TapewireFind a company

person · Reporting owner

Yang Vivian

Disclosed activity across 2 companies

Tapewire entity
39550
SEC CIK
0001615037

Export transaction history ↓

Reported relationships

Latest disclosed role at each company.

CompanyLast reported asReport datePublished
Trade Desk, Inc.TTD · Entity 3752Chief Legal OfficerJune 15, 2020June 17, 2020
Viant Technology Inc.DSP · Entity 5081DirectorJune 04, 2026June 11, 2026

Disclosed balances

About these balances

Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.

Trade Desk, Inc.

Report date June 15, 2020 · Filed June 17, 2020

Security / awardOwnership accountDisclosed shares / unitsDisclosure context
Class A Common StockSEC Table I · non-derivativeDirect29,045 Ending reported balance After 2020-06-15 transaction · row 2
2 source rows · reconciled sequence

Row 1 · 2020-06-15 · Conversion · Acquired 1,263 · Balance 30,308

Row 2 · 2020-06-15 · Sale · Disposed 1,263 · Balance 29,045

Employee Stock Option (Right to Buy)SEC Table II · derivative / convertible security · Conversion / exercise price $18.03 · Expires 2026-08-14Direct2,558 Reported balance After 2020-06-15 transaction · row 3 Instrument identity requires review; Table II rows are not merged.
1 source row

Row 3 · 2020-06-15 · Exercise / conversion · Disposed 1,263 · Balance 2,558

F1: The option was granted on August 15, 2016, the Vesting Commencement Date ("VCD"). One-fourth (1/4th) of the shares subject to the option vest on the first anniversary of the VCD, with one forty-eighth (1/48th) of the shares subject to the original grant vesting on each monthly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates.

Class B Common StockSEC Table II · derivative / convertible security · Conversion / exercise price $0.00Direct1,263 Reported balance After 2020-06-15 transaction · row 4 Instrument identity requires review; Table II rows are not merged.
1 source row

Row 4 · 2020-06-15 · Exercise / conversion · Acquired 1,263 · Balance 1,263

F2: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

Class B Common StockSEC Table II · derivative / convertible security · Conversion / exercise price $0.00Direct0 Reported balance After 2020-06-15 transaction · row 5 Instrument identity requires review; Table II rows are not merged.
1 source row

Row 5 · 2020-06-15 · Conversion · Disposed 1,263 · Balance 0

F2: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

Filing footnotes · ownership attribution and instrument terms

F1: The option was granted on August 15, 2016, the Vesting Commencement Date ("VCD"). One-fourth (1/4th) of the shares subject to the option vest on the first anniversary of the VCD, with one forty-eighth (1/48th) of the shares subject to the original grant vesting on each monthly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates.

F2: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

Viant Technology Inc.

Report date June 04, 2026 · Filed June 11, 2026 · Amendment

Amendment: balances below belong to this corrected disclosure, not necessarily a complete replacement of earlier positions.

Security / awardOwnership accountDisclosed shares / unitsDisclosure context
Class A Common StockSEC Table I · non-derivativeDirect108,457 Reported balance After 2026-06-04 transaction · row 1 Amendment: may correct only part of an earlier disclosure.
1 source row

Row 1 · 2026-06-04 · Grant · Acquired 14,544 · Balance 108,457

F1: Grant of restricted stock units ("RSUs") that vest in full on the earlier of (i) the date of the Issuer's 2027 Annual Meeting of Stockholders (or the date immediately prior to the 2027 Annual Meeting if the Reporting Person's service as a director ends at the 2027 Annual Meeting due to the Reporting Person's failure to be re-elected or the Reporting Person not standing for re-election); or (ii) the one-year anniversary measured from the date of grant, subject to the Reporting Person's continuous service through such vesting date. Each RSU represents the right to receive one share of the Issuer's Class A common stock.

F2: This amendment is being filed to correct the number of RSUs granted to the Reporting Person on June 4, 2026. The original Form 4 inadvertently reported the grant of 15,948 RSUs instead of 14,544 RSUs, the correct amount actually granted.

Filing footnotes · ownership attribution and instrument terms

F1: Grant of restricted stock units ("RSUs") that vest in full on the earlier of (i) the date of the Issuer's 2027 Annual Meeting of Stockholders (or the date immediately prior to the 2027 Annual Meeting if the Reporting Person's service as a director ends at the 2027 Annual Meeting due to the Reporting Person's failure to be re-elected or the Reporting Person not standing for re-election); or (ii) the one-year anniversary measured from the date of grant, subject to the Reporting Person's continuous service through such vesting date. Each RSU represents the right to receive one share of the Issuer's Class A common stock.

F2: This amendment is being filed to correct the number of RSUs granted to the Reporting Person on June 4, 2026. The original Form 4 inadvertently reported the grant of 15,948 RSUs instead of 14,544 RSUs, the correct amount actually granted.

Transaction history

JSON API
Reset

Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateCompanyActivity / securityShares / unitsReported priceReported valueDetails
January 02, 2020 Filed Jan 6, 2020 21:24 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 1,263 $263.52 $332,825.76
Disclosure

SEC source: 0001209191-20-001812 · doc4.xml · nonDerivative · entry 2

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 28,735

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

Read SEC document
January 02, 2020 Filed Jan 6, 2020 21:24 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass A Common Stock 1,263 $0.00 $0.00
Disclosure

SEC source: 0001209191-20-001812 · doc4.xml · nonDerivative · entry 1

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,998

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
December 06, 2019 Filed Dec 6, 2019 23:24 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 800 $252.75 $202,200.00
Disclosure

SEC source: 0001209191-19-059525 · doc4.xml · nonDerivative · entry 5

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 28,735

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $252.58 to $253.09, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
December 06, 2019 Filed Dec 6, 2019 23:24 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 1,300 $252.08 $327,704.00
Disclosure

SEC source: 0001209191-19-059525 · doc4.xml · nonDerivative · entry 4

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,535

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $251.52 to $252.28, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
December 06, 2019 Filed Dec 6, 2019 23:24 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 1,411 $250.89 $354,005.79
Disclosure

SEC source: 0001209191-19-059525 · doc4.xml · nonDerivative · entry 3

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,835

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $250.54 to $251.26, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
December 06, 2019 Filed Dec 6, 2019 23:24 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 5,086 $249.97 $1,271,347.42
Disclosure

SEC source: 0001209191-19-059525 · doc4.xml · nonDerivative · entry 2

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 32,246

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $249.51 to $250.30, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
December 04, 2019 Filed Dec 6, 2019 23:24 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 3,745 $240.00 $898,800.00
Disclosure

SEC source: 0001209191-19-059525 · doc4.xml · nonDerivative · entry 1

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 37,332

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

Read SEC document
December 02, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 365 $0.00 Strike: $142.45 $0.00
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · derivative · entry 19

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 13,155

Underlying: Class A Common Stock · 365 shares

Expires 2028-12-01

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F11 · derivative.exercise_date: The option was granted on December 1, 2018, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
December 02, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 875 $0.00 Strike: $48.00 $0.00
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · derivative · entry 18

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 21,012

Underlying: Class A Common Stock · 875 shares

Expires 2027-12-01

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F10 · derivative.exercise_date: The option was granted on December 1, 2017, the VCD. One forty-eighth (1/48) of the shares subject to the option vest each monthly anniversary of the VCD , subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
December 02, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 902 $0.00 Strike: $30.15 $0.00
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · derivative · entry 17

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 10,828

Underlying: Class A Common Stock · 902 shares

Expires 2026-12-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F9 · derivative.exercise_date: The option was granted on December 23, 2016. The VCD is December 1, 2016. One forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
December 02, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass B Common Stock · Derivative 1,263 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · derivative · entry 16

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 1,263 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F8 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

F8 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

Read SEC document
December 02, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass B Common Stock · Derivative 1,263 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · derivative · entry 15

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,263

Underlying: Class A Common Stock · 1,263 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F8 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

F8 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

Read SEC document
December 02, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 1,263 $0.00 Strike: $18.03 $0.00
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · derivative · entry 14

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 11,399

Underlying: Class B Common Stock · 1,263 shares

Expires 2026-08-14

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F7 · derivative.exercise_date: The option was granted on August 15, 2016, the VCD. One-fourth (1/4th) of the shares subject to the option vest on the first anniversary of the VCD, with one forty-eighth (1/48th) of the shares subject to the original grant vesting on each monthly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
December 02, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 365 $261.12 $95,308.80
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · nonDerivative · entry 12

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 41,077

F5 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

Read SEC document
December 02, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 365 $142.45 $51,994.25
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · nonDerivative · entry 11

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 41,442

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
December 02, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 875 $261.12 $228,480.00
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · nonDerivative · entry 10

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 41,077

F5 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

Read SEC document
December 02, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 875 $48.00 $42,000.00
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · nonDerivative · entry 9

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 41,952

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
December 02, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 902 $261.12 $235,530.24
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · nonDerivative · entry 8

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 41,077

F5 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

Read SEC document
December 02, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 902 $30.15 $27,195.30
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · nonDerivative · entry 7

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 41,979

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
December 02, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 1,263 $261.12 $329,794.56
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · nonDerivative · entry 6

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 41,077

F5 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

Read SEC document
December 02, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass A Common Stock 1,263 $0.00 $0.00
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · nonDerivative · entry 5

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 42,340

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
December 01, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 GrantEmployee Stock Option (Right to Buy) · Derivative 9,876 $0.00 Strike: $263.34 $0.00
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · derivative · entry 13

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,876

Underlying: Class A Common Stock · 9,876 shares

Expires 2029-12-01

F6 · derivative.exercise_date: The option was granted on December 1, 2019, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
December 01, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 1,154 $263.34 $303,894.36
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · nonDerivative · entry 4

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 41,077

F4 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted December 1, 2018.

Read SEC document
December 01, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 2,531 $263.34 $666,513.54
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · nonDerivative · entry 3

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 42,231

F3 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted December 1, 2017.

Read SEC document
December 01, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 Tax withholdingClass A Common Stock 2,963 $263.34 $780,276.42
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · nonDerivative · entry 2

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 44,762

F2 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted December 23, 2016.

Read SEC document
December 01, 2019 Filed Dec 4, 2019 01:33 UTC Trade Desk, Inc. TTD · Entity 3752 GrantClass A Common Stock 5,261 $0.00 $0.00
Disclosure

SEC source: 0001209191-19-058922 · doc4.xml · nonDerivative · entry 1

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 47,725

F1 · shares: Represents a restricted stock award with a Vesting Commencement Date ("VCD") of December 1, 2019, and which vests as to one-fourth of the granted shares on each anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
November 04, 2019 Filed Nov 6, 2019 21:48 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 365 $0.00 Strike: $142.45 $0.00
Disclosure

SEC source: 0001209191-19-055507 · doc4.xml · derivative · entry 14

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 13,520

Underlying: Class A Common Stock · 365 shares

Expires 2028-12-01

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F6 · derivative.exercise_date: The option was granted on December 1, 2018, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
November 04, 2019 Filed Nov 6, 2019 21:48 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 875 $0.00 Strike: $48.00 $0.00
Disclosure

SEC source: 0001209191-19-055507 · doc4.xml · derivative · entry 13

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 21,887

Underlying: Class A Common Stock · 875 shares

Expires 2027-12-01

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F5 · derivative.exercise_date: The option was granted on December 1, 2017, the VCD. One forty-eighth (1/48) of the shares subject to the option vest each monthly anniversary of the VCD , subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
November 04, 2019 Filed Nov 6, 2019 21:48 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 902 $0.00 Strike: $30.15 $0.00
Disclosure

SEC source: 0001209191-19-055507 · doc4.xml · derivative · entry 12

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 11,730

Underlying: Class A Common Stock · 902 shares

Expires 2026-12-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F4 · derivative.exercise_date: The option was granted on December 23, 2016. The VCD is December 1, 2016. One forty-eighth (1/48) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
November 04, 2019 Filed Nov 6, 2019 21:48 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass B Common Stock · Derivative 1,263 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001209191-19-055507 · doc4.xml · derivative · entry 11

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 1,263 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

F3 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

Read SEC document
November 04, 2019 Filed Nov 6, 2019 21:48 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass B Common Stock · Derivative 1,263 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001209191-19-055507 · doc4.xml · derivative · entry 10

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,263

Underlying: Class A Common Stock · 1,263 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

F3 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

Read SEC document
November 04, 2019 Filed Nov 6, 2019 21:48 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 1,263 $0.00 Strike: $18.03 $0.00
Disclosure

SEC source: 0001209191-19-055507 · doc4.xml · derivative · entry 9

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 12,662

Underlying: Class B Common Stock · 1,263 shares

Expires 2026-08-14

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_date: The option was granted on August 15, 2016, the Vesting Commencement Date ("VCD"). One-fourth (1/4th) of the shares subject to the option vest on the first anniversary of the VCD, with one forty-eighth (1/48th) of the shares subject to the original grant vesting on each monthly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
November 04, 2019 Filed Nov 6, 2019 21:48 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 365 $205.50 $75,007.50
Disclosure

SEC source: 0001209191-19-055507 · doc4.xml · nonDerivative · entry 8

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 42,464

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

Read SEC document
November 04, 2019 Filed Nov 6, 2019 21:48 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 365 $142.45 $51,994.25
Disclosure

SEC source: 0001209191-19-055507 · doc4.xml · nonDerivative · entry 7

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 42,829

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
November 04, 2019 Filed Nov 6, 2019 21:48 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 875 $205.50 $179,812.50
Disclosure

SEC source: 0001209191-19-055507 · doc4.xml · nonDerivative · entry 6

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 42,464

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

Read SEC document
November 04, 2019 Filed Nov 6, 2019 21:48 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 875 $48.00 $42,000.00
Disclosure

SEC source: 0001209191-19-055507 · doc4.xml · nonDerivative · entry 5

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 43,339

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
November 04, 2019 Filed Nov 6, 2019 21:48 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 902 $205.50 $185,361.00
Disclosure

SEC source: 0001209191-19-055507 · doc4.xml · nonDerivative · entry 4

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 42,464

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

Read SEC document
November 04, 2019 Filed Nov 6, 2019 21:48 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 902 $30.15 $27,195.30
Disclosure

SEC source: 0001209191-19-055507 · doc4.xml · nonDerivative · entry 3

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 43,366

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
November 04, 2019 Filed Nov 6, 2019 21:48 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 1,263 $205.50 $259,546.50
Disclosure

SEC source: 0001209191-19-055507 · doc4.xml · nonDerivative · entry 2

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 42,464

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

Read SEC document
November 04, 2019 Filed Nov 6, 2019 21:48 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass A Common Stock 1,263 $0.00 $0.00
Disclosure

SEC source: 0001209191-19-055507 · doc4.xml · nonDerivative · entry 1

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 43,727

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
October 11, 2019 Filed Oct 15, 2019 20:18 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 365 $0.00 Strike: $142.45 $0.00
Disclosure

SEC source: 0001209191-19-053142 · doc4.xml · derivative · entry 9

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 13,885

Underlying: Class A Common Stock · 365 shares

Expires 2028-12-01

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F4 · derivative.exercise_date: The option was granted on December 1, 2018, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
October 11, 2019 Filed Oct 15, 2019 20:18 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 875 $0.00 Strike: $48.00 $0.00
Disclosure

SEC source: 0001209191-19-053142 · doc4.xml · derivative · entry 8

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 22,762

Underlying: Class A Common Stock · 875 shares

Expires 2027-12-01

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_date: The option was granted on December 1, 2017, the VCD. One forty-eighth (1/48) of the shares subject to the option vest each monthly anniversary of the VCD , subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
October 11, 2019 Filed Oct 15, 2019 20:18 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative 902 $0.00 Strike: $30.15 $0.00
Disclosure

SEC source: 0001209191-19-053142 · doc4.xml · derivative · entry 7

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 12,632

Underlying: Class A Common Stock · 902 shares

Expires 2026-12-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_date: The option was granted on December 23, 2016. The Vesting Commencement Date ("VCD") is December 1, 2016. One forty-eighth (1/48) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.

Read SEC document
October 11, 2019 Filed Oct 15, 2019 20:18 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 365 $200.00 $73,000.00
Disclosure

SEC source: 0001209191-19-053142 · doc4.xml · nonDerivative · entry 6

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 42,464

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

Read SEC document
October 11, 2019 Filed Oct 15, 2019 20:18 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 365 $142.45 $51,994.25
Disclosure

SEC source: 0001209191-19-053142 · doc4.xml · nonDerivative · entry 5

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 42,829

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
October 11, 2019 Filed Oct 15, 2019 20:18 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 875 $200.00 $175,000.00
Disclosure

SEC source: 0001209191-19-053142 · doc4.xml · nonDerivative · entry 4

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 42,464

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

Read SEC document
October 11, 2019 Filed Oct 15, 2019 20:18 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 875 $48.00 $42,000.00
Disclosure

SEC source: 0001209191-19-053142 · doc4.xml · nonDerivative · entry 3

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 43,339

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
October 11, 2019 Filed Oct 15, 2019 20:18 UTC Trade Desk, Inc. TTD · Entity 3752 SaleClass A Common Stock 902 $200.00 $180,400.00
Disclosure

SEC source: 0001209191-19-053142 · doc4.xml · nonDerivative · entry 2

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 42,464

F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.

Read SEC document
October 11, 2019 Filed Oct 15, 2019 20:18 UTC Trade Desk, Inc. TTD · Entity 3752 Exercise / conversionClass A Common Stock 902 $30.15 $27,195.30
Disclosure

SEC source: 0001209191-19-053142 · doc4.xml · nonDerivative · entry 1

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 43,366

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
September 16, 2019 Filed Sep 17, 2019 21:29 UTC Trade Desk, Inc. TTD · Entity 3752 ConversionClass B Common Stock · Derivative 1,263 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001209191-19-049882 · doc4.xml · derivative · entry 5

Yang Vivian · CIK 0001615037 · Chief Legal Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 1,263 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

F3 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.

Read SEC document

Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.