Tapewire

NYSE · USD

CRM

Salesforce, Inc.

Export transactions ↓
Tapewire entity
2842
SEC CIK
0001108524
Parsed reports
8,698

Last 12 months

Inside the activity.

6 purchase rows · 13 sale rows

Disclosed non-derivative P/S rows, by transaction month. Includes amendments and private transactions.
Monthly counts
MonthPurchasesSales
Nov 202505
Dec 202525
Jan 202601
Feb 202600
Mar 202630
Apr 202600
May 202600
Jun 202600
Jul 202600
Aug 202600
Sep 202612
Oct 202600

Latest available

Insider transactions

JSON API
Reset

Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateOwner / reported roleActivity / securityShares / unitsReported priceReported valueDetails
August 28, 2020 Filed Aug 31, 2020 23:03 UTC
Benioff MarcDirector · Chair of the Board & CEO
Exercise / conversionCommon Stock 10,000 $52.30 $523,000.00
Disclosure

SEC source: 0001127602-20-024491 · form4.xml · nonDerivative · entry 1

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,573,800

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

Read SEC document
August 28, 2020 Filed Sep 1, 2020 00:43 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 200 $274.63 $54,926.00
Disclosure

SEC source: 0001127602-20-024496 · form4.xml · nonDerivative · entry 13

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Indirect · By Trusts

Disclosed balance after: 236,620

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F13 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $274.3000 to $274.9600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Sep 1, 2020 00:43 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 200 $273.34 $54,667.50
Disclosure

SEC source: 0001127602-20-024496 · form4.xml · nonDerivative · entry 12

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Indirect · By Trusts

Disclosed balance after: 236,820

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F12 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $273.0000 to $273.6750 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Sep 1, 2020 00:43 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 100 $271.84 $27,184.00
Disclosure

SEC source: 0001127602-20-024496 · form4.xml · nonDerivative · entry 11

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Indirect · By Trusts

Disclosed balance after: 237,020

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

Read SEC document
August 28, 2020 Filed Sep 1, 2020 00:43 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 600 $270.67 $162,399.00
Disclosure

SEC source: 0001127602-20-024496 · form4.xml · nonDerivative · entry 10

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Indirect · By Trusts

Disclosed balance after: 237,120

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F11 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $270.3200 to $271.2000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Sep 1, 2020 00:43 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 810 $269.73 $218,480.00
Disclosure

SEC source: 0001127602-20-024496 · form4.xml · nonDerivative · entry 9

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Indirect · By Trusts

Disclosed balance after: 237,720

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F10 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $269.2600 to $270.2500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Sep 1, 2020 00:43 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 254 $268.59 $68,222.93
Disclosure

SEC source: 0001127602-20-024496 · form4.xml · nonDerivative · entry 8

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Indirect · By Trusts

Disclosed balance after: 238,530

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F9 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $268.1700 to $268.9800 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Sep 1, 2020 00:43 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 500 $274.79 $137,395.00
Disclosure

SEC source: 0001127602-20-024496 · form4.xml · nonDerivative · entry 7

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 987,946

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F8 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $274.5400 to $275.1100 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Sep 1, 2020 00:43 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 400 $273.74 $109,494.00
Disclosure

SEC source: 0001127602-20-024496 · form4.xml · nonDerivative · entry 6

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 988,446

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F7 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $273.3400 to $274.2500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Sep 1, 2020 00:43 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 800 $272.64 $218,114.00
Disclosure

SEC source: 0001127602-20-024496 · form4.xml · nonDerivative · entry 5

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 988,846

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F6 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $272.2400 to $272.9600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Sep 1, 2020 00:43 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 600 $271.44 $162,864.00
Disclosure

SEC source: 0001127602-20-024496 · form4.xml · nonDerivative · entry 4

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 989,646

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $271.2100 to $271.8200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Sep 1, 2020 00:43 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 3,486 $270.49 $942,928.84
Disclosure

SEC source: 0001127602-20-024496 · form4.xml · nonDerivative · entry 3

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 990,246

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $270.0100 to $270.9900 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Sep 1, 2020 00:43 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 3,126 $269.47 $842,360.09
Disclosure

SEC source: 0001127602-20-024496 · form4.xml · nonDerivative · entry 2

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 993,732

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $268.9700 to $269.9200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Sep 1, 2020 00:43 UTC
Taylor Bret StevenPresident & COO
SaleCommon Stock 500 $268.54 $134,270.00
Disclosure

SEC source: 0001127602-20-024496 · form4.xml · nonDerivative · entry 1

Taylor Bret Steven · CIK 0001610312 · President & COO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 996,858

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F2 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $267.9600 to $268.9600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 10,000 $0.00 Strike: $52.30 $0.00
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · derivative · entry 27

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 189,441

Underlying: Common Stock · 10,000 shares

Expires 2020-11-26

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F22 · derivative.exercise_date: Option is exercisable and vests over four years at the rate of 25% on November 26, 2014, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 183 $277.20 $50,727.60
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 26

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,563,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F14 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 100 $275.68 $27,568.00
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 25

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,563,983

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F14 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 100 $274.43 $27,443.00
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 24

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,564,083

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F14 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 100 $273.06 $27,306.00
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 23

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,564,183

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F14 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 100 $271.77 $27,177.00
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 22

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,564,283

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F14 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 600 $270.90 $162,538.02
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 21

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,564,383

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F21 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $270.5900 to $271.1500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F14 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 700 $269.67 $188,772.01
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 20

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,564,983

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F20 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $269.3900 to $269.9800 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F14 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 603 $268.81 $162,094.06
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 19

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,565,683

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F19 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $268.3500 to $269.1400 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F14 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 800 $267.82 $214,254.00
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 18

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,566,286

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F18 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $267.3300 to $268.1000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F14 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 758 $266.68 $202,141.55
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 17

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,567,086

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F17 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $266.2300 to $267.2100 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F14 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 500 $265.52 $132,758.00
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 16

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,567,844

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F16 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $265.1700 to $265.9300 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F14 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 400 $264.33 $105,731.00
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 15

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,568,344

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F15 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $263.9100 to $264.7200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F14 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 56 $262.45 $14,697.20
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 14

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,568,744

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F14 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 658 $277.23 $182,415.23
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 13

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,568,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F13 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $276.7300 to $277.6100 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 300 $275.43 $82,629.99
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 12

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,569,458

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F12 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $275.2100 to $275.6600 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 200 $273.47 $54,693.00
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 11

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,569,758

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F11 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $273.0600 to $273.8700 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 200 $272.34 $54,467.00
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 10

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,569,958

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F10 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $271.9800 to $272.6900 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,100 $270.97 $298,071.95
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 9

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,570,158

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F9 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $270.6100 to $271.5000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,200 $269.86 $323,829.00
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 8

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,571,258

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F8 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $269.6000 to $270.3000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,600 $268.89 $430,219.04
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 7

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,572,458

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F7 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $268.4200 to $269.3500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,850 $267.84 $495,506.96
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 6

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,574,058

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F6 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $267.3200 to $268.2400 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,017 $266.68 $271,212.14
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 5

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,575,908

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $266.2400 to $267.0300 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,000 $265.22 $265,222.00
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 4

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,576,925

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $264.9400 to $265.8700 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 475 $264.02 $125,407.74
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 3

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,577,925

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $263.5800 to $264.4900 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 400 $262.39 $104,955.00
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 2

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,578,400

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F2 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $261.8800 to $262.7000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 27, 2020 Filed Aug 27, 2020 23:02 UTC
Benioff MarcDirector · Chair of the Board & CEO
Exercise / conversionCommon Stock 10,000 $52.30 $523,000.00
Disclosure

SEC source: 0001127602-20-024340 · form4.xml · nonDerivative · entry 1

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,578,800

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

Read SEC document
August 26, 2020 Filed Aug 27, 2020 00:35 UTC
Benioff MarcDirector · Chair of the Board & CEO
Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 10,000 $0.00 Strike: $52.30 $0.00
Disclosure

SEC source: 0001127602-20-024297 · form4.xml · derivative · entry 31

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 199,441

Underlying: Common Stock · 10,000 shares

Expires 2020-11-26

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F23 · derivative.exercise_date: Option is exercisable and vests over four years at the rate of 25% on November 26, 2014, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
August 26, 2020 Filed Aug 27, 2020 00:35 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 808 $271.64 $219,488.43
Disclosure

SEC source: 0001127602-20-024297 · form4.xml · nonDerivative · entry 30

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,570,398

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F22 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $271.1100 to $272.0500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F16 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 26, 2020 Filed Aug 27, 2020 00:35 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 600 $270.50 $162,297.00
Disclosure

SEC source: 0001127602-20-024297 · form4.xml · nonDerivative · entry 29

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,571,206

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F21 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $270.1100 to $270.9400 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F16 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 26, 2020 Filed Aug 27, 2020 00:35 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 600 $269.43 $161,656.98
Disclosure

SEC source: 0001127602-20-024297 · form4.xml · nonDerivative · entry 28

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,571,806

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F20 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $268.9600 to $269.8700 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F16 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 26, 2020 Filed Aug 27, 2020 00:35 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 300 $267.88 $80,363.01
Disclosure

SEC source: 0001127602-20-024297 · form4.xml · nonDerivative · entry 27

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,572,406

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F19 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $267.8400 to $267.9000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F16 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 26, 2020 Filed Aug 27, 2020 00:35 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 100 $266.68 $26,668.00
Disclosure

SEC source: 0001127602-20-024297 · form4.xml · nonDerivative · entry 26

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,572,706

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F16 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 26, 2020 Filed Aug 27, 2020 00:35 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 100 $265.34 $26,534.00
Disclosure

SEC source: 0001127602-20-024297 · form4.xml · nonDerivative · entry 25

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,572,806

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F16 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 26, 2020 Filed Aug 27, 2020 00:35 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 100 $263.74 $26,374.00
Disclosure

SEC source: 0001127602-20-024297 · form4.xml · nonDerivative · entry 24

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,572,906

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F16 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 26, 2020 Filed Aug 27, 2020 00:35 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 100 $257.69 $25,769.00
Disclosure

SEC source: 0001127602-20-024297 · form4.xml · nonDerivative · entry 23

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,573,006

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F16 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document

Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.