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Wayfair Inc.

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3426
SEC CIK
0001616707
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1,437

Last 12 months

Inside the activity.

0 purchase rows · 133 sale rows

Disclosed non-derivative P/S rows, by transaction month. Includes amendments and private transactions.
Monthly counts
MonthPurchasesSales
Nov 2025014
Dec 2025012
Jan 202609
Feb 2026023
Mar 2026016
Apr 2026017
May 202600
Jun 202600
Jul 202601
Aug 2026010
Sep 2026019
Oct 2026012

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateOwner / reported roleActivity / securityShares / unitsReported priceReported valueDetails
December 16, 2019 Filed Dec 17, 2019 21:03 UTC
Oblak SteveChief Merchandising Officer
SaleClass A Common Stock 3,117 $87.00 $271,179.00
Disclosure

SEC source: 0001616707-19-000266 · wf-form4_157661661855330.xml · nonDerivative · entry 5

Oblak Steve · CIK 0001620159 · Chief Merchandising Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 148,901

F1 · kind: Represents the number of shares required to be sold by the reporting person to cover tax withholding obligations in connection with the vesting of the restricted stock units ("RSUs") listed in Table II and does not represent a discretionary trade by the reporting person.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 16:13 UTC
Macri EdmondChief Product/Marketing
Exercise / conversionRestricted Stock Units ("RSUs") · Derivative 2,500 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000270 · wf-form4_157661720532749.xml · derivative · entry 10

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 22,500

Underlying: Class A Common Stock · 2,500 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F6 · derivative.exercise_date: These RSUs vest upon the satisfaction of a service condition and an event condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on March 15, 2018 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

F6 · derivative.expiration_date: These RSUs vest upon the satisfaction of a service condition and an event condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on March 15, 2018 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 16:13 UTC
Macri EdmondChief Product/Marketing
Exercise / conversionRestricted Stock Units ("RSUs") · Derivative 5,000 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000270 · wf-form4_157661720532749.xml · derivative · entry 9

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 25,000

Underlying: Class A Common Stock · 5,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F5 · derivative.exercise_date: These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on March 15, 2017 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

F5 · derivative.expiration_date: These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on March 15, 2017 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 16:13 UTC
Macri EdmondChief Product/Marketing
Exercise / conversionRestricted Stock Units ("RSUs") · Derivative 951 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000270 · wf-form4_157661720532749.xml · derivative · entry 8

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,855

Underlying: Class A Common Stock · 951 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F4 · derivative.exercise_date: These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on September 15, 2016 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

F4 · derivative.expiration_date: These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on September 15, 2016 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 16:13 UTC
Macri EdmondChief Product/Marketing
Exercise / conversionRestricted Stock Units ("RSUs") · Derivative 2,500 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000270 · wf-form4_157661720532749.xml · derivative · entry 7

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,500

Underlying: Class A Common Stock · 2,500 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F3 · derivative.exercise_date: These RSUs vest upon the satisfaction of a service condition. The service condition is satisfied as to 20% of the shares on March 15, 2016 and as to an additional 5% of the shares for each 3-month period of continuous service thereafter.

F3 · derivative.expiration_date: These RSUs vest upon the satisfaction of a service condition. The service condition is satisfied as to 20% of the shares on March 15, 2016 and as to an additional 5% of the shares for each 3-month period of continuous service thereafter.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 16:13 UTC
Macri EdmondChief Product/Marketing
Exercise / conversionClass A Common Stock 2,500 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000270 · wf-form4_157661720532749.xml · nonDerivative · entry 4

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 11,901

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 16:13 UTC
Macri EdmondChief Product/Marketing
Exercise / conversionClass A Common Stock 5,000 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000270 · wf-form4_157661720532749.xml · nonDerivative · entry 3

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,401

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 16:13 UTC
Macri EdmondChief Product/Marketing
Exercise / conversionClass A Common Stock 951 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000270 · wf-form4_157661720532749.xml · nonDerivative · entry 2

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,401

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 16:13 UTC
Macri EdmondChief Product/Marketing
Exercise / conversionClass A Common Stock 2,500 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000270 · wf-form4_157661720532749.xml · nonDerivative · entry 1

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 3,450

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 21:10 UTC
FLEISHER MICHAEL DChief Financial Officer
Exercise / conversionRestricted Stock Units ("RSUs") · Derivative 1,042 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000268 · wf-form4_157661703634225.xml · derivative · entry 3

FLEISHER MICHAEL D · CIK 0001187596 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 3,128

Underlying: Class A Common Stock · 1,042 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F3 · derivative.exercise_date: These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on September 15, 2016 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

F3 · derivative.expiration_date: These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on September 15, 2016 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 21:10 UTC
FLEISHER MICHAEL DChief Financial Officer
Exercise / conversionClass A Common Stock 1,042 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000268 · wf-form4_157661703634225.xml · nonDerivative · entry 1

FLEISHER MICHAEL D · CIK 0001187596 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 143,224

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 21:03 UTC
Oblak SteveChief Merchandising Officer
Exercise / conversionRestricted Stock Units ("RSUs") · Derivative 2,500 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000266 · wf-form4_157661661855330.xml · derivative · entry 9

Oblak Steve · CIK 0001620159 · Chief Merchandising Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 22,500

Underlying: Class A Common Stock · 2,500 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F6 · derivative.exercise_date: These RSUs vest upon the satisfaction of a service condition and an event condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on March 15, 2018 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

F6 · derivative.expiration_date: These RSUs vest upon the satisfaction of a service condition and an event condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on March 15, 2018 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 21:03 UTC
Oblak SteveChief Merchandising Officer
Exercise / conversionRestricted Stock Units ("RSUs") · Derivative 5,000 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000266 · wf-form4_157661661855330.xml · derivative · entry 8

Oblak Steve · CIK 0001620159 · Chief Merchandising Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 25,000

Underlying: Class A Common Stock · 5,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F5 · derivative.exercise_date: These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on March 15, 2017 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

F5 · derivative.expiration_date: These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on March 15, 2017 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 21:03 UTC
Oblak SteveChief Merchandising Officer
Exercise / conversionRestricted Stock Units ("RSUs") · Derivative 243 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000266 · wf-form4_157661661855330.xml · derivative · entry 7

Oblak Steve · CIK 0001620159 · Chief Merchandising Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 730

Underlying: Class A Common Stock · 243 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F4 · derivative.exercise_date: These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on September 15, 2016 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

F4 · derivative.expiration_date: These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on September 15, 2016 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 21:03 UTC
Oblak SteveChief Merchandising Officer
Exercise / conversionRestricted Stock Units ("RSUs") · Derivative 2,500 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000266 · wf-form4_157661661855330.xml · derivative · entry 6

Oblak Steve · CIK 0001620159 · Chief Merchandising Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,500

Underlying: Class A Common Stock · 2,500 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F3 · derivative.exercise_date: These RSUs vest upon the satisfaction of a service condition. The service condition is satisfied as to 20% of the shares on March 15, 2016 and as to an additional 5% of the shares for each 3-month period of continuous service thereafter.

F3 · derivative.expiration_date: These RSUs vest upon the satisfaction of a service condition. The service condition is satisfied as to 20% of the shares on March 15, 2016 and as to an additional 5% of the shares for each 3-month period of continuous service thereafter.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 21:03 UTC
Oblak SteveChief Merchandising Officer
Exercise / conversionClass A Common Stock 2,500 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000266 · wf-form4_157661661855330.xml · nonDerivative · entry 4

Oblak Steve · CIK 0001620159 · Chief Merchandising Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 152,018

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 21:03 UTC
Oblak SteveChief Merchandising Officer
Exercise / conversionClass A Common Stock 5,000 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000266 · wf-form4_157661661855330.xml · nonDerivative · entry 3

Oblak Steve · CIK 0001620159 · Chief Merchandising Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 149,518

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 21:03 UTC
Oblak SteveChief Merchandising Officer
Exercise / conversionClass A Common Stock 243 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000266 · wf-form4_157661661855330.xml · nonDerivative · entry 2

Oblak Steve · CIK 0001620159 · Chief Merchandising Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 144,518

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
December 15, 2019 Filed Dec 17, 2019 21:03 UTC
Oblak SteveChief Merchandising Officer
Exercise / conversionClass A Common Stock 2,500 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000266 · wf-form4_157661661855330.xml · nonDerivative · entry 1

Oblak Steve · CIK 0001620159 · Chief Merchandising Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 144,275

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
December 02, 2019 Filed Dec 3, 2019 17:05 UTC
Miller James R.Director · Interim CTO
SaleClass A Common Stock 1,617 $84.09 $135,973.53
Disclosure

SEC source: 0001616707-19-000264 · wf-form4_157541072346037.xml · nonDerivative · entry 2

Miller James R. · CIK 0001431244 · Director · Interim CTO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 14,459

F1 · kind: Represents shares required to be sold by the reporting person to cover tax withholding obligations in connection with the vesting of restricted stock units ("RSUs"), and does not represent a discretionary trade by the reporting person.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $84.05 to $84.10, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

Read SEC document
December 01, 2019 Filed Dec 3, 2019 17:05 UTC
Miller James R.Director · Interim CTO
Exercise / conversionClass A Common Stock · Derivative 3,500 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000264 · wf-form4_157541072346037.xml · derivative · entry 3

Miller James R. · CIK 0001431244 · Director · Interim CTO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,000

Underlying: Class A Common Stock · 3,500 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F4 · derivative.exercise_date: These shares of Class A Common Stock are issuable upon vesting of a RSU. The RSU vests upon the satisfaction of a service condition. The service condition is satisfied as to 6 equal monthly installments subject to continuous service as Interim Chief Technology Officer.

F4 · derivative.expiration_date: These shares of Class A Common Stock are issuable upon vesting of a RSU. The RSU vests upon the satisfaction of a service condition. The service condition is satisfied as to 6 equal monthly installments subject to continuous service as Interim Chief Technology Officer.

Read SEC document
December 01, 2019 Filed Dec 3, 2019 17:05 UTC
Miller James R.Director · Interim CTO
Exercise / conversionClass A Common Stock 3,500 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000264 · wf-form4_157541072346037.xml · nonDerivative · entry 1

Miller James R. · CIK 0001431244 · Director · Interim CTO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 16,076

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
November 12, 2019 Filed Nov 15, 2019 00:05 UTC
Conine StevenDirector · Co-Founder · 10% owner
ConversionClass B Common Stock · Derivative 210,000 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000262 · wf-form4_157377633017660.xml · derivative · entry 4

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 11,622,804

Underlying: Class A Common Stock · 210,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

Read SEC document
November 12, 2019 Filed Nov 15, 2019 00:05 UTC
Conine StevenDirector · Co-Founder · 10% owner
GiftClass A Common Stock 140,000 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000262 · wf-form4_157377633017660.xml · nonDerivative · entry 3

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

F3 · kind: These shares were transferred to the Conine Family Foundation.

Read SEC document
November 12, 2019 Filed Nov 15, 2019 00:05 UTC
Conine StevenDirector · Co-Founder · 10% owner
GiftClass A Common Stock 70,000 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000262 · wf-form4_157377633017660.xml · nonDerivative · entry 2

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 140,000

F2 · kind: These shares were transferred to a donor advised charitable trust.

Read SEC document
November 12, 2019 Filed Nov 15, 2019 00:05 UTC
Conine StevenDirector · Co-Founder · 10% owner
ConversionClass A Common Stock 210,000 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000262 · wf-form4_157377633017660.xml · nonDerivative · entry 1

Conine Steven · CIK 0001620052 · Director · Co-Founder · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 210,000

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

Read SEC document
November 12, 2019 Filed Nov 15, 2019 00:03 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
ConversionClass B Common Stock · Derivative 210,000 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000260 · wf-form4_157377618556210.xml · derivative · entry 4

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 11,621,996

Underlying: Class A Common Stock · 210,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

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November 12, 2019 Filed Nov 15, 2019 00:03 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
GiftClass A Common Stock 140,000 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000260 · wf-form4_157377618556210.xml · nonDerivative · entry 3

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

F3 · kind: These shares were transferred to the Shah Charitable Foundation.

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November 12, 2019 Filed Nov 15, 2019 00:03 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
GiftClass A Common Stock 70,000 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000260 · wf-form4_157377618556210.xml · nonDerivative · entry 2

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 140,000

F2 · kind: These shares were transferred to a donor advised charitable trust.

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November 12, 2019 Filed Nov 15, 2019 00:03 UTC
Shah NirajDirector · Chief Executive Officer · 10% owner
ConversionClass A Common Stock 210,000 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000260 · wf-form4_157377618556210.xml · nonDerivative · entry 1

Shah Niraj · CIK 0001620093 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 210,000

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of Class A Common Stock and has no expiration date. In addition, each share of Class B Common Stock will automatically convert into one share of Class A Common Stock (a) upon transfer thereof, subject to certain exceptions, (b) upon the date on which the outstanding shares of Class B Common Stock represent less than 10% of the aggregate number of shares of the then outstanding Class A Common Stock and Class B Common Stock, or (c) in the event that holders of at least 66 2/3% of the then outstanding shares of Class B Common Stock elect to convert all shares of Class B Common Stock into shares of Class A Common Stock.

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November 05, 2019 Filed Nov 6, 2019 21:32 UTC GrantClass A Common Stock 1,143 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000258 · wf-form4_157309390970216.xml · nonDerivative · entry 5

Bradley Julie MB · CIK 0001333488 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,328

F2 · shares: These shares of Class A Common Stock are issuable upon vesting of a restricted stock unit ("RSU"). The RSU vests upon the satisfaction of a service condition. The service condition is satisfied as to 1/3rd of the shares on November 1, 2020 and as to an additional 1/12th of the shares for each 3-month period of continuous service thereafter.

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November 05, 2019 Filed Nov 6, 2019 21:32 UTC GiftClass A Common Stock 690 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000258 · wf-form4_157309390970216.xml · nonDerivative · entry 4

Bradley Julie MB · CIK 0001333488 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,185

F1 · kind: Represents a transfer to an irrevocable trust. The reporting person does not exercise voting or investment control, directly or indirectly, over the shares following the transfer.

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November 05, 2019 Filed Nov 7, 2019 02:30 UTC GrantClass A Common Stock 2,287 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000256 · wf-form4_157309379977727.xml · nonDerivative · entry 1

Schaferkordt Anke · CIK 0001788634 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,287

F1 · shares: These shares of Class A Common Stock are issuable upon vesting of a restricted stock unit ("RSU"). The RSU vests upon the satisfaction of a service condition. The service condition is satisfied as to 1/3rd of the shares on November 1, 2020 and as to an additional 1/12th of the shares for each 3-month period of continuous service thereafter.

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November 01, 2019 Filed Nov 5, 2019 17:13 UTC
Netzer ThomasChief Operating Officer
GrantClass A Common Stock · Derivative 2,125 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000254 · wf-form4_157299197969123.xml · derivative · entry 5

Netzer Thomas · CIK 0001783251 · Chief Operating Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 14,875

Underlying: Class A Common Stock · 2,125 shares

Expires not disclosed

F3 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F5 · derivative.exercise_date: These shares of Class A Common Stock are issuable upon vesting of an RSU. The RSU vests upon the satisfaction of a service condition. The service condition is satisfied as to 1/8th of the shares for each 3-month period of continuous service thereafter.

F5 · derivative.expiration_date: These shares of Class A Common Stock are issuable upon vesting of an RSU. The RSU vests upon the satisfaction of a service condition. The service condition is satisfied as to 1/8th of the shares for each 3-month period of continuous service thereafter.

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November 01, 2019 Filed Nov 5, 2019 17:13 UTC
Netzer ThomasChief Operating Officer
GrantRestricted Stock Units ("RSUs") · Derivative 6,000 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000254 · wf-form4_157299197969123.xml · derivative · entry 4

Netzer Thomas · CIK 0001783251 · Chief Operating Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 84,000

Underlying: Class A Common Stock · 6,000 shares

Expires not disclosed

F3 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F4 · derivative.exercise_date: These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition was satisfied as to 1/5th of the shares on May 1, 2019 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

F4 · derivative.expiration_date: These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition was satisfied as to 1/5th of the shares on May 1, 2019 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

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November 01, 2019 Filed Nov 5, 2019 17:13 UTC
Netzer ThomasChief Operating Officer
SaleClass A Common Stock 4,955 $73.94 $366,372.70
Disclosure

SEC source: 0001616707-19-000254 · wf-form4_157299197969123.xml · nonDerivative · entry 3

Netzer Thomas · CIK 0001783251 · Chief Operating Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 3,479

F1 · kind: Represents the number of shares required to be sold by the reporting person to cover tax withholding obligations in connection with the vesting of the restricted stock units ("RSU") listed in Table II and does not represent a discretionary trade by the reporting person.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $79.59 to $80.58, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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November 01, 2019 Filed Nov 5, 2019 17:13 UTC
Netzer ThomasChief Operating Officer
Exercise / conversionClass A Common Stock 2,125 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000254 · wf-form4_157299197969123.xml · nonDerivative · entry 2

Netzer Thomas · CIK 0001783251 · Chief Operating Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,434

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

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November 01, 2019 Filed Nov 5, 2019 17:13 UTC
Netzer ThomasChief Operating Officer
Exercise / conversionClass A Common Stock 6,000 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000254 · wf-form4_157299197969123.xml · nonDerivative · entry 1

Netzer Thomas · CIK 0001783251 · Chief Operating Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 6,309

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
November 01, 2019 Filed Nov 5, 2019 17:10 UTC
Miller James R.Director · Interim CTO
Exercise / conversionClass A Common Stock · Derivative 3,500 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000252 · wf-form4_157299182248972.xml · derivative · entry 3

Miller James R. · CIK 0001431244 · Director · Interim CTO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 10,500

Underlying: Class A Common Stock · 3,500 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F4 · derivative.exercise_date: These shares of Class A Common Stock are issuable upon vesting of a RSU. The RSU vests upon the satisfaction of a service condition. The service condition is satisfied as to 6 equal monthly installments subject to continuous service as Interim Chief Technology Officer.

F4 · derivative.expiration_date: These shares of Class A Common Stock are issuable upon vesting of a RSU. The RSU vests upon the satisfaction of a service condition. The service condition is satisfied as to 6 equal monthly installments subject to continuous service as Interim Chief Technology Officer.

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November 01, 2019 Filed Nov 5, 2019 17:10 UTC
Miller James R.Director · Interim CTO
SaleClass A Common Stock 1,687 $81.99 $138,317.13
Disclosure

SEC source: 0001616707-19-000252 · wf-form4_157299182248972.xml · nonDerivative · entry 2

Miller James R. · CIK 0001431244 · Director · Interim CTO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 12,576

F1 · kind: Represents shares required to be sold by the reporting person to cover tax withholding obligations in connection with the vesting of restricted stock units ("RSU"), and does not represent a discretionary trade by the reporting person.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $81.57 to $82.01, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

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November 01, 2019 Filed Nov 5, 2019 17:10 UTC
Miller James R.Director · Interim CTO
Exercise / conversionClass A Common Stock 3,500 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000252 · wf-form4_157299182248972.xml · nonDerivative · entry 1

Miller James R. · CIK 0001431244 · Director · Interim CTO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 14,263

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
October 25, 2019 Filed Oct 29, 2019 19:27 UTC
Macri EdmondChief Product/Marketing
SaleClass A Common Stock 1,200 $120.00 $144,000.00
Disclosure

SEC source: 0001616707-19-000243 · wf-form4_157239160558724.xml · nonDerivative · entry 3

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Indirect · By Revocable Trust

Disclosed balance after: 262,262

F2 · kind: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

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October 18, 2019 Filed Oct 29, 2019 19:27 UTC
Macri EdmondChief Product/Marketing
GiftClass A Common Stock 1,627 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000243 · wf-form4_157239160558724.xml · nonDerivative · entry 2

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Indirect · By Revocable Trust

Disclosed balance after: 263,462

F1 · kind: Represents a transfer to a revocable trust. The reporting person is the trustee of the revocable trust.

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October 18, 2019 Filed Oct 29, 2019 19:27 UTC
Macri EdmondChief Product/Marketing
GiftClass A Common Stock 1,627 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000243 · wf-form4_157239160558724.xml · nonDerivative · entry 1

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 950

F1 · kind: Represents a transfer to a revocable trust. The reporting person is the trustee of the revocable trust.

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October 15, 2019 Filed Oct 17, 2019 18:38 UTC
Macri EdmondChief Product/Marketing
Exercise / conversionRestricted Stock Units ("RSUs") · Derivative 3,000 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000238 · wf-form4_157135189330238.xml · derivative · entry 3

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 39,000

Underlying: Class A Common Stock · 3,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F3 · derivative.exercise_date: These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition is satisfied as to 1/20th of the shares on April 15, 2018 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

F3 · derivative.expiration_date: These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition is satisfied as to 1/20th of the shares on April 15, 2018 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

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October 15, 2019 Filed Oct 17, 2019 18:38 UTC
Macri EdmondChief Product/Marketing
SaleClass A Common Stock 1,373 $105.14 $144,357.22
Disclosure

SEC source: 0001616707-19-000238 · wf-form4_157135189330238.xml · nonDerivative · entry 2

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,577

F1 · kind: Represents the number of shares required to be sold by the reporting person to cover tax withholding obligations in connection with the vesting of the RSUs listed in Table II and does not represent a discretionary trade by the reporting person.

Read SEC document
October 15, 2019 Filed Oct 17, 2019 18:38 UTC
Macri EdmondChief Product/Marketing
Exercise / conversionClass A Common Stock 3,000 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000238 · wf-form4_157135189330238.xml · nonDerivative · entry 1

Macri Edmond · CIK 0001620023 · Chief Product/Marketing

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 3,950

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
October 15, 2019 Filed Oct 17, 2019 22:33 UTC
FLEISHER MICHAEL DChief Financial Officer
Exercise / conversionRestricted Stock Units ("RSUs") · Derivative 13,750 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000234 · wf-form4_157135158003950.xml · derivative · entry 3

FLEISHER MICHAEL D · CIK 0001187596 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 178,750

Underlying: Class A Common Stock · 13,750 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each RSU represents a contingent right to receive one share of Class A Common Stock when vested.

F3 · derivative.exercise_date: These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on September 15, 2016 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

F3 · derivative.expiration_date: These RSUs vest upon the satisfaction of a service condition and have no expiration date. The service condition is satisfied as to 1/5th of the shares on September 15, 2016 and as to an additional 1/20th of the shares for every three months of continuous service thereafter.

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October 15, 2019 Filed Oct 17, 2019 22:33 UTC
FLEISHER MICHAEL DChief Financial Officer
SaleClass A Common Stock 6,291 $105.14 $661,435.74
Disclosure

SEC source: 0001616707-19-000234 · wf-form4_157135158003950.xml · nonDerivative · entry 2

FLEISHER MICHAEL D · CIK 0001187596 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 142,182

F1 · kind: Represents the number of shares required to be sold by the reporting person to cover tax withholding obligations in connection with the vesting of the RSUs listed in Table II and does not represent a discretionary trade by the reporting person.

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October 15, 2019 Filed Oct 17, 2019 22:33 UTC
FLEISHER MICHAEL DChief Financial Officer
Exercise / conversionClass A Common Stock 13,750 $0.00 $0.00
Disclosure

SEC source: 0001616707-19-000234 · wf-form4_157135158003950.xml · nonDerivative · entry 1

FLEISHER MICHAEL D · CIK 0001187596 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 148,473

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document

Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.