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NYSE · USD

CRM

Salesforce, Inc.

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Tapewire entity
2842
SEC CIK
0001108524
Parsed reports
8,698

Last 12 months

Inside the activity.

6 purchase rows · 13 sale rows

Disclosed non-derivative P/S rows, by transaction month. Includes amendments and private transactions.
Monthly counts
MonthPurchasesSales
Nov 202505
Dec 202525
Jan 202601
Feb 202600
Mar 202630
Apr 202600
May 202600
Jun 202600
Jul 202600
Aug 202600
Sep 202612
Oct 202600

Latest available

Insider transactions

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Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateOwner / reported roleActivity / securityShares / unitsReported priceReported valueDetails
September 01, 2020 Filed Sep 2, 2020 00:39 UTC
Harris ParkerDirector · Co-Founder and CTO
GiftCommon Stock 500 $0.00 $0.00
Disclosure

SEC source: 0001127602-20-024595 · form4.xml · nonDerivative · entry 1

Harris Parker · CIK 0001294774 · Director · Co-Founder and CTO

10b5-1 filing: Not disclosed

Ownership: Indirect · By HJ Family Trust

Disclosed balance after: 993,987

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F2 · kind: Gifts to charitable organizations.

F3 · ownership.nature: Shares held in The G. Parker Harris III & Holly L. Johnson Family Trust.

Read SEC document
September 01, 2020 Filed Sep 2, 2020 00:41 UTC
Weaver Amy EPresident and CLO
GiftCommon Stock 11,000 $0.00 $0.00
Disclosure

SEC source: 0001127602-20-024597 · form4.xml · nonDerivative · entry 1

Weaver Amy E · CIK 0001653189 · President and CLO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 19,460

F1 · kind: Gifts to charitable organizations.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 10,000 $0.00 Strike: $52.30 $0.00
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · derivative · entry 18

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 169,441

Underlying: Common Stock · 10,000 shares

Expires 2020-11-26

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F19 · derivative.exercise_date: Option is exercisable and vests over four years at the rate of 25% on November 26, 2014, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 300 $274.02 $82,206.00
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 17

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,553,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F18 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $273.8700 to $274.3100 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F11 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 505 $273.05 $137,891.97
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 16

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,554,100

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F17 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $272.7900 to $273.6800 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F11 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 300 $272.26 $81,678.00
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 15

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,554,605

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F16 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $271.6800 to $272.5500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F11 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 700 $270.86 $189,601.02
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 14

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,554,905

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F15 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $270.5800 to $271.1100 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F11 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,136 $269.99 $306,707.84
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 13

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,555,605

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F14 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $269.5400 to $270.3500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F11 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 700 $268.99 $188,293.98
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 12

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,556,741

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F13 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $268.4700 to $269.3800 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F11 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 959 $267.86 $256,880.43
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 11

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,557,441

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F12 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $267.3700 to $268.2000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F11 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 400 $266.68 $106,673.00
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 10

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,558,400

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F10 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $266.2300 to $266.9700 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F11 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 800 $273.92 $219,137.04
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 9

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,558,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F9 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $273.7300 to $274.3500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,532 $272.75 $417,855.14
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 8

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,559,600

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F8 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $272.3900 to $273.1700 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 700 $271.66 $190,162.98
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 7

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,561,132

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F7 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $271.2500 to $272.1800 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,400 $270.63 $378,884.94
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 6

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,561,832

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F6 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $270.1700 to $271.1400 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 2,068 $269.71 $557,768.97
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 5

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,563,232

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $269.1100 to $270.0900 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,500 $268.63 $402,943.95
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 4

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,565,300

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $268.0800 to $269.0200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,500 $267.53 $401,293.95
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 3

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,566,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $267.0400 to $268.0200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 500 $266.70 $133,349.00
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 2

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,568,300

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F2 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $266.0400 to $266.9700 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:38 UTC
Benioff MarcDirector · Chair of the Board & CEO
Exercise / conversionCommon Stock 10,000 $52.30 $523,000.00
Disclosure

SEC source: 0001127602-20-024494 · form4.xml · nonDerivative · entry 1

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,568,800

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:46 UTC
Hawkins Mark JPresident and CFO
Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 5,102 $0.00 Strike: $161.50 $0.00
Disclosure

SEC source: 0001127602-20-024498 · form4.xml · derivative · entry 10

Hawkins Mark J · CIK 0001430437 · President and CFO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 79,063

Underlying: Common Stock · 5,102 shares

Expires 2026-03-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F8 · derivative.exercise_date: Option vests over four years at the rate of 25% on March 22, 2020, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:46 UTC
Hawkins Mark JPresident and CFO
Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 5,874 $0.00 Strike: $118.04 $0.00
Disclosure

SEC source: 0001127602-20-024498 · form4.xml · derivative · entry 9

Hawkins Mark J · CIK 0001430437 · President and CFO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 55,788

Underlying: Common Stock · 5,874 shares

Expires 2025-03-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F7 · derivative.exercise_date: Option vests over four years at the rate of 25% on March 22, 2019, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:46 UTC
Hawkins Mark JPresident and CFO
Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 6,630 $0.00 Strike: $75.57 $0.00
Disclosure

SEC source: 0001127602-20-024498 · form4.xml · derivative · entry 8

Hawkins Mark J · CIK 0001430437 · President and CFO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,945

Underlying: Common Stock · 6,630 shares

Expires 2023-11-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F6 · derivative.exercise_date: Option vests over four years at the rate of 25% on November 22, 2017, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:46 UTC
Hawkins Mark JPresident and CFO
SaleCommon Stock 2,600 $273.87 $712,069.02
Disclosure

SEC source: 0001127602-20-024498 · form4.xml · nonDerivative · entry 7

Hawkins Mark J · CIK 0001430437 · President and CFO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 13,527

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $273.7200 to $274.1500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:46 UTC
Hawkins Mark JPresident and CFO
SaleCommon Stock 2,300 $272.17 $625,984.10
Disclosure

SEC source: 0001127602-20-024498 · form4.xml · nonDerivative · entry 6

Hawkins Mark J · CIK 0001430437 · President and CFO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 16,127

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $271.5200 to $272.5000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:46 UTC
Hawkins Mark JPresident and CFO
SaleCommon Stock 7,700 $270.81 $2,085,268.57
Disclosure

SEC source: 0001127602-20-024498 · form4.xml · nonDerivative · entry 5

Hawkins Mark J · CIK 0001430437 · President and CFO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 18,427

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $270.3900 to $271.3100 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:46 UTC
Hawkins Mark JPresident and CFO
SaleCommon Stock 7,248 $269.89 $1,956,126.48
Disclosure

SEC source: 0001127602-20-024498 · form4.xml · nonDerivative · entry 4

Hawkins Mark J · CIK 0001430437 · President and CFO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 26,127

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F2 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $269.2700 to $270.2200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:46 UTC
Hawkins Mark JPresident and CFO
Exercise / conversionCommon Stock 5,102 $161.50 $823,973.00
Disclosure

SEC source: 0001127602-20-024498 · form4.xml · nonDerivative · entry 3

Hawkins Mark J · CIK 0001430437 · President and CFO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 33,375

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:46 UTC
Hawkins Mark JPresident and CFO
Exercise / conversionCommon Stock 5,874 $118.04 $693,366.96
Disclosure

SEC source: 0001127602-20-024498 · form4.xml · nonDerivative · entry 2

Hawkins Mark J · CIK 0001430437 · President and CFO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 28,273

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

Read SEC document
August 31, 2020 Filed Sep 1, 2020 00:46 UTC
Hawkins Mark JPresident and CFO
Exercise / conversionCommon Stock 6,630 $75.57 $501,029.10
Disclosure

SEC source: 0001127602-20-024498 · form4.xml · nonDerivative · entry 1

Hawkins Mark J · CIK 0001430437 · President and CFO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 22,399

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

Read SEC document
August 31, 2020 Filed Sep 2, 2020 00:44 UTC SaleCommon Stock 2,300 $273.78 $629,697.45
Disclosure

SEC source: 0001127602-20-024599 · form4.xml · nonDerivative · entry 5

ROBERTSON SANFORD · CIK 0001250105 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 36,391

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $273.6500 to $273.9900 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 31, 2020 Filed Sep 2, 2020 00:44 UTC SaleCommon Stock 4,100 $272.82 $1,118,543.55
Disclosure

SEC source: 0001127602-20-024599 · form4.xml · nonDerivative · entry 4

ROBERTSON SANFORD · CIK 0001250105 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 38,691

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $272.5500 to $273.2650 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 31, 2020 Filed Sep 2, 2020 00:44 UTC SaleCommon Stock 2,500 $272.21 $680,530.00
Disclosure

SEC source: 0001127602-20-024599 · form4.xml · nonDerivative · entry 3

ROBERTSON SANFORD · CIK 0001250105 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 42,791

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $271.5550 to $272.5400 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 31, 2020 Filed Sep 2, 2020 00:44 UTC SaleCommon Stock 4,000 $270.61 $1,082,436.80
Disclosure

SEC source: 0001127602-20-024599 · form4.xml · nonDerivative · entry 2

ROBERTSON SANFORD · CIK 0001250105 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 45,291

F2 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $270.1800 to $271.1700 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 31, 2020 Filed Sep 2, 2020 00:44 UTC SaleCommon Stock 2,100 $269.94 $566,864.76
Disclosure

SEC source: 0001127602-20-024599 · form4.xml · nonDerivative · entry 1

ROBERTSON SANFORD · CIK 0001250105 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 49,291

F1 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $269.1400 to $270.1300 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

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August 28, 2020 Filed Aug 31, 2020 23:03 UTC
Benioff MarcDirector · Chair of the Board & CEO
Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 10,000 $0.00 Strike: $52.30 $0.00
Disclosure

SEC source: 0001127602-20-024491 · form4.xml · derivative · entry 16

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 179,441

Underlying: Common Stock · 10,000 shares

Expires 2020-11-26

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F16 · derivative.exercise_date: Option is exercisable and vests over four years at the rate of 25% on November 26, 2014, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

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August 28, 2020 Filed Aug 31, 2020 23:03 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 100 $275.30 $27,530.00
Disclosure

SEC source: 0001127602-20-024491 · form4.xml · nonDerivative · entry 15

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,558,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F10 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

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August 28, 2020 Filed Aug 31, 2020 23:03 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 200 $274.37 $54,873.00
Disclosure

SEC source: 0001127602-20-024491 · form4.xml · nonDerivative · entry 14

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,558,900

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F15 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $274.1300 to $274.6000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F10 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 28, 2020 Filed Aug 31, 2020 23:03 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 400 $273.05 $109,221.00
Disclosure

SEC source: 0001127602-20-024491 · form4.xml · nonDerivative · entry 13

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,559,100

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F14 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $272.8000 to $273.6300 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F10 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 28, 2020 Filed Aug 31, 2020 23:03 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 300 $271.74 $81,522.00
Disclosure

SEC source: 0001127602-20-024491 · form4.xml · nonDerivative · entry 12

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,559,500

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F13 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $271.6900 to $271.8100 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F10 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 28, 2020 Filed Aug 31, 2020 23:03 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,017 $271.00 $275,611.88
Disclosure

SEC source: 0001127602-20-024491 · form4.xml · nonDerivative · entry 11

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,559,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F12 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $270.6300 to $271.5900 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F10 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 28, 2020 Filed Aug 31, 2020 23:03 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,799 $270.07 $485,864.03
Disclosure

SEC source: 0001127602-20-024491 · form4.xml · nonDerivative · entry 10

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,560,817

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F11 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $269.6200 to $270.6100 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F10 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 28, 2020 Filed Aug 31, 2020 23:03 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 1,184 $269.08 $318,585.75
Disclosure

SEC source: 0001127602-20-024491 · form4.xml · nonDerivative · entry 9

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,562,616

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F9 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $268.4100 to $269.3700 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F10 · ownership.direct: Shares held in The Marc R. Benioff Revocable Trust.

Read SEC document
August 28, 2020 Filed Aug 31, 2020 23:03 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 400 $274.86 $109,943.00
Disclosure

SEC source: 0001127602-20-024491 · form4.xml · nonDerivative · entry 8

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,563,800

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F8 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $274.7000 to $275.1000 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Aug 31, 2020 23:03 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 400 $273.89 $109,557.00
Disclosure

SEC source: 0001127602-20-024491 · form4.xml · nonDerivative · entry 7

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,564,200

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F7 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $273.7000 to $274.2500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Aug 31, 2020 23:03 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 700 $272.89 $191,023.98
Disclosure

SEC source: 0001127602-20-024491 · form4.xml · nonDerivative · entry 6

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,564,600

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F6 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $272.6100 to $273.5500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Aug 31, 2020 23:03 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 904 $271.51 $245,441.33
Disclosure

SEC source: 0001127602-20-024491 · form4.xml · nonDerivative · entry 5

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,565,300

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from$271.2100 to $272.1100 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Aug 31, 2020 23:03 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 2,900 $270.59 $784,697.08
Disclosure

SEC source: 0001127602-20-024491 · form4.xml · nonDerivative · entry 4

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,566,204

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $270.2000 to $271.0900 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Aug 31, 2020 23:03 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 3,896 $269.69 $1,050,721.98
Disclosure

SEC source: 0001127602-20-024491 · form4.xml · nonDerivative · entry 3

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,569,104

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $269.1800 to $270.1500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document
August 28, 2020 Filed Aug 31, 2020 23:03 UTC
Benioff MarcDirector · Chair of the Board & CEO
SaleCommon Stock 800 $268.77 $215,018.00
Disclosure

SEC source: 0001127602-20-024491 · form4.xml · nonDerivative · entry 2

Benioff Marc · CIK 0001294693 · Director · Chair of the Board & CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,573,000

F1 · kind: The transaction reported in this Form 4 was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person at least 90 days prior to the trading date.

F2 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $268.1600 to $269.1300 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Read SEC document

Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.