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Ritter Gordon

Disclosed activity across 1 company

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2150
SEC CIK
0001585857

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Reported relationships

Latest disclosed role at each company.

CompanyLast reported asReport datePublished
VEEVA SYSTEMS INCVEEV · Entity 2124DirectorSeptember 01, 2026September 03, 2026

Disclosed balances

About these balances

Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.

VEEVA SYSTEMS INC

Report date September 01, 2026 · Filed September 03, 2026

Security / awardOwnership accountDisclosed shares / unitsDisclosure context
Class A Common StockSEC Table I · non-derivativeIndirectBy Emergence Capital Partners II, L.P.250,000 Reported balance After 2026-09-01 transaction · row 1 Account identity is unresolved; indirect or unspecified ownership is not merged.
1 source row

Row 1 · 2026-09-01 · Other · Disposed 250,000 · Balance 250,000

F1: The Reporting Person is voluntarily making this filing to report certain exempt transactions. On September 1, 2026, Emergence distributed in-kind, without consideration, 250,000 shares of Class A Common Stock pro-rata to its partners in accordance with the exemption under Rule 16a-9(a) and Rule 16a-13 of the Securities Exchange Act of 1934, as amended.

F2: The sole general partner of Emergence is Emergence Equity Partners II, L.P. ("EEP II"), and the sole general partner of EEP II is Emergence GP Partners, LLC ("EGP", and together with Emergence and EEP II, the "Emergence Entities"), and each of EEP II and EGP may be deemed to have sole voting and dispositive power with respect to the shares held by Emergence, and EGP may be deemed to have sole voting and dispositive power with respect to the shares held by EEP II. The Reporting Person is a partner of EEP II and a member of EGP and serves on the Issuer's board of directors. The Reporting Person disclaims beneficial ownership of the reported shares held by the Emergence Entities except to the extent of his pecuniary interest therein, if any, by virtue of the limited liability company interest he owns in EGP and the partnership interest he owns in EEP II.

Class A Common StockSEC Table I · non-derivativeIndirectBy the Ritter-Metzler Revocable Trust dated November 6, 2000591,161 Reported balance After 2026-09-01 transaction · row 2 Account identity is unresolved; indirect or unspecified ownership is not merged.
1 source row

Row 2 · 2026-09-01 · Other · Acquired 15,585 · Balance 591,161

F3: Pro rata distribution from Emergence Capital Partners II, L.P. ("Emergence) in accordance with the exemption under Rule 16a-9(a) and Rule 16a-13 of the Securities Exchange Act of 1934, as amended.

F4: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Class A Common StockSEC Table I · non-derivativeDirect1,136 Reported balance After 2026-09-01 transaction · row 3
1 source row

Row 3 · 2026-09-01 · Exercise / conversion · Acquired 541 · Balance 1,136

F5: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

Restricted Stock UnitsSEC Table II · derivative / convertible securityDirect1,623 Reported balance After 2026-09-01 transaction · row 5 Instrument identity requires review; Table II rows are not merged.
1 source row

Row 5 · 2026-09-01 · Exercise / conversion · Disposed 541 · Balance 1,623

F7: Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.

F5: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F8: On June 17, 2026, the Reporting Person was granted 2,164 RSUs under the Issuer's Amended & Restated 2013 Equity Incentive Plan, of which 1/4 of the RSUs vested on September 1, 2026, with the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service on the Issuer's board of directors on the applicable vesting date.

Class A Common StockSEC Table I · non-derivativeIndirectBy GABACOR Holdings LLC92,000 Reported balance Holding disclosure · report date 2026-09-01 · row 4 Holding and transaction disclosures are not merged.
1 source row

Row 4 · Balance 92,000

F6: Shares held by GABACOR Holdings LLC ("GABACOR"). The Reporting Person is a controlling person of GABACOR and may be deemed to share voting and dispositive power with regard to the reported shares held by GABACOR. The Reporting Person disclaims beneficial ownership of the reported shares held by GABACOR, except to the extent, if any, of his pecuniary interest therein.

Filing footnotes · ownership attribution and instrument terms

F1: The Reporting Person is voluntarily making this filing to report certain exempt transactions. On September 1, 2026, Emergence distributed in-kind, without consideration, 250,000 shares of Class A Common Stock pro-rata to its partners in accordance with the exemption under Rule 16a-9(a) and Rule 16a-13 of the Securities Exchange Act of 1934, as amended.

F2: The sole general partner of Emergence is Emergence Equity Partners II, L.P. ("EEP II"), and the sole general partner of EEP II is Emergence GP Partners, LLC ("EGP", and together with Emergence and EEP II, the "Emergence Entities"), and each of EEP II and EGP may be deemed to have sole voting and dispositive power with respect to the shares held by Emergence, and EGP may be deemed to have sole voting and dispositive power with respect to the shares held by EEP II. The Reporting Person is a partner of EEP II and a member of EGP and serves on the Issuer's board of directors. The Reporting Person disclaims beneficial ownership of the reported shares held by the Emergence Entities except to the extent of his pecuniary interest therein, if any, by virtue of the limited liability company interest he owns in EGP and the partnership interest he owns in EEP II.

F3: Pro rata distribution from Emergence Capital Partners II, L.P. ("Emergence) in accordance with the exemption under Rule 16a-9(a) and Rule 16a-13 of the Securities Exchange Act of 1934, as amended.

F4: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

F5: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F6: Shares held by GABACOR Holdings LLC ("GABACOR"). The Reporting Person is a controlling person of GABACOR and may be deemed to share voting and dispositive power with regard to the reported shares held by GABACOR. The Reporting Person disclaims beneficial ownership of the reported shares held by GABACOR, except to the extent, if any, of his pecuniary interest therein.

F7: Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.

F8: On June 17, 2026, the Reporting Person was granted 2,164 RSUs under the Issuer's Amended & Restated 2013 Equity Incentive Plan, of which 1/4 of the RSUs vested on September 1, 2026, with the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service on the Issuer's board of directors on the applicable vesting date.

Transaction history

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateCompanyActivity / securityShares / unitsReported priceReported valueDetails
September 27, 2017 Filed Sep 28, 2017 00:01 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 3,800 $55.63 $211,389.82
Disclosure

SEC source: 0001209191-17-054186 · doc4.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 367,020

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $55.1000 to $56.0800 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
September 26, 2017 Filed Sep 28, 2017 00:01 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 5,100 $54.55 $278,198.37
Disclosure

SEC source: 0001209191-17-054186 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 370,820

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $54.3100 to $55.0000 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
September 21, 2017 Filed Sep 25, 2017 20:57 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 Exercise / conversionRestricted Stock Units · Derivative 901 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-053839 · doc4.xml · derivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,704

Underlying: Class A Common Stock · 901 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F3 · derivative.exercise_date: On June 21, 2017, the Reporting Person was granted 3,605 RSUs under the Issuer's 2013 Equity Incentive Plan, of which 1/4 of the RSUs will vest on September 21, 2017, with the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service on the Issuer's board of directors on the applicable vesting date.

F3 · derivative.expiration_date: On June 21, 2017, the Reporting Person was granted 3,605 RSUs under the Issuer's 2013 Equity Incentive Plan, of which 1/4 of the RSUs will vest on September 21, 2017, with the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service on the Issuer's board of directors on the applicable vesting date.

Read SEC document
September 21, 2017 Filed Sep 25, 2017 20:57 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 Exercise / conversionClass A Common Stock 901 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-053839 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,546

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F2 · price: Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.

Read SEC document
September 12, 2017 Filed Sep 13, 2017 21:22 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 5,100 $57.10 $291,207.45
Disclosure

SEC source: 0001209191-17-052668 · doc4.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 375,920

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $56.9100 to $57.3300 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
September 11, 2017 Filed Sep 13, 2017 21:22 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 5,100 $57.72 $294,364.86
Disclosure

SEC source: 0001209191-17-052668 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 381,020

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $57.4800 to $57.9300 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
August 31, 2017 Filed Sep 1, 2017 20:07 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 969 $59.17 $57,333.89
Disclosure

SEC source: 0001209191-17-051047 · doc4.xml · nonDerivative · entry 4

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 386,120

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F6 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $59.0100 to $59.3150 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
August 31, 2017 Filed Sep 1, 2017 20:07 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 4,131 $58.35 $241,060.79
Disclosure

SEC source: 0001209191-17-051047 · doc4.xml · nonDerivative · entry 3

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 387,089

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F5 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $57.9250 to $58.8850 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
August 30, 2017 Filed Sep 1, 2017 20:07 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 3,000 $57.76 $173,282.40
Disclosure

SEC source: 0001209191-17-051047 · doc4.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 391,220

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $57.5100 to $57.9550 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
August 30, 2017 Filed Sep 1, 2017 20:07 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 2,100 $56.88 $119,453.04
Disclosure

SEC source: 0001209191-17-051047 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 394,220

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $56.4300 to $57.3350 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
August 08, 2017 Filed Aug 9, 2017 21:11 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 5,100 $63.05 $321,562.65
Disclosure

SEC source: 0001209191-17-048288 · doc4.xml · nonDerivative · entry 3

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 396,320

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F5 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $62.7500 to $63.3600 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (5).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
August 07, 2017 Filed Aug 9, 2017 21:11 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 1,200 $63.20 $75,834.96
Disclosure

SEC source: 0001209191-17-048288 · doc4.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 401,420

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $63.1700 to $63.2500 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (4).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
August 07, 2017 Filed Aug 9, 2017 21:11 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 3,900 $62.65 $244,320.57
Disclosure

SEC source: 0001209191-17-048288 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 402,620

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $62.1700 to $63.0900 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 28, 2017 Filed Jul 31, 2017 21:08 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 3,965 $63.75 $252,777.87
Disclosure

SEC source: 0001209191-17-046713 · doc4.xml · nonDerivative · entry 6

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 406,520

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F8 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $63.3100 to $64.0100 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (8).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 28, 2017 Filed Jul 31, 2017 21:08 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 1,135 $62.60 $71,056.33
Disclosure

SEC source: 0001209191-17-046713 · doc4.xml · nonDerivative · entry 5

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 410,485

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F7 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $62.2100 to $63.1900 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (7).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 28, 2017 Filed Jul 31, 2017 23:34 UTC Amendment VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 3,965 $63.75 $252,777.87
Disclosure

SEC source: 0001209191-17-046820 · doc4a.xml · nonDerivative · entry 6

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 406,520

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F8 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $63.3100 to $64.0100 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (8).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 28, 2017 Filed Jul 31, 2017 23:34 UTC Amendment VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 1,135 $62.60 $71,056.33
Disclosure

SEC source: 0001209191-17-046820 · doc4a.xml · nonDerivative · entry 5

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 410,485

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F7 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $62.2100 to $63.1900 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (7).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 27, 2017 Filed Jul 31, 2017 21:08 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 900 $65.66 $59,097.51
Disclosure

SEC source: 0001209191-17-046713 · doc4.xml · nonDerivative · entry 4

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 411,620

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F6 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $65.5600 to $65.7850 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (6).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 27, 2017 Filed Jul 31, 2017 21:08 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 1,500 $65.13 $97,697.55
Disclosure

SEC source: 0001209191-17-046713 · doc4.xml · nonDerivative · entry 3

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 412,520

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F5 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $64.5500 to $65.4300 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (5).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 27, 2017 Filed Jul 31, 2017 21:08 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 300 $62.27 $18,681.99
Disclosure

SEC source: 0001209191-17-046713 · doc4.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 414,020

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $62.7100 to $63.5600 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (4).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 27, 2017 Filed Jul 31, 2017 21:08 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 2,400 $62.27 $149,457.36
Disclosure

SEC source: 0001209191-17-046713 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 414,320

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $61.6200 to $62.5500 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 27, 2017 Filed Jul 31, 2017 23:34 UTC Amendment VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 900 $65.66 $59,097.51
Disclosure

SEC source: 0001209191-17-046820 · doc4a.xml · nonDerivative · entry 4

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 411,620

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F6 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $65.5600 to $65.7850 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (6).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 27, 2017 Filed Jul 31, 2017 23:34 UTC Amendment VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 1,500 $65.13 $97,697.55
Disclosure

SEC source: 0001209191-17-046820 · doc4a.xml · nonDerivative · entry 3

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 412,520

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F5 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $64.5500 to $65.4300 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (5).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 27, 2017 Filed Jul 31, 2017 23:34 UTC Amendment VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 300 $63.27 $18,981.99
Disclosure

SEC source: 0001209191-17-046820 · doc4a.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 414,020

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $62.7100 to $63.5600 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (4).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 27, 2017 Filed Jul 31, 2017 23:34 UTC Amendment VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 2,400 $62.27 $149,457.36
Disclosure

SEC source: 0001209191-17-046820 · doc4a.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 414,320

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $61.6200 to $62.5500 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 11, 2017 Filed Jul 12, 2017 20:04 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 906 $62.99 $57,072.02
Disclosure

SEC source: 0001209191-17-044884 · doc4.xml · nonDerivative · entry 3

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 416,720

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F5 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $62.9200 to $63.0700 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (5).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 11, 2017 Filed Jul 12, 2017 20:04 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 4,194 $61.78 $259,115.39
Disclosure

SEC source: 0001209191-17-044884 · doc4.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 417,626

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $61.2500 to $62.2200 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (4).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
July 10, 2017 Filed Jul 12, 2017 20:04 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 5,100 $62.06 $316,507.02
Disclosure

SEC source: 0001209191-17-044884 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 421,820

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $61.7700 to $62.5100 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
June 30, 2017 Filed Jun 30, 2017 22:55 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 5,100 $61.61 $314,208.96
Disclosure

SEC source: 0001209191-17-042605 · doc4.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 426,920

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $61.2100 to $61.8800 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (4).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
June 29, 2017 Filed Jun 30, 2017 22:55 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 5,100 $61.41 $313,177.23
Disclosure

SEC source: 0001209191-17-042605 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 432,020

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $61.2000 to $61.8800 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
June 22, 2017 Filed Jun 23, 2017 20:29 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 Exercise / conversionRestricted Stock Units · Derivative 1,661 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-041653 · doc4.xml · derivative · entry 3

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 1,661 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F4 · derivative.exercise_date: On June 22, 2016, the Reporting Person was granted 6,645 RSUs under the Issuer's 2013 Equity Incentive Plan, of which 1/4 of the RSUs will vest on September 22, 2016, and the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service on the Issuer's board of directors on the applicable vesting date.

F4 · derivative.expiration_date: On June 22, 2016, the Reporting Person was granted 6,645 RSUs under the Issuer's 2013 Equity Incentive Plan, of which 1/4 of the RSUs will vest on September 22, 2016, and the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service on the Issuer's board of directors on the applicable vesting date.

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June 22, 2017 Filed Jun 23, 2017 20:29 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 Exercise / conversionClass A Common Stock 1,661 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-041653 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 6,645

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · date: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F2 · price: Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.

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June 21, 2017 Filed Jun 23, 2017 20:29 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 GrantRestricted Stock Units · Derivative 3,605 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-041653 · doc4.xml · derivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 3,605

Underlying: Class A Common Stock · 3,605 shares

Expires not disclosed

F2 · derivative.exercise_price: Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.

F3 · derivative.exercise_date: The RSUs were granted under the Issuer's 2013 Equity Incentive Plan. The Reporting Person vests ownership in the RSUs over one year, with 1/4 of the RSUs vesting on September 21, 2017, and the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service by the Reporting Person to the Issuer.

F3 · derivative.expiration_date: The RSUs were granted under the Issuer's 2013 Equity Incentive Plan. The Reporting Person vests ownership in the RSUs over one year, with 1/4 of the RSUs vesting on September 21, 2017, and the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service by the Reporting Person to the Issuer.

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June 15, 2017 Filed Jun 16, 2017 20:01 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 3,900 $59.54 $232,218.48
Disclosure

SEC source: 0001209191-17-040428 · doc4.xml · nonDerivative · entry 4

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 437,120

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F6 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $59.2250 to $59.7500 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (6).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
June 15, 2017 Filed Jun 16, 2017 20:01 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 1,200 $58.45 $70,145.04
Disclosure

SEC source: 0001209191-17-040428 · doc4.xml · nonDerivative · entry 3

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 441,020

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F5 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $58.1000 to $58.9500 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (5).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
June 14, 2017 Filed Jun 16, 2017 20:01 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 3,600 $59.68 $214,862.76
Disclosure

SEC source: 0001209191-17-040428 · doc4.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 442,220

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $59.4500 to $59.9100 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (4).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
June 14, 2017 Filed Jun 16, 2017 20:01 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 1,500 $58.79 $88,183.05
Disclosure

SEC source: 0001209191-17-040428 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 445,820

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $58.4400 to $59.3400 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

Read SEC document
June 06, 2017 Filed Jun 8, 2017 23:01 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 ConversionClass B Common Stock · Derivative 1,000,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-038660 · doc4.xml · derivative · entry 5

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By Emergence Capital Partners II, L.P.

Disclosed balance after: 5,950,000

Underlying: Class A Common Stock · 1,000,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of class B Common Stock or (b) October 15, 2023.

F2 · kind: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F3 · price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of class B Common Stock or (b) October 15, 2023.

F3 · derivative.exercise_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of class B Common Stock or (b) October 15, 2023.

F3 · derivative.expiration_date: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of class B Common Stock or (b) October 15, 2023.

F4 · ownership.nature: The sole general partner of Emergence is EEP II, and the sole general partner of EEP II is Emergence GP Partners, LLC ("EGP", and together with Emergence and EEP II, the "Emergence Entities"), and each of EEP II and EGP may be deemed to have sole voting and dispositive power with respect to the shares held by Emergence, and EGP may be deemed to have sole voting and dispositive power with respect to the shares held by EEP II. Mr. Gordon Ritter, a partner of EEP II and a member of EGP, serves as a representative of the Emergence Entities on the Issuer's board of directors. The Reporting Person disclaims beneficial ownership of the reported shares held by the Emergence Entities except to the extent of his pecuniary interest therein, if any, by virtue of the limited liability company interest he owns in EGP and the partnership interest he owns in EEP II.

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June 06, 2017 Filed Jun 8, 2017 23:01 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 OtherClass A Common Stock 62,081 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-038660 · doc4.xml · nonDerivative · entry 4

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 447,320

F6 · kind: Pro rata distribution from EEP II in accordance with the exemption under Rule 16a-9(a) and Rule 16a-13 of the Securities Exchange Act of 1934, as amended.

F3 · price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of class B Common Stock or (b) October 15, 2023.

F7 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

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June 06, 2017 Filed Jun 8, 2017 23:01 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 OtherClass A Common Stock 217,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-038660 · doc4.xml · nonDerivative · entry 3

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By Emergence Equity Partners II, L.P.

Disclosed balance after: 0

F5 · kind: On June 6, 2017, EEP II received 217,000 shares of the Issuer's Class A Common Stock as a result of the pro-rata in-kind distribution by Emergence for no consideration. EEP II then immediately distributed in-kind, without consideration, all 217,000 shares of Class A Common Stock pro-rata to its partners, in accordance with the exemption under Rule 16a-9(a) and Rule 16a-13 of the Securities Exchange Act of 1934, as amended.

F3 · price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of class B Common Stock or (b) October 15, 2023.

F4 · ownership.nature: The sole general partner of Emergence is EEP II, and the sole general partner of EEP II is Emergence GP Partners, LLC ("EGP", and together with Emergence and EEP II, the "Emergence Entities"), and each of EEP II and EGP may be deemed to have sole voting and dispositive power with respect to the shares held by Emergence, and EGP may be deemed to have sole voting and dispositive power with respect to the shares held by EEP II. Mr. Gordon Ritter, a partner of EEP II and a member of EGP, serves as a representative of the Emergence Entities on the Issuer's board of directors. The Reporting Person disclaims beneficial ownership of the reported shares held by the Emergence Entities except to the extent of his pecuniary interest therein, if any, by virtue of the limited liability company interest he owns in EGP and the partnership interest he owns in EEP II.

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June 06, 2017 Filed Jun 8, 2017 23:01 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 OtherClass A Common Stock 1,000,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-038660 · doc4.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By Emergence Capital Partners II, L.P.

Disclosed balance after: 0

F1 · kind: On June 6, 2017, Emergence Capital Partners II, L.P. ("Emergence") converted in the aggregate 1,000,000 shares of the Issuer's Class B Common Stock into 1,000,000 shares of the Issuer's Class A Common Stock. Subsequently, Emergence distributed in-kind, without consideration, all 1,000,000 shares of Class A Common Stock pro-rata to its partners, including its limited partners and its general partner, Emergence Equity Partners II, L.P. ("EEP II"), in accordance with the exemption under Rule 16a-9(a) and Rule 16a-13 of the Securities Exchange Act of 1934, as amended.

F3 · price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of class B Common Stock or (b) October 15, 2023.

F4 · ownership.nature: The sole general partner of Emergence is EEP II, and the sole general partner of EEP II is Emergence GP Partners, LLC ("EGP", and together with Emergence and EEP II, the "Emergence Entities"), and each of EEP II and EGP may be deemed to have sole voting and dispositive power with respect to the shares held by Emergence, and EGP may be deemed to have sole voting and dispositive power with respect to the shares held by EEP II. Mr. Gordon Ritter, a partner of EEP II and a member of EGP, serves as a representative of the Emergence Entities on the Issuer's board of directors. The Reporting Person disclaims beneficial ownership of the reported shares held by the Emergence Entities except to the extent of his pecuniary interest therein, if any, by virtue of the limited liability company interest he owns in EGP and the partnership interest he owns in EEP II.

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June 06, 2017 Filed Jun 8, 2017 23:01 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 ConversionClass A Common Stock 1,000,000 $0.00 $0.00
Disclosure

SEC source: 0001209191-17-038660 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By Emergence Capital Partners II, L.P.

Disclosed balance after: 0

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: On June 6, 2017, Emergence Capital Partners II, L.P. ("Emergence") converted in the aggregate 1,000,000 shares of the Issuer's Class B Common Stock into 1,000,000 shares of the Issuer's Class A Common Stock. Subsequently, Emergence distributed in-kind, without consideration, all 1,000,000 shares of Class A Common Stock pro-rata to its partners, including its limited partners and its general partner, Emergence Equity Partners II, L.P. ("EEP II"), in accordance with the exemption under Rule 16a-9(a) and Rule 16a-13 of the Securities Exchange Act of 1934, as amended.

F2 · kind: Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

F3 · price: Each share of Class B Common Stock is convertible, at any time at the option of the holder, into one (1) share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will convert automatically into one (1) share of Class A Common Stock upon any transfer, whether or not for value except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's restated certificate of incorporation. All shares of Class A and Class B Common Stock will convert automatically into shares of a single class of Common Stock upon the earliest to occur of the following: (a) upon the election by the holders of a majority of the then outstanding shares of class B Common Stock or (b) October 15, 2023.

F4 · ownership.nature: The sole general partner of Emergence is EEP II, and the sole general partner of EEP II is Emergence GP Partners, LLC ("EGP", and together with Emergence and EEP II, the "Emergence Entities"), and each of EEP II and EGP may be deemed to have sole voting and dispositive power with respect to the shares held by Emergence, and EGP may be deemed to have sole voting and dispositive power with respect to the shares held by EEP II. Mr. Gordon Ritter, a partner of EEP II and a member of EGP, serves as a representative of the Emergence Entities on the Issuer's board of directors. The Reporting Person disclaims beneficial ownership of the reported shares held by the Emergence Entities except to the extent of his pecuniary interest therein, if any, by virtue of the limited liability company interest he owns in EGP and the partnership interest he owns in EEP II.

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June 01, 2017 Filed Jun 2, 2017 20:13 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 2,400 $64.27 $154,239.84
Disclosure

SEC source: 0001209191-17-037207 · doc4.xml · nonDerivative · entry 4

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 385,239

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F6 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $64.0600 to $64.6900 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (6).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

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June 01, 2017 Filed Jun 2, 2017 20:13 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 2,700 $63.73 $172,082.88
Disclosure

SEC source: 0001209191-17-037207 · doc4.xml · nonDerivative · entry 3

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 387,639

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F5 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $63.0500 to $63.9800 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (5).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

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May 31, 2017 Filed Jun 2, 2017 20:13 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 1,300 $64.34 $83,642.52
Disclosure

SEC source: 0001209191-17-037207 · doc4.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 390,339

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $64.0000 to $64.6100 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (4).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

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May 31, 2017 Filed Jun 2, 2017 20:13 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 3,800 $63.55 $241,488.10
Disclosure

SEC source: 0001209191-17-037207 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 391,639

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $63.0000 to $63.9900 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

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May 16, 2017 Filed May 17, 2017 23:30 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 5,100 $59.32 $302,532.51
Disclosure

SEC source: 0001209191-17-033428 · doc4.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 395,439

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $58.76 to $59.65 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (5).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

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May 15, 2017 Filed May 17, 2017 23:30 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 5,100 $57.25 $291,994.89
Disclosure

SEC source: 0001209191-17-033428 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 400,539

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $56.82 to $57.61 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

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May 03, 2017 Filed May 4, 2017 23:57 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 5,100 $53.81 $274,451.40
Disclosure

SEC source: 0001209191-17-030157 · doc4.xml · nonDerivative · entry 2

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 405,639

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F4 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $53.3200 to $54.1300 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (4).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

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May 02, 2017 Filed May 4, 2017 23:57 UTC VEEVA SYSTEMS INC VEEV · Entity 2124 SaleClass A Common Stock 5,100 $53.85 $274,638.06
Disclosure

SEC source: 0001209191-17-030157 · doc4.xml · nonDerivative · entry 1

Ritter Gordon · CIK 0001585857 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · By the Ritter-Metzler Revocable Trust dated November 6, 2000

Disclosed balance after: 410,739

F1 · kind: The sales reported on this Form 4 were effected pursuant to Rule 10b5-1 trading plans adopted by the Reporting Person.

F2 · price: The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $53.5300 to $54.0400 per share, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote (2).

F3 · ownership.nature: Shares held by The Ritter-Metzler Revocable Trust dated November 6, 2000 (the "Trust"). The Reporting Person is a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.

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Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.