SFIX

SEC source: 0001246360-18-001194 · form.xml · derivative · entry 15

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 4,900 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F2 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001194 · form.xml · derivative · entry 14

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 31,250

Underlying: Class B Common Stock · 4,900 shares

Expires 2023-04-24

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_date: The stock option vests over four years, with 25% vesting on March 6, 2014 and the balance vesting in equal monthly installments over the remaining three years, subject to the individual's continued service through each vesting date.

F4 · derivative.underlying: In addition, each share of Class B Common Stock will convert automatically into one share of Class A Common Stock (i) upon any transfer, whether or not for value (subject to certain exceptions), or (ii) in the event of the death or disability (as defined in the amended and restated certificate of incorporation of the Issuer) of the reporting person, shares of Class B Common Stock held by the reporting person or the reporting person's permitted estate planning entities will convert into Class A Common Stock.

F5 · derivative.underlying: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. Class B Common Stock will convert automatically into Class A Common Stock on the earlier of (i) the date on which the number of outstanding shares of Class B Common Stock represents less than 10% of the aggregate combined number of outstanding shares of Class A Common Stock and Class B Common Stock; (ii) ten years following the effective date of the Issuer's initial public offering; or (iii) the date specified by vote of the holders of a majority of the outstanding shares of Class B Common Stock, voting as a single class.

SEC source: 0001246360-18-001194 · form.xml · derivative · entry 13

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,900

Underlying: Class A Common Stock · 4,900 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001194 · form.xml · nonDerivative · entry 6

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

F8 · shares: The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $21.53 to $22.22 per share. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

SEC source: 0001246360-18-001194 · form.xml · nonDerivative · entry 5

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,900

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F1 · shares: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001194 · form.xml · derivative · entry 12

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 4,900 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F2 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001194 · form.xml · derivative · entry 11

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 36,150

Underlying: Class B Common Stock · 4,900 shares

Expires 2023-04-24

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_date: The stock option vests over four years, with 25% vesting on March 6, 2014 and the balance vesting in equal monthly installments over the remaining three years, subject to the individual's continued service through each vesting date.

F4 · derivative.underlying: In addition, each share of Class B Common Stock will convert automatically into one share of Class A Common Stock (i) upon any transfer, whether or not for value (subject to certain exceptions), or (ii) in the event of the death or disability (as defined in the amended and restated certificate of incorporation of the Issuer) of the reporting person, shares of Class B Common Stock held by the reporting person or the reporting person's permitted estate planning entities will convert into Class A Common Stock.

F5 · derivative.underlying: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. Class B Common Stock will convert automatically into Class A Common Stock on the earlier of (i) the date on which the number of outstanding shares of Class B Common Stock represents less than 10% of the aggregate combined number of outstanding shares of Class A Common Stock and Class B Common Stock; (ii) ten years following the effective date of the Issuer's initial public offering; or (iii) the date specified by vote of the holders of a majority of the outstanding shares of Class B Common Stock, voting as a single class.

SEC source: 0001246360-18-001194 · form.xml · derivative · entry 10

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,900

Underlying: Class A Common Stock · 4,900 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001194 · form.xml · nonDerivative · entry 4

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

F7 · shares: The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $20.57 to $21.39 per share. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

SEC source: 0001246360-18-001194 · form.xml · nonDerivative · entry 3

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,900

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F1 · shares: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001194 · form.xml · derivative · entry 9

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 4,900 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F2 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001194 · form.xml · derivative · entry 8

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 41,050

Underlying: Class B Common Stock · 4,900 shares

Expires 2023-04-24

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_date: The stock option vests over four years, with 25% vesting on March 6, 2014 and the balance vesting in equal monthly installments over the remaining three years, subject to the individual's continued service through each vesting date.

F4 · derivative.underlying: In addition, each share of Class B Common Stock will convert automatically into one share of Class A Common Stock (i) upon any transfer, whether or not for value (subject to certain exceptions), or (ii) in the event of the death or disability (as defined in the amended and restated certificate of incorporation of the Issuer) of the reporting person, shares of Class B Common Stock held by the reporting person or the reporting person's permitted estate planning entities will convert into Class A Common Stock.

F5 · derivative.underlying: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. Class B Common Stock will convert automatically into Class A Common Stock on the earlier of (i) the date on which the number of outstanding shares of Class B Common Stock represents less than 10% of the aggregate combined number of outstanding shares of Class A Common Stock and Class B Common Stock; (ii) ten years following the effective date of the Issuer's initial public offering; or (iii) the date specified by vote of the holders of a majority of the outstanding shares of Class B Common Stock, voting as a single class.

SEC source: 0001246360-18-001194 · form.xml · derivative · entry 7

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,900

Underlying: Class A Common Stock · 4,900 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001194 · form.xml · nonDerivative · entry 2

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

F6 · shares: The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $20.19 to $20.74 per share. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

SEC source: 0001246360-18-001194 · form.xml · nonDerivative · entry 1

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,900

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F1 · shares: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001170 · form.xml · derivative · entry 15

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 4,900 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F2 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001170 · form.xml · derivative · entry 14

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 45,950

Underlying: Class B Common Stock · 4,900 shares

Expires 2023-04-24

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_date: The stock option vests over four years, with 25% vesting on March 6, 2014 and the balance vesting in equal monthly installments over the remaining three years, subject to the individual's continued service through each vesting date.

F4 · derivative.underlying: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. Class B Common Stock will convert automatically into Class A Common Stock on the earlier of (i) the date on which the number of outstanding shares of Class B Common Stock represents less than 10% of the aggregate combined number of outstanding shares of Class A Common Stock and Class B Common Stock; (ii) ten years following the effective date of the Issuer's initial public offering; or (iii) the date specified by vote of the holders of a majority of the outstanding shares of Class B Common Stock, voting as a single class.

F5 · derivative.underlying: In addition, each share of Class B Common Stock will convert automatically into one share of Class A Common Stock (i) upon any transfer, whether or not for value (subject to certain exceptions), or (ii) in the event of the death or disability (as defined in the amended and restated certificate of incorporation of the Issuer) of the reporting person, shares of Class B Common Stock held by the reporting person or the reporting person's permitted estate planning entities will convert into Class A Common Stock.

SEC source: 0001246360-18-001170 · form.xml · derivative · entry 13

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,900

Underlying: Class A Common Stock · 4,900 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001170 · form.xml · nonDerivative · entry 6

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

F8 · shares: The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $20.00 to $20.45 per share. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

SEC source: 0001246360-18-001170 · form.xml · nonDerivative · entry 5

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,900

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F1 · shares: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001171 · form.xml · derivative · entry 10

Lake Katrina · CIK 0001661964 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnote

Disclosed balance after: 855,772

Underlying: Class A Common Stock · 66,668 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F2 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F2 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F3 · ownership.nature: The shares are held by John C. Clifford and Katrina M. Lake, Trustees of the John C. Clifford and Katrina M. Lake Revocable Trust dated May 23, 2016.

SEC source: 0001246360-18-001171 · form.xml · nonDerivative · entry 7

Lake Katrina · CIK 0001661964 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnote

Disclosed balance after: 0

F4 · kind: Shares disposed of pursuant to a previously established Rule 10b5-1 plan.

F8 · shares: The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $19.92 to $20.65 per share. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

F3 · ownership.nature: The shares are held by John C. Clifford and Katrina M. Lake, Trustees of the John C. Clifford and Katrina M. Lake Revocable Trust dated May 23, 2016.

SEC source: 0001246360-18-001171 · form.xml · nonDerivative · entry 6

Lake Katrina · CIK 0001661964 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnote

Disclosed balance after: 66,668

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F2 · shares: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F3 · ownership.nature: The shares are held by John C. Clifford and Katrina M. Lake, Trustees of the John C. Clifford and Katrina M. Lake Revocable Trust dated May 23, 2016.

SEC source: 0001246360-18-001170 · form.xml · derivative · entry 12

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 4,900 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F2 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001170 · form.xml · derivative · entry 11

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 50,850

Underlying: Class B Common Stock · 4,900 shares

Expires 2023-04-24

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_date: The stock option vests over four years, with 25% vesting on March 6, 2014 and the balance vesting in equal monthly installments over the remaining three years, subject to the individual's continued service through each vesting date.

F4 · derivative.underlying: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. Class B Common Stock will convert automatically into Class A Common Stock on the earlier of (i) the date on which the number of outstanding shares of Class B Common Stock represents less than 10% of the aggregate combined number of outstanding shares of Class A Common Stock and Class B Common Stock; (ii) ten years following the effective date of the Issuer's initial public offering; or (iii) the date specified by vote of the holders of a majority of the outstanding shares of Class B Common Stock, voting as a single class.

F5 · derivative.underlying: In addition, each share of Class B Common Stock will convert automatically into one share of Class A Common Stock (i) upon any transfer, whether or not for value (subject to certain exceptions), or (ii) in the event of the death or disability (as defined in the amended and restated certificate of incorporation of the Issuer) of the reporting person, shares of Class B Common Stock held by the reporting person or the reporting person's permitted estate planning entities will convert into Class A Common Stock.

SEC source: 0001246360-18-001170 · form.xml · derivative · entry 10

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,900

Underlying: Class A Common Stock · 4,900 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001170 · form.xml · nonDerivative · entry 4

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

F7 · shares: The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $20.00 to $20.25 per share. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

SEC source: 0001246360-18-001170 · form.xml · nonDerivative · entry 3

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,900

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F1 · shares: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001171 · form.xml · derivative · entry 9

Lake Katrina · CIK 0001661964 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnote

Disclosed balance after: 922,440

Underlying: Class A Common Stock · 66,666 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F2 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F2 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F3 · ownership.nature: The shares are held by John C. Clifford and Katrina M. Lake, Trustees of the John C. Clifford and Katrina M. Lake Revocable Trust dated May 23, 2016.

SEC source: 0001246360-18-001171 · form.xml · nonDerivative · entry 5

Lake Katrina · CIK 0001661964 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnote

Disclosed balance after: 0

F4 · kind: Shares disposed of pursuant to a previously established Rule 10b5-1 plan.

F7 · shares: The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $19.65 to $20.35 per share. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

F3 · ownership.nature: The shares are held by John C. Clifford and Katrina M. Lake, Trustees of the John C. Clifford and Katrina M. Lake Revocable Trust dated May 23, 2016.

SEC source: 0001246360-18-001171 · form.xml · nonDerivative · entry 4

Lake Katrina · CIK 0001661964 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnote

Disclosed balance after: 66,666

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F2 · shares: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F3 · ownership.nature: The shares are held by John C. Clifford and Katrina M. Lake, Trustees of the John C. Clifford and Katrina M. Lake Revocable Trust dated May 23, 2016.

SEC source: 0001246360-18-001170 · form.xml · derivative · entry 9

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 4,550 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F2 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001170 · form.xml · derivative · entry 8

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 55,750

Underlying: Class B Common Stock · 4,550 shares

Expires 2023-04-24

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_date: The stock option vests over four years, with 25% vesting on March 6, 2014 and the balance vesting in equal monthly installments over the remaining three years, subject to the individual's continued service through each vesting date.

F4 · derivative.underlying: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. Class B Common Stock will convert automatically into Class A Common Stock on the earlier of (i) the date on which the number of outstanding shares of Class B Common Stock represents less than 10% of the aggregate combined number of outstanding shares of Class A Common Stock and Class B Common Stock; (ii) ten years following the effective date of the Issuer's initial public offering; or (iii) the date specified by vote of the holders of a majority of the outstanding shares of Class B Common Stock, voting as a single class.

F5 · derivative.underlying: In addition, each share of Class B Common Stock will convert automatically into one share of Class A Common Stock (i) upon any transfer, whether or not for value (subject to certain exceptions), or (ii) in the event of the death or disability (as defined in the amended and restated certificate of incorporation of the Issuer) of the reporting person, shares of Class B Common Stock held by the reporting person or the reporting person's permitted estate planning entities will convert into Class A Common Stock.

SEC source: 0001246360-18-001170 · form.xml · derivative · entry 7

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,550

Underlying: Class A Common Stock · 4,550 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001170 · form.xml · nonDerivative · entry 2

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

F6 · shares: The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $20.00 to $20.49 per share. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

SEC source: 0001246360-18-001170 · form.xml · nonDerivative · entry 1

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,550

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F1 · shares: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001171 · form.xml · derivative · entry 8

Lake Katrina · CIK 0001661964 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnote

Disclosed balance after: 989,106

Underlying: Class A Common Stock · 66,666 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F2 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F2 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F3 · ownership.nature: The shares are held by John C. Clifford and Katrina M. Lake, Trustees of the John C. Clifford and Katrina M. Lake Revocable Trust dated May 23, 2016.

SEC source: 0001246360-18-001171 · form.xml · nonDerivative · entry 3

Lake Katrina · CIK 0001661964 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnote

Disclosed balance after: 0

F4 · kind: Shares disposed of pursuant to a previously established Rule 10b5-1 plan.

F6 · shares: The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $19.85 to $20.49 per share. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

F3 · ownership.nature: The shares are held by John C. Clifford and Katrina M. Lake, Trustees of the John C. Clifford and Katrina M. Lake Revocable Trust dated May 23, 2016.

SEC source: 0001246360-18-001171 · form.xml · nonDerivative · entry 2

Lake Katrina · CIK 0001661964 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnote

Disclosed balance after: 27,139

F4 · kind: Shares disposed of pursuant to a previously established Rule 10b5-1 plan.

F5 · shares: The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $18.81 to $19.76 per share. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

F3 · ownership.nature: The shares are held by John C. Clifford and Katrina M. Lake, Trustees of the John C. Clifford and Katrina M. Lake Revocable Trust dated May 23, 2016.

SEC source: 0001246360-18-001171 · form.xml · nonDerivative · entry 1

Lake Katrina · CIK 0001661964 · Director · Chief Executive Officer · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnote

Disclosed balance after: 66,666

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F2 · shares: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F3 · ownership.nature: The shares are held by John C. Clifford and Katrina M. Lake, Trustees of the John C. Clifford and Katrina M. Lake Revocable Trust dated May 23, 2016.

SEC source: 0001246360-18-001162 · form.xml · derivative · entry 15

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 4,900 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F2 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001162 · form.xml · derivative · entry 14

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 60,300

Underlying: Class B Common Stock · 4,900 shares

Expires 2023-04-24

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_date: The stock option vests over four years, with 25% vesting on March 6, 2014 and the balance vesting in equal monthly installments over the remaining three years, subject to the individual's continued service through each vesting date.

F4 · derivative.underlying: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. Class B Common Stock will convert automatically into Class A Common Stock on the earlier of (i) the date on which the number of outstanding shares of Class B Common Stock represents less than 10% of the aggregate combined number of outstanding shares of Class A Common Stock and Class B Common Stock; (ii) ten years following the effective date of the Issuer's initial public offering; or (iii) the date specified by vote of the holders of a majority of the outstanding shares of Class B Common Stock, voting as a single class.

F5 · derivative.underlying: In addition, each share of Class B Common Stock will convert automatically into one share of Class A Common Stock (i) upon any transfer, whether or not for value (subject to certain exceptions), or (ii) in the event of the death or disability (as defined in the amended and restated certificate of incorporation of the Issuer) of the reporting person, shares of Class B Common Stock held by the reporting person or the reporting person's permitted estate planning entities will convert into Class A Common Stock.

SEC source: 0001246360-18-001162 · form.xml · derivative · entry 13

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,900

Underlying: Class A Common Stock · 4,900 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001162 · form.xml · nonDerivative · entry 6

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

F8 · shares: The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $20.005 to $20.70 per share. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

SEC source: 0001246360-18-001162 · form.xml · nonDerivative · entry 5

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,900

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F1 · shares: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001161 · form.xml · derivative · entry 11

Smith Mike C. · CIK 0001723026 · Chief Operating Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,218,364

Underlying: Class A Common Stock · 25,000 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F2 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F2 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001161 · form.xml · nonDerivative · entry 8

Smith Mike C. · CIK 0001723026 · Chief Operating Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

F6 · shares: The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $19.86 to $20.52 per share. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

SEC source: 0001246360-18-001161 · form.xml · nonDerivative · entry 7

Smith Mike C. · CIK 0001723026 · Chief Operating Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 25,000

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F2 · shares: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001162 · form.xml · derivative · entry 12

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Class A Common Stock · 4,900 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F2 · kind: Represents the conversion of Class B Common Stock into Class A Common Stock held of record by the Reporting Person.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible into one share of Class A Common Stock at the option of the holder and has no expiration date.

SEC source: 0001246360-18-001162 · form.xml · derivative · entry 11

HANSEN MARKA · CIK 0001388969 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 65,200

Underlying: Class B Common Stock · 4,900 shares

Expires 2023-04-24

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_date: The stock option vests over four years, with 25% vesting on March 6, 2014 and the balance vesting in equal monthly installments over the remaining three years, subject to the individual's continued service through each vesting date.

F4 · derivative.underlying: Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock and has no expiration date. Class B Common Stock will convert automatically into Class A Common Stock on the earlier of (i) the date on which the number of outstanding shares of Class B Common Stock represents less than 10% of the aggregate combined number of outstanding shares of Class A Common Stock and Class B Common Stock; (ii) ten years following the effective date of the Issuer's initial public offering; or (iii) the date specified by vote of the holders of a majority of the outstanding shares of Class B Common Stock, voting as a single class.

F5 · derivative.underlying: In addition, each share of Class B Common Stock will convert automatically into one share of Class A Common Stock (i) upon any transfer, whether or not for value (subject to certain exceptions), or (ii) in the event of the death or disability (as defined in the amended and restated certificate of incorporation of the Issuer) of the reporting person, shares of Class B Common Stock held by the reporting person or the reporting person's permitted estate planning entities will convert into Class A Common Stock.