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RDDT

Reddit, Inc.

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1075
SEC CIK
0001713445
Parsed reports
302

Last 12 months

Inside the activity.

4 purchase rows · 465 sale rows

Disclosed non-derivative P/S rows, by transaction month. Includes amendments and private transactions.
Monthly counts
MonthPurchasesSales
Nov 2025071
Dec 2025061
Jan 2026078
Feb 2026357
Mar 2026134
Apr 2026020
May 2026030
Jun 2026024
Jul 2026027
Aug 2026033
Sep 2026021
Oct 202609

Latest available

Insider transactions

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateOwner / reported roleActivity / securityShares / unitsReported priceReported valueDetails
August 31, 2026 Filed Sep 2, 2026 22:37 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 10,200 $147.66 $1,506,132.00
Disclosure

SEC source: 0001827011-26-000038 · wk-form4_1788388675.xml · nonDerivative · entry 2

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 344,232

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F2 · price: The sales were executed in multiple trades at prices ranging from $147.01 to $147.98. The price reported reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price within the ranges set forth in footnotes 2 to 4 to this Form 4.

Read SEC document
August 31, 2026 Filed Sep 2, 2026 22:37 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
Exercise / conversionClass A Common Stock 18,000 $25.29 $455,220.00
Disclosure

SEC source: 0001827011-26-000038 · wk-form4_1788388675.xml · nonDerivative · entry 1

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 354,432

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

Read SEC document
August 25, 2026 Filed Aug 27, 2026 22:00 UTC SaleClass A Common Stock 5,128 $159.92 $820,069.76
Disclosure

SEC source: 0001924412-26-000004 · wk-form4_1787868043.xml · nonDerivative · entry 1

Sauerberg Robert A. · CIK 0001924412 · Director

10b5-1 filing: No plan indicated

Ownership: Indirect · By Robert A. Sauerberg, Jr. 2002 Revocable Trust

Disclosed balance after: 27,087

Read SEC document
August 20, 2026 Filed Aug 24, 2026 21:22 UTC
Reynolds Michelle MarieChief Accounting Officer
Tax withholdingClass A Common Stock 1,265 $151.71 $191,913.15
Disclosure

SEC source: 0001924279-26-000005 · wk-form4_1787606569.xml · nonDerivative · entry 1

Reynolds Michelle Marie · CIK 0001924279 · Chief Accounting Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 13,795

F1 · kind: These shares were withheld by the Company to satisfy the reporting person's tax withholding obligations. Not a market sale.

Read SEC document
August 20, 2026 Filed Aug 24, 2026 21:23 UTC
Lee Benjamin SeongChief Legal Officer
Tax withholdingClass A Common Stock 3,887 $151.71 $589,696.77
Disclosure

SEC source: 0001924278-26-000005 · wk-form4_1787606603.xml · nonDerivative · entry 1

Lee Benjamin Seong · CIK 0001924278 · Chief Legal Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 71,536

F1 · kind: These shares were withheld by the Company to satisfy the reporting person's tax withholding obligations. Not a market sale.

Read SEC document
August 20, 2026 Filed Aug 24, 2026 21:21 UTC
Vollero AndrewChief Financial Officer
Tax withholdingClass A Common Stock 10,319 $151.71 $1,565,495.49
Disclosure

SEC source: 0001699294-26-000013 · wk-form4_1787606513.xml · nonDerivative · entry 1

Vollero Andrew · CIK 0001699294 · Chief Financial Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 233,889

F1 · kind: These shares were withheld by the Company to satisfy the reporting person's tax withholding obligations. Not a market sale.

Read SEC document
August 20, 2026 Filed Aug 24, 2026 21:22 UTC
Wong Jennifer L.Chief Operating Officer
Tax withholdingClass A Common Stock 38,113 $151.71 $5,782,123.23
Disclosure

SEC source: 0001663651-26-000018 · wk-form4_1787606536.xml · nonDerivative · entry 1

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 1,012,226

F1 · kind: These shares were withheld by the Company to satisfy the reporting person's tax withholding obligations. Not a market sale.

Read SEC document
August 20, 2026 Filed Aug 24, 2026 21:23 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
ConversionClass B Common Stock · Derivative 2,954 $0.00 $0.00
Disclosure

SEC source: 0001827011-26-000035 · wk-form4_1787606625.xml · derivative · entry 6

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: No plan indicated

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 3,493,486

Underlying: Class A Common Stock · 2,954 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F3 · derivative.exercise_price: The Class B Common Stock is convertible at any time at the option of the holder into the Issuer's Class A Common Stock on a one-to-one basis.

F3 · kind: The Class B Common Stock is convertible at any time at the option of the holder into the Issuer's Class A Common Stock on a one-to-one basis.

F3 · price: The Class B Common Stock is convertible at any time at the option of the holder into the Issuer's Class A Common Stock on a one-to-one basis.

F3 · derivative.exercise_date: The Class B Common Stock is convertible at any time at the option of the holder into the Issuer's Class A Common Stock on a one-to-one basis.

F3 · derivative.expiration_date: The Class B Common Stock is convertible at any time at the option of the holder into the Issuer's Class A Common Stock on a one-to-one basis.

Read SEC document
August 20, 2026 Filed Aug 24, 2026 21:23 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
Tax withholdingClass A Common Stock 40,336 $151.71 $6,119,374.56
Disclosure

SEC source: 0001827011-26-000035 · wk-form4_1787606625.xml · nonDerivative · entry 2

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: No plan indicated

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 336,432

F1 · kind: These shares were withheld by the Issuer to satisfy the reporting person's tax withholding obligations. Not a market sale.

Read SEC document
August 20, 2026 Filed Aug 24, 2026 21:23 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
ConversionClass A Common Stock 2,954 $0.00 $0.00
Disclosure

SEC source: 0001827011-26-000035 · wk-form4_1787606625.xml · nonDerivative · entry 1

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: No plan indicated

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 376,768

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:07 UTC
Wong Jennifer L.Chief Operating Officer
Exercise / conversionStock Option (Right to Buy) · Derivative 15,000 $0.00 Strike: $25.29 $0.00
Disclosure

SEC source: 0001663651-26-000016 · wk-form4_1787087222.xml · derivative · entry 15

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,443,074

Underlying: Class A Common Stock · 15,000 shares

Expires 2033-12-25

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F13 · derivative.exercise_date: The option vests over five years on each quarterly anniversary of December 25, 2023.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:07 UTC
Wong Jennifer L.Chief Operating Officer
Exercise / conversionStock Option (Right to Buy) · Derivative 60,000 $0.00 Strike: $5.35 $0.00
Disclosure

SEC source: 0001663651-26-000016 · wk-form4_1787087222.xml · derivative · entry 14

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 16,453

Underlying: Class A Common Stock · 60,000 shares

Expires 2028-06-12

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F12 · derivative.exercise_date: The stock option is fully vested and currently exercisable.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:07 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 400 $183.95 $73,580.00
Disclosure

SEC source: 0001663651-26-000016 · wk-form4_1787087222.xml · nonDerivative · entry 12

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,050,339

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F11 · price: The sales were executed in multiple trades at prices ranging from $183.52 to $184.27.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:07 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 1,000 $182.70 $182,700.00
Disclosure

SEC source: 0001663651-26-000016 · wk-form4_1787087222.xml · nonDerivative · entry 11

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,050,739

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F10 · price: The sales were executed in multiple trades at prices ranging from $182.44 to $182.90.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:07 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 2,400 $181.88 $436,512.00
Disclosure

SEC source: 0001663651-26-000016 · wk-form4_1787087222.xml · nonDerivative · entry 10

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,051,739

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F9 · price: The sales were executed in multiple trades at prices ranging from $181.37 to $182.35.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:07 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 3,200 $180.71 $578,272.00
Disclosure

SEC source: 0001663651-26-000016 · wk-form4_1787087222.xml · nonDerivative · entry 9

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,054,139

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F8 · price: The sales were executed in multiple trades at prices ranging from $180.37 to $181.30.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:07 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 21,930 $180.00 $3,947,400.00
Disclosure

SEC source: 0001663651-26-000016 · wk-form4_1787087222.xml · nonDerivative · entry 8

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,057,339

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F7 · price: The sales were executed in multiple trades at prices ranging from $179.37 to $180.36.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:07 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 12,570 $178.71 $2,246,384.70
Disclosure

SEC source: 0001663651-26-000016 · wk-form4_1787087222.xml · nonDerivative · entry 7

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,079,269

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F6 · price: The sales were executed in multiple trades at prices ranging from $178.34 to $179.31.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:07 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 14,000 $177.91 $2,490,740.00
Disclosure

SEC source: 0001663651-26-000016 · wk-form4_1787087222.xml · nonDerivative · entry 6

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,091,839

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F5 · price: The sales were executed in multiple trades at prices ranging from $177.25 to $178.24.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:07 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 11,380 $176.73 $2,011,187.40
Disclosure

SEC source: 0001663651-26-000016 · wk-form4_1787087222.xml · nonDerivative · entry 5

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,105,839

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F4 · price: The sales were executed in multiple trades at prices ranging from $176.25 to $177.23.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:07 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 5,324 $175.70 $935,426.80
Disclosure

SEC source: 0001663651-26-000016 · wk-form4_1787087222.xml · nonDerivative · entry 4

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,117,219

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F3 · price: The sales were executed in multiple trades at prices ranging from $175.25 to $176.24.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:07 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 2,796 $174.82 $488,796.72
Disclosure

SEC source: 0001663651-26-000016 · wk-form4_1787087222.xml · nonDerivative · entry 3

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,122,543

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

F2 · price: The sales were executed in multiple trades at prices ranging from $174.25 to $175.24. The price reported reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price within the ranges set forth in footnotes 2 to 11 to this Form 4.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:07 UTC
Wong Jennifer L.Chief Operating Officer
Exercise / conversionClass A Common Stock 15,000 $25.29 $379,350.00
Disclosure

SEC source: 0001663651-26-000016 · wk-form4_1787087222.xml · nonDerivative · entry 2

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,125,339

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:07 UTC
Wong Jennifer L.Chief Operating Officer
Exercise / conversionClass A Common Stock 60,000 $5.35 $321,000.00
Disclosure

SEC source: 0001663651-26-000016 · wk-form4_1787087222.xml · nonDerivative · entry 1

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,110,339

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2026.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:09 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
Exercise / conversionStock Option (Right to Buy) · Derivative 18,000 $0.00 Strike: $25.29 $0.00
Disclosure

SEC source: 0001827011-26-000033 · wk-form4_1787087348.xml · derivative · entry 15

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 1,063,255

Underlying: Class A Common Stock · 18,000 shares

Expires 2033-12-25

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F13 · derivative.exercise_date: The option vests over five years on each quarterly anniversary of December 25, 2023, subject to the Reporting Person's continued employment or service relationship with the Issuer on each such vesting date.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:09 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 100 $184.06 $18,406.00
Disclosure

SEC source: 0001827011-26-000033 · wk-form4_1787087348.xml · nonDerivative · entry 11

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 373,814

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F11 · price: The sale was executed in a single trade at a price of $184.06.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:09 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 200 $182.82 $36,564.00
Disclosure

SEC source: 0001827011-26-000033 · wk-form4_1787087348.xml · nonDerivative · entry 10

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 373,914

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F10 · price: The sales were executed in multiple trades at prices ranging from $182.78 to $182.85.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:09 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 600 $182.19 $109,314.00
Disclosure

SEC source: 0001827011-26-000033 · wk-form4_1787087348.xml · nonDerivative · entry 9

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 374,114

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F9 · price: The sales were executed in multiple trades at prices ranging from $181.77 to $182.52.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:09 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 600 $181.06 $108,636.00
Disclosure

SEC source: 0001827011-26-000033 · wk-form4_1787087348.xml · nonDerivative · entry 8

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 374,714

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F8 · price: The sales were executed in multiple trades at prices ranging from $180.75 to $181.54.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:09 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 2,200 $180.15 $396,330.00
Disclosure

SEC source: 0001827011-26-000033 · wk-form4_1787087348.xml · nonDerivative · entry 7

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 375,314

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F7 · price: The sales were executed in multiple trades at prices ranging from $179.61 to $180.55.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:09 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 2,800 $178.95 $501,060.00
Disclosure

SEC source: 0001827011-26-000033 · wk-form4_1787087348.xml · nonDerivative · entry 6

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 377,514

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F6 · price: The sales were executed in multiple trades at prices ranging from $178.60 to $179.56.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:09 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 5,100 $178.09 $908,259.00
Disclosure

SEC source: 0001827011-26-000033 · wk-form4_1787087348.xml · nonDerivative · entry 5

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 380,314

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F5 · price: The sales were executed in multiple trades at prices ranging from $177.60 to $178.58.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:09 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 2,808 $177.04 $497,128.32
Disclosure

SEC source: 0001827011-26-000033 · wk-form4_1787087348.xml · nonDerivative · entry 4

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 385,414

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F4 · price: The sales were executed in multiple trades at prices ranging from $176.60 to $177.56.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:09 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 2,292 $176.11 $403,644.12
Disclosure

SEC source: 0001827011-26-000033 · wk-form4_1787087348.xml · nonDerivative · entry 3

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 388,222

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F3 · price: The sales were executed in multiple trades at prices ranging from $175.57 to $176.56.

Read SEC document
August 14, 2026 Filed Aug 18, 2026 21:09 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 1,300 $175.04 $227,552.00
Disclosure

SEC source: 0001827011-26-000033 · wk-form4_1787087348.xml · nonDerivative · entry 2

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 390,514

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F2 · price: The sales were executed in multiple trades at prices ranging from $174.57 to $175.44. The price reported reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price within the ranges set forth in footnotes 2 to 10 to this Form 4.

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August 14, 2026 Filed Aug 18, 2026 21:09 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
Exercise / conversionClass A Common Stock 18,000 $25.29 $455,220.00
Disclosure

SEC source: 0001827011-26-000033 · wk-form4_1787087348.xml · nonDerivative · entry 1

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 391,814

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

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August 04, 2026 Filed Aug 6, 2026 21:08 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
Exercise / conversionStock Option (Right to Buy) · Derivative 18,000 $0.00 Strike: $25.29 $0.00
Disclosure

SEC source: 0001713445-26-000102 · wk-form4_1786050527.xml · derivative · entry 13

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 1,081,255

Underlying: Class A Common Stock · 18,000 shares

Expires 2033-12-25

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F11 · derivative.exercise_date: The option vests over five years on each quarterly anniversary of December 25, 2023, subject to the Reporting Person's continued employment or service relationship with the Issuer on each such vesting date.

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August 04, 2026 Filed Aug 6, 2026 21:08 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 315 $162.45 $51,171.75
Disclosure

SEC source: 0001713445-26-000102 · wk-form4_1786050527.xml · nonDerivative · entry 9

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 373,814

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F9 · price: The sales were executed in multiple trades at prices ranging from $162.38 to $162.51.

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August 04, 2026 Filed Aug 6, 2026 21:08 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 1,200 $161.78 $194,136.00
Disclosure

SEC source: 0001713445-26-000102 · wk-form4_1786050527.xml · nonDerivative · entry 8

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 374,129

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F8 · price: The sales were executed in multiple trades at prices ranging from $161.37 to $162.33.

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August 04, 2026 Filed Aug 6, 2026 21:08 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 4,564 $160.56 $732,795.84
Disclosure

SEC source: 0001713445-26-000102 · wk-form4_1786050527.xml · nonDerivative · entry 7

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 375,329

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F7 · price: The sales were executed in multiple trades at prices ranging from $160.24 to $161.11.

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August 04, 2026 Filed Aug 6, 2026 21:08 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 9,521 $159.87 $1,522,122.27
Disclosure

SEC source: 0001713445-26-000102 · wk-form4_1786050527.xml · nonDerivative · entry 6

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 379,893

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F6 · price: The sales were executed in multiple trades at prices ranging from $159.24 to $160.23.

Read SEC document
August 04, 2026 Filed Aug 6, 2026 21:08 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 800 $158.90 $127,120.00
Disclosure

SEC source: 0001713445-26-000102 · wk-form4_1786050527.xml · nonDerivative · entry 5

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 389,414

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F5 · price: The sales were executed in multiple trades at prices ranging from $158.23 to $159.10.

Read SEC document
August 04, 2026 Filed Aug 6, 2026 21:08 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 300 $157.18 $47,154.00
Disclosure

SEC source: 0001713445-26-000102 · wk-form4_1786050527.xml · nonDerivative · entry 4

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 390,214

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F4 · price: The sales were executed in multiple trades at prices ranging from $156.83 to $157.57.

Read SEC document
August 04, 2026 Filed Aug 6, 2026 21:08 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 600 $155.60 $93,360.00
Disclosure

SEC source: 0001713445-26-000102 · wk-form4_1786050527.xml · nonDerivative · entry 3

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 390,514

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F3 · price: The sales were executed in multiple trades at prices ranging from $155.18 to $156.14.

Read SEC document
August 04, 2026 Filed Aug 6, 2026 21:08 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
SaleClass A Common Stock 700 $154.51 $108,157.00
Disclosure

SEC source: 0001713445-26-000102 · wk-form4_1786050527.xml · nonDerivative · entry 2

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 391,114

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

F2 · price: The sales were executed in multiple trades at prices ranging from $154.10 to $155.06. The price reported reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price within the ranges set forth in footnotes 2 to 9 to this Form 4.

Read SEC document
August 04, 2026 Filed Aug 6, 2026 21:08 UTC
Huffman Steve LaddDirector · CEO & President · 10% owner
Exercise / conversionClass A Common Stock 18,000 $25.29 $455,220.00
Disclosure

SEC source: 0001713445-26-000102 · wk-form4_1786050527.xml · nonDerivative · entry 1

Huffman Steve Ladd · CIK 0001827011 · Director · CEO & President · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · By The XYZ Revocable Trust

Disclosed balance after: 391,814

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.

Read SEC document
July 15, 2026 Filed Jul 17, 2026 23:13 UTC
Wong Jennifer L.Chief Operating Officer
Exercise / conversionStock Option (Right to Buy) · Derivative 39,167 $0.00 Strike: $5.35 $0.00
Disclosure

SEC source: 0001663651-26-000015 · wk-form4_1784329990.xml · derivative · entry 17

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 76,453

Underlying: Class A Common Stock · 39,167 shares

Expires 2028-06-12

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F16 · derivative.exercise_date: The stock option is fully vested and currently exercisable.

Read SEC document
July 15, 2026 Filed Jul 17, 2026 23:13 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 200 $206.83 $41,366.00
Disclosure

SEC source: 0001663651-26-000015 · wk-form4_1784329990.xml · nonDerivative · entry 15

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,050,339

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 16, 2025.

F15 · price: The sales were executed in multiple trades at prices ranging from $206.80 to $206.85.

Read SEC document
July 15, 2026 Filed Jul 17, 2026 23:13 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 500 $205.85 $102,925.00
Disclosure

SEC source: 0001663651-26-000015 · wk-form4_1784329990.xml · nonDerivative · entry 14

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,050,539

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 16, 2025.

F14 · price: The sales were executed in multiple trades at prices ranging from $205.69 to $206.51.

Read SEC document
July 15, 2026 Filed Jul 17, 2026 23:13 UTC
Wong Jennifer L.Chief Operating Officer
SaleClass A Common Stock 100 $204.14 $20,414.00
Disclosure

SEC source: 0001663651-26-000015 · wk-form4_1784329990.xml · nonDerivative · entry 13

Wong Jennifer L. · CIK 0001663651 · Chief Operating Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 1,051,039

F1 · kind: The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 16, 2025.

F13 · price: The sales were executed in multiple trades at prices ranging from $204.13 to $204.14.

Read SEC document

Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.