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person · Reporting owner

Benioff Marc

Disclosed activity across 4 companies

Tapewire entity
12657
SEC CIK
0001294693

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Reported relationships

Latest disclosed role at each company.

CompanyLast reported asReport datePublished
CISCO SYSTEMS, INC.CSCO · Entity 2802DirectorNovember 19, 2013November 21, 2013
FITBIT, INC.FIT · Entity 1638010% ownerJune 23, 2015June 25, 2015
Salesforce, Inc.CRM · Entity 2842Director · Chair and CEOApril 22, 2026April 23, 2026

Disclosed balances

About these balances

Latest available filing per company, not a reconstructed current portfolio. Matching sequences show the last reported balance with all source rows expandable; grouping alone does not establish account ownership. Do not add unresolved positions together. Filings may omit unchanged positions, and amendments may correct only part of an older disclosure. Jointly reported shares are not necessarily this owner's personal holdings.

CISCO SYSTEMS, INC.

Report date November 19, 2013 · Filed November 21, 2013

Security / awardOwnership accountDisclosed shares / unitsDisclosure context
Common StockSEC Table I · non-derivativeDirect25,536 Reported balance After 2013-11-19 transaction · row 1
1 source row

Row 1 · 2013-11-19 · Grant · Acquired 8,870 · Balance 25,536

F1: Represents a restricted stock unit award covering shares which will fully vest upon the completion of one year of board service measured from November 19, 2013.

Filing footnotes · ownership attribution and instrument terms

F1: Represents a restricted stock unit award covering shares which will fully vest upon the completion of one year of board service measured from November 19, 2013.

FITBIT, INC.

Report date June 23, 2015 · Filed June 25, 2015

Security / awardOwnership accountDisclosed shares / unitsDisclosure context
Series A Convertible Preferred StockSEC Table II · derivative / convertible securityDirect0 Reported balance After 2015-06-23 transaction · row 1 Instrument identity requires review; Table II rows are not merged.
1 source row

Row 1 · 2015-06-23 · Conversion · Disposed 2,316,960 · Balance 0

F1: The Convertible Preferred Stock automatically converted into Class B Common Stock on a one for one basis immediately prior to the completion of the Issuer's initial public offering.

Class B Common StockSEC Table II · derivative / convertible securityDirect2,999,864 Reported balance After 2015-06-23 transaction · row 2 Instrument identity requires review; Table II rows are not merged.
1 source row

Row 2 · 2015-06-23 · Conversion · Acquired 2,316,960 · Balance 2,999,864

F2: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on a one for one basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) June 17, 2027.

Class B Common StockSEC Table II · derivative / convertible securityDirect5,311,824 Reported balance After 2015-06-23 transaction · row 4 Instrument identity requires review; Table II rows are not merged.
1 source row

Row 4 · 2015-06-23 · Conversion · Acquired 2,316,960 · Balance 5,311,824

F2: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on a one for one basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) June 17, 2027.

Series B Convertible Preferred StockSEC Table II · derivative / convertible securityDirect0 Reported balance After 2015-06-23 transaction · row 3 Instrument identity requires review; Table II rows are not merged.
1 source row

Row 3 · 2015-06-23 · Conversion · Disposed 2,316,960 · Balance 0

F1: The Convertible Preferred Stock automatically converted into Class B Common Stock on a one for one basis immediately prior to the completion of the Issuer's initial public offering.

Filing footnotes · ownership attribution and instrument terms

F1: The Convertible Preferred Stock automatically converted into Class B Common Stock on a one for one basis immediately prior to the completion of the Issuer's initial public offering.

F2: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. The Class B Common Stock will convert automatically into Class A Common Stock on a one for one basis upon the earlier of: (i) any transfer, whether or not for value, except for certain "Permitted Transfers" as defined in the Issuer's restated certificate of incorporation in effect as of the date hereof, (ii) the affirmative vote of the holders of Class B Common Stock representing not less than a majority of the outstanding shares of Class B Common Stock, or (iii) June 17, 2027.

Salesforce, Inc.

Report date April 22, 2026 · Filed April 23, 2026

Security / awardOwnership accountDisclosed shares / unitsDisclosure context
Common StockSEC Table I · non-derivativeDirect11,934,486 Reported balance After 2026-04-22 transaction · row 1 Account or security details depend on footnotes; rows are not merged.
1 source row

Row 1 · 2026-04-22 · Tax withholding · Disposed 22,560 · Balance 11,934,486

F1: Represents shares withheld to satisfy the reporting person's tax liability upon vesting and settlement of shares earned pursuant to a performance-based restricted stock unit award.

F2: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Common StockSEC Table I · non-derivativeIndirectBy Trust107,000 Reported balance Holding disclosure · report date 2026-04-22 · row 2 Holding and transaction disclosures are not merged.
1 source row

Row 2 · Balance 107,000

Common StockSEC Table I · non-derivativeIndirectBy Marc Benioff Fund LLC10,000,000 Reported balance Holding disclosure · report date 2026-04-22 · row 3 Holding and transaction disclosures are not merged.
1 source row

Row 3 · Balance 10,000,000

F3: Shares held in the Marc Benioff Fund LLC (the "Fund"). Fund interests are held in the reporting person's name or in trust.

Filing footnotes · ownership attribution and instrument terms

F1: Represents shares withheld to satisfy the reporting person's tax liability upon vesting and settlement of shares earned pursuant to a performance-based restricted stock unit award.

F2: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

F3: Shares held in the Marc Benioff Fund LLC (the "Fund"). Fund interests are held in the reporting person's name or in trust.

Past disclosures · reporting ended (1)

No longer tracked through insider filings. These historical balances do not imply present ownership or a zero position.

ZUORA INC

Report date October 04, 2018 · Filed October 05, 2018

Section 16 reporting ended · disclosed 2018-10-05. Current position is not established by this disclosure.

Security / awardOwnership accountDisclosed shares / unitsDisclosure context
Class A Common StockSEC Table I · non-derivativeDirect2,991,108 Reported balance After 2018-10-04 transaction · row 1 Account or security details depend on footnotes; rows are not merged.
1 source row

Row 1 · 2018-10-04 · Conversion · Acquired 2,991,108 · Balance 2,991,108

F1: Represents 2,991,108 shares converted from Class B Common Stock to Class A Common Stock by the Reporting Person.

F2: Shares are held by The Marc R. Benioff Revocable Trust U/A/D 12/3/2004

Class B Common StockSEC Table II · derivative / convertible securityDirect0 Reported balance After 2018-10-04 transaction · row 2 Instrument identity requires review; Table II rows are not merged.
1 source row

Row 2 · 2018-10-04 · Conversion · Disposed 2,991,108 · Balance 0

F3: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and will automatically convert into one share of Class A Common Stock upon the date that is the earlier of (i) the date specific by a vote of the holders of 66 2/3% of the outstanding shares of Class B Common Stock, (ii) ten years from the closing of the Issuer's initial public offering, and (iii) the date that the total number of shares of the Issuer's Class B Common Stock outstanding ceases to represent at least 5% of all outstanding shares of the Issuer's Common Stock. In addition, each share of Class B Common stock will automatically convert into one share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the Issuer's initial public offering, subject to certain exceptions.

F2: Shares are held by The Marc R. Benioff Revocable Trust U/A/D 12/3/2004

Filing footnotes · ownership attribution and instrument terms

F1: Represents 2,991,108 shares converted from Class B Common Stock to Class A Common Stock by the Reporting Person.

F2: Shares are held by The Marc R. Benioff Revocable Trust U/A/D 12/3/2004

F3: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and will automatically convert into one share of Class A Common Stock upon the date that is the earlier of (i) the date specific by a vote of the holders of 66 2/3% of the outstanding shares of Class B Common Stock, (ii) ten years from the closing of the Issuer's initial public offering, and (iii) the date that the total number of shares of the Issuer's Class B Common Stock outstanding ceases to represent at least 5% of all outstanding shares of the Issuer's Common Stock. In addition, each share of Class B Common stock will automatically convert into one share of Class A Common Stock upon any transfer, whether or not for value, which occurs after the closing of the Issuer's initial public offering, subject to certain exceptions.

Transaction history

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateCompanyActivity / securityShares / unitsReported priceReported valueDetails
July 20, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 3,433 $193.32 $663,672.37
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 17

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,992,422

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F17 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $192.9100 to $193.8000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 20, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 1,300 $192.47 $250,209.05
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 16

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,995,855

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F16 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $191.9100 to $192.8700 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 20, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 400 $190.73 $76,293.00
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 15

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,997,155

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F15 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $190.2500 to $191.1000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 20, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 400 $189.59 $75,835.00
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 14

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,997,555

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F14 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $189.1000 to $189.7600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 20, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 845 $187.95 $158,814.54
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 13

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,997,955

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F13 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $187.5200 to $188.5100 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 20, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 Exercise / conversionCommon Stock 10,000 $52.30 $523,000.00
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 12

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,998,800

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

Read SEC document
July 17, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 10,000 $0.00 Strike: $52.30 $0.00
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · derivative · entry 27

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 479,441

Underlying: Common Stock · 10,000 shares

Expires 2020-11-26

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F27 · derivative.exercise_date: Option is exercisable and vests over four years at the rate of 25% on November 26, 2014, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
July 17, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 430 $187.87 $80,784.40
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 11

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,988,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F12 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $187.7400 to $188.1100 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F8 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 17, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 2,070 $187.40 $387,915.72
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 10

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,989,230

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F11 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $186.7200 to $187.7200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F8 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 17, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 900 $186.21 $167,591.97
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 9

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,991,300

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F10 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $185.6900 to $186.5800 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F8 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 17, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 900 $185.14 $166,626.00
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 8

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,992,200

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F9 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $184.5600 to $185.4700 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F8 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 17, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 700 $183.89 $128,722.02
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 7

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,993,100

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F7 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $183.4900 to $184.4100 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F8 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 17, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 2,192 $187.77 $411,595.79
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 6

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,993,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F6 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $187.6500 to $188.2500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 17, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 2,656 $187.34 $497,563.88
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 5

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,995,992

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $186.6400 to $187.6400 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 17, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 1,900 $186.12 $353,625.91
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 4

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,998,648

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $185.6200 to $186.5800 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 17, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 1,901 $185.08 $351,830.05
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 3

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,000,548

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $184.5600 to $185.4000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 17, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 1,351 $183.88 $248,424.31
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 2

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,002,449

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F2 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $183.4800 to $184.4700 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 17, 2020 Filed Jul 21, 2020 01:01 UTC Salesforce, Inc. CRM · Entity 2842 Exercise / conversionCommon Stock 10,000 $52.30 $523,000.00
Disclosure

SEC source: 0001127602-20-021853 · form4.xml · nonDerivative · entry 1

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,003,800

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

Read SEC document
July 16, 2020 Filed Jul 16, 2020 23:47 UTC Salesforce, Inc. CRM · Entity 2842 Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 10,000 $0.00 Strike: $52.30 $0.00
Disclosure

SEC source: 0001127602-20-021657 · form4.xml · derivative · entry 11

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 489,441

Underlying: Common Stock · 10,000 shares

Expires 2020-11-26

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F12 · derivative.exercise_date: Option is exercisable and vests over four years at the rate of 25% on November 26, 2014, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
July 16, 2020 Filed Jul 16, 2020 23:47 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 1,008 $185.94 $187,425.71
Disclosure

SEC source: 0001127602-20-021657 · form4.xml · nonDerivative · entry 10

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,993,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F11 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $185.6400 to $186.4200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F8 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 16, 2020 Filed Jul 16, 2020 23:47 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 2,227 $185.11 $412,242.87
Disclosure

SEC source: 0001127602-20-021657 · form4.xml · nonDerivative · entry 9

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,994,808

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F10 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $184.5600 to $185.5500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F8 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 16, 2020 Filed Jul 16, 2020 23:47 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 665 $183.84 $122,252.20
Disclosure

SEC source: 0001127602-20-021657 · form4.xml · nonDerivative · entry 8

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,997,035

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F9 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $183.2300 to $184.1400 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F8 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 16, 2020 Filed Jul 16, 2020 23:47 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 1,100 $182.68 $200,950.97
Disclosure

SEC source: 0001127602-20-021657 · form4.xml · nonDerivative · entry 7

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,997,700

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F7 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $182.0900 to $183.0500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F8 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 16, 2020 Filed Jul 16, 2020 23:47 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 775 $186.33 $144,404.51
Disclosure

SEC source: 0001127602-20-021657 · form4.xml · nonDerivative · entry 6

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,998,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F6 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $186.0700 to $186.6700 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 16, 2020 Filed Jul 16, 2020 23:47 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 3,625 $185.39 $672,031.86
Disclosure

SEC source: 0001127602-20-021657 · form4.xml · nonDerivative · entry 5

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,999,575

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $185.0300 to $185.8700 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 16, 2020 Filed Jul 16, 2020 23:47 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 2,500 $184.75 $461,869.00
Disclosure

SEC source: 0001127602-20-021657 · form4.xml · nonDerivative · entry 4

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,003,200

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $184.0200 to $185.0200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 16, 2020 Filed Jul 16, 2020 23:47 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 1,400 $183.45 $256,829.02
Disclosure

SEC source: 0001127602-20-021657 · form4.xml · nonDerivative · entry 3

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,005,700

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $183.0100 to $184.0100 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 16, 2020 Filed Jul 16, 2020 23:47 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 1,700 $182.45 $310,167.04
Disclosure

SEC source: 0001127602-20-021657 · form4.xml · nonDerivative · entry 2

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,007,100

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F2 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $182.0000 to $182.9800 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 16, 2020 Filed Jul 16, 2020 23:47 UTC Salesforce, Inc. CRM · Entity 2842 Exercise / conversionCommon Stock 10,000 $52.30 $523,000.00
Disclosure

SEC source: 0001127602-20-021657 · form4.xml · nonDerivative · entry 1

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,008,800

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

Read SEC document
July 15, 2020 Filed Jul 15, 2020 22:16 UTC Salesforce, Inc. CRM · Entity 2842 Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 10,000 $0.00 Strike: $52.30 $0.00
Disclosure

SEC source: 0001127602-20-021575 · form4.xml · derivative · entry 12

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 499,441

Underlying: Common Stock · 10,000 shares

Expires 2020-11-26

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F13 · derivative.exercise_date: Option is exercisable and vests over four years at the rate of 25% on November 26, 2014, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
July 15, 2020 Filed Jul 15, 2020 22:16 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 300 $191.33 $57,398.01
Disclosure

SEC source: 0001127602-20-021575 · form4.xml · nonDerivative · entry 11

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,998,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F12 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $191.2400 to $191.4800 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F8 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 15, 2020 Filed Jul 15, 2020 22:16 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 1,442 $190.54 $274,753.20
Disclosure

SEC source: 0001127602-20-021575 · form4.xml · nonDerivative · entry 10

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,999,100

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F11 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $190.1400 to $191.0300 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F8 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 15, 2020 Filed Jul 15, 2020 22:16 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 300 $189.35 $56,804.01
Disclosure

SEC source: 0001127602-20-021575 · form4.xml · nonDerivative · entry 9

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,000,542

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F10 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $189.1000 to $189.7800 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F8 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 15, 2020 Filed Jul 15, 2020 22:16 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 1,458 $188.20 $274,394.00
Disclosure

SEC source: 0001127602-20-021575 · form4.xml · nonDerivative · entry 8

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,000,842

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F9 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $187.9400 to $188.9000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F8 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 15, 2020 Filed Jul 15, 2020 22:16 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 1,500 $187.35 $281,020.05
Disclosure

SEC source: 0001127602-20-021575 · form4.xml · nonDerivative · entry 7

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,002,300

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F7 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $186.9400 to $187.8200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F8 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 15, 2020 Filed Jul 15, 2020 22:16 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 500 $191.34 $95,672.00
Disclosure

SEC source: 0001127602-20-021575 · form4.xml · nonDerivative · entry 6

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,003,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F6 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $191.2400 to $191.5900 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 15, 2020 Filed Jul 15, 2020 22:16 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 2,684 $190.65 $511,711.58
Disclosure

SEC source: 0001127602-20-021575 · form4.xml · nonDerivative · entry 5

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,004,300

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $190.1600 to $191.0600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 15, 2020 Filed Jul 15, 2020 22:16 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 901 $189.42 $170,668.95
Disclosure

SEC source: 0001127602-20-021575 · form4.xml · nonDerivative · entry 4

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,006,984

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $189.0900 to $189.9900 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 15, 2020 Filed Jul 15, 2020 22:16 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 3,215 $188.13 $604,835.38
Disclosure

SEC source: 0001127602-20-021575 · form4.xml · nonDerivative · entry 3

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,007,885

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $187.8100 to $188.7400 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 15, 2020 Filed Jul 15, 2020 22:16 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 2,700 $187.36 $505,873.08
Disclosure

SEC source: 0001127602-20-021575 · form4.xml · nonDerivative · entry 2

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,011,100

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F2 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $186.8100 to $187.7300 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 15, 2020 Filed Jul 15, 2020 22:16 UTC Salesforce, Inc. CRM · Entity 2842 Exercise / conversionCommon Stock 10,000 $52.30 $523,000.00
Disclosure

SEC source: 0001127602-20-021575 · form4.xml · nonDerivative · entry 1

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,013,800

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

Read SEC document
July 14, 2020 Filed Jul 15, 2020 01:27 UTC Salesforce, Inc. CRM · Entity 2842 Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 10,000 $0.00 Strike: $52.30 $0.00
Disclosure

SEC source: 0001127602-20-021508 · form4.xml · derivative · entry 14

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 509,441

Underlying: Common Stock · 10,000 shares

Expires 2020-11-26

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F15 · derivative.exercise_date: Option is exercisable and vests over four years at the rate of 25% on November 26, 2014, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
July 14, 2020 Filed Jul 15, 2020 01:27 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 660 $189.30 $124,940.57
Disclosure

SEC source: 0001127602-20-021508 · form4.xml · nonDerivative · entry 13

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,003,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F14 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $188.9000 to $189.5500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F9 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 14, 2020 Filed Jul 15, 2020 01:27 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 1,200 $188.37 $226,049.04
Disclosure

SEC source: 0001127602-20-021508 · form4.xml · nonDerivative · entry 12

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,004,460

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F13 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $187.8500 to $188.7000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F9 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 14, 2020 Filed Jul 15, 2020 01:27 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 900 $187.33 $168,600.96
Disclosure

SEC source: 0001127602-20-021508 · form4.xml · nonDerivative · entry 11

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,005,660

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F12 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $186.8400 to $187.7400 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F9 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 14, 2020 Filed Jul 15, 2020 01:27 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 1,540 $186.15 $286,672.54
Disclosure

SEC source: 0001127602-20-021508 · form4.xml · nonDerivative · entry 10

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,006,560

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F11 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $185.7500 to $186.6400 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F9 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 14, 2020 Filed Jul 15, 2020 01:27 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 400 $185.03 $74,011.00
Disclosure

SEC source: 0001127602-20-021508 · form4.xml · nonDerivative · entry 9

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,008,100

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F10 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $184.6900 to $185.4300 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F9 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 14, 2020 Filed Jul 15, 2020 01:27 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 300 $184.05 $55,215.99
Disclosure

SEC source: 0001127602-20-021508 · form4.xml · nonDerivative · entry 8

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,008,500

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F8 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $183.6200 to $184.5400 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F9 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 14, 2020 Filed Jul 15, 2020 01:27 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 1,119 $189.53 $212,084.29
Disclosure

SEC source: 0001127602-20-021508 · form4.xml · nonDerivative · entry 7

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,008,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F7 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $189.2500 to $189.7900 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 14, 2020 Filed Jul 15, 2020 01:27 UTC Salesforce, Inc. CRM · Entity 2842 SaleCommon Stock 2,400 $188.58 $452,587.92
Disclosure

SEC source: 0001127602-20-021508 · form4.xml · nonDerivative · entry 6

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,009,919

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F6 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $188.0000 to $188.9800 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document

Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.