass A Common Stock 19,900 $62.66 $1,247,005.64
Disclosure

SEC source: 0001209191-17-048286 · doc4.xml · nonDerivative · entry 2

Wallach Matthew J · CIK 0001585819 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,100

F2 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F3 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $62.1700 to $63.1650 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (3).

Read SEC document
August 07, 2017 Filed Aug 9, 2017 21:10 UTC ConversionClass A Common Stock 24,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-048286 · doc4.xml · nonDerivative · entry 1

Wallach Matthew J · CIK 0001585819 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 24,000

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

Read SEC document
July 28, 2017 Filed Jul 31, 2017 21:08 UTC SaleClass A Common Stock 3,965 $63.75 $252,777.87
Disclosure

SEC source: 0001209191-17-046713 · doc4.xml · nonDerivative · entry 6

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 406,520

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F8 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $63.3100 to $64.0100 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (8).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 28, 2017 Filed Jul 31, 2017 21:08 UTC SaleClass A Common Stock 1,135 $62.60 $71,056.33
Disclosure

SEC source: 0001209191-17-046713 · doc4.xml · nonDerivative · entry 5

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 410,485

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F7 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $62.2100 to $63.1900 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (7).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 28, 2017 Filed Jul 31, 2017 23:34 UTC Amendment SaleClass A Common Stock 3,965 $63.75 $252,777.87
Disclosure

SEC source: 0001209191-17-046820 · doc4a.xml · nonDerivative · entry 6

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 406,520

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F8 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $63.3100 to $64.0100 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (8).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 28, 2017 Filed Jul 31, 2017 23:34 UTC Amendment SaleClass A Common Stock 1,135 $62.60 $71,056.33
Disclosure

SEC source: 0001209191-17-046820 · doc4a.xml · nonDerivative · entry 5

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 410,485

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F7 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $62.2100 to $63.1900 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (7).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 27, 2017 Filed Jul 31, 2017 21:08 UTC SaleClass A Common Stock 900 $65.66 $59,097.51
Disclosure

SEC source: 0001209191-17-046713 · doc4.xml · nonDerivative · entry 4

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 411,620

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F6 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $65.5600 to $65.7850 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (6).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 27, 2017 Filed Jul 31, 2017 21:08 UTC SaleClass A Common Stock 1,500 $65.13 $97,697.55
Disclosure

SEC source: 0001209191-17-046713 · doc4.xml · nonDerivative · entry 3

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 412,520

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F5 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $64.5500 to $65.4300 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (5).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 27, 2017 Filed Jul 31, 2017 21:08 UTC SaleClass A Common Stock 300 $62.27 $18,681.99
Disclosure

SEC source: 0001209191-17-046713 · doc4.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 414,020

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $62.7100 to $63.5600 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (4).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 27, 2017 Filed Jul 31, 2017 21:08 UTC SaleClass A Common Stock 2,400 $62.27 $149,457.36
Disclosure

SEC source: 0001209191-17-046713 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 414,320

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $61.6200 to $62.5500 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 27, 2017 Filed Jul 31, 2017 23:34 UTC Amendment SaleClass A Common Stock 900 $65.66 $59,097.51
Disclosure

SEC source: 0001209191-17-046820 · doc4a.xml · nonDerivative · entry 4

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 411,620

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F6 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $65.5600 to $65.7850 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (6).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 27, 2017 Filed Jul 31, 2017 23:34 UTC Amendment SaleClass A Common Stock 1,500 $65.13 $97,697.55
Disclosure

SEC source: 0001209191-17-046820 · doc4a.xml · nonDerivative · entry 3

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 412,520

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F5 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $64.5500 to $65.4300 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (5).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 27, 2017 Filed Jul 31, 2017 23:34 UTC Amendment SaleClass A Common Stock 300 $63.27 $18,981.99
Disclosure

SEC source: 0001209191-17-046820 · doc4a.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 414,020

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $62.7100 to $63.5600 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (4).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 27, 2017 Filed Jul 31, 2017 23:34 UTC Amendment SaleClass A Common Stock 2,400 $62.27 $149,457.36
Disclosure

SEC source: 0001209191-17-046820 · doc4a.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 414,320

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $61.6200 to $62.5500 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 14, 2017 Filed Jul 17, 2017 20:05 UTC
MATEO ALANEVP Global Sales
Exercise / conversionStock Option (right to buy) · Derivative 8,024 $0.00 Strike: $26.99 $0.00
Disclosure

SEC source: 0001209191-17-045332 · doc4.xml · derivative · entry 6

Mateo Alan · CIK 0001595244 · EVP Global Sales

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 280,866

Underlying: Class A Common Stock · 8,024 shares

Expires 2025-04-30

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F7 · derivative.exercise_date: The option shares are fully vested and may be exercised at any time.

Read SEC document
July 14, 2017 Filed Jul 17, 2017 20:05 UTC
MATEO ALANEVP Global Sales
SaleClass A Common Stock 9,115 $63.31 $577,086.15
Disclosure

SEC source: 0001209191-17-045332 · doc4.xml · nonDerivative · entry 4

Mateo Alan · CIK 0001595244 · EVP Global Sales

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 5,985

F4 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F5 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $63.0150 to $63.6000 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (5).

Read SEC document
July 14, 2017 Filed Jul 17, 2017 20:05 UTC
MATEO ALANEVP Global Sales
Exercise / conversionClass A Common Stock 8,024 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-045332 · doc4.xml · nonDerivative · entry 3

Mateo Alan · CIK 0001595244 · EVP Global Sales

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 15,100

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

Read SEC document
July 14, 2017 Filed Jul 17, 2017 20:05 UTC
MATEO ALANEVP Global Sales
SaleClass A Common Stock 913 $63.60 $58,066.80
Disclosure

SEC source: 0001209191-17-045332 · doc4.xml · nonDerivative · entry 2

Mateo Alan · CIK 0001595244 · EVP Global Sales

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,076

F3 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person and were made to cover taxes associated with RSU vesting on July 13, 2017.

Read SEC document
July 13, 2017 Filed Jul 17, 2017 20:05 UTC ConversionClass B Common Stock · Derivative 24,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-045334 · doc4.xml · derivative · entry 6

Wallach Matthew J · CIK 0001585819 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 215,021

Underlying: Class A Common Stock · 24,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F6 · derivative.exercise_price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F6 · derivative.exercise_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F6 · derivative.expiration_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F8 · balance_after: Represents 215,021 shares of Class B Common Stock held by the Reporting Person and Cristina Wallach as joint tenants with right of survivorship.

Read SEC document
July 13, 2017 Filed Jul 17, 2017 20:05 UTC GrantClass B Common Stock · Derivative 24,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-045334 · doc4.xml · derivative · entry 5

Wallach Matthew J · CIK 0001585819 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 239,021

Underlying: Class A Common Stock · 24,000 shares

Expires not disclosed

F6 · derivative.exercise_price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F6 · derivative.exercise_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F6 · derivative.expiration_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F7 · balance_after: Represents 239,021 shares of Class B Common Stock held by the Reporting Person and Cristina Wallach as joint tenants with right of survivorship.

Read SEC document
July 13, 2017 Filed Jul 17, 2017 20:05 UTC Exercise / conversionStock Option (right to buy) · Derivative 24,000 $0.00 Strike: $3.92 $0.00
Disclosure

SEC source: 0001209191-17-045334 · doc4.xml · derivative · entry 4

Wallach Matthew J · CIK 0001585819 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 554,404

Underlying: Class B Common Stock · 24,000 shares

Expires 2023-03-09

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F5 · derivative.exercise_date: The option shares are fully vested and may be exercised at any time.

Read SEC document
July 13, 2017 Filed Jul 17, 2017 20:05 UTC SaleClass A Common Stock 670 $63.61 $42,618.10
Disclosure

SEC source: 0001209191-17-045334 · doc4.xml · nonDerivative · entry 3

Wallach Matthew J · CIK 0001585819 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

F2 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $63.5800 to $63.7500 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (4).

Read SEC document
July 13, 2017 Filed Jul 17, 2017 20:05 UTC SaleClass A Common Stock 23,330 $63.13 $1,472,930.22
Disclosure

SEC source: 0001209191-17-045334 · doc4.xml · nonDerivative · entry 2

Wallach Matthew J · CIK 0001585819 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 670

F2 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F3 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $62.5800 to $63.5750 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (3).

Read SEC document
July 13, 2017 Filed Jul 17, 2017 20:05 UTC ConversionClass A Common Stock 24,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-045334 · doc4.xml · nonDerivative · entry 1

Wallach Matthew J · CIK 0001585819 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 24,000

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

Read SEC document
July 13, 2017 Filed Jul 17, 2017 20:05 UTC
MATEO ALANEVP Global Sales
Exercise / conversionRestricted Stock Units · Derivative 1,750 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-045332 · doc4.xml · derivative · entry 5

Mateo Alan · CIK 0001595244 · EVP Global Sales

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 19,250

Underlying: Class A Common Stock · 1,750 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F6 · derivative.exercise_date: On May 1, 2015, the Reporting Person was granted 35,000 RSUs under the Issuer's 2013 Equity Incentive Plan, of which 5.00% of the RSUs vested on July 13, 2015, and 1/20th of the RSUs vesting for each quarter of continuous service to the Issuer by the Reporting Person.

F6 · derivative.expiration_date: On May 1, 2015, the Reporting Person was granted 35,000 RSUs under the Issuer's 2013 Equity Incentive Plan, of which 5.00% of the RSUs vested on July 13, 2015, and 1/20th of the RSUs vesting for each quarter of continuous service to the Issuer by the Reporting Person.

Read SEC document
July 13, 2017 Filed Jul 17, 2017 20:05 UTC
MATEO ALANEVP Global Sales
Exercise / conversionClass A Common Stock 1,750 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-045332 · doc4.xml · nonDerivative · entry 1

Mateo Alan · CIK 0001595244 · EVP Global Sales

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,989

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F2 · price: Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.

Read SEC document
July 11, 2017 Filed Jul 12, 2017 20:04 UTC SaleClass A Common Stock 906 $62.99 $57,072.02
Disclosure

SEC source: 0001209191-17-044884 · doc4.xml · nonDerivative · entry 3

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 416,720

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F5 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $62.9200 to $63.0700 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (5).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 11, 2017 Filed Jul 12, 2017 20:04 UTC SaleClass A Common Stock 4,194 $61.78 $259,115.39
Disclosure

SEC source: 0001209191-17-044884 · doc4.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 417,626

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $61.2500 to $62.2200 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (4).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 10, 2017 Filed Jul 12, 2017 20:04 UTC SaleClass A Common Stock 5,100 $62.06 $316,507.02
Disclosure

SEC source: 0001209191-17-044884 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 421,820

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $61.7700 to $62.5100 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 05, 2017 Filed Jul 7, 2017 20:29 UTC ConversionClass B Common Stock · Derivative 2,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-044388 · doc4.xml · derivative · entry 5

CODD RONALD E F · CIK 0001201177 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 2,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F4 · derivative.exercise_price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F4 · derivative.exercise_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F4 · derivative.expiration_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

Read SEC document
July 05, 2017 Filed Jul 7, 2017 20:29 UTC GrantClass B Common Stock · Derivative 2,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-044388 · doc4.xml · derivative · entry 4

CODD RONALD E F · CIK 0001201177 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,000

Underlying: Class A Common Stock · 2,000 shares

Expires not disclosed

F4 · derivative.exercise_price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F4 · derivative.exercise_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

F4 · derivative.expiration_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the IPO, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation in effect after the closing of the IPO. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of Class B Common Stock or (b) October 15, 2023.

Read SEC document
July 05, 2017 Filed Jul 7, 2017 20:29 UTC Exercise / conversionStock Option (right to purchase) · Derivative 2,000 $0.00 Strike: $1.11 $0.00
Disclosure

SEC source: 0001209191-17-044388 · doc4.xml · derivative · entry 3

CODD RONALD E F · CIK 0001201177 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 129,250

Underlying: Class B Common Stock · 2,000 shares

Expires 2022-03-01

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F3 · derivative.exercise_date: The option shares are fully vested and may be exercised at any time.

Read SEC document

Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.