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Wayfair Inc.

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3426
SEC CIK
0001616707
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1,437

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0 purchase rows · 133 sale rows

Disclosed non-derivative P/S rows, by transaction month. Includes amendments and private transactions.
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MonthPurchasesSales
Nov 2025014
Dec 2025012
Jan 202609
Feb 2026023
Mar 2026016
Apr 2026017
May 202600
Jun 202600
Jul 202601
Aug 2026010
Sep 2026019
Oct 2026012

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateOwner / reported roleActivity / securityShares / unitsReported priceReported valueDetails
August 13, 2018 Filed Aug 15, 2018 00:42 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 5,300 $122.15 $647,395.00
Disclosure

SEC source: 0001616707-18-000333 · wf-form4_153429374962964.xml · nonDerivative · entry 1

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 69,851

F1 · kind: Represents sales effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $121.40 to $122.39, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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August 13, 2018 Filed Aug 15, 2018 00:40 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 500 $124.85 $62,425.00
Disclosure

SEC source: 0001616707-18-000331 · wf-form4_153429359422251.xml · nonDerivative · entry 4

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 58,153

F1 · kind: Represents sales effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $124.66 to $125.09, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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August 13, 2018 Filed Aug 15, 2018 00:40 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 4,100 $123.98 $508,318.00
Disclosure

SEC source: 0001616707-18-000331 · wf-form4_153429359422251.xml · nonDerivative · entry 3

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 58,653

F1 · kind: Represents sales effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $123.60 to $124.53, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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August 13, 2018 Filed Aug 15, 2018 00:40 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 6,619 $122.96 $813,872.24
Disclosure

SEC source: 0001616707-18-000331 · wf-form4_153429359422251.xml · nonDerivative · entry 2

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 62,753

F1 · kind: Represents sales effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $122.56 to $123.55, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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August 13, 2018 Filed Aug 15, 2018 00:40 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 5,781 $122.20 $706,438.20
Disclosure

SEC source: 0001616707-18-000331 · wf-form4_153429359422251.xml · nonDerivative · entry 1

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 69,372

F1 · kind: Represents sales effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $121.55 to $122.55, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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August 07, 2018 Filed Aug 10, 2018 00:40 UTC
JUNG ANDREADirector
GrantClass A Common Stock 1,746 $0.00 $0.00
Disclosure

SEC source: 0001616707-18-000329 · wf-form4_153386161322081.xml · nonDerivative · entry 1

JUNG ANDREA · CIK 0001051401 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,746

F1 · shares: These shares of Class A Common Stock are issuable upon vesting of a restricted stock unit ("RSU"). The RSU vests upon the satisfaction of a service condition. The service condition is satisfied as to 1/3rd of the shares on August 1, 2019 and as to an additional 1/12th of the shares for each 3-month period of continuous service thereafter.

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August 07, 2018 Filed Aug 9, 2018 20:17 UTC
Macri EdmondChief Product/Marketing
SaleClass A Common Stock 100 $114.23 $11,423.00
Disclosure

SEC source: 0001616707-18-000321 · wf-form4_153386023067315.xml · nonDerivative · entry 2

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Indirect · By Revocable Trust

Disclosed balance after: 251,671

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

Read SEC document
August 07, 2018 Filed Aug 9, 2018 20:17 UTC
Macri EdmondChief Product/Marketing
SaleClass A Common Stock 500 $113.61 $56,805.00
Disclosure

SEC source: 0001616707-18-000321 · wf-form4_153386023067315.xml · nonDerivative · entry 1

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Indirect · By Revocable Trust

Disclosed balance after: 251,771

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $113.23 to $113.99, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
August 07, 2018 Filed Aug 9, 2018 20:19 UTC GrantClass A Common Stock 873 $0.00 $0.00
Disclosure

SEC source: 0001616707-18-000323 · wf-form4_153386037810161.xml · nonDerivative · entry 1

Miller James R. · CIK 0001431244 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,252

F1 · shares: These shares of Class A Common Stock are issuable upon vesting of a restricted stock unit ("RSU"). The RSU vests upon the satisfaction of a service condition. The service condition is satisfied as to 1/3rd of the shares on August 1, 2019 and as to an additional 1/12th of the shares for each 3-month period of continuous service thereafter.

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August 07, 2018 Filed Aug 10, 2018 00:21 UTC GrantClass A Common Stock 873 $0.00 $0.00
Disclosure

SEC source: 0001616707-18-000325 · wf-form4_153386048911887.xml · nonDerivative · entry 1

Rodrigues Romero · CIK 0001620151 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 10,983

F1 · shares: These shares of Class A Common Stock are issuable upon vesting of a restricted stock unit ("RSU"). The RSU vests upon the satisfaction of a service condition. The service condition is satisfied as to 1/3rd of the shares on August 1, 2019 and as to an additional 1/12th of the shares for each 3-month period of continuous service thereafter.

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August 06, 2018 Filed Aug 8, 2018 21:55 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 757 $114.51 $86,684.07
Disclosure

SEC source: 0001616707-18-000319 · wf-form4_153376528967226.xml · nonDerivative · entry 5

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 75,151

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F6 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $114.42 to $114.63, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
August 06, 2018 Filed Aug 8, 2018 21:55 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 3,139 $113.95 $357,689.05
Disclosure

SEC source: 0001616707-18-000319 · wf-form4_153376528967226.xml · nonDerivative · entry 4

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 75,908

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $113.41 to $114.39, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
August 06, 2018 Filed Aug 8, 2018 21:55 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 8,504 $112.73 $958,655.92
Disclosure

SEC source: 0001616707-18-000319 · wf-form4_153376528967226.xml · nonDerivative · entry 3

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 79,047

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $112.27 to $113.15, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
August 06, 2018 Filed Aug 8, 2018 21:55 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 1,300 $112.04 $145,652.00
Disclosure

SEC source: 0001616707-18-000319 · wf-form4_153376528967226.xml · nonDerivative · entry 2

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 87,551

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $111.26 to $112.25, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
August 06, 2018 Filed Aug 8, 2018 21:55 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 300 $110.06 $33,018.00
Disclosure

SEC source: 0001616707-18-000319 · wf-form4_153376528967226.xml · nonDerivative · entry 1

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 88,851

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $110.00 to $110.13, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
August 06, 2018 Filed Aug 8, 2018 21:51 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 1,746 $114.43 $199,794.78
Disclosure

SEC source: 0001616707-18-000317 · wf-form4_153376505378305.xml · nonDerivative · entry 5

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 75,153

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F6 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $114.33 to $114.58, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
August 06, 2018 Filed Aug 8, 2018 21:51 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 2,104 $113.79 $239,414.16
Disclosure

SEC source: 0001616707-18-000317 · wf-form4_153376505378305.xml · nonDerivative · entry 4

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 76,899

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $113.29 to $114.26, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
August 06, 2018 Filed Aug 8, 2018 21:51 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 8,350 $112.73 $941,295.50
Disclosure

SEC source: 0001616707-18-000317 · wf-form4_153376505378305.xml · nonDerivative · entry 3

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 79,003

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $112.26 to $113.05, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
August 06, 2018 Filed Aug 8, 2018 21:51 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 1,500 $112.07 $168,105.00
Disclosure

SEC source: 0001616707-18-000317 · wf-form4_153376505378305.xml · nonDerivative · entry 2

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 87,353

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $111.26 to $112.25, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
August 06, 2018 Filed Aug 8, 2018 21:51 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 300 $110.06 $33,018.00
Disclosure

SEC source: 0001616707-18-000317 · wf-form4_153376505378305.xml · nonDerivative · entry 1

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 88,853

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $110.00 to $110.13, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
August 06, 2018 Filed Nov 13, 2018 16:37 UTC GiftClass A Common Stock 422 $0.00 $0.00
Disclosure

SEC source: 0001616707-18-000450 · wf-form4_154214505306524.xml · nonDerivative · entry 2

Bradley Julie MB · CIK 0001333488 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,829

F1 · kind: Represents a transfer to an irrevocable trust. The reporting person does not exercise voting or investment control, directly or indirectly, over the shares following the transfer.

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August 01, 2018 Filed Aug 3, 2018 23:03 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
ConversionClass B Common Stock · Derivative 51,000 Not disclosed Not disclosed
Disclosure

SEC source: 0001616707-18-000311 · wf-form4_153333737895553.xml · derivative · entry 2

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 12,717,044

Underlying: Class A Common Stock · 51,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

Read SEC document
August 01, 2018 Filed Aug 3, 2018 23:03 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
ConversionClass A Common Stock 51,000 Not disclosed Not disclosed
Disclosure

SEC source: 0001616707-18-000311 · wf-form4_153333737895553.xml · nonDerivative · entry 1

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 89,151

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

Read SEC document
August 01, 2018 Filed Aug 3, 2018 22:58 UTC
Conine StevenDirector · Co-Founder · 10% owner
ConversionClass B Common Stock · Derivative 51,000 Not disclosed Not disclosed
Disclosure

SEC source: 0001616707-18-000309 · wf-form4_153333712291264.xml · derivative · entry 2

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 12,717,346

Underlying: Class A Common Stock · 51,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

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August 01, 2018 Filed Aug 3, 2018 22:58 UTC
Conine StevenDirector · Co-Founder · 10% owner
ConversionClass A Common Stock 51,000 Not disclosed Not disclosed
Disclosure

SEC source: 0001616707-18-000309 · wf-form4_153333712291264.xml · nonDerivative · entry 1

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 89,153

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

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August 01, 2018 Filed Aug 3, 2018 23:13 UTC
Oblak SteveChief Merchandising Officer
ConversionClass B Common Stock · Derivative 500 Not disclosed Not disclosed
Disclosure

SEC source: 0001616707-18-000315 · wf-form4_153333798076163.xml · derivative · entry 5

Oblak Steve · CIK 0001620159 · Chief Merchandising Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 500 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

Read SEC document
August 01, 2018 Filed Aug 3, 2018 23:13 UTC
Oblak SteveChief Merchandising Officer
Exercise / conversionClass B Common Stock · Derivative 500 Not disclosed Not disclosed
Disclosure

SEC source: 0001616707-18-000315 · wf-form4_153333798076163.xml · derivative · entry 4

Oblak Steve · CIK 0001620159 · Chief Merchandising Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 500

Underlying: Class A Common Stock · 500 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

Read SEC document
August 01, 2018 Filed Aug 3, 2018 23:13 UTC
Oblak SteveChief Merchandising Officer
Exercise / conversionRestricted Stock Units ("RSUs") · Derivative 500 $0.00 $0.00
Disclosure

SEC source: 0001616707-18-000315 · wf-form4_153333798076163.xml · derivative · entry 3

Oblak Steve · CIK 0001620159 · Chief Merchandising Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 3,501

Underlying: Class B Common Stock · 500 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class B Common Stock when vested.

F4 · derivative.exercise_date: These RSUs vest upon the satisfaction of a service condition and an event condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on March 1, 2015 and as to an additional 1/60th of the shares for each month of continuous service thereafter. The event condition was satisfied on the closing of the issuer's initial public offering of Class A Common Stock.

F4 · derivative.expiration_date: These RSUs vest upon the satisfaction of a service condition and an event condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on March 1, 2015 and as to an additional 1/60th of the shares for each month of continuous service thereafter. The event condition was satisfied on the closing of the issuer's initial public offering of Class A Common Stock.

Read SEC document
August 01, 2018 Filed Aug 3, 2018 23:13 UTC
Oblak SteveChief Merchandising Officer
SaleClass A Common Stock 225 $109.36 $24,606.00
Disclosure

SEC source: 0001616707-18-000315 · wf-form4_153333798076163.xml · nonDerivative · entry 2

Oblak Steve · CIK 0001620159 · Chief Merchandising Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 114,708

F2 · kind: Represents the number of shares required to be sold by the reporting person to cover tax withholding obligations in connection with the vesting of the RSUs listed in Table II and does not represent a discretionary trade by the reporting person.

Read SEC document
August 01, 2018 Filed Aug 3, 2018 23:13 UTC
Oblak SteveChief Merchandising Officer
ConversionClass A Common Stock 500 Not disclosed Not disclosed
Disclosure

SEC source: 0001616707-18-000315 · wf-form4_153333798076163.xml · nonDerivative · entry 1

Oblak Steve · CIK 0001620159 · Chief Merchandising Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 114,933

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

Read SEC document
August 01, 2018 Filed Aug 3, 2018 23:06 UTC SaleClass A Common Stock 133 $109.27 $14,532.91
Disclosure

SEC source: 0001616707-18-000313 · wf-form4_153333758303876.xml · nonDerivative · entry 1

Rodrigues Romero · CIK 0001620151 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 10,110

F1 · kind: Represents shares required to be sold by the reporting person to cover tax withholding obligations in connection with the vesting of RSUs, and does not represent a discretionary trade by the reporting person.

Read SEC document
July 31, 2018 Filed Aug 2, 2018 19:17 UTC
Macri EdmondChief Product/Marketing
SaleClass A Common Stock 600 $110.92 $66,552.00
Disclosure

SEC source: 0001616707-18-000307 · wf-form4_153325181876232.xml · nonDerivative · entry 1

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Indirect · By Revocable Trust

Disclosed balance after: 252,271

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $110.60 to $111.26, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 30, 2018 Filed Aug 1, 2018 23:26 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 300 $115.97 $34,791.00
Disclosure

SEC source: 0001616707-18-000301 · wf-form4_153316596543347.xml · nonDerivative · entry 4

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 38,151

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $115.94 to $115.99, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
July 30, 2018 Filed Aug 1, 2018 23:26 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 2,100 $115.33 $242,193.00
Disclosure

SEC source: 0001616707-18-000301 · wf-form4_153316596543347.xml · nonDerivative · entry 3

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 38,451

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $114.64 to $115.59, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
July 30, 2018 Filed Aug 1, 2018 23:26 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 6,400 $113.81 $728,384.00
Disclosure

SEC source: 0001616707-18-000301 · wf-form4_153316596543347.xml · nonDerivative · entry 2

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 40,551

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $113.52 to $114.42, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
July 30, 2018 Filed Aug 1, 2018 23:26 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 5,200 $113.12 $588,224.00
Disclosure

SEC source: 0001616707-18-000301 · wf-form4_153316596543347.xml · nonDerivative · entry 1

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 46,951

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $112.50 to 113.48, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

Read SEC document
July 30, 2018 Filed Aug 1, 2018 23:18 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 1,100 $115.69 $127,259.00
Disclosure

SEC source: 0001616707-18-000299 · wf-form4_153316546528884.xml · nonDerivative · entry 4

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 38,153

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $115.58 to $116.01, inclusive. The reporting person undertakesto provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at eachseparate price within the range set forth in this footnote.

Read SEC document
July 30, 2018 Filed Aug 1, 2018 23:18 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 1,400 $115.15 $161,210.00
Disclosure

SEC source: 0001616707-18-000299 · wf-form4_153316546528884.xml · nonDerivative · entry 3

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 39,253

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $114.56 to $115.31, inclusive. The reporting person undertakesto provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at eachseparate price within the range set forth in this footnote.

Read SEC document
July 30, 2018 Filed Aug 1, 2018 23:18 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 6,516 $113.81 $741,585.96
Disclosure

SEC source: 0001616707-18-000299 · wf-form4_153316546528884.xml · nonDerivative · entry 2

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 40,653

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $113.51 to $114.37, inclusive. The reporting person undertakesto provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at eachseparate price within the range set forth in this footnote.

Read SEC document
July 30, 2018 Filed Aug 1, 2018 23:18 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 4,984 $113.12 $563,790.08
Disclosure

SEC source: 0001616707-18-000299 · wf-form4_153316546528884.xml · nonDerivative · entry 1

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 47,169

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $112.49 to $113.45, inclusive. The reporting person undertakesto provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff at the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at eachseparate price within the range set forth in this footnote.

Read SEC document
July 24, 2018 Filed Jul 25, 2018 18:46 UTC
Macri EdmondChief Product/Marketing
SaleClass A Common Stock 100 $127.90 $12,790.00
Disclosure

SEC source: 0001616707-18-000295 · wf-form4_153255876636447.xml · nonDerivative · entry 4

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Indirect · By Revocable Trust

Disclosed balance after: 252,871

F2 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

Read SEC document
July 24, 2018 Filed Jul 25, 2018 18:46 UTC
Macri EdmondChief Product/Marketing
SaleClass A Common Stock 500 $122.43 $61,215.00
Disclosure

SEC source: 0001616707-18-000295 · wf-form4_153255876636447.xml · nonDerivative · entry 3

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Indirect · By Revocable Trust

Disclosed balance after: 252,971

F2 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $122.23 to $122.72, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 23, 2018 Filed Jul 24, 2018 21:18 UTC
FLEISHER MICHAEL DChief Financial Officer
SaleClass A Common Stock 4,520 $125.67 $568,028.40
Disclosure

SEC source: 0001616707-18-000289 · wf-form4_153246708468177.xml · nonDerivative · entry 2

FLEISHER MICHAEL D · CIK 0001187596 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 101,640

F2 · kind: Represents the number of shares required to be sold by the reporting person to cover tax withholding obligations in connection with the vesting of the RSUs listed in Table II and does not represent a discretionary trade by the reporting person.

Read SEC document
July 23, 2018 Filed Jul 25, 2018 22:45 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 8,311 $127.48 $1,059,486.28
Disclosure

SEC source: 0001616707-18-000293 · wf-form4_153255871058438.xml · nonDerivative · entry 3

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 52,151

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $127.09 to $128.08, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 23, 2018 Filed Jul 25, 2018 22:45 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 7,589 $126.76 $961,981.64
Disclosure

SEC source: 0001616707-18-000293 · wf-form4_153255871058438.xml · nonDerivative · entry 2

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 60,462

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $126.25 to $127.08, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 23, 2018 Filed Jul 25, 2018 22:45 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
SaleClass A Common Stock 1,100 $126.00 $138,600.00
Disclosure

SEC source: 0001616707-18-000293 · wf-form4_153255871058438.xml · nonDerivative · entry 1

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 68,051

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $125.90 to $126.04, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 23, 2018 Filed Jul 25, 2018 22:45 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 1,800 $126.10 $226,980.00
Disclosure

SEC source: 0001616707-18-000294 · wf-form4_153255873823795.xml · nonDerivative · entry 3

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 52,153

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $125.90 to $126.27, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 23, 2018 Filed Jul 25, 2018 22:45 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 10,400 $126.94 $1,320,176.00
Disclosure

SEC source: 0001616707-18-000294 · wf-form4_153255873823795.xml · nonDerivative · entry 2

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 53,953

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $126.32 to $127.31, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 23, 2018 Filed Jul 25, 2018 22:45 UTC
Conine StevenDirector · Co-Founder · 10% owner
SaleClass A Common Stock 4,800 $127.70 $612,960.00
Disclosure

SEC source: 0001616707-18-000294 · wf-form4_153255873823795.xml · nonDerivative · entry 1

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 64,353

F1 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $127.32 to $128.31, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
July 21, 2018 Filed Jul 24, 2018 21:18 UTC
FLEISHER MICHAEL DChief Financial Officer
ConversionClass B Common Stock · Derivative 9,466 Not disclosed Not disclosed
Disclosure

SEC source: 0001616707-18-000289 · wf-form4_153246708468177.xml · derivative · entry 5

FLEISHER MICHAEL D · CIK 0001187596 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 9,466 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

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Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.