BKNG

SEC source: 0001179110-09-015460 · edgar.xml · nonDerivative · entry 1

GUYETTE JAMES M · CIK 0001184762 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,048

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

SEC source: 0001179110-09-015461 · edgar.xml · derivative · entry 10

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 20,833 shares

Expires 2011-12-07

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F9 · derivative.exercise_date: One-third of the stock options vested on December 7, 2002, and the remaining stock options vested pro rata monthly thereafter through December 7, 2004.

SEC source: 0001179110-09-015461 · edgar.xml · nonDerivative · entry 5

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 171,095

F1 · security: The shares were sold pursuant to a sales plan, dated August 24, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F5 · security: Represents the weighted average sales price. The range of prices for the reported transactions was $201.40-$202.34. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-015461 · edgar.xml · nonDerivative · entry 4

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 174,295

F1 · security: The shares were sold pursuant to a sales plan, dated August 24, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F4 · security: Represents the weighted average sales price. The range of prices for the reported transactions was $200.40-$201.32. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-015461 · edgar.xml · nonDerivative · entry 3

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 180,113

F1 · security: The shares were sold pursuant to a sales plan, dated August 24, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F3 · security: Represents the weighted average sales price. The range of prices for the reported transactions was $199.40-$200.37. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-015461 · edgar.xml · nonDerivative · entry 2

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 186,028

F1 · security: The shares were sold pursuant to a sales plan, dated August 24, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F2 · security: Represents the weighted average sales price. The range of prices for the reported transactions was $198.39-$199.38. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-015461 · edgar.xml · nonDerivative · entry 1

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 191,928

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

SEC source: 0001179110-09-014676 · edgar.xml · nonDerivative · entry 3

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 94,127

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

SEC source: 0001179110-09-014676 · edgar.xml · nonDerivative · entry 2

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 94,294

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $174.9100-$175.7232. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-014676 · edgar.xml · nonDerivative · entry 1

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 95,127

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

F2 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $173.6701-$174.6601. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-014675 · edgar.xml · nonDerivative · entry 1

Finnegan Daniel J · CIK 0001340987 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 5,066

F1 · security: On October 19,2009, 1,000 shares of priceline.com Incorporated common stock granted to Mr. Finnegan on October 19, 2005, vested and 330 shares of priceline.com common stock were withheld to satisfy certain tax withholding obligations.

SEC source: 0001179110-09-013513 · edgar.xml · nonDerivative · entry 4

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 96,127

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $163.8281 - $164.3617. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-013513 · edgar.xml · nonDerivative · entry 3

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 97,463

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

SEC source: 0001179110-09-013513 · edgar.xml · nonDerivative · entry 2

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 97,629

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

F2 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $161.5470 - $162.3401. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-013513 · edgar.xml · nonDerivative · entry 1

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 97,961

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

SEC source: 0001179110-09-012731 · edgar.xml · derivative · entry 7

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 15,333

Underlying: Common Stock · 14,000 shares

Expires 2014-02-06

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F5 · derivative.exercise_date: One-third of the stock options vested on the first anniversary of the date of grant, and the remaining stock options vested pro rata through February 6, 2007.

SEC source: 0001179110-09-012731 · edgar.xml · nonDerivative · entry 3

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 98,127

F1 · security: The shares were sold pursuant to a sales plan, dated March 4, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $154.48-$154.71. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-012731 · edgar.xml · nonDerivative · entry 2

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 99,079

F1 · security: The shares were sold pursuant to a sales plan, dated March 4, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F2 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $153.48-$154.47. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-012731 · edgar.xml · nonDerivative · entry 1

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 112,127

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

SEC source: 0001179110-09-013514 · edgar.xml · nonDerivative · entry 1

PERETSMAN NANCY B · CIK 0001168691 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnote

Disclosed balance after: 90,621

F1 · ownership.nature: On August 25,2009, The Scully Peretsman Foundation made a charitable gift of 3,000 shares of priceline.com Incorporated common stock, par value $0.008 per share. Represents (a) 1,301 shares held in custodial accounts for the benefit of certain members of Ms. Peretsman's family; and (b) 89,320 shares held by The Scully Peretsman Foundation, for which Ms. Peretsman disclaims beneficial ownership of the shares in (a) and (b).

SEC source: 0001104659-09-051358 · a4.xml · nonDerivative · entry 5

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 98,127

F6 · price: On August 21, 2009, Mr. Mylod made a charitable gift of 2,000 shares of priceline.com Incorporated common stock, par value $0.008 per share.

SEC source: 0001104659-09-051358 · a4.xml · nonDerivative · entry 4

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 100,127

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule l0b5-l(c) (1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

F5 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $151.9444-$152.1844. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001104659-09-051358 · a4.xml · nonDerivative · entry 3

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 100,927

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule l0b5-l(c) (1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

F4 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $150.8877-$151.6132. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001104659-09-051358 · a4.xml · nonDerivative · entry 2

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 101,377

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule l0b5-l(c) (1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $149.8454-$150.4899. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001104659-09-051358 · a4.xml · nonDerivative · entry 1

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 101,827

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule l0b5-l(c) (1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

F2 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $148.6500-$149.5500. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-012111 · edgar.xml · derivative · entry 11

SODER CHRIS · CIK 0001214604 · Pres., North American Travel

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 20,833 shares

Expires 2011-12-01

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F6 · derivative.exercise_date: One-third of the stock options vested on the first anniversary of the date of grant, and the remaining stock options vested pro rata monthly therefter through December 1, 2004.

SEC source: 0001179110-09-012111 · edgar.xml · derivative · entry 10

SODER CHRIS · CIK 0001214604 · Pres., North American Travel

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 1,500 shares

Expires 2014-02-06

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F5 · derivative.exercise_date: One-third of the stock options vested on the first anniversary of the date of grant, and the remaining stock options vested pro rata monthly thereafter through February 6, 2007.

SEC source: 0001179110-09-012111 · edgar.xml · nonDerivative · entry 5

SODER CHRIS · CIK 0001214604 · Pres., North American Travel

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 15,439

SEC source: 0001179110-09-012111 · edgar.xml · nonDerivative · entry 4

SODER CHRIS · CIK 0001214604 · Pres., North American Travel

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 15,539

F1 · security: The shares were sold pursuant to a sales plan, dated December 5, 2008, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $152.29-$153.21. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-012111 · edgar.xml · nonDerivative · entry 3

SODER CHRIS · CIK 0001214604 · Pres., North American Travel

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 21,870

F1 · security: The shares were sold pursuant to a sales plan, dated December 5, 2008, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F2 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $151.29-$152.28. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-012111 · edgar.xml · nonDerivative · entry 2

SODER CHRIS · CIK 0001214604 · Pres., North American Travel

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 37,772

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

SEC source: 0001179110-09-012111 · edgar.xml · nonDerivative · entry 1

SODER CHRIS · CIK 0001214604 · Pres., North American Travel

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 16,939

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

SEC source: 0001179110-09-012113 · edgar.xml · derivative · entry 7

RYDIN CRAIG W · CIK 0001262688 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 8,000 shares

Expires 2015-01-25

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F6 · derivative.exercise_date: One-third of the stock options vested on the first anniversary of the date of grant, and the remaining stock options vested pro rata monthly thereafter through January 25, 2008.

SEC source: 0001179110-09-012113 · edgar.xml · nonDerivative · entry 4

RYDIN CRAIG W · CIK 0001262688 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,715

F1 · security: Includes, among other things, 215 shares of priceline.com Incorporated common stock, the receipt of which have been deferred by Mr. Rydin.

F2 · security: The shares were sold pursuant to a sales plan, dated May 14, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F5 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $153.44-$153.49. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-012113 · edgar.xml · nonDerivative · entry 3

RYDIN CRAIG W · CIK 0001262688 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 5,013

F1 · security: Includes, among other things, 215 shares of priceline.com Incorporated common stock, the receipt of which have been deferred by Mr. Rydin.

F2 · security: The shares were sold pursuant to a sales plan, dated May 14, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F4 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $152.43-$153.19. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-012113 · edgar.xml · nonDerivative · entry 2

RYDIN CRAIG W · CIK 0001262688 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,615

F1 · security: Includes, among other things, 215 shares of priceline.com Incorporated common stock, the receipt of which have been deferred by Mr. Rydin.

F2 · security: The shares were sold pursuant to a sales plan, dated May 14, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $151.42-$152.40. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-012113 · edgar.xml · nonDerivative · entry 1

RYDIN CRAIG W · CIK 0001262688 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 12,715

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · security: Includes, among other things, 215 shares of priceline.com Incorporated common stock, the receipt of which have been deferred by Mr. Rydin.

SEC source: 0001179110-09-011914 · edgar.xml · nonDerivative · entry 1

Finnegan Daniel J · CIK 0001340987 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 4,396

F1 · security: The shares were sold pursuant to a sales plan, dated August 26, 2008, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

SEC source: 0001179110-09-011038 · edgar.xml · nonDerivative · entry 4

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 102,127

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

SEC source: 0001179110-09-011038 · edgar.xml · nonDerivative · entry 3

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 102,293

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

F4 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $118.9700-$119.3977. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-011038 · edgar.xml · nonDerivative · entry 2

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 102,962

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $117.8221-$118.3777. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-011038 · edgar.xml · nonDerivative · entry 1

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 103,627

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

F2 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $116.5100-$117.4199. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-009988 · edgar.xml · nonDerivative · entry 5

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 104,127

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

SEC source: 0001179110-09-009988 · edgar.xml · nonDerivative · entry 4

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 104,294

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

F5 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $108.9265-$109.2776. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-009988 · edgar.xml · nonDerivative · entry 3

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 104,627

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

F4 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $107.6487-$107.7500. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-009988 · edgar.xml · nonDerivative · entry 2

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 104,959

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $106.6288-$107.0221. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-009988 · edgar.xml · nonDerivative · entry 1

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 105,293

F1 · security: The shares were sold pursuant to a sales plan, dated September 10, 2007, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on September 12, 2007.

F2 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $105.5744-$106.2477. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-009087 · edgar.xml · derivative · entry 7

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 29,333

Underlying: Common Stock · 14,000 shares

Expires 2014-02-06

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F5 · derivative.exercise_date: One-third of the stock options vested on the first anniversary of the date of grant, and the remaining stock options vested pro rata through February 6, 2007.

SEC source: 0001179110-09-009087 · edgar.xml · nonDerivative · entry 3

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 106,127

F1 · security: The shares were sold pursuant to a sales plan, dated March 4, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $112.00-$112.32. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-09-009087 · edgar.xml · nonDerivative · entry 2

MYLOD ROBERT J JR · CIK 0001214607 · Vice Chairman

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 107,827

F1 · security: The shares were sold pursuant to a sales plan, dated March 4, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F2 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $111.00-$111.97. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.