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Wayfair Inc.

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3426
SEC CIK
0001616707
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1,437

Last 12 months

Inside the activity.

0 purchase rows · 133 sale rows

Disclosed non-derivative P/S rows, by transaction month. Includes amendments and private transactions.
Monthly counts
MonthPurchasesSales
Nov 2025014
Dec 2025012
Jan 202609
Feb 2026023
Mar 2026016
Apr 2026017
May 202600
Jun 202600
Jul 202601
Aug 2026010
Sep 2026019
Oct 2026012

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateOwner / reported roleActivity / securityShares / unitsReported priceReported valueDetails
August 06, 2025 Filed Aug 8, 2025 20:53 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 7,775 $77.02 $598,830.50
Disclosure

SEC source: 0001620052-25-000033 · wk-form4_1754686431.xml · nonDerivative · entry 1

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 161,298

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $77.00 to $77.17, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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August 04, 2025 Filed Aug 5, 2025 20:45 UTC
Tan FionaChief Technology Officer
SaleClass A Common Stock 7,009 $73.00 $511,657.00
Disclosure

SEC source: 0001616707-25-000072 · wk-form4_1754426738.xml · nonDerivative · entry 1

Tan Fiona · CIK 0001867558 · Chief Technology Officer

10b5-1 filing: Plan reported

Ownership: Indirect · By Revocable Trust

Disclosed balance after: 205,207

F1 · kind: The sale reported on this Form 4 was effected pursuant to a Rule 10b5-1 trading plan established by the reporting person on behalf of the revocable trust, as trustee, on March 12, 2025.

F2 · ownership.direct: The reporting person is the trustee of the revocable trust, and members of the reporting person's immediate family are the sole beneficiaries of the revocable trust.

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August 01, 2025 Filed Aug 4, 2025 23:34 UTC
Frost DianaDirector
Tax withholdingClass A Common Stock 548 $65.22 $35,740.56
Disclosure

SEC source: 0001628280-25-037545 · wk-form4_1754350486.xml · nonDerivative · entry 1

Frost Diana · CIK 0002006401 · Director

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 6,224

F1 · shares: These shares represent the number of shares of Class A Common Stock withheld by the issuer to satisfy the reporting person's tax withholding obligation in connection with the vesting of Restricted Stock Units.

F2 · balance_after: The Form 4 for this reporting person, filed on May 5, 2025, inadvertently understated the number of shares held by the reporting person by 5,475 shares. This Form 4 corrects such error by increasing the number of shares held by the reporting person by such 5,475 shares.

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July 31, 2025 Filed Aug 4, 2025 23:15 UTC
Tan FionaChief Technology Officer
GiftClass A Common Stock 141,325 $0.00 $0.00
Disclosure

SEC source: 0001628280-25-037535 · wk-form4_1754349327.xml · nonDerivative · entry 2

Tan Fiona · CIK 0001867558 · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Indirect · By Revocable Trust

Disclosed balance after: 212,216

F1 · kind: Represents a transfer to a revocable trust. The reporting person is the trustee of the revocable trust, and members of the reporting person's immediate family are the sole beneficiaries of the revocable trust.

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July 31, 2025 Filed Aug 4, 2025 23:15 UTC
Tan FionaChief Technology Officer
GiftClass A Common Stock 141,325 $0.00 $0.00
Disclosure

SEC source: 0001628280-25-037535 · wk-form4_1754349327.xml · nonDerivative · entry 1

Tan Fiona · CIK 0001867558 · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 0

F1 · kind: Represents a transfer to a revocable trust. The reporting person is the trustee of the revocable trust, and members of the reporting person's immediate family are the sole beneficiaries of the revocable trust.

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July 21, 2025 Filed Jul 23, 2025 22:25 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 200 $57.27 $11,454.00
Disclosure

SEC source: 0001620093-25-000030 · wk-form4_1753309547.xml · nonDerivative · entry 3

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 169,137

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

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July 21, 2025 Filed Jul 23, 2025 22:25 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 32,293 $56.28 $1,817,450.04
Disclosure

SEC source: 0001620093-25-000030 · wk-form4_1753309547.xml · nonDerivative · entry 2

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 169,337

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $56.07 to $56.71, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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July 21, 2025 Filed Jul 23, 2025 22:25 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 27,507 $55.73 $1,532,965.11
Disclosure

SEC source: 0001620093-25-000030 · wk-form4_1753309547.xml · nonDerivative · entry 1

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 201,630

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $55.07 to $56.06, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 21, 2025 Filed Jul 23, 2025 22:28 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 200 $57.27 $11,454.00
Disclosure

SEC source: 0001620052-25-000031 · wk-form4_1753309684.xml · nonDerivative · entry 3

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 169,073

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

Read SEC document
July 21, 2025 Filed Jul 23, 2025 22:28 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 33,891 $56.26 $1,906,707.66
Disclosure

SEC source: 0001620052-25-000031 · wk-form4_1753309684.xml · nonDerivative · entry 2

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 169,273

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $56.05 to $56.96, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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July 21, 2025 Filed Jul 23, 2025 22:28 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 25,909 $55.70 $1,443,131.30
Disclosure

SEC source: 0001620052-25-000031 · wk-form4_1753309684.xml · nonDerivative · entry 1

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 203,164

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $55.06 to $56.04, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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July 15, 2025 Filed Jul 17, 2025 21:22 UTC
Blotner JonPres., Commercial & Operations
SaleClass A Common Stock 13,857 $56.45 $782,227.65
Disclosure

SEC source: 0001616707-25-000061 · wk-form4_1752787328.xml · nonDerivative · entry 1

Blotner Jon · CIK 0001994593 · Pres., Commercial & Operations

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 91,263

F1 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on March 16, 2025.

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July 02, 2025 Filed Jul 7, 2025 21:42 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 1,394 $56.35 $78,551.90
Disclosure

SEC source: 0001620093-25-000028 · wk-form4_1751924561.xml · nonDerivative · entry 4

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 229,137

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $56.21 to $56.41, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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July 02, 2025 Filed Jul 7, 2025 21:42 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 3,325 $55.86 $185,734.50
Disclosure

SEC source: 0001620093-25-000028 · wk-form4_1751924561.xml · nonDerivative · entry 3

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 230,531

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $55.21 to $56.20, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 02, 2025 Filed Jul 7, 2025 21:42 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 1,190 $54.61 $64,985.90
Disclosure

SEC source: 0001620093-25-000028 · wk-form4_1751924561.xml · nonDerivative · entry 2

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 233,856

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $54.19 to $55.12 inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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July 02, 2025 Filed Jul 7, 2025 21:42 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 1,804 $53.51 $96,532.04
Disclosure

SEC source: 0001620093-25-000028 · wk-form4_1751924561.xml · nonDerivative · entry 1

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 235,046

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $53.18 to $54.11, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 02, 2025 Filed Jul 7, 2025 21:47 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 618 $56.40 $34,855.20
Disclosure

SEC source: 0001620052-25-000029 · wk-form4_1751924832.xml · nonDerivative · entry 4

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 229,073

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $56.38 to $56.41, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 02, 2025 Filed Jul 7, 2025 21:47 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 3,570 $56.00 $199,920.00
Disclosure

SEC source: 0001620052-25-000029 · wk-form4_1751924832.xml · nonDerivative · entry 3

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 229,691

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $55.36 to $56.35, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 02, 2025 Filed Jul 7, 2025 21:47 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 1,244 $54.65 $67,984.60
Disclosure

SEC source: 0001620052-25-000029 · wk-form4_1751924832.xml · nonDerivative · entry 2

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 233,261

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $54.36 to $55.33 inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 02, 2025 Filed Jul 7, 2025 21:47 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 1,662 $53.49 $88,900.38
Disclosure

SEC source: 0001620052-25-000029 · wk-form4_1751924832.xml · nonDerivative · entry 1

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 234,505

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $53.22 to $54.11, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 01, 2025 Filed Jul 2, 2025 21:07 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 37,084 $53.37 $1,979,173.08
Disclosure

SEC source: 0001620093-25-000026 · wk-form4_1751490449.xml · nonDerivative · entry 3

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 236,850

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $53.00 to $53.74, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 01, 2025 Filed Jul 2, 2025 21:07 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 142,623 $52.38 $7,470,592.74
Disclosure

SEC source: 0001620093-25-000026 · wk-form4_1751490449.xml · nonDerivative · entry 2

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 273,934

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $52.00 to $52.99, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 01, 2025 Filed Jul 2, 2025 21:11 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 38,073 $53.36 $2,031,575.28
Disclosure

SEC source: 0001620052-25-000027 · wk-form4_1751490683.xml · nonDerivative · entry 3

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 236,167

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $53.00 to $53.74, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 01, 2025 Filed Jul 2, 2025 21:11 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 142,870 $52.38 $7,483,530.60
Disclosure

SEC source: 0001620052-25-000027 · wk-form4_1751490683.xml · nonDerivative · entry 2

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 274,240

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $52.00 to $52.99, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:47 UTC
Gulliver KateCFO and Chief Admin Officer
Exercise / conversionRestricted Stock Unit ("RSU") · Derivative 50,604 $0.00 $0.00
Disclosure

SEC source: 0001950170-25-000012 · wk-form4_1751503650.xml · derivative · entry 11

Gulliver Kate · CIK 0001950170 · CFO and Chief Admin Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 50,604 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F7 · derivative.exercise_date: These RSUs, which were granted on June 19, 2025, vest upon the satisfaction of a service condition and have no expiration date. The service condition was fully satisfied on July 1, 2025.

F7 · derivative.expiration_date: These RSUs, which were granted on June 19, 2025, vest upon the satisfaction of a service condition and have no expiration date. The service condition was fully satisfied on July 1, 2025.

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July 01, 2025 Filed Jul 3, 2025 00:47 UTC
Gulliver KateCFO and Chief Admin Officer
Exercise / conversionRestricted Stock Units ("RSUs") · Derivative 584 $0.00 $0.00
Disclosure

SEC source: 0001950170-25-000012 · wk-form4_1751503650.xml · derivative · entry 10

Gulliver Kate · CIK 0001950170 · CFO and Chief Admin Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 3,464

Underlying: Class A Common Stock · 584 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F6 · derivative.exercise_date: These RSUs, which were granted on February 1, 2023, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on each applicable vesting date, 584 shares will vest on each of October 1, 2025, January 1, 2026, and April 1, 2026, and an aggregate amount of 1,712 shares will vest in equal quarterly amounts commencing July 1, 2026.

F6 · derivative.expiration_date: These RSUs, which were granted on February 1, 2023, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on each applicable vesting date, 584 shares will vest on each of October 1, 2025, January 1, 2026, and April 1, 2026, and an aggregate amount of 1,712 shares will vest in equal quarterly amounts commencing July 1, 2026.

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July 01, 2025 Filed Jul 3, 2025 00:47 UTC
Gulliver KateCFO and Chief Admin Officer
Exercise / conversionRestricted Stock Unit ("RSU") · Derivative 217 $0.00 $0.00
Disclosure

SEC source: 0001950170-25-000012 · wk-form4_1751503650.xml · derivative · entry 9

Gulliver Kate · CIK 0001950170 · CFO and Chief Admin Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 1,526

Underlying: Class A Common Stock · 217 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F5 · derivative.exercise_date: These RSUs, which were granted on April 18, 2022, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on each applicable vesting date, 217 shares will vest on each of October 1, 2025, January 1, 2026, and April 1, 2026, and an aggregate amount of 875 shares will vest in substantially equal quarterly amounts commencing July 1, 2026.

F5 · derivative.expiration_date: These RSUs, which were granted on April 18, 2022, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on each applicable vesting date, 217 shares will vest on each of October 1, 2025, January 1, 2026, and April 1, 2026, and an aggregate amount of 875 shares will vest in substantially equal quarterly amounts commencing July 1, 2026.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:47 UTC
Gulliver KateCFO and Chief Admin Officer
Exercise / conversionRestricted Stock Unit ("RSU") · Derivative 181 $0.00 $0.00
Disclosure

SEC source: 0001950170-25-000012 · wk-form4_1751503650.xml · derivative · entry 8

Gulliver Kate · CIK 0001950170 · CFO and Chief Admin Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 1,748

Underlying: Class A Common Stock · 181 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F4 · derivative.exercise_date: These RSUs, which were granted on November 11, 2021, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on each applicable vesting date, 181 shares will vest on October 1, 2025, and an aggregate amount of 1,567 shares will vest in substantially equal quarterly amounts commencing on January 1, 2026.

F4 · derivative.expiration_date: These RSUs, which were granted on November 11, 2021, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on each applicable vesting date, 181 shares will vest on October 1, 2025, and an aggregate amount of 1,567 shares will vest in substantially equal quarterly amounts commencing on January 1, 2026.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:47 UTC
Gulliver KateCFO and Chief Admin Officer
Exercise / conversionRestricted Stock Unit ("RSU") · Derivative 335 $0.00 $0.00
Disclosure

SEC source: 0001950170-25-000012 · wk-form4_1751503650.xml · derivative · entry 7

Gulliver Kate · CIK 0001950170 · CFO and Chief Admin Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 335

Underlying: Class A Common Stock · 335 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F3 · derivative.exercise_date: These RSUs, which were granted on November 12, 2020, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on the vesting date, 335 shares will vest on October 1, 2025.

F3 · derivative.expiration_date: These RSUs, which were granted on November 12, 2020, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on the vesting date, 335 shares will vest on October 1, 2025.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:47 UTC
Gulliver KateCFO and Chief Admin Officer
Tax withholdingClass A Common Stock 25,106 $51.99 $1,305,260.94
Disclosure

SEC source: 0001950170-25-000012 · wk-form4_1751503650.xml · nonDerivative · entry 6

Gulliver Kate · CIK 0001950170 · CFO and Chief Admin Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 171,289

F1 · shares: These shares represent the number of shares of Class A Common Stock withheld by the issuer to satisfy the reporting person's tax withholding obligation upon the vesting of the RSUs reported in this Form 4.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:47 UTC
Gulliver KateCFO and Chief Admin Officer
Exercise / conversionClass A Common Stock 50,604 $0.00 $0.00
Disclosure

SEC source: 0001950170-25-000012 · wk-form4_1751503650.xml · nonDerivative · entry 5

Gulliver Kate · CIK 0001950170 · CFO and Chief Admin Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 196,395

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:47 UTC
Gulliver KateCFO and Chief Admin Officer
Exercise / conversionClass A Common Stock 584 $0.00 $0.00
Disclosure

SEC source: 0001950170-25-000012 · wk-form4_1751503650.xml · nonDerivative · entry 4

Gulliver Kate · CIK 0001950170 · CFO and Chief Admin Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 145,791

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:47 UTC
Gulliver KateCFO and Chief Admin Officer
Exercise / conversionClass A Common Stock 217 $0.00 $0.00
Disclosure

SEC source: 0001950170-25-000012 · wk-form4_1751503650.xml · nonDerivative · entry 3

Gulliver Kate · CIK 0001950170 · CFO and Chief Admin Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 145,207

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:47 UTC
Gulliver KateCFO and Chief Admin Officer
Exercise / conversionClass A Common Stock 181 $0.00 $0.00
Disclosure

SEC source: 0001950170-25-000012 · wk-form4_1751503650.xml · nonDerivative · entry 2

Gulliver Kate · CIK 0001950170 · CFO and Chief Admin Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 144,990

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:47 UTC
Gulliver KateCFO and Chief Admin Officer
Exercise / conversionClass A Common Stock 335 $0.00 $0.00
Disclosure

SEC source: 0001950170-25-000012 · wk-form4_1751503650.xml · nonDerivative · entry 1

Gulliver Kate · CIK 0001950170 · CFO and Chief Admin Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 144,809

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:55 UTC
Tan FionaChief Technology Officer
Exercise / conversionRestricted Stock Unit ("RSU") · Derivative 60,990 $0.00 $0.00
Disclosure

SEC source: 0001628280-25-034117 · wk-form4_1751504123.xml · derivative · entry 6

Tan Fiona · CIK 0001867558 · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 60,990 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F5 · derivative.exercise_date: These RSUs, which were granted on June 19, 2025, vest upon the satisfaction of a service condition and have no expiration date. The service condition was fully satisfied on July 1, 2025.

F5 · derivative.expiration_date: These RSUs, which were granted on June 19, 2025, vest upon the satisfaction of a service condition and have no expiration date. The service condition was fully satisfied on July 1, 2025.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:55 UTC
Tan FionaChief Technology Officer
Exercise / conversionRestricted Stock Unit ("RSU") · Derivative 1,635 $0.00 $0.00
Disclosure

SEC source: 0001628280-25-034117 · wk-form4_1751504123.xml · derivative · entry 5

Tan Fiona · CIK 0001867558 · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 9,702

Underlying: Class A Common Stock · 1,635 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F4 · derivative.exercise_date: These RSUs, which were granted on April 18, 2022, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on each applicable vesting date, 1,636 shares will vest on October 1, 2025, 1,635 shares will vest on January 1, 2026, and 1,636 shares will vest on April 1, 2026, and an aggregate amount of 4,795 shares will vest in substantially equal quarterly amounts commencing July 1, 2026.

F4 · derivative.expiration_date: These RSUs, which were granted on April 18, 2022, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on each applicable vesting date, 1,636 shares will vest on October 1, 2025, 1,635 shares will vest on January 1, 2026, and 1,636 shares will vest on April 1, 2026, and an aggregate amount of 4,795 shares will vest in substantially equal quarterly amounts commencing July 1, 2026.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:55 UTC
Tan FionaChief Technology Officer
Tax withholdingClass A Common Stock 32,428 $51.99 $1,685,931.72
Disclosure

SEC source: 0001628280-25-034117 · wk-form4_1751504123.xml · nonDerivative · entry 3

Tan Fiona · CIK 0001867558 · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 141,325

F1 · shares: These shares represent the number of shares of Class A Common Stock withheld by the issuer to satisfy the reporting person's tax withholding obligation upon the vesting of the RSUs reported in this Form 4.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:55 UTC
Tan FionaChief Technology Officer
Exercise / conversionClass A Common Stock 60,990 $0.00 $0.00
Disclosure

SEC source: 0001628280-25-034117 · wk-form4_1751504123.xml · nonDerivative · entry 2

Tan Fiona · CIK 0001867558 · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 173,753

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:55 UTC
Tan FionaChief Technology Officer
Exercise / conversionClass A Common Stock 1,635 $0.00 $0.00
Disclosure

SEC source: 0001628280-25-034117 · wk-form4_1751504123.xml · nonDerivative · entry 1

Tan Fiona · CIK 0001867558 · Chief Technology Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 112,763

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:41 UTC
Blotner JonPres., Commercial & Operations
Exercise / conversionRestricted Stock Unit ("RSU") · Derivative 51,305 $0.00 $0.00
Disclosure

SEC source: 0001994593-25-000015 · wk-form4_1751503289.xml · derivative · entry 9

Blotner Jon · CIK 0001994593 · Pres., Commercial & Operations

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 51,305 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F6 · derivative.exercise_date: These RSUs, which were granted on June 19, 2025, vest upon the satisfaction of a service condition and have no expiration date. The service condition was fully satisfied on July 1, 2025.

F6 · derivative.expiration_date: These RSUs, which were granted on June 19, 2025, vest upon the satisfaction of a service condition and have no expiration date. The service condition was fully satisfied on July 1, 2025.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:41 UTC
Blotner JonPres., Commercial & Operations
Exercise / conversionRestricted Stock Units ("RSUs") · Derivative 180 $0.00 $0.00
Disclosure

SEC source: 0001994593-25-000015 · wk-form4_1751503289.xml · derivative · entry 8

Blotner Jon · CIK 0001994593 · Pres., Commercial & Operations

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 1,272

Underlying: Class A Common Stock · 180 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F5 · derivative.exercise_date: These RSUs, which were granted in multiple awards on April 18, 2022, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on each applicable vesting date, 181 shares will vest on each of October 1, 2025, January 1, 2026, and April 1, 2026, and an aggregate amount of 729 shares will vest in substantially equal quarterly amounts commencing July 1, 2026.

F5 · derivative.expiration_date: These RSUs, which were granted in multiple awards on April 18, 2022, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on each applicable vesting date, 181 shares will vest on each of October 1, 2025, January 1, 2026, and April 1, 2026, and an aggregate amount of 729 shares will vest in substantially equal quarterly amounts commencing July 1, 2026.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:41 UTC
Blotner JonPres., Commercial & Operations
Exercise / conversionRestricted Stock Units ("RSUs") · Derivative 262 $0.00 $0.00
Disclosure

SEC source: 0001994593-25-000015 · wk-form4_1751503289.xml · derivative · entry 7

Blotner Jon · CIK 0001994593 · Pres., Commercial & Operations

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 1,569

Underlying: Class A Common Stock · 262 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F4 · derivative.exercise_date: These RSUs, which were granted in multiple awards on November 11, 2021, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on each applicable vesting date, 263 shares will vest on October 1, 2025, and an aggregate amount of 1,306 shares will vest in substantially equal quarterly amounts commencing January 1, 2026.

F4 · derivative.expiration_date: These RSUs, which were granted in multiple awards on November 11, 2021, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on each applicable vesting date, 263 shares will vest on October 1, 2025, and an aggregate amount of 1,306 shares will vest in substantially equal quarterly amounts commencing January 1, 2026.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:41 UTC
Blotner JonPres., Commercial & Operations
Exercise / conversionRestricted Stock Units ("RSUs") · Derivative 167 $0.00 $0.00
Disclosure

SEC source: 0001994593-25-000015 · wk-form4_1751503289.xml · derivative · entry 6

Blotner Jon · CIK 0001994593 · Pres., Commercial & Operations

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 168

Underlying: Class A Common Stock · 167 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F3 · derivative.exercise_date: These RSUs, which were granted on November 12, 2020, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on the vesting date, 168 shares will vest on October 1, 2025.

F3 · derivative.expiration_date: These RSUs, which were granted on November 12, 2020, vest upon the satisfaction of a service condition and have no expiration date. With respect to the number of shares that have not vested, subject to continued service on the vesting date, 168 shares will vest on October 1, 2025.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:41 UTC
Blotner JonPres., Commercial & Operations
Tax withholdingClass A Common Stock 25,102 $51.99 $1,305,052.98
Disclosure

SEC source: 0001994593-25-000015 · wk-form4_1751503289.xml · nonDerivative · entry 5

Blotner Jon · CIK 0001994593 · Pres., Commercial & Operations

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 105,120

F1 · shares: These shares represent the number of shares of Class A Common Stock withheld by the issuer to satisfy the reporting person's tax withholding obligation upon the vesting of the RSUs reported in this Form 4.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:41 UTC
Blotner JonPres., Commercial & Operations
Exercise / conversionClass A Common Stock 51,305 $0.00 $0.00
Disclosure

SEC source: 0001994593-25-000015 · wk-form4_1751503289.xml · nonDerivative · entry 4

Blotner Jon · CIK 0001994593 · Pres., Commercial & Operations

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 130,222

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:41 UTC
Blotner JonPres., Commercial & Operations
Exercise / conversionClass A Common Stock 180 $0.00 $0.00
Disclosure

SEC source: 0001994593-25-000015 · wk-form4_1751503289.xml · nonDerivative · entry 3

Blotner Jon · CIK 0001994593 · Pres., Commercial & Operations

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 78,917

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:41 UTC
Blotner JonPres., Commercial & Operations
Exercise / conversionClass A Common Stock 262 $0.00 $0.00
Disclosure

SEC source: 0001994593-25-000015 · wk-form4_1751503289.xml · nonDerivative · entry 2

Blotner Jon · CIK 0001994593 · Pres., Commercial & Operations

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 78,737

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
July 01, 2025 Filed Jul 3, 2025 00:41 UTC
Blotner JonPres., Commercial & Operations
Exercise / conversionClass A Common Stock 167 $0.00 $0.00
Disclosure

SEC source: 0001994593-25-000015 · wk-form4_1751503289.xml · nonDerivative · entry 1

Blotner Jon · CIK 0001994593 · Pres., Commercial & Operations

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 78,475

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
June 30, 2025 Filed Jul 2, 2025 21:07 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 22,580 $52.01 $1,174,385.80
Disclosure

SEC source: 0001620093-25-000026 · wk-form4_1751490449.xml · nonDerivative · entry 1

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 416,557

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 15, 2024.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $52.00 to $52.12, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document

Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.