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Nasdaq · USD

TRUP

TRUPANION, INC.

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Tapewire entity
4822
SEC CIK
0001371285
Parsed reports
1,118

Last 12 months

Inside the activity.

0 purchase rows · 29 sale rows

Disclosed non-derivative P/S rows, by transaction month. Includes amendments and private transactions.
Monthly counts
MonthPurchasesSales
Nov 202504
Dec 202503
Jan 202601
Feb 202604
Mar 202602
Apr 202601
May 202604
Jun 202602
Jul 202601
Aug 202604
Sep 202602
Oct 202601

Latest available

Insider transactions

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateOwner / reported roleActivity / securityShares / unitsReported priceReported valueDetails
November 26, 2018 Filed Nov 29, 2018 00:01 UTC
Cohen Chad MDirector
SaleCommon Stock 3,474 $27.06 $94,017.56
Disclosure

SEC source: 0001371285-18-000239 · wf-form4_154344966346301.xml · nonDerivative · entry 2

Cohen Chad M · CIK 0001524314 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,385

F1 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $27.00 to $27.30 per share, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (1).

Read SEC document
November 26, 2018 Filed Nov 29, 2018 00:01 UTC
Cohen Chad MDirector
Exercise / conversionCommon Stock 3,474 $8.57 $29,772.18
Disclosure

SEC source: 0001371285-18-000239 · wf-form4_154344966346301.xml · nonDerivative · entry 1

Cohen Chad M · CIK 0001524314 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 5,859

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
November 23, 2018 Filed Nov 26, 2018 22:31 UTC SaleCommon Stock 7,376 $27.02 $199,278.87
Disclosure

SEC source: 0001371285-18-000237 · wf-form4_154327150171658.xml · nonDerivative · entry 3

RUBIN HOWARD E · CIK 0001613034 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 218,338

F1 · kind: The reporting person sold shares of common stock to fund taxes associated with the prior exercise of stock options.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $27.00 to $27.14 per share, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (4).

Read SEC document
November 21, 2018 Filed Nov 26, 2018 22:31 UTC SaleCommon Stock 5,279 $27.01 $142,607.43
Disclosure

SEC source: 0001371285-18-000237 · wf-form4_154327150171658.xml · nonDerivative · entry 2

RUBIN HOWARD E · CIK 0001613034 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 225,714

F1 · kind: The reporting person sold shares of common stock to fund taxes associated with the prior exercise of stock options.

F3 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $27.00 to $27.04 per share, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (3).

Read SEC document
November 21, 2018 Filed Nov 26, 2018 22:31 UTC SaleCommon Stock 20,000 $27.01 $540,178.00
Disclosure

SEC source: 0001371285-18-000237 · wf-form4_154327150171658.xml · nonDerivative · entry 1

RUBIN HOWARD E · CIK 0001613034 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 230,993

F1 · kind: The reporting person sold shares of common stock to fund taxes associated with the prior exercise of stock options.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $27.00 to $27.085 per share, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

Read SEC document
November 19, 2018 Filed Nov 21, 2018 17:34 UTC GrantRestricted Stock Unit (RSU) · Derivative 753 $0.00 Strike: $26.22 $0.00
Disclosure

SEC source: 0001371285-18-000234 · wf-form4_154283964144314.xml · derivative · entry 1

DAVIDSON JACQUELINE L · CIK 0001187326 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 753

Underlying: Restricted Stock Unit (RSU) · 753 shares

Expires 2018-12-31

F1 · derivative.exercise_date: The RSU will be fully vested and will convert into shares of common stock of the Issuer on December 31, 2018, subject to continued service through the vesting date.

Read SEC document
November 19, 2018 Filed Nov 21, 2018 22:34 UTC
RAWLINGS DARRYLDirector · President and CEO
Exercise / conversionStock Option (right to buy) · Derivative 181,530 $0.90 Strike: $0.90 $163,377.00
Disclosure

SEC source: 0001371285-18-000235 · wf-form4_154283966738177.xml · derivative · entry 3

RAWLINGS DARRYL · CIK 0001611679 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 181,530 shares

Expires 2018-12-04

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_date: The option is fully vested.

Read SEC document
November 19, 2018 Filed Nov 21, 2018 22:34 UTC
RAWLINGS DARRYLDirector · President and CEO
SaleCommon Stock 81,053 $25.78 $2,089,578.76
Disclosure

SEC source: 0001371285-18-000235 · wf-form4_154283966738177.xml · nonDerivative · entry 2

RAWLINGS DARRYL · CIK 0001611679 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,571,421

F1 · kind: The sale reported was effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on August 7, 2018, in order to fund the exercise price and associated taxes on the stock options set to expire if not exercised on, or prior to, December 2018. Accordingly, the reporting person had no discretion with regard to the timing of the transaction.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $24.80 to $26.35 per share, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

Read SEC document
November 19, 2018 Filed Nov 21, 2018 22:34 UTC
RAWLINGS DARRYLDirector · President and CEO
Exercise / conversionCommon Stock 181,530 $0.90 $163,377.00
Disclosure

SEC source: 0001371285-18-000235 · wf-form4_154283966738177.xml · nonDerivative · entry 1

RAWLINGS DARRYL · CIK 0001611679 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,652,474

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The sale reported was effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on August 7, 2018, in order to fund the exercise price and associated taxes on the stock options set to expire if not exercised on, or prior to, December 2018. Accordingly, the reporting person had no discretion with regard to the timing of the transaction.

Read SEC document
November 15, 2018 Filed Nov 20, 2018 00:11 UTC
RAWLINGS DARRYLDirector · President and CEO
Exercise / conversionStock Option (right to buy) · Derivative 181,531 $0.90 Strike: $0.90 $163,377.90
Disclosure

SEC source: 0001371285-18-000231 · wf-form4_154267270006823.xml · derivative · entry 4

RAWLINGS DARRYL · CIK 0001611679 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 181,530

Underlying: Common Stock · 181,531 shares

Expires 2018-12-04

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F5 · derivative.exercise_date: The option is fully vested.

Read SEC document
November 15, 2018 Filed Nov 20, 2018 00:11 UTC
RAWLINGS DARRYLDirector · President and CEO
SaleCommon Stock 4,000 $24.18 $96,720.00
Disclosure

SEC source: 0001371285-18-000231 · wf-form4_154267270006823.xml · nonDerivative · entry 3

RAWLINGS DARRYL · CIK 0001611679 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,470,944

F3 · kind: The sales reported were effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on November 7, 2017, in order to implement a plan of financial diversification. Accordingly, the reporting person had no discretion with regard to the timing of the transaction. In aggregate, the reporting person's plan is Rule 10b5-1 trading plan is part of a diversification strategy on the part of the reporting person to diversify up to 25% of the reporting person's holdings as of the date of the Company's initial public offering in July 2014 from the inception of the Rule 10b5-1 trading plan through 2025.

F4 · price: All the shares reported in Column 4 were purchased at the exact price disclosed.

Read SEC document
November 15, 2018 Filed Nov 20, 2018 00:11 UTC
RAWLINGS DARRYLDirector · President and CEO
SaleCommon Stock 81,053 $23.58 $1,911,586.37
Disclosure

SEC source: 0001371285-18-000231 · wf-form4_154267270006823.xml · nonDerivative · entry 2

RAWLINGS DARRYL · CIK 0001611679 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,474,944

F1 · kind: The sale reported was effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on August 7, 2018, in order to fund the exercise price and associated taxes on the stock options set to expire if not exercised on, or prior to, December 2018. Accordingly, the reporting person had no discretion with regard to the timing of the transaction.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $22.58 to $23.93 per share, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

Read SEC document
November 15, 2018 Filed Nov 20, 2018 00:11 UTC
RAWLINGS DARRYLDirector · President and CEO
Exercise / conversionCommon Stock 181,531 $0.90 $163,377.90
Disclosure

SEC source: 0001371285-18-000231 · wf-form4_154267270006823.xml · nonDerivative · entry 1

RAWLINGS DARRYL · CIK 0001611679 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,555,997

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The sale reported was effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on August 7, 2018, in order to fund the exercise price and associated taxes on the stock options set to expire if not exercised on, or prior to, December 2018. Accordingly, the reporting person had no discretion with regard to the timing of the transaction.

Read SEC document
November 13, 2018 Filed Nov 15, 2018 18:01 UTC PurchaseCommon Stock 1,000 $25.44 $25,439.40
Disclosure

SEC source: 0001371285-18-000229 · wf-form4_154232289263111.xml · nonDerivative · entry 1

DAVIDSON JACQUELINE L · CIK 0001187326 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,000

F1 · price: All the shares reported in Column 4 were purchased at the exact price disclosed.

Read SEC document
November 13, 2018 Filed Nov 15, 2018 23:01 UTC PurchaseCommon Stock 19,000 $25.60 $486,352.50
Disclosure

SEC source: 0001371285-18-000228 · wf-form4_154232285815600.xml · nonDerivative · entry 3

Ferracone Robin A · CIK 0001560444 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By Robin A. Ferracone TTEE of the Robin A. Ferracone Living Trust dtd 6/3/2002

Disclosed balance after: 54,056

F3 · price: The reported price in Column 4 is the weighted average price. These shares were purchased in multiple transactions at prices ranging from $25.070 to $25.80 per share, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the range set forth in this footnote.

F2 · ownership.nature: Shares held of record by Robin A. Ferracone TTEE of the Robin A. Ferracone Living Trust dtd 6/3/2002, of which the reporting person is a beneficiary.

Read SEC document
November 12, 2018 Filed Nov 14, 2018 22:20 UTC
RAWLINGS DARRYLDirector · President and CEO
Exercise / conversionStock Option (right to buy) · Derivative 181,531 $0.90 Strike: $0.90 $163,377.90
Disclosure

SEC source: 0001371285-18-000225 · wf-form4_154223399850846.xml · derivative · entry 3

RAWLINGS DARRYL · CIK 0001611679 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 363,061

Underlying: Common Stock · 181,531 shares

Expires 2018-12-04

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_date: The option is fully vested.

Read SEC document
November 12, 2018 Filed Nov 14, 2018 22:20 UTC
RAWLINGS DARRYLDirector · President and CEO
SaleCommon Stock 81,054 $25.47 $2,064,177.90
Disclosure

SEC source: 0001371285-18-000225 · wf-form4_154223399850846.xml · nonDerivative · entry 2

RAWLINGS DARRYL · CIK 0001611679 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,374,466

F1 · kind: The sale reported was effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on August 7, 2018, in order to fund the exercise price and associated taxes on the stock options set to expire if not exercised on, or prior to, December 2018. Accordingly, the reporting person had no discretion with regard to the timing of the transaction.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $24.12 to $27.52 per share, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

Read SEC document
November 12, 2018 Filed Nov 14, 2018 22:20 UTC
RAWLINGS DARRYLDirector · President and CEO
Exercise / conversionCommon Stock 181,531 $0.90 $163,377.90
Disclosure

SEC source: 0001371285-18-000225 · wf-form4_154223399850846.xml · nonDerivative · entry 1

RAWLINGS DARRYL · CIK 0001611679 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,455,520

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The sale reported was effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on August 7, 2018, in order to fund the exercise price and associated taxes on the stock options set to expire if not exercised on, or prior to, December 2018. Accordingly, the reporting person had no discretion with regard to the timing of the transaction.

Read SEC document
November 02, 2018 Filed Nov 5, 2018 22:49 UTC
Tooth MargaretChief Marketing Officer
Exercise / conversionStock Option (right to buy) · Derivative 150 $4.80 Strike: $4.80 $720.00
Disclosure

SEC source: 0001371285-18-000214 · wf-form4_154145814368177.xml · derivative · entry 3

Tooth Margaret · CIK 0001657025 · Chief Marketing Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,550

Underlying: Common Stock · 150 shares

Expires 2023-11-07

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The exercise and sale reported were effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on May 31, 2018, in order to implement a plan of financial diversification. Accordingly, the reporting person had no discretion with regard to the timing of the transaction.

F2 · derivative.exercise_date: The option vested as to 25% of the total shares on October 7, 2014, and then 2.0833% of the total shares vested monthly thereafter, with 100% of the total shares vested and exercisable on October 7, 2017, subject to the reporting person's provision of service to the issuer on each vesting date.

Read SEC document
November 02, 2018 Filed Nov 5, 2018 22:49 UTC
Tooth MargaretChief Marketing Officer
SaleCommon Stock 150 $24.00 $3,600.00
Disclosure

SEC source: 0001371285-18-000214 · wf-form4_154145814368177.xml · nonDerivative · entry 2

Tooth Margaret · CIK 0001657025 · Chief Marketing Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2

F1 · kind: The exercise and sale reported were effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on May 31, 2018, in order to implement a plan of financial diversification. Accordingly, the reporting person had no discretion with regard to the timing of the transaction.

Read SEC document
November 02, 2018 Filed Nov 5, 2018 22:49 UTC
Tooth MargaretChief Marketing Officer
Exercise / conversionCommon Stock 150 $4.80 $720.00
Disclosure

SEC source: 0001371285-18-000214 · wf-form4_154145814368177.xml · nonDerivative · entry 1

Tooth Margaret · CIK 0001657025 · Chief Marketing Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 152

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The exercise and sale reported were effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on May 31, 2018, in order to implement a plan of financial diversification. Accordingly, the reporting person had no discretion with regard to the timing of the transaction.

Read SEC document
October 31, 2018 Filed Nov 2, 2018 21:04 UTC
RAWLINGS DARRYLDirector · President and CEO
SaleCommon Stock 4,000 $25.81 $103,225.20
Disclosure

SEC source: 0001371285-18-000212 · wf-form4_154119267517526.xml · nonDerivative · entry 1

RAWLINGS DARRYL · CIK 0001611679 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,273,989

F1 · kind: The sales reported were effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on November 7, 2017, in order to implement a plan of financial diversification. Accordingly, the reporting person had no discretion with regard to the timing of the transaction. In aggregate, the reporting person's plan is Rule 10b5-1 trading plan is part of a diversification strategy on the part of the reporting person to diversify up to 25% of the reporting person's holdings as of the date of the Company's initial public offering in July 2014 from the inception of the Rule 10b5-1 trading plan through 2025.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $25.10 to $26.34 per share, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

Read SEC document
October 12, 2018 Filed Oct 16, 2018 21:10 UTC
RAWLINGS DARRYLDirector · President and CEO
SaleCommon Stock 4,000 $29.04 $116,160.00
Disclosure

SEC source: 0001371285-18-000206 · wf-form4_153972420147935.xml · nonDerivative · entry 1

RAWLINGS DARRYL · CIK 0001611679 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,277,989

F1 · kind: The sales reported were effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on November 7, 2017, in order to implement a plan of financial diversification. Accordingly, the reporting person had no discretion with regard to the timing of the transaction. In aggregate, the reporting person's plan is Rule 10b5-1 trading plan is part of a diversification strategy on the part of the reporting person to diversify up to 25% of the reporting person's holdings as of the date of the Company's initial public offering in July 2014 from the inception of the Rule 10b5-1 trading plan through 2025.

Read SEC document
October 02, 2018 Filed Oct 4, 2018 21:05 UTC
Tooth MargaretChief Marketing Officer
Exercise / conversionStock Option (right to buy) · Derivative 150 $4.80 Strike: $4.80 $720.00
Disclosure

SEC source: 0001371285-18-000204 · wf-form4_153868712947010.xml · derivative · entry 3

Tooth Margaret · CIK 0001657025 · Chief Marketing Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,700

Underlying: Common Stock · 150 shares

Expires 2023-11-07

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The exercise and sale reported were effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on May 31, 2018, in order to implement a plan of financial diversification. Accordingly, the reporting person had no discretion with regard to the timing of the transaction.

F2 · derivative.exercise_date: The option vested as to 25% of the total shares on October 7, 2014, and then 2.0833% of the total shares vested monthly thereafter, with 100% of the total shares vested and exercisable on October 7, 2017, subject to the reporting person's provision of service to the issuer on each vesting date.

Read SEC document
October 02, 2018 Filed Oct 4, 2018 21:05 UTC
Tooth MargaretChief Marketing Officer
SaleCommon Stock 150 $33.39 $5,008.50
Disclosure

SEC source: 0001371285-18-000204 · wf-form4_153868712947010.xml · nonDerivative · entry 2

Tooth Margaret · CIK 0001657025 · Chief Marketing Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2

F1 · kind: The exercise and sale reported were effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on May 31, 2018, in order to implement a plan of financial diversification. Accordingly, the reporting person had no discretion with regard to the timing of the transaction.

Read SEC document
October 02, 2018 Filed Oct 4, 2018 21:05 UTC
Tooth MargaretChief Marketing Officer
Exercise / conversionCommon Stock 150 $4.80 $720.00
Disclosure

SEC source: 0001371285-18-000204 · wf-form4_153868712947010.xml · nonDerivative · entry 1

Tooth Margaret · CIK 0001657025 · Chief Marketing Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 152

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The exercise and sale reported were effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on May 31, 2018, in order to implement a plan of financial diversification. Accordingly, the reporting person had no discretion with regard to the timing of the transaction.

Read SEC document
September 30, 2018 Filed Oct 2, 2018 21:04 UTC Exercise / conversionRestricted Stock Unit (RSU) · Derivative 331 $0.00 Strike: $28.01 $0.00
Disclosure

SEC source: 0001371285-18-000200 · wf-form4_153851422572373.xml · derivative · entry 2

RUBIN HOWARD E · CIK 0001613034 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 332

Underlying: Restricted Stock Unit (RSU) · 331 shares

Expires 2018-12-31

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_date: The RSU vests and will convert into common stock of the Issuer as to 25% of the total shares on each of March 31, 2018, June 30, 2018, September 30, 2018, and December 31, 2018, subject to continued service through each vesting date.

Read SEC document
September 30, 2018 Filed Oct 2, 2018 21:04 UTC Exercise / conversionCommon Stock 331 $0.00 $0.00
Disclosure

SEC source: 0001371285-18-000200 · wf-form4_153851422572373.xml · nonDerivative · entry 1

RUBIN HOWARD E · CIK 0001613034 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 250,993

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: The RSU converts into common stock on a one-for-one basis.

Read SEC document
September 30, 2018 Filed Oct 2, 2018 17:04 UTC
LOW MURRAY BDirector
Exercise / conversionRestricted Stock Unit (RSU) · Derivative 751 $0.00 Strike: $28.01 $0.00
Disclosure

SEC source: 0001371285-18-000201 · wf-form4_153851425235235.xml · derivative · entry 2

LOW MURRAY B · CIK 0001231933 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 752

Underlying: Restricted Stock Unit (RSU) · 751 shares

Expires 2018-12-31

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_date: The RSU vests and will convert into common stock of the Issuer as to 25% of the total shares on each of March 31, 2018, June 30, 2018, September 30, 2018, and December 31, 2018, subject to continued service through each vesting date.

Read SEC document
September 30, 2018 Filed Oct 2, 2018 17:04 UTC
LOW MURRAY BDirector
Exercise / conversionCommon Stock 751 $0.00 $0.00
Disclosure

SEC source: 0001371285-18-000201 · wf-form4_153851425235235.xml · nonDerivative · entry 1

LOW MURRAY B · CIK 0001231933 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 190,533

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: The RSU converts into common stock on a one-for-one basis.

Read SEC document
September 30, 2018 Filed Oct 2, 2018 17:03 UTC
Levitan DanDirector
Exercise / conversionRestricted Stock Unit (RSU) · Derivative 663 $0.00 Strike: $28.01 $0.00
Disclosure

SEC source: 0001371285-18-000199 · wf-form4_153851419893684.xml · derivative · entry 2

LEVITAN DAN · CIK 0001202435 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 663

Underlying: Restricted Stock Unit (RSU) · 663 shares

Expires 2018-12-31

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_date: The RSU vests and will convert into common stock of the Issuer as to 25% of the total shares on each of March 31, 2018, June 30, 2018, September 30, 2018, and December 31, 2018, subject to continued service through each vesting date.

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September 30, 2018 Filed Oct 2, 2018 17:03 UTC
Levitan DanDirector
Exercise / conversionCommon Stock 663 $0.00 $0.00
Disclosure

SEC source: 0001371285-18-000199 · wf-form4_153851419893684.xml · nonDerivative · entry 1

LEVITAN DAN · CIK 0001202435 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 104,550

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: The RSU converts into common stock on a one-for-one basis.

Read SEC document
September 30, 2018 Filed Oct 2, 2018 21:04 UTC
DOAK MICHAELDirector
Exercise / conversionRestricted Stock Unit (RSU) · Derivative 663 $0.00 Strike: $28.01 $0.00
Disclosure

SEC source: 0001371285-18-000202 · wf-form4_153851427895328.xml · derivative · entry 2

DOAK MICHAEL · CIK 0001611672 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 663

Underlying: Restricted Stock Unit (RSU) · 663 shares

Expires 2018-12-31

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_date: The RSU vests and will convert into common stock of the Issuer as to 25% of the total shares on each of March 31, 2018, June 30, 2018, September 30, 2018, and December 31, 2018, subject to continued service through each vesting date.

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September 30, 2018 Filed Oct 2, 2018 21:04 UTC
DOAK MICHAELDirector
Exercise / conversionCommon Stock 663 $0.00 $0.00
Disclosure

SEC source: 0001371285-18-000202 · wf-form4_153851427895328.xml · nonDerivative · entry 1

DOAK MICHAEL · CIK 0001611672 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,988

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: The RSU converts into common stock on a one-for-one basis.

Read SEC document
September 30, 2018 Filed Oct 2, 2018 21:03 UTC
Cohen Chad MDirector
Exercise / conversionRestricted Stock Unit (RSU) · Derivative 796 $0.00 Strike: $28.01 $0.00
Disclosure

SEC source: 0001371285-18-000198 · wf-form4_153851417357929.xml · derivative · entry 2

Cohen Chad M · CIK 0001524314 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 796

Underlying: Restricted Stock Unit (RSU) · 796 shares

Expires 2018-12-31

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_date: The RSU vests and will convert into common stock of the Issuer as to 25% of the total shares on each of March 31, 2018, June 30, 2018, September 30, 2018, and December 31, 2018, subject to continued service through each vesting date.

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September 30, 2018 Filed Oct 2, 2018 21:03 UTC
Cohen Chad MDirector
Exercise / conversionCommon Stock 796 $0.00 $0.00
Disclosure

SEC source: 0001371285-18-000198 · wf-form4_153851417357929.xml · nonDerivative · entry 1

Cohen Chad M · CIK 0001524314 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,385

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: The RSU converts into common stock on a one-for-one basis.

Read SEC document
September 30, 2018 Filed Oct 2, 2018 21:02 UTC Exercise / conversionRestricted Stock Unit (RSU) · Derivative 751 $0.00 Strike: $28.01 $0.00
Disclosure

SEC source: 0001371285-18-000197 · wf-form4_153851414829417.xml · derivative · entry 2

Ferracone Robin A · CIK 0001560444 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 752

Underlying: Restricted Stock Unit (RSU) · 751 shares

Expires 2018-12-31

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_date: The RSU vests and will convert into common stock of the Issuer as to 25% of the total shares on each of March 31, 2018, June 30, 2018, September 30, 2018, and December 31, 2018, subject to continued service through each vesting date.

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September 30, 2018 Filed Oct 2, 2018 21:02 UTC Exercise / conversionCommon Stock 751 $0.00 $0.00
Disclosure

SEC source: 0001371285-18-000197 · wf-form4_153851414829417.xml · nonDerivative · entry 1

Ferracone Robin A · CIK 0001560444 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,252

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: The RSU converts into common stock on a one-for-one basis.

Read SEC document
September 30, 2018 Filed Oct 2, 2018 21:02 UTC Exercise / conversionRestricted Stock Unit (RSU) · Derivative 663 $0.00 Strike: $28.01 $0.00
Disclosure

SEC source: 0001371285-18-000196 · wf-form4_153851412305056.xml · derivative · entry 2

LINDSLEY H HAYS · CIK 0001611674 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 663

Underlying: Restricted Stock Unit (RSU) · 663 shares

Expires 2018-12-31

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_date: The RSU vests and will convert into common stock of the Issuer as to 25% of the total shares on each of March 31, 2018, June 30, 2018, September 30, 2018, and December 31, 2018, subject to continued service through each vesting date.

Read SEC document
September 30, 2018 Filed Oct 2, 2018 21:02 UTC Exercise / conversionCommon Stock 663 $0.00 $0.00
Disclosure

SEC source: 0001371285-18-000196 · wf-form4_153851412305056.xml · nonDerivative · entry 1

LINDSLEY H HAYS · CIK 0001611674 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,988

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: The RSU converts into common stock on a one-for-one basis.

Read SEC document
September 26, 2018 Filed Sep 28, 2018 20:36 UTC
RAWLINGS DARRYLDirector · President and CEO
SaleCommon Stock 4,000 $36.81 $147,240.00
Disclosure

SEC source: 0001371285-18-000188 · wf-form4_153816697925780.xml · nonDerivative · entry 1

RAWLINGS DARRYL · CIK 0001611679 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,281,989

F1 · kind: The sales reported were effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on November 7, 2017, in order to implement a plan of financial diversification. Accordingly, the reporting person had no discretion with regard to the timing of the transaction. In aggregate, the reporting person's plan is Rule 10b5-1 trading plan is part of a diversification strategy on the part of the reporting person to diversify up to 25% of the reporting person's holdings as of the date of the Company's initial public offering in July 2014 from the inception of the Rule 10b5-1 trading plan through 2025.

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September 11, 2018 Filed Sep 13, 2018 21:19 UTC
RAWLINGS DARRYLDirector · President and CEO
SaleCommon Stock 4,000 $34.74 $138,970.00
Disclosure

SEC source: 0001371285-18-000186 · wf-form4_153687353803739.xml · nonDerivative · entry 1

RAWLINGS DARRYL · CIK 0001611679 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,285,989

F1 · kind: The sales reported were effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on November 7, 2017, in order to implement a plan of financial diversification. Accordingly, the reporting person had no discretion with regard to the timing of the transaction. In aggregate, the reporting person's plan is Rule 10b5-1 trading plan is part of a diversification strategy on the part of the reporting person to diversify up to 25% of the reporting person's holdings as of the date of the Company's initial public offering in July 2014 from the inception of the Rule 10b5-1 trading plan through 2025.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $34.15 to $35.54 per share, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

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September 04, 2018 Filed Sep 6, 2018 22:18 UTC
Tooth MargaretChief Marketing Officer
Exercise / conversionStock Option (right to buy) · Derivative 150 $4.80 Strike: $4.80 $720.00
Disclosure

SEC source: 0001371285-18-000179 · wf-form4_153627230083903.xml · derivative · entry 3

Tooth Margaret · CIK 0001657025 · Chief Marketing Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,850

Underlying: Common Stock · 150 shares

Expires 2023-11-07

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The exercise and sale reported were effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on May 31, 2018, in order to implement a plan of financial diversification. Accordingly, the reporting person had no discretion with regard to the timing of the transaction.

F2 · derivative.exercise_date: The option vested as to 25% of the total shares on October 7, 2014, and then 2.0833% of the total shares vested monthly thereafter, with 100% of the total shares vested and exercisable on October 7, 2017, subject to the reporting person's provision of service to the issuer on each vesting date.

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September 04, 2018 Filed Sep 6, 2018 22:18 UTC
Tooth MargaretChief Marketing Officer
SaleCommon Stock 150 $38.38 $5,757.00
Disclosure

SEC source: 0001371285-18-000179 · wf-form4_153627230083903.xml · nonDerivative · entry 2

Tooth Margaret · CIK 0001657025 · Chief Marketing Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2

F1 · kind: The exercise and sale reported were effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on May 31, 2018, in order to implement a plan of financial diversification. Accordingly, the reporting person had no discretion with regard to the timing of the transaction.

Read SEC document
September 04, 2018 Filed Sep 6, 2018 22:18 UTC
Tooth MargaretChief Marketing Officer
Exercise / conversionCommon Stock 150 $4.80 $720.00
Disclosure

SEC source: 0001371285-18-000179 · wf-form4_153627230083903.xml · nonDerivative · entry 1

Tooth Margaret · CIK 0001657025 · Chief Marketing Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 152

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The exercise and sale reported were effected pursuant to a Rule 10b5-1 trading plan adopted by reporting person on May 31, 2018, in order to implement a plan of financial diversification. Accordingly, the reporting person had no discretion with regard to the timing of the transaction.

Read SEC document
August 31, 2018 Filed Sep 5, 2018 18:03 UTC
Levitan DanDirector
OtherCommon Stock 4,577 $0.00 $0.00
Disclosure

SEC source: 0001144204-18-048162 · tv502382_form4.xml · nonDerivative · entry 8

LEVITAN DAN · CIK 0001202435 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 103,887

F13 · kind: Shares acquired by the reporting person in connection with the distribution of such shares to the partners of Maveron Associates.

Read SEC document
August 31, 2018 Filed Sep 5, 2018 18:03 UTC
Levitan DanDirector
OtherCommon Stock 109 $0.00 $0.00
Disclosure

SEC source: 0001144204-18-048162 · tv502382_form4.xml · nonDerivative · entry 7

LEVITAN DAN · CIK 0001202435 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · See footnote

Disclosed balance after: 4,267

F11 · kind: Shares acquired by Maveron LLC in connection with the distribution of such shares to the partners of Maveron Associates.

F12 · ownership.nature: Shares are owned directly by Maveron LLC. The reporting person is a member of Maveron LLC, and may be deemed to share voting and investment power over the securities held by Maveron LLC. The reporting person disclaims beneficial ownership over such securities except to the extent of his pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission of beneficial ownership of the reported securities for purposes of Section 16 or for any other purposes.

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August 31, 2018 Filed Sep 5, 2018 18:03 UTC
Levitan DanDirector
OtherCommon Stock 1,277 $0.00 $0.00
Disclosure

SEC source: 0001144204-18-048162 · tv502382_form4.xml · nonDerivative · entry 6

LEVITAN DAN · CIK 0001202435 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · See footnote

Disclosed balance after: 4,661

F9 · kind: Maveron GP distributed for no consideration of 1,277 shares of common stock of the issuer to its members on August 31, 2018.

F10 · ownership.nature: Shares owned directly by Maveron GP.

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August 31, 2018 Filed Sep 5, 2018 18:03 UTC
Levitan DanDirector
OtherCommon Stock 90 $0.00 $0.00
Disclosure

SEC source: 0001144204-18-048162 · tv502382_form4.xml · nonDerivative · entry 5

LEVITAN DAN · CIK 0001202435 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · See footnote

Disclosed balance after: 5,938

F8 · kind: Shares acquired and owned directly by Maveron GP in connection with the distribution of such shares to the partners of Maveron Entrepreneurs. The reporting person disclaims beneficial ownership over such securities except to the extent of his pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission of beneficial ownership of the reported securities for purposes of Section 16 or for any other purposes.

F8 · ownership.nature: Shares acquired and owned directly by Maveron GP in connection with the distribution of such shares to the partners of Maveron Entrepreneurs. The reporting person disclaims beneficial ownership over such securities except to the extent of his pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission of beneficial ownership of the reported securities for purposes of Section 16 or for any other purposes.

Read SEC document
August 31, 2018 Filed Sep 5, 2018 18:03 UTC
Levitan DanDirector
OtherCommon Stock 8,992 $0.00 $0.00
Disclosure

SEC source: 0001144204-18-048162 · tv502382_form4.xml · nonDerivative · entry 4

LEVITAN DAN · CIK 0001202435 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · See footnote

Disclosed balance after: 46,889

F6 · kind: Maveron III Entrepreneurs Fund, L.P. ("Maveron Entrepreneurs") made pro rata distributions for no consideration of 8,992 shares of common stock of the issuer to its partners on August 31, 2018.

F7 · ownership.nature: Shares are owned directly by Maveron Entrepreneurs. The reporting person, together with Clayton Lewis, Peter McCormick and Jason Stoffer, are members of Maveron GP, which is the general partner of Maveron Entrepreneurs, and may be deemed to share voting and investment power over the securities held by Maveron Entrepreneurs. The reporting person disclaims beneficial ownership over such securities except to the extent of his pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission of beneficial ownership of the reported securities for purposes of Section 16 or for any other purposes.

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Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.