Tapewire

NYSE · USD

CRM

Salesforce, Inc.

Export transactions ↓
Tapewire entity
2842
SEC CIK
0001108524
Parsed reports
8,698

Last 12 months

Inside the activity.

6 purchase rows · 13 sale rows

Disclosed non-derivative P/S rows, by transaction month. Includes amendments and private transactions.
Monthly counts
MonthPurchasesSales
Nov 202505
Dec 202525
Jan 202601
Feb 202600
Mar 202630
Apr 202600
May 202600
Jun 202600
Jul 202600
Aug 202600
Sep 202612
Oct 202600

Latest available

Insider transactions

JSON API
Reset

Purchases/sales include open-market and private transactions. Plan disclosure applies to the filing; individual rows may differ. “Not disclosed” is not “unplanned.”

The cutoff filters transaction history only. Company summaries and owner relationships show the latest available disclosures. Parser corrections can improve historical records.

Transaction dateOwner / reported roleActivity / securityShares / unitsReported priceReported valueDetails
September 22, 2025 Filed Sep 23, 2025 20:17 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 186 $246.56 $45,860.01
Disclosure

SEC source: 0001108524-25-000121 · form4.xml · nonDerivative · entry 4

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,913,255

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $246.0600 to $246.9200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 22, 2025 Filed Sep 23, 2025 20:17 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 251 $245.08 $61,515.03
Disclosure

SEC source: 0001108524-25-000121 · form4.xml · nonDerivative · entry 3

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,913,441

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $244.7100 to $245.6400 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 22, 2025 Filed Sep 23, 2025 20:17 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 129 $244.08 $31,486.69
Disclosure

SEC source: 0001108524-25-000121 · form4.xml · nonDerivative · entry 2

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,913,692

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $243.6876 to $244.4282 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 22, 2025 Filed Sep 23, 2025 20:17 UTC
Benioff MarcDirector · Chair and CEO
Exercise / conversionCommon Stock 2,250 $161.50 $363,375.00
Disclosure

SEC source: 0001108524-25-000121 · form4.xml · nonDerivative · entry 1

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,913,821

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:51 UTC
Milano MiguelPresident and CRO
Exercise / conversionRestricted Stock Units · Derivative 1,015 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001108524-25-000125 · form4.xml · derivative · entry 3

Milano Miguel · CIK 0001988208 · President and CRO

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 10,155

Underlying: Common Stock · 1,015 shares

Expires 2028-03-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Restricted Stock Units convert to shares of common stock on a one-for-one basis.

F3 · derivative.exercise_date: These restricted stock units vest as to 25% of the original grant on March 22, 2025 and vest as to 1/16 of the original grant quarterly thereafter.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:51 UTC
Milano MiguelPresident and CRO
Tax withholdingCommon Stock 400 $249.69 $99,876.00
Disclosure

SEC source: 0001108524-25-000125 · form4.xml · nonDerivative · entry 2

Milano Miguel · CIK 0001988208 · President and CRO

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 11,521

F1 · shares: Represents shares withheld to satisfy the reporting person's tax liability upon vesting and settlement of a restricted stock unit award.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:51 UTC
Milano MiguelPresident and CRO
Exercise / conversionCommon Stock 1,015 $0.00 $0.00
Disclosure

SEC source: 0001108524-25-000125 · form4.xml · nonDerivative · entry 1

Milano Miguel · CIK 0001988208 · President and CRO

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 11,921

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:54 UTC
Niles SabastianPresident and CLO
Exercise / conversionRestricted Stock Units · Derivative 1,015 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001108524-25-000127 · form4.xml · derivative · entry 3

Niles Sabastian · CIK 0001988207 · President and CLO

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 10,155

Underlying: Common Stock · 1,015 shares

Expires 2028-03-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Restricted Stock Units convert to shares of common stock on a one-for-one basis.

F3 · derivative.exercise_date: These restricted stock units vest as to 25% of the original grant on March 22, 2025 and vest as to 1/16 of the original grant quarterly thereafter.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:54 UTC
Niles SabastianPresident and CLO
Tax withholdingCommon Stock 562 $249.69 $140,325.78
Disclosure

SEC source: 0001108524-25-000127 · form4.xml · nonDerivative · entry 2

Niles Sabastian · CIK 0001988207 · President and CLO

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 3,590

F1 · shares: Represents shares withheld to satisfy the reporting person's tax liability upon vesting and settlement of a restricted stock unit award.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:54 UTC
Niles SabastianPresident and CLO
Exercise / conversionCommon Stock 1,015 $0.00 $0.00
Disclosure

SEC source: 0001108524-25-000127 · form4.xml · nonDerivative · entry 1

Niles Sabastian · CIK 0001988207 · President and CLO

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 4,152

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:56 UTC
Reddy Sundeep G.EVP & Chief Accounting Officer
Exercise / conversionRestricted Stock Units · Derivative 432 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001108524-25-000129 · form4.xml · derivative · entry 6

Reddy Sundeep G. · CIK 0001747579 · EVP & Chief Accounting Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 4,316

Underlying: Common Stock · 432 shares

Expires 2028-03-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Restricted Stock Units convert to shares of common stock on a one-for-one basis.

F4 · derivative.exercise_date: These restricted stock units vest as to 25% of the original grant on March 22, 2025 and vest as to 1/16 of the original grant quarterly thereafter.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:56 UTC
Reddy Sundeep G.EVP & Chief Accounting Officer
Exercise / conversionRestricted Stock Units · Derivative 143 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001108524-25-000129 · form4.xml · derivative · entry 5

Reddy Sundeep G. · CIK 0001747579 · EVP & Chief Accounting Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 287

Underlying: Common Stock · 143 shares

Expires 2026-03-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Restricted Stock Units convert to shares of common stock on a one-for-one basis.

F3 · derivative.exercise_date: These restricted stock units vest as to 25% of the original grant on March 22, 2023 and vest as to 1/16 of the original grant quarterly thereafter.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:56 UTC
Reddy Sundeep G.EVP & Chief Accounting Officer
Tax withholdingCommon Stock 193 $249.69 $48,190.17
Disclosure

SEC source: 0001108524-25-000129 · form4.xml · nonDerivative · entry 4

Reddy Sundeep G. · CIK 0001747579 · EVP & Chief Accounting Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 12,846

F1 · shares: Represents shares withheld to satisfy the reporting person's tax liability upon vesting and settlement of a restricted stock unit award.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:56 UTC
Reddy Sundeep G.EVP & Chief Accounting Officer
Tax withholdingCommon Stock 64 $249.69 $15,980.16
Disclosure

SEC source: 0001108524-25-000129 · form4.xml · nonDerivative · entry 3

Reddy Sundeep G. · CIK 0001747579 · EVP & Chief Accounting Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 13,039

F1 · shares: Represents shares withheld to satisfy the reporting person's tax liability upon vesting and settlement of a restricted stock unit award.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:56 UTC
Reddy Sundeep G.EVP & Chief Accounting Officer
Exercise / conversionCommon Stock 432 $0.00 $0.00
Disclosure

SEC source: 0001108524-25-000129 · form4.xml · nonDerivative · entry 2

Reddy Sundeep G. · CIK 0001747579 · EVP & Chief Accounting Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 13,103

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:56 UTC
Reddy Sundeep G.EVP & Chief Accounting Officer
Exercise / conversionCommon Stock 143 $0.00 $0.00
Disclosure

SEC source: 0001108524-25-000129 · form4.xml · nonDerivative · entry 1

Reddy Sundeep G. · CIK 0001747579 · EVP & Chief Accounting Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 12,671

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:57 UTC
Tallapragada SrinivasChief Eng/Cust Success Officer
Exercise / conversionRestricted Stock Units · Derivative 1,523 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001108524-25-000131 · form4.xml · derivative · entry 6

Tallapragada Srinivas · CIK 0001742882 · Chief Eng/Cust Success Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 15,231

Underlying: Common Stock · 1,523 shares

Expires 2028-03-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Restricted Stock Units convert to shares of common stock on a one-for-one basis.

F4 · derivative.exercise_date: These restricted stock units vest as to 25% of the original grant on March 22, 2025 and vest as to 1/16 of the original grant quarterly thereafter.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:57 UTC
Tallapragada SrinivasChief Eng/Cust Success Officer
Exercise / conversionRestricted Stock Units · Derivative 1,003 $0.00 Strike: $0.00 $0.00
Disclosure

SEC source: 0001108524-25-000131 · form4.xml · derivative · entry 5

Tallapragada Srinivas · CIK 0001742882 · Chief Eng/Cust Success Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 2,005

Underlying: Common Stock · 1,003 shares

Expires 2026-03-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F2 · derivative.exercise_price: Restricted Stock Units convert to shares of common stock on a one-for-one basis.

F3 · derivative.exercise_date: These restricted stock units vest as to 25% of the original grant on March 22, 2023 and vest as to 1/16 of the original grant quarterly thereafter.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:57 UTC
Tallapragada SrinivasChief Eng/Cust Success Officer
Tax withholdingCommon Stock 756 $249.69 $188,765.64
Disclosure

SEC source: 0001108524-25-000131 · form4.xml · nonDerivative · entry 4

Tallapragada Srinivas · CIK 0001742882 · Chief Eng/Cust Success Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 44,849

F1 · shares: Represents shares withheld to satisfy the reporting person's tax liability upon vesting and settlement of a restricted stock unit award.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:57 UTC
Tallapragada SrinivasChief Eng/Cust Success Officer
Tax withholdingCommon Stock 498 $249.69 $124,345.62
Disclosure

SEC source: 0001108524-25-000131 · form4.xml · nonDerivative · entry 3

Tallapragada Srinivas · CIK 0001742882 · Chief Eng/Cust Success Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 45,605

F1 · shares: Represents shares withheld to satisfy the reporting person's tax liability upon vesting and settlement of a restricted stock unit award.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:57 UTC
Tallapragada SrinivasChief Eng/Cust Success Officer
Exercise / conversionCommon Stock 1,523 $0.00 $0.00
Disclosure

SEC source: 0001108524-25-000131 · form4.xml · nonDerivative · entry 2

Tallapragada Srinivas · CIK 0001742882 · Chief Eng/Cust Success Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 46,103

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
September 22, 2025 Filed Sep 24, 2025 01:57 UTC
Tallapragada SrinivasChief Eng/Cust Success Officer
Exercise / conversionCommon Stock 1,003 $0.00 $0.00
Disclosure

SEC source: 0001108524-25-000131 · form4.xml · nonDerivative · entry 1

Tallapragada Srinivas · CIK 0001742882 · Chief Eng/Cust Success Officer

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 44,580

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

Read SEC document
September 19, 2025 Filed Sep 22, 2025 20:49 UTC
Benioff MarcDirector · Chair and CEO
Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 2,250 $0.00 Strike: $161.50 $0.00
Disclosure

SEC source: 0001108524-25-000119 · form4.xml · derivative · entry 8

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 67,622

Underlying: Common Stock · 2,250 shares

Expires 2026-03-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F8 · derivative.exercise_date: Option vests over four years at the rate of 25% on March 22, 2020, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
September 19, 2025 Filed Sep 22, 2025 20:49 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 369 $246.86 $91,090.42
Disclosure

SEC source: 0001108524-25-000119 · form4.xml · nonDerivative · entry 5

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,911,571

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F6 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $246.7000 to $247.1900 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 19, 2025 Filed Sep 22, 2025 20:49 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 978 $246.01 $240,600.13
Disclosure

SEC source: 0001108524-25-000119 · form4.xml · nonDerivative · entry 4

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,911,940

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $245.5071 to $246.4628 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 19, 2025 Filed Sep 22, 2025 20:49 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 668 $245.20 $163,794.33
Disclosure

SEC source: 0001108524-25-000119 · form4.xml · nonDerivative · entry 3

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,912,918

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $244.4968 to $245.4863 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 19, 2025 Filed Sep 22, 2025 20:49 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 235 $243.89 $57,313.33
Disclosure

SEC source: 0001108524-25-000119 · form4.xml · nonDerivative · entry 2

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,913,586

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $243.4885 to $244.3428 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 19, 2025 Filed Sep 22, 2025 20:49 UTC
Benioff MarcDirector · Chair and CEO
Exercise / conversionCommon Stock 2,250 $161.50 $363,375.00
Disclosure

SEC source: 0001108524-25-000119 · form4.xml · nonDerivative · entry 1

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,913,821

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 18, 2025 Filed Sep 19, 2025 22:20 UTC
Benioff MarcDirector · Chair and CEO
Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 2,250 $0.00 Strike: $161.50 $0.00
Disclosure

SEC source: 0001108524-25-000117 · form4.xml · derivative · entry 14

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 69,872

Underlying: Common Stock · 2,250 shares

Expires 2026-03-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F11 · derivative.exercise_date: Option vests over four years at the rate of 25% on March 22, 2020, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
September 18, 2025 Filed Sep 19, 2025 22:20 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 505 $246.65 $124,559.11
Disclosure

SEC source: 0001108524-25-000117 · form4.xml · nonDerivative · entry 10

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,911,571

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F9 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $246.2369 to $247.0809 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 18, 2025 Filed Sep 19, 2025 22:20 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 420 $245.69 $103,189.76
Disclosure

SEC source: 0001108524-25-000117 · form4.xml · nonDerivative · entry 9

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,912,076

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F8 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $245.2387 to $246.1393 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 18, 2025 Filed Sep 19, 2025 22:20 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 800 $244.66 $195,729.44
Disclosure

SEC source: 0001108524-25-000117 · form4.xml · nonDerivative · entry 8

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,912,496

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F7 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $244.1800 to $245.1319 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 18, 2025 Filed Sep 19, 2025 22:20 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 525 $243.77 $127,981.19
Disclosure

SEC source: 0001108524-25-000117 · form4.xml · nonDerivative · entry 7

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,913,296

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F6 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $243.1610 to $244.1443 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 18, 2025 Filed Sep 19, 2025 22:20 UTC
Benioff MarcDirector · Chair and CEO
Exercise / conversionCommon Stock 2,250 $161.50 $363,375.00
Disclosure

SEC source: 0001108524-25-000117 · form4.xml · nonDerivative · entry 6

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,913,821

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 17, 2025 Filed Sep 19, 2025 01:48 UTC GiftCommon Stock 215 $0.00 $0.00
Disclosure

SEC source: 0001108524-25-000115 · form4.xml · nonDerivative · entry 2

Kirk David Blair · CIK 0002077892 · Director

10b5-1 filing: No plan indicated

Ownership: Direct

Disclosed balance after: 8,317

F1 · kind: Represents the transfer of common stock by bona fide gift from a trust held for the benefit of the reporting person and his spouse to the reporting person. No funds were exchanged, and no sale of shares occurred in the transfer.

Read SEC document
September 17, 2025 Filed Sep 19, 2025 01:48 UTC GiftCommon Stock 215 $0.00 $0.00
Disclosure

SEC source: 0001108524-25-000115 · form4.xml · nonDerivative · entry 1

Kirk David Blair · CIK 0002077892 · Director

10b5-1 filing: No plan indicated

Ownership: Indirect · By Trust

Disclosed balance after: 0

F1 · kind: Represents the transfer of common stock by bona fide gift from a trust held for the benefit of the reporting person and his spouse to the reporting person. No funds were exchanged, and no sale of shares occurred in the transfer.

Read SEC document
September 17, 2025 Filed Sep 19, 2025 22:20 UTC
Benioff MarcDirector · Chair and CEO
Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 2,250 $0.00 Strike: $161.50 $0.00
Disclosure

SEC source: 0001108524-25-000117 · form4.xml · derivative · entry 13

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 72,122

Underlying: Common Stock · 2,250 shares

Expires 2026-03-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F11 · derivative.exercise_date: Option vests over four years at the rate of 25% on March 22, 2020, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
September 17, 2025 Filed Sep 19, 2025 22:20 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 5 $242.84 $1,214.18
Disclosure

SEC source: 0001108524-25-000117 · form4.xml · nonDerivative · entry 5

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,911,571

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 17, 2025 Filed Sep 19, 2025 22:20 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 804 $242.00 $194,565.91
Disclosure

SEC source: 0001108524-25-000117 · form4.xml · nonDerivative · entry 4

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,911,576

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $241.8069 to $242.5710 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 17, 2025 Filed Sep 19, 2025 22:20 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 988 $241.23 $238,334.75
Disclosure

SEC source: 0001108524-25-000117 · form4.xml · nonDerivative · entry 3

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,912,380

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $240.7992 to $241.7705 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 17, 2025 Filed Sep 19, 2025 22:20 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 453 $240.42 $108,908.13
Disclosure

SEC source: 0001108524-25-000117 · form4.xml · nonDerivative · entry 2

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,913,368

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $239.7914 to $240.7843 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 17, 2025 Filed Sep 19, 2025 22:20 UTC
Benioff MarcDirector · Chair and CEO
Exercise / conversionCommon Stock 2,250 $161.50 $363,375.00
Disclosure

SEC source: 0001108524-25-000117 · form4.xml · nonDerivative · entry 1

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,913,821

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 16, 2025 Filed Sep 17, 2025 20:34 UTC
Benioff MarcDirector · Chair and CEO
Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 2,250 $0.00 Strike: $161.50 $0.00
Disclosure

SEC source: 0001108524-25-000113 · form4.xml · derivative · entry 9

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 74,372

Underlying: Common Stock · 2,250 shares

Expires 2026-03-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F9 · derivative.exercise_date: Option vests over four years at the rate of 25% on March 22, 2020, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document
September 16, 2025 Filed Sep 17, 2025 20:34 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 125 $242.00 $30,250.43
Disclosure

SEC source: 0001108524-25-000113 · form4.xml · nonDerivative · entry 6

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,911,571

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F7 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $241.7762 to $242.5200 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 16, 2025 Filed Sep 17, 2025 20:34 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 112 $241.36 $27,032.16
Disclosure

SEC source: 0001108524-25-000113 · form4.xml · nonDerivative · entry 5

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,911,696

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F6 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $240.6993 to $241.6890 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 16, 2025 Filed Sep 17, 2025 20:34 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 766 $239.99 $183,829.12
Disclosure

SEC source: 0001108524-25-000113 · form4.xml · nonDerivative · entry 4

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,911,808

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F5 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $239.6886 to $240.6719 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 16, 2025 Filed Sep 17, 2025 20:34 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 1,076 $239.30 $257,491.10
Disclosure

SEC source: 0001108524-25-000113 · form4.xml · nonDerivative · entry 3

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,912,574

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F4 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $238.6653 to $239.6626 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 16, 2025 Filed Sep 17, 2025 20:34 UTC
Benioff MarcDirector · Chair and CEO
SaleCommon Stock 171 $237.90 $40,681.07
Disclosure

SEC source: 0001108524-25-000113 · form4.xml · nonDerivative · entry 2

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,913,650

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F3 · price: Weighted average price. These shares were sold in multiple transactions at prices ranging from $237.4932 to $238.4030 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 16, 2025 Filed Sep 17, 2025 20:34 UTC
Benioff MarcDirector · Chair and CEO
Exercise / conversionCommon Stock 2,250 $161.50 $363,375.00
Disclosure

SEC source: 0001108524-25-000113 · form4.xml · nonDerivative · entry 1

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 11,913,821

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F2 · ownership.direct: Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

Read SEC document
September 15, 2025 Filed Sep 16, 2025 20:44 UTC
Benioff MarcDirector · Chair and CEO
Exercise / conversionNon-qualified Stock Option (Right to Buy) · Derivative 2,250 $0.00 Strike: $161.50 $0.00
Disclosure

SEC source: 0001108524-25-000111 · form4.xml · derivative · entry 8

Benioff Marc · CIK 0001294693 · Director · Chair and CEO

10b5-1 filing: Plan reported

Ownership: Direct

Disclosed balance after: 76,622

Underlying: Common Stock · 2,250 shares

Expires 2026-03-22

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · kind: As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

F7 · derivative.exercise_date: Option vests over four years at the rate of 25% on March 22, 2020, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

Read SEC document

Value uses the disclosed total when available, otherwise shares × reported transaction price. It is not an estimate of exercise cash cost or investment performance.