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Cloudflare, Inc.

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2910
SEC CIK
0001477333
Parsed reports
827

Last 12 months

Inside the activity.

0 purchase rows · 835 sale rows

Disclosed non-derivative P/S rows, by transaction month. Includes amendments and private transactions.
Monthly counts
MonthPurchasesSales
Nov 2025083
Dec 2025049
Jan 2026062
Feb 2026066
Mar 2026062
Apr 2026052
May 2026069
Jun 2026081
Jul 2026092
Aug 20260164
Sep 2026034
Oct 2026021

Latest available

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateOwner / reported roleActivity / securityShares / unitsReported priceReported valueDetails
November 20, 2025 Filed Nov 25, 2025 01:49 UTC
Zatlyn MichelleDirector · President and Board Co-Chair
SaleClass A Common Stock 222 $196.43 $43,606.35
Disclosure

SEC source: 0001104659-25-115562 · tm2532076-1_4seq1.xml · nonDerivative · entry 8

Zatlyn Michelle · CIK 0001786951 · Director · President and Board Co-Chair

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 53,393

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 14, 2025.

F10 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $196.21 to $196.91, inclusive.

F2 · ownership.nature: The shares are held of record by The Sutherland/Zatlyn Revocable Trust dated November 17, 2016, for which the reporting person serves as co-trustee (the "Revocable Trust").

Read SEC document
November 20, 2025 Filed Nov 25, 2025 01:49 UTC
Zatlyn MichelleDirector · President and Board Co-Chair
SaleClass A Common Stock 319 $195.47 $62,354.36
Disclosure

SEC source: 0001104659-25-115562 · tm2532076-1_4seq1.xml · nonDerivative · entry 7

Zatlyn Michelle · CIK 0001786951 · Director · President and Board Co-Chair

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 53,615

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 14, 2025.

F9 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $195.16 to $196.09, inclusive.

F2 · ownership.nature: The shares are held of record by The Sutherland/Zatlyn Revocable Trust dated November 17, 2016, for which the reporting person serves as co-trustee (the "Revocable Trust").

Read SEC document
November 20, 2025 Filed Nov 25, 2025 01:49 UTC
Zatlyn MichelleDirector · President and Board Co-Chair
SaleClass A Common Stock 343 $194.39 $66,674.23
Disclosure

SEC source: 0001104659-25-115562 · tm2532076-1_4seq1.xml · nonDerivative · entry 6

Zatlyn Michelle · CIK 0001786951 · Director · President and Board Co-Chair

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 53,934

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 14, 2025.

F8 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $194.03 to $194.93, inclusive.

F2 · ownership.nature: The shares are held of record by The Sutherland/Zatlyn Revocable Trust dated November 17, 2016, for which the reporting person serves as co-trustee (the "Revocable Trust").

Read SEC document
November 20, 2025 Filed Nov 25, 2025 01:49 UTC
Zatlyn MichelleDirector · President and Board Co-Chair
SaleClass A Common Stock 717 $193.58 $138,798.22
Disclosure

SEC source: 0001104659-25-115562 · tm2532076-1_4seq1.xml · nonDerivative · entry 5

Zatlyn Michelle · CIK 0001786951 · Director · President and Board Co-Chair

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 54,277

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 14, 2025.

F7 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $193.01 to $194.00, inclusive.

F2 · ownership.nature: The shares are held of record by The Sutherland/Zatlyn Revocable Trust dated November 17, 2016, for which the reporting person serves as co-trustee (the "Revocable Trust").

Read SEC document
November 20, 2025 Filed Nov 25, 2025 01:49 UTC
Zatlyn MichelleDirector · President and Board Co-Chair
SaleClass A Common Stock 2,001 $192.47 $385,127.07
Disclosure

SEC source: 0001104659-25-115562 · tm2532076-1_4seq1.xml · nonDerivative · entry 4

Zatlyn Michelle · CIK 0001786951 · Director · President and Board Co-Chair

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 54,994

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 14, 2025.

F6 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $191.99 to $192.96, inclusive.

F2 · ownership.nature: The shares are held of record by The Sutherland/Zatlyn Revocable Trust dated November 17, 2016, for which the reporting person serves as co-trustee (the "Revocable Trust").

Read SEC document
November 20, 2025 Filed Nov 25, 2025 01:49 UTC
Zatlyn MichelleDirector · President and Board Co-Chair
SaleClass A Common Stock 2,207 $191.48 $422,602.76
Disclosure

SEC source: 0001104659-25-115562 · tm2532076-1_4seq1.xml · nonDerivative · entry 3

Zatlyn Michelle · CIK 0001786951 · Director · President and Board Co-Chair

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 56,995

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 14, 2025.

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $190.975 to $191.97, inclusive.

F2 · ownership.nature: The shares are held of record by The Sutherland/Zatlyn Revocable Trust dated November 17, 2016, for which the reporting person serves as co-trustee (the "Revocable Trust").

Read SEC document
November 20, 2025 Filed Nov 25, 2025 01:49 UTC
Zatlyn MichelleDirector · President and Board Co-Chair
SaleClass A Common Stock 452 $190.31 $86,019.31
Disclosure

SEC source: 0001104659-25-115562 · tm2532076-1_4seq1.xml · nonDerivative · entry 2

Zatlyn Michelle · CIK 0001786951 · Director · President and Board Co-Chair

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 59,202

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 14, 2025.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $189.935 to $190.79, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (4) through (23) to this Form 4.

F2 · ownership.nature: The shares are held of record by The Sutherland/Zatlyn Revocable Trust dated November 17, 2016, for which the reporting person serves as co-trustee (the "Revocable Trust").

Read SEC document
November 20, 2025 Filed Nov 25, 2025 01:49 UTC
Zatlyn MichelleDirector · President and Board Co-Chair
ConversionClass A Common Stock 25,641 Not disclosed Not disclosed
Disclosure

SEC source: 0001104659-25-115562 · tm2532076-1_4seq1.xml · nonDerivative · entry 1

Zatlyn Michelle · CIK 0001786951 · Director · President and Board Co-Chair

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 59,654

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: Each share of Class B Common Stock is convertible at any time into Class A Common Stock on a one-to-one basis at the reporting person's election and has no expiration date.

F2 · ownership.nature: The shares are held of record by The Sutherland/Zatlyn Revocable Trust dated November 17, 2016, for which the reporting person serves as co-trustee (the "Revocable Trust").

Read SEC document
November 19, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
ConversionClass B Common Stock · Derivative 52,384 $0.00 $0.00
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · derivative · entry 29

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 5,819,990

Underlying: Class A Common Stock · 52,384 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time into Class A Common Stock on a one-to-one basis at the reporting person's election and has no expiration date.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time into Class A Common Stock on a one-to-one basis at the reporting person's election and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time into Class A Common Stock on a one-to-one basis at the reporting person's election and has no expiration date.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 19, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 384 $197.49 $75,836.54
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 25

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 22,175

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F25 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $197.43 to $197.61, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 19, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 7,061 $196.65 $1,388,514.58
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 24

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 22,559

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F24 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $196.38 to $197.31, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 19, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 17,322 $195.85 $3,392,548.34
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 23

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 29,620

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F23 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $195.375 to $196.36, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 19, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 19,959 $194.90 $3,889,977.17
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 22

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 46,942

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F22 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $194.37 to $195.36, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 19, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 7,658 $193.91 $1,484,950.53
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 21

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 66,901

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F21 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $193.37 to $194.36, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 19, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
ConversionClass A Common Stock 52,384 Not disclosed Not disclosed
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 20

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 74,559

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: Each share of Class B Common Stock is convertible at any time into Class A Common Stock on a one-to-one basis at the reporting person's election and has no expiration date.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 19, 2025 Filed Nov 19, 2025 21:21 UTC
Suder KatrinDirector
SaleClass A Common Stock 2,031 $196.38 $398,847.78
Disclosure

SEC source: 0001786926-25-000003 · form4-11192025_091106.xml · nonDerivative · entry 1

Suder Katrin · CIK 0001786926 · Director

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 39,754

F1 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 20, 2025.

Read SEC document
November 18, 2025 Filed Nov 18, 2025 22:35 UTC
Riley JanelChief Accounting Officer
SaleClass A Common Stock 100 $199.94 $19,994.00
Disclosure

SEC source: 0001979391-25-000006 · wk-form4_1763505325.xml · nonDerivative · entry 8

Riley Janel · CIK 0001979391 · Chief Accounting Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 56,144

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 18, 2025.

Read SEC document
November 18, 2025 Filed Nov 18, 2025 22:35 UTC
Riley JanelChief Accounting Officer
SaleClass A Common Stock 791 $198.83 $157,271.45
Disclosure

SEC source: 0001979391-25-000006 · wk-form4_1763505325.xml · nonDerivative · entry 7

Riley Janel · CIK 0001979391 · Chief Accounting Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 56,244

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 18, 2025.

F7 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $198.285 to $199.23, inclusive.

Read SEC document
November 18, 2025 Filed Nov 18, 2025 22:35 UTC
Riley JanelChief Accounting Officer
SaleClass A Common Stock 830 $197.67 $164,062.78
Disclosure

SEC source: 0001979391-25-000006 · wk-form4_1763505325.xml · nonDerivative · entry 6

Riley Janel · CIK 0001979391 · Chief Accounting Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 57,035

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 18, 2025.

F6 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $197.275 to $198.0925, inclusive.

Read SEC document
November 18, 2025 Filed Nov 18, 2025 22:35 UTC
Riley JanelChief Accounting Officer
SaleClass A Common Stock 904 $196.67 $177,793.93
Disclosure

SEC source: 0001979391-25-000006 · wk-form4_1763505325.xml · nonDerivative · entry 5

Riley Janel · CIK 0001979391 · Chief Accounting Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 57,865

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 18, 2025.

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $196.10 to $197.04, inclusive.

Read SEC document
November 18, 2025 Filed Nov 18, 2025 22:35 UTC
Riley JanelChief Accounting Officer
SaleClass A Common Stock 454 $195.58 $88,791.59
Disclosure

SEC source: 0001979391-25-000006 · wk-form4_1763505325.xml · nonDerivative · entry 4

Riley Janel · CIK 0001979391 · Chief Accounting Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 58,769

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 18, 2025.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $194.91 to $195.805, inclusive. The reporting person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (4) through (7) to this Form 4.

Read SEC document
November 18, 2025 Filed Nov 18, 2025 22:35 UTC
Riley JanelChief Accounting Officer
SaleClass A Common Stock 200 $190.13 $38,026.00
Disclosure

SEC source: 0001979391-25-000006 · wk-form4_1763505325.xml · nonDerivative · entry 3

Riley Janel · CIK 0001979391 · Chief Accounting Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 59,223

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 18, 2025.

Read SEC document
November 18, 2025 Filed Nov 18, 2025 22:35 UTC
Riley JanelChief Accounting Officer
SaleClass A Common Stock 209 $188.89 $39,478.01
Disclosure

SEC source: 0001979391-25-000006 · wk-form4_1763505325.xml · nonDerivative · entry 2

Riley Janel · CIK 0001979391 · Chief Accounting Officer

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 59,423

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 18, 2025.

Read SEC document
November 18, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
ConversionClass B Common Stock · Derivative 52,384 $0.00 $0.00
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · derivative · entry 28

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 5,872,374

Underlying: Class A Common Stock · 52,384 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time into Class A Common Stock on a one-to-one basis at the reporting person's election and has no expiration date.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time into Class A Common Stock on a one-to-one basis at the reporting person's election and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time into Class A Common Stock on a one-to-one basis at the reporting person's election and has no expiration date.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 18, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 1,698 $199.98 $339,574.36
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 19

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 22,175

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F20 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $199.785 to $200.325, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 18, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 13,571 $199.24 $2,703,926.75
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 18

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 23,873

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F19 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $198.785 to $199.78, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 18, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 10,972 $198.31 $2,175,900.11
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 17

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 37,444

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F18 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $197.785 to $198.78, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 18, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 9,195 $197.34 $1,814,549.58
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 16

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 48,416

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F17 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $196.785 to $197.78, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 18, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 8,126 $196.36 $1,595,622.17
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 15

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 57,611

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F16 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $195.785 to $196.77, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 18, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 5,750 $195.24 $1,122,638.05
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 14

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 65,737

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F15 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $194.77 to $195.76, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

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November 18, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 2,649 $194.35 $514,829.44
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 13

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 71,487

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F14 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $193.765 to $194.745, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

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November 18, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 351 $193.65 $67,969.57
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 12

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 74,136

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F13 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $192.765 to $193.745, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

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November 18, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 72 $191.34 $13,776.36
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 11

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 74,487

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F12 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $191.01 to $191.995, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

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November 18, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
ConversionClass A Common Stock 52,384 Not disclosed Not disclosed
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 10

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 74,559

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: Each share of Class B Common Stock is convertible at any time into Class A Common Stock on a one-to-one basis at the reporting person's election and has no expiration date.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

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November 17, 2025 Filed Nov 17, 2025 23:25 UTC SaleClass A Common Stock 4 $211.87 $847.49
Disclosure

SEC source: 0001366574-25-000009 · wk-form4_1763421926.xml · nonDerivative · entry 5

Ledbetter Carl · CIK 0001366574 · Director

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 983,073

F1 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 14, 2025.

F7 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $211.82 to $211.89, inclusive.

F3 · ownership.nature: The shares are held of record by the Carl S. Ledbetter Trust dated February 14, 2020, for which the reporting person serves as a trustee.

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November 17, 2025 Filed Nov 17, 2025 23:25 UTC SaleClass A Common Stock 400 $211.05 $84,418.00
Disclosure

SEC source: 0001366574-25-000009 · wk-form4_1763421926.xml · nonDerivative · entry 4

Ledbetter Carl · CIK 0001366574 · Director

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 983,077

F1 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 14, 2025.

F6 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $210.77 to $211.31, inclusive.

F3 · ownership.nature: The shares are held of record by the Carl S. Ledbetter Trust dated February 14, 2020, for which the reporting person serves as a trustee.

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November 17, 2025 Filed Nov 17, 2025 23:25 UTC SaleClass A Common Stock 2,095 $209.36 $438,608.78
Disclosure

SEC source: 0001366574-25-000009 · wk-form4_1763421926.xml · nonDerivative · entry 3

Ledbetter Carl · CIK 0001366574 · Director

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 983,477

F1 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 14, 2025.

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $209.00 to $209.69, inclusive.

F3 · ownership.nature: The shares are held of record by the Carl S. Ledbetter Trust dated February 14, 2020, for which the reporting person serves as a trustee.

Read SEC document
November 17, 2025 Filed Nov 17, 2025 23:25 UTC SaleClass A Common Stock 4,041 $208.30 $841,725.75
Disclosure

SEC source: 0001366574-25-000009 · wk-form4_1763421926.xml · nonDerivative · entry 2

Ledbetter Carl · CIK 0001366574 · Director

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 985,572

F1 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 14, 2025.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $208.00 to $208.72, inclusive.

F3 · ownership.nature: The shares are held of record by the Carl S. Ledbetter Trust dated February 14, 2020, for which the reporting person serves as a trustee.

Read SEC document
November 17, 2025 Filed Nov 17, 2025 23:25 UTC SaleClass A Common Stock 8,460 $207.31 $1,753,800.30
Disclosure

SEC source: 0001366574-25-000009 · wk-form4_1763421926.xml · nonDerivative · entry 1

Ledbetter Carl · CIK 0001366574 · Director

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 989,613

F1 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 14, 2025.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $206.99 to $207.98, inclusive. The reporting person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2) and (4) through (7) to this Form 4.

F3 · ownership.nature: The shares are held of record by the Carl S. Ledbetter Trust dated February 14, 2020, for which the reporting person serves as a trustee.

Read SEC document
November 17, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
ConversionClass B Common Stock · Derivative 52,384 $0.00 $0.00
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · derivative · entry 27

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 5,924,758

Underlying: Class A Common Stock · 52,384 shares

Expires not disclosed

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · derivative.exercise_price: Each share of Class B Common Stock is convertible at any time into Class A Common Stock on a one-to-one basis at the reporting person's election and has no expiration date.

F1 · derivative.exercise_date: Each share of Class B Common Stock is convertible at any time into Class A Common Stock on a one-to-one basis at the reporting person's election and has no expiration date.

F1 · derivative.expiration_date: Each share of Class B Common Stock is convertible at any time into Class A Common Stock on a one-to-one basis at the reporting person's election and has no expiration date.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 17, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 72 $208.88 $15,039.19
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 9

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 22,175

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F11 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $208.685 to $209.39, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 17, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 3,803 $208.12 $791,490.63
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 8

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 22,247

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F10 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $207.655 to $208.61, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 17, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 8,156 $207.11 $1,689,170.40
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 7

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 26,050

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F9 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $206.645 to $207.64, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 17, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 9,335 $206.14 $1,924,314.10
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 6

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 34,206

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F8 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $205.645 to $206.64, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 17, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 6,589 $205.09 $1,351,329.44
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 5

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 43,541

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F7 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $204.625 to $205.61, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 17, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 5,804 $204.31 $1,185,810.60
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 4

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 50,130

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F6 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $203.625 to $204.62, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 17, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 4,622 $202.92 $937,890.69
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 3

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 55,934

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F5 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $202.61 to $203.45, inclusive.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 17, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
SaleClass A Common Stock 14,003 $202.19 $2,831,312.78
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 2

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 60,556

F3 · kind: The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 11, 2025.

F4 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $201.61 to $202.59, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (4) through (25) to this Form 4.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 17, 2025 Filed Nov 20, 2025 00:59 UTC
Prince MatthewDirector · CEO & Board Co-Chair · 10% owner
ConversionClass A Common Stock 52,384 Not disclosed Not disclosed
Disclosure

SEC source: 0001104659-25-114245 · tm2531781-1_4seq1.xml · nonDerivative · entry 1

Prince Matthew · CIK 0001786925 · Director · CEO & Board Co-Chair · 10% owner

10b5-1 filing: Plan reported

Ownership: Indirect · See footnote

Disclosed balance after: 74,559

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · price: Each share of Class B Common Stock is convertible at any time into Class A Common Stock on a one-to-one basis at the reporting person's election and has no expiration date.

F2 · ownership.nature: The shares are held of record by The Matthew Prince Revocable Trust dated October 29, 2015, for which the reporting person serves as trustee.

Read SEC document
November 15, 2025 Filed Nov 17, 2025 23:29 UTC
SEIFERT THOMAS JChief Financial Officer
Tax withholdingClass A Common Stock 20,476 $210.60 $4,312,245.60
Disclosure

SEC source: 0001473289-25-000015 · wk-form4_1763422183.xml · nonDerivative · entry 1

SEIFERT THOMAS J · CIK 0001473289 · Chief Financial Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 169,041

F1 · kind: The shares were withheld to satisfy the reporting person's tax liability in connection with the vesting of restricted stock units, or RSUs.

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Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.