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NYSE · USD

CRM

Salesforce, Inc.

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Tapewire entity
2842
SEC CIK
0001108524
Parsed reports
8,698

Last 12 months

Inside the activity.

6 purchase rows · 13 sale rows

Disclosed non-derivative P/S rows, by transaction month. Includes amendments and private transactions.
Monthly counts
MonthPurchasesSales
Nov 202505
Dec 202525
Jan 202601
Feb 202600
Mar 202630
Apr 202600
May 202600
Jun 202600
Jul 202600
Aug 202600
Sep 202612
Oct 202600

Latest available

Insider transactions

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateOwner / reported roleActivity / securityShares / unitsReported priceReported valueDetails
July 06, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 10,000 $0.00 Strike: $52.30 $0.00
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · derivative · entry 21

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 569,441

Underlying: Common Stock · 10,000 shares

Expires 2020-11-26

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F19 · derivative.exercise_date: Option is exercisable and vests over four years at the rate of 25% on November 26, 2014, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
July 06, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 200 $198.66 $39,731.00
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 19

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,033,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F18 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $198.6300 to $198.6800 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F6 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 06, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 2,645 $197.99 $523,671.38
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 18

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,034,000

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F17 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $197.6100 to $198.5800 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F6 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 06, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,000 $197.00 $196,995.00
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 17

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,036,645

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F16 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $196.5800 to $197.3600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F6 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 06, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 511 $195.52 $99,912.82
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 16

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,037,645

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F15 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $195.2200 to $196.0600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F6 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 06, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 644 $194.48 $125,242.54
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 15

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,038,156

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F14 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $193.9900 to $194.8500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F6 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 06, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 100 $199.22 $19,922.00
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 14

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,038,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F6 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 06, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,942 $198.35 $385,196.87
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 13

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,038,900

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F13 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $198.1000 to $198.8500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 06, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 4,869 $197.73 $962,736.17
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 12

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,040,842

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F12 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $197.0900 to $198.0600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 06, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,200 $196.61 $235,932.96
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 11

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,045,711

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F11 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $196.0500 to $197.0300 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 06, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,000 $195.39 $195,388.00
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 10

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,046,911

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F10 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $195.0200 to $195.9200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 06, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 889 $194.35 $172,773.15
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 9

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,047,911

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F9 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $193.9900 to $194.7600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 06, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
Exercise / conversionCommon Stock 10,000 $52.30 $523,000.00
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 8

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,048,800

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

Read SEC document
July 02, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 10,000 $0.00 Strike: $52.30 $0.00
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · derivative · entry 20

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 579,441

Underlying: Common Stock · 10,000 shares

Expires 2020-11-26

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F19 · derivative.exercise_date: Option is exercisable and vests over four years at the rate of 25% on November 26, 2014, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
July 02, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 527 $194.78 $102,649.32
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 7

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,038,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F8 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $194.5300 to $194.9900 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F6 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 02, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 2,457 $193.90 $476,418.44
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 6

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,039,327

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F7 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $193.5000 to $194.4600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F6 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 02, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 2,016 $193.00 $389,088.81
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 5

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,041,784

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $192.4200 to $193.4000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F6 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 02, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,400 $194.68 $272,552.00
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 4

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,043,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $194.4100 to $195.2300 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 02, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 5,200 $193.80 $1,007,758.96
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 3

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,045,200

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $193.4000 to $194.3900 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 02, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 3,400 $192.88 $655,806.28
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 2

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,050,400

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F2 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $192.3900 to $193.3600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 02, 2020 Filed Jul 6, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
Exercise / conversionCommon Stock 10,000 $52.30 $523,000.00
Disclosure

SEC source: 0001127602-20-021230 · form4.xml · nonDerivative · entry 1

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,053,800

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

Read SEC document
July 02, 2020 Filed Jul 6, 2020 23:27 UTC SaleCommon Stock 119 $193.16 $22,986.04
Disclosure

SEC source: 0001127602-20-021239 · form4.xml · nonDerivative · entry 1

Roos John Victor · CIK 0001586704 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,630

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

Read SEC document
July 01, 2020 Filed Jul 1, 2020 20:49 UTC SaleCommon Stock 3,150 $191.63 $603,642.38
Disclosure

SEC source: 0001127602-20-020696 · form4.xml · nonDerivative · entry 4

HASSENFELD ALAN G · CIK 0000916371 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 79,077

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $191.0950 to $191.9950 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 01, 2020 Filed Jul 1, 2020 20:49 UTC SaleCommon Stock 2,218 $190.76 $423,111.45
Disclosure

SEC source: 0001127602-20-020696 · form4.xml · nonDerivative · entry 3

HASSENFELD ALAN G · CIK 0000916371 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 82,227

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $190.0900 to $191.0600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 01, 2020 Filed Jul 1, 2020 20:49 UTC SaleCommon Stock 3,804 $189.58 $721,156.23
Disclosure

SEC source: 0001127602-20-020696 · form4.xml · nonDerivative · entry 2

HASSENFELD ALAN G · CIK 0000916371 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 84,445

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $189.0700 to $190.0650 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 01, 2020 Filed Jul 1, 2020 20:49 UTC SaleCommon Stock 828 $188.62 $156,176.20
Disclosure

SEC source: 0001127602-20-020696 · form4.xml · nonDerivative · entry 1

HASSENFELD ALAN G · CIK 0000916371 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 88,249

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F2 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $188.0700 to $189.0550 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 01, 2020 Filed Jul 2, 2020 00:52 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 2,969 $189.95 $563,949.67
Disclosure

SEC source: 0001127602-20-020698 · form4.xml · nonDerivative · entry 4

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Indirect · By Trusts

Disclosed balance after: 247,500

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $189.7500 to $190.0600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 01, 2020 Filed Jul 2, 2020 00:52 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 277 $189.09 $52,376.77
Disclosure

SEC source: 0001127602-20-020698 · form4.xml · nonDerivative · entry 3

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Indirect · By Trusts

Disclosed balance after: 250,469

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $188.6400 to $189.5900 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 01, 2020 Filed Jul 2, 2020 00:52 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 13,118 $189.98 $2,492,115.66
Disclosure

SEC source: 0001127602-20-020698 · form4.xml · nonDerivative · entry 2

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,035,006

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $189.4000 to $190.2300 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 01, 2020 Filed Jul 2, 2020 00:52 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 1,000 $188.97 $188,965.40
Disclosure

SEC source: 0001127602-20-020698 · form4.xml · nonDerivative · entry 1

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 1,048,124

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F2 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $188.3300 to $189.3200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
July 01, 2020 Filed Jul 2, 2020 00:57 UTC
Benioff MarcDirector · Chair of the Board & CEO
Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 10,000 $0.00 Strike: $52.30 $0.00
Disclosure

SEC source: 0001127602-20-020701 · form4.xml · derivative · entry 12

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 589,441

Underlying: Common Stock · 10,000 shares

Expires 2020-11-26

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F13 · derivative.exercise_date: Option is exercisable and vests over four years at the rate of 25% on November 26, 2014, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
July 01, 2020 Filed Jul 2, 2020 00:57 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 864 $192.31 $166,155.58
Disclosure

SEC source: 0001127602-20-020701 · form4.xml · nonDerivative · entry 11

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,043,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F12 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $192.0400 to $192.6900 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 01, 2020 Filed Jul 2, 2020 00:57 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,200 $191.62 $229,947.00
Disclosure

SEC source: 0001127602-20-020701 · form4.xml · nonDerivative · entry 10

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,044,664

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F11 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $191.0300 to $192.0000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 01, 2020 Filed Jul 2, 2020 00:57 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 800 $190.40 $152,316.00
Disclosure

SEC source: 0001127602-20-020701 · form4.xml · nonDerivative · entry 9

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,045,864

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F10 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $189.9400 to $190.8600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 01, 2020 Filed Jul 2, 2020 00:57 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,393 $189.39 $263,827.10
Disclosure

SEC source: 0001127602-20-020701 · form4.xml · nonDerivative · entry 8

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,046,664

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F9 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $188.9300 to $189.9000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 01, 2020 Filed Jul 2, 2020 00:57 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 743 $188.21 $139,838.32
Disclosure

SEC source: 0001127602-20-020701 · form4.xml · nonDerivative · entry 7

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,048,057

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F8 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $187.7800 to $188.7600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 01, 2020 Filed Jul 2, 2020 00:57 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,900 $192.33 $365,424.91
Disclosure

SEC source: 0001127602-20-020701 · form4.xml · nonDerivative · entry 6

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,048,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F7 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $192.0600 to $192.7200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 01, 2020 Filed Jul 2, 2020 00:57 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 2,513 $191.63 $481,573.48
Disclosure

SEC source: 0001127602-20-020701 · form4.xml · nonDerivative · entry 5

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,050,700

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F6 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $191.0600 to $192.0400 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 01, 2020 Filed Jul 2, 2020 00:57 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 900 $190.66 $171,594.00
Disclosure

SEC source: 0001127602-20-020701 · form4.xml · nonDerivative · entry 4

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,053,213

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $190.0400 to $191.0300 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 01, 2020 Filed Jul 2, 2020 00:57 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 3,300 $189.52 $625,425.90
Disclosure

SEC source: 0001127602-20-020701 · form4.xml · nonDerivative · entry 3

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,054,113

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $189.0300 to $190.0000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 01, 2020 Filed Jul 2, 2020 00:57 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,387 $188.38 $261,280.70
Disclosure

SEC source: 0001127602-20-020701 · form4.xml · nonDerivative · entry 2

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,057,413

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $187.9400 to $188.9100 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
July 01, 2020 Filed Jul 2, 2020 00:57 UTC
Benioff MarcDirector · Chair of the Board & CEO
Exercise / conversionCommon Stock 10,000 $52.30 $523,000.00
Disclosure

SEC source: 0001127602-20-020701 · form4.xml · nonDerivative · entry 1

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 30,058,800

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F2 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
June 30, 2020 Filed Jul 1, 2020 00:59 UTC
Harris ParkerDirector · Co-Founder and CTO
Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 5,000 $0.00 Strike: $59.34 $0.00
Disclosure

SEC source: 0000899243-20-018057 · doc4.xml · derivative · entry 12

Harris Parker · CIK 0001294774 · Director · Co-Founder and CTO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 278,685

Underlying: Common Stock · 5,000 shares

Expires 2021-11-25

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F13 · derivative.exercise_date: Option vests over four years at the rate of 25% on November 25, 2015, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
June 30, 2020 Filed Jul 1, 2020 00:59 UTC
Harris ParkerDirector · Co-Founder and CTO
SaleCommon Stock 297 $187.70 $55,747.97
Disclosure

SEC source: 0000899243-20-018057 · doc4.xml · nonDerivative · entry 7

Harris Parker · CIK 0001294774 · Director · Co-Founder and CTO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 61,132

F2 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F8 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $187.6800 to $187.7200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
June 30, 2020 Filed Jul 1, 2020 00:59 UTC
Harris ParkerDirector · Co-Founder and CTO
SaleCommon Stock 1,339 $187.01 $250,411.34
Disclosure

SEC source: 0000899243-20-018057 · doc4.xml · nonDerivative · entry 6

Harris Parker · CIK 0001294774 · Director · Co-Founder and CTO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 61,429

F2 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F7 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $186.6800 to $187.6700 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
June 30, 2020 Filed Jul 1, 2020 00:59 UTC
Harris ParkerDirector · Co-Founder and CTO
SaleCommon Stock 1,701 $186.04 $316,448.09
Disclosure

SEC source: 0000899243-20-018057 · doc4.xml · nonDerivative · entry 5

Harris Parker · CIK 0001294774 · Director · Co-Founder and CTO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 62,768

F2 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F6 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $185.6800 to $186.5100 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
June 30, 2020 Filed Jul 1, 2020 00:59 UTC
Harris ParkerDirector · Co-Founder and CTO
SaleCommon Stock 1,300 $184.99 $240,485.05
Disclosure

SEC source: 0000899243-20-018057 · doc4.xml · nonDerivative · entry 4

Harris Parker · CIK 0001294774 · Director · Co-Founder and CTO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 64,469

F2 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $184.6800 to $185.4600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
June 30, 2020 Filed Jul 1, 2020 00:59 UTC
Harris ParkerDirector · Co-Founder and CTO
SaleCommon Stock 363 $183.92 $66,761.36
Disclosure

SEC source: 0000899243-20-018057 · doc4.xml · nonDerivative · entry 3

Harris Parker · CIK 0001294774 · Director · Co-Founder and CTO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 65,769

F2 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $183.6300 to $184.2200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
June 30, 2020 Filed Jul 1, 2020 00:59 UTC
Harris ParkerDirector · Co-Founder and CTO
Exercise / conversionCommon Stock 5,000 $59.34 $296,700.00
Disclosure

SEC source: 0000899243-20-018057 · doc4.xml · nonDerivative · entry 2

Harris Parker · CIK 0001294774 · Director · Co-Founder and CTO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 66,132

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

Read SEC document
June 30, 2020 Filed Jul 1, 2020 00:59 UTC
Harris ParkerDirector · Co-Founder and CTO
GiftCommon Stock 500 $0.00 $0.00
Disclosure

SEC source: 0000899243-20-018057 · doc4.xml · nonDerivative · entry 1

Harris Parker · CIK 0001294774 · Director · Co-Founder and CTO

10b5-1 filing: Not disclosed

Ownership: Indirect · By HJ Family Trust

Disclosed balance after: 998,487

F1 · kind: Gifts to charitable organizations.

F2 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F3 · ownership.nature: Shares held in The G. Parker Harris III & Holly L. Johnson Family Trust.

Read SEC document

Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.