Tapewire

NYSE · USD

RDDT

Reddit, Inc.

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Tapewire entity
1075
SEC CIK
0001713445
Parsed reports
302

Last 12 months

Inside the activity.

4 purchase rows · 465 sale rows

Disclosed non-derivative P/S rows, by transaction month. Includes amendments and private transactions.
Monthly counts
MonthPurchasesSales
Nov 2025071
Dec 2025061
Jan 2026078
Feb 2026357
Mar 2026134
Apr 2026020
May 2026030
Jun 2026024
Jul 2026027
Aug 2026033
Sep 2026021
Oct 202609

Latest available

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateOwner / reported roleActivity / securityShares / unitsReported priceReported valueDetails
October 13, 2026 Filed Oct 15, 2026 22:00 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
Exercise / conversionStock Option (Right to Buy) · Derivative 17,308 $0.00 Strike: $25.29 $0.00
Disclosure

SEC source: 0001827011-26-000043 · wk-form4_1792101651.xml · derivative · entry 14

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 993,331

Underlying: Class A Common Stock · 17,308 shares

Expires 2033-12-25

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F12 · derivative.exercise_date: The option vests over five years on each quarterly anniversary of December 25, 2023, subject to the Reporting Person's continued employment or service relationship with the Issuer on each such vesting date.

Read SEC document
October 13, 2026 Filed Oct 15, 2026 22:00 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 500 $163.72 $81,860.00
Disclosure

SEC source: 0001827011-26-000043 · wk-form4_1792101651.xml · nonDerivative · entry 10

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 336,432

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F10 · price: The sales were executed in multiple trades at prices ranging from $163.47 to $164.04.

Read SEC document
October 13, 2026 Filed Oct 15, 2026 22:00 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 700 $162.80 $113,960.00
Disclosure

SEC source: 0001827011-26-000043 · wk-form4_1792101651.xml · nonDerivative · entry 9

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 336,932

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F9 · price: The sales were executed in multiple trades at prices ranging from $162.47 to $163.18.

Read SEC document
October 13, 2026 Filed Oct 15, 2026 22:00 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 1,700 $161.98 $275,366.00
Disclosure

SEC source: 0001827011-26-000043 · wk-form4_1792101651.xml · nonDerivative · entry 8

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 337,632

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F8 · price: The sales were executed in multiple trades at prices ranging from $161.47 to $162.43.

Read SEC document
October 13, 2026 Filed Oct 15, 2026 22:00 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 1,800 $160.95 $289,710.00
Disclosure

SEC source: 0001827011-26-000043 · wk-form4_1792101651.xml · nonDerivative · entry 7

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 339,332

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F7 · price: The sales were executed in multiple trades at prices ranging from $160.44 to $161.35.

Read SEC document
October 13, 2026 Filed Oct 15, 2026 22:00 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 1,200 $159.76 $191,712.00
Disclosure

SEC source: 0001827011-26-000043 · wk-form4_1792101651.xml · nonDerivative · entry 6

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 341,132

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F6 · price: The sales were executed in multiple trades at prices ranging from $159.42 to $160.16.

Read SEC document
October 13, 2026 Filed Oct 15, 2026 22:00 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 2,500 $158.84 $397,100.00
Disclosure

SEC source: 0001827011-26-000043 · wk-form4_1792101651.xml · nonDerivative · entry 5

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 342,332

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F5 · price: The sales were executed in multiple trades at prices ranging from $158.37 to $159.34.

Read SEC document
October 13, 2026 Filed Oct 15, 2026 22:00 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 4,200 $157.61 $661,962.00
Disclosure

SEC source: 0001827011-26-000043 · wk-form4_1792101651.xml · nonDerivative · entry 4

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 344,832

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F4 · price: The sales were executed in multiple trades at prices ranging from $157.10 to $158.03.

Read SEC document
October 13, 2026 Filed Oct 15, 2026 22:00 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 1,300 $156.47 $203,411.00
Disclosure

SEC source: 0001827011-26-000043 · wk-form4_1792101651.xml · nonDerivative · entry 3

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 349,032

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F3 · price: The sales were executed in multiple trades at prices ranging from $156.07 to $156.95.

Read SEC document
October 13, 2026 Filed Oct 15, 2026 22:00 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 3,408 $155.33 $529,364.64
Disclosure

SEC source: 0001827011-26-000043 · wk-form4_1792101651.xml · nonDerivative · entry 2

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 350,332

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F2 · price: The sales were executed in multiple trades at prices ranging from $155.06 to $155.99. The price reported reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price within the ranges set forth in footnotes 2 to 10 to this Form 4.

Read SEC document
October 13, 2026 Filed Oct 15, 2026 22:00 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
Exercise / conversionClass A Common Stock 17,308 $25.29 $437,719.32
Disclosure

SEC source: 0001827011-26-000043 · wk-form4_1792101651.xml · nonDerivative · entry 1

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 353,740

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

Read SEC document
October 05, 2026 Filed Oct 7, 2026 22:12 UTC GrantClass A common stock, par value $0.0001 per share 115 $0.00 $0.00
Disclosure

SEC source: 0001713445-26-000111 · wk-form4_1791411147.xml · nonDerivative · entry 1

Newhouse Steven O · CIK 0001913168 · Director

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 13,302

F1 · shares: The shares are fully vested and will be settled in shares of the Issuer's Class A Common Stock either (i) on a date selected by the Reporting Person pursuant to the Issuer's Amended and Restated Non-Employee Director Compensation Program (the "Program"), or (ii) as otherwise provided by the Program.

Read SEC document
October 05, 2026 Filed Oct 7, 2026 22:06 UTC GrantClass A Common Stock 284 $0.00 $0.00
Disclosure

SEC source: 0001326409-26-000007 · wk-form4_1791410806.xml · nonDerivative · entry 1

Habiger David C · CIK 0001326409 · Director

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 37,548

Read SEC document
October 05, 2026 Filed Oct 7, 2026 22:05 UTC GrantClass A Common Stock 122 $0.00 $0.00
Disclosure

SEC source: 0001237450-26-000008 · wk-form4_1791410728.xml · nonDerivative · entry 1

FILIKRUSHEL PATRICIA · CIK 0001237450 · Director

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 31,877

F1 · kind: The shares are fully vested and will be settled in shares of the Issuer's Class A Common Stock either (i) on a date selected by the Reporting Person pursuant to the Issuer's Amended and Restated Non-Employee Director Compensation Program (the "Program"), or (ii) as otherwise provided by the Program.

Read SEC document
October 05, 2026 Filed Oct 7, 2026 22:04 UTC GrantClass A Common Stock 107 $0.00 $0.00
Disclosure

SEC source: 0001924581-26-000007 · wk-form4_1791410658.xml · nonDerivative · entry 1

Gale Mary Porter · CIK 0001924581 · Director

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 9,866

Read SEC document
October 05, 2026 Filed Oct 7, 2026 22:03 UTC GrantClass A Common Stock 103 $0.00 $0.00
Disclosure

SEC source: 0001835628-26-000010 · wk-form4_1791410633.xml · nonDerivative · entry 1

Seibel Michael · CIK 0001835628 · Director

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 5,539

Read SEC document
October 05, 2026 Filed Oct 7, 2026 22:02 UTC GrantClass A Common Stock 126 $0.00 $0.00
Disclosure

SEC source: 0001808740-26-000011 · wk-form4_1791410572.xml · nonDerivative · entry 1

FARRELL SARAH E · CIK 0001808740 · Director

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 9,988

Read SEC document
September 29, 2026 Filed Oct 2, 2026 02:15 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
Exercise / conversionStock Option (Right to Buy) · Derivative 17,308 $0.00 Strike: $25.29 $0.00
Disclosure

SEC source: 0001827011-26-000041 · wk-form4_1790892931.xml · derivative · entry 11

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 1,010,639

Underlying: Class A Common Stock · 17,308 shares

Expires 2033-12-25

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F9 · derivative.exercise_date: The option vests over five years on each quarterly anniversary of December 25, 2023, subject to the Reporting Person's continued employment or service relationship with the Issuer on each such vesting date.

Read SEC document
September 29, 2026 Filed Oct 2, 2026 02:15 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 324 $147.25 $47,709.00
Disclosure

SEC source: 0001827011-26-000041 · wk-form4_1790892931.xml · nonDerivative · entry 7

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 336,432

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F7 · price: The sales were executed in multiple trades at prices ranging from $147.17 to $147.43.

Read SEC document
September 29, 2026 Filed Oct 2, 2026 02:15 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 776 $146.62 $113,777.12
Disclosure

SEC source: 0001827011-26-000041 · wk-form4_1790892931.xml · nonDerivative · entry 6

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 336,756

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F6 · price: The sales were executed in multiple trades at prices ranging from $146.17 to $147.16.

Read SEC document
September 29, 2026 Filed Oct 2, 2026 02:15 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 5,308 $145.46 $772,101.68
Disclosure

SEC source: 0001827011-26-000041 · wk-form4_1790892931.xml · nonDerivative · entry 5

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 337,532

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F5 · price: The sales were executed in multiple trades at prices ranging from $145.16 to $146.11.

Read SEC document
September 29, 2026 Filed Oct 2, 2026 02:15 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 8,100 $144.64 $1,171,584.00
Disclosure

SEC source: 0001827011-26-000041 · wk-form4_1790892931.xml · nonDerivative · entry 4

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 342,840

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F4 · price: The sales were executed in multiple trades at prices ranging from $144.15 to $145.14.

Read SEC document
September 29, 2026 Filed Oct 2, 2026 02:15 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 2,500 $143.78 $359,450.00
Disclosure

SEC source: 0001827011-26-000041 · wk-form4_1790892931.xml · nonDerivative · entry 3

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 350,940

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F3 · price: The sales were executed in multiple trades at prices ranging from $143.15 to $144.13.

Read SEC document
September 29, 2026 Filed Oct 2, 2026 02:15 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 300 $142.44 $42,732.00
Disclosure

SEC source: 0001827011-26-000041 · wk-form4_1790892931.xml · nonDerivative · entry 2

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 353,440

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F2 · price: The sales were executed in multiple trades at prices ranging from $142.09 to $143.08. The price reported reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price within the ranges set forth in footnotes 2 to 7 to this Form 4.

Read SEC document
September 29, 2026 Filed Oct 2, 2026 02:15 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
Exercise / conversionClass A Common Stock 17,308 $25.29 $437,719.32
Disclosure

SEC source: 0001827011-26-000041 · wk-form4_1790892931.xml · nonDerivative · entry 1

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 353,740

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

Read SEC document
September 15, 2026 Filed Sep 17, 2026 22:02 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
Exercise / conversionStock Option (Right to Buy) · Derivative 17,308 $0.00 Strike: $25.29 $0.00
Disclosure

SEC source: 0001713445-26-000109 · wk-form4_1789682506.xml · derivative · entry 11

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 1,027,947

Underlying: Class A Common Stock · 17,308 shares

Expires 2033-12-25

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F9 · derivative.exercise_date: The option vests over five years on each quarterly anniversary of December 25, 2023, subject to the Reporting Person's continued employment or service relationship with the Issuer on each such vesting date.

Read SEC document
September 15, 2026 Filed Sep 17, 2026 22:02 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 300 $163.64 $49,092.00
Disclosure

SEC source: 0001713445-26-000109 · wk-form4_1789682506.xml · nonDerivative · entry 7

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 336,432

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F7 · price: The sales were executed in multiple trades at prices ranging from $163.37 to $163.78.

Read SEC document
September 15, 2026 Filed Sep 17, 2026 22:02 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 1,400 $162.81 $227,934.00
Disclosure

SEC source: 0001713445-26-000109 · wk-form4_1789682506.xml · nonDerivative · entry 6

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 336,732

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F6 · price: The sales were executed in multiple trades at prices ranging from $162.35 to $163.21.

Read SEC document
September 15, 2026 Filed Sep 17, 2026 22:02 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 1,079 $160.99 $173,708.21
Disclosure

SEC source: 0001713445-26-000109 · wk-form4_1789682506.xml · nonDerivative · entry 5

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 338,132

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F5 · price: The sales were executed in multiple trades at prices ranging from $160.82 to $161.63.

Read SEC document
September 15, 2026 Filed Sep 17, 2026 22:02 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 6,027 $160.28 $966,007.56
Disclosure

SEC source: 0001713445-26-000109 · wk-form4_1789682506.xml · nonDerivative · entry 4

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 339,211

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F4 · price: The sales were executed in multiple trades at prices ranging from $159.77 to $160.76.

Read SEC document
September 15, 2026 Filed Sep 17, 2026 22:02 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 7,602 $159.44 $1,212,062.88
Disclosure

SEC source: 0001713445-26-000109 · wk-form4_1789682506.xml · nonDerivative · entry 3

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 345,238

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F3 · price: The sales were executed in multiple trades at prices ranging from $158.77 to $159.74.

Read SEC document
September 15, 2026 Filed Sep 17, 2026 22:02 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 900 $158.21 $142,389.00
Disclosure

SEC source: 0001713445-26-000109 · wk-form4_1789682506.xml · nonDerivative · entry 2

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 352,840

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

F2 · price: The sales were executed in multiple trades at prices ranging from $157.77 to $158.75. The price reported reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price within the ranges set forth in footnotes 2 to 7 to this Form 4.

Read SEC document
September 15, 2026 Filed Sep 17, 2026 22:02 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
Exercise / conversionClass A Common Stock 17,308 $25.29 $437,719.32
Disclosure

SEC source: 0001713445-26-000109 · wk-form4_1789682506.xml · nonDerivative · entry 1

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 353,740

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026.

Read SEC document
September 14, 2026 Filed Sep 16, 2026 22:15 UTC
Wong Jennifer L.Chief Operating Officer
Exercise / conversionStock Option (Right to Buy) · Derivative 43,547 $0.00 Strike: $20.76 $0.00
Disclosure

SEC source: 0001663651-26-000021 · wk-form4_1789596929.xml · derivative · entry 14

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 45,437

Underlying: Class A Common Stock · 43,547 shares

Expires 2031-05-20

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F11 · derivative.exercise_date: The stock option is fully vested and currently exercisable.

Read SEC document
September 14, 2026 Filed Sep 16, 2026 22:15 UTC
Wong Jennifer L.Chief Operating Officer
Exercise / conversionStock Option (Right to Buy) · Derivative 16,453 $0.00 Strike: $5.35 $0.00
Disclosure

SEC source: 0001663651-26-000021 · wk-form4_1789596929.xml · derivative · entry 13

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 16,453 shares

Expires 2028-06-12

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F11 · derivative.exercise_date: The stock option is fully vested and currently exercisable.

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September 14, 2026 Filed Sep 16, 2026 22:15 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 2,300 $165.90 $381,570.00
Disclosure

SEC source: 0001663651-26-000021 · wk-form4_1789596929.xml · nonDerivative · entry 11

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,012,226

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F10 · price: The sales were executed in multiple trades at prices ranging from $165.66 to $166.14.

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September 14, 2026 Filed Sep 16, 2026 22:15 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 6,500 $165.09 $1,073,085.00
Disclosure

SEC source: 0001663651-26-000021 · wk-form4_1789596929.xml · nonDerivative · entry 10

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,014,526

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F9 · price: The sales were executed in multiple trades at prices ranging from $164.65 to $165.62.

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September 14, 2026 Filed Sep 16, 2026 22:15 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 13,010 $164.17 $2,135,851.70
Disclosure

SEC source: 0001663651-26-000021 · wk-form4_1789596929.xml · nonDerivative · entry 9

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,021,026

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F8 · price: The sales were executed in multiple trades at prices ranging from $163.65 to $164.64.

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September 14, 2026 Filed Sep 16, 2026 22:15 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 8,690 $163.16 $1,417,860.40
Disclosure

SEC source: 0001663651-26-000021 · wk-form4_1789596929.xml · nonDerivative · entry 8

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,034,036

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F7 · price: The sales were executed in multiple trades at prices ranging from $162.65 to $163.64.

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September 14, 2026 Filed Sep 16, 2026 22:15 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 9,100 $162.34 $1,477,294.00
Disclosure

SEC source: 0001663651-26-000021 · wk-form4_1789596929.xml · nonDerivative · entry 7

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,042,726

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F6 · price: The sales were executed in multiple trades at prices ranging from $161.65 to $162.64.

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September 14, 2026 Filed Sep 16, 2026 22:15 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 3,500 $161.06 $563,710.00
Disclosure

SEC source: 0001663651-26-000021 · wk-form4_1789596929.xml · nonDerivative · entry 6

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,051,826

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F5 · price: The sales were executed in multiple trades at prices ranging from $160.50 to $161.48.

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September 14, 2026 Filed Sep 16, 2026 22:15 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 5,442 $159.84 $869,849.28
Disclosure

SEC source: 0001663651-26-000021 · wk-form4_1789596929.xml · nonDerivative · entry 5

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,055,326

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F4 · price: The sales were executed in multiple trades at prices ranging from $159.50 to $160.45.

Read SEC document
September 14, 2026 Filed Sep 16, 2026 22:15 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 8,758 $159.13 $1,393,660.54
Disclosure

SEC source: 0001663651-26-000021 · wk-form4_1789596929.xml · nonDerivative · entry 4

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,060,768

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F3 · price: The sales were executed in multiple trades at prices ranging from $158.50 to $159.49.

Read SEC document
September 14, 2026 Filed Sep 16, 2026 22:15 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 2,700 $158.04 $426,708.00
Disclosure

SEC source: 0001663651-26-000021 · wk-form4_1789596929.xml · nonDerivative · entry 3

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,069,526

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F2 · price: The sales were executed in multiple trades at prices ranging from $157.47 to $158.43. The price reported reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price within the ranges set forth in footnotes 2 to 10 to this Form 4.

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September 14, 2026 Filed Sep 16, 2026 22:15 UTC
Wong Jennifer L.Chief Operating Officer
Exercise / conversionClass A Common Stock 43,547 $20.76 $904,035.72
Disclosure

SEC source: 0001663651-26-000021 · wk-form4_1789596929.xml · nonDerivative · entry 2

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,072,226

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

Read SEC document
September 14, 2026 Filed Sep 16, 2026 22:15 UTC
Wong Jennifer L.Chief Operating Officer
Exercise / conversionClass A Common Stock 16,453 $5.35 $88,023.55
Disclosure

SEC source: 0001663651-26-000021 · wk-form4_1789596929.xml · nonDerivative · entry 1

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,028,679

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

Read SEC document
August 31, 2026 Filed Sep 2, 2026 22:37 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
Exercise / conversionStock Option (Right to Buy) · Derivative 18,000 $0.00 Strike: $25.29 $0.00
Disclosure

SEC source: 0001827011-26-000038 · wk-form4_1788388675.xml · derivative · entry 9

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 1,045,255

Underlying: Class A Common Stock · 18,000 shares

Expires 2033-12-25

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F7 · derivative.exercise_date: The option vests over five years on each quarterly anniversary of December 25, 2023, subject to the Reporting Person's continued employment or service relationship with the Issuer on each such vesting date.

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August 31, 2026 Filed Sep 2, 2026 22:37 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 100 $151.17 $15,117.00
Disclosure

SEC source: 0001827011-26-000038 · wk-form4_1788388675.xml · nonDerivative · entry 5

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 336,432

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F5 · price: The sale was executed in a single trade at a price of $151.17.

Read SEC document
August 31, 2026 Filed Sep 2, 2026 22:37 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 700 $149.59 $104,713.00
Disclosure

SEC source: 0001827011-26-000038 · wk-form4_1788388675.xml · nonDerivative · entry 4

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 336,532

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F4 · price: The sales were executed in multiple trades at prices ranging from $149.24 to $150.17.

Read SEC document
August 31, 2026 Filed Sep 2, 2026 22:37 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 7,000 $148.35 $1,038,450.00
Disclosure

SEC source: 0001827011-26-000038 · wk-form4_1788388675.xml · nonDerivative · entry 3

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 337,232

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F3 · price: The sales were executed in multiple trades at prices ranging from $148.01 to $148.94.

Read SEC document

Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.