P

SEC source: 0001209191-19-019531 · doc4.xml · nonDerivative · entry 1

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 380,311

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $19.72 to $20.11 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

SEC source: 0001209191-19-014790 · doc4.xml · nonDerivative · entry 2

Taylor Roxanne · CIK 0001768759 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 32,498

F2 · shares: The RSU shall be subject to accelerated vesting as follows: In the event of a Change in Control or a Corporate Transaction (each, as defined in the Issuer's 2015 Equity Incentive Plan), the shares subject to the Restricted Stock Unit award will fully vest as of immediately prior to the effective time of such Change in Control or Corporate Transaction, subject to the Reporting Person's Continuous Service on the effective date of such transaction.

F3 · shares: The shares of Class A Common Stock are to be acquired upon the vesting of a Restricted Stock Unit award granted to the Reporting Person. 100% of the shares subject to the Restricted Stock Unit award will vest in full on the day prior to the Issuer's next annual stockholder meeting, anticipated to be around June 2019, subject to the Reporting Person's Continuous Service (as defined in the Issuer's 2015 Equity Incentive Plan) on the vesting date, and provided that if the Reporting Person voluntarily resigns as a Director, then the shares subject to the Restricted Stock Unit award will vest as of the effective date of the resignation as to a pro rate number of shares subject to the award based on the Reporting Person's service between the date of grant and the effective date of the resignation.

SEC source: 0001209191-19-014790 · doc4.xml · nonDerivative · entry 1

Taylor Roxanne · CIK 0001768759 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,600

F1 · shares: The shares of Class A Common Stock are to be acquired upon the vesting of a Restricted Stock Unit award (the "RSU") granted to the Reporting Person. The RSU shall vest as follows: 25% of the shares subject to the RSU will vest on February 26, 2020 and the remaining 75% of the shares subject to the RSU shall vest in 12 substantially equal quarterly installments thereafter, subject to the Reporting Person's Continuous Service (as defined in the Issuer's 2015 Equity Incentive Plan).

F2 · shares: The RSU shall be subject to accelerated vesting as follows: In the event of a Change in Control or a Corporate Transaction (each, as defined in the Issuer's 2015 Equity Incentive Plan), the shares subject to the Restricted Stock Unit award will fully vest as of immediately prior to the effective time of such Change in Control or Corporate Transaction, subject to the Reporting Person's Continuous Service on the effective date of such transaction.

SEC source: 0001209191-19-003080 · doc4.xml · nonDerivative · entry 1

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 458,127

F1 · shares: Represents shares that have been withheld by the Issuer to satisfy its income tax withholding and remittance obligations in connection with the vesting and net settlement of the Reporting Person's RSUs and PRSUs, previously reported on a Form 4, and does not represent a sale by the Reporting Person.

SEC source: 0001209191-19-003081 · doc4.xml · nonDerivative · entry 1

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 373,360

F1 · shares: Represents shares that have been withheld by the Issuer to satisfy its income tax withholding and remittance obligations in connection with the vesting and net settlement of the Reporting Person's RSUs and PRSUs, previously reported on a Form 4, and does not represent a sale by the Reporting Person.

SEC source: 0001209191-19-003078 · doc4.xml · nonDerivative · entry 1

Dietzen Scott · CIK 0001651908 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 123,433

F1 · shares: Represents shares that have been withheld by the Issuer to satisfy its income tax withholding and remittance obligations in connection with the vesting and net settlement of the Reporting Person's RSUs and PRSUs, previously reported on a Form 4, and does not represent a sale by the Reporting Person.

SEC source: 0001209191-19-003075 · doc4.xml · nonDerivative · entry 1

Colgrove John · CIK 0001651902 · Director · Chief Technology Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,731,580

F1 · shares: Represents shares that have been withheld by the Issuer to satisfy its income tax withholding and remittance obligations in connection with the vesting and net settlement of the Reporting Person's RSUs and PRSUs, previously reported on a Form 4, and does not represent a sale by the Reporting Person.

SEC source: 0001209191-18-063929 · doc4.xml · nonDerivative · entry 1

Giancarlo Charles H · CIK 0001299634 · Director · CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,208,004

F1 · shares: Represents shares that have been withheld by the Issuer to satisfy its income tax withholding and remittance obligations in connection with the vesting and net settlement of the Reporting Person's restricted stock units ("RSUs"), previously reported on a Form 4 filed on August 24 2017, and does not represent a sale by the Reporting Person.

F2 · balance_after: Includes 855 shares of Class A Common Stock that were acquired by the Reporting Person on September 15, 2018 pursuant to Issuer's Employee Stock Purchase Plan.

SEC source: 0001209191-18-063926 · doc4.xml · derivative · entry 4

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 808,500

Underlying: Class A Common Stock · 25,500 shares

Expires 2024-10-07

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F4 · derivative.exercise_date: This option is fully vested.

SEC source: 0001209191-18-063926 · doc4.xml · nonDerivative · entry 3

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 388,697

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $16.81 to $17.28 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

SEC source: 0001209191-18-063926 · doc4.xml · nonDerivative · entry 2

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 405,384

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $15.80 to $16.75 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

SEC source: 0001209191-18-063926 · doc4.xml · nonDerivative · entry 1

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 418,697

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

SEC source: 0001209191-18-061796 · doc4.xml · derivative · entry 4

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 834,000

Underlying: Class A Common Stock · 20,500 shares

Expires 2024-10-07

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F4 · derivative.exercise_date: This option is fully vested.

SEC source: 0001209191-18-061796 · doc4.xml · nonDerivative · entry 3

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 393,197

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $18.37 to $19.3699 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

SEC source: 0001209191-18-061796 · doc4.xml · nonDerivative · entry 2

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 398,359

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $17.37 to $18.3699 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

SEC source: 0001209191-18-061796 · doc4.xml · nonDerivative · entry 1

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 418,197

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

SEC source: 0001209191-18-061510 · doc4.xml · derivative · entry 5

Slootman Frank · CIK 0001402348 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 160,000

Underlying: Class A Common Stock · 160,000 shares

Expires 2024-05-20

F1 · kind: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F3 · derivative.exercise_date: This option is fully vested.

SEC source: 0001209191-18-061510 · doc4.xml · derivative · entry 4

Slootman Frank · CIK 0001402348 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class B Common Stock · 160,000 shares

Expires 2024-05-20

F1 · kind: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F3 · derivative.exercise_date: This option is fully vested.

SEC source: 0001209191-18-061510 · doc4.xml · derivative · entry 3

Slootman Frank · CIK 0001402348 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 360,000

Underlying: Class A Common Stock · 360,000 shares

Expires 2023-04-16

F1 · kind: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F3 · derivative.exercise_date: This option is fully vested.

SEC source: 0001209191-18-061510 · doc4.xml · derivative · entry 2

Slootman Frank · CIK 0001402348 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class B Common Stock · 360,000 shares

Expires 2023-04-16

F1 · kind: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F3 · derivative.exercise_date: This option is fully vested.

SEC source: 0001225208-18-016337 · doc4.xml · derivative · entry 5

Speiser Michael L · CIK 0001433644 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By Profit Sharing Plan Trust

Disclosed balance after: 0

Underlying: Class A Common Stock · 43,800 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to Issuer's amended and restated certification of incorporation.

F1 · price: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to Issuer's amended and restated certification of incorporation.

F1 · derivative.exercise_date: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to Issuer's amended and restated certification of incorporation.

F1 · derivative.expiration_date: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to Issuer's amended and restated certification of incorporation.

F3 · ownership.nature: Shares held by the SHV Profit Sharing Plan, a retirement trust, for the benefit of the reporting person.

SEC source: 0001225208-18-016337 · doc4.xml · derivative · entry 4

Speiser Michael L · CIK 0001433644 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 6,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to Issuer's amended and restated certification of incorporation.

F1 · price: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to Issuer's amended and restated certification of incorporation.

F1 · derivative.exercise_date: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to Issuer's amended and restated certification of incorporation.

F1 · derivative.expiration_date: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to Issuer's amended and restated certification of incorporation.

SEC source: 0001225208-18-016337 · doc4.xml · nonDerivative · entry 2

Speiser Michael L · CIK 0001433644 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By Profit Sharing Plan Trust

Disclosed balance after: 43,800

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to Issuer's amended and restated certification of incorporation.

F3 · ownership.nature: Shares held by the SHV Profit Sharing Plan, a retirement trust, for the benefit of the reporting person.

SEC source: 0001225208-18-016337 · doc4.xml · nonDerivative · entry 1

Speiser Michael L · CIK 0001433644 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 31,380

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to Issuer's amended and restated certification of incorporation.

F2 · ownership.direct: The reporting person shares pecuniary interest in 25,380 shares with other individuals pursuant to a contractual relationship. The reporting person disclaims beneficial ownership in these 25,380 shares except as to the reporting person's pecuniary interest therein.

SEC source: 0001209191-18-061506 · doc4.xml · derivative · entry 3

Sands Anita M · CIK 0001589849 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 198,000

Underlying: Class A Common Stock · 198,000 shares

Expires 2025-07-21

F1 · kind: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F3 · derivative.exercise_date: 5,000 shares vest in equal monthly installments one month from 7/22/2015 over three years. 3,333.33 shares vest in equal monthly installments one month from 7/22/2018 over the next three years. The option shall be subject to accelerated vesting as set forth in optionee's employment agreement with the Issuer. The shares subject to this option are early exercisable, subject to the Issuer's right of repurchase.

SEC source: 0001209191-18-061506 · doc4.xml · derivative · entry 2

Sands Anita M · CIK 0001589849 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class B Common Stock · 198,000 shares

Expires 2025-07-21

F1 · kind: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F3 · derivative.exercise_date: 5,000 shares vest in equal monthly installments one month from 7/22/2015 over three years. 3,333.33 shares vest in equal monthly installments one month from 7/22/2018 over the next three years. The option shall be subject to accelerated vesting as set forth in optionee's employment agreement with the Issuer. The shares subject to this option are early exercisable, subject to the Issuer's right of repurchase.

SEC source: 0001209191-18-061504 · doc4.xml · derivative · entry 11

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 32,500

Underlying: Class A Common Stock · 32,500 shares

Expires 2025-09-22

F1 · kind: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F7 · derivative.exercise_date: The option vests in twelve (12) equal monthly installments beginning one month from January 1, 2021. The option shall be subject to accelerated vesting in accordance with the terms of the Issuer's change in control severance benefit plan.

SEC source: 0001209191-18-061504 · doc4.xml · derivative · entry 10

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class B Common Stock · 32,500 shares

Expires 2025-09-22

F1 · kind: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F7 · derivative.exercise_date: The option vests in twelve (12) equal monthly installments beginning one month from January 1, 2021. The option shall be subject to accelerated vesting in accordance with the terms of the Issuer's change in control severance benefit plan.

SEC source: 0001209191-18-061504 · doc4.xml · derivative · entry 9

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 27,500

Underlying: Class A Common Stock · 27,500 shares

Expires 2025-09-22

F1 · kind: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F6 · derivative.exercise_date: The option vests in twelve (12) equal monthly installments beginning one month from January 1, 2020. The option shall be subject to accelerated vesting in accordance with the terms of the Issuer's change in control severance benefit plan.

SEC source: 0001209191-18-061504 · doc4.xml · derivative · entry 8

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class B Common Stock · 27,500 shares

Expires 2025-09-22

F1 · kind: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F6 · derivative.exercise_date: The option vests in twelve (12) equal monthly installments beginning one month from January 1, 2020. The option shall be subject to accelerated vesting in accordance with the terms of the Issuer's change in control severance benefit plan.

SEC source: 0001209191-18-061504 · doc4.xml · derivative · entry 7

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 75,000

Underlying: Class A Common Stock · 75,000 shares

Expires 2025-03-16

F1 · kind: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F5 · derivative.exercise_date: The option vests in twelve (12) equal monthly installments beginning one month from September 15, 2020. The option shall be subject to accelerated vesting if, at any time, the Issuer terminates Optionholder's employment other than for Cause or Optionholder resigns for Good Reason, twenty-five percent (25%) of the unvested shares subject to the Option shall vest effective as of the termination or resignation date. If, on or within eighteen (18) months after a Change in Control, Optionholder's employment with the Issuer terminates either by the Issuer (or its successor) other than for Cause, or by Optionholder due to a resignation for Good Reason, all then-unvested outstanding shares subject to the Option shall vest in full effective as of the termination or resignation date.

SEC source: 0001209191-18-061504 · doc4.xml · derivative · entry 6

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class B Common Stock · 75,000 shares

Expires 2025-03-16

F1 · kind: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F5 · derivative.exercise_date: The option vests in twelve (12) equal monthly installments beginning one month from September 15, 2020. The option shall be subject to accelerated vesting if, at any time, the Issuer terminates Optionholder's employment other than for Cause or Optionholder resigns for Good Reason, twenty-five percent (25%) of the unvested shares subject to the Option shall vest effective as of the termination or resignation date. If, on or within eighteen (18) months after a Change in Control, Optionholder's employment with the Issuer terminates either by the Issuer (or its successor) other than for Cause, or by Optionholder due to a resignation for Good Reason, all then-unvested outstanding shares subject to the Option shall vest in full effective as of the termination or resignation date.

SEC source: 0001209191-18-061504 · doc4.xml · derivative · entry 5

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 350,000

Underlying: Class A Common Stock · 350,000 shares

Expires 2024-10-07

F1 · kind: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F4 · derivative.exercise_date: The option vests in twenty-four (24) equal monthly installments beginning one month from August 26, 2018. The option shall be subject to accelerated vesting as set forth in optionee's employment agreement with the Issuer.

SEC source: 0001209191-18-061504 · doc4.xml · derivative · entry 4

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class B Common Stock · 350,000 shares

Expires 2024-10-07

F1 · kind: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F4 · derivative.exercise_date: The option vests in twenty-four (24) equal monthly installments beginning one month from August 26, 2018. The option shall be subject to accelerated vesting as set forth in optionee's employment agreement with the Issuer.

SEC source: 0001209191-18-061504 · doc4.xml · derivative · entry 3

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 854,500

Underlying: Class A Common Stock · 854,500 shares

Expires 2024-10-07

F1 · kind: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F3 · derivative.exercise_date: This option is fully vested.

SEC source: 0001209191-18-061504 · doc4.xml · derivative · entry 2

Riitters Timothy · CIK 0001651904 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class B Common Stock · 854,500 shares

Expires 2024-10-07

F1 · kind: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F3 · derivative.exercise_date: This option is fully vested.

SEC source: 0001209191-18-061503 · doc4.xml · derivative · entry 18

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 75,000

Underlying: Class A Common Stock · 75,000 shares

Expires 2025-09-22

F5 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F9 · derivative.exercise_date: The option vests in ten (10) equal monthly installments beginning one month from March 15, 2021. The option shall be subject to accelerated vesting in accordance with the terms of the Issuer's change in control severance benefit plan.

SEC source: 0001209191-18-061503 · doc4.xml · derivative · entry 17

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class B Common Stock · 75,000 shares

Expires 2025-09-22

F5 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F9 · derivative.exercise_date: The option vests in ten (10) equal monthly installments beginning one month from March 15, 2021. The option shall be subject to accelerated vesting in accordance with the terms of the Issuer's change in control severance benefit plan.

SEC source: 0001209191-18-061503 · doc4.xml · derivative · entry 16

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 150,000

Underlying: Class A Common Stock · 150,000 shares

Expires 2025-03-16

F5 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F8 · derivative.exercise_date: The option vests in twelve (12) equal monthly installments beginning one month from February 15, 2020. The option shall be subject to accelerated vesting if, at any time, the Issuer terminates Optionholder's employment other than for Cause or Optionholder resigns for Good Reason, twenty-five percent (25%) of the unvested shares subject to the Option shall vest effective as of the termination or resignation date. If, on or within eighteen (18) months after a Change in Control, Optionholder's employment with the Issuer terminates either by the Issuer (or its successor) other than for Cause, or by Optionholder due to a resignation for Good Reason, all then-unvested outstanding shares subject to the Option shall vest in full effective as of the termination or resignation date.

SEC source: 0001209191-18-061503 · doc4.xml · derivative · entry 15

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class B Common Stock · 150,000 shares

Expires 2025-03-16

F5 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F8 · derivative.exercise_date: The option vests in twelve (12) equal monthly installments beginning one month from February 15, 2020. The option shall be subject to accelerated vesting if, at any time, the Issuer terminates Optionholder's employment other than for Cause or Optionholder resigns for Good Reason, twenty-five percent (25%) of the unvested shares subject to the Option shall vest effective as of the termination or resignation date. If, on or within eighteen (18) months after a Change in Control, Optionholder's employment with the Issuer terminates either by the Issuer (or its successor) other than for Cause, or by Optionholder due to a resignation for Good Reason, all then-unvested outstanding shares subject to the Option shall vest in full effective as of the termination or resignation date.

SEC source: 0001209191-18-061503 · doc4.xml · derivative · entry 14

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 500,000

Underlying: Class A Common Stock · 500,000 shares

Expires 2024-03-27

F5 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F7 · derivative.exercise_date: The option vests in twenty-four (24) equal monthly installments beginning one month from January 1, 2018. The option shall be subject to accelerated vesting as set forth in optionee's employment agreement with the Issuer.

SEC source: 0001209191-18-061503 · doc4.xml · derivative · entry 13

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class B Common Stock · 500,000 shares

Expires 2024-03-27

F5 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F7 · derivative.exercise_date: The option vests in twenty-four (24) equal monthly installments beginning one month from January 1, 2018. The option shall be subject to accelerated vesting as set forth in optionee's employment agreement with the Issuer.

SEC source: 0001209191-18-061503 · doc4.xml · derivative · entry 12

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 400,000

Underlying: Class A Common Stock · 400,000 shares

Expires 2024-01-29

F5 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F6 · derivative.exercise_date: This option is fully vested.

SEC source: 0001209191-18-061503 · doc4.xml · derivative · entry 11

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class B Common Stock · 400,000 shares

Expires 2024-01-29

F5 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F6 · derivative.exercise_date: This option is fully vested.

SEC source: 0001209191-18-061503 · doc4.xml · derivative · entry 10

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 452,112

Underlying: Class A Common Stock · 452,112 shares

Expires 2023-02-05

F5 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F6 · derivative.exercise_date: This option is fully vested.

SEC source: 0001209191-18-061503 · doc4.xml · derivative · entry 9

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class B Common Stock · 452,112 shares

Expires 2023-02-05

F5 · kind: In connection with the automatic conversion described in footnote (1), outstanding Class B Common Stock options that were issued under the Issuer's 2009 Equity Incentive Plan remain unchanged, except that the underlying shares are now Class A Common Stock.

F6 · derivative.exercise_date: This option is fully vested.

SEC source: 0001209191-18-061503 · doc4.xml · derivative · entry 8

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Indirect · By Trust

Disclosed balance after: 0

Underlying: Class A Common Stock · 18,666 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F1 · derivative.exercise_date: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F1 · derivative.expiration_date: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F4 · ownership.nature: By KGH 2013 Irrevocable Trust

SEC source: 0001209191-18-061503 · doc4.xml · derivative · entry 7

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Indirect · By Trust

Disclosed balance after: 0

Underlying: Class A Common Stock · 18,666 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F1 · derivative.exercise_date: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F1 · derivative.expiration_date: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F3 · ownership.nature: By JHH 2013 Irrevocable Trust

SEC source: 0001209191-18-061503 · doc4.xml · derivative · entry 6

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Indirect · By Trust

Disclosed balance after: 0

Underlying: Class A Common Stock · 18,666 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F1 · derivative.exercise_date: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F1 · derivative.expiration_date: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F2 · ownership.nature: By DMH 2013 Irrevocable Trust

SEC source: 0001209191-18-061503 · doc4.xml · derivative · entry 5

Hatfield David · CIK 0001395529 · President

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 150,510 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F1 · derivative.exercise_date: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.

F1 · derivative.expiration_date: On December 4, 2018, the Issuer's outstanding shares of Class B Common Stock ceased to represent at least 10% of all outstanding shares of Class A Common Stock and Class B Common Stock. As a result, each share of the Issuer's Class B Common Stock automatically converted into one share of Class A Common Stock pursuant to the Issuer's amended and restated certificate of incorporation.