Tapewire

Nasdaq · USD

GSHD

Goosehead Insurance, Inc.

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Tapewire entity
4370
SEC CIK
0001726978
Parsed reports
1,236

Last 12 months

Inside the activity.

19 purchase rows · 36 sale rows

Disclosed non-derivative P/S rows, by transaction month. Includes amendments and private transactions.
Monthly counts
MonthPurchasesSales
Nov 202520
Dec 202502
Jan 202600
Feb 202610
Mar 202600
Apr 202602
May 202659
Jun 202600
Jul 2026107
Aug 2026016
Sep 202610
Oct 202600

Latest available

Insider transactions

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateOwner / reported roleActivity / securityShares / unitsReported priceReported valueDetails
September 22, 2026 Filed Sep 24, 2026 21:00 UTC PurchaseClass A Common Stock 150,000 $47.32 $7,098,000.00
Disclosure

SEC source: 0001193125-26-401141 · ownership.xml · nonDerivative · entry 1

Durable Capital Partners LP · CIK 0001798849 · 10% owner

10b5-1 filing: No plan indicated

Ownership: Indirect · See footnote (1)

Disclosed balance after: 2,720,260

F1 · ownership.nature: The securities are held directly by Durable Capital Master Fund LP ("Durable Capital Master Fund"). Durable Capital Partners LP ("Durable Capital") acts as the investment adviser to Durable Capital Master Fund and has sole voting power and sole investment power over the securities reported on this Form 4. Durable Capital Partners GP LLC ("Durable GP") is the general partner of Durable Capital, and Henry Ellenbogen is the chief investment officer of Durable Capital and the managing member of Durable GP. Each of Durable Capital Master Fund, Durable Capital, Durable GP and Mr. Ellenbogen disclaim beneficial ownership of the reported securities, except to the extent of any pecuniary interest therein.

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August 27, 2026 Filed Aug 31, 2026 21:32 UTC
Mark & Robyn Jones Descendants Trust 201410% owner · Member of 10% owner group
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
Jones Robyn Mary ElizabethDirector · 10% owner · Member of 10% owner group
GiftLLC Units in Goosehead Financial, LLC · Derivative 100,000 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001736769-26-000020 · wk-form4_1788211955.xml · derivative · entry 5

Mark & Robyn Jones Descendants Trust 2014 · CIK 0001736769 · 10% owner · Member of 10% owner group

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

Jones Robyn Mary Elizabeth · CIK 0001737503 · Director · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 6,645,180

Underlying: Class A Common Stock · 100,000 shares

Expires not disclosed

F5 · derivative.exercise_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F5 · derivative.expiration_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F1 · ownership.direct: Reflects shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, held (a) directly by the Mark & Robyn Jones Descendants Trust 2014 and (b) indirectly by Mark Evan Jones and Robyn Mary Elizabeth Jones, who serve as trustees of the Mark & Robyn Jones Descendants Trust 2014 and whose immediate family members are beneficiaries of the Mark & Robyn Jones Descendants Trust 2014.

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August 27, 2026 Filed Aug 31, 2026 21:32 UTC
Mark & Robyn Jones Descendants Trust 201410% owner · Member of 10% owner group
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
Jones Robyn Mary ElizabethDirector · 10% owner · Member of 10% owner group
GiftClass B Common Stock 100,000 $0.00 $0.00
Disclosure

SEC source: 0001736769-26-000020 · wk-form4_1788211955.xml · nonDerivative · entry 1

Mark & Robyn Jones Descendants Trust 2014 · CIK 0001736769 · 10% owner · Member of 10% owner group

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

Jones Robyn Mary Elizabeth · CIK 0001737503 · Director · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 6,645,180

F1 · ownership.direct: Reflects shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, held (a) directly by the Mark & Robyn Jones Descendants Trust 2014 and (b) indirectly by Mark Evan Jones and Robyn Mary Elizabeth Jones, who serve as trustees of the Mark & Robyn Jones Descendants Trust 2014 and whose immediate family members are beneficiaries of the Mark & Robyn Jones Descendants Trust 2014.

Read SEC document
August 27, 2026 Filed Aug 31, 2026 21:33 UTC
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
GiftLLC Units in Goosehead Financial, LLC · Derivative 100,000 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001736768-26-000008 · wk-form4_1788212003.xml · derivative · entry 5

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 182,349

Underlying: Class A Common Stock · 100,000 shares

Expires not disclosed

F3 · derivative.exercise_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F3 · derivative.expiration_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F1 · ownership.direct: Does not reflect shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, directly held by the reporting person's spouse, who is independently a reporting person of the Issuer.

Read SEC document
August 27, 2026 Filed Aug 31, 2026 21:33 UTC
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
GiftLLC Units in Goosehead Financial, LLC · Derivative 100,000 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001736768-26-000008 · wk-form4_1788212003.xml · derivative · entry 4

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 282,349

Underlying: Class A Common Stock · 100,000 shares

Expires not disclosed

F3 · derivative.exercise_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F3 · derivative.expiration_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F1 · ownership.direct: Does not reflect shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, directly held by the reporting person's spouse, who is independently a reporting person of the Issuer.

Read SEC document
August 27, 2026 Filed Aug 31, 2026 21:33 UTC
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
GiftClass B Common Stock 100,000 $0.00 $0.00
Disclosure

SEC source: 0001736768-26-000008 · wk-form4_1788212003.xml · nonDerivative · entry 2

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 182,349

F1 · ownership.direct: Does not reflect shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, directly held by the reporting person's spouse, who is independently a reporting person of the Issuer.

Read SEC document
August 27, 2026 Filed Aug 31, 2026 21:33 UTC
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
GiftClass B Common Stock 100,000 $0.00 $0.00
Disclosure

SEC source: 0001736768-26-000008 · wk-form4_1788212003.xml · nonDerivative · entry 1

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 282,349

F1 · ownership.direct: Does not reflect shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, directly held by the reporting person's spouse, who is independently a reporting person of the Issuer.

Read SEC document
August 20, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionLLC Units in Goosehead Financial, LLC · Derivative 10,000 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · derivative · entry 26

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Indirect · SLJ Dynasty Trust

Disclosed balance after: 136,246

Underlying: Class A Common Stock · 10,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F5 · derivative.exercise_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F5 · derivative.expiration_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

Read SEC document
August 20, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionLLC Units in Goosehead Financial, LLC · Derivative 10,000 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · derivative · entry 25

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 352,822

Underlying: Class A Common Stock · 10,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F5 · derivative.exercise_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F5 · derivative.expiration_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

Read SEC document
August 20, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
SaleClass A Common Stock 5,000 $70.00 $350,000.00
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · nonDerivative · entry 16

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Indirect · SLJ Dynasty Trust

Disclosed balance after: 0

Read SEC document
August 20, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
SaleClass A Common Stock 1,107 $69.87 $77,346.09
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · nonDerivative · entry 15

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Indirect · SLJ Dynasty Trust

Disclosed balance after: 5,000

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $69.27 to $70.15, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.

Read SEC document
August 20, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
SaleClass A Common Stock 3,893 $68.75 $267,643.75
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · nonDerivative · entry 14

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Indirect · SLJ Dynasty Trust

Disclosed balance after: 6,107

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $68.26 to $69.15, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.

Read SEC document
August 20, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionClass A Common Stock 10,000 $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · nonDerivative · entry 13

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Indirect · SLJ Dynasty Trust

Disclosed balance after: 10,000

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
August 20, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionClass B Common Stock 10,000 $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · nonDerivative · entry 12

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Indirect · SLJ Dynasty Trust

Disclosed balance after: 136,246

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
August 20, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
SaleClass A Common Stock 5,000 $70.00 $350,000.00
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · nonDerivative · entry 11

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 0

Read SEC document
August 20, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
SaleClass A Common Stock 1,107 $69.87 $77,346.09
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · nonDerivative · entry 10

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 5,000

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $69.27 to $70.15, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.

Read SEC document
August 20, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
SaleClass A Common Stock 3,893 $68.75 $267,643.75
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · nonDerivative · entry 9

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 6,107

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $68.26 to $69.15, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.

Read SEC document
August 20, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionClass A Common Stock 10,000 $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · nonDerivative · entry 8

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 10,000

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
August 20, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionClass B Common Stock 10,000 $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · nonDerivative · entry 7

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 352,822

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
August 20, 2026 Filed Aug 24, 2026 21:28 UTC
KEBODEAUX ADRIENNE10% owner · Member of 10% owner group
ConversionLLC Units in Goosehead Financial, LLC · Derivative 7,000 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001737826-26-000006 · wk-form4_1787606913.xml · derivative · entry 5

KEBODEAUX ADRIENNE · CIK 0001737826 · 10% owner · Member of 10% owner group

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 273,027

Underlying: Class A Common Stock · 7,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F2 · derivative.expiration_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

Read SEC document
August 20, 2026 Filed Aug 24, 2026 21:28 UTC
KEBODEAUX ADRIENNE10% owner · Member of 10% owner group
SaleClass A Common Stock 7,000 $70.00 $490,000.00
Disclosure

SEC source: 0001737826-26-000006 · wk-form4_1787606913.xml · nonDerivative · entry 3

KEBODEAUX ADRIENNE · CIK 0001737826 · 10% owner · Member of 10% owner group

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 0

Read SEC document
August 20, 2026 Filed Aug 24, 2026 21:28 UTC
KEBODEAUX ADRIENNE10% owner · Member of 10% owner group
ConversionClass A Common Stock 7,000 $0.00 $0.00
Disclosure

SEC source: 0001737826-26-000006 · wk-form4_1787606913.xml · nonDerivative · entry 2

KEBODEAUX ADRIENNE · CIK 0001737826 · 10% owner · Member of 10% owner group

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 7,000

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
August 20, 2026 Filed Aug 24, 2026 21:28 UTC
KEBODEAUX ADRIENNE10% owner · Member of 10% owner group
ConversionClass B Common Stock 7,000 $0.00 $0.00
Disclosure

SEC source: 0001737826-26-000006 · wk-form4_1787606913.xml · nonDerivative · entry 1

KEBODEAUX ADRIENNE · CIK 0001737826 · 10% owner · Member of 10% owner group

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 273,027

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
August 19, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionLLC Units in Goosehead Financial, LLC · Derivative 4,875 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · derivative · entry 24

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Indirect · SLJ Dynasty Trust

Disclosed balance after: 146,246

Underlying: Class A Common Stock · 4,875 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F5 · derivative.exercise_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F5 · derivative.expiration_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

Read SEC document
August 19, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionLLC Units in Goosehead Financial, LLC · Derivative 4,875 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · derivative · entry 23

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 362,822

Underlying: Class A Common Stock · 4,875 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F5 · derivative.exercise_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F5 · derivative.expiration_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

Read SEC document
August 19, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
SaleClass A Common Stock 4,875 $67.71 $330,086.25
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · nonDerivative · entry 6

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Indirect · SLJ Dynasty Trust

Disclosed balance after: 0

F1 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $67.56 to $68.25, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.

Read SEC document
August 19, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionClass A Common Stock 4,875 $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · nonDerivative · entry 5

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Indirect · SLJ Dynasty Trust

Disclosed balance after: 4,875

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
August 19, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionClass B Common Stock 4,875 $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · nonDerivative · entry 4

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Indirect · SLJ Dynasty Trust

Disclosed balance after: 146,246

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
August 19, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
SaleClass A Common Stock 4,875 $67.71 $330,086.25
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · nonDerivative · entry 3

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 0

F1 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $67.56 to $68.25, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.

Read SEC document
August 19, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionClass A Common Stock 4,875 $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · nonDerivative · entry 2

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 4,875

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
August 19, 2026 Filed Aug 21, 2026 21:23 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionClass B Common Stock 4,875 $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000006 · wk-form4_1787347416.xml · nonDerivative · entry 1

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 362,822

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
August 17, 2026 Filed Aug 20, 2026 01:15 UTC
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
GiftClass A Common Stock 100 $0.00 $0.00
Disclosure

SEC source: 0001736768-26-000006 · wk-form4_1787188521.xml · nonDerivative · entry 1

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 38,751

F1 · ownership.direct: Does not reflect shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, directly held by the reporting person's spouse, who is independently a reporting person of the Issuer.

Read SEC document
August 13, 2026 Filed Aug 17, 2026 22:48 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionLLC Units in Goosehead Financial, LLC · Derivative 125 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000004 · wk-form4_1787006894.xml · derivative · entry 14

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Indirect · SLJ Dynasty Trust

Disclosed balance after: 151,121

Underlying: Class A Common Stock · 125 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F2 · derivative.expiration_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

Read SEC document
August 13, 2026 Filed Aug 17, 2026 22:48 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionLLC Units in Goosehead Financial, LLC · Derivative 125 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000004 · wk-form4_1787006894.xml · derivative · entry 13

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 367,697

Underlying: Class A Common Stock · 125 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F2 · derivative.expiration_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

Read SEC document
August 13, 2026 Filed Aug 17, 2026 22:48 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
SaleClass A Common Stock 125 $67.50 $8,437.50
Disclosure

SEC source: 0001737783-26-000004 · wk-form4_1787006894.xml · nonDerivative · entry 6

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Indirect · SLJ Dynasty Trust

Disclosed balance after: 0

Read SEC document
August 13, 2026 Filed Aug 17, 2026 22:48 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionClass A Common Stock 125 $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000004 · wk-form4_1787006894.xml · nonDerivative · entry 5

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Indirect · SLJ Dynasty Trust

Disclosed balance after: 125

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
August 13, 2026 Filed Aug 17, 2026 22:48 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionClass B Common Stock 125 $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000004 · wk-form4_1787006894.xml · nonDerivative · entry 4

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Indirect · SLJ Dynasty Trust

Disclosed balance after: 151,121

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
August 13, 2026 Filed Aug 17, 2026 22:48 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
SaleClass A Common Stock 125 $67.50 $8,437.50
Disclosure

SEC source: 0001737783-26-000004 · wk-form4_1787006894.xml · nonDerivative · entry 3

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 0

Read SEC document
August 13, 2026 Filed Aug 17, 2026 22:48 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionClass A Common Stock 125 $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000004 · wk-form4_1787006894.xml · nonDerivative · entry 2

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 125

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
August 13, 2026 Filed Aug 17, 2026 22:48 UTC
Jones Serena10% owner · Member of 10% owner group
SLJ Dynasty Trust10% owner · Member of 10% owner group
ConversionClass B Common Stock 125 $0.00 $0.00
Disclosure

SEC source: 0001737783-26-000004 · wk-form4_1787006894.xml · nonDerivative · entry 1

Jones Serena · CIK 0001737783 · 10% owner · Member of 10% owner group

SLJ Dynasty Trust · CIK 0001849957 · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 367,697

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
August 04, 2026 Filed Aug 5, 2026 21:45 UTC
Mark & Robyn Jones Descendants Trust 201410% owner · Member of 10% owner group
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
Jones Robyn Mary ElizabethDirector · 10% owner · Member of 10% owner group
ConversionLLC Units in Goosehead Financial, LLC · Derivative 22,481 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001736769-26-000018 · wk-form4_1785966336.xml · derivative · entry 16

Mark & Robyn Jones Descendants Trust 2014 · CIK 0001736769 · 10% owner · Member of 10% owner group

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

Jones Robyn Mary Elizabeth · CIK 0001737503 · Director · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 6,745,180

Underlying: Class A Common Stock · 22,481 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F10 · derivative.exercise_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F10 · derivative.expiration_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F1 · ownership.direct: Reflects shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, held (a) directly by the Mark & Robyn Jones Descendants Trust 2014 and (b) indirectly by Mark Evan Jones and Robyn Mary Elizabeth Jones, who serve as trustees of the Mark & Robyn Jones Descendants Trust 2014 and whose immediate family members are beneficiaries of the Mark & Robyn Jones Descendants Trust 2014.

Read SEC document
August 04, 2026 Filed Aug 5, 2026 21:45 UTC
Mark & Robyn Jones Descendants Trust 201410% owner · Member of 10% owner group
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
Jones Robyn Mary ElizabethDirector · 10% owner · Member of 10% owner group
SaleClass A Common Stock 3,876 $68.44 $265,273.44
Disclosure

SEC source: 0001736769-26-000018 · wk-form4_1785966336.xml · nonDerivative · entry 9

Mark & Robyn Jones Descendants Trust 2014 · CIK 0001736769 · 10% owner · Member of 10% owner group

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

Jones Robyn Mary Elizabeth · CIK 0001737503 · Director · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 0

F6 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $68.25 to $68.84, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.

F1 · ownership.direct: Reflects shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, held (a) directly by the Mark & Robyn Jones Descendants Trust 2014 and (b) indirectly by Mark Evan Jones and Robyn Mary Elizabeth Jones, who serve as trustees of the Mark & Robyn Jones Descendants Trust 2014 and whose immediate family members are beneficiaries of the Mark & Robyn Jones Descendants Trust 2014.

Read SEC document
August 04, 2026 Filed Aug 5, 2026 21:45 UTC
Mark & Robyn Jones Descendants Trust 201410% owner · Member of 10% owner group
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
Jones Robyn Mary ElizabethDirector · 10% owner · Member of 10% owner group
SaleClass A Common Stock 2,682 $67.84 $181,946.88
Disclosure

SEC source: 0001736769-26-000018 · wk-form4_1785966336.xml · nonDerivative · entry 8

Mark & Robyn Jones Descendants Trust 2014 · CIK 0001736769 · 10% owner · Member of 10% owner group

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

Jones Robyn Mary Elizabeth · CIK 0001737503 · Director · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 3,876

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $67.25 to $68.22, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.

F1 · ownership.direct: Reflects shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, held (a) directly by the Mark & Robyn Jones Descendants Trust 2014 and (b) indirectly by Mark Evan Jones and Robyn Mary Elizabeth Jones, who serve as trustees of the Mark & Robyn Jones Descendants Trust 2014 and whose immediate family members are beneficiaries of the Mark & Robyn Jones Descendants Trust 2014.

Read SEC document
August 04, 2026 Filed Aug 5, 2026 21:45 UTC
Mark & Robyn Jones Descendants Trust 201410% owner · Member of 10% owner group
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
Jones Robyn Mary ElizabethDirector · 10% owner · Member of 10% owner group
SaleClass A Common Stock 10,956 $66.71 $730,874.76
Disclosure

SEC source: 0001736769-26-000018 · wk-form4_1785966336.xml · nonDerivative · entry 7

Mark & Robyn Jones Descendants Trust 2014 · CIK 0001736769 · 10% owner · Member of 10% owner group

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

Jones Robyn Mary Elizabeth · CIK 0001737503 · Director · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 6,558

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $66.21 to $67.09, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.

F1 · ownership.direct: Reflects shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, held (a) directly by the Mark & Robyn Jones Descendants Trust 2014 and (b) indirectly by Mark Evan Jones and Robyn Mary Elizabeth Jones, who serve as trustees of the Mark & Robyn Jones Descendants Trust 2014 and whose immediate family members are beneficiaries of the Mark & Robyn Jones Descendants Trust 2014.

Read SEC document
August 04, 2026 Filed Aug 5, 2026 21:45 UTC
Mark & Robyn Jones Descendants Trust 201410% owner · Member of 10% owner group
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
Jones Robyn Mary ElizabethDirector · 10% owner · Member of 10% owner group
SaleClass A Common Stock 4,967 $65.46 $325,139.82
Disclosure

SEC source: 0001736769-26-000018 · wk-form4_1785966336.xml · nonDerivative · entry 6

Mark & Robyn Jones Descendants Trust 2014 · CIK 0001736769 · 10% owner · Member of 10% owner group

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

Jones Robyn Mary Elizabeth · CIK 0001737503 · Director · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 17,514

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $65.09 to $65.99, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.

F1 · ownership.direct: Reflects shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, held (a) directly by the Mark & Robyn Jones Descendants Trust 2014 and (b) indirectly by Mark Evan Jones and Robyn Mary Elizabeth Jones, who serve as trustees of the Mark & Robyn Jones Descendants Trust 2014 and whose immediate family members are beneficiaries of the Mark & Robyn Jones Descendants Trust 2014.

Read SEC document
August 04, 2026 Filed Aug 5, 2026 21:45 UTC
Mark & Robyn Jones Descendants Trust 201410% owner · Member of 10% owner group
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
Jones Robyn Mary ElizabethDirector · 10% owner · Member of 10% owner group
ConversionClass A Common Stock 22,481 $0.00 $0.00
Disclosure

SEC source: 0001736769-26-000018 · wk-form4_1785966336.xml · nonDerivative · entry 5

Mark & Robyn Jones Descendants Trust 2014 · CIK 0001736769 · 10% owner · Member of 10% owner group

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

Jones Robyn Mary Elizabeth · CIK 0001737503 · Director · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 22,481

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · ownership.direct: Reflects shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, held (a) directly by the Mark & Robyn Jones Descendants Trust 2014 and (b) indirectly by Mark Evan Jones and Robyn Mary Elizabeth Jones, who serve as trustees of the Mark & Robyn Jones Descendants Trust 2014 and whose immediate family members are beneficiaries of the Mark & Robyn Jones Descendants Trust 2014.

Read SEC document
August 04, 2026 Filed Aug 5, 2026 21:45 UTC
Mark & Robyn Jones Descendants Trust 201410% owner · Member of 10% owner group
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
Jones Robyn Mary ElizabethDirector · 10% owner · Member of 10% owner group
ConversionClass B Common Stock 22,481 $0.00 $0.00
Disclosure

SEC source: 0001736769-26-000018 · wk-form4_1785966336.xml · nonDerivative · entry 4

Mark & Robyn Jones Descendants Trust 2014 · CIK 0001736769 · 10% owner · Member of 10% owner group

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

Jones Robyn Mary Elizabeth · CIK 0001737503 · Director · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 6,745,180

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · ownership.direct: Reflects shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, held (a) directly by the Mark & Robyn Jones Descendants Trust 2014 and (b) indirectly by Mark Evan Jones and Robyn Mary Elizabeth Jones, who serve as trustees of the Mark & Robyn Jones Descendants Trust 2014 and whose immediate family members are beneficiaries of the Mark & Robyn Jones Descendants Trust 2014.

Read SEC document
August 03, 2026 Filed Aug 5, 2026 21:45 UTC
Mark & Robyn Jones Descendants Trust 201410% owner · Member of 10% owner group
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
Jones Robyn Mary ElizabethDirector · 10% owner · Member of 10% owner group
ConversionLLC Units in Goosehead Financial, LLC · Derivative 100,000 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001736769-26-000018 · wk-form4_1785966336.xml · derivative · entry 15

Mark & Robyn Jones Descendants Trust 2014 · CIK 0001736769 · 10% owner · Member of 10% owner group

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

Jones Robyn Mary Elizabeth · CIK 0001737503 · Director · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 6,767,661

Underlying: Class A Common Stock · 100,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F10 · derivative.exercise_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F10 · derivative.expiration_date: Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC Units do not expire.

F1 · ownership.direct: Reflects shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, held (a) directly by the Mark & Robyn Jones Descendants Trust 2014 and (b) indirectly by Mark Evan Jones and Robyn Mary Elizabeth Jones, who serve as trustees of the Mark & Robyn Jones Descendants Trust 2014 and whose immediate family members are beneficiaries of the Mark & Robyn Jones Descendants Trust 2014.

Read SEC document
August 03, 2026 Filed Aug 5, 2026 21:45 UTC
Mark & Robyn Jones Descendants Trust 201410% owner · Member of 10% owner group
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
Jones Robyn Mary ElizabethDirector · 10% owner · Member of 10% owner group
SaleClass A Common Stock 100,000 $65.31 $6,531,000.00
Disclosure

SEC source: 0001736769-26-000018 · wk-form4_1785966336.xml · nonDerivative · entry 3

Mark & Robyn Jones Descendants Trust 2014 · CIK 0001736769 · 10% owner · Member of 10% owner group

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

Jones Robyn Mary Elizabeth · CIK 0001737503 · Director · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 0

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $65.00 to $65.86, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.

F1 · ownership.direct: Reflects shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, held (a) directly by the Mark & Robyn Jones Descendants Trust 2014 and (b) indirectly by Mark Evan Jones and Robyn Mary Elizabeth Jones, who serve as trustees of the Mark & Robyn Jones Descendants Trust 2014 and whose immediate family members are beneficiaries of the Mark & Robyn Jones Descendants Trust 2014.

Read SEC document
August 03, 2026 Filed Aug 5, 2026 21:45 UTC
Mark & Robyn Jones Descendants Trust 201410% owner · Member of 10% owner group
Jones Mark EvanDirector · Executive Chairman · 10% owner · Member of 10% owner group
Jones Robyn Mary ElizabethDirector · 10% owner · Member of 10% owner group
ConversionClass A Common Stock 100,000 $0.00 $0.00
Disclosure

SEC source: 0001736769-26-000018 · wk-form4_1785966336.xml · nonDerivative · entry 2

Mark & Robyn Jones Descendants Trust 2014 · CIK 0001736769 · 10% owner · Member of 10% owner group

Jones Mark Evan · CIK 0001736768 · Director · Executive Chairman · 10% owner · Member of 10% owner group

Jones Robyn Mary Elizabeth · CIK 0001737503 · Director · 10% owner · Member of 10% owner group

Joint disclosure: these amounts are not allocated separately to each reporting owner.

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 100,000

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · ownership.direct: Reflects shares of Class A Common Stock, shares of Class B Common Stock, or LLC Units, as applicable, held (a) directly by the Mark & Robyn Jones Descendants Trust 2014 and (b) indirectly by Mark Evan Jones and Robyn Mary Elizabeth Jones, who serve as trustees of the Mark & Robyn Jones Descendants Trust 2014 and whose immediate family members are beneficiaries of the Mark & Robyn Jones Descendants Trust 2014.

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Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.