BKNG

SEC source: 0001179110-12-011509 · edgar.xml · nonDerivative · entry 3

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,102

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F4 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $636.83 - $637.30. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-011509 · edgar.xml · nonDerivative · entry 2

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,302

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $635.67 - $636.22. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-011509 · edgar.xml · nonDerivative · entry 1

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,502

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F2 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $634.51 - $635.00. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-010422 · edgar.xml · nonDerivative · entry 1

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 205,080

F1 · security: The shares were sold pursuant to a sales plan dated November 22, 2010 (the "2010 Plan") which complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the 2010 Plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on November 24, 2010. The existence of the 2010 Plan, the total shares subject to the 2010 Plan and the date of adoption of the 2010 Plan were disclosed in priceline.com's proxy statement filed with the Securities and Exchange Commission on April 29, 2011 (page 33) and April 24, 2012 (page 29).

SEC source: 0001179110-12-010226 · edgar.xml · nonDerivative · entry 6

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,702

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

SEC source: 0001179110-12-010226 · edgar.xml · nonDerivative · entry 5

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 7,902

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

SEC source: 0001179110-12-010226 · edgar.xml · nonDerivative · entry 4

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,002

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $640.96 - $641.73. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-010226 · edgar.xml · nonDerivative · entry 3

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,302

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F2 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $639.66 - $640.54. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-010226 · edgar.xml · nonDerivative · entry 2

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,502

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

SEC source: 0001179110-12-010226 · edgar.xml · nonDerivative · entry 1

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,602

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

SEC source: 0001179110-12-010421 · edgar.xml · nonDerivative · entry 1

PERETSMAN NANCY B · CIK 0001168691 · Director

10b5-1 filing: Not disclosed

Ownership: Indirect · See Footnote

Disclosed balance after: 37,390

F1 · security: On June 7, 2012, Ms. Peretsman made a charitable gift of 2,000 shares of priceline.com Incorporated common stock, par value $0.008 per share.

F2 · ownership.nature: Shares held by The Scully Peretsman Foundation, for which Ms. Peretsman serves as a trustee. Ms. Peretsman disclaims beneficial ownership of these shares.

SEC source: 0001179110-12-008506 · edgar.xml · nonDerivative · entry 4

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 207,080

F1 · security: The shares were sold pursuant to a sales plan dated November 22, 2010 (the "2010 Plan") which complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the 2010 Plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on November 24, 2010. The existence of the 2010 Plan, the total shares subject to the 2010 Plan and the date of adoption of the 2010 Plan were disclosed in priceline.com's proxy statement filed with the Securities and Exchange Commission on April 29, 2011 (page 33) and April 24, 2012 (page 29).

F5 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $668.43 - $669.24. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-008506 · edgar.xml · nonDerivative · entry 3

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 207,413

F1 · security: The shares were sold pursuant to a sales plan dated November 22, 2010 (the "2010 Plan") which complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the 2010 Plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on November 24, 2010. The existence of the 2010 Plan, the total shares subject to the 2010 Plan and the date of adoption of the 2010 Plan were disclosed in priceline.com's proxy statement filed with the Securities and Exchange Commission on April 29, 2011 (page 33) and April 24, 2012 (page 29).

F4 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $667.25 - $668.00. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-008506 · edgar.xml · nonDerivative · entry 2

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 207,780

F1 · security: The shares were sold pursuant to a sales plan dated November 22, 2010 (the "2010 Plan") which complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the 2010 Plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on November 24, 2010. The existence of the 2010 Plan, the total shares subject to the 2010 Plan and the date of adoption of the 2010 Plan were disclosed in priceline.com's proxy statement filed with the Securities and Exchange Commission on April 29, 2011 (page 33) and April 24, 2012 (page 29).

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $665.74 - $666.615. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-008506 · edgar.xml · nonDerivative · entry 1

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 208,280

F1 · security: The shares were sold pursuant to a sales plan dated November 22, 2010 (the "2010 Plan") which complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the 2010 Plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on November 24, 2010. The existence of the 2010 Plan, the total shares subject to the 2010 Plan and the date of adoption of the 2010 Plan were disclosed in priceline.com's proxy statement filed with the Securities and Exchange Commission on April 29, 2011 (page 33) and April 24, 2012 (page 29).

F2 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $664.46 - $665.45. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-008504 · edgar.xml · nonDerivative · entry 4

PERETSMAN NANCY B · CIK 0001168691 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,788

F1 · security: The shares were sold pursuant to a sales plan, dated March 7, 2012, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F2 · security: Includes, among other things, 863 shares of priceline.com common stock, the receipt of which have been deferred by Ms. Peretsman, and 521 shares held by a limited liability company, of which Ms. Peretsman is a Manager.

SEC source: 0001179110-12-008504 · edgar.xml · nonDerivative · entry 3

PERETSMAN NANCY B · CIK 0001168691 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 2,964

F1 · security: The shares were sold pursuant to a sales plan, dated March 7, 2012, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F2 · security: Includes, among other things, 863 shares of priceline.com common stock, the receipt of which have been deferred by Ms. Peretsman, and 521 shares held by a limited liability company, of which Ms. Peretsman is a Manager.

F5 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $672.00 - $672.35. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-008504 · edgar.xml · nonDerivative · entry 2

PERETSMAN NANCY B · CIK 0001168691 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 5,088

F1 · security: The shares were sold pursuant to a sales plan, dated March 7, 2012, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F2 · security: Includes, among other things, 863 shares of priceline.com common stock, the receipt of which have been deferred by Ms. Peretsman, and 521 shares held by a limited liability company, of which Ms. Peretsman is a Manager.

F4 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $671.00 - $671.66. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-008504 · edgar.xml · nonDerivative · entry 1

PERETSMAN NANCY B · CIK 0001168691 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,288

F1 · security: The shares were sold pursuant to a sales plan, dated March 7, 2012, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F2 · security: Includes, among other things, 863 shares of priceline.com common stock, the receipt of which have been deferred by Ms. Peretsman, and 521 shares held by a limited liability company, of which Ms. Peretsman is a Manager.

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $669.415 - $670.00. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-008505 · edgar.xml · nonDerivative · entry 5

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,702

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F4 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $671.16 - $671.80. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-008505 · edgar.xml · nonDerivative · entry 4

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,002

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $669.73 - $670.14. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-008505 · edgar.xml · nonDerivative · entry 3

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,122

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F2 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $668.47 - $669.43. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-008505 · edgar.xml · nonDerivative · entry 2

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,522

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

SEC source: 0001179110-12-008505 · edgar.xml · nonDerivative · entry 1

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,622

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

SEC source: 0001179110-13-002733 · edgar.xml · nonDerivative · entry 3

EPSTEIN JEFFREY E · CIK 0001228718 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 8,008

F3 · security: On May 14, 2012, Mr. Epstein made a charitable gift of 13 shares of priceline.com Incorporated common stock, par value $0.008 per share.

F5 · security: Includes, among other things, 2,459 shares of priceline.com common stock, the receipt of which have been deferred by Mr. Epstein.

SEC source: 0001179110-12-008266 · edgar.xml · derivative · entry 11

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 16,668 shares

Expires 2013-05-07

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F9 · derivative.exercise_date: One-third of the stock options vested on May 7, 2004, and the remaining stock options vested pro rata monthly thereafter through May 7, 2006.

SEC source: 0001179110-12-008266 · edgar.xml · nonDerivative · entry 6

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 209,080

F1 · security: The shares were sold pursuant to a sales plan, dated August 24, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the sales plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on August 27, 2009. The existence of the plan, the total shares subject to the plan and the date of adoption of the plan were disclosed in priceline.com's proxy statements filed with the Securities and Exchange Commission on April 30, 2010 (page 27), April 29, 2011 (page 33) and April 24, 2012 (page 29).

F6 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $674.31 - $674.43. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-008266 · edgar.xml · nonDerivative · entry 5

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 209,880

F1 · security: The shares were sold pursuant to a sales plan, dated August 24, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the sales plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on August 27, 2009. The existence of the plan, the total shares subject to the plan and the date of adoption of the plan were disclosed in priceline.com's proxy statements filed with the Securities and Exchange Commission on April 30, 2010 (page 27), April 29, 2011 (page 33) and April 24, 2012 (page 29).

F5 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $673.23 - $674.04. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-008266 · edgar.xml · nonDerivative · entry 4

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 219,180

F1 · security: The shares were sold pursuant to a sales plan, dated August 24, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the sales plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on August 27, 2009. The existence of the plan, the total shares subject to the plan and the date of adoption of the plan were disclosed in priceline.com's proxy statements filed with the Securities and Exchange Commission on April 30, 2010 (page 27), April 29, 2011 (page 33) and April 24, 2012 (page 29).

F4 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $672.23 - $673.22. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-008266 · edgar.xml · nonDerivative · entry 3

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 222,697

F1 · security: The shares were sold pursuant to a sales plan, dated August 24, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the sales plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on August 27, 2009. The existence of the plan, the total shares subject to the plan and the date of adoption of the plan were disclosed in priceline.com's proxy statements filed with the Securities and Exchange Commission on April 30, 2010 (page 27), April 29, 2011 (page 33) and April 24, 2012 (page 29).

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $671.15 - $672.04. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-008266 · edgar.xml · nonDerivative · entry 2

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 224,548

F1 · security: The shares were sold pursuant to a sales plan, dated August 24, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the sales plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on August 27, 2009. The existence of the plan, the total shares subject to the plan and the date of adoption of the plan were disclosed in priceline.com's proxy statements filed with the Securities and Exchange Commission on April 30, 2010 (page 27), April 29, 2011 (page 33) and April 24, 2012 (page 29).

F2 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $670.02 - $671.00. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-008266 · edgar.xml · nonDerivative · entry 1

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 225,748

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F1 · security: The shares were sold pursuant to a sales plan, dated August 24, 2009, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the sales plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on August 27, 2009. The existence of the plan, the total shares subject to the plan and the date of adoption of the plan were disclosed in priceline.com's proxy statements filed with the Securities and Exchange Commission on April 30, 2010 (page 27), April 29, 2011 (page 33) and April 24, 2012 (page 29).

SEC source: 0001179110-12-006912 · edgar.xml · nonDerivative · entry 6

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 209,080

F1 · security: The shares were sold pursuant to a sales plan dated November 22, 2010 (the "2010 Plan") which complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the 2010 Plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on November 24, 2010. The existence of the 2010 Plan, the total shares subject to the 2010 Plan and the date of adoption of the 2010 Plan were disclosed in priceline.com's proxy statement filed with the Securities and Exchange Commission on April 29, 2011 (page 33).

F6 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $737.15 - $737.425. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-006912 · edgar.xml · nonDerivative · entry 5

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 209,380

F1 · security: The shares were sold pursuant to a sales plan dated November 22, 2010 (the "2010 Plan") which complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the 2010 Plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on November 24, 2010. The existence of the 2010 Plan, the total shares subject to the 2010 Plan and the date of adoption of the 2010 Plan were disclosed in priceline.com's proxy statement filed with the Securities and Exchange Commission on April 29, 2011 (page 33).

F5 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $736.10 - $737.00. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-006912 · edgar.xml · nonDerivative · entry 4

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 210,080

F1 · security: The shares were sold pursuant to a sales plan dated November 22, 2010 (the "2010 Plan") which complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the 2010 Plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on November 24, 2010. The existence of the 2010 Plan, the total shares subject to the 2010 Plan and the date of adoption of the 2010 Plan were disclosed in priceline.com's proxy statement filed with the Securities and Exchange Commission on April 29, 2011 (page 33).

F4 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $734.92 - $735.00. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-006912 · edgar.xml · nonDerivative · entry 3

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 210,294

F1 · security: The shares were sold pursuant to a sales plan dated November 22, 2010 (the "2010 Plan") which complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the 2010 Plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on November 24, 2010. The existence of the 2010 Plan, the total shares subject to the 2010 Plan and the date of adoption of the 2010 Plan were disclosed in priceline.com's proxy statement filed with the Securities and Exchange Commission on April 29, 2011 (page 33).

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $733.07 - $733.56. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-006912 · edgar.xml · nonDerivative · entry 2

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 210,494

F1 · security: The shares were sold pursuant to a sales plan dated November 22, 2010 (the "2010 Plan") which complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the 2010 Plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on November 24, 2010. The existence of the 2010 Plan, the total shares subject to the 2010 Plan and the date of adoption of the 2010 Plan were disclosed in priceline.com's proxy statement filed with the Securities and Exchange Commission on April 29, 2011 (page 33).

F2 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $732.02 - $732.89. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-006912 · edgar.xml · nonDerivative · entry 1

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 210,980

F1 · security: The shares were sold pursuant to a sales plan dated November 22, 2010 (the "2010 Plan") which complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the 2010 Plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on November 24, 2010. The existence of the 2010 Plan, the total shares subject to the 2010 Plan and the date of adoption of the 2010 Plan were disclosed in priceline.com's proxy statement filed with the Securities and Exchange Commission on April 29, 2011 (page 33).

SEC source: 0001179110-12-006781 · edgar.xml · nonDerivative · entry 8

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,702

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

SEC source: 0001179110-12-006781 · edgar.xml · nonDerivative · entry 7

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,802

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

SEC source: 0001179110-12-006781 · edgar.xml · nonDerivative · entry 6

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 9,810

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F4 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $741.02 - $741.79. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-006781 · edgar.xml · nonDerivative · entry 5

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 10,010

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

SEC source: 0001179110-12-006781 · edgar.xml · nonDerivative · entry 4

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 10,107

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $737.70 - $738.29. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-006781 · edgar.xml · nonDerivative · entry 3

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 10,307

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

F2 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $736.34 - $736.78. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-006781 · edgar.xml · nonDerivative · entry 2

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 10,502

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

SEC source: 0001179110-12-006781 · edgar.xml · nonDerivative · entry 1

Fogel Glenn D · CIK 0001516908 · Hd Worldwide Strat & Planning

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 10,602

F1 · security: The shares were sold pursuant to a sales plan, dated November 23, 2011, that complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended.

SEC source: 0001179110-12-005315 · edgar.xml · nonDerivative · entry 5

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 211,080

F1 · security: The shares were sold pursuant to a sales plan dated November 22, 2010 (the "2010 Plan") which complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the 2010 Plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on November 24, 2010. The existence of the 2010 Plan, the total shares subject to the 2010 Plan and the date of adoption of the 2010 Plan were disclosed in priceline.com's proxy statement filed with the Securities and Exchange Commission on April 29, 2011 (page 33).

F6 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $652.90 - $653.43. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-005315 · edgar.xml · nonDerivative · entry 4

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 211,380

F1 · security: The shares were sold pursuant to a sales plan dated November 22, 2010 (the "2010 Plan") which complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the 2010 Plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on November 24, 2010. The existence of the 2010 Plan, the total shares subject to the 2010 Plan and the date of adoption of the 2010 Plan were disclosed in priceline.com's proxy statement filed with the Securities and Exchange Commission on April 29, 2011 (page 33).

F5 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $651.80 - $652.00. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-005315 · edgar.xml · nonDerivative · entry 3

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 211,680

F1 · security: The shares were sold pursuant to a sales plan dated November 22, 2010 (the "2010 Plan") which complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the 2010 Plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on November 24, 2010. The existence of the 2010 Plan, the total shares subject to the 2010 Plan and the date of adoption of the 2010 Plan were disclosed in priceline.com's proxy statement filed with the Securities and Exchange Commission on April 29, 2011 (page 33).

F4 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $649.58 - $649.99. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.

SEC source: 0001179110-12-005315 · edgar.xml · nonDerivative · entry 2

BOYD JEFFERY H · CIK 0001214606 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 212,180

F1 · security: The shares were sold pursuant to a sales plan dated November 22, 2010 (the "2010 Plan") which complies with the requirements of Rule 10b5-1(c)(1) under the Securities and Exchange Act of 1934, as amended. The terms of the 2010 Plan were summarized in a Form 8-K filed with the Securities and Exchange Commission on November 24, 2010. The existence of the 2010 Plan, the total shares subject to the 2010 Plan and the date of adoption of the 2010 Plan were disclosed in priceline.com's proxy statement filed with the Securities and Exchange Commission on April 29, 2011 (page 33).

F3 · security: Represents the weighted average sales price. The range of prices received for the reported transactions was $648.28 - $649.21. Upon request by the Commission staff, priceline.com will provide full information regarding the number of shares sold at each separate price.