BBW

SEC source: 0001062993-22-014132 · form4.xml · nonDerivative · entry 1

John Sharon Price · CIK 0001578217 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 518,432

F1 · shares: The transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · price: The reporting price is the weighted average sale price per share for 385 transactions in which the sale prices range from $19.68 to $20.09 per share. The Reporting Person undertakes to provide full information regarding the number of shares sold at each separate sale price upon request of the Securities and Exchange Commission staff, the issuer or any security holder of the issuer

F3 · ownership.direct: After giving effect to the transactions reported in this Form 4, Ms. John directly owns 422,329 shares of common stock and 96,103 shares of restricted stock of Build-A-Bear Workshop, Inc. In addition, Ms. John holds vested options to purchase 171,909 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001062993-22-011406 · form4.xml · nonDerivative · entry 1

Clark Maxine · CIK 0001306314 · Director

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 15,013

F1 · kind: The transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $18.31 to $18.83 inclusive. The Reporting Person undertakes to provide to Build-A-Bear Workshop, Inc., any security holder of Build-A-Bear Workshop, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range.

F3 · balance_after: After giving effect to the transactions reported in this Form 4, Ms. Clark directly beneficially owns 10,389 shares of common stock and 4,624 shares of restricted stock, with 93,631 shares indirectly through Smart Stuff, Inc. of Build-A-Bear Workshop, Inc. Ms. Clark is the president and sole stockholder of Smart Stuff, Inc.

SEC source: 0001062993-22-011396 · form4.xml · nonDerivative · entry 1

Hurt J. Christopher · CIK 0001639218 · Chief Ops&Experience Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 128,577

F1 · shares: Shares surrendered in payment of tax withholding due upon vesting of restricted stock.

F2 · ownership.direct: After giving effect to the transactions reported in this Form 4, Mr. Hurt directly owns 90,136 shares of common stock and 38,441 shares of restricted stock of Build-A-Bear Workshop, Inc. In addition, Mr. Hurt holds vested options to purchase 28,293 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001062993-22-011398 · form4.xml · nonDerivative · entry 1

FENCL ERIC R · CIK 0001438917 · CAO, Gen. Counsel & Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 220,363

F1 · shares: Shares surrendered in payment of tax withholding due upon vesting of restricted stock.

F2 · ownership.direct: After giving effect to the transactions reported in this Form 4, Mr. Fencl directly owns 185,126 shares of common stock and 35,237 shares of restricted stock of Build-A-Bear Workshop, Inc. In addition, Mr. Fencl holds vested options to purchase 17,991 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001062993-22-011394 · form4.xml · nonDerivative · entry 1

Todorovic Vojin · CIK 0001618764 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 185,943

F1 · shares: Shares surrendered in payment of tax withholding due upon vesting of restricted stock.

F2 · balance_after: After giving effect to the transactions reported in this Form 4, Mr. Todorovic directly owns 147,502 shares of common stock and 38,441 shares of restricted stock of Build-A-Bear Workshop, Inc. In addition, Mr. Todorovic holds vested options to purchase 60,497 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001062993-22-011395 · form4.xml · nonDerivative · entry 1

Kretchmar Jennifer · CIK 0001615639 · See Remarks

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 161,029

F1 · shares: Shares surrendered in payment of tax withholding due upon vesting of restricted stock.

F2 · ownership.direct: After giving effect to the transactions reported in this Form 4, Ms. Kretchmar directly owns 122,588 shares of common stock and 38,441 shares of restricted stock of Build-A-Bear Workshop, Inc. In addition, Ms. Kretchmar holds vested options to purchase 5,826 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001062993-22-011393 · form4.xml · nonDerivative · entry 1

John Sharon Price · CIK 0001578217 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 558,432

F1 · shares: Shares surrendered in payment of tax withholding due upon vesting of restricted stock.

F2 · ownership.direct: After giving effect to the transactions reported in this Form 4, Ms. John directly owns 462,329 shares of common stock and 96,103 shares of restricted stock of Build-A-Bear Workshop, Inc. In addition, Ms. John holds vested options to purchase 171,909 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001058854-22-000016 · primary_doc.xml · nonDerivative · entry 1

CANNELL CAPITAL LLC · CIK 0001058854 · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · By partnerships and separately-managed accounts

Disclosed balance after: 1,667,034

F1 · ownership.direct: As of April 14, 2022, Tonga Partners, LP, Tristan Partners, LP, and Tristan Offshore Fund, Ltd., and sundry separately-managed accounts advised by Cannell Capital LLC (collectively the "Cannell Investment Vehicles") owned in the aggregate 1,667,034 shares of the common stock of Build-A-Bear Workshop, Inc.

F2 · ownership.direct: Cannell Capital LLC acts as the general partner of and investment adviser to Tonga Partners, LP, and Tristan Partners, L.P. and as the investment adviser to the Tristan Offshore Fund, Ltd and the sundry separately-managed accounts. J. Carlo Cannell is the sole managing member of Cannell Capital LLC. As such, Mr. Cannell possesses sole power to vote and direct the disposition of all securities of Build-A-Bear Workshop, Inc. held by the Cannell Investment Vehicles. Thus, for the purposes of Reg. Section 240.13d-3, as of April 14, 2022, Mr. Cannell beneficially owns 1,667,034 shares. Mr. Cannell's interest in the securities reported herein is limited to the extent of his pecuniary interest in each of the Cannell Investment Vehicles, if any.

F3 · ownership.direct: From the sale transactions dated April 13, 2022, Cannell Capital LLC realized short-swing profits of $5,219.70 on 4,110 shares of the Company purchased April 6, 2022 at a price of $16.92 per share. Cannell Capital LLC has voluntarily disgorged these profits to the Company.

F1 · ownership.nature: As of April 14, 2022, Tonga Partners, LP, Tristan Partners, LP, and Tristan Offshore Fund, Ltd., and sundry separately-managed accounts advised by Cannell Capital LLC (collectively the "Cannell Investment Vehicles") owned in the aggregate 1,667,034 shares of the common stock of Build-A-Bear Workshop, Inc.

F2 · ownership.nature: Cannell Capital LLC acts as the general partner of and investment adviser to Tonga Partners, LP, and Tristan Partners, L.P. and as the investment adviser to the Tristan Offshore Fund, Ltd and the sundry separately-managed accounts. J. Carlo Cannell is the sole managing member of Cannell Capital LLC. As such, Mr. Cannell possesses sole power to vote and direct the disposition of all securities of Build-A-Bear Workshop, Inc. held by the Cannell Investment Vehicles. Thus, for the purposes of Reg. Section 240.13d-3, as of April 14, 2022, Mr. Cannell beneficially owns 1,667,034 shares. Mr. Cannell's interest in the securities reported herein is limited to the extent of his pecuniary interest in each of the Cannell Investment Vehicles, if any.

F3 · ownership.nature: From the sale transactions dated April 13, 2022, Cannell Capital LLC realized short-swing profits of $5,219.70 on 4,110 shares of the Company purchased April 6, 2022 at a price of $16.92 per share. Cannell Capital LLC has voluntarily disgorged these profits to the Company.

SEC source: 0001058854-22-000017 · primary_doc.xml · nonDerivative · entry 1

CANNELL CAPITAL LLC · CIK 0001058854 · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · By partnerships and separately-managed accounts

Disclosed balance after: 1,667,034

F1 · ownership.direct: As of April 14, 2022, Tonga Partners, LP, Tristan Partners, LP, and Tristan Offshore Fund, Ltd., and sundry separately-managed accounts advised by Cannell Capital LLC (collectively the "Cannell Investment Vehicles") owned in the aggregate 1,667,034 shares of the common stock of Build-A-Bear Workshop, Inc.

F2 · ownership.direct: Cannell Capital LLC acts as the general partner of and investment adviser to Tonga Partners, LP, and Tristan Partners, L.P. and as the investment adviser to the Tristan Offshore Fund, Ltd and the sundry separately-managed accounts. J. Carlo Cannell is the sole managing member of Cannell Capital LLC. As such, Mr. Cannell possesses sole power to vote and direct the disposition of all securities of Build-A-Bear Workshop, Inc. held by the Cannell Investment Vehicles. Thus, for the purposes of Reg. Section 240.13d-3, as of April 14, 2022, Mr. Cannell beneficially owns 1,667,034 shares. Mr. Cannell's interest in the securities reported herein is limited to the extent of his pecuniary interest in each of the Cannell Investment Vehicles, if any.

F3 · ownership.direct: From the sale transactions dated April 13, 2022, Cannell Capital LLC realized short-swing profits of $8,351.90 on 4,110 shares of the Company purchased between March 11, 2022 and April 6, 2022 at an average price of $16.16 per share. Cannell Capital LLC has voluntarily disgorged these profits to the Company.

F1 · ownership.nature: As of April 14, 2022, Tonga Partners, LP, Tristan Partners, LP, and Tristan Offshore Fund, Ltd., and sundry separately-managed accounts advised by Cannell Capital LLC (collectively the "Cannell Investment Vehicles") owned in the aggregate 1,667,034 shares of the common stock of Build-A-Bear Workshop, Inc.

F2 · ownership.nature: Cannell Capital LLC acts as the general partner of and investment adviser to Tonga Partners, LP, and Tristan Partners, L.P. and as the investment adviser to the Tristan Offshore Fund, Ltd and the sundry separately-managed accounts. J. Carlo Cannell is the sole managing member of Cannell Capital LLC. As such, Mr. Cannell possesses sole power to vote and direct the disposition of all securities of Build-A-Bear Workshop, Inc. held by the Cannell Investment Vehicles. Thus, for the purposes of Reg. Section 240.13d-3, as of April 14, 2022, Mr. Cannell beneficially owns 1,667,034 shares. Mr. Cannell's interest in the securities reported herein is limited to the extent of his pecuniary interest in each of the Cannell Investment Vehicles, if any.

F3 · ownership.nature: From the sale transactions dated April 13, 2022, Cannell Capital LLC realized short-swing profits of $8,351.90 on 4,110 shares of the Company purchased between March 11, 2022 and April 6, 2022 at an average price of $16.16 per share. Cannell Capital LLC has voluntarily disgorged these profits to the Company.

SEC source: 0001058854-22-000018 · primary_doc.xml · nonDerivative · entry 1

CANNELL CAPITAL LLC · CIK 0001058854 · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · By partnerships and separately-managed accounts

Disclosed balance after: 1,667,034

F1 · ownership.direct: As of April 14, 2022, Tonga Partners, LP, Tristan Partners, LP, and Tristan Offshore Fund, Ltd., and sundry separately-managed accounts advised by Cannell Capital LLC (collectively the "Cannell Investment Vehicles") owned in the aggregate 1,667,034 shares of the common stock of Build-A-Bear Workshop, Inc.

F2 · ownership.direct: Cannell Capital LLC acts as the general partner of and investment adviser to Tonga Partners, LP, and Tristan Partners, L.P. and as the investment adviser to the Tristan Offshore Fund, Ltd and the sundry separately-managed accounts. J. Carlo Cannell is the sole managing member of Cannell Capital LLC. As such, Mr. Cannell possesses sole power to vote and direct the disposition of all securities of Build-A-Bear Workshop, Inc. held by the Cannell Investment Vehicles. Thus, for the purposes of Reg. Section 240.13d-3, as of April 14, 2022, Mr. Cannell beneficially owns 1,667,034 shares. Mr. Cannell's interest in the securities reported herein is limited to the extent of his pecuniary interest in each of the Cannell Investment Vehicles, if any.

F3 · ownership.direct: From the sale transactions dated April 13, 2022, Cannell Capital LLC realized short-swing profits of $9,187.32 net of brokerage commissions on 4,110 shares of the Company purchased between March 11, 2022 and April 6, 2022 at an average price of $15.95 per share. Cannell Capital LLC has voluntarily disgorged these profits to the Company.

F1 · ownership.nature: As of April 14, 2022, Tonga Partners, LP, Tristan Partners, LP, and Tristan Offshore Fund, Ltd., and sundry separately-managed accounts advised by Cannell Capital LLC (collectively the "Cannell Investment Vehicles") owned in the aggregate 1,667,034 shares of the common stock of Build-A-Bear Workshop, Inc.

F2 · ownership.nature: Cannell Capital LLC acts as the general partner of and investment adviser to Tonga Partners, LP, and Tristan Partners, L.P. and as the investment adviser to the Tristan Offshore Fund, Ltd and the sundry separately-managed accounts. J. Carlo Cannell is the sole managing member of Cannell Capital LLC. As such, Mr. Cannell possesses sole power to vote and direct the disposition of all securities of Build-A-Bear Workshop, Inc. held by the Cannell Investment Vehicles. Thus, for the purposes of Reg. Section 240.13d-3, as of April 14, 2022, Mr. Cannell beneficially owns 1,667,034 shares. Mr. Cannell's interest in the securities reported herein is limited to the extent of his pecuniary interest in each of the Cannell Investment Vehicles, if any.

F3 · ownership.nature: From the sale transactions dated April 13, 2022, Cannell Capital LLC realized short-swing profits of $9,187.32 net of brokerage commissions on 4,110 shares of the Company purchased between March 11, 2022 and April 6, 2022 at an average price of $15.95 per share. Cannell Capital LLC has voluntarily disgorged these profits to the Company.

SEC source: 0001062993-22-010278 · form4.xml · nonDerivative · entry 1

FENCL ERIC R · CIK 0001438917 · CAO, Gen. Counsel & Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 228,912

F1 · shares: Grant to reporting person of 7,626 shares of restricted stock. The shares vest in equal installments on April 30, 2023, April 30, 2024, and April 30, 2025.

F2 · price: Price is not applicable to grants of restricted stock.

F3 · ownership.direct: After giving effect to the transactions reported in this Form 4, Mr. Fencl directly owns 164,942 shares of common stock and 63,970 shares of restricted stock of Build-A-Bear Workshop, Inc. In addition, Mr. Fencl holds vested options to purchase 17,991 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001062993-22-010277 · form4.xml · nonDerivative · entry 1

Hurt J. Christopher · CIK 0001639218 · Chief Ops&Experience Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 138,386

F1 · shares: Grant to reporting person of 8,319 shares of restricted stock. The shares vest in equal installments on April 30, 2023, April 30, 2024, and April 30, 2025.

F2 · price: Price is not applicable to grants of restricted stock.

F3 · ownership.direct: After giving effect to the transactions reported in this Form 4, Mr. Hurt directly owns 66,978 shares of common stock and 71,408 shares of restricted stock of Build-A-Bear Workshop, Inc. In addition, Mr. Hurt holds vested options to purchase 28,293 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001062993-22-010273 · form4.xml · nonDerivative · entry 1

Todorovic Vojin · CIK 0001618764 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 195,752

F1 · shares: Grant to reporting person of 8,319 shares of restricted stock. The shares vest in equal installments on April 30, 2023, April 30, 2024, and April 30, 2025.

F2 · price: Price is not applicable to grants of restricted stock.

F3 · balance_after: After giving effect to the transactions reported in this Form 4, Mr. Todorovic directly owns 124,344 shares of common stock and 71,408 shares of restricted stock of Build-A-Bear Workshop, Inc. In addition, Mr. Todorovic holds vested options to purchase 60,497 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001062993-22-010274 · form4.xml · nonDerivative · entry 1

Kretchmar Jennifer · CIK 0001615639 · See Remarks

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 170,838

F1 · shares: Grant to reporting person of 8,319 shares of restricted stock. The shares vest in equal installments on April 30, 2023, April 30, 2024, and April 30, 2025.

F2 · price: Price is not applicable to grants of restricted stock.

F3 · ownership.direct: After giving effect to the transactions reported in this Form 4, Ms. Kretchmar directly owns 99,430 shares of common stock and 71,408 shares of restricted stock of Build-A-Bear Workshop, Inc. In addition, Ms. Kretchmar holds vested options to purchase 5,826 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001062993-22-010271 · form4.xml · nonDerivative · entry 2

John Sharon Price · CIK 0001578217 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 631,419

F3 · kind: Grant to reporting person of restricted stock upon payout of earned performance share award under a shareholder-approved equity incentive plan. The payout was based on the level of achievement of financial targets for fiscal 2019, 2020 and 2021. The shares will vest, subject to the reporting person's continued employment with the issuer, on April 30, 2022.

F2 · price: Price is not applicable to grants of restricted stock.

F4 · balance_after: After giving effect to the transactions reported in this Form 4, Ms. John directly owns 354,524 shares of common stock and 276,895 shares of restricted stock of Build-A-Bear Workshop, Inc. In addition, Ms. John holds vested options to purchase 171,909 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001062993-22-010271 · form4.xml · nonDerivative · entry 1

John Sharon Price · CIK 0001578217 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 542,698

F1 · kind: Grant to reporting person of 20,799 shares of restricted stock. The shares vest in equal installments on April 30, 2023, April 30, 2024, and April 30, 2025.

F2 · price: Price is not applicable to grants of restricted stock.

SEC source: 0001058854-22-000013 · primary_doc.xml · nonDerivative · entry 1

CANNELL CAPITAL LLC · CIK 0001058854 · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · By partnerships and separately-managed accounts

Disclosed balance after: 1,671,144

F1 · ownership.direct: As of April 8, 2022, Tonga Partners, LP, Tristan Partners, LP, and Tristan Offshore Fund, Ltd., and sundry separately-managed accounts advised by Cannell Capital LLC (collectively the "Cannell Investment Vehicles") owned in the aggregate 1,671,144 shares of the common stock of Build-A-Bear Workshop, Inc.

F2 · ownership.direct: Cannell Capital LLC acts as the general partner of and investment adviser to Tonga Partners, LP, and Tristan Partners, L.P. and as the investment adviser to the Tristan Offshore Fund, Ltd and the sundry separately-managed accounts. J. Carlo Cannell is the sole managing member of Cannell Capital LLC. As such, Mr. Cannell possesses sole power to vote and direct the disposition of all securities of Build-A-Bear Workshop, Inc. held by the Cannell Investment Vehicles. Thus, for the purposes of Reg. Section 240.13d-3, as of April 8, 2022, Mr. Cannell beneficially owns 1,671,144 shares. Mr. Cannell's interest in the securities reported herein is limited to the extent of his pecuniary interest in each of the Cannell Investment Vehicles, if any.

F1 · ownership.nature: As of April 8, 2022, Tonga Partners, LP, Tristan Partners, LP, and Tristan Offshore Fund, Ltd., and sundry separately-managed accounts advised by Cannell Capital LLC (collectively the "Cannell Investment Vehicles") owned in the aggregate 1,671,144 shares of the common stock of Build-A-Bear Workshop, Inc.

F2 · ownership.nature: Cannell Capital LLC acts as the general partner of and investment adviser to Tonga Partners, LP, and Tristan Partners, L.P. and as the investment adviser to the Tristan Offshore Fund, Ltd and the sundry separately-managed accounts. J. Carlo Cannell is the sole managing member of Cannell Capital LLC. As such, Mr. Cannell possesses sole power to vote and direct the disposition of all securities of Build-A-Bear Workshop, Inc. held by the Cannell Investment Vehicles. Thus, for the purposes of Reg. Section 240.13d-3, as of April 8, 2022, Mr. Cannell beneficially owns 1,671,144 shares. Mr. Cannell's interest in the securities reported herein is limited to the extent of his pecuniary interest in each of the Cannell Investment Vehicles, if any.

SEC source: 0001062993-22-008292 · form4.xml · derivative · entry 4

FENCL ERIC R · CIK 0001438917 · CAO, Gen. Counsel & Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 4,749 shares

Expires 2027-03-14

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F4 · derivative.exercise_date: The options vested one-third on each of March 31, 2018, March 31, 2019 and March 31, 2020.

SEC source: 0001062993-22-008292 · form4.xml · nonDerivative · entry 3

FENCL ERIC R · CIK 0001438917 · CAO, Gen. Counsel & Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 221,286

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $18.31 to $18.75, inclusive. The Reporting Person undertakes to provide to Build-A-Bear Workshop, Inc., any security holder of Build-A-Bear Workshop, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range.

F3 · balance_after: After giving effect to the transactions reported in this Form 4, Mr. Fencl directly owns 164,942 shares of common stock and 56,344 of restricted stock of Build-A-Bear Workshop, Inc. In addition, Mr. Fencl holds vested options to purchase 17,991 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001062993-22-008292 · form4.xml · nonDerivative · entry 2

FENCL ERIC R · CIK 0001438917 · CAO, Gen. Counsel & Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 231,875

F1 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $18.65 to $18.80, inclusive. The Reporting Person undertakes to provide to Build-A-Bear Workshop, Inc., any security holder of Build-A-Bear Workshop, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range.

SEC source: 0001062993-22-008292 · form4.xml · nonDerivative · entry 1

FENCL ERIC R · CIK 0001438917 · CAO, Gen. Counsel & Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 236,624

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

SEC source: 0001062993-22-007845 · form4.xml · nonDerivative · entry 3

John Sharon Price · CIK 0001578217 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 521,899

F1 · kind: The transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F4 · price: The reporting price is the weighted average sale price per share for 450 transactions in which the sale prices range from $17.11 to $18.00 per share. The Reporting Person undertakes to provide full information regarding the number of shares sold at each separate sale price upon request of the Securities and Exchange Commission staff, the issuer or any security holder of the issuer.

F5 · balance_after: After giving effect to the transactions reported in this Form 4, Ms. John directly owns 354,524 shares of common stock and 167,375 shares of restricted stock of Build-A-Bear Workshop, Inc. In addition, Ms. John holds vested options to purchase 171,909 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001062993-22-007845 · form4.xml · nonDerivative · entry 2

John Sharon Price · CIK 0001578217 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 560,913

F1 · kind: The transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · price: The reporting price is the weighted average sale price per share for 38 transactions in which the sale prices range from $17.00 to $17.07 per share. The Reporting Person undertakes to provide full information regarding the number of shares sold at each separate sale price upon request of the Securities and Exchange Commission staff, the issuer or any security holder of the issuer.

SEC source: 0001062993-22-007795 · form4.xml · nonDerivative · entry 2

CANNELL CAPITAL LLC · CIK 0001058854 · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · By partnerships and separately-managed accounts I

Disclosed balance after: 1,670,230

F1 · ownership.direct: As of March 14, 2022, Tonga Partners, LP, Tristan Partners, LP, and Tristan Offshore Fund, Ltd., and sundry separately-managed accounts advised by Cannell Capital LLC (collectively the "Cannell Investment Vehicles") owned in the aggregate XXXXXX shares of the common stock of Build-A-Bear Workshop, Inc.

F2 · ownership.direct: Cannell Capital LLC acts as the general partner of and investment adviser to Tonga Partners, LP, and Tristan Partners, L.P. and as the investment adviser to the Tristan Offshore Fund, Ltd and the sundry separately-managed accounts. J. Carlo Cannell is the sole managing member of Cannell Capital LLC. As such, Mr. Cannell possesses sole power to vote and direct the disposition of all securities of Build-A-Bear Workshop, Inc. held by the Cannell Investment Vehicles. Thus, for the purposes of Reg. Section 240.13d-3, as of March 10, 2022, Mr. Cannell beneficially owns XXXXXX shares. Mr. Cannell's interest in the securities reported herein is limited to the extent of his pecuniary interest in each of the Cannell Investment Vehicles, if any.

F1 · ownership.nature: As of March 14, 2022, Tonga Partners, LP, Tristan Partners, LP, and Tristan Offshore Fund, Ltd., and sundry separately-managed accounts advised by Cannell Capital LLC (collectively the "Cannell Investment Vehicles") owned in the aggregate XXXXXX shares of the common stock of Build-A-Bear Workshop, Inc.

F2 · ownership.nature: Cannell Capital LLC acts as the general partner of and investment adviser to Tonga Partners, LP, and Tristan Partners, L.P. and as the investment adviser to the Tristan Offshore Fund, Ltd and the sundry separately-managed accounts. J. Carlo Cannell is the sole managing member of Cannell Capital LLC. As such, Mr. Cannell possesses sole power to vote and direct the disposition of all securities of Build-A-Bear Workshop, Inc. held by the Cannell Investment Vehicles. Thus, for the purposes of Reg. Section 240.13d-3, as of March 10, 2022, Mr. Cannell beneficially owns XXXXXX shares. Mr. Cannell's interest in the securities reported herein is limited to the extent of his pecuniary interest in each of the Cannell Investment Vehicles, if any.

SEC source: 0001062993-22-007845 · form4.xml · nonDerivative · entry 1

John Sharon Price · CIK 0001578217 · Director · President and CEO

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 563,963

F1 · kind: The transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · price: The reporting price is the weighted average sale price per share for 3 transactions in which the sale prices range from $17.00 to $17.015 per share. The Reporting Person undertakes to provide full information regarding the number of shares sold at each separate sale price upon request of the Securities and Exchange Commission staff, the issuer or any security holder of the issuer.

SEC source: 0001062993-22-008222 · form4a.xml · nonDerivative · entry 2

CANNELL CAPITAL LLC · CIK 0001058854 · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · By partnerships and separately-managed accounts I

Disclosed balance after: 1,670,230

F1 · ownership.direct: As of March 14, 2022, Tonga Partners, LP, Tristan Partners, LP, and Tristan Offshore Fund, Ltd., and sundry separately-managed accounts advised by Cannell Capital LLC (collectively the "Cannell Investment Vehicles") owned in the aggregate 1,670,230 shares of the common stock of Build-A-Bear Workshop, Inc.

F2 · ownership.direct: Cannell Capital LLC acts as the general partner of and investment adviser to Tonga Partners, LP, and Tristan Partners, L.P. and as the investment adviser to the Tristan Offshore Fund, Ltd and the sundry separately-managed accounts. J. Carlo Cannell is the sole managing member of Cannell Capital LLC. As such, Mr. Cannell possesses sole power to vote and direct the disposition of all securities of Build-A-Bear Workshop, Inc. held by the Cannell Investment Vehicles. Thus, for the purposes of Reg. Section 240.13d-3, as of March 14, 2022, Mr. Cannell beneficially owns 1,670,230 shares. Mr. Cannell's interest in the securities reported herein is limited to the extent of his pecuniary interest in each of the Cannell Investment Vehicles, if any.

F1 · ownership.nature: As of March 14, 2022, Tonga Partners, LP, Tristan Partners, LP, and Tristan Offshore Fund, Ltd., and sundry separately-managed accounts advised by Cannell Capital LLC (collectively the "Cannell Investment Vehicles") owned in the aggregate 1,670,230 shares of the common stock of Build-A-Bear Workshop, Inc.

F2 · ownership.nature: Cannell Capital LLC acts as the general partner of and investment adviser to Tonga Partners, LP, and Tristan Partners, L.P. and as the investment adviser to the Tristan Offshore Fund, Ltd and the sundry separately-managed accounts. J. Carlo Cannell is the sole managing member of Cannell Capital LLC. As such, Mr. Cannell possesses sole power to vote and direct the disposition of all securities of Build-A-Bear Workshop, Inc. held by the Cannell Investment Vehicles. Thus, for the purposes of Reg. Section 240.13d-3, as of March 14, 2022, Mr. Cannell beneficially owns 1,670,230 shares. Mr. Cannell's interest in the securities reported herein is limited to the extent of his pecuniary interest in each of the Cannell Investment Vehicles, if any.

SEC source: 0001062993-22-007795 · form4.xml · nonDerivative · entry 1

CANNELL CAPITAL LLC · CIK 0001058854 · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · By partnerships and separately-managed accounts I

Disclosed balance after: 1,669,830

F1 · ownership.direct: As of March 14, 2022, Tonga Partners, LP, Tristan Partners, LP, and Tristan Offshore Fund, Ltd., and sundry separately-managed accounts advised by Cannell Capital LLC (collectively the "Cannell Investment Vehicles") owned in the aggregate XXXXXX shares of the common stock of Build-A-Bear Workshop, Inc.

F2 · ownership.direct: Cannell Capital LLC acts as the general partner of and investment adviser to Tonga Partners, LP, and Tristan Partners, L.P. and as the investment adviser to the Tristan Offshore Fund, Ltd and the sundry separately-managed accounts. J. Carlo Cannell is the sole managing member of Cannell Capital LLC. As such, Mr. Cannell possesses sole power to vote and direct the disposition of all securities of Build-A-Bear Workshop, Inc. held by the Cannell Investment Vehicles. Thus, for the purposes of Reg. Section 240.13d-3, as of March 10, 2022, Mr. Cannell beneficially owns XXXXXX shares. Mr. Cannell's interest in the securities reported herein is limited to the extent of his pecuniary interest in each of the Cannell Investment Vehicles, if any.

F1 · ownership.nature: As of March 14, 2022, Tonga Partners, LP, Tristan Partners, LP, and Tristan Offshore Fund, Ltd., and sundry separately-managed accounts advised by Cannell Capital LLC (collectively the "Cannell Investment Vehicles") owned in the aggregate XXXXXX shares of the common stock of Build-A-Bear Workshop, Inc.

F2 · ownership.nature: Cannell Capital LLC acts as the general partner of and investment adviser to Tonga Partners, LP, and Tristan Partners, L.P. and as the investment adviser to the Tristan Offshore Fund, Ltd and the sundry separately-managed accounts. J. Carlo Cannell is the sole managing member of Cannell Capital LLC. As such, Mr. Cannell possesses sole power to vote and direct the disposition of all securities of Build-A-Bear Workshop, Inc. held by the Cannell Investment Vehicles. Thus, for the purposes of Reg. Section 240.13d-3, as of March 10, 2022, Mr. Cannell beneficially owns XXXXXX shares. Mr. Cannell's interest in the securities reported herein is limited to the extent of his pecuniary interest in each of the Cannell Investment Vehicles, if any.

SEC source: 0001062993-22-008222 · form4a.xml · nonDerivative · entry 1

CANNELL CAPITAL LLC · CIK 0001058854 · 10% owner

10b5-1 filing: Not disclosed

Ownership: Indirect · By partnerships and separately-managed accounts I

Disclosed balance after: 1,669,830

F1 · ownership.direct: As of March 14, 2022, Tonga Partners, LP, Tristan Partners, LP, and Tristan Offshore Fund, Ltd., and sundry separately-managed accounts advised by Cannell Capital LLC (collectively the "Cannell Investment Vehicles") owned in the aggregate 1,670,230 shares of the common stock of Build-A-Bear Workshop, Inc.

F2 · ownership.direct: Cannell Capital LLC acts as the general partner of and investment adviser to Tonga Partners, LP, and Tristan Partners, L.P. and as the investment adviser to the Tristan Offshore Fund, Ltd and the sundry separately-managed accounts. J. Carlo Cannell is the sole managing member of Cannell Capital LLC. As such, Mr. Cannell possesses sole power to vote and direct the disposition of all securities of Build-A-Bear Workshop, Inc. held by the Cannell Investment Vehicles. Thus, for the purposes of Reg. Section 240.13d-3, as of March 14, 2022, Mr. Cannell beneficially owns 1,670,230 shares. Mr. Cannell's interest in the securities reported herein is limited to the extent of his pecuniary interest in each of the Cannell Investment Vehicles, if any.

F1 · ownership.nature: As of March 14, 2022, Tonga Partners, LP, Tristan Partners, LP, and Tristan Offshore Fund, Ltd., and sundry separately-managed accounts advised by Cannell Capital LLC (collectively the "Cannell Investment Vehicles") owned in the aggregate 1,670,230 shares of the common stock of Build-A-Bear Workshop, Inc.

F2 · ownership.nature: Cannell Capital LLC acts as the general partner of and investment adviser to Tonga Partners, LP, and Tristan Partners, L.P. and as the investment adviser to the Tristan Offshore Fund, Ltd and the sundry separately-managed accounts. J. Carlo Cannell is the sole managing member of Cannell Capital LLC. As such, Mr. Cannell possesses sole power to vote and direct the disposition of all securities of Build-A-Bear Workshop, Inc. held by the Cannell Investment Vehicles. Thus, for the purposes of Reg. Section 240.13d-3, as of March 14, 2022, Mr. Cannell beneficially owns 1,670,230 shares. Mr. Cannell's interest in the securities reported herein is limited to the extent of his pecuniary interest in each of the Cannell Investment Vehicles, if any.

SEC source: 0001062993-22-001012 · form4.xml · derivative · entry 4

Todorovic Vojin · CIK 0001618764 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 22,595

Underlying: Common Stock · 6,200 shares

Expires 2023-03-15

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F5 · derivative.exercise_date: The options vested on March 15, 2020.

SEC source: 0001062993-22-001012 · form4.xml · nonDerivative · entry 3

Todorovic Vojin · CIK 0001618764 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 187,433

F1 · kind: The transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $22.54 to $23.18, inclusive. The Reporting Person undertakes to provide to Build-A-Bear Workshop, Inc., any security holder of Build-A-Bear Workshop, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range.

F4 · balance_after: After giving effect to the transactions reported in this Form 4, Mr. Todorovic directly owns 124,344 shares of common stock and 63,089 shares of restricted stock of Build-A-Bear Workshop, Inc. In addition, Mr. Todorovic holds vested options to purchase 60,497 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001062993-22-001012 · form4.xml · nonDerivative · entry 2

Todorovic Vojin · CIK 0001618764 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 189,133

F1 · kind: The transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $22.69 to $23.23, inclusive, including a trading adjustment of $2.15 per share paid to the Reporting Person in connection with the transaction as a result of broker error. The Reporting Person undertakes to provide to Build-A-Bear Workshop, Inc., any security holder of Build-A-Bear Workshop, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range.

SEC source: 0001062993-22-001012 · form4.xml · nonDerivative · entry 1

Todorovic Vojin · CIK 0001618764 · Chief Financial Officer

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 193,633

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

SEC source: 0001062993-21-012531 · form4.xml · derivative · entry 4

FENCL ERIC R · CIK 0001438917 · CAO, Gen. Counsel & Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 6,477 shares

Expires 2024-03-18

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F4 · derivative.exercise_date: The options vested vested one-third on each of March 18, 2015, 2016 and 2017.

SEC source: 0001062993-21-012531 · form4.xml · nonDerivative · entry 3

FENCL ERIC R · CIK 0001438917 · CAO, Gen. Counsel & Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 231,875

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $21.00 to $21.83, inclusive. The Reporting Person undertakes to provide to Build-A-Bear Workshop, Inc., any security holder of Build-A-Bear Workshop, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range.

F3 · balance_after: After giving effect to the transactions reported in this Form 4, Mr. Fencl directly owns 175,531 shares of common stock and 56,344 of restricted stock of Build-A-Bear Workshop, Inc. In addition, Mr. Fencl holds vested options to purchase 22,740 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001062993-21-012531 · form4.xml · nonDerivative · entry 2

FENCL ERIC R · CIK 0001438917 · CAO, Gen. Counsel & Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 242,264

F1 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $21.47 to $21.99, inclusive. The Reporting Person undertakes to provide to Build-A-Bear Workshop, Inc., any security holder of Build-A-Bear Workshop, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range.

SEC source: 0001062993-21-012531 · form4.xml · nonDerivative · entry 1

FENCL ERIC R · CIK 0001438917 · CAO, Gen. Counsel & Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 248,741

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

SEC source: 0001062993-21-012526 · form4.xml · derivative · entry 10

Kretchmar Jennifer · CIK 0001615639 · See Remarks

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 32,278 shares

Expires 2023-03-15

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F7 · derivative.exercise_date: The options vested on March 15, 2020.

SEC source: 0001062993-21-012526 · form4.xml · derivative · entry 9

Kretchmar Jennifer · CIK 0001615639 · See Remarks

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 7,122 shares

Expires 2027-03-14

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F6 · derivative.exercise_date: The options vested one-third on each of March 31, 2018, 2019 and 2020.

SEC source: 0001062993-21-012526 · form4.xml · derivative · entry 8

Kretchmar Jennifer · CIK 0001615639 · See Remarks

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 22,314 shares

Expires 2026-03-07

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F5 · derivative.exercise_date: The options vested one-third on each of March 15, 2017, 2018 and 2019.

SEC source: 0001062993-21-012526 · form4.xml · derivative · entry 7

Kretchmar Jennifer · CIK 0001615639 · See Remarks

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 3,972 shares

Expires 2024-08-12

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F4 · derivative.exercise_date: The options vested one-third on each of August 12, 2015, 2016 and 2017.

SEC source: 0001062993-21-012526 · form4.xml · nonDerivative · entry 6

Kretchmar Jennifer · CIK 0001615639 · See Remarks

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 162,519

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $22.00 to $22.17, inclusive. The Reporting Person undertakes to provide to Build-A-Bear Workshop, Inc., any security holder of Build-A-Bear Workshop, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range.

F3 · ownership.direct: After giving effect to the transactions reported in this Form 4, Ms. Kretchmar directly owns 99,430 shares of common stock and 63,089 of restricted stock of Build-A-Bear Workshop, Inc. In addition, Ms. Kretchmar holds vested options to purchase 5,826 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001062993-21-012526 · form4.xml · nonDerivative · entry 5

Kretchmar Jennifer · CIK 0001615639 · See Remarks

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 189,898

F1 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $21.00 to $21.99, inclusive. The Reporting Person undertakes to provide to Build-A-Bear Workshop, Inc., any security holder of Build-A-Bear Workshop, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range.

SEC source: 0001062993-21-012526 · form4.xml · nonDerivative · entry 4

Kretchmar Jennifer · CIK 0001615639 · See Remarks

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 228,205

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

SEC source: 0001062993-21-012526 · form4.xml · nonDerivative · entry 3

Kretchmar Jennifer · CIK 0001615639 · See Remarks

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 195,927

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

SEC source: 0001062993-21-012526 · form4.xml · nonDerivative · entry 2

Kretchmar Jennifer · CIK 0001615639 · See Remarks

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 188,805

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

SEC source: 0001062993-21-012526 · form4.xml · nonDerivative · entry 1

Kretchmar Jennifer · CIK 0001615639 · See Remarks

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 166,491

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

SEC source: 0001062993-21-012134 · form4.xml · derivative · entry 4

FENCL ERIC R · CIK 0001438917 · CAO, Gen. Counsel & Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 0

Underlying: Common Stock · 25,541 shares

Expires 2023-03-15

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.

F5 · derivative.exercise_date: The options vested on March 15, 2020.

SEC source: 0001062993-21-012134 · form4.xml · nonDerivative · entry 3

FENCL ERIC R · CIK 0001438917 · CAO, Gen. Counsel & Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 242,264

F1 · kind: The transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F3 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $22.00 to $22.02, inclusive. The Reporting Person undertakes to provide to Build-A-Bear Workshop, Inc., any security holder of Build-A-Bear Workshop, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range.

F4 · balance_after: After giving effect to the transactions reported in this Form 4, Mr. Fencl directly owns 185,920 shares of common stock and 56,344 of restricted stock of Build-A-Bear Workshop, Inc. In addition, Mr. Fencl holds vested options to purchase 29,217 shares of Build-A-Bear Workshop, Inc.'s common stock.

SEC source: 0001062993-21-012134 · form4.xml · nonDerivative · entry 2

FENCL ERIC R · CIK 0001438917 · CAO, Gen. Counsel & Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 249,355

F1 · kind: The transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.

F2 · price: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $22.00 to $22.02, inclusive. The Reporting Person undertakes to provide to Build-A-Bear Workshop, Inc., any security holder of Build-A-Bear Workshop, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range.

SEC source: 0001062993-21-012134 · form4.xml · nonDerivative · entry 1

FENCL ERIC R · CIK 0001438917 · CAO, Gen. Counsel & Secretary

10b5-1 filing: Not disclosed

Ownership: Direct

Disclosed balance after: 274,896

Exercise/conversion can include RSU settlement. Transaction price and option strike are different fields; a missing price is not zero. Derivative and underlying rows can describe the same event.