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LUDDY FREDERIC B

Disclosed activity across 1 company

Tapewire entity
14622
SEC CIK
0001259158

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Reported relationships

Latest disclosed role at each company.

CompanyLast reported asReport datePublished
ServiceNow, Inc.NOW · Entity 2869DirectorMay 21, 2026May 26, 2026

Disclosed balances

About these balances

Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.

ServiceNow, Inc.

Report date May 21, 2026 · Filed May 26, 2026

Security / awardOwnership accountDisclosed shares / unitsDisclosure context
Common StockSEC Table I · non-derivativeDirect4,855 Reported balance After 2026-05-21 transaction · row 1 Account or security details depend on footnotes; rows are not merged.
1 source row

Row 1 · 2026-05-21 · Grant · Acquired 3,260 · Balance 4,855

F1: Represents an award of restricted stock units ("RSUs"). 100% of the RSUs vest on the earlier of May 21, 2027 and the date of the Issuer's next annual stockholder meeting in 2027. Each RSU represents a contingent right to receive one share of the Issuer's common stock upon settlement for no consideration.

F2: On December 17, 2025, the Issuer effected a 5-for-1 stock split of its common stock (the "Stock Split"), which resulted in the reporting person receiving four additional shares for each share of common stock of the Issuer held as of such date.

Common StockSEC Table I · non-derivativeIndirectby Trust615,565 Reported balance Holding disclosure · report date 2026-05-21 · row 2 Holding and transaction disclosures are not merged.
1 source row

Row 2 · Balance 615,565

F2: On December 17, 2025, the Issuer effected a 5-for-1 stock split of its common stock (the "Stock Split"), which resulted in the reporting person receiving four additional shares for each share of common stock of the Issuer held as of such date.

Common StockSEC Table I · non-derivativeIndirectby LLC153,000 Reported balance Holding disclosure · report date 2026-05-21 · row 3 Holding and transaction disclosures are not merged.
1 source row

Row 3 · Balance 153,000

F2: On December 17, 2025, the Issuer effected a 5-for-1 stock split of its common stock (the "Stock Split"), which resulted in the reporting person receiving four additional shares for each share of common stock of the Issuer held as of such date.

Filing footnotes · ownership attribution and instrument terms

F1: Represents an award of restricted stock units ("RSUs"). 100% of the RSUs vest on the earlier of May 21, 2027 and the date of the Issuer's next annual stockholder meeting in 2027. Each RSU represents a contingent right to receive one share of the Issuer's common stock upon settlement for no consideration.

F2: On December 17, 2025, the Issuer effected a 5-for-1 stock split of its common stock (the "Stock Split"), which resulted in the reporting person receiving four additional shares for each share of common stock of the Issuer held as of such date.

Transaction history

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateCompanyActivity / securityShares / unitsReported priceReported valueDetails
September 14, 2015 Filed Sep 16, 2015 23:16 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 1,600 $73.04 $116,864.00
Disclosure

SEC source: 0001373715-15-000237 · wf-form4_144244535909200.xml · nonDerivative · entry 3

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 27,200

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $72.42 to $73.34 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
September 14, 2015 Filed Sep 16, 2015 23:16 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 6,367 $73.40 $467,347.99
Disclosure

SEC source: 0001373715-15-000237 · wf-form4_144244535909200.xml · nonDerivative · entry 2

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,006,588

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $73.35 to $73.57 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
September 14, 2015 Filed Sep 16, 2015 23:16 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 63,633 $73.04 $4,647,690.69
Disclosure

SEC source: 0001373715-15-000237 · wf-form4_144244535909200.xml · nonDerivative · entry 1

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,012,955

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $72.35 to $73.34 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
September 02, 2015 Filed Sep 4, 2015 18:44 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 296 $69.92 $20,695.40
Disclosure

SEC source: 0001373715-15-000229 · wf-form4_144139228542850.xml · nonDerivative · entry 3

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Luddy Family Dynasty Trust LLC

Disclosed balance after: 755,000

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $69.90 to $69.95 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
September 02, 2015 Filed Sep 4, 2015 18:44 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 34,278 $69.38 $2,378,331.04
Disclosure

SEC source: 0001373715-15-000229 · wf-form4_144139228542850.xml · nonDerivative · entry 2

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Luddy Family Dynasty Trust LLC

Disclosed balance after: 755,296

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $68.89 to $69.88 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
September 02, 2015 Filed Sep 4, 2015 18:44 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 25,426 $68.44 $1,740,048.65
Disclosure

SEC source: 0001373715-15-000229 · wf-form4_144139228542850.xml · nonDerivative · entry 1

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Luddy Family Dynasty Trust LLC

Disclosed balance after: 789,574

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $67.89 to $68.87 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
August 20, 2015 Filed Aug 20, 2015 23:46 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 2,500 $74.58 $186,452.00
Disclosure

SEC source: 0001373715-15-000219 · wf-form4_144011440154229.xml · nonDerivative · entry 9

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,076,588

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F11 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $74.36 to $74.83 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
August 20, 2015 Filed Aug 20, 2015 23:46 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 5,900 $73.92 $436,130.95
Disclosure

SEC source: 0001373715-15-000219 · wf-form4_144011440154229.xml · nonDerivative · entry 8

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,079,088

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F10 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $73.36 to $74.35 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
August 20, 2015 Filed Aug 20, 2015 23:46 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 20,596 $72.59 $1,495,078.06
Disclosure

SEC source: 0001373715-15-000219 · wf-form4_144011440154229.xml · nonDerivative · entry 7

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,084,988

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F9 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $72.20 to $73.17 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
August 20, 2015 Filed Aug 20, 2015 23:46 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 25,834 $71.59 $1,849,383.72
Disclosure

SEC source: 0001373715-15-000219 · wf-form4_144011440154229.xml · nonDerivative · entry 6

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,105,584

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F8 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $71.20 to $72.14 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
August 20, 2015 Filed Aug 20, 2015 23:46 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 10,170 $70.73 $719,286.47
Disclosure

SEC source: 0001373715-15-000219 · wf-form4_144011440154229.xml · nonDerivative · entry 5

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,131,418

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F7 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $70.20 to $71.19 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
August 19, 2015 Filed Aug 20, 2015 23:46 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 13,661 $76.07 $1,039,182.71
Disclosure

SEC source: 0001373715-15-000219 · wf-form4_144011440154229.xml · nonDerivative · entry 4

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,141,588

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F6 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $75.91 to $76.50 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
August 19, 2015 Filed Aug 20, 2015 23:46 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 51,339 $75.50 $3,876,145.84
Disclosure

SEC source: 0001373715-15-000219 · wf-form4_144011440154229.xml · nonDerivative · entry 3

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,155,249

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $74.91 to $75.90 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
August 18, 2015 Filed Aug 20, 2015 23:46 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 18,926 $77.02 $1,457,739.19
Disclosure

SEC source: 0001373715-15-000219 · wf-form4_144011440154229.xml · nonDerivative · entry 2

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,206,588

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $76.82 to $77.77 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
August 18, 2015 Filed Aug 20, 2015 23:46 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 51,074 $76.22 $3,892,931.78
Disclosure

SEC source: 0001373715-15-000219 · wf-form4_144011440154229.xml · nonDerivative · entry 1

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,225,514

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $75.82 to $76.81 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
August 17, 2015 Filed Aug 18, 2015 22:45 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 1,000 $76.98 $76,984.00
Disclosure

SEC source: 0001373715-15-000215 · wf-form4_143993792830055.xml · nonDerivative · entry 4

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse's Trust

Disclosed balance after: 36,000

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F6 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $76.91 to $77.11 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
August 17, 2015 Filed Aug 18, 2015 22:45 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 1,000 $76.51 $76,505.00
Disclosure

SEC source: 0001373715-15-000215 · wf-form4_143993792830055.xml · nonDerivative · entry 3

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse's Trust

Disclosed balance after: 37,000

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $75.86 to $76.85 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
August 17, 2015 Filed Aug 18, 2015 22:45 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 900 $76.94 $69,242.04
Disclosure

SEC source: 0001373715-15-000215 · wf-form4_143993792830055.xml · nonDerivative · entry 2

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 28,800

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $76.86 to $77.02 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
August 17, 2015 Filed Aug 18, 2015 22:45 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 700 $76.42 $53,497.01
Disclosure

SEC source: 0001373715-15-000215 · wf-form4_143993792830055.xml · nonDerivative · entry 1

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 29,700

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $75.86 to $76.83 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
July 29, 2015 Filed Jul 30, 2015 00:23 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 2,245 $78.27 $175,711.21
Disclosure

SEC source: 0001373715-15-000184 · wf-form4_143821582058648.xml · nonDerivative · entry 14

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,276,588

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F16 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $78.13 to $78.45 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
July 29, 2015 Filed Jul 30, 2015 00:23 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 11,412 $77.46 $883,990.64
Disclosure

SEC source: 0001373715-15-000184 · wf-form4_143821582058648.xml · nonDerivative · entry 13

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,278,833

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F15 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $77.10 to $78.08 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
July 29, 2015 Filed Jul 30, 2015 00:23 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 45,843 $76.55 $3,509,212.89
Disclosure

SEC source: 0001373715-15-000184 · wf-form4_143821582058648.xml · nonDerivative · entry 12

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,290,245

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F14 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $76.10 to $77.09 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
July 29, 2015 Filed Jul 30, 2015 00:23 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 5,500 $75.81 $416,946.75
Disclosure

SEC source: 0001373715-15-000184 · wf-form4_143821582058648.xml · nonDerivative · entry 11

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,336,088

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F13 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $75.10 to $76.09 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

Read SEC document
July 28, 2015 Filed Jul 30, 2015 00:23 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 36,487 $78.49 $2,863,788.01
Disclosure

SEC source: 0001373715-15-000184 · wf-form4_143821582058648.xml · nonDerivative · entry 10

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,341,588

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F12 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $78.15 to $78.79 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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July 28, 2015 Filed Jul 30, 2015 00:23 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 10,071 $77.63 $781,819.79
Disclosure

SEC source: 0001373715-15-000184 · wf-form4_143821582058648.xml · nonDerivative · entry 9

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,378,075

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F11 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $77.14 to $78.13 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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July 28, 2015 Filed Jul 30, 2015 00:23 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 18,442 $76.71 $1,414,776.19
Disclosure

SEC source: 0001373715-15-000184 · wf-form4_143821582058648.xml · nonDerivative · entry 8

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,388,146

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F10 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $76.14 to $77.12 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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July 27, 2015 Filed Jul 30, 2015 00:23 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 604 $77.83 $47,007.81
Disclosure

SEC source: 0001373715-15-000184 · wf-form4_143821582058648.xml · nonDerivative · entry 7

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse's Trust

Disclosed balance after: 38,000

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F9 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $77.56 to $78.16 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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July 27, 2015 Filed Jul 30, 2015 00:23 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 1,396 $76.73 $107,116.76
Disclosure

SEC source: 0001373715-15-000184 · wf-form4_143821582058648.xml · nonDerivative · entry 6

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse's Trust

Disclosed balance after: 38,604

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F8 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $76.44 to $77.15 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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July 27, 2015 Filed Jul 30, 2015 00:23 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 500 $77.93 $38,965.00
Disclosure

SEC source: 0001373715-15-000184 · wf-form4_143821582058648.xml · nonDerivative · entry 5

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 30,400

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F7 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $77.73 to $78.16 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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July 27, 2015 Filed Jul 30, 2015 00:23 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 1,100 $76.69 $84,363.95
Disclosure

SEC source: 0001373715-15-000184 · wf-form4_143821582058648.xml · nonDerivative · entry 4

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 30,900

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F6 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $76.21 to $76.99 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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July 27, 2015 Filed Jul 30, 2015 00:23 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 1,900 $78.38 $148,928.46
Disclosure

SEC source: 0001373715-15-000184 · wf-form4_143821582058648.xml · nonDerivative · entry 3

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,406,588

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $78.13 to $78.85 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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July 27, 2015 Filed Jul 30, 2015 00:23 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 19,939 $77.77 $1,550,626.12
Disclosure

SEC source: 0001373715-15-000184 · wf-form4_143821582058648.xml · nonDerivative · entry 2

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,408,488

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $77.13 to $78.12 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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July 27, 2015 Filed Jul 30, 2015 00:23 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 48,161 $76.66 $3,692,214.90
Disclosure

SEC source: 0001373715-15-000184 · wf-form4_143821582058648.xml · nonDerivative · entry 1

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,428,427

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $76.13 to $77.11 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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June 24, 2015 Filed Jun 27, 2015 00:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 700 $80.36 $56,254.03
Disclosure

SEC source: 0001140361-15-025616 · doc1.xml · nonDerivative · entry 4

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Luddy Family Dynasty Trust

Disclosed balance after: 815,000

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F6 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $80.24 to $80.39 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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June 24, 2015 Filed Jun 27, 2015 00:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 6,925 $79.55 $550,915.61
Disclosure

SEC source: 0001140361-15-025616 · doc1.xml · nonDerivative · entry 3

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Luddy Family Dynasty Trust

Disclosed balance after: 815,700

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $79.16 to $80.03 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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June 24, 2015 Filed Jun 27, 2015 00:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 20,334 $78.66 $1,599,403.30
Disclosure

SEC source: 0001140361-15-025616 · doc1.xml · nonDerivative · entry 2

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Luddy Family Dynasty Trust

Disclosed balance after: 822,625

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $78.16 to $79.15 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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June 24, 2015 Filed Jun 27, 2015 00:05 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 32,041 $77.51 $2,483,629.28
Disclosure

SEC source: 0001140361-15-025616 · doc1.xml · nonDerivative · entry 1

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Luddy Family Dynasty Trust

Disclosed balance after: 842,959

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $77.16 to $78.15 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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June 19, 2015 Filed Jun 19, 2015 22:40 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 1,000 $81.25 $81,246.00
Disclosure

SEC source: 0001373715-15-000174 · wf-form4_143475361916963.xml · nonDerivative · entry 10

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,476,588

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F11 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $81.14 to $81.32 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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June 19, 2015 Filed Jun 19, 2015 22:40 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 64,000 $80.44 $5,148,428.80
Disclosure

SEC source: 0001373715-15-000174 · wf-form4_143475361916963.xml · nonDerivative · entry 9

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,477,588

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F10 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $80.05 to $80.97 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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June 18, 2015 Filed Jun 19, 2015 22:40 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 28,001 $80.79 $2,262,063.59
Disclosure

SEC source: 0001373715-15-000174 · wf-form4_143475361916963.xml · nonDerivative · entry 8

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,541,588

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F9 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $80.22 to $81.08 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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June 18, 2015 Filed Jun 19, 2015 22:40 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 36,999 $79.78 $2,951,954.12
Disclosure

SEC source: 0001373715-15-000174 · wf-form4_143475361916963.xml · nonDerivative · entry 7

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,569,589

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F8 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $79.22 to $80.21 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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June 17, 2015 Filed Jun 19, 2015 22:40 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 400 $80.65 $32,260.00
Disclosure

SEC source: 0001373715-15-000174 · wf-form4_143475361916963.xml · nonDerivative · entry 6

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse's Trust

Disclosed balance after: 40,000

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F7 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $80.62 to $80.74 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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June 17, 2015 Filed Jun 19, 2015 22:40 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 1,600 $80.04 $128,062.40
Disclosure

SEC source: 0001373715-15-000174 · wf-form4_143475361916963.xml · nonDerivative · entry 5

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse's Trust

Disclosed balance after: 40,400

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $79.49 to $80.45 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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June 17, 2015 Filed Jun 19, 2015 22:40 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 200 $80.75 $16,150.00
Disclosure

SEC source: 0001373715-15-000174 · wf-form4_143475361916963.xml · nonDerivative · entry 4

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 32,000

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F6 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $80.74 to $80.76 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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June 17, 2015 Filed Jun 19, 2015 22:40 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 1,400 $80.07 $112,103.32
Disclosure

SEC source: 0001373715-15-000174 · wf-form4_143475361916963.xml · nonDerivative · entry 3

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Spouse

Disclosed balance after: 32,200

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F5 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $79.49 to $80.45 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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June 17, 2015 Filed Jun 19, 2015 22:40 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 13,080 $80.64 $1,054,728.04
Disclosure

SEC source: 0001373715-15-000174 · wf-form4_143475361916963.xml · nonDerivative · entry 2

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,606,588

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F4 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $80.46 to $80.89 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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June 17, 2015 Filed Jun 19, 2015 22:40 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 56,920 $80.07 $4,557,846.23
Disclosure

SEC source: 0001373715-15-000174 · wf-form4_143475361916963.xml · nonDerivative · entry 1

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,619,668

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F3 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $79.46 to $80.45 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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May 28, 2015 Filed May 28, 2015 23:15 UTC ServiceNow, Inc. NOW · Entity 2869 GiftCommon Stock 65,000 $0.00 $0.00
Disclosure

SEC source: 0001373715-15-000132 · wf-form4_143285493597497.xml · nonDerivative · entry 12

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,676,588

Read SEC document
May 28, 2015 Filed May 28, 2015 23:15 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 4,350 $78.91 $343,245.89
Disclosure

SEC source: 0001373715-15-000132 · wf-form4_143285493597497.xml · nonDerivative · entry 11

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,741,588

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F11 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $78.67 to $79.13 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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May 28, 2015 Filed May 28, 2015 23:15 UTC ServiceNow, Inc. NOW · Entity 2869 SaleCommon Stock 60,650 $78.17 $4,740,968.05
Disclosure

SEC source: 0001373715-15-000132 · wf-form4_143285493597497.xml · nonDerivative · entry 10

LUDDY FREDERIC B · CIK 0001259158 · Director · CHIEF PRODUCT OFFICER

10b5-1 filing: Not disclosed

Ownership: Indirect · by Frederic B. Luddy Family Trust

Disclosed balance after: 5,745,938

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · shares: Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).

F10 · price: Represents the weighted average sales price per share. The shares sold at prices ranging from $77.64 to $78.58 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.

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Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.