Reported relationships
Latest disclosed role at each company.
No relationships currently tracked through insider filings.
Disclosed balances
About these balances
Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.
No balances currently tracked through insider filings.
Past disclosures · reporting ended (1)
No longer tracked through insider filings. These historical balances do not imply present ownership or a zero position.
Trade Desk, Inc.
Report date December 09, 2019 · Filed January 01, 2020
Section 16 reporting ended · disclosed 2020-01-01. Current position is not established by this disclosure.
| Security / award | Ownership account | Disclosed shares / units | Disclosure context |
|---|---|---|---|
| Class A Common StockSEC Table I · non-derivative | Direct | 23,165 |
Reported balance
After 2019-12-09 transaction · row 1
1 source rowRow 1 · 2019-12-09 · Gift · Disposed 309 · Balance 23,165 F1: Bona fide gift not for value of Class A Common Stock to a charity. |
Filing footnotes · ownership attribution and instrument terms
F1: Bona fide gift not for value of Class A Common Stock to a charity.
Transaction history
JSON APIPurchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”
The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.
| Transaction date | Company | Activity / security | Shares / units | Reported price | Reported value | Details |
|---|---|---|---|---|---|---|
| December 09, 2019 Filed Jan 1, 2020 00:20 UTC | Trade Desk, Inc. TTD · Entity 3752 | GiftClass A Common Stock | 309 | $0.00 | $0.00 |
DisclosureSEC source: 0001209191-19-062340 · doc4.xml · nonDerivative · entry 1 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 23,165 F1 · kind: Bona fide gift not for value of Class A Common Stock to a charity. Read SEC document |
| December 04, 2019 Filed Dec 5, 2019 21:11 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 457 | $239.86 | $109,616.02 |
DisclosureSEC source: 0001209191-19-059287 · doc4.xml · nonDerivative · entry 10 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 23,474 Read SEC document |
| December 03, 2019 Filed Dec 5, 2019 21:11 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative | 365 | $0.00 Strike: $142.45 | $0.00 |
DisclosureSEC source: 0001209191-19-059287 · doc4.xml · derivative · entry 16 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 13,155 Underlying: Class A Common Stock · 365 shares Expires 2028-12-01 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F6 · derivative.exercise_date: The option was granted on December 1, 2018, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| December 03, 2019 Filed Dec 5, 2019 21:11 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative | 875 | $0.00 Strike: $48.00 | $0.00 |
DisclosureSEC source: 0001209191-19-059287 · doc4.xml · derivative · entry 15 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 21,012 Underlying: Class A Common Stock · 875 shares Expires 2027-12-01 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F5 · derivative.exercise_date: The option was granted on December 1, 2017, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| December 03, 2019 Filed Dec 5, 2019 21:11 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative | 902 | $0.00 Strike: $30.15 | $0.00 |
DisclosureSEC source: 0001209191-19-059287 · doc4.xml · derivative · entry 14 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 10,828 Underlying: Class A Common Stock · 902 shares Expires 2026-12-22 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F4 · derivative.exercise_date: The option was granted on December 23, 2016. The VCD is December 1, 2016. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| December 03, 2019 Filed Dec 5, 2019 21:11 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass B Common Stock · Derivative | 905 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-19-059287 · doc4.xml · derivative · entry 13 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 Underlying: Class A Common Stock · 905 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F3 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| December 03, 2019 Filed Dec 5, 2019 21:11 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass B Common Stock · Derivative | 905 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-19-059287 · doc4.xml · derivative · entry 12 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 905 Underlying: Class A Common Stock · 905 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F3 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| December 03, 2019 Filed Dec 5, 2019 21:11 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative | 905 | $0.00 Strike: $3.36 | $0.00 |
DisclosureSEC source: 0001209191-19-059287 · doc4.xml · derivative · entry 11 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 946 Underlying: Class B Common Stock · 905 shares Expires 2025-12-08 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F2 · derivative.exercise_date: The option was granted on December 9, 2015. The Vesting Commencement Date ("VCD") is January 1, 2016. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| December 03, 2019 Filed Dec 5, 2019 21:11 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 6,300 | $234.19 | $1,475,397.00 |
DisclosureSEC source: 0001209191-19-059287 · doc4.xml · nonDerivative · entry 9 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 23,931 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| December 03, 2019 Filed Dec 5, 2019 21:11 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 365 | $234.19 | $85,479.35 |
DisclosureSEC source: 0001209191-19-059287 · doc4.xml · nonDerivative · entry 8 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 30,231 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| December 03, 2019 Filed Dec 5, 2019 21:11 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass A Common Stock | 365 | $142.45 | $51,994.25 |
DisclosureSEC source: 0001209191-19-059287 · doc4.xml · nonDerivative · entry 7 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 30,596 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| December 03, 2019 Filed Dec 5, 2019 21:11 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 875 | $234.19 | $204,916.25 |
DisclosureSEC source: 0001209191-19-059287 · doc4.xml · nonDerivative · entry 6 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 30,231 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| December 03, 2019 Filed Dec 5, 2019 21:11 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass A Common Stock | 875 | $48.00 | $42,000.00 |
DisclosureSEC source: 0001209191-19-059287 · doc4.xml · nonDerivative · entry 5 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,106 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| December 03, 2019 Filed Dec 5, 2019 21:11 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 902 | $234.19 | $211,239.38 |
DisclosureSEC source: 0001209191-19-059287 · doc4.xml · nonDerivative · entry 4 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 30,231 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| December 03, 2019 Filed Dec 5, 2019 21:11 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass A Common Stock | 902 | $30.15 | $27,195.30 |
DisclosureSEC source: 0001209191-19-059287 · doc4.xml · nonDerivative · entry 3 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,133 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| December 03, 2019 Filed Dec 5, 2019 21:11 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 905 | $234.19 | $211,941.95 |
DisclosureSEC source: 0001209191-19-059287 · doc4.xml · nonDerivative · entry 2 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 30,231 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| December 03, 2019 Filed Dec 5, 2019 21:11 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass A Common Stock | 905 | $0.00 | $0.00 |
DisclosureSEC source: 0001209191-19-059287 · doc4.xml · nonDerivative · entry 1 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,136 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| December 01, 2019 Filed Dec 4, 2019 01:27 UTC | Trade Desk, Inc. TTD · Entity 3752 | Tax withholdingClass A Common Stock | 1,154 | $263.34 | $303,894.36 |
DisclosureSEC source: 0001209191-19-058916 · doc4.xml · nonDerivative · entry 3 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 30,231 F3 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted December 1, 2018. Read SEC document |
| December 01, 2019 Filed Dec 4, 2019 01:27 UTC | Trade Desk, Inc. TTD · Entity 3752 | Tax withholdingClass A Common Stock | 2,531 | $263.34 | $666,513.54 |
DisclosureSEC source: 0001209191-19-058916 · doc4.xml · nonDerivative · entry 2 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 31,385 F2 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted December 1, 2017. Read SEC document |
| December 01, 2019 Filed Dec 4, 2019 01:27 UTC | Trade Desk, Inc. TTD · Entity 3752 | Tax withholdingClass A Common Stock | 2,963 | $263.34 | $780,276.42 |
DisclosureSEC source: 0001209191-19-058916 · doc4.xml · nonDerivative · entry 1 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 33,916 F1 · shares: The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a restricted stock award granted December 23, 2016. Read SEC document |
| November 12, 2019 Filed Nov 14, 2019 21:54 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative | 1,825 | $0.00 Strike: $142.45 | $0.00 |
DisclosureSEC source: 0001209191-19-056579 · doc4.xml · derivative · entry 4 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 13,520 Underlying: Class A Common Stock · 1,825 shares Expires 2028-12-01 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: The option was granted on December 1, 2018, the Vesting Commencement Date ("VCD"). One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| November 12, 2019 Filed Nov 14, 2019 21:54 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 365 | $225.00 | $82,125.00 |
DisclosureSEC source: 0001209191-19-056579 · doc4.xml · nonDerivative · entry 3 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 36,879 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| November 12, 2019 Filed Nov 14, 2019 21:54 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 1,460 | $225.07 | $328,602.20 |
DisclosureSEC source: 0001209191-19-056579 · doc4.xml · nonDerivative · entry 2 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 37,244 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $225.00 to $225.27, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Read SEC document |
| November 12, 2019 Filed Nov 14, 2019 21:54 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass A Common Stock | 1,825 | $142.45 | $259,971.25 |
DisclosureSEC source: 0001209191-19-056579 · doc4.xml · nonDerivative · entry 1 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 38,704 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| November 05, 2019 Filed Nov 8, 2019 00:07 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative | 875 | $0.00 Strike: $48.00 | $0.00 |
DisclosureSEC source: 0001209191-19-055746 · doc4.xml · derivative · entry 11 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 21,887 Underlying: Class A Common Stock · 875 shares Expires 2027-12-01 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F5 · derivative.exercise_date: The option was granted on December 1, 2017, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| November 05, 2019 Filed Nov 8, 2019 00:07 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative | 902 | $0.00 Strike: $30.15 | $0.00 |
DisclosureSEC source: 0001209191-19-055746 · doc4.xml · derivative · entry 10 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 11,730 Underlying: Class A Common Stock · 902 shares Expires 2026-12-22 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F4 · derivative.exercise_date: The option was granted on December 23, 2016. The VCD is December 1, 2016. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| November 05, 2019 Filed Nov 8, 2019 00:07 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass B Common Stock · Derivative | 905 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-19-055746 · doc4.xml · derivative · entry 9 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 Underlying: Class A Common Stock · 905 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F3 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| November 05, 2019 Filed Nov 8, 2019 00:07 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass B Common Stock · Derivative | 905 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-19-055746 · doc4.xml · derivative · entry 8 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 905 Underlying: Class A Common Stock · 905 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F3 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| November 05, 2019 Filed Nov 8, 2019 00:07 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative | 905 | $0.00 Strike: $3.36 | $0.00 |
DisclosureSEC source: 0001209191-19-055746 · doc4.xml · derivative · entry 7 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 1,851 Underlying: Class B Common Stock · 905 shares Expires 2025-12-08 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F2 · derivative.exercise_date: The option was granted on December 9, 2015. The Vesting Commencement Date ("VCD") is January 1, 2016. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| November 05, 2019 Filed Nov 8, 2019 00:07 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 875 | $203.59 | $178,141.25 |
DisclosureSEC source: 0001209191-19-055746 · doc4.xml · nonDerivative · entry 6 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 36,879 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| November 05, 2019 Filed Nov 8, 2019 00:07 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass A Common Stock | 875 | $48.00 | $42,000.00 |
DisclosureSEC source: 0001209191-19-055746 · doc4.xml · nonDerivative · entry 5 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 37,754 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| November 05, 2019 Filed Nov 8, 2019 00:07 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 902 | $203.59 | $183,638.18 |
DisclosureSEC source: 0001209191-19-055746 · doc4.xml · nonDerivative · entry 4 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 36,879 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| November 05, 2019 Filed Nov 8, 2019 00:07 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass A Common Stock | 902 | $30.15 | $27,195.30 |
DisclosureSEC source: 0001209191-19-055746 · doc4.xml · nonDerivative · entry 3 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 37,781 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| November 05, 2019 Filed Nov 8, 2019 00:07 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 905 | $203.59 | $184,248.95 |
DisclosureSEC source: 0001209191-19-055746 · doc4.xml · nonDerivative · entry 2 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 36,879 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| November 05, 2019 Filed Nov 8, 2019 00:07 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass A Common Stock | 905 | $0.00 | $0.00 |
DisclosureSEC source: 0001209191-19-055746 · doc4.xml · nonDerivative · entry 1 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 37,784 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| October 02, 2019 Filed Oct 4, 2019 20:23 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative | 875 | $0.00 Strike: $48.00 | $0.00 |
DisclosureSEC source: 0001209191-19-052554 · doc4.xml · derivative · entry 11 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 22,762 Underlying: Class A Common Stock · 875 shares Expires 2027-12-01 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F5 · derivative.exercise_date: The option was granted on December 1, 2017, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| October 02, 2019 Filed Oct 4, 2019 20:23 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative | 902 | $0.00 Strike: $30.15 | $0.00 |
DisclosureSEC source: 0001209191-19-052554 · doc4.xml · derivative · entry 10 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 12,632 Underlying: Class A Common Stock · 902 shares Expires 2026-12-22 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F4 · derivative.exercise_date: The option was granted on December 23, 2016. The VCD is December 1, 2016. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| October 02, 2019 Filed Oct 4, 2019 20:23 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass B Common Stock · Derivative | 905 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-19-052554 · doc4.xml · derivative · entry 9 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 Underlying: Class A Common Stock · 905 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F3 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| October 02, 2019 Filed Oct 4, 2019 20:23 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass B Common Stock · Derivative | 905 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-19-052554 · doc4.xml · derivative · entry 8 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 905 Underlying: Class A Common Stock · 905 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F3 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| October 02, 2019 Filed Oct 4, 2019 20:23 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative | 905 | $0.00 Strike: $3.36 | $0.00 |
DisclosureSEC source: 0001209191-19-052554 · doc4.xml · derivative · entry 7 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 2,756 Underlying: Class B Common Stock · 905 shares Expires 2025-12-08 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F2 · derivative.exercise_date: The option was granted on December 9, 2015. The Vesting Commencement Date ("VCD") is January 1, 2016. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| October 02, 2019 Filed Oct 4, 2019 20:23 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 875 | $180.84 | $158,235.00 |
DisclosureSEC source: 0001209191-19-052554 · doc4.xml · nonDerivative · entry 6 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 36,879 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| October 02, 2019 Filed Oct 4, 2019 20:23 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass A Common Stock | 875 | $48.00 | $42,000.00 |
DisclosureSEC source: 0001209191-19-052554 · doc4.xml · nonDerivative · entry 5 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 37,754 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| October 02, 2019 Filed Oct 4, 2019 20:23 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 902 | $180.84 | $163,117.68 |
DisclosureSEC source: 0001209191-19-052554 · doc4.xml · nonDerivative · entry 4 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 36,879 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| October 02, 2019 Filed Oct 4, 2019 20:23 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass A Common Stock | 902 | $30.15 | $27,195.30 |
DisclosureSEC source: 0001209191-19-052554 · doc4.xml · nonDerivative · entry 3 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 37,781 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| October 02, 2019 Filed Oct 4, 2019 20:23 UTC | Trade Desk, Inc. TTD · Entity 3752 | SaleClass A Common Stock | 905 | $180.84 | $163,660.20 |
DisclosureSEC source: 0001209191-19-052554 · doc4.xml · nonDerivative · entry 2 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 36,879 F1 · kind: The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. Read SEC document |
| October 02, 2019 Filed Oct 4, 2019 20:23 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass A Common Stock | 905 | $0.00 | $0.00 |
DisclosureSEC source: 0001209191-19-052554 · doc4.xml · nonDerivative · entry 1 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 37,784 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. Read SEC document |
| September 03, 2019 Filed Sep 5, 2019 20:26 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative | 875 | $0.00 Strike: $48.00 | $0.00 |
DisclosureSEC source: 0001209191-19-048521 · doc4.xml · derivative · entry 11 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 23,637 Underlying: Class A Common Stock · 875 shares Expires 2027-12-01 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F5 · derivative.exercise_date: The option was granted on December 1, 2017, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| September 03, 2019 Filed Sep 5, 2019 20:26 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionEmployee Stock Option (Right to Buy) · Derivative | 902 | $0.00 Strike: $30.15 | $0.00 |
DisclosureSEC source: 0001209191-19-048521 · doc4.xml · derivative · entry 10 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 13,534 Underlying: Class A Common Stock · 902 shares Expires 2026-12-22 Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F4 · derivative.exercise_date: The option was granted on December 23, 2016. The VCD is December 1, 2016. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. Read SEC document |
| September 03, 2019 Filed Sep 5, 2019 20:26 UTC | Trade Desk, Inc. TTD · Entity 3752 | ConversionClass B Common Stock · Derivative | 905 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-19-048521 · doc4.xml · derivative · entry 9 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 0 Underlying: Class A Common Stock · 905 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F3 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
| September 03, 2019 Filed Sep 5, 2019 20:26 UTC | Trade Desk, Inc. TTD · Entity 3752 | Exercise / conversionClass B Common Stock · Derivative | 905 | $0.00 Strike: $0.00 | $0.00 |
DisclosureSEC source: 0001209191-19-048521 · doc4.xml · derivative · entry 8 Ross Paul · CIK 0001327112 · Chief Financial Officer 10b5-1 filing: Not disclosed Ownership: Direct Disclosed balance after: 905 Underlying: Class A Common Stock · 905 shares Expires not disclosed Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event. F3 · derivative.exercise_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. F3 · derivative.expiration_date: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. Read SEC document |
Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.