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Everpure, Inc.

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3140
SEC CIK
0001474432
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621

Last 12 months

Inside the activity.

0 purchase rows · 189 sale rows

Disclosed non-derivative P/S rows, by transaction month. Includes amendments and private transactions.
Monthly counts
MonthPurchasesSales
Nov 202504
Dec 202504
Jan 202601
Feb 202600
Mar 202600
Apr 2026013
May 2026037
Jun 202609
Jul 2026014
Aug 2026058
Sep 2026022
Oct 2026027

Latest available

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateOwner / reported roleActivity / securityShares / unitsReported priceReported valueDetails
February 27, 2018 Filed Mar 1, 2018 23:05 UTC GrantClass A Common Stock 20,001 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-015179 · doc4.xml · nonDerivative · entry 1

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 201,170

F1 · shares: The shares of Class A Common Stock are to be acquired upon the vesting of a Performance-Based Restricted Stock Unit ("PRSU") award granted to the Reporting Person. The Issuer's Compensation Committee (the "Committee") authorized the issuance of the underlying Class A Common Stock based upon the Company's achievement against a financial target set by the Committee on March 30, 2017. The performance period for the award was February 1, 2017 to January 31, 2018, with vesting subject to a determination of performance achievement by the Committee, which was approved on February 27, 2018. As a result, this PRSU award shall vest in full on April 5, 2018, subject to Reporting Person's Continuous Service (as defined in the Issuer's 2015 Equity Incentive Plan) through such date.

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February 27, 2018 Filed Mar 1, 2018 23:03 UTC GrantClass A Common Stock 20,001 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-015176 · doc4.xml · nonDerivative · entry 3

Dietzen Scott · CIK 0001651908 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 169,199

F3 · shares: The shares of Class A Common Stock are to be acquired upon the vesting of a PRSU award granted to the Reporting Person. The Committee authorized the issuance of the underlying Class A Common Stock based upon the Company's achievement level against a financial target set by the Committee on March 30, 2017. The performance period for the award was February 1, 2017 to January 31, 2018, with vesting subject to a determination of performance achievement by the Committee, which was approved on February 27, 2018. As a result, 1/4th of this PRSU award shall vest on each of July 5, 2019, October 5, 2019, January 5, 2020 and April 5, 2020, subject to the Reporting Person's Continuous Service (as defined in the Issuer's 2015 Equity Incentive Plan) through such dates.

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February 27, 2018 Filed Mar 1, 2018 23:03 UTC GrantClass A Common Stock 20,001 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-015176 · doc4.xml · nonDerivative · entry 2

Dietzen Scott · CIK 0001651908 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 149,198

F2 · shares: The shares of Class A Common Stock are to be acquired upon the vesting of a PRSU award granted to the Reporting Person. The Committee authorized the issuance of the underlying Class A Common Stock based upon the Company's achievement level against a financial target set by the Committee on March 30, 2017. The performance period for the award was February 1, 2017 to January 31, 2018, with vesting subject to a determination of performance achievement by the Committee, which was approved on February 27, 2018. As a result, 1/4th of this PRSU award shall vest on each of July 5, 2018, October 5, 2018, January 5, 2019 and April 5, 2019, subject to the Reporting Person's Continuous Service (as defined in the Issuer's 2015 Equity Incentive Plan) through such dates.

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February 27, 2018 Filed Mar 1, 2018 23:03 UTC GrantClass A Common Stock 20,001 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-015176 · doc4.xml · nonDerivative · entry 1

Dietzen Scott · CIK 0001651908 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 129,197

F1 · shares: The shares of Class A Common Stock are to be acquired upon the vesting of a Performance-Based Restricted Stock Unit ("PRSU") award granted to the Reporting Person. The Issuer's Compensation Committee (the "Committee") authorized the issuance of the underlying Class A Common Stock based upon the Company's achievement against a financial target set by the Committee on March 30, 2017. The performance period for the award was February 1, 2017 to January 31, 2018, with vesting subject to a determination of performance achievement by the Committee, which was approved on February 27, 2018. As a result, this PRSU award shall vest in full on April 5, 2018, subject to Reporting Person's Continuous Service (as defined in the Issuer's 2015 Equity Incentive Plan) through such date.

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February 27, 2018 Filed Mar 1, 2018 23:01 UTC
Colgrove JohnDirector · Chief Technology Officer
GrantClass A Common Stock 20,001 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-015172 · doc4.xml · nonDerivative · entry 3

Colgrove John · CIK 0001651902 · Director · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 111,853

F3 · shares: The shares of Class A Common Stock are to be acquired upon the vesting of a PRSU award granted to the Reporting Person. The Committee authorized the issuance of the underlying Class A Common Stock based upon the Company's achievement level against a financial target set by the Committee on March 30, 2017. The performance period for the award was February 1, 2017 to January 31, 2018, with vesting subject to a determination of performance achievement by the Committee, which was approved on February 27, 2018. As a result, 1/4th of this PRSU award shall vest on each of July 5, 2019, October 5, 2019, January 5, 2020 and April 5, 2020, subject to the Reporting Person's Continuous Service (as defined in the Issuer's 2015 Equity Incentive Plan) through such dates.

Read SEC document
February 27, 2018 Filed Mar 1, 2018 23:01 UTC
Colgrove JohnDirector · Chief Technology Officer
GrantClass A Common Stock 20,001 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-015172 · doc4.xml · nonDerivative · entry 2

Colgrove John · CIK 0001651902 · Director · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 91,852

F2 · shares: The shares of Class A Common Stock are to be acquired upon the vesting of a PRSU award granted to the Reporting Person. The Committee authorized the issuance of the underlying Class A Common Stock based upon the Company's achievement level against a financial target set by the Committee on March 30, 2017. The performance period for the award was February 1, 2017 to January 31, 2018, with vesting subject to a determination of performance achievement by the Committee, which was approved on February 27, 2018. As a result, 1/4th of this PRSU award shall vest on each of July 5, 2018, October 5, 2018, January 5, 2019 and April 5, 2019, subject to the Reporting Person's Continuous Service (as defined in the Issuer's 2015 Equity Incentive Plan) through such dates.

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February 27, 2018 Filed Mar 1, 2018 23:01 UTC
Colgrove JohnDirector · Chief Technology Officer
GrantClass A Common Stock 20,001 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-015172 · doc4.xml · nonDerivative · entry 1

Colgrove John · CIK 0001651902 · Director · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 71,851

F1 · shares: The shares of Class A Common Stock are to be acquired upon the vesting of a Performance-Based Restricted Stock Unit ("PRSU") award granted to the Reporting Person. The Issuer's Compensation Committee (the "Committee") authorized the issuance of the underlying Class A Common Stock based upon the Company's achievement against a financial target set by the Committee on March 30, 2017. The performance period for the award was February 1, 2017 to January 31, 2018, with vesting subject to a determination of performance achievement by the Committee, which was approved on February 27, 2018. As a result, this PRSU award shall vest in full on April 5, 2018, subject to Reporting Person's Continuous Service (as defined in the Issuer's 2015 Equity Incentive Plan) through such date.

Read SEC document
February 21, 2018 Filed Feb 23, 2018 21:51 UTC ConversionClass B Common Stock · Derivative 125,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-013011 · doc4.xml · derivative · entry 3

Dietzen Scott · CIK 0001651908 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By CRUT

Disclosed balance after: 125,000

Underlying: Class A Common Stock · 125,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F3 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F4 · ownership.nature: Shares are held by Scott Dietzen and Katherine Dietzen, Trustees of the Dietzen 2017 Charitable Remainder Unitrust, dated December 15, 2017.

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February 21, 2018 Filed Feb 23, 2018 21:51 UTC SaleClass A Common Stock 125,000 $21.37 $2,671,212.50
Disclosure

SEC source: 0001209191-18-013011 · doc4.xml · nonDerivative · entry 2

Dietzen Scott · CIK 0001651908 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By CRUT

Disclosed balance after: 0

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F5 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $21.03 to $21.63 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

F4 · ownership.nature: Shares are held by Scott Dietzen and Katherine Dietzen, Trustees of the Dietzen 2017 Charitable Remainder Unitrust, dated December 15, 2017.

Read SEC document
February 21, 2018 Filed Feb 23, 2018 21:51 UTC ConversionClass A Common Stock 125,000 Not disclosed Not disclosed
Disclosure

SEC source: 0001209191-18-013011 · doc4.xml · nonDerivative · entry 1

Dietzen Scott · CIK 0001651908 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By CRUT

Disclosed balance after: 125,000

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · kind: Each share of Class A Common Stock was issued upon conversion of one share of Class B Common Stock at the election of the Reporting Person.

F3 · price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F4 · ownership.nature: Shares are held by Scott Dietzen and Katherine Dietzen, Trustees of the Dietzen 2017 Charitable Remainder Unitrust, dated December 15, 2017.

Read SEC document
February 20, 2018 Filed Feb 23, 2018 21:50 UTC ConversionClass B Common Stock · Derivative 200,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-013007 · doc4.xml · derivative · entry 5

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 810,515

Underlying: Class A Common Stock · 200,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F3 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

Read SEC document
February 20, 2018 Filed Feb 23, 2018 21:50 UTC Exercise / conversionClass B Common Stock · Derivative 66,667 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-013007 · doc4.xml · derivative · entry 4

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,010,515

Underlying: Class A Common Stock · 66,667 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F3 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

Read SEC document
February 20, 2018 Filed Feb 23, 2018 21:50 UTC Exercise / conversionStock Option (right to buy) · Derivative 66,667 $0.00 Strike: $1.23 $0.00
Disclosure

SEC source: 0001209191-18-013007 · doc4.xml · derivative · entry 3

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 782,107

Underlying: Class B Common Stock · 66,667 shares

Expires 2023-02-05

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F6 · derivative.exercise_date: This option is fully vested.

Read SEC document
February 20, 2018 Filed Feb 23, 2018 21:50 UTC SaleClass A Common Stock 200,000 $21.63 $4,326,180.00
Disclosure

SEC source: 0001209191-18-013007 · doc4.xml · nonDerivative · entry 2

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 181,169

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F5 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $21.34 to $21.92 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
February 20, 2018 Filed Feb 23, 2018 21:50 UTC ConversionClass A Common Stock 200,000 Not disclosed Not disclosed
Disclosure

SEC source: 0001209191-18-013007 · doc4.xml · nonDerivative · entry 1

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 381,169

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · kind: Each share of Class A Common Stock was issued upon conversion of one share of Class B Common Stock at the election of the Reporting Person.

F3 · price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F4 · balance_after: Includes 1 share of Class A Common Stock that was acquired by the Reporting Person on September 15, 2017 pursuant to the Issuer's Employee Stock Purchase Plan.

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January 29, 2018 Filed Jan 31, 2018 23:56 UTC ConversionClass B Common Stock · Derivative 10,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-006317 · doc4.xml · derivative · entry 5

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 943,848

Underlying: Class A Common Stock · 10,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F3 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

Read SEC document
January 29, 2018 Filed Jan 31, 2018 23:56 UTC Exercise / conversionClass B Common Stock · Derivative 3,334 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-006317 · doc4.xml · derivative · entry 4

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 953,848

Underlying: Class A Common Stock · 3,334 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F3 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

Read SEC document
January 29, 2018 Filed Jan 31, 2018 23:56 UTC Exercise / conversionStock Option (right to buy) · Derivative 3,334 $0.00 Strike: $1.23 $0.00
Disclosure

SEC source: 0001209191-18-006317 · doc4.xml · derivative · entry 3

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 848,774

Underlying: Class B Common Stock · 3,334 shares

Expires 2023-02-05

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F4 · derivative.exercise_date: 1/48 of the Option vests in equal monthly installments one month from 1/15/2013. The option shall be subject to accelerated vesting as set forth in optionee's employment agreement with the Issuer. The shares subject to this option are early exercisable, subject to the Issuer's right to repurchase.

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January 29, 2018 Filed Jan 31, 2018 23:56 UTC SaleClass A Common Stock 10,000 $20.00 $200,000.00
Disclosure

SEC source: 0001209191-18-006317 · doc4.xml · nonDerivative · entry 2

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 181,168

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Read SEC document
January 29, 2018 Filed Jan 31, 2018 23:56 UTC ConversionClass A Common Stock 10,000 Not disclosed Not disclosed
Disclosure

SEC source: 0001209191-18-006317 · doc4.xml · nonDerivative · entry 1

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 191,168

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · kind: Each share of Class A Common Stock was issued upon conversion of one share of Class B Common Stock at the election of the Reporting Person.

F3 · price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

Read SEC document
January 26, 2018 Filed Jan 30, 2018 23:18 UTC ConversionClass B Common Stock · Derivative 125,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-006095 · doc4.xml · derivative · entry 3

Dietzen Scott · CIK 0001651908 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By CRUT

Disclosed balance after: 250,000

Underlying: Class A Common Stock · 125,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F3 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F4 · ownership.nature: Shares are held by Scott Dietzen and Katherine Dietzen, Trustees of the Dietzen 2017 Charitable Remainder Unitrust, dated December 15, 2017.

Read SEC document
January 26, 2018 Filed Jan 30, 2018 23:18 UTC SaleClass A Common Stock 125,000 $19.55 $2,443,587.50
Disclosure

SEC source: 0001209191-18-006095 · doc4.xml · nonDerivative · entry 2

Dietzen Scott · CIK 0001651908 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By CRUT

Disclosed balance after: 0

F5 · price: The reported price in Column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $19.23 to $19.90 per share, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the Issuer, or the staff of the Securities Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the range set forth in the footnote.

F4 · ownership.nature: Shares are held by Scott Dietzen and Katherine Dietzen, Trustees of the Dietzen 2017 Charitable Remainder Unitrust, dated December 15, 2017.

Read SEC document
January 26, 2018 Filed Jan 30, 2018 23:18 UTC ConversionClass A Common Stock 125,000 Not disclosed Not disclosed
Disclosure

SEC source: 0001209191-18-006095 · doc4.xml · nonDerivative · entry 1

Dietzen Scott · CIK 0001651908 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By CRUT

Disclosed balance after: 125,000

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · kind: Each share of Class A Common Stock was issued upon conversion of one share of Class B Common Stock at the election of the Reporting Person.

F3 · price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F4 · ownership.nature: Shares are held by Scott Dietzen and Katherine Dietzen, Trustees of the Dietzen 2017 Charitable Remainder Unitrust, dated December 15, 2017.

Read SEC document
January 23, 2018 Filed Jan 25, 2018 23:26 UTC ConversionClass B Common Stock · Derivative 95,817 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-005465 · doc4.xml · derivative · entry 5

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 950,514

Underlying: Class A Common Stock · 95,817 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F3 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

Read SEC document
January 23, 2018 Filed Jan 25, 2018 23:26 UTC Exercise / conversionClass B Common Stock · Derivative 31,939 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-005465 · doc4.xml · derivative · entry 4

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,046,331

Underlying: Class A Common Stock · 31,939 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F3 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

Read SEC document
January 23, 2018 Filed Jan 25, 2018 23:26 UTC Exercise / conversionStock Option (right to buy) · Derivative 31,939 $0.00 Strike: $1.23 $0.00
Disclosure

SEC source: 0001209191-18-005465 · doc4.xml · derivative · entry 3

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 852,108

Underlying: Class B Common Stock · 31,939 shares

Expires 2023-02-05

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F5 · derivative.exercise_date: 1/48 of the Option vests in equal monthly installments one month from 1/15/2013. The option shall be subject to accelerated vesting as set forth in optionee's employment agreement with the Issuer. The shares subject to this option are early exercisable, subject to the Issuer's right to repurchase.

Read SEC document
January 23, 2018 Filed Jan 25, 2018 23:26 UTC SaleClass A Common Stock 95,817 $18.01 $1,725,539.61
Disclosure

SEC source: 0001209191-18-005465 · doc4.xml · nonDerivative · entry 2

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 181,168

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $18.00 to $18.06 per share, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the Issuer, or the staff of the Securities Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the range set forth in the footnote.

Read SEC document
January 23, 2018 Filed Jan 25, 2018 23:26 UTC ConversionClass A Common Stock 95,817 Not disclosed Not disclosed
Disclosure

SEC source: 0001209191-18-005465 · doc4.xml · nonDerivative · entry 1

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 276,985

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · kind: Each share of Class A Common Stock was issued upon conversion of one share of Class B Common Stock at the election of the Reporting Person.

F3 · price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

Read SEC document
January 19, 2018 Filed Jan 22, 2018 23:12 UTC ConversionClass B Common Stock · Derivative 24,183 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-004788 · doc4.xml · derivative · entry 10

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,014,392

Underlying: Class A Common Stock · 24,183 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F2 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F3 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

Read SEC document
January 19, 2018 Filed Jan 22, 2018 23:12 UTC Exercise / conversionClass B Common Stock · Derivative 8,061 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-004788 · doc4.xml · derivative · entry 9

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,038,575

Underlying: Class A Common Stock · 8,061 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F2 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F3 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

Read SEC document
January 19, 2018 Filed Jan 22, 2018 23:12 UTC Exercise / conversionStock Option (right to buy) · Derivative 8,061 $0.00 Strike: $1.23 $0.00
Disclosure

SEC source: 0001209191-18-004788 · doc4.xml · derivative · entry 8

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 884,047

Underlying: Class B Common Stock · 8,061 shares

Expires 2023-02-05

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F5 · derivative.exercise_date: 1/48 of the Option vests in equal monthly installments one month from 1/15/2013. The option shall be subject to accelerated vesting as set forth in optionee's employment agreement with the Issuer. The shares subject to this option are early exercisable, subject to the Issuer's right to repurchase.

Read SEC document
January 19, 2018 Filed Jan 22, 2018 23:12 UTC SaleClass A Common Stock 24,183 $18.00 $435,294.00
Disclosure

SEC source: 0001209191-18-004788 · doc4.xml · nonDerivative · entry 4

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 181,168

F2 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

Read SEC document
January 19, 2018 Filed Jan 22, 2018 23:12 UTC ConversionClass A Common Stock 24,183 Not disclosed Not disclosed
Disclosure

SEC source: 0001209191-18-004788 · doc4.xml · nonDerivative · entry 3

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 205,351

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: Each share of Class A Common Stock was issued upon conversion of one share of Class B Common Stock at the election of the Reporting Person.

F2 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

Read SEC document
January 18, 2018 Filed Jan 22, 2018 23:12 UTC ConversionClass B Common Stock · Derivative 70,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-004788 · doc4.xml · derivative · entry 7

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,030,514

Underlying: Class A Common Stock · 70,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F2 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F3 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

Read SEC document
January 18, 2018 Filed Jan 22, 2018 23:12 UTC Exercise / conversionClass B Common Stock · Derivative 23,334 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-004788 · doc4.xml · derivative · entry 6

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,100,514

Underlying: Class A Common Stock · 23,334 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F2 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F3 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

Read SEC document
January 18, 2018 Filed Jan 22, 2018 23:12 UTC Exercise / conversionStock Option (right to buy) · Derivative 23,334 $0.00 Strike: $1.23 $0.00
Disclosure

SEC source: 0001209191-18-004788 · doc4.xml · derivative · entry 5

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 892,108

Underlying: Class B Common Stock · 23,334 shares

Expires 2023-02-05

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F5 · derivative.exercise_date: 1/48 of the Option vests in equal monthly installments one month from 1/15/2013. The option shall be subject to accelerated vesting as set forth in optionee's employment agreement with the Issuer. The shares subject to this option are early exercisable, subject to the Issuer's right to repurchase.

Read SEC document
January 18, 2018 Filed Jan 22, 2018 23:12 UTC SaleClass A Common Stock 70,000 $17.64 $1,234,674.00
Disclosure

SEC source: 0001209191-18-004788 · doc4.xml · nonDerivative · entry 2

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 181,168

F2 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average pice. These shares were purchased in multiple transactions at prices ranging from $17.29 to $17.86 per share, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the Issuer, or the staff of the Securities Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the range set forth in the footnote.

Read SEC document
January 18, 2018 Filed Jan 22, 2018 23:12 UTC ConversionClass A Common Stock 70,000 Not disclosed Not disclosed
Disclosure

SEC source: 0001209191-18-004788 · doc4.xml · nonDerivative · entry 1

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 251,168

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: Each share of Class A Common Stock was issued upon conversion of one share of Class B Common Stock at the election of the Reporting Person.

F2 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

Read SEC document
January 12, 2018 Filed Jan 12, 2018 23:42 UTC ConversionClass B Common Stock · Derivative 441,320 $0.00 $0.00
Disclosure

SEC source: 0000899243-18-001008 · doc4.xml · derivative · entry 6

Greylock XIII GP LLC · CIK 0001541539 · 10% owner

Greylock XIII Limited Partnership · CIK 0001474746 · 10% owner

Greylock XIII-A Limited Partnership · CIK 0001474747 · 10% owner

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: Not disclosed

Ownership: Indirect · By Greylock XIII-A Limited Partnership

Disclosed balance after: 1,775,386

Underlying: Class A Common Stock · 441,320 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F7 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F4 · shares: The shares are held directly by Greylock XIII-A LP. Greylock XIII GP is the sole General Partner of Greylock XIII-A LP and may be deemed to share voting and dispositive power with respect to the shares held by Greylock XIII-A LP. Greylock XIII GP disclaims beneficial ownership of the securities held by Greylock XIII LP except to the extent of any pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission by Greylock XIII GP of beneficial ownership of the reported securities for purposes of Section 16 or for any other purposes.

F7 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F7 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F3 · derivative.underlying_shares: Represents 441,320 shares converted from Class B Common Stock to Class A Common Stock by Greylock XIII-A Limited Partnership ("Greylock XIII-A LP").

F4 · ownership.nature: The shares are held directly by Greylock XIII-A LP. Greylock XIII GP is the sole General Partner of Greylock XIII-A LP and may be deemed to share voting and dispositive power with respect to the shares held by Greylock XIII-A LP. Greylock XIII GP disclaims beneficial ownership of the securities held by Greylock XIII LP except to the extent of any pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission by Greylock XIII GP of beneficial ownership of the reported securities for purposes of Section 16 or for any other purposes.

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January 12, 2018 Filed Jan 12, 2018 23:42 UTC ConversionClass B Common Stock · Derivative 4,901,930 $0.00 $0.00
Disclosure

SEC source: 0000899243-18-001008 · doc4.xml · derivative · entry 5

Greylock XIII GP LLC · CIK 0001541539 · 10% owner

Greylock XIII Limited Partnership · CIK 0001474746 · 10% owner

Greylock XIII-A Limited Partnership · CIK 0001474747 · 10% owner

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: Not disclosed

Ownership: Indirect · By Greylock XIII Limited Partnership

Disclosed balance after: 19,719,999

Underlying: Class A Common Stock · 4,901,930 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F7 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · shares: Represents 4,901,930 shares converted from Class B Common Stock to Class A Common Stock by Greylock XIII Limited Partnership ("Greylock XIII LP").

F7 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F7 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · derivative.underlying_shares: Represents 4,901,930 shares converted from Class B Common Stock to Class A Common Stock by Greylock XIII Limited Partnership ("Greylock XIII LP").

F2 · ownership.nature: The shares are held directly by Greylock XIII LP. Greylock XIII GP Limited Liability Company ("Greylock XIII GP") is the sole General Partner of Greylock XIII LP and may be deemed to share voting and dispositive power with respect to the shares held by Greylock XIII LP. Greylock XIII GP disclaims beneficial ownership of the securities held by Greylock XIII LP except to the extent of any pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission by Greylock XIII GP of beneficial ownership of the reported securities for purposes of Section 16 or for any other purposes.

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January 12, 2018 Filed Jan 12, 2018 23:42 UTC OtherClass A Common Stock 441,320 $0.00 $0.00
Disclosure

SEC source: 0000899243-18-001008 · doc4.xml · nonDerivative · entry 4

Greylock XIII GP LLC · CIK 0001541539 · 10% owner

Greylock XIII Limited Partnership · CIK 0001474746 · 10% owner

Greylock XIII-A Limited Partnership · CIK 0001474747 · 10% owner

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: Not disclosed

Ownership: Indirect · See footnote

Disclosed balance after: 0

F6 · kind: Represents a pro-rata, in-kind distribution by Greylock XIII-A LP and its affiliated funds and associated persons, without additional consideration, to their respective partners, members and assigns. Such distribution was made in accordance with the exemption afforded by Rules 16a-13 and 16a-9 of the Securities Exchange Act of 1934, as amended.

F6 · ownership.nature: Represents a pro-rata, in-kind distribution by Greylock XIII-A LP and its affiliated funds and associated persons, without additional consideration, to their respective partners, members and assigns. Such distribution was made in accordance with the exemption afforded by Rules 16a-13 and 16a-9 of the Securities Exchange Act of 1934, as amended.

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January 12, 2018 Filed Jan 12, 2018 23:42 UTC OtherClass A Common Stock 4,901,930 $0.00 $0.00
Disclosure

SEC source: 0000899243-18-001008 · doc4.xml · nonDerivative · entry 3

Greylock XIII GP LLC · CIK 0001541539 · 10% owner

Greylock XIII Limited Partnership · CIK 0001474746 · 10% owner

Greylock XIII-A Limited Partnership · CIK 0001474747 · 10% owner

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: Not disclosed

Ownership: Indirect · See footnote

Disclosed balance after: 0

F5 · kind: Represents a pro-rata, in-kind distribution by Greylock XIII LP and its affiliated funds and associated persons, without additional consideration, to their respective partners, members and assigns. Such distribution was made in accordance with the exemption afforded by Rules 16a-13 and 16a-9 of the Securities Exchange Act of 1934, as amended.

F5 · ownership.nature: Represents a pro-rata, in-kind distribution by Greylock XIII LP and its affiliated funds and associated persons, without additional consideration, to their respective partners, members and assigns. Such distribution was made in accordance with the exemption afforded by Rules 16a-13 and 16a-9 of the Securities Exchange Act of 1934, as amended.

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January 12, 2018 Filed Jan 12, 2018 23:42 UTC ConversionClass A Common Stock 441,320 $0.00 $0.00
Disclosure

SEC source: 0000899243-18-001008 · doc4.xml · nonDerivative · entry 2

Greylock XIII GP LLC · CIK 0001541539 · 10% owner

Greylock XIII Limited Partnership · CIK 0001474746 · 10% owner

Greylock XIII-A Limited Partnership · CIK 0001474747 · 10% owner

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: Not disclosed

Ownership: Indirect · By Greylock XIII-A Limited Partnership

Disclosed balance after: 441,320

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · shares: Represents 441,320 shares converted from Class B Common Stock to Class A Common Stock by Greylock XIII-A Limited Partnership ("Greylock XIII-A LP").

F3 · balance_after: Represents 441,320 shares converted from Class B Common Stock to Class A Common Stock by Greylock XIII-A Limited Partnership ("Greylock XIII-A LP").

F4 · ownership.nature: The shares are held directly by Greylock XIII-A LP. Greylock XIII GP is the sole General Partner of Greylock XIII-A LP and may be deemed to share voting and dispositive power with respect to the shares held by Greylock XIII-A LP. Greylock XIII GP disclaims beneficial ownership of the securities held by Greylock XIII LP except to the extent of any pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission by Greylock XIII GP of beneficial ownership of the reported securities for purposes of Section 16 or for any other purposes.

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January 12, 2018 Filed Jan 12, 2018 23:42 UTC ConversionClass A Common Stock 4,901,930 $0.00 $0.00
Disclosure

SEC source: 0000899243-18-001008 · doc4.xml · nonDerivative · entry 1

Greylock XIII GP LLC · CIK 0001541539 · 10% owner

Greylock XIII Limited Partnership · CIK 0001474746 · 10% owner

Greylock XIII-A Limited Partnership · CIK 0001474747 · 10% owner

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: Not disclosed

Ownership: Indirect · By Greylock XIII Limited Partnership

Disclosed balance after: 4,901,930

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · shares: Represents 4,901,930 shares converted from Class B Common Stock to Class A Common Stock by Greylock XIII Limited Partnership ("Greylock XIII LP").

F1 · balance_after: Represents 4,901,930 shares converted from Class B Common Stock to Class A Common Stock by Greylock XIII Limited Partnership ("Greylock XIII LP").

F2 · ownership.nature: The shares are held directly by Greylock XIII LP. Greylock XIII GP Limited Liability Company ("Greylock XIII GP") is the sole General Partner of Greylock XIII LP and may be deemed to share voting and dispositive power with respect to the shares held by Greylock XIII LP. Greylock XIII GP disclaims beneficial ownership of the securities held by Greylock XIII LP except to the extent of any pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission by Greylock XIII GP of beneficial ownership of the reported securities for purposes of Section 16 or for any other purposes.

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January 12, 2018 Filed Jan 18, 2018 01:01 UTC
BHUSRI ANEELDirector
GrantClass A Common Stock 250,395 $0.00 $0.00
Disclosure

SEC source: 0001209191-18-004115 · doc4.xml · nonDerivative · entry 1

BHUSRI ANEEL · CIK 0001196579 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 265,996

F1 · ownership.direct: Represents an aggregate pro-rata, in-kind distribution to Mr. Bhusri from Greylock XIII LP, Greylock XIII Principals LLC and Greylock XIII-A Limited Partnership, without additional consideration. Such distribution was made in accordance with the exemption afforded by Rules 16a-13 and 16a-9 of the Securities Exchange Act of 1934, as amended.

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January 11, 2018 Filed Jan 12, 2018 23:33 UTC ConversionClass B Common Stock · Derivative 25,520 Not disclosed Not disclosed
Disclosure

SEC source: 0001225208-18-000985 · doc4.xml · derivative · entry 3

Dyckerhoff Stefan A · CIK 0001484394 · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · By Trust (Trustees)

Disclosed balance after: 242,808

Underlying: Class A Common Stock · 25,520 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the reporting person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · price: Each share of Class B Common Stock is convertible at any time at the option of the reporting person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the reporting person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the reporting person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F2 · ownership.nature: Shares held by a trust of which the reporting person is a trustee. The reporting person disclaims beneficial ownership in these shares except as to the reporting person's pecuniary interest therein.

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January 11, 2018 Filed Jan 12, 2018 23:33 UTC SaleClass A Common Stock 25,520 $16.76 $427,664.16
Disclosure

SEC source: 0001225208-18-000985 · doc4.xml · nonDerivative · entry 2

Dyckerhoff Stefan A · CIK 0001484394 · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · By Trust (Trustees)

Disclosed balance after: 0

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions ranging from $16.73 to $16.835, inclusive. The reporting person undertakes to provide to Pure Storage, Inc., and any security holder of Pure Storage, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

F2 · ownership.nature: Shares held by a trust of which the reporting person is a trustee. The reporting person disclaims beneficial ownership in these shares except as to the reporting person's pecuniary interest therein.

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January 11, 2018 Filed Jan 12, 2018 23:33 UTC ConversionClass A Common Stock 25,520 $0.00 $0.00
Disclosure

SEC source: 0001225208-18-000985 · doc4.xml · nonDerivative · entry 1

Dyckerhoff Stefan A · CIK 0001484394 · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · By Trust (Trustees)

Disclosed balance after: 25,520

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: Each share of Class B Common Stock is convertible at any time at the option of the reporting person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F2 · ownership.nature: Shares held by a trust of which the reporting person is a trustee. The reporting person disclaims beneficial ownership in these shares except as to the reporting person's pecuniary interest therein.

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January 11, 2018 Filed Jan 12, 2018 23:33 UTC
WHITE JAMES N10% owner
ConversionClass B Common Stock · Derivative 79,223 Not disclosed Not disclosed
Disclosure

SEC source: 0001225208-18-000984 · doc4.xml · derivative · entry 10

WHITE JAMES N · CIK 0001201720 · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · By Trust (Trustees)

Disclosed balance after: 1,282,150

Underlying: Class A Common Stock · 79,223 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the reporting person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · price: Each share of Class B Common Stock is convertible at any time at the option of the reporting person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the reporting person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the reporting person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F3 · ownership.nature: Shares held by a trust of which the reporting person is a trustee. The reporting person disclaims beneficial ownership in these shares except as to the reporting person's pecuniary interest therein.

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January 11, 2018 Filed Jan 12, 2018 23:33 UTC
WHITE JAMES N10% owner
ConversionClass B Common Stock · Derivative 15,900 Not disclosed Not disclosed
Disclosure

SEC source: 0001225208-18-000984 · doc4.xml · derivative · entry 9

WHITE JAMES N · CIK 0001201720 · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · By Ltd Partnership (ROSE)

Disclosed balance after: 474,866

Underlying: Class A Common Stock · 15,900 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the reporting person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · price: Each share of Class B Common Stock is convertible at any time at the option of the reporting person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the reporting person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the reporting person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on the same basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) October 6, 2025.

F2 · ownership.nature: Shares held by a limited partnership of which the reporting person is a trustee of a trust which is the general partner. The reporting person disclaims beneficial ownership in these shares except as to the reporting person's pecuniary interest therein.

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Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.